Baozun (BZUN)

Baozun Inc. is the leader and a pioneer in the brand e-commerce service industry in China. Baozun empowers a broad and diverse range of brands to grow and succeed by leveraging its end-to-end e-commerce service capabilities, omni-channel coverage and technology-driven solutions. Its integrated one-stop solutions address all core aspects of the e-commerce operations covering IT solutions, online store operations, digital marketing, customer services, and warehousing and fulfillment.

Company profile

Ticker

BZUN

Exchange

NASDAQ

Website

www.baozun.com

CEO

Wenbin Qiu

Incorporated

Cayman Islands

Location

China

Fiscal year end

Dec 31

Sector

Information > Software Publishers

Industry (SIC)

Retail - Catalog & Mail-Order Houses

Amazon.com • Qurate Retail Inc - Series A • QVC • CDW • Coupang • Dingdong (Cayman) • ContextLogic • Chewy • PC Connection • Insight Enterprises ...

Former names

Baozun Cayman Inc.

SEC CIK

0001625414

Corporate docs

Articles of Incorporation & Bylaws

Underwriting Agreements

Plans of Reorganization

Indentures

Material Contracts & Credit Agreements

Subsidiaries Lists

BZUN stock data

1M 1Y 5Y

News

From Benzinga Pro

Benzinga's Top Ratings Upgrades, Downgrades For May 16, 2022

16 May 22

Upgrades

JP Morgan Upgrades Baozun to Neutral, Raises Price Target to $8

16 May 22

JP Morgan analyst Andre Chang upgrades Baozun (NASDAQ:BZUN) from Underweight to Neutral and raises the price target from $5 to $8.

Weimob Invests For The Future, As Investors Grow Impatient For Profits

29 Mar 22

Key Takeaways: Weimob reported a $566 million yuan adjusted loss for 2021, reversing a profit from the previous year, as it spent heavily on new initiatives Big-name investors sold down their stakes in the company in the second half of last year, but are showing early signs of returning By Doug Young

Baozun Boosts Buyback Adoption By $80M

25 Mar 22

66 Biggest Movers From Yesterday

23 Mar 22

Press releases

From Benzinga Pro

Baozun Updates the Status under Holding Foreign Companies Accountable Act

5 May 22

SHANGHAI, China, May 05, 2022 (GLOBE NEWSWIRE) -- Baozun Inc. (NASDAQ:BZUN, HKEX: 9991)) (the "Company" or "Baozun"), the leading brand e-commerce service partner that helps brands execute their e-commerce strategies

Baozun Inc. Announces Completion of Repurchase Right Offer for 1.625% Convertible Senior Notes due 2024

2 May 22

SHANGHAI, China, May 02, 2022 (GLOBE NEWSWIRE) -- Baozun Inc. (NASDAQ:BZUN) ("Baozun" or the "Company"), the leading brand e-commerce service partner that helps brands execute their e-commerce strategies in China,

Baozun Files Annual Report on Form 20-F for Fiscal Year 2021

29 Apr 22

SHANGHAI, China, April 29, 2022 (GLOBE NEWSWIRE) -- Baozun Inc. (NASDAQ:BZUN) ("Baozun" or the "Company"), the leading brand e-commerce service partner that helps brands execute their e-commerce

Baozun Releases 2021 Chairman Letter

29 Apr 22

Baozun Inc. Announces Repurchase Right Notification for 1.625% Convertible Senior Notes due 2024

1 Apr 22

Analyst ratings and price targets

Last 3 months

Average target

$8.00

Low target

$8.00

High target

$8.00

Calendar

29 Apr 22

17 May 22

31 Dec 22

Financial summary

Financial statements Chart BZUN financial data

Quarter (USD)	Dec 21	Dec 20	Dec 19	Dec 18
Revenue
Cost of revenue
Operating income
Operating margin
Net income
Net profit margin
Cash on hand
Change in cash
Diluted EPS

Annual (USD)	Dec 21	Dec 20	Dec 19	Dec 18
Revenue
Cost of revenue
Operating income
Operating margin
Net income
Net profit margin
Cash on hand
Change in cash
Diluted EPS

Financial data from Baozun earnings reports.

Institutional ownership, Q4 2021

BZUN institutional ownership history Ownership history

13F holders	Current	Prev Q	Change
Total holders	0	0
Opened positions	0	0
Closed positions	0	0
Increased positions	0	0
Reduced positions	0	0

13F shares	Current	Prev Q	Change
Total value	0	0
Total shares	0	0
Total puts	0	0
Total calls	0	0
Total put/call ratio	–	–	–

Largest owners	Shares	Value	Change

Largest transactions	Shares	Bought/sold	Change

Data from 13F filings, for the last complete 13F reporting period. For most recent data, click the ownership history button. Values as filed, not updated for current price. Long positions only.

Content analysis

Positive
Negative
Uncertain
Constraining
Legalese
Litigous
Readability	H.S. junior Avg

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Removed: announce, backdrop, band, basket, cable, caution, Christopher, COMERCIO, conclusion, DB, deduct, depicting, Donahue, donate, Effie, Euro, Federated, fifty, FII, FM, FRAG, great, halted, internationalization, Jessica, liberalization, Libor, Micronesia, mining, Nankai, outdoor, PA, peg, pegging, Pennsylvania, Pittsburgh, Pohn, Pohnpei, pound, preeminent, premised, promised, proportionately, qualitative, remained, retrospectively, Rhodora, SDR, settleable, showcasing, Silicon, SL, sourced, Tabular, Tower, Umpomp, Valley, VB, Wanrong, Xiuyun, yen, Young

From filing 20-F 2021 FY

Financial reports

20-F

2021 FY

Annual report (foreign)

29 Apr 22

20-F

2020 FY

Annual report (foreign)

12 Apr 21

20-F

2019 FY