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HOG Harley-Davidson

Harley-Davidson, Inc. is the parent company of Harley-Davidson Motor Company and Harley-Davidson Financial Services. Its vision: Building its legend and leading its industry through innovation, evolution and emotion. Its mission: More than building machines, it stands for the timeless pursuit of adventure. Freedom for the soul. Its ambition is to maintain its place as the most desirable motorcycle brand in the world. Since 1903, Harley-Davidson has defined motorcycle culture by delivering a motorcycle lifestyle with distinctive and customizable motorcycles, experiences, motorcycle accessories, riding gear and apparel. Harley-Davidson Financial Services provides financing, insurance and other programs to help get riders on the road.

Company profile

Ticker
HOG
Exchange
CEO
Jochen Zeitz
Employees
Incorporated
Location
Fiscal year end
Former names
HARLEY DAVIDSON INC
SEC CIK
IRS number
391382325

HOG stock data

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Calendar

6 May 21
1 Aug 21
31 Dec 21
Quarter (USD)
Mar 21 Dec 20 Sep 20 Jun 20
Revenue
Cost of revenue
Operating income
Operating margin
Net income
Net profit margin
Cash on hand
Change in cash
Diluted EPS
Annual (USD)
Dec 20 Dec 19 Dec 18 Dec 17
Revenue
Cost of revenue
Operating income
Operating margin
Net income
Net profit margin
Cash on hand
Change in cash
Diluted EPS

Financial data from company earnings reports.

Cash burn rate (estimated) Burn method: Change in cash Burn method: Operating income/loss Burn method: FCF (opex + capex)
Last Q Avg 4Q Last Q Avg 4Q Last Q Avg 4Q
Cash on hand (at last report) 2.53B 2.53B 2.53B 2.53B 2.53B 2.53B
Cash burn (monthly) 293.94M (positive/no burn) (positive/no burn) (positive/no burn) (positive/no burn) (positive/no burn)
Cash used (since last report) 1.22B n/a n/a n/a n/a n/a
Cash remaining 1.31B n/a n/a n/a n/a n/a
Runway (months of cash) 4.4 n/a n/a n/a n/a n/a

Beta Read what these cash burn values mean

Date Owner Security Transaction Code Indirect 10b5-1 $Price #Shares $Value #Remaining
3 Jun 21 JR James D Farley Common Stock Grant Aquire A No No 0 1,144.41 0 1,144.41
3 Jun 21 JR James D Farley Post-2014 Share Unit Common Stock Grant Aquire A No No 0 2,600.92 0 2,600.92
21 May 21 Cave Michael J Share Units Common Stock Grant Aquire A No No 48.06 2,600.92 125K 38,844.187
21 May 21 Sylvester Maryrose Common Stock Option exercise Aquire M No No 48.06 5,335.566 256.43K 24,202.733
21 May 21 Sylvester Maryrose Share Units Common Stock Option exercise Dispose M No No 0 5,335.566 0 5,849.827
21 May 21 Sylvester Maryrose Share Units Common Stock Grant Aquire A No No 48.06 2,600.92 125K 11,185.393
21 May 21 Norman Thomas Linebarger Common Stock Option exercise Aquire M No No 48.06 5,335.566 256.43K 9,674.58
21 May 21 Norman Thomas Linebarger Share Units Common Stock Option exercise Dispose M No No 0 5,335.566 0 65,095.934
21 May 21 Norman Thomas Linebarger Share Units Common Stock Grant Aquire A No No 48.06 2,600.92 125K 70,431.5
21 May 21 Alstead Troy Common Stock Option exercise Aquire M No No 48.06 5,335.566 256.43K 20,400.582

Data for the last complete 13F reporting period. To see the most recent changes to ownership, click the ownership history button above.

88.1% owned by funds/institutions
13F holders
Current Prev Q Change
Total holders 412 426 -3.3%
Opened positions 66 95 -30.5%
Closed positions 80 47 +70.2%
Increased positions 112 93 +20.4%
Reduced positions 121 136 -11.0%
13F shares
Current Prev Q Change
Total value 5.44B 5.48B -0.6%
Total shares 135.39M 139.67M -3.1%
Total puts 1.73M 2.1M -17.6%
Total calls 4.05M 2.16M +87.5%
Total put/call ratio 0.4 1.0 -56.0%
Largest owners
Shares Value Change
Vanguard 13.68M $548.45M +2.4%
BLK Blackrock 13.03M $522.66M +1.3%
Boston Partners 12.85M $517.03M -12.7%
H Partners Management 8.4M $336.84M +29.6%
IVZ Invesco 7.85M $314.92M -9.0%
Beutel, Goodman & Co 6.45M $258.59M +15.2%
Hotchkis & Wiley Capital Management 6.06M $243.03M +16.0%
LSV Asset Management 4.74M $189.92M +0.6%
Jupiter Asset Management 4.12M $165.05M -8.9%
FMR 4M $160.22M -44.4%
Largest transactions
Shares Bought/sold Change
FMR 4M -3.19M -44.4%
Lord, Abbett & Co. 860.52K -1.94M -69.3%
H Partners Management 8.4M +1.92M +29.6%
Boston Partners 12.85M -1.88M -12.7%
Norges Bank 0 -1.81M EXIT
Thunderbird Partners 2.27M +1.52M +203.4%
Segall Bryant & Hamill 1.27M +1.27M NEW
Arrowstreet Capital, Limited Partnership 963.9K -956.33K -49.8%
Beutel, Goodman & Co 6.45M +851.03K +15.2%
Millennium Management 992.69K +850.51K +598.2%

Financial report summary

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Competition
Curtiss Motorcycle
Content analysis
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Positive
Negative
Uncertain
Constraining
Legalese
Litigous
Readability
H.S. sophomore Bad
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