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UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON,
Washington, D.C. 20549 --------------------- FORM
Form 10-K
[X]
þ
ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 FOR THE FISCAL YEAR ENDED FEBRUARY 3, 2007 OR [ ]
For the fiscal year ended February 2, 2008
or
o
TRANSITION REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 FOR THE TRANSITION PERIOD FROM TO
For the transition period from          to          
COMMISSION FILE NUMBER
Commission file number 0-20243 --------------------- VALUEVISION MEDIA, INC. (Exact
ValueVision Media, Inc.
(Exact name of Registrant as Specified in Its Charter)
MINNESOTA
Minnesota
41-1673770 (State
(State or Other Jurisdiction (I.R.S.(I.R.S. Employer
of Incorporation or Organization)Identification No.)
6740 SHADY OAK ROAD, EDEN PRAIRIE,Shady Oak Road, Eden Prairie, MN55344-3433 (Address
(Address of Principal Executive Offices) (Zip(Zip Code)
952-943-6000 (Registrant's
(Registrant’s Telephone Number, Including Area Code) SECURITIES REGISTERED UNDER SECTION 12(B) OF THE EXCHANGE ACT: COMMON STOCK,
Securities registered under Section 12(b) of the Exchange Act:
Common Stock, $0.01 PAR VALUE NAME OF EXCHANGE ON WHICH REGISTERED: NASDAQ GLOBAL MARKET SECURITIES REGISTERED UNDER SECTION 12(G) OF THE EXCHANGE ACT: NONE par value
Name of exchange on which registered: Nasdaq Global Market
Securities registered under Section 12(g) of the Exchange Act:
None
Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act.  Yes [ ]o     No [X] þ
Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Exchange Act.  Yes [ ]o     No [X] þ
Indicate by check mark whether the registrant: (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.  Yes [X]þ     No [ ] o
Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 ofRegulation S-K is not contained herein, and will not be contained, to the best of registrant'sregistrant’s knowledge, in definitive proxy or information statements incorporated by reference in Part III of thisForm 10-K or any amendment to thisForm 10-K.  [ ] o
Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer or a non-accelerated filer. Largesmaller reporting company. See the definitions of “large accelerated filer, [ ] Accelerated filer [X] Non-accelerated filer [ ] ” “accelerated filer” and “smaller reporting company” inRule 12b-2 of the Exchange Act. (Check one):
Large accelerated filer o
Accelerated filer þNon-accelerated filer o
(Do not check if a smaller reporting company)
Smaller reporting company o
Indicate by check mark whether the registrant is a shell company (as defined inRule 12b-2 of the Exchange Act.  Yes [ ]o     No [X] þ
As of April 10, 2007, 37,595,26814, 2008, 33,550,834 shares of the registrant'sregistrant’s common stock were outstanding. The aggregate market value of the common stock held by non-affiliates of the registrant on August 5, 2006,3, 2007, based upon the closing sale price for the registrant'sregistrant’s common stock as reported by the Nasdaq Global Market on August 5, 20063, 2007 was approximately $273,733,110.$269,762,167. For purposes of determining such aggregate market value, all officers and directors of the registrant are considered to be affiliates of the registrant, as well as shareholders holding 10% or more of the outstanding common stock as reflected on Schedules 13D or 13G filed with the registrant. This number is provided only for the purpose of this annual report onForm 10-K and does not represent an admission by either the registrant or any such person as to the status of such person.
DOCUMENTS INCORPORATED BY REFERENCE
Portions of the registrant'sregistrant’s definitive proxy statement to be filed with the Securities and Exchange Commission pursuant to Regulation 14A not later than 120 days after the close of its fiscal year ended February 3, 20072, 2008 are incorporated by reference in Part III of this annual report onForm 10-K.


VALUEVISION MEDIA, INC.
ANNUAL REPORT ONFORM 10-K FOR THE FISCAL YEAR ENDED FEBRUARY 3, 2007

For the Fiscal Year Ended
February 2, 2008
TABLE OF CONTENTS
PAGE ----
Page
Business4
Risk Factors................................................ 14 Factors17
Unresolved Staff Comments................................... 18 Comments22
Properties22
Legal Proceedings........................................... 19 Proceedings22
Submission of Matters to a Vote of Security Holders......... 19 Holders22
PART II
Market for Registrant'sRegistrant’s Common Equity, Related Shareholder Matters and Issuer Purchases of Equity Securities........... 19 Securities23
Selected Financial Data..................................... 22 Data27
Management’s Discussion and Analysis of Financial Condition and Results of Operations................................... 24 Operations29
Quantitative and Qualitative Disclosures About Market Risk........................................................ 43 Risk46
Financial Statements and Supplementary Data................. 44 Data47
Changes in and Disagreements With Accountants on Accounting and Financial Disclosure.................................... 78 Disclosure79
Controls and Procedures..................................... 78 Procedures79
Other Information........................................... 81 Information82
PART III
Directors, and Executive Officers and Corporate Governance.................................................. 81 Governance82
Executive Compensation...................................... 81 Compensation82
Security Ownership of Certain Beneficial Owners and Management and Related Shareholder Matters.................. 81 Matters82
Certain Relationships and Related Transactions, and Director Independence................................................ Independence82
Principal Accountant Fees and Services...................... Services82
PART IV
Exhibits and Financial Statement Schedules.................. 82 Signatures............................................................ 88 Schedules83
85
Description of Director Compensation Program
Offer Letter
Non-Competition Agreement
Significant Subsidiaries
Consent of Independent Registered Public Accounting Firm
Consent of Independent Registered Public Accounting Firm (RLM)
Certification of Chief Executive Officer Pursuant to Section 302
Certification of Chief Financial Officer Pursuant to Section 302
Section 1350 Certification of Chief Executive Officer and Chief Financial Officer
Audited Financial Statements
Audited Financial Statements for Ralph Lauren Media, LLC


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CAUTIONARY STATEMENT CONCERNING FORWARD-LOOKING INFORMATION
This annual report onForm 10-K, as well as other materials filed by us with the Securities and Exchange Commission, and information included in oral statements or other written statements made or to be made by us, contains forward-looking statements regarding us, our business prospects and our results of operations that are subject to certain risks and uncertainties posed by many factors and events that could cause our actual business, prospects and results of operations to differ materially from those that may be anticipated by the forward-looking statements. Factors that could cause or contribute to such differences include, but are not limited to, those described in the "Risk Factors"“Risk Factors” section of this annual report onForm 10-K, as well as risks relating to: consumer spending and debt levels; the general economic and credit environment; interest rates; seasonal variations in consumer purchasing activities; changes in the mix of products sold by us; competitive pressures on sales; pricing and sales margins; the level of cable and satellite distribution for our programming and associated fees; the success of oure-commerce initiatives; the success of our strategic alliances and relationships; our ability to manage our operating expenses successfully; risks associated with acquisitions; changes in governmental or regulatory requirements; litigation or governmental proceedings affecting our operations; significant public events that are difficult to predict, such as widespread weather catastrophes or other significant television-covering events causing an interruption of television coverage or that directly compete with the viewership of our programming; and our ability to obtain and retain key executives and employees.


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PART I ITEM 1. BUSINESS
Item 1.Business
When we refer to "we," "us"“we,” “us” or the "company,"“company,” we mean ValueVision Media, Inc. and its subsidiaries unless the context requiresindicates otherwise. ValueVision Media, Inc. is a Minnesota corporation with principal and executive offices located at 6740 Shady Oak Road, Eden Prairie, Minnesota55344-3433. ValueVision Media, Inc. was incorporated on June 25, 1990. Our fiscal year ended February 2, 2008 is designated fiscal 2007, our fiscal year ended February 3, 2007 is designated fiscal 2006 and our fiscal year ended February 4, 2006 is designated fiscal 2005 and our fiscal year ended January 31, 2005 is designated fiscal 2004. A. GENERAL 2005.
A.  General
We are an integrated direct marketing company that markets, sells and distributes itsour products directly to consumers through various forms of electronic media and direct-to-consumer mailings.mailings otherwise known as multi-channel retailing. Our operating strategy as a multi-channel retailer incorporates television home shopping, internete-commerce, direct mail marketing and fulfillment services. Our principal electronic media activity is our television home shopping business, which uses on-air spokespersons to market brand name merchandise and private label consumer products at competitive prices. Our live24-hour per day television home shopping programming is distributed primarily through long-term cable and satellite affiliation agreements and the purchase of month-to-month full- and part-time lease agreements of cable and broadcast television time. In addition, we distribute our programming through a company-owned full power television station in Boston, Massachusetts. We also operate an internet retailing website, www.shopnbc.com, which marketsmarket and sellssell a broad array of consumer merchandise including all products being featured inthrough our television programming. internet retailing websites, www.shopnbc.com and www.shopnbc.tv.
We have an exclusive license from NBC Universal, Inc., known as NBC,NBCU, for the worldwide use of an NBC-branded name and the peacock image for a period ending in May 2011. Pursuant to the license, we operate our television home shopping network under the ShopNBC brand name and operate our internet website under the ShopNBC.com brand name. We currently provide fulfillment, warehousing, customer service
Television and telemarketing services to Ralph Lauren Media, LLC, known as RLM, the operator of the Polo.com e-commerce business. TELEVISION AND INTERNET RETAILING Internet Retailing
Our principal electronic media activity is our live24-hour per day television home shopping network program. Our home shopping network is the third largest television home shopping retailer in the United States. Through our merchandise-focused television programming, we sell a wide variety of products and services directly to consumers. Sales from our television and companion internet website business, including shipping and handling revenues, totaled $767,276,000, $755,302,000 $680,592,000 and $614,884,000,$680,592,000 representing 98%, 98% and 99% of consolidated net sales for fiscal 2007, 2006 2005 and 2004, respectively.2005. Products are presented by on-air television home shopping personalitiessales persons and guests; viewers may then call a toll-free telephone number and place orders directly with us or enter an order on the ShopNBC.com website. Our television programming is produced at our Eden Prairie, Minnesota facility and is transmitted nationally via satellite to cable system operators, satellite dish owners and to our full power broadcast television station WWDP TV-46 in Boston, Massachusetts. PRODUCTS AND PRODUCT MIX
Products and Product Mix
Products sold on our television network and internet shopping website include jewelry, watches, computers and other electronics, housewares, apparel, cosmetics, fitness products, giftware, collectibles, seasonal items and other merchandise. Jewelry represents our largest single category of merchandise, representing 39% of television and internet net sales in fiscal 2006, 43% in fiscal 2005 and 49% in fiscal 2004. Home products, including electronics product categories, represented approximately 37% of television home shopping and internet net sales in fiscal 2006, 36% in fiscal 2005 and 31% in fiscal 2004. Watches, apparel, and health and beauty product categories represented approximately 24% of television and internet net sales in 1 fiscal 2006, 21% in fiscal 2005 and 20% in fiscal 2004. We believe that having a broad diversity of products appeals to a larger segment of potential customers and is important to our growth. Our product diversification strategy is to continue to develop new product offerings primarilyacross multiple merchandise categories as needed in response to both customer demand and in order to maximize margin dollars per hour in our television home shopping and internet operation.


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The following table shows our television and internet net sales during the past three fiscal years by product category:
             
Category
 Fiscal 2007  Fiscal 2006  Fiscal 2005 
 
Jewelry  38%  39%  43%
Home products  37%  37%  36%
Watches, apparel and other  25%  24%  21%
Jewelry.  Our jewelry merchandise assortment includes gold and gemstone jewelry for men and women.
Home products.  Home products consist of products for the home, including home electronics such as televisions and computers, mattresses, lamps and other home furnishings.
Watches, apparel and accessories,other.  Watches, apparel and other consists of clothing and footwear for men and women, as well as watches, cosmetics, fitnesshealth and consumer electronics categories to supplement the existing jewelrybeauty items, coins, seasonal merchandise and computer businesses. Additionally, our product strategy will continue to focus on: (i) jewelry and gems for core customers; (ii) value products, including closeouts and opportunistic buys; (iii) highly demonstratable products that leverage the television medium; and (iv)other unique offers that cannot be found elsewhere. B. BUSINESS STRATEGY Our objective isitems.
B.  Business Strategy
We endeavor to be positioned as a growingprofitable and profitableinnovative leader in multi-channel retailing in the United States, offering consumers an entertaining, informative and interactive shopping experience.States. The following strategies are beingwere pursued during fiscal 2007 to increase our revenues and profitability and grow theour active customer base, for both for television sales and sales through the internet:internet sales: (i) continue to diversifyoptimize our mix of product categories offered on television and the internet in order to appeal to a broader population of potential customers; (ii) maintaincontinue the growth of our internet business through the innovative use of technology and increase themarketing efforts, such as advanced search capabilities, personalization, internet video, affiliate agreements and internet-based auction capabilities; (iii) obtain cost-effective distribution ofagreements for our television programming through new and expanded agreements with cable and satellite system operators, as well as pursuing other means of reaching customers such as through webcasting, internet videos and internet-based broadcasting networks; (iii)(iv) increase the productivity of each hour of television programming, through a focus on television offers of merchandise that maximizes gross margin dollars per hour and marketing efforts to increase the number of customers within the households currently receiving our television programming; (iv) continue the growth of our internet business through the innovative use of technology and marketing efforts, such as advanced search techniques, personalization, internet video, affiliate agreements and internet-based auction capabilities; (v) continue to enhance our television broadcast quality, programming, website features and customer support; (vi) increase the average order size through sales initiatives such as add-on sales, continuity programs and warranty sales; and (vii) leverage the strong brand recognition of the NBC brand name. C. TELEVISION PROGRAM DISTRIBUTION AND INTERNET OPERATIONS TELEVISION HOME SHOPPING NETWORK
At the beginning of fiscal 2008, a new chief executive officer and three new industry-experienced senior executives joined us. These new senior executives are reviewing our strategy for long-term growth in revenues and profits, in conjunction with the board of directors and other members of management, and will develop a plan for improving our strategic focus during fiscal 2008. Some of the key focus areas include: improving the customer experience; retaining and growing the core customer base of repeat customers; shifting the merchandise mix and price points to appeal to the core female customer; broadening the vendor base; and improving business disciplines and execution.
C.  Television Program Distribution and Internet Operations
Television Home Shopping Network
Satellite Delivery of Programming.  Our programming is presently distributed via a leased communications satellite transponder to cable systems, thea full power television station in Boston, certain other broadcast stations and satellite dish owners. On January 31, 2005, we entered into a new long-term satellite lease agreement with our present provider of satellite services. Pursuant to the terms of this agreement, we distribute our programming onthrough a satellite that was launched in February 2006. The agreement has reduced our annual cost of satellite service and provides us with a state-of-the-art satellite transponder that uses new technology to transmit a stronger signal. Satellite service may be interrupted due to a variety of circumstances beyond our control, such as satellite transponder failure, satellite fuel depletion, governmental action, preemption by the satellite service provider or service failure. The agreement provides us with preemptableback-up services if satellite transmission is interrupted. However, there can be no assurance if satellite transmission is interrupted that we will be able to utilize existing back-up satellite service transponder or satellite capacity. In the event of any transmission interruption, we may incur substantial additional costs to enter into new arrangements and be unable to broadcast our signal for some period of time.
Cable Affiliation Agreements.  As of February 3, 2007,2, 2008, we hadhave entered into long-term affiliation agreements with parties representing approximately 1301,400 cable system operatorssystems that require each operator to offer our television home shopping programming substantially on a full-time basis over their systems. The stated terms of the affiliation


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agreements typically rangeranged originally from three to twelve years. Under certain circumstances, the television operators may cancel the agreements prior to their expiration. If these agreements are terminated, the termination may materially or adversely affect our business. Also, we may not be able to successfully negotiate acceptable terms with respect to any renewal of these contracts. The affiliation agreements generally provide that we will pay each operator a monthly access fee and marketing support payments based on the number of homes receiving our programming. Certain of the affiliation agreements also required payment of one-time initial launch fees, which are capitalized and amortized on a straight-line basis over the term of the 2 agreements. We are seeking to enter into affiliation agreements with additional television operators providing for full- or part-time carriage of our programming.
A significant number of cable operators have started to offer cable programming on a digital basis. The use of digital compression technology provides cable companies with greater channel capacity. While greater channel capacity increases the opportunity for distribution and, in some cases, reduces subscriber fees paid by us, it also may adversely impact our ability to compete for television viewers to the extent it results in higher channel position for us, placement of our programming in separate programming tiers, the broadcast of additional competitive channels or viewer fragmentation due to a greater number of programming alternatives.
During 2006,2007, there were approximately 110112 million homes in the United States with at least one television set. Of those homes, there were approximately 6566 million basic cable television subscribers and approximately 2728 million direct-to-home satellite subscribers.subscribers or DTH. Homes that receive our television home shopping programming 24 hours per day are each counted as one full-time equivalent, or FTE, and homes that receive our programming for any period less than 24 hours are counted based upon an analysis of time of day and day of week that programming is received. We have continued to experience growth in the number of FTE subscriber homes that receive our programming.
As of February 3, 2007,2, 2008, we served a total ofapproximately 72.4 million subscriber homes, or approximately 68.9 million average FTEs, compared with approximately 69.2 million subscriber homes, or approximately 67.065.2 million FTEs, compared with a total of approximately 66.0 million subscriber homes, or approximately 62.9 millionaverage FTEs, as of February 4, 2006.3, 2007. As of February 3, 2007,2, 2008, our television home shopping programming was carried by approximately 1,3201,454 broadcasting systems on a full-time basis, compared to 1,2301,320 broadcasting systems on February 4, 2006,3, 2007, and 60 broadcasting systems on a part-time basis for both fiscal years. The total number of cable homes that presently receive our television home shopping programming represents approximately 65%67% of the total number of cable subscribers in the United States. NBCNBCU has the exclusive right to negotiate on our behalf for the distribution of our television home shopping service pursuant to the terms of the strategic alliance between us, NBCNBCU and GE Capital Equity Investments, Inc. (now known as GE Commercial Finance -- Equity, and referred to in this report as GE Equity) entered into in March 1999. See "Strategic Alliances -- NBC“Strategic Relationships — Strategic Alliance with NBCU and GE Equity Strategic Alliance"Alliance” discussed below.
Direct Satellite Service Agreements.  Our programming is carried on the direct-to-home, or DTH, satellite services DIRECTV and DISH Network. Carriage on DIRECTV and DISH Network is full-time under long-term distribution agreements. These agreements generally provide thatand we will pay each operator a monthly access fee based upon the number of homessubscribers receiving our television home shopping programming. As of February 3, 2007,2, 2008, our programming reached approximately 2728 million DTH homessubscribers on a full-time basis.
Other Methods of Program Distribution.  Our programming is also made available full-time to "C"“C”-band satellite dish owners nationwide and is made available to homes in the Boston, Massachusetts market over the air via a full power television broadcast station owned by us. In fiscal 20062007 and fiscal 2005,2006, our Boston, Massachusetts station and "C"“C”-band satellite dish transmissions were responsible for less than 5% of our total consolidated net sales. In December 2005, we completed the sale of our remaining low power television station located in Atlanta, Georgia for a total of $400,000. The sale of this station did not have a significant impact on our ongoing operations. We no longer hold any licenses for low power television stations. INTERNET WEBSITE
Internet Website
Our website, ShopNBC.com, provides customers with a broad array of consumer merchandise, including all products being featured on our television programming. The website includes a live webcast feed of our television programming, an archive of recent past programming, videos of many individual products that the customer can view on demand and clearance and auction sites.
Internet sales for fiscal 20062007 increased at a greater rate than television sales over fiscal 2005.2006. Internet net sales in fiscal 20062007 increased by 26%18% over internet net sales in fiscal 2005,2006, while television home shopping net sales in fiscal 2006 increased2007 decreased by 7%4% over television home shopping net sales in fiscal 2005.2006. Sales from our website


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business, inclusive of shipping and handling revenues, totaled $217,854,000, $184,139,000 and $146,067,000, representing 28%, 24% and $126,692,000, representing 24%, 21% and 20% of consolidated net sales for fiscal 2007, 2006 2005 and 2004,2005, respectively. We believe that our internet business represents an 3 important component of our future growth opportunities, and we will continue to invest in and enhance our internet-based capabilities.
Oure-commerce activities are subject to a number of general business regulations and laws regarding taxation and online commerce. As the role and importance ofe-commerce has grown in the United States in recent years, there have been continuing efforts to increase the legal and regulatory obligations and restrictions on companies conducting commerce through the internet, primarily in the areas of taxation, consumer privacy and protection of consumer personal information. SuchThese laws and regulations could increase the costs and liabilities associated with oure-commerce activities. activities and increase the price of our products to consumers, without an increase in our revenue or net income. On December 3, 2004, President Bush signed into lawOctober 31, 2007, the United States enacted a three-yearseven-year moratorium on internet access taxes. This law extendedtaxes extending a ban on internet taxes that expiredwas set to expire on November 1, 2003.2007. In addition, in November 2002, a number of states approved a multi-state agreement to simplify state sales tax laws by establishing one uniform system to administer and collect sales taxes on traditional retailers and electronic commerce merchants. The agreement became effective on October 3, 2005, although fewer than half of the states have become members by enacting implementation legislation. No prediction can be made as to whether a new internet tax moratorium will be enacted before the November 1, 2007 expiration of the existing moratorium, or whether individual states will enact legislation requiring retailers such as us to collect and remit sales taxes on transactions that occur over the internet. Adding sales tax to our internet transactions could negatively impact consumer demand.
The federal Controlling the Assault of Non-Solicited Pornography and Marketing Act of 2003, or the CAN-SPAM Act, was signed by President Bushinto law on December 16, 2003 and went into effect on January 1, 2004. The CAN-SPAM Act pre-empts similar laws passed by over thirty states, some of which contain restrictions or requirements that are viewed as stricter than those of the CAN-SPAM Act. The CAN-SPAM Act is primarily an opt-out type law; that is, prior permission to send an e-mail solicitations to a recipient is not required, but a recipient may affirmatively opt out of such futuree-mail solicitations. The CAN-SPAM Act requires commerciale-mails to contain a clear and conspicuous identification that the message is an advertisement or solicitation for goods or services (unless the sender obtains prior affirmative consent from the recipient to receive such messages), as well as a prominentclear and conspicuous unsubscribe function that allows recipients to alert the sender that they do not desire to receive futuree-mail solicitation messages. In addition, the CAN-SPAM Act requires that all commerciale-mail messages include a valid physical postal address unlessaddress. We believe the sender obtains prior affirmative assent from the recipient. CAN-SPAM Act limits our ability to pursue certain direct marketing activities, thus limiting our sales and potential customers.
Changes in consumer protection laws also may impose additional burdens on those companies conducting business online. The adoption of additional laws or regulations may decrease the growth of the internet or other online services, which could, in turn, decrease the demand for our products and services and increase our cost of doing business through the internet.
In addition, since our website is available over the internet in all states, various states may claim that we are required to qualify to do business as a foreign corporation in such state, a requirement that could result in fees and taxes as well as penalties for the failure to qualify. Any new legislation or regulation, the application of laws and regulations from jurisdictions whose laws do not currently apply to our business or the application of existing laws and regulations to the internet and other online services could have a material adverse effect on the growth of our business in this area. D. STRATEGIC RELATIONSHIPS
D.  Strategic Relationships
NBC TRADEMARK LICENSE AGREEMENT Trademark License Agreement
On November 16, 2000, we entered into a trademark license agreement with NBCNBCU pursuant to which NBCNBCU granted us an exclusive, worldwide license for a term of ten years to use certain NBC trademarks, service marks and domain names to rebrand our business and corporate name and website. We subsequently selected the names ShopNBC and ShopNBC.com.
Under the license agreement we have agreed, among other things, to (i) certain restrictions on using trademarks, service marks, domain names, logos or other source indicators owned or controlled by NBC,NBCU, (ii) the


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loss of our rights under the license with respect to specific territories outside of the United States in the event we fail to achieve and maintain certain performance targets in such territories, (iii) not own, operate, acquire or expand our business to include certain businesses without NBC'sNBCU’s prior consent, (iv) comply with 4 NBC'sNBCU’s privacy policies and standards and practices, and (v) not own, operate, acquire or expand our business such that one-third or more of our revenues or our aggregate value is attributable to certain services (not including retailing services similar to our existinge-commerce operations) provided over the internet. The license agreement also grants to NBCNBCU the right to terminate the license agreement at any time upon certain changes of control of our company, in certain situations upon the failure by NBCNBCU to own a certain minimum percentage of our outstanding capital stock on a fully diluted basis, and certain other situations. On March 28, 2007, we and NBCNBCU agreed to extend the term of the license by six months, such that the license would continue through May 15, 2011, and to provide that certain changes of control involving a financial buyer would not provide the basis for an early termination of the license by NBC. STRATEGIC ALLIANCE WITH NBC ANDNBCU.
Strategic Alliance with NBCU and GE EQUITY Equity
In March 1999, we entered into a strategic alliance with NBCNBCU and GE Equity. Pursuant to the terms of the transaction, NBCNBCU and GE Equity acquired 5,339,500 shares of our Series A Redeemable Convertible Preferred Stock between April 1999 and June 1999, and NBCNBCU was issued a warrant to acquire 1,450,000 shares of our common stock, known as the distribution warrants, with an exercise price of $8.29 per share, under a distribution and marketing agreement discussed below. In addition, we issued to GE Equity a warrant, known as the investment warrant, to increase its potential aggregate equity stake (together with its affiliates, including NBC)NBCU) at the time of exercise to approximately 40%. The preferred stock is convertible into an equal number of shares of our common stock, subject to anti-dilution adjustments, has a mandatory redemption on the tenth anniversary of its issuance or upon a change of control at $8.29 per share, participates in dividends on the same basis as the common stock and has a liquidation preference over the common stock and any other junior securities. On July 6, 1999, GE Equity exercised the investment warrant and acquired an additional 10,674,000 shares of our common stock for an aggregate of $178,370,000, or $16.71 per share. Following the exercise of the investment warrant, the combined ownership of our company by GE Equity and NBCNBCU on a diluted basis was approximately 40%. In February 2005, GE Equity sold 2,000,000 shares of our common stock to several purchasers. In July 2005, GE Equity entered into agreements to sell an additional 2,604,932 shares of our common stock in privately negotiated transactions to a number of different purchasers; this sale was completed on September 15, 2005. As of the end of fiscal 2007, GE Equity and NBCNBCU currently have a combined ownership in our company of approximately 27%29% on a diluted basis. SHAREHOLDER AGREEMENT
GE Equity Shareholder Agreement
In March 1999, we also entered into a shareholder agreement with GE Equity, which provides for certain corporate governance and standstill matters. The shareholder agreement (together with the certificate of designation of the preferred stock) initially provided that GE Equity and NBCNBCU would be entitled to designate nominees for two out of seven members of our board of directors so long as their aggregate beneficial ownership was at least equal to 50% of their initial beneficial ownership, and one out of seven members so long as their aggregate beneficial ownership was at least 10% of the "adjusted“adjusted outstanding shares of common stock," as defined in the shareholder agreement. The shareholder agreement also requires the consent of GE Equity prior to our entering into any material agreements with certain restricted parties (broadcast networks and internet portals in certain limited circumstances). Finally, we are prohibited from exceeding certain thresholds relating to the issuance of voting securities over a twelve-month period, the payment of quarterly dividends, the repurchase of common stock, acquisitions (including investments and joint ventures) or dispositions, and the incurrence of debt greater than the larger of $40 million or 30% of our total capitalization. We are also prohibited from taking any action that would cause any ownership interest by us in TV broadcast stations from being attributable to GE Equity, NBCNBCU or their affiliates.
The shareholder agreement provides that during the standstill period (as defined in the shareholder agreement), subject to certain limited exceptions, GE Equity and NBCNBCU are prohibited from: (i) any asset/ business purchases from us in excess of 10% of the total fair market value of our assets; (ii) increasing their beneficial ownership above 39.9% of our shares; (iii) making or in any way participating in any solicitation of proxies; (iv) depositing any securities of our company in a voting trust; (v) forming, joining or in any way becoming a member of a "13D Group"“13D Group” with respect to any voting securities of our company; (vi) arranging 5 any financing for, or providing any financing


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commitment specifically for, the purchase of any voting securities of our company; (vii) otherwise acting, whether alone or in concert with others, to seek to propose to us any tender or exchange offer, merger, business combination, restructuring, liquidation, recapitalization or similar transaction involving us, or nominating any person as a director of our company who is not nominated by the then incumbent directors, or proposing any matter to be voted upon by our shareholders. If, during the standstill period, any inquiry has been made regarding a "takeover transaction"“takeover transaction” or "change“change in control," each as defined in the shareholder agreement, that has not been rejected by the board of directors, or the board pursues such a transaction, or engages in negotiations or provides information to a third party and the board has not resolved to terminate such discussions, then GE Equity or NBCNBCU may propose to us a tender offer or business combination proposal.
In addition, unless GE Equity and NBCNBCU beneficially own less than 5% or more than 90% of the adjusted outstanding shares of common stock, GE Equity and NBCNBCU shall not sell, transfer or otherwise dispose of any securities of our company except for transfers: (i) to certain affiliates who agree to be bound by the provisions of the shareholder agreement, (ii) that have been consented to by us, (iii) pursuant to a third-party tender offer, (iv) pursuant to a merger, consolidation or reorganization to which we are a party, (v) in a bona fide public distribution or bona fide underwritten public offering, (vi) pursuant to Rule 144 of the Securities Act of 1933, or (vii) in a private sale or pursuant to Rule 144A of the Securities Act of 1933; provided, that in the case of any transfer pursuant to clause (v) or (vii), the transfer does not result in, to the knowledge of the transferor after reasonable inquiry, any other person acquiring, after giving effect to such transfer, beneficial ownership, individually or in the aggregate with that person'sperson’s affiliates, of more than 10% of the adjusted outstanding shares of the common stock.
The standstill period will terminate on the earliest to occur of (i) the ten-year anniversary of the shareholder agreement, (ii) our entering into an agreement that would result in a "change“change in control"control” (subject to reinstatement), (iii) an actual "change“change in control," (iv) a third-party tender offer (subject to reinstatement), or (v) six months after GE Equity and NBCNBCU can no longer designate any nominees to the board of directors. Following the expiration of the standstill period pursuant to clause (i) or (v) above (indefinitely in the case of clause (i) and two years in the case of clause (v)), GE Equity and NBC'sNBCU’s beneficial ownership position may not exceed 39.9% of our diluted outstanding stock, except pursuant to issuance or exercise of any warrants or pursuant to a 100% tender offer for our company.
On March 19, 2004, we agreed with NBCNBCU and GE Equity to amend the shareholder agreement as follows: (i) to increase the authorized size of our board of directors to nine from seven; (ii) to permit NBCNBCU and GE Equity together to appoint three directors instead of two to our board of directors; and (iii) to provide that NBCNBCU and GE Equity would no longer have the right to have its director-nominees serve on the audit, compensation or nominating and governance committees, in the event the committees must be comprised solely of "independent"“independent” directors under applicable laws or Nasdaq regulations. In such case, NBCNBCU and GE Equity would have the right to have an observer attend all of these committee meetings, to the extent permitted by applicable law or regulation. REGISTRATION RIGHTS AGREEMENT
GE Equity Registration Rights Agreement
Pursuant to the investment agreement, we entered into a registration rights agreement with GE Equity providing GE Equity, NBCNBCU and their affiliates and any transferees and assigns, an aggregate of five demand registrations and unlimited piggy-back registration rights. DISTRIBUTION AND MARKETING AGREEMENT
NBCU Distribution and Marketing Agreement
We entered into a distribution and marketing agreement with NBCNBCU dated March 8, 1999 that provides NBCNBCU with the exclusive right to negotiate on our behalf for the distribution of our home shopping television programming. NBCNBCU may terminate the distribution agreement if we enter into certain significant affiliation agreements or a transaction resulting in a change in control. As compensation for these services, we agreed to pay NBCNBCU an annual fee which wasis currently approximately $1.8 million in fiscal 2006,$930,000 per year, and issued NBCNBCU 1,450,000 distribution warrants. The exercise price of the distribution warrants iswas $8.29 per share. In fiscal 2004, NBC 6 NBCU exercised a portion of the original distribution warrants in a cashless exercise acquiring 101,509 shares of common stock. In fiscal 2005, NBCNBCU exercised all remaining original distribution warrants in a cashless exercise acquiring 281,199 additional


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shares of common stock. On March 28, 2007, we agreed with NBCNBCU to reduce the amount of the annual fee payable to NBCNBCU to a market rate. POLO RALPH LAUREN/RALPH LAUREN MEDIA ELECTRONIC COMMERCE ALLIANCE the current rate of approximately $930,000.
Polo Ralph Lauren/Ralph Lauren Media Electronic Commerce Alliance
In February 2000, we entered into an agreement with Polo Ralph Lauren, NBC,NBCU, NBCi and CNBC whereby the parties created RLM, a joint venture formed for the purpose of bringing the Polo Ralph Lauren lifestyle experience to consumers via multiple media platforms, including internet, broadcast, cable and print. During fiscal 2006, RLM was owned 50% by Polo Ralph Lauren, 37.5% by NBCNBCU and its affiliates and 12.5% by us. RLM'sRLM’s primary business activity to date has been the operation of the Polo.com website. Polo.com launched in November 2000 and includes an assortment of men's, women's, children'smen’s, women’s, children’s and home products across the Ralph Lauren family of brands as well as unique gift items. In connection with the formation of RLM, we entered into various agreements setting forth the manner in which certain aspects of the business of RLM are to be managed and certain of the members'members’ rights, duties and obligations with respect to RLM. On March 28, 2007, we sold our 12.5% ownership interest in RLM to Polo Ralph Lauren for approximately $43.8 million. AGREEMENT FOR SERVICES
Agreement for Services
In February 2000, RLM and our subsidiary VVI Fulfillment Center, Inc., known as VVIFC, entered into an agreement for services under which VVIFC provides certain telemarketing, customer support and fulfillment services to RLM. In the third quarter of fiscal 2006, RLM agreed to extend the term of its existing services agreement with us to at least August 31, 2008. RLM has advised us that it intends to develop the capability to provide these services internally in the future, and accordingly there can be no assurance that we will continue to provide services to RLM beyond August 31, 2008 or, if so, for what period of time thereafter. InOn March 28, 2007, VVIFC and RLM further agreedentered into an amendment to the agreement for services providing for certain changes to the agreement, for services, including a potential extension of the term through mid-2009 at RLM'sRLM’s option. E. MARKETING AND MERCHANDISING TELEVISION AND INTERNET RETAILING We anticipate that the services agreement will end in the first quarter of fiscal 2008 as RLM migrates to its own customer service, warehousing and fulfillment facilities.
E.  Marketing and Merchandising
Television and Internet Retailing
Our television and internet revenues are generated from sales of merchandise and services offered through our television home shopping programming and website. Our television home shopping business utilizes live television 24 hours a day, seven days a week, to create an interactive and entertaining atmosphere to describe and demonstrate our merchandise. Selected customers participate through live conversations with on-air sales hosts and occasional celebrityon-air guests. We believe our customers make purchases based primarily on convenience, value, quality of merchandise and promotional offerings, including financing. We believe that ourOur customers are primarily women betweenover the agesage of 35 and 55, with an annual household income in excess of approximately $50,000 to $75,000.$70,000. We schedule special programming at different times of the day and week to appeal to specific viewer and customer profiles. We feature announced and occasionally unannounced promotions to drive interest and incremental sales, including "Our“Our Top Value," a sales program that features one special offer every day. We also feature other major and special promotional events along with bargain, discount and inventory-clearance sales.
Our merchandise is generally offered at or below comparable retail prices. We continually introduce new products on our television home shopping program.program and website. Inventory sources include manufacturers, wholesalers, distributors and importers. We intend to continue to promote private label merchandise, which generally has higher margins than average margins. SHOPNBC PRIVATE LABEL AND CO-BRAND CREDIT CARD PROGRAM branded merchandise.
ShopNBC Private Label and Co-Brand Credit Card Program
In the third quarter of fiscal 2006, we introduced a new private label and co-brandco-branded revolving consumer credit card program. The program is made available to all qualified consumers for the financing of purchases 7 of products and services from ShopNBC and for the financing of purchases from other retailers. The program is intended to be used by cardholders for purchases made primarily for personal, family or household use. The issuing bank is the sole owner of the account issued under the program and absorbs all losses associated with non-payment by cardholders. The issuing bank pays fees to us based on the number of credit card accounts activated and on card usage. Once a customer is approved to receive a ShopNBC private label or co-branded credit card and the card is activated, the customer is eligible to participate in our credit card rewards program. Under the rewards program,


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points are earned on purchases made with the credit cards at ShopNBC and other retailers where the co-branded card is accepted. Cardholders who accumulate the requisite number of points are issued a $50 certificate award towards the future purchase of ShopNBC merchandise. The certificate award expires after twelve months if unredeemed. The program provides a number of benefits to customers in addition to the awards program, including deferred billing options and other special offers. During fiscal 2007 and fiscal 2006, customer use of the private label and co-brandco-branded cards accounted for approximately 20% and 17% of our television and internet sales.sales, respectively. We believe that the use of the ShopNBC credit card furthers customer loyalty and reduces our overall bad debt exposure since the credit card issuing bank bears the risk of bad debt on ShopNBC credit card transactions. FAVORABLE PURCHASING TERMS
Favorable Purchasing Terms
We obtain products for our direct marketing businesses from domestic and foreign manufacturers and suppliers and are often able to make purchases on favorable terms based on the volume of products purchased or sold. ManySome of our purchasing arrangements with our vendors include inventory terms that allow for return privileges for a portion of the order or stock balancing. We generally do not have long-term commitments with our vendors, and a variety of sources are available for each category of merchandise sold. InDuring fiscal 2006,2007 products purchased from one vendor accounted for approximately 17%20% of our consolidated net sales. We believe that we could find alternative sources for this vendor'svendor’s products if this vendor ceased supplying merchandise; however, the unanticipated loss of any large supplier could impact our sales and earnings on a temporary basis. F. ORDER ENTRY, FULFILLMENT AND CUSTOMER SERVICE
F.  Order Entry, Fulfillment and Customer Service
Our products are available for purchase via toll-free telephone numbers or our website. We maintain an agreement with West Teleservices Corporation to provide us with telephone order entry operators for taking of customer orders. West Teleservices provides teleservices to us from a service sitessite located in Omaha, Nebraska and Spokane, Washington, as well as through home agents. At the present time, we do not utilize any call center services based overseas.
We own a 262,000 square foot distribution facility in Bowling Green, Kentucky, which we use to fulfill our obligations under the services agreement entered into with RLM. The Bowling Green facility is also used for the fulfillment of mostly non-jewelryall merchandise purchased and sold by us. We distribute jewelry and other smaller merchandise from our Eden Prairie, Minnesota fulfillment center.
The majority of customer purchases are paid by credit card and debit cards. As discussed above, we maintain a private label and a co-brand credit card program using the ShopNBC name. Purchases made with the ShopNBC private label credit card are non-recourse to us. We also utilize an installment payment program called ValuePay, which entitles customers to pay by credit card for certain merchandise offered in two to sixfive equal monthly installments. We intend to continue to sell merchandise using the ValuePay program due to its significant promotional value. It does, however, create a credit collection risk from the potential inability to collect outstanding balances.
We maintain a product inventory, which consists primarily of consumer merchandise held for resale. The product inventory is valued at the lower of average cost or realizable value, and we reduce our balance by an allowance for excess and obsolete merchandise. As of February 3, 20072, 2008 and February 4, 2006,3, 2007, we had inventory balances of $79,444,000 and $66,622,000, and $67,844,000, respectively. 8
Merchandise is shipped to customers by the United States Postal Service, UPS, DHL, and Federal Express or other recognized carriers. We also have arrangements with certain vendors who ship merchandise directly to our customers after an approved customer order is processed.
Customer service functions are performed and processed by West Teleservices as well as by us. Our in-house customer service functions are located in our Brooklyn Center, Minnesota facility.
Our return policy allows a standard30-day refund period from the date of invoice for all customer purchases. Our return rates have been approximately 32% to 33% over the past three fiscal years. These return rates are higher than the average return rates reported by our larger competitors in the television home shopping industry. Management believes the higher return rate is partially a result of (i) the significantly higher average selling prices of our products as compared to the average selling prices of our competitors, and (ii) the fact that we have a higher percentage of sales attributable to jewelry products. Both of these characteristics are associated with higher product return rates. Management has been pursuing a number of initiatives to reduce the overall return rate. G. COMPETITION


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G.  Competition
The direct marketing and retail businesses are highly competitive. In our television home shopping ande-commerce operations, we compete for customers with other types of consumer retail businesses, including traditional "brick“brick and mortar"mortar” department stores, discount stores, warehouse stores and specialty stores; other television home shopping ande-commerce retailers; infomercial companies; catalog and mail order retailers and other direct sellers.
In the competitive television home shopping sector, we compete with QVC Network, Inc. and HSN, Inc., both of whom are substantially larger than we are in terms of annual revenues and customers, and whose programming is carried more broadly to U.S. households than is our programming. Both QVC and HSN are owned by large, well-capitalized parent companies in the media business, who are also expanding into relatede-commerce businesses. The American Collectibles Network (ACN), the operator of Jewelry Television, also competes with us for television home shopping customers in the jewelry category, and ACN recently acquired the assets of Shop At Home from E. W. Scripps Company and is operating a second channel of programming in a number of non-jewelry categories, including collectible coins and knives.category. In addition, there are a number of smaller niche players and startups in the television home shopping arena who compete with us.
Thee-commerce sector is also highly competitive, and we are in direct competition with virtually all other internet retailers, many of whom are larger, more well-established, more well-financedand/or have broader customer bases. Certain of our competitors in the television home shopping sector have acquired internet businesses complementary to their existing internet sites, which may pose new competitive challenges for us. For example, the parent company of HSN has acquired the internet search business Ask Jeeves (now known as Ask.com), and the parent company of QVC acquired Provide Commerce, an operator of retail websites.
We anticipate continuing competition for viewers and customers, for experienced home shopping personnel, for distribution agreements with cable and satellite systems, and for vendors and suppliers -- not only from television home shopping companies, but also from other companies that seek to enter the home shopping and internet retail sectors, including telecommunications and cable companies, television networks, and other established retailers. We believe that our success in the television home shopping ande-commerce businesses is dependent on a number of key factors, including (i) obtaining carriage on additional cable systems, and retaining our existing carriage, on favorable terms, (ii) increasing the number of households who purchase products from us, and (iii) increasing the dollar value of sales per customer to our existing customer base. We believe that we are positioned to compete because of our established relationships with cable operators. No assurance can be given, however, that we will be able to acquire additional cable carriage at prices favorable to us or maintain our current cable carriage. 9 H. FEDERAL REGULATION carriage at prices favorable to us.
H.  Federal Regulation
The cable television industry and the broadcasting industry in general are subject to extensive regulation by the FCC. The following does not purport to be a complete summary of all of the provisions of the Communications Act of 1934, as amended, known as the Communications Act, the Cable Television Consumer Protection Act of 1992 known as the Cable Act, the Telecommunications Act of 1996, known as the Telecommunications Act, or other laws and FCC rules or policies that may affect our operations. CABLE TELEVISION
Cable Television
The cable industry is regulated by the FCC under the Cable Act and FCC regulations promulgated thereunder, as well as by state or local governments with respect to certain franchising matters.
Must Carry.  In general, the FCC's "must carry"FCC’s “must carry” rules under the Cable Act entitle analog full power television stations to mandatory cable carriage of their signals, at no charge, to all cable homes located within each station'sstation’s broadcast areamarket provided that the signal is of adequate strength, and the cable system must carry designated channels available. FCC rules currently extend similar cable must carry rights to the primary video and programming-related material of new television stations that transmit only digital television signals, and to existing television stations that return their analog spectrum and convert to digital operations. The extent to which cable providers may or may not be requiredCable providers’ obligation to provide must carry rights to full power television stations after the close of the transition to digital television is discussed below in "Federal“Federal Regulation -- Advanced Television Systems." In addition, certain aspects


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of the must carry rights of stations transmitting digital television signals now, as well as after the transmission to digital television, remain subject to pending FCC proceedings.
The FCC has also been asked to reevaluate its 1993 extension of must carry rights to predominantly home shopping television stations. While the FCC has never acted on thatAlthough this request was filed over ten years ago, therein May 2007 the FCC issued a public notice seeking additional comment on the request. The comment period in response to the FCC’s public notice closed in August 2007, and the proceeding remains pending. There can be no assurance thatthe FCC will uphold the right of home shopping television stations will continue to havebe eligible for must carry rights.in the future. In addition, under the Cable Act, cable systems may petition the FCC to determine that a station is ineligible for must carry rights because of the station'sstation’s lack of service to the community, its previous noncarriage or other factors. The unavailability of must carry rights to our existing or future stations would likely substantially reduce the number of cable homes that could be reached by any full power television station that we own or may acquire or on which we might provide programming. CABLE LEASED ACCESS
Cable Leased Access
The Cable Act and the FCC'sFCC’s rules provide unaffiliated cable programmers such as us with certain rights to lease channels from cable operators. In February 2008, the FCC released an order revising its leased access rate formulas and policies. The FCC has recently announced plansdeclined, however, to revisit its leasedextend at this time the revised lease access rates and policies in lightto home shopping programmers, such as us, and other programmers that predominantly transmit sales presentations or program length commercials and infomercials. Instead, the FCC deferred resolution of that issue until it completes a further proceeding, on which it solicited comments. A number of parties, including us, have sought judicial review of various aspects of the lackFCC’s February 2008 order, and those appeals have been consolidated before the U.S. Court of use of leased access channels, but thereAppeals for the Sixth Circuit where they remain pending. We also have filed comments in response to the FCC’s further notice. There can be no assurance as to the outcome of this litigation or of the FCC’s ongoing proceeding considering whether to extend the revised lease access rates and policies to home shopping programmers. Although no prediction can be made at this time, it is possible that in the FCCfuture it will act in any way that would increasebecome more difficult for us to lease channels from cable operators because other programmers will occupy the availability or affordability ofrequired leased access by us. BROADCAST TELEVISION slots on a particular cable system.
Broadcast Television
General.  Our acquisition and operation of television stations is subject to FCC regulation under the Communications Act. The Communications Act prohibits the operation of television broadcasting stations except under a license issued by the FCC. The statute empowers the FCC, among other things, to issue, revoke and modify broadcasting licenses, adopt regulations to carry out the provisions of the Communications Act and impose penalties for violation of such regulations. Such regulations impose certain obligations with respect to the programming and operation of television stations, including requirements for carriage of children'schildren’s educational and informational programming, programming responsive to local problems, needs and interests, advertising upon request by legally qualified candidates for federal office, closed captioning, and other matters. In addition, FCC rules prohibit foreign governments, representatives of foreign governments, aliens, representatives of aliens and corporations and partnerships organized under the laws of a foreign nation from holding broadcast licenses. Aliens may own up to 20% of the capital stock of a licensee corporation, or generally up to 25% of a U.S. corporation, which, in turn, has a controlling interest in a licensee. 10
Full Power Television Station.  In April 2003, one of our wholly owned subsidiaries acquired a full power television station serving the Boston, Massachusetts market. On April 11, 2006,2007, the FCC granted our application for renewal of the station'sstation’s license.
Broadcast Multiple Ownership Limits.  Many of our existing and potential competitors are larger and more diversified than we are, or have greater financial, marketing, merchandising and distribution resources. In January 2004, Congress passed legislation that would allow a television broadcaster to own local television stations reaching 39% of the nation'snation’s households, up from the previous 35% limit. On March 1, 2007,limit, and these limits have been codified by the FCC revised its rules to reflect this legislation.FCC. In June 2003, the FCC adopted rules that would have significantly relaxed thecertain other limits and restrictions on media ownership. Among other changes, the FCC relaxed its rules governing the common ownership of more than


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one television station in any given market. In June 2004, the U.S. Court of Appeals for the Third Circuit invalidated these revised media ownership rules on the ground that the FCC had failed to provide a sufficient justification for the relaxed ownership limitations and restrictions, and stayed the new rules pending further FCC proceedings and subsequent judicial review. In June 2006, the FCC issued a further notice of proposed rulemaking, again seeking comment on potential changes to its media ownership rules. AlthoughIn February 2008, the FCC issued a report and order that made limited changes to its rules governing newspaper/broadcast cross ownership. It made no prediction can be made aschanges to the outcomeits other rules. A number of this proceeding,appeals of that decision have been brought, and it is possible that, the FCCas a result of those appeals, new rules will adopt changes to these rulesbe adopted that permitresult in increased consolidation in the broadcast industry, making it more difficult for us to compete. ALTERNATIVE TECHNOLOGIES
Alternative Technologies
Alternative technologies could increase the types of video program delivery systems on which we may seek carriage. Three direct broadcast satellite systems known as DBS currently provide service to the public and, accordingpublic. According to FCC statistics, the number of DBS subscribers has increasedcontinues to more than 27 million householdsincrease, and as of December 2005.June 2006, 29% of households received their video programming via DBS systems. Congress has enacted legislation designed to facilitate the delivery of local broadcast signals by DBS operators and thereby to promote DBS competition with cable systems. In addition, another new technology permits the viewing of live linear cable television channels through broadband-connected personal computers, laptops and mobile devices, without the need for a physical cable-box or special software. We now makecurrently broadcast our live programming available in this manner through an agreement with VDC Corporation, a media and technology services provider. VDC recently has filed complaints with the FCC claiming eligibility for access to other cable and broadcast programming that it contends is necessary to attract subscribers, and the owners of that programming have opposed these efforts, alleging that VDC's technology does not qualify for this access. ADVANCED TELEVISION SYSTEMS dedicated website, ShopNBC.tv as well as through BiggyTV.com.
Advanced Television Systems
Technological developments in television transmission will make it possible for the broadcast and nonbroadcast media to provide advanced television services, that is television services using digital or other advanced technologies. The FCC in late 1996 approved a digital television technical standard known as DTV to be used by television broadcasters, television set manufacturers, the computer industry and the motion picture industry. This DTV standard allows the simultaneous transmission of multiple streams of digital data on the bandwidth presently used by a normal analog channel. It is possible to broadcast one or more high-definition channels with visual and sound quality superior topresent-day television or several standard-definition channels with digital sound and pictures of a quality slightly better than present television, or one high-definition and one or more standard-definition channels; to provide interactive data services, including visual or audio transmission, on multiple channels simultaneously; or to provide some combination of these possibilities on the multiple channels allowed by DTV.
As part of the nationwide transition from analog to digital broadcasting, each full power television station has been granted a second channel by the FCC on which to initiate digital operations. On February 1, 2006, Congress passed a law setting a final deadline for the DTV transition of February 17, 2009, by which broadcasters must surrender their analog signals and broadcast only on their allotted digital frequency. We commenced operations on our digital channel in May 2003. While broadcasters currently do not have to pay to obtain digital channels, the FCC has ruled that a television station that receives compensation from a third party for the ancillary or supplementary use of its DTV spectrum (e.g., data transmission or paging services) 11 must pay a fee of 5% of gross revenues received. The FCC has rejected a proposal that fees be imposed when a DTV broadcaster receives payment for transmitting home shopping programming, although it left open the question whether interactive home shopping programming might be treated differently. It is not yet clear whether and how television broadcast stations will be able to profit by the transition to DTV, how quickly the viewing public will embrace the cost of new digital television sets and monitors, or how difficult it will be for viewers who do not do so to continue to receive television broadcasts, whether through cable or DBS service or over the air. In addition, it is unclear what rights television broadcast stations will have to obtain carriage of their digital signals on local cable systems.
As noted above, the FCC'sFCC’s must carry rules generally entitle analog full power television stations to mandatory cable carriage of their signals, at no charge, to all cable homes located within each station'sstation’s designated market area, or DMA. Although FCC rules currently extend similar cable must carry rights to existing television stations that return their analog spectrum and convert to digital operations, in February 2005, the FCC affirmed its prior decision not to require cable operators to simultaneously carry broadcasters' analog and digital signals during the transition. After the end of the digital transition in 2009, the FCC has determined that full power television stations will be entitled to mandatory cable carriage of their digital signals, althoughsignals. In November 2007, the FCC has yet to determine the extent to whichreleased a decision providing that cable and DBS operators will be required to provide those broadcast station signals to subscribers with analog


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television receivers in a viewable format.format at no additional charge to the subscriber and at no cost to the broadcast station. These rules will remain in force until February 2012, and are subject to extension by the FCC. In addition, the FCC has confirmed that after the transition, cable operators will only be obligated to carry the primary video and programming-related material of digital television station'sstation’s signals and are not required to carry any of the stations'stations’ additional programming streams. Petitions for reconsideration of that decision remain pending at the FCC. In addition, as noted above, a number of issues relating to the rights television broadcast stations will have to obtain carriage of their digital signals on local cable systems both during and after the close of the transition to digital television remain subject to pending FCC proceedings.
As part of this transition to digital television, the spectrum currently used by broadcasters transmitting on channels52-69 will be transitioned to use by new wireless and public safety operators. Some broadcast stations, including our station in the Boston, Massachusetts marketplace, have been givenoriginally were granted a digital channel allocation within this spectrum. Under FCC rules, although stations awarded digital channels between channels 52 and 69 may use those channels until the close of the DTV transition, they must either seek an alternative digital channel below channel 52 on which to transmit their digital signal or transition their digital operations to their analog channel. The FCC has established a timetable within which broadcast stations must elect the channel on which they will transmit their digital signal after the close of the DTV transition, and in April 2006, we filed a notification with the FCC seeking to provide our digital television operations in the Boston marketplace on channel 10 after the transition. In October 2006,On August 6, 2007, the FCC issued a notice tentatively proposingdecision granting our request to accept our proposal in a rulemaking proceeding that remains pending. While no comments were filed opposing our selection ofuse channel 10 as our digital television channel there can be no guarantee that the FCC will authorize us to operate on channel 10, or that we will be able to locate a suitable alternate channel below channel 52 on which to provide digital transmissions after the close of the DTV transitiontransition. On March 26, 2008, the FCC granted our application for a construction permit for our post-transition facility on channel 10. We believe that our operations on channel 10 will provide us with coverage that is equivalent to or exceeds our current coverage. TELEPHONE COMPANIES' PROVISION OF PROGRAMMING SERVICES
Telephone Companies’ Provision of Programming Services
The Telecommunications Act eliminated the previous statutory restriction forbidding the common ownership of a cable system and telephone company. Verizon, AT&T, VerizonQwest, and a number of other local telephone companies are planning to provide or are providing video services through fiber to the home or fiber to the neighborhood technologies, while other local exchange carriers are using video digital subscriber loop technology, known as VDSL, to deliver video programming, high-speed internet access and telephone service over existing copper telephone lines. In March 2007 and November 2007, the FCC released an orderorders designed to streamline entry by carriers by preempting the imposition by local franchising authorities of unreasonable conditions on entry. FranchisingA number of franchising authorities and cable operators have indicated an intention to seeksought judicial review of the March 2007 order, and those cases have been consolidated before the U.S. Court of Appeals for the Sixth Circuit where they remain pending. In addition, a number of parties have requested that order.the FCC reconsider various aspects of the March 2007 and November 2007 orders, and those requests also remain pending. No prediction can be made as to the deployment schedules of these telephone companies, the success of their technologies, or their ability to attract and retain customers. 12 REGULATIONS AFFECTING MULTIPLE PAYMENT TRANSACTIONS
Regulations Affecting Multiple Payment Transactions
The antitrust settlement between MasterCard, VISA and approximately 8 million retail merchants raises certain issues for retailers who accept telephonic orders that involve consumer use of debit cards for multiple or continuity payments. A condition of the settlement agreement provided that the code numbers or other means of distinguishing between debit and credit cards be made available to merchants by VISA and MasterCard. Under Federal Reserve Board regulations, this may require merchants to obtain consumers'consumers’ written consent for preauthorized transfers where the merchant is aware that the method of payment is a debit card as opposed to a credit card. We believe that debit cards are currently being offered as the payment vehicle in approximately 30% of our transactions with VISA and MasterCard. Effective February 9, 2006, the Federal Reserve Board amended language in its official commentary to Regulation E by removing an express prohibition on the use of taped verbal authorization from consumers as evidence of a written authorization for purposes of the regulation. There can be no assurance that compliance with the authorization procedures under this regulation will not adversely affect the customer experience in placing orders or adversely affect sales. I. SEASONALITY AND ECONOMIC SENSITIVITY
I.  Seasonality and Economic Sensitivity
Our businesses are subject to seasonal fluctuation, with the highest sales activity normally occurring during our fourth fiscal quarter of the year, primarily November through January. Our businesses are also sensitive to general economic conditions and business conditions affecting consumer spending. Additionally, our television audience (and therefore sales revenue) can be significantly impacted by major world or domestic events, which divert audience attention away from our programming. J. EMPLOYEES


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J.  Employees
At February 3, 2007,2, 2008, we had approximately 1,2001,100 employees, the majority of whom are employed in customer service, order fulfillment and television production. Approximately 18%21% of our employees work part-time. We are not a party to any collective bargaining agreement with respect to our employees. Management considers its employee relations to be good. K. EXECUTIVE OFFICERS OF THE REGISTRANT
K.  Executive Officers of the Registrant
Set forth below are the names, ages and titles of the persons serving as our executive officers.
NAME AGE POSITION(S) HELD - ---- --- ---------------- William J. Lansing................... 48
Name
Age
Position(s) Held
Rene G. Aiu58President and Chief Executive Officer and Director
Frank P. Elsenbast................... 41 Elsenbast42Senior Vice President and Chief Financial Officer
Nathan E. Fagre...................... 51 Fagre52Senior Vice President, General Counsel & Secretary Karen F. Johnston.................... 48
Glenn K. Leidahl59Chief Operating Officer
Terry T. Curtis49Senior Vice President -- Merchandising Bryan Venberg........................ 38 — Customer Analytics and Sales Planning
John D. Gunder58Senior Vice President -- Human Resources — Media & On-Air Sales
Geoffrey Smith42Vice President — Internet & Marketing
William J. Lansing
Rene G. Aiujoined our companyus as President and Chief Executive Officer in December 2003March 2008. From July 2005 until she accepted her position with ShopNBC, Ms. Aiu served as an independent consultant and is also a member of our board of directors. Mr. Lansing has more than fifteen years of senior management experience, including positions as president and CEO at public companiesprovided new business development services in the consumer direct marketingtelevision shopping and internet commerce arenas. Mr. Lansing joined us from General Atlantic Partners, a global private equity firm, where heinteractive television areas to major corporate clients, including InterActive Corporation and Liberty Global Inc. From January 2004 until June 2007, she also was a partnerdirector of Jupiter SHOP Channel Japan. From February 2003 through May 2005, Ms. Aiu was the President and Chief Executive Officer ofParti-TV Japan, a venture of Liberty Global Inc. and Sumitomo Corporation through Jupiter TV, Japan. From April 2000 through February 2003, Ms. Aiu was the President and Chief Executive Officer of Jupiter SHOP Channel Japan, and was promoted to the position of Chairman and Chief Executive Officer from September 2001 toFebruary 2003 through December 2003. Prior toBefore joining General Atlantic Partners, Mr. Lansing servedJupiter SHOP Channel Japan, Ms. Aiu worked in various capacities as CEO of NBC Internet, a Nasdaq-listed company,an international business consultant in the television shopping arena and from March 2000 to August 2001 and served as President and later as CEO of Fingerhut Companies, then the nation's second largest catalog retailer and an NYSE-listed company, from May 1998 to March 2000. Prior to joining Fingerhut, from October 1996 to April 1998, Mr. LansingFebruary 1992 through July 1995 was at General Electric, where he served asSenior Vice President of Business Development, reportingMarketing, Sales, Programming & Production at Home Shopping Network. Prior to Chairman Jack Welch.her position at Home Shopping Network, Ms. Aiu held senior level management positions at JCPenney Television Shopping Network, Cable Value Network, which later merged with QVC, and Twentieth Century Fox. From January 1996time to October 1996, 13 Mr. Lansing was Chief Operating Officer of Prodigy, Inc., where he launchedtime in her professional career, including since July 2005, Ms. Aiu worked on various TV shopping related projects in a consultancy capacity across the company's flagship Prodigy internet offering. Earlier in his career, Mr. Lansing was a partner at McKinseyglobe with TCI International, HSN International and Company. Mr. Lansing currently serves on the board of directors of Digital River, Inc., Right Now Technologies. Inc. and Fair Isaac Corporation. Liberty Global.
Frank P. Elsenbastserved as our Vice President of Financial Planning and Analysis from September 2003 to October 2004, when he became Vice President and Chief Financial Officer. Mr. Elsenbast was promoted to Senior Vice President in May 2006. Mr. Elsenbast has over eighteen19 years of corporate finance, operations analysis and public accounting experience. From May 2001 to September 2003, he served as Finance Director and from May 2000 to May 2001 he served as Finance Manager at our company. Prior to joining us, Mr. Elsenbast served in various analytical and operational roles with The Pillsbury Company from May 1995 through May 2000. Mr. Elsenbast is a CPA and began his career with Arthur Andersen, LLP.
Nathan E. Fagrejoined us as Senior Vice President, General Counsel and Secretary in May 2000. From 1996 to 2000, Mr. Fagre was Senior Vice President and General Counsel of Occidental Oil and Gas Corporation in Los Angeles, California, the oil and gas operating subsidiary of Occidental Petroleum Corporation. From 1995 to 1996, Mr. Fagre held other positions in the legal department at Occidental. His previous legal experience included corporate and securities law practice with the law firms of Sullivan & Cromwell in New York and Gibson, Dunn & Crutcher in Washington, D.C. Mr. Fagre has served on the board of Ralph Lauren Media, L.L.C. as our representative since 2004.from October 2004 through April 2007. In addition, Mr. Fagre is a director, member of the executive committee and secretarychair-elect of the Electronic Retailing Association, an industry association serving the television home shopping,e-commerce, infomercial and electronic direct-response industry. Karen F. Johnston


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Glenn K. Leidahljoined us as Chief Operating Officer in April 2008. Since 1994, Mr. Leidahl served as Managing Director of GLK Management Consulting, LLP, where he and his associates provided consulting and bridge management services in the launch and operation of television and web shopping ventures for QVC, Sportsfair America, HSN, and Liberty Media. Mr. Leidahl also served as Director of Planning and Development and then Vice President of Affiliate Relations for Cable Value Network, a24-hour television home shopping network, from 1986 through its sale to QVC in 1990. Following the sale, Mr. Leidahl served as a consultant to QVC to integrate the marketing programs of the two stations. Mr. Leidahl also served as the President of MarQuest, Inc., which provides product and fundraising services to the non-profit sector, as General Manager for Genmar, Inc., a marina and restaurant complex, and as Chief Operating Officer of Watkins Inc., a national multilevel marketing company.
Terry T. Curtisjoined us in April 2008 as Senior Vice President — Customer Analytics and Sales Planning. From August 2005 to October 2007, Mr. Curtis served as Chief Financial Officer at Liberty Global’s Jupiter SHOP Channel Japan until the company was sold. From June 2004 to August 2005 Mr. Curtis was Senior Vice President of Finance International for HSN and Vice President of Finance International from April 2000 to January 2002. From January 2002 to June 2004, Mr. Curtis served as Chief Financial Officer and Chief Operating Officer of Home Shopping Europe, AG, a German tele-shopping,e-commerce subsidiary of IAC/HSN. Prior to April 2000, Mr. Curtis held senior manager roles at The Timberland Company and Honeywell Bull.
John D. Gunderjoined us in April 2008 as Senior Vice President — Media & On-Air Sales. From January 2000 to March 2008, Mr. Gunder operated his own consulting business, offering client services to LiveShop (Netherlands), IAC, Liberty Global, and Jupiter SHOP Channel. From April 1996 to December 1998, Mr. Gunder held senior level positions at TCI International’s Jupiter SHOP Channel Japan, including General Manager of Production and Executive Producer. Prior to April 1996, Mr. Gunder was Vice President of Production Design and Styling for HSN and started his home shopping career with the JCPenney Television Shopping Channel in Hollywood as Creative Director and Special Project Director.
Geoffrey Smithjoined us as Vice President of MerchandisingShopNBC.com in May 2004 andAugust 2006. Prior to joining, from June 2005 to July 2006 Mr. Smith was promoted to Senior Vice President, of Merchandising in February 2005. Ms. Johnston has more than eighteen years of progressive experience in direct marketing and retailing. From 2002 to 2004, Ms. Johnston was in Product Development and Merchandising Director for Target Corporation. From 1992 to 2002, Ms. Johnston served in a number of merchandising positions at the Fingerhut Corporation including the Merchandising DirectorInteractive Commerce for the jewelry, apparelShop At Home network, a division of E.W. Scripps Company where he was responsible for online commerce for Shop At Home, Food Network Store and footwear division. Bryan Venberg joined usthe HGTV and DIY Stores. From June 2000 to May 2005 Mr. Smith served as President, Internet Division for Creative Catalog Corp. From November 1997 to May 2000 he served as Vice President of Human Resources in May 2004Retail for Hickory Farms and was promotedfrom September 1996 to Senior Vice President in May 2006. Mr. Venberg has more than fourteen years of experience in human resource management. From October 1999 to May 2004, Mr. Venberg1997 served as regional directorDirector of human resourcesthe AOL Shopping Channel for Target Corporation. From September 1990 to October 1999, Mr. Venberg served in a number of human resource and merchandising positions at Target Corporation. L. AVAILABLE INFORMATION America Online.
L.  Available Information
Our annual report onForm 10-K, quarterly reports onForm 10-Q and current reports onForm 8-K, and amendments to these reports if applicable, are available, without charge, on our Investor Relations website as soon as reasonably practicable after they are filed electronically with the Securities and Exchange Commission. Copies also are available, without charge, by contacting the General Counsel, ValueVision Media, Inc., 6740 Shady Oak Road, Eden Prairie, Minnesota55344-3433.
Our Investor Relations internet address is www.valuevisionmedia.com. The information contained on and connected to our Investor Relations website is not incorporated into this report. ITEM 1A. RISK FACTORS
Item 1A.Risk Factors
In addition to the general investment risks and those factors set forth throughout this document, including those set forth under the caption "Cautionary“Cautionary Statement Concerning Forward-Looking Information," the following risks should be considered regarding our company. 14 WE HAVE A HISTORY OF LOSSES AND MAY NOT BE ABLE TO ACHIEVE OR MAINTAIN PROFITABLE OPERATIONS IN THE FUTURE.
We have a history of losses and a high fixed cost operating base and may not be able to achieve or maintain profitable operations in the future.
We experienced operating losses from continuing operations of approximately $23.1 million, $9.5 million $18.6 million and $44.3$18.6 million in fiscal 2007, 2006 and 2005, respectively. While we reported net income per basic and 2004, respectively.diluted share


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in fiscal 2007, this was due to the $40.2 million pre-tax gain we recorded on the sale of our equity interest in Ralph Lauren Media, LLC, operator of the polo.com website. We reported a net loss per diluted share of $0.07, $0.43 and $1.57 in fiscal 2006 2005 and 2004, respectively.2005. There is no assurance that we will be able to achieve or maintain profitable operations in future fiscal years.
In addition, our television home shopping business operates with a high fixed cost base, primarily driven by fixed annual fees under multi-year contracts with cable and satellite system operators to carry our programming. In order to operate on a profitable basis, we must reach and maintain sufficient annual sales revenues to cover our high fixed cost baseand/or negotiate a reduction in this cost structure. In the event we do not achieve our expected sales revenue targets or experience an unanticipated decline in sales, our ability to reduce operating expenses in the near term will be limited by the fixed cost base. In that case, our earnings and growth prospects could be adversely affected.
A MAJORITY OF OUR CABLE AND SATELLITE DISTRIBUTION AGREEMENTS ARE SCHEDULED TO EXPIRE AT THE END OFmajority of our cable and satellite distribution agreements are scheduled to expire at the end of 2008 AND IT MAY BE DIFFICULT OR MORE COSTLY TO RENEW THESE AGREEMENTS FOR ADDITIONAL TERMS.and it may be difficult or more costly to renew these agreements for additional terms.
We have entered into affiliation agreements that represent approximately 1,400 cable systems that require each operator to offer our television home shopping programming substantially on a full-time basis over their systems. The stated terms of the affiliation agreements typically ranged originally from three to twelve years. Under certain circumstances, the television operators may cancel the agreements prior to their expiration. If these agreements are terminated, the termination may materially or adversely affect our business. Cable and satellite distribution agreements representing approximately 60%a majority of the total cable and satellite households who currently receive our television programming are scheduled to expire at the end of 2008. While we and NBC,NBCU, as our agent, have begun initial discussions with certain cable and satellite system operators regarding extensions or renewals of these agreements, no assurance can be given that we will be successful in negotiating renewal contracts with all the existing systems, or that the financial and other terms of renewal will be on acceptable terms. Failure to successfully renew carriage agreements covering a material portion of our existing cable and satellite households on acceptable financial and other terms could adversely affect our future growth, sales revenues and earnings unless we were able to arrange for alternative means of broadly distributing our television programming. LOSS OF THEIn addition, unless we and NBCU mutually agree on an extension of the distribution and marketing agreement under which NBCU acts as our agent, this agreement will expire in March 2009 and this could adversely affect our ability to increase our program distribution.
We may be required to issue substantial numbers of new warrants to NBCU in fiscal 2008 and 2009 in connection with successful renewals of cable and satellite distribution agreements.
Under our 1999 marketing and distribution agreement with NBCU, we may be required to issue a substantial number of new warrants to NBCU upon their successful negotiation of cable and satellite distribution agreements for us, under a detailed formula outlined in the agreement. If NBCU is able successfully to negotiate renewals of all or a substantial portion of our existing distribution agreements that expire in 2008 within the financial parameters we have established and with terms of three years or longer, they could be entitled to receive additional warrants to purchase shares of our common stock under a formula (outlined in the 1999 marketing and distribution agreement) that includes factors such as the number of subscribers covered by the renewal, the length of the new distribution agreement and the market price of our common stock at the time the renewal agreement is effective. These warrants would contain a cashless exercise feature.
Mandatory redemption of our Preferred Stock could have a material impact on our liquidity and cash resources.
Our Class A Redeemable Convertible Preferred Stock issued to GE Equity may be redeemed upon certain changes in control of our company and, in any event, may be redeemed in March 2009 upon the ten-year anniversary of its issuance (unless previously converted into common stock). If we are unable to generate positive cash flow or obtain additional capital prior to any such redemption, the requirement that we pay cash in connection with such redemption may have a material impact on our liquidity and cash resources. The aggregate redemption cost of all the preferred stock is $44,264,000. We ended fiscal 2007 with cash and cash equivalents and short-term investments of $59,078,000, with long-term investments of $26,306,000 and no long-term debt. The preferred stock has a redemption price of $8.29 per share and is convertible on a one-for-one basis into our common stock, and


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accordingly, if the market value of our stock is lower than the redemption price immediately prior to the redemption date, GE Equity may choose to redeem its shares of preferred stock rather than exercise its right to conversion into common stock. We intend to discuss with G.E. Equity alternatives to a possible redemption but there is no assurance that any such alternative will be agreed to by us and G.E. Equity. On April 16, 2008, the trading day immediately preceding the date of this Annual Report onForm 10-K, the closing price of our common stock on the NASDAQ Global Trading System was $5.00.
NBCU and GE Equity have the ability to exert significant influence over us and have the right to disapprove of certain actions by us.
As a result of their equity ownership in our company, NBCU and GE Equity together are currently our largest shareholder and have the ability to exert significant influence over actions requiring shareholder approval, including the election of directors, adoption of equity-based compensation plans and approval of mergers or other significant corporate events. Through the provisions in the shareholder agreement and certificate of designation for the preferred stock, NBCU and GE Equity also have the right to disapprove of certain major corporate actions by our company (as discussed under “Business — Strategic Relationships — Shareholder Agreement” above).
In addition, because NBCU has the exclusive right to negotiate for the distribution of our television home shopping programming, NBCU exercises significant control on our ability to maintain or increase our program distribution.
Loss of the NBC BRANDING LICENSE WOULD REQUIRE US TO PURSUE A NEW BRANDING STRATEGY THAT MAY NOT BE SUCCESSFUL AND MAY INCUR SIGNIFICANT ADDITIONAL EXPENSE. branding license would require us to pursue a new branding strategy that may not be successful and may incur significant additional expense.
We have branded our television home shopping network and internet site as ShopNBC and ShopNBC.com, respectively, under an exclusive, worldwide licensing agreement with NBCNBCU for the use of NBC trademarks, service marks and domain names that continues until May 2011. We do not have the right to automatic renewal at the end of the license term, and consequently may be required to pursue a new branding strategy which may not be as successful as the NBC brand with current or potential customers, and which may involve significant additional expense. In addition, there are limitations and conditions to our use of the license, which may under certain circumstances restrict us from pursuing business opportunities outside of our current scope of operations. NBCNBCU also has the right to terminate the license prior to the end of the license term in the event of a breach by us of the terms of the license agreement or upon certain changes of control, as outlined in greater detail in "Business --“Business — Strategic Relationships -- ABC— NBC Trademark License Agreement"Agreement” above. NBC AND GE EQUITY HAVE THE ABILITY TO EXERT SIGNIFICANT INFLUENCE OVER US AND HAVE THE RIGHT TO DISAPPROVE OF CERTAIN ACTIONS BY US. As a result of their equity ownership in our company, NBC and GE Equity together are currently our largest shareholder and have the ability to exert significant influence over actions requiring shareholder approval, including the election of directors, adoption of equity-based compensation plans and approval of mergers or other significant corporate events. Through the provisions
Intense competition in the shareholder agreementgeneral merchandise retailing industry and certificate of designation forparticularly the preferred stock, NBC and GE Equity also have the right to disapprove of certain major corporate actions by our company (as discussed under "Business -- Strategic Relationships -- Shareholder Agreement" above). In addition, because NBC has the exclusive right to negotiate for the distribution of our televisionlive home shopping programming, a termination of the strategic alliance with NBCande-commerce sectors could adversely affectlimit our ability to increasegrowth and reduce our program distribution. MANDATORY REDEMPTION OF OUR CONVERTIBLE PREFERRED STOCK COULD HAVE A MATERIAL IMPACT ON OUR LIQUIDITY AND CASH RESOURCES. Our Class A Redeemable Convertible Preferred Stock issued to GE Equity may be redeemed upon certain changes in control of our company and, in any event, may be redeemed in 2009 upon the ten-year anniversary of its issuance (unless previously converted into common stock). If we are unable to generate positive cash flow or obtain additional capital prior to any such redemption, the requirement that we pay cash 15 in connection with such redemption may have a material impact on our liquidity and cash resources. The aggregate redemption cost of all the Preferred Stock is $44,264,000. We ended fiscal 2006 with cash and cash equivalents and short-term investments of $71,294,000 and no long-term debt. The Preferred Stock has a redemption price of $8.29 per share and is convertible on a one-for-one basis into our common stock, and accordingly, if the market value of our stock is higher than the redemption price immediately prior to the redemption date, GE Equity may choose to convert its shares of Preferred Stock to common stock rather than exercise its right to redemption. GOVERNMENT REGULATION OF THE INTERNET AND E-COMMERCE IS EVOLVING; UNFAVORABLE CHANGES COULD ADVERSELY AFFECT OUR BUSINESS. We have made material investments in anticipation of the continuing growth of the internet as an effective medium of commerce by merchants and shoppers. Our sales over the internet accounted for approximately 24%, 21% and 20% of consolidated net sales during fiscal 2006, 2005 and 2004, respectively. Additional laws and regulations may be adopted with respect to the internet or other online services, covering such issues as user privacy, data security, advertising, pricing, content, copyrights and trademarks, access by persons with disabilities, distribution, taxation and characteristics and quality of products and services. These laws or regulations, if enacted, could make it more difficult for us to conduct business online, which could, in turn, decrease the demand for our products and services and increase our cost of doing business through the internet. Inherent with the internet and e-commerce is the risk of unauthorized access to confidential data, including consumer credit card information, the risk of computer virus infection or other unauthorized acts of electronic intrusion with the malicious intent to do damage. Although we have taken precautionary steps to secure and protect our data network from intrusion and acts of hostility, there can be no assurance that unauthorized access to our electronic systems will be prevented entirely. INTENSE COMPETITION IN THE GENERAL MERCHANDISE RETAILING INDUSTRY AND PARTICULARLY THE LIVE HOME SHOPPING AND E-COMMERCE SECTORS COULD LIMIT OUR GROWTH AND REDUCE OUR PROFITABILITY. profitability.
As a general merchandise retailer, we compete for consumer expenditures with other forms of retail businesses, including department, discount, warehouse and specialty stores, television home shopping,e-commerce businesses, mail order and catalog companies, and other direct sellers. The home shopping industry is highly competitive, with the two largest competitors being HSN and QVC. QVC and HSN offer home shopping programming similar to our programming, and are well established, reach a significantly larger percentage of United States television households than we do, and in many markets have more favorable channel locations than we haved.have. QVC is owned by Liberty Media Corp., while HSN is a wholly owned subsidiary of InterActiveCorp. Liberty Media and InterActiveCorp are larger, more diversified and have greater financial, marketing and distribution resources than us. The internet retailing industry is also highly competitive, with numerouse-commerce websites competing in every product category we carry, in addition to the websites operated by the other television home shopping companies. This competition in the internet retailing sector makes it more challenging and expensive for us to attract new customers, retain existing customers and maintain desired gross margin levels. WE MAY NOT BE ABLE TO MAINTAIN ITS SATELLITE SERVICES IN CERTAIN SITUATIONS, BEYOND OUR CONTROL, WHICH MAY CAUSE OUR PROGRAMMING TO GO OFF THE AIR FOR A PERIOD OF TIME AND INCUR SUBSTANTIAL ADDITIONAL COSTS.


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We may not be able to maintain our satellite services in certain situations, beyond our control, which may cause our programming to go off the air for a period of time and incur substantial additional costs.
Our programming is presently distributed to cable systems, full power television stations and satellite dish owners via a leased communications satellite transponder. In the future, satellite service may be interrupted due to a variety of circumstances beyond our control, such as satellite transponder failure, satellite fuel depletion, governmental action, preemption by the satellite service provider, solar activity and service failure. The agreement provides us with preemptableback-up service if satellite transmission is interrupted. However, there can be no assurance if satellite transmission is so interrupted that we will be able to utilize existingback-up transponder or satellite capacity. In the event of any transmission interruption, we may incur substantial additional costsneed to enter into new arrangements, resulting in substantial additional costs and be unablethe inability to broadcast itsour signal for some period of time. 16 WE MAY BE SUBJECT TO PRODUCT LIABILITY CLAIMS FOR ON AIR MISREPRESENTATIONS OR IF PEOPLE OR PROPERTIES ARE HARMED BY PRODUCTS SOLD BY US.
The FCC may limit must-carry rights, which would impact distribution of our television home shopping programming and might impair the value of our Boston FCC license.
The Federal Communications Commission, known as the FCC, issued a public notice on May 4, 2007 stating that it was updating the public record for a petition for reconsideration filed in 1993 and still pending before the FCC. The petition challenges the FCC’s prior determination to grant the same mandatory cable carriage (or “must-carry”) rights for TV broadcast stations carrying home shopping programming that the FCC’s rules accord to other TV stations. The time period for comments and reply comments regarding the reconsideration closed in August 2007, and we submitted comments supporting the continuation of must-carry rights for home shopping stations. If the FCC decides to change its prior determination and withdraw must-carry rights for home shopping stations as a result of this updating of the public record, we could lose our current carriage distribution on cable systems in three markets: Boston, Pittsburgh and Seattle, which currently constitute approximately 3.2 million full-time equivalent households, or FTE’s, receiving our programming. We own the Boston television station and have carriage contracts with the Pittsburg and Seattle television stations. In addition, if must-carry rights for home shopping stations are withdrawn, it may not be possible to replace these FTE’s on commercially reasonable terms and the carrying value of our Boston television station ($31.9 million) may become partially impaired.
We may be subject to product liability claims for on air misrepresentations or if people or properties are harmed by products sold by us.
Products sold by us and representations related to these products may expose us to potential liability from claims by purchasers of such products, subject to our rights, in certain instances, to seek indemnification against this liability from the suppliers or manufacturers of the products. In addition to potential claims of personal injury, wrongful death or damage to personal property, the live unscripted nature of our television broadcasting may subject us to claims of misrepresentation by our customers, the Federal Trade Commission and state attorneys general. We maintain, and have generally required the manufacturers and vendors of these products to carry, product liability and errors and omissions insurance. There can be no assurance that we will be able to maintain this coverage or obtain additional coverage on acceptable terms, or that this insurance will provide adequate coverage against all potential claims or even be available with respect to any particular claim. There also can be no assurance that our suppliers will continue to maintain this insurance or that this coverage will be adequate or available with respect to any particular claims. Product liability claims could result in a material adverse impact on our financial performance. OUR VALUEPAY INSTALLMENT PAYMENT PROGRAM COULD LEAD TO SIGNIFICANT UNPLANNED CREDIT LOSSES IF OUR CREDIT LOSS RATE WAS TO DETERIORATE.
Our ValuePay installment payment program could lead to significant unplanned credit losses if our credit loss rate was to deteriorate.
We utilize an installment payment program called ValuePay that entitles customers to purchase merchandise and generally pay for the merchandise in two to sixfive equal monthly installments. As of February 3, 2007 and February 4, 2006,2, 2008 we had approximately $105$100 million and $77 million, respectively, due from customers under the ValuePay installment program. We maintain allowances for doubtful accounts for estimated losses resulting from the inability of our customers to make required payments. While credit losses have historically been within our estimates for such losses, during fiscal 2007, we saw a significant increase in bad debt write offs due to the recent deterioration of consumer credit. Hence, there is no guarantee that we will continue to experience the same credit loss rate that we have in the past.past or that losses will not


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continue to increase or not be within current provisions. A continued significant increase in our credit losses could result in a material adverse impact on our financial performance. WE PLACE A SIGNIFICANT RELIANCE ON TECHNOLOGY AND INFORMATION MANAGEMENT TOOLS TO RUN OUR EXISTING BUSINESSES, THE FAILURE OF WHICH COULD ADVERSELY IMPACT OUR OPERATIONS. Our businesses are dependent,
We may be subject to claims by consumers and state and federal authorities for security breaches involving customer information, which could materially harm our reputation and business.
In order to operate our business we take orders for our products from customers. This requires us to obtain personal information from these customers including credit card numbers. Although we take reasonable and appropriate security measures to protect customer information, there is still the risk that external or internal security breaches could occur. In addition, new tools and discoveries by third parties in part, on the usecomputer or communications technology or software or other developments may facilitate or result in a future compromise or breach of sophisticated technology, some of which is providedour computer systems. Such compromises or breaches could result in significant liability or costs to us by third parties. These technologies include, but are not necessarily limitedfrom consumer lawsuits for monetary redress, state and federal authorities for fines and penalties, and could also lead to satellite based transmission ofinterruptions in our programming, use of the internet in relationoperations and negative publicity causing damage to our on-line business, new digital technology usedreputation and limiting customers’ willingness to manage and supplement our television broadcast operationspurchase products from us. Recently, a major discount retailer and a networkcredit reporting agency experienced theft of complex computer hardwarecredit card numbers of millions of consumers resulting in multi-million dollar fines and software to manage an ever increasing need for informationconsumer settlement costs, FTC audit requirements, and information management tools. significant internal administrative costs.
The failure of any of these technologies, or our inability to have this technology supported, updated, expanded or integrated into other technologies, could adversely impact our operations. Although we have, when possible, developed alternative sources of technology and built redundancy into our computer networks and tools, there can be no assurance that these efforts to date would protect us against all potential issues or disaster occurrences related to the loss of any such technologies or their use. THE EXPANSION OF DIGITAL CABLE COMPRESSION TECHNOLOGY MAY ADVERSELY IMPACT OUR ABILITY TO COMPETE FOR TELEVISION VIEWERS. The majority of cable operators have started to offer cable programming on a digital basis. The useexpansion of digital compression technology provides cable companies with greater channel capacity. While greater channel capacity increases the opportunity for us to be more widely distributed, it alsosystems may adversely impact our ability to compete for television viewers toviewers.
The majority of cable operators now offer cable programming on a digital basis. While the extentgrowth of digital cable systems may over time make it results in (i) higher channel position, (ii) placement of our programming in separate programming tiers, or (iii) an expanding universe of programming choices all competingpossible for the same audience. We have historically experienced a higher annual sales revenue per FTE with analog systems, as compared to digital systems. As more cable system operators move to all-digital systems or require our programming to be carried onmore widely distributed and at a lower cost, there are several risks as well. First, as cable operators move our network from analog to digital tier,tiers, we experience a loss of viewers, since at the current time less than half of all cable television subscribers choose to also subscribe to the digital tier. Second, we could experience a reduction in the growth rate or an absolute decline in sales per FTE,digital tier subscriber because of the increased number of channels offered on digital systems competing for the same number of viewers and the higher channel location we typically are assigned in digital tiers, unless we are able to offset the reduction through increased 17 marketing efforts, greater internet-based sales or alternative distribution channels for our television programming. Such efforts may not be successful or may incur significant additional operating costs. THE UNANTICIPATED LOSS OF ONE OF OUR LARGER VENDORS COULD IMPACT OUR SALES ON A TEMPORARY BASIS. Historically, we have not entered into long-term supply arrangements that would require vendors to provide products on an ongoing basis. In fiscal 2006, products purchased from one vendor accounted for approximately 17% of our consolidated net sales. We believe that we could find alternative sources for this vendor's products if this vendor ceased supplying merchandise; however, the
The unanticipated loss of any large supplierseveral of our larger vendors could impact our sales on a temporary basis. MANY OF OUR KEY FUNCTIONS ARE CONCENTRATED IN A SINGLE LOCATION, AND A NATURAL DISASTER COULD SERIOUSLY IMPACT OUR ABILITY TO OPERATE.
Under the current economic conditions, it is possible that one or more of our larger vendors could experience financial difficulties, including bankruptcy, or otherwise could determine to cease doing business with us. While we have periodically experienced the loss of a major vendor, if a number of our current larger vendors ceased doing business with us, this could materially and adversely impact our sales and profitability on a short term basis.
Many of our key functions are concentrated in a single location, and a natural disaster could seriously impact our ability to operate.
Our television broadcast studios, internet operations, IT systems, merchandising team, inventory control systems, executive offices and finance/accounting functions, among others, are centralized in our adjacent offices at 6740 and 6690, Shady Oak Road in Eden Prairie, Minnesota. In addition, our only fulfillment and distribution facility is centralized at a location in Bowling Green, Kentucky. A natural disaster such as a tornado could seriously disrupt our ability to continue or resume normal operations for some period of time. While we have certain business continuity plans and emergency preparedness protocols in place, no assurances can be given as to how quickly we would be able to resume operations and how long it may take to return to normal operations. We could incur substantial financial losses above and beyond what may be covered by applicable insurance policies, and may experience a loss of customers, vendors and employees during the recovery period. WE OPERATE WITH A HIGH FIXED COST BASE.


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Our television home shopping business operates with a high fixed cost base, primarily driven by fixed annual fees under multi-year contracts with cable and satellite system operatorsinternet businesses are sensitive to carry our programming. In fiscal 2006, these fees aggregated approximately $112.6 million. In order to operate on a profitable basis, we must reachgeneral economic conditions, consumer confidence and maintain sufficient annual sales revenues to cover our high fixed cost base. In the event we do not achieve our expected sales revenue targets or experience an unanticipated decline in sales, our ability to reduce operating expenses in the near term will be limited by the fixed cost base. In that case, our earnings and growth prospects could be adversely affected. OUR TELEVISION HOME SHOPPING AND INTERNET BUSINESSES ARE SENSITIVE TO GENERAL ECONOMIC CONDITIONS, CONSUMER CONFIDENCE AND MAJOR NEWS EVENTS. major news events.
Our businesses are sensitive to general economic conditions affecting consumer spending. Our two major categories of sales merchandise are jewelry and electronics, which due to their nature and relatively high price points are more sensitive to changes in consumer demand than other product categories. Unfavorable economic conditionsand/or a loss of consumer confidence may lead to a reduction in consumer spending generally and in home shopping specifically, and may lead to a reduction in consumer spending on the types of merchandise we currently offer. Additionally, our television audience and sales revenue can be significantly impacted by major world or domestic events, which divert audience attention away from our programming. ITEM 1B. UNRESOLVED STAFF COMMENTS None ITEM 2. PROPERTIES
Oure-commerce activities are subject to a number of general business regulations and laws regarding taxation and online commerce, which may increase our pricing or lessen consumer demand.
Oure-commerce activities are subject to a number of general business regulations and laws regarding taxation and online commerce. As the role and importance ofe-commerce has grown in the United States in recent years, there have been continuing efforts to increase the legal and regulatory obligations and restrictions on companies conducting commerce through the internet, primarily in the areas of taxation, consumer privacy and protection of consumer personal information. These laws and regulations could increase the costs and liabilities associated with oure-commerce activities and increase the price of our product to consumers, without a corresponding increase in our revenue or net income. On October 31, 2007, the United States enacted a seven-year moratorium on internet access taxes, extending a ban on internet taxes that was set to expire on November 1, 2007. In addition, in November 2002, a number of states approved a multi-state agreement to simplify state sales tax laws by establishing one uniform system to administer and collect sales taxes on traditional retailers and electronic commerce merchants. The agreement became effective on October 3, 2005, although fewer than half of the states have become members by enacting implementation legislation. No prediction can be made as to whether individual states will enact legislation requiring retailers such as us to collect and remit sales taxes on transactions that occur over the internet. Adding sales tax to our internet transactions could negatively impact consumer demand.
Item 1B.Unresolved Staff Comments
In connection with its review of our Form 10-K for our fiscal year ended February 3, 2007, the Commission requested that we file the financial statements of Ralph Lauren Media, LLC, in which we had a minority interest that was sold in March 2007, as of and for the year ended March 31, 2007 as an exhibit to that Form 10-K. We requested and received from the Commission a waiver to permit us to file these financial statements as an exhibit in this form 10-K.
Item 2.Properties
We own two commercial buildings occupying approximately 209,000 square feet in Eden Prairie, Minnesota (a suburb of Minneapolis). One of the buildings is used for our corporate administrative and television production and jewelry distribution operations.production. The second building has approximately 70,000 square feet of commercial rental space, which we utilize for additional office space. We own a 262,000 square foot distribution facility on a34-acre parcel of land and lease approximately 72,000 square feet of warehouse space in Bowling Green, Kentucky. We also lease approximately 25,000 square feet of office space for a telephone 18 call center in Brooklyn Center, Minnesota, which we primarily use to fulfill our service obligations in connection with the services agreement entered into with RLM and our own customer service operations. Additionally, we rent transmitter site and studio locations in Boston, Massachusetts for our full power television station. We believe that our existing facilities are adequate to meet our current needs and that suitable additional or alternative space will be available as needed to accommodate expansion of operations. ITEM 3. LEGAL PROCEEDINGS
Item 3.Legal Proceedings
We are involved from time to time in various claims and lawsuits in the ordinary course of business. In the opinion of management, these claims and suits individually and in the aggregate have not had a material adverse effect on our operations or consolidated financial statements. As previously described in our annual and quarterly SEC filings, in July 2004, we commenced legal proceedings against Navarre Corporation in state court in Minnesota seeking to enforce rights granted under a stock purchase agreement and conversion agreement entered in 1997 as an inducement to obtain our investment in NetRadio Corporation. On November 15, 2005, we agreed with Navarre to settle the claims we made against Navarre and the counterclaims Navarre made against us. Under the settlement agreement finalized in April 2006, Navarre made a cash payment to us and entered into an airtime agreement with us whereby Navarre had the right to purchase advertising time from us during 2006. ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS
Item 4.Submission of Matters to a Vote of Security Holders
No matters were submitted to our shareholders during the fourth quarter ended February 3, 2007. 2, 2008.


22


PART II ITEM 5. MARKET FOR REGISTRANT'S COMMON EQUITY, RELATED SHAREHOLDER MATTERS AND ISSUER PURCHASES OF EQUITY SECURITIES MARKET INFORMATION FOR COMMON STOCK
Item 5.Market for Registrant’s Common Equity, Related Shareholder Matters and Issuer Purchases of Equity Securities
Market Information for Common Stock
Our common stock is traded on the Nasdaq Global Market under the symbol "VVTV."“VVTV.” The following table sets forth the range of high and low sales prices of the common stock as quoted by the Nasdaq Global Market for the periods indicated.
HIGH LOW ------ ------ FISCAL 2006 First Quarter............................................. $13.13 $11.48 Second Quarter............................................ 13.75 9.83 Third Quarter............................................. 12.95 10.03 Fourth Quarter............................................ 14.12 11.83 FISCAL 2005 First Quarter............................................. 14.42 9.40 Second Quarter............................................ 12.72 8.01 Third Quarter............................................. 13.51 9.24 Fourth Quarter............................................ 13.38 9.47
HOLDERS
         
  High  Low 
 
Fiscal 2007
        
First Quarter $13.30  $11.12 
Second Quarter  12.19   8.85 
Third Quarter  10.06   5.00 
Fourth Quarter  7.21   4.45 
         
Fiscal 2006
        
First Quarter  13.13   11.48 
Second Quarter  13.75   9.83 
Third Quarter  12.95   10.03 
Fourth Quarter  14.12   11.83 
Holders
As of April 2, 20073, 2008 we had approximately 550 shareholders of record. DIVIDENDS
Dividends
We have never declared or paid any dividends with respect to our capital stock. Pursuant to the shareholder agreement we have with GE Equity, we are prohibited from paying dividends in excess of 5% of 19 our market capitalization in any quarter. We currently expect to retain our earnings for the development and expansion of our business and do not anticipate paying cash dividends in the foreseeable future. Any future determination by us to pay cash dividends will be at the discretion of the board of directors and will be dependent upon our results of operations, financial condition, any contractual restrictions then existing and other factors deemed relevant at the time by the board of directors. ISSUER PURCHASES OF EQUITY SECURITIES
Issuer Purchases of Equity Securities
In August 2006, our board of directors authorized a common stock repurchase program. The program authorizes our management, acting through an investment banking firm selected as our agent, to repurchase up to $10 million of our common stock through August 2007 by open market purchases or negotiated transactions at prices and amounts as we determine from time to time. We did notIn May 2007, our board of directors authorized the repurchase anyof an additional $25 million of our common stock under the repurchase program. During fiscal 2007, we purchased a total of 3,618,000 shares under ourof common stock repurchase program in the fourth quarterfor a total investment of fiscal 2006.$26,985,000 at an average price of $7.46 per share. During the third quarter of fiscal 2006, we repurchased a total of 406,000 shares of common stock for a total repurchase amountinvestment of $4,682,000$4,699,000 at an average price of $11.54$11.58 per share. We did not repurchase any shares under any stock repurchase program during fiscal 20052005.


23


The following table presents information with respect to purchases of our common stock made during the three months ended February 2, 2008, by our company or fiscal 2004. 20 STOCK PERFORMANCE GRAPH by any of “affiliated purchaser” of our company, as defined inRule 10b-18(a)(3) under the Exchange Act:
                 
           Approximate Dollar
 
        Total Number of
  Value of Shares
 
        Shares Purchased as
  that May Yet Be
 
  Total Number of
  Average Price Paid
  Part of a Publicly
  Purchased Under the
 
Period
 Shares Purchased  per Share  Announced Program  Program(1) 
 
November 4, 2007 through December 1, 2007  292,000  $6.44   2,046,000  $12,318,000 
December 2, 2007 through January 5, 2008  483,000  $6.33   2,529,000  $9,258,000 
January 6, 2008 through February 2, 2008  1,089,000  $5.46   3,618,000  $3,317,000 
                 
Total  1,864,000  $5.84   3,618,000  $3,317,000 
                 
(1)On March 6, 2008, our board of directors authorized an additional $10 million for stock repurchases under its stock repurchase program.


24


Stock Performance Graph
The graph below compares the cumulative five-year total return to our shareholders (based on appreciation of the market price of our common stock) on an indexed basis with (i) a broad equity market index and (ii) a peer group created by us over the same period and consisting of companies involved in various aspects of the television home shopping, jewelry and internet retail and service industries. The presentation compares the common stock price in the period from January 31, 20022003 to February 3, 2007,2, 2008, to the Nasdaq Global Market stock index and to the peer group. The total return to shareholders of those companies comprising the peer group are weighted according to their stock market capitalization. The companies in the current peer group are: InterActiveCorp, the parent company of the Home Shopping Network; Liberty Media Corporation,Interactive, the parentholding company of QVC, a home shopping television network; Amazon.com, Inc., an on-line retailer; RedEnvelope, Inc., an upscale on-line retailer; GSI Commerce, Inc., a provider of professional services to the on-line retail industry; and Zale Corporation, a specialty jewelry retailer; On May 9, 2006, shares of Liberty Media Corporation were exchanged for shares of Liberty Interactive and Whitehall Jewelers, Inc., a specialty jewelry retailer. In fiscal 2006, we replaced E.W. Scripps Co.,Liberty Capital tracking stocks and the parent company of the Shop At Home home shopping television network from its peer group with RedEnvelope, Inc. due to E.W. Scripps Co.'s divestiture of the Shop At Home network.old Liberty Media Corporation Series A and Series B shares ceased trading. The cumulative return is calculated assuming an investment of $100 on January 31, 2002,2003, and reinvestment of all dividends. You should not consider shareholder return over the indicated period to be indicative of future shareholder returns. Graph
COMPARISON OF 5 YEAR CUMULATIVE TOTAL RETURN*
Among ValueVision Media, Inc. The NASDAQ Composite Index
And A Peer Group
* $100 invested on 1/31/03 in stock or index-including reinvestment of dividends.
Index calculated on month-end basis.
                                    
   January 31,
  January 31,
  January 31,
  February 4,
  May 10,
  February 3,
  February 2,
   2003  2004  2005  2006  2006  2007  2008
ValueVision Media,
Inc. 
  $100.00   $134.27   $108.04   $94.16   $100.99   $94.09   $46.47 
Nasdaq Stock
Market (U.S.) Index
   100.00    156.84    158.35    179.18    181.71    193.92    186.99 
Peer Group   100.00    186.78    152.31    147.76    138.55    167.46    192.60 
                                    


25


Equity Compensation Plan Information
The following table provides information as of February 2, 2008 for our compensation plans under which securities may be issued:
             
     Weighted-Average
  Number of Securities
 
  Number of Securities to be Issued
  Exercise Price of
  Remaining Available for
 
  Upon Exercise of Outstanding
  Outstanding Options,
  Future Issuance under
 
Plan Category
 Options, Warrants and Rights  Warrants and Rights  Equity Compensation Plans 
 
Equity Compensation Plans Approved by Security holders  4,418,000  $10.27   1,875,000(1)
Equity Compensation Plans Not Approved by Security holders(2)  3,474,000(2) $16.52    
             
Total  7,892,000  $13.02   1,875,000 
             
- -------------------------------------------------------------------------------------------------------------- JANUARY 31, JANUARY 31, JANUARY 31, JANUARY 31, FEBRUARY 4, FEBRUARY 3, 2002 2003
(1)Includes securities available for future issuance under shareholder approved compensation plans other than upon the exercise of an outstanding options, warrants or rights, as follows: 1,114,000 shares under the 2001 Omnibus Stock Plan and 761,000 shares under the 2004 2005 2006 2007 - -------------------------------------------------------------------------------------------------------------- ValueVision Media, Inc. ............. $100.00 $70.09 $ 94.10 $ 75.72 $ 65.99 $ 65.94 - -------------------------------------------------------------------------------------------------------------- NasdaqOmnibus Stock Market (U.S.) Index...... 100.00 67.88 105.70 106.89 121.35 130.43 - -------------------------------------------------------------------------------------------------------------- Peer Group......... 100.00 84.91 125.22 115.22 110.04 119.04 - -------------------------------------------------------------------------------------------------------------- Plan.
(2)Reflects 2,037,000 shares of common stock issuable upon exercise of the various warrants issued by our company and held by NBCU, described in “Business — Strategic Relationships — Strategic Alliance with NBCU and GE Equity,” and 1,437,000 shares of common stock issuable upon exercise of nonstatutory stock options granted to our employees at per share exercise prices equal to the fair market value of a share of common stock on the date of grant. Each of these options expires between five and ten years after the date of issuance, and is subject to vesting requirements varying between completely vested and vesting over a period of three to six years, depending on the circumstances of each individual grant.
21 ITEM 6. SELECTED FINANCIAL DATA
Equity Compensation Plans Not Approved By Shareholders
Outstanding options to purchase up to 1,437,000 shares of common stock to employees at per share exercise prices equal to the fair market value of a share of common stock on the date of grant. Each of these options expires between five and ten years after the date of issuance, and is subject to vesting requirements varying between completely vested and vesting over a period of three to six years, depending on the circumstances of each individual grant. These stock options were utilized solely for inducement stock option grants for newly hired officers and certain key employees.


26


Item 6.Selected Financial Data
The selected financial data for the five years ended February 3, 20072, 2008 have been derived from our audited consolidated financial statements. The selected financial data presented below are qualified in their entirety by, and should be read in conjunction with, the financial statements and notes thereto and other financial and statistical information referenced elsewhere herein including the information referenced under the caption "Management's“Management’s Discussion and Analysis of Financial Condition and Results of Operations."
                     
  Year Ended 
  February 2,
  February 3,
  February 4,
  January 31,
  January 31,
 
  2008(a)  2007  2006(b)  2005(c)  2004(d) 
     (In thousands, except per share data)    
 
Statement of Operations Data:
                    
Net sales $781,550  $767,275  $691,851  $623,634  $591,185 
Net sales less cost of sales, exclusive of depreciation and amortization(g)  271,015   267,161   238,944   204,096   209,508 
Operating loss  (23,052)  (9,479)  (18,646)  (44,271)  (7,987)
Income (loss) from continuing operations(e)  22,452   (2,396)  (13,457)  (42,719)  (8,329)
Discontinued operations(f)        (2,296)  (14,882)  (3,063)
Per Share Data:
                    
Net income (loss) from continuing operations per common share $0.53  $(0.07) $(0.37) $(1.17) $(0.23)
Net income (loss) from continuing operations per common share — assuming dilution $0.53  $(0.07) $(0.37) $(1.17) $(0.23)
Weighted average shares outstanding:                    
Basic  41,992   37,646   37,182   36,815   35,934 
Diluted  42,011   37,646   37,182   36,815   35,934 
                     
  February 2,
  February 3,
  February 4,
  January 31,
  January 31,
 
  2008  2007  2006  2005  2004 
  (In thousands) 
 
Balance Sheet Data:
                    
Cash and short-term investments $59,078  $71,294  $82,350  $100,581  $127,181 
Current assets  252,183   260,445   246,029   240,524   270,984 
Long-term investments  26,306             
Property, equipment and other assets  80,591   91,535   101,110   109,772   125,607 
Total assets  359,080   351,980   347,139   350,296   396,591 
Current liabilities  118,350   105,274   100,820   89,074   84,837 
Other long-term obligations     2,553   130   1,380   2,002 
Redeemable preferred stock  43,898   43,607   43,318   43,030   42,745 
Shareholders’ equity  194,510   198,847   202,871   216,812   267,007 
                     
  Year Ended 
  February 2,
  February 3,
  February 4,
  January 31,
  January 31,
 
  2008  2007  2006  2005  2004 
     (In thousands, except statistical data)    
 
Other Data:
                    
Sales margin(g)  34.7%  34.8%  34.5%  32.7%  35.4%
Working capital $133,833  $155,171  $145,209  $151,450  $186,147 
Current ratio  2.1   2.5   2.4   2.7   3.2 
Adjusted EBITDA (as defined)(h) $6,850  $14,690  $1,910  $(19,129) $11,465 
Cash Flows:
                    
Operating $11,189  $3,542  $(10,374) $(18,070) $3,368 
Investing $(475) $(1,562) $(10,111) $(2,304) $23,003 
Financing $(26,605) $(3,627) $988  $1,981  $(447)


27


YEAR ENDED ------------------------------------------------------------------- FEBRUARY 3, FEBRUARY
(a)Results of operations for the year ended February 2, 2008 includes a $40,240,000 gain on the sale of RLM. Results of operations for the year ended February 2, 2008 also include a charge of $5.0 million related to the restructuring of certain company operations and a charge of $2.5 million related to costs associated with our chief executive officer transition. See Notes 2, 16 and 17 to the consolidated financial statements.
(b)Results of operations for the year ended February 4, JANUARY2006 includes a $294,000 gain on the sale of a television station.
(c)Results of operations for the year ended January 31, JANUARY2005 includes a non-cash charge of $1.9 million related to the write off of deferred advertising credits.
(d)Results of operations for the year ended January 31, JANUARY2004 include the operations of television station WWDP TV-46 from the effective date of its acquisition, April 1, 2003. Results of operations for the year ended January 31, 2007 2006(A) 2005(B) 2004(C) 2003 ----------- ----------- ----------- ----------- ----------- (IN THOUSANDS, EXCEPT PER SHARE DATA) STATEMENT OF OPERATIONS DATA: Net sales............................. $767,275 $691,851 $623,634 $591,185 $540,262 Net2004 also include a charge of $4.6 million related to costs associated with our chief executive officer transition and a $4.4 million gain on the sale of television stations.
(e)Income (loss) from continuing operations includes a net pre-tax gain of $40.2 million from the sale of RLM and a net pre-tax loss of $1.7 million from the sale and holdings of investments and other assets in fiscal 2003.
(f)Discontinued operations relate to the operations of our FanBuzz subsidiary, which were shut down in fiscal 2005. See Note 5 to the consolidated financial statements.
(g)Management views net sales less cost of sales exclusive(exclusive of depreciation and amortization(f)..................... 267,161 238,944 204,096 209,508 192,924 Operating loss........................ (9,479) (18,646) (44,271) (7,987) (6,090) Loss from continuing operations(d).... (2,396) (13,457) (42,719) (8,329) (35,753) Discontinued operations(e)............ -- (2,296) (14,882) (3,063) (3,357) PER SHARE DATA: Net lossamortization), or sales margin, as an alternative operating measure because it is commonly used by management, analysts and institutional investors in analyzing our net sales profitability. This term is not considered a measure determined in accordance with generally accepted accounting principles, or GAAP. The comparable GAAP measurement is gross profit, which is defined as net sales less cost of sales (inclusive of depreciation and amortization). Our gross profit from continuing operations per common share.................... $ (0.07) $ (0.37) $ (1.17) $ (0.23) $ (0.96) Net lossfor fiscal 2007, 2006 and 2005 is $251.0 million, $244.9 million and $218.4 million, respectively. The percentage change year over year under either measure is relatively consistent.
(h)EBITDA represents net income (loss) from continuing operations per common share -- assuming dilution............................ $ (0.07) $ (0.37) $ (1.17) $ (0.23) $ (0.96) Weighted average shares outstanding: Basic............................... 37,646 37,182 36,815 35,934 37,173 Diluted............................. 37,646 37,182 36,815 35,934 37,173
FEBRUARY 3, FEBRUARY 4, JANUARY 31, JANUARY 31, JANUARY 31, 2007 2006 2005 2004 2003 ----------- ----------- ----------- ----------- ----------- (IN THOUSANDS) BALANCE SHEET DATA: Cashfor the respective periods excluding depreciation and short-term investments....... $ 71,294 $ 82,350 $100,581 $127,181 $168,634 Current assets........................ 260,445 246,029 240,524 270,984 314,063 Property, equipmentamortization expense, interest income (expense) and income taxes. We define EBITDA, as adjusted, as EBITDA excluding non-recurring non-operating gains (losses) and equity in income of Ralph Lauren Media, LLC; non-recurring restructuring and CEO transition costs; and non-cash equity-based compensation expense. Management has included the term EBITDA, as adjusted, in its EBITDA reconciliation in order to adequately assess the operating performance of our “core” television and internet businesses and in order to maintain comparability to our analyst’s coverage and financial guidance. Management believes that EBITDA, as adjusted, allows investors to make a more meaningful comparison between our core business operating results over different periods of time with those of other assets.............................. 91,535 101,110 109,772 125,607 92,211 Total assets.......................... 351,980 347,139 350,296 396,591 406,274 Current liabilities................... 105,274 100,820 89,074 84,837 87,497 Other long-term obligations........... 2,553 130 1,380 2,002 1,669 Redeemable preferred stock............ 43,607 43,318 43,030 42,745 42,462 Shareholders' equity.................. 198,847 202,871 216,812 267,007 274,646
22
YEAR ENDED ------------------------------------------------------------------- FEBRUARY 3, FEBRUARY 4, JANUARY 31, JANUARY 31, JANUARY 31, 2007 2006 2005 2004 2003 ----------- ----------- ----------- ----------- ----------- (IN THOUSANDS, EXCEPT STATISTICAL DATA) OTHER DATA: Sales margin(f)....................... 34.8% 34.5% 32.7% 35.4% 35.7% Working capital....................... $155,171 $145,209 $151,450 $186,147 $226,566 Current ratio......................... 2.5 2.4 2.7 3.2 3.6similar small cap, higher growth companies. In addition, management uses EBITDA, (as defined)(g)................ $ 16,116 $ 3,302 $(25,401) $ 6,762 $(28,897) CASH FLOWS: Operating............................. $ 3,542 $(10,374) $(18,070) $ 3,368 $ 3,666 Investing............................. $ (1,562) $(10,111) $ (2,304) $ 23,003 $ 19,185 Financing............................. $ (3,627) $ 988 $ 1,981 $ (447) $(29,850) as adjusted, as a metric measure to evaluate operating performance under its management and executive incentive compensation programs. EBITDA, as adjusted, should not be construed as an alternative to operating income (loss) or to cash flows from operating activities as determined in accordance with generally accepted accounting principles and should not be construed as a measure of liquidity. EBITDA as adjusted, may not be comparable to similarly entitled measures reported by other companies.
- --------------- (a) Results of operations for the year ended February 4, 2006 includes a $294,000 gain on the sale of a television station. See Note 4 to the consolidated financial statements. (b) Results of operations for the year ended January 31, 2005 includes a non-cash charge of $1.9 million related to the write off of deferred advertising credits. See Note 16 to the consolidated financial statements. (c) Results of operations for the year ended January 31, 2004 include the operations of television station WWDP TV-46 from the effective date of its acquisition, April 1, 2003. Results of operations for the year ended January 31, 2004 also include a charge of $4.6 million related to costs associated with our chief executive officer transition and a $4.4 million gain on the sale of television stations. (d) Loss from continuing operations includes a net pre-tax loss of $1.7 million from the sale and holdings of investments and other assets in fiscal 2003 and a net pre-tax loss of $37.3 million from the sale and holdings of investments and other assets in fiscal 2002. (e) Discontinued operations relate to the operations of our FanBuzz subsidiary, which were shut down in fiscal 2005. See Notes 5 and 16 to the consolidated financial statements. (f) Management views net sales less cost of sales (exclusive of depreciation and amortization), or sales margin, as an alternative operating measure because it is commonly used by management, analysts and institutional investors in analyzing our net sales profitability. This term is not considered a measure determined in accordance with generally accepted accounting principles, or GAAP. The comparable GAAP measurement is gross profit, which is defined as net sales less cost of sales (inclusive of depreciation and amortization). Our gross profit from continuing operations for fiscal 2006, 2005 and 2004 is $244.9 million, $218.4 million and $185.2 million, respectively. The percentage change year over year under either measure is relatively consistent. (g) We define Earnings Before Interest, Taxes, Depreciation and Amortization, or EBITDA, as net loss from continuing operations for the respective periods excluding depreciation and amortization expense, interest income (expense) and income taxes. Management views EBITDA as an important alternative operating performance measure because it is commonly used by analysts and institutional investors in analyzing the financial performance of companies in the broadcast and television home shopping sectors. However, EBITDA should not be construed as an alternative to operating loss or to cash flows from operating activities (as determined in accordance with GAAP) and should not be construed as a measure of liquidity. EBITDA, as presented, may not be comparable to similarly entitled measures reported by other companies. Management has included the term EBITDA, before non-cash stock option expense, in its presentation in order to maintain comparability of previously issued financial guidance and prior year's reported results. Management also uses EBITDA, before non-cash stock option expense, to evaluate operating performance and as a measure of performance for incentive compensation purposes. 23


28


A reconciliation of EBITDA, as adjusted, to its comparable GAAP measurement, net loss,income (loss), follows:
                     
  Year Ended 
  February 2,
  February 3,
  February 4,
  January 31,
  January 31,
 
  2008  2007  2006  2005  2004 
  (In thousands) 
 
EBITDA, as adjusted $6,850  $14,690  $1,910  $(19,129) $11,465 
Less:                    
Non-operating gains (losses) and equity in income of RLM  40,663   3,356   1,379   (50)  (1,650)
Restructuring costs and other non-recurring television station sale gains  (5,043)  (29)  212   (5,736)  2,417 
CEO transition costs  (2,451)           (4,625)
Non-cash share-based compensation expense  (2,415)  (1,901)  (199)  (486)  (845)
                     
EBITDA (as defined)  37,604   16,116   3,302   (25,401)  6,762 
A reconciliation of EBITDA to net income (loss) is as follows:                    
EBITDA, as defined  37,604   16,116   3,302   (25,401)  6,762 
Adjustments:                    
Depreciation and amortization  (19,993)  (22,239)  (20,569)  (18,920)  (16,399)
Interest income  5,680   3,802   3,048   1,627   1,488 
Income tax (provision) benefit  (839)  (75)  762   (25)  (180)
Discontinued operations of FanBuzz        (2,296)  (14,882)  (3,063)
                     
Net income (loss) $22,452  $(2,396) $(15,753) $(57,601) $(11,392)
                     
YEAR ENDED ------------------------------------------------------------------- FEBRUARY 3, FEBRUARY 4, JANUARY 31, JANUARY 31, JANUARY 31, 2007 2006 2005 2004 2003 ----------- ----------- ----------- ----------- ----------- (IN THOUSANDS) EBITDA, before non-cash stock option expense............................. $17,672 $ 3,302 $(25,401) $ 6,762 $(28,897) Less: non-cash stock option expense... (1,556) -- -- -- -- ------- -------- -------- -------- -------- EBITDA (as defined)................... 16,116 3,302 (25,401) 6,762 (28,897) A reconciliation
Item 7.Management’s Discussion and Analysis of EBITDA to net loss is as follows: EBITDA, as defined.................... 16,116 3,302 (25,401) 6,762 (28,897) Adjustments: DepreciationFinancial Condition and amortization......... (22,239) (20,569) (18,920) (16,399) (14,522) Interest income....................... 3,802 3,048 1,627 1,488 3,221 Income taxes.......................... (75) 762 (25) (180) 4,445 Discontinued operationsResults of FanBuzz.... -- (2,296) (14,882) (3,063) (3,357) ------- -------- -------- -------- -------- Net loss.............................. $(2,396) $(15,753) $(57,601) $(11,392) $(39,110) ======= ======== ======== ======== ======== Operations
ITEM 7. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS INTRODUCTION
Introduction
The following discussion and analysis of financial condition and results of operations is qualified by reference to and should be read in conjunction with the financial statements and notes thereto included elsewhere herein. CAUTIONARY STATEMENT FOR PURPOSES OF THE SAFE HARBOR PROVISIONS OF THE PRIVATE SECURITIES LITIGATION REFORM ACT OF
Cautionary Statement for Purposes of the Safe Harbor Provisions of the Private Securities Litigation Reform Act of 1995 The
This Annual Report onForm 10-K, including the following Management'sManagement’s Discussion and Analysis of Financial Condition and Results of Operations and other materials we file with the Securities and Exchange Commission (as well as information included in oral statements or other written statements made or to be made by us) contain certain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. All statements other than statements of historical fact, including statements regarding guidance, industry prospects or future results of operations or financial position, made in this Annual Report onForm 10-K are forward looking. We often use words such as “anticipates, believes, expects, intends and similar expressions to identify forward-looking statements. These statements are based on management'smanagement’s current expectations and are accordingly subject to uncertainty and changes in circumstances. Actual results may vary materially from the expectations contained herein due to various important factors, including (but not limited to): consumer spending and debt levels; the general economic and credit environment; interest rates; seasonal variations in consumer purchasing activities; changes in the mix of products sold by us; competitive pressures on sales; pricing and sales margins; the level of cable and satellite distribution for our programming and the associated fees; the success of oure-commerce initiatives; the success of our strategic alliances and relationships; our ability to manage our operating expenses successfully; risks associated with acquisitions; changes in governmental or regulatory requirements; litigation or governmental proceedings affecting our operations; the risks identified under "Risk Factors"“Risk Factors”; significant public events that are difficult to predict, such as widespread weather catastrophes or other significant television-covering


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events causing an interruption of television coverage or that directly compete with the viewership of our programming; and our ability to obtain and retain key executives and employees. Investors are cautioned that all forward-looking statements involve risk and uncertainty and we are under no obligation (and expressly disclaims any obligation) to update or alter our forward-looking statements whether as a result of new information, future events or otherwise. OVERVIEW
Overview
ValueVision Media, Inc. is an integrated direct marketing company that markets its products to consumers through various forms of electronic media and direct-to-consumer mailings.mailings otherwise known as multi-channel retailing. Our operating strategy 24 as a multi-channel retailer incorporates television home shopping, business, internete-commerce, direct mail and on-line marketing and fulfillment services. Our live24-hour per day television home shopping programming is distributed primarily through long-term cable and satellite affiliation agreements. PRODUCTS AND CUSTOMERS agreements and on-line through ShopNBC.TV. We have an exclusive license from NBC Universal, Inc., known as NBCU, for the worldwide use of an NBC-branded name and the peacock image for a period ending in May 2011. Pursuant to the license, we operate our television home shopping network under the ShopNBC brand name and operate our internet website under the ShopNBC.com brand name.
Products and Customers
Products sold on our television home shopping network and internet shopping website include jewelry, watches, computers and other electronics, housewares, apparel, cosmetics, fitness products, giftware, collectibles, seasonal items and other merchandise. Jewelry is our largest single category of merchandise, representing 39%38% of television home shopping and internet net sales in fiscal 2007, 39% in fiscal 2006 and 43% in fiscal 2005 and 49% in fiscal 2004.2005. Home products, including electronics product categories, represented approximately 37% of television home shopping and internet net sales in fiscal 2007, 37% in fiscal 2006 and 36% in fiscal 2005 and 31% in fiscal 2004.2005. Watches, apparel and health and beauty product categories represented approximately 24%25% of television home shopping and internet net sales in fiscal 2007, 24% in fiscal 2006 and 21% in fiscal 2005 and 20% in fiscal 2004. We believe that having a broad diversity of products appeals to a broader segment of potential customers and is important to growing our business.2005. Our product diversification strategy is to continue to develop new product offerings primarilyacross multiple merchandise categories as needed in theresponse to both customer demand and in order to maximize margin dollars per minute in our television home apparelshopping and accessories, cosmetics, fitness and consumer electronics categories to supplement the existing jewelry and computer businesses. We believe that ourinternet operations. Our customers are primarily women betweenover the ages of 35 and 55 with an average annual household incomes between $50,000income in excess of $70,000 and $75,000 and believe our customerswho make purchases based primarily on convenience, unique product offerings, value and quality of merchandise. COMPANY STRATEGY Our objective is
Company Strategy
We endeavor to be positioned as a growingprofitable and profitableinnovative leader in multi-channel retailing in the United States, offering consumers an entertaining, informative and interactive shopping experience.States. The following strategies are beingwere pursued during fiscal 2007 to increase our revenues and profitability and grow theour active customer base, for both for television sales and sales through the internet:internet sales: (i) continue to diversifyoptimize our mix of product categories offered on television and the internet in order to appeal to a broader population of potential customers; (ii) maintaincontinue the growth of our internet business through the innovative use of technology and increase themarketing efforts, such as advanced search capabilities, personalization, internet video, affiliate agreements and internet-based auction capabilities; (iii) obtain cost-effective distribution ofagreements for our television programming through new and expanded agreements with cable and satellite system operators, as well as pursuing other means of reaching customers such as through webcasting, internet videos and internet-based broadcasting networks; (iii)(iv) increase the productivity of each hour of television programming, through a focus on television offers of merchandise that maximizes gross margin dollars per hour and marketing efforts to increase the number of customers within the households currently receiving our television programming; (iv) continue the growth of our internet business through the innovative use of technology and marketing efforts, such as advanced search techniques, personalization, internet video, affiliate agreements and internet-based auction capabilities; (v) continue to enhance our television broadcast quality, programming, website features and customer support; (vi) increase the average order size through sales initiatives such as add-on sales, continuity programs and warranty sales; and (vii) leverage the strong brand recognition of the NBC brand name. CHALLENGE
At the beginning of fiscal 2008, a new chief executive officer and three new industry-experienced senior executives joined us. These new senior executives are reviewing our strategy for long-term growth in revenues and profits, in conjunction with the board of directors and other members of management, and will develop a plan for improving our strategic focus during fiscal 2008. Some of the key focus areas include: improving the customer experience; retaining and growing the core customer base of repeat customers; shifting the merchandise mix and


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price points to appeal to the core female customer; broadening the vendor base; and improving business disciplines and execution.
Challenge
Our television home shopping business operates with a high fixed cost base, which is primarily due to fixed contractual fees paid to cable and satellite operators to carry our programming. In order to attain profitability, we must achieve sufficient sales volume through the acquisition of new customers and the increased retention of existing customers to cover our high fixed costs.costs or reduce the fixed cost base for our cable and satellite distribution. Our growth and profitability could be adversely impacted if sales volume does not meet expectations, as we will have limited immediate capability to reduce our fixed cable and satellite distribution operating expenses to mitigate any potential sales shortfall. OUR COMPETITION
Our Competition
The direct marketing and retail businesses are highly competitive. In our television home shopping ande-commerce operations, we compete for customers with other types of consumer retail businesses, including traditional "brick“brick and mortar"mortar” department stores, discount stores, warehouse stores and specialty stores; other 25 television home shopping ande-commerce retailers; infomercial companies; catalog and mail order retailers and other direct sellers.
In the competitive television home shopping sector, we compete with QVC Network, Inc. and HSN, Inc., both of whom are substantially larger than we are in terms of annual revenues and customers, and whose programming is carried more broadly to U.S. households than is our programming. Both QVC and HSN are owned by large, well-capitalized parent companies in the media business, who are also expanding into relatede-commerce and web-based businesses. The American Collectibles Network, (ACN), the operator ofknown as ACN, which operates Jewelry Television, also competes with us for television home shopping customers in the jewelry category, and ACN has recently acquired the assets of Shop At Home from E. W. Scripps Company and is operating a second channel of programming in a number of non-jewelry categories, including collectible coins and knives.category. In addition, there are a number of smaller niche players and startups in the television home shopping arena who compete with us. our company.
Thee-commerce sector is also highly competitive, and we are in direct competition with numerous other internet retailers, many of whom are larger, more well-financedand/or have a broader customer base. Certain of our competitors in the television home shopping sector have acquired internet businesses complementary to their existing internet sites, which may pose new competitive challenges for us. For example, the parent company of HSN has acquired the internet search business Ask Jeeves (now known as Ask.com), and the parent company of QVC acquired Provide Commerce, an operator of retail websites. our company.
We anticipate continuing competition for viewers and customers, for experienced home shopping personnel, for distribution agreements with cable and satellite systems, and for vendors and suppliers -- not only from television home shopping companies, but also from other companies that seek to enter the home shopping and internet retail industries, including telecommunications and cable companies, television networks, and other established retailers. We believe that our success in the TV home shopping ande-commerce sectors is dependent on a number of key factors, including (i) obtaining carriage on additionalmore favorable terms in our cable systems on favorable terms,and satellite distribution agreements, (ii) increasing the number of households who purchase products from us, and (iii) increasing the dollar value of sales per customer to our existing customer base. RESULTS FOR FISCAL 2006
Results for Fiscal 2007
Consolidated net sales from continuing operations in fiscal 20062007 were $767,275,000$781,550,000 compared to $691,851,000$767,275,000 in fiscal 2005, an 11%2006, a 2% increase. The increase in consolidated net sales from continuing operations is directly attributable to the continued improvement in and increased net sales from our television home shopping and internet operations. Effective for fiscal 2005, the results of operations of FanBuzz have been presented as loss from discontinued operations in the accompanying consolidated statements of operations for all periods presented.fiscal 2005. Net sales attributed to our television home shopping and internet operations increased 11%2% to $767,276,000 in fiscal 2007 from $755,302,000 in fiscal 20062006. We reported an operating loss of $23,052,000 and net income of $22,452,000, which included a pretax gain of $40,240,000 from $680,592,000the sale of RLM, in fiscal 2005.2007. We reported an operating loss of $9,479,000 and a net loss of $2,396,000 in fiscal 2006. We reported an operating loss of $18,646,000 and a net loss of $15,753,000, which included a net loss of $2,296,000 from discontinued operations, in fiscal 2005. Operating expenses in fiscal 20062007 included a $29,000 asset impairment charge. Operating expenses in fiscal 2005 included an $82,000$5,043,000 restructuring charge related to employee terminations and a $294,000 gain on the saleCEO termination costs of a television station. CRITICAL ACCOUNTING POLICIES AND ESTIMATES Management's$2,451,000.


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Critical Accounting Policies and Estimates
Management’s Discussion and Analysis of Financial Condition and Results of Operations discusses our consolidated financial statements, which have been prepared in accordance with accounting principles generally accepted in the United States of America. The preparation of these financial statements requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and the disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting periods. On an on-going basis, management evaluates its estimates and assumptions, including those related to the realizability of long-term investments and 26 intangible assets, accounts receivable, inventory and product returns. Management bases its estimates and assumptions on historical experience and on various other factors that are believed to be reasonable under the circumstances, the results of which form the basis for making judgments about the carrying values of assets and liabilities that are not readily apparent from other sources. There can be no assurance that actual results will not differ from these estimates under different assumptions or conditions.
Management believes the following critical accounting policies affect the more significant assumptions and estimates used in the preparation of the consolidated financial statements: - Accounts receivable. We utilize an installment payment program called ValuePay that entitles customers to purchase merchandise and generally pay for the merchandise in two to six equal monthly credit card installments in which we bear the risk for uncollectibility. As of February 3, 2007 and February 4, 2006, we had approximately $105,197,000 and $77,447,000 respectively, due from customers under the ValuePay installment program. We maintain allowances for doubtful accounts for estimated losses resulting from the inability of its customers to make required payments. Estimates are used in determining the allowance for doubtful accounts and are based on historical collection experience, current trends, credit policy and a percentage of accounts receivable by aging category. In determining these percentages, we review our historical write-off experience, current trends in the credit quality of the customer base as well as changes in credit policies. While credit losses have historically been within our expectations and the provisions established, there is no guarantee that we will continue to experience the same credit loss rate that we have in the past or that losses will be within current provisions. Provision for doubtful accounts receivable (primarily related to our ValuePay program) for fiscal 2006, 2005 and 2004 were $6,065,000, $4,542,000 and $4,303,000, respectively. Based on our fiscal 2006 bad debt experience, a one-half point increase or decrease in our bad debt experience as a percentage of total television home shopping and internet sales would have an impact of approximately $3.8 million on consolidated distribution and selling expense. - Inventory. We value our inventory, which consists primarily of consumer merchandise held for resale, principally at the lower of average cost or realizable value, and reduce our balance by an allowance for excess and obsolete merchandise. As of February 3, 2007 and February 4, 2006, we had inventory balances of $66,622,000 and $67,844,000, respectively. We regularly review inventory quantities on hand and record a provision for excess and obsolete inventory based primarily on a percentage of the inventory balance as determined by its age and specific product category. In determining these percentages, we look at our historical write-off experience, the specific merchandise categories on hand, our historic recovery percentages on liquidations, forecasts of future product television shows and the current market value of gold. If actual recoveries or future demand or market conditions differ from our estimates and assumptions, additional inventory write-downs may be required in future periods. Provision for excess and obsolete inventory for fiscal 2006, 2005 and 2004 were $2,977,000, $3,508,000 and $3,811,000, respectively. Based on our fiscal 2006 inventory write down experience, a 10% increase or decrease in inventory write downs would have had an impact of approximately $298,000 on consolidated net sales less cost of sales (exclusive of depreciation and amortization). - Product returns. We record a reserve as a reduction of gross sales for anticipated product returns at each month-end and must make estimates of potential future product returns related to current period product revenue. Our return rates on our television and internet sales have been approximately 32% to 33% over the past three fiscal years. We estimate and evaluate the adequacy of our returns reserve by analyzing historical returns by merchandise category, looking at current economic trends and changes in customer demand and by analyzing the acceptance of new product lines. Assumptions and estimates are made and used in connection with establishing the sales returns reserve in any accounting period. Material differences may result in the amount and timing of revenue for any period if management's assumptions and estimates were significantly different from actual product return experiences. Reserves for product returns for fiscal years 2006, 2005 and 2004 were $8,498,000, $7,658,000 and $7,290,000, respectively. Based on our fiscal 2006 sales returns, a one-point increase or decrease in our television and internet sales returns rate would have had an impact of approximately $4.4 million on consolidated net sales less cost of sales (exclusive of depreciation and amortization). 27 - Long-term investments. As of February 3, 2007 and February 4, 2006, we had $4,139,000 and $1,383,000, respectively, of long-term equity investment securities of which all related to our investment in RLM recorded in connection with our equity share of RLM income under the equity method of accounting. We record an investment impairment charge when we believe an investment has experienced a decline in value that is deemed to be other than temporary. Future adverse changes in market conditions, or continued poor operating results of the underlying investments, could result in significant non-operating losses or an inability to recover the carrying value of long-term investments that may not be reflected in an investment's current carrying value, thereby possibly requiring an impairment charge in the future. While we believe that our estimates and assumptions regarding the valuation of our investments are reasonable, different assumptions could have a material affect on our valuations. On March 28, 2007, we sold our 12.5% ownership interest in RLM for approximately $43.8 million. See Note 17 to the consolidated financial statements. - FCC broadcasting license asset and goodwill. As of February 3, 2007 and February 4, 2006, we have recorded an intangible FCC broadcasting license asset totaling $31,943,000 as a result of our acquisition of Boston television station WWDP TV-46 in fiscal 2003. In assessing the recoverability of our FCC broadcasting license asset, which we determined to have an indefinite life, we must make assumptions regarding estimated projected cash flows and other factors to determine the fair value of the related reporting unit. We performed an impairment test with respect to our FCC broadcasting license in the fourth quarter of fiscal 2006 and determined that an impairment had not occurred. With respect to the FCC broadcasting license asset, the fair value of the reporting unit exceeded its carrying value. If these estimates or related assumptions change in the future, we may be required to record impairment charges for our indefinite life intangibles in future periods. While we believe that our estimates and assumptions regarding the valuation of our reporting unit are reasonable, different assumptions or future events could materially affect our valuations. During the third quarter of fiscal 2004, we wrote off goodwill attributable to the FanBuzz acquisition totaling $9,442,000 as we had determined that the goodwill was significantly impaired following FanBuzz's loss of its National Hockey League contract in September 2004. See Note 16 to the consolidated financial statements. The results of operations for FanBuzz are classified as discontinued operations in the accompanying consolidated financial statements of operations. - Intangible assets. As of February 3, 2007 and February 4, 2006, we had amortizable intangible assets totaling $13,993,000 and $18,115,000, respectively, recorded primarily as a result of warrants we issued in connection with the trademark license agreement with NBC and the distribution and marketing agreement entered into with NBC. In assessing the recoverability of our intangible assets, we must make assumptions regarding estimated future cash flows and other factors to determine the fair value of the respective assets and reporting units. If these estimates or related assumptions change in the future, we may be required to record impairment charges for these assets in future periods. While we believe that our estimates and assumptions regarding the valuation of these intangible assets are reasonable, different assumptions or future events could materially affect our valuations. During fiscal 2004, we wrote off approximately $160,000 of intangible assets in connection with the FanBuzz impairment. See Note 16 to the consolidated financial statements. - Stock-based compensation. We account for stock-based compensation issued to employees in accordance with Statement of Financial Accounting Standards No. 123(R) (revised 2004), "Share-Based Payment" ("SFAS No. 123(R)"), which revised SFAS No. 123, "Accounting for Stock-Based Compensation," and superseded APB Opinion No. 25, "Accounting for Stock Issued to Employees" ("APB 25"). This standard requires compensation costs related to all share-based payment transactions to be recognized in the financial statements at fair value. The fair value of each option award is estimated on the date of grant using the Black-Scholes option pricing model that uses assumptions for stock volatility, option terms, risk-free interest rates and dividend yields. Expected volatilities are based on the historical volatility of our stock. Expected term is calculated using the simplified method taking into consideration the option's contractual life and vesting terms. The risk-free interest rate for periods within the contractual life of the option is based on the U.S. Treasury yield curve in effect at the time 28 of grant.
• Accounts receivable.  We utilize an installment payment program called ValuePay that entitles customers to purchase merchandise and generally pay for the merchandise in two to five equal monthly credit card installments in which we bear the risk for uncollectibility. As of February 2, 2008 and February 3, 2007, we had approximately $99,875,000 and $105,197,000 respectively, due from customers under the ValuePay installment program. We maintain allowances for doubtful accounts for estimated losses resulting from the inability of its customers to make required payments. Estimates are used in determining the allowance for doubtful accounts and are based on historical write off and delinquency rates, historical collection experience, current trends, credit policy and a percentage of accounts receivable by aging category. In determining these percentages, we review our historical write-off experience, current trends in the credit quality of the customer base as well as changes in credit policies and our sales mix. While credit losses have historically been within our expectations and the provisions established, during fiscal 2007 we saw a significant increase in bad debt write offs due to the recent deterioration of consumer credit coupled with our mix shift to higher delinquency product categories, increases in our average ValuePay installment length and increased sales to lower credit-score customers. Provision for doubtful accounts receivable (primarily related to our ValuePay program) for fiscal 2007, 2006 and 2005 were $12,613,000, $6,065,000 and $4,542,000, respectively. Based on our fiscal 2007 bad debt experience, a one-half point increase or decrease in our bad debt experience as a percentage of total television home shopping and internet sales would have an impact of approximately $3.8 million on consolidated distribution and selling expense.
• Inventory.  We value our inventory, which consists primarily of consumer merchandise held for resale, principally at the lower of average cost or realizable value, and reduce our balance by an allowance for excess and obsolete merchandise. As of February 2, 2008 and February 3, 2007, we had inventory balances of $79,444,000 and $66,622,000, respectively. We regularly review inventory quantities on hand and record a provision for excess and obsolete inventory based primarily on a percentage of the inventory balance as determined by its age and specific product category. In determining these percentages, we look at our historical write-off experience, the specific merchandise categories on hand, our historic recovery percentages on liquidations, forecasts of future product television shows and the current market value of gold. Provision for excess and obsolete inventory for fiscal 2007, 2006 and 2005 were $1,811,000, $2,977,000 and $3,508,000, respectively. Based on our fiscal 2007 inventory write down experience, a 10% increase or decrease in inventory write downs would have had an impact of approximately $181,000 on consolidated net sales less cost of sales (exclusive of depreciation and amortization).
• Product returns.  We record a reserve as a reduction of gross sales for anticipated product returns at each month-end and must make estimates of potential future product returns related to current period product revenue. Our return rates on our television and internet sales have been approximately 32% to 33% over the past three fiscal years. We estimate and evaluate the adequacy of our returns reserve by analyzing historical returns by merchandise category, looking at current economic trends and changes in customer demand and


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by analyzing the acceptance of new product lines. Assumptions and estimates are made and used in connection with establishing the sales returns reserve in any accounting period. Reserves for product returns for fiscal years 2007, 2006 and 2005 were $8,376,000, $8,498,000 and $7,658,000, respectively. Based on our fiscal 2007 sales returns, a one-point increase or decrease in our television and internet sales returns rate would have had an impact of approximately $4.7 million on consolidated net sales less cost of sales (exclusive of depreciation and amortization).
• Long-term investments.  As of February 2, 2008 our investment portfolio included auction rate securities with an estimated fair value of $24,346,000 ($26,800,000 cost basis). Our auction rate securities are primarily variable rate debt instruments that have underlying securities with contractual maturities ranging from 17 to 42 years and interest rates that are reset at auction primarily every 28 days. These mostly AAA-rated auction rate securities, which met our investment guidelines at the time the investments were made, have failed to settle in auctions during fiscal 2007. At this time, these investments are not currently liquid, and in the event we need to access these funds, we will not be able to do so without a loss of principle unless a future auction on these investments is successful. As a result, in fiscal 2007, we reduced the carrying value of these investments by $2,454,000 through other comprehensive income (loss) to reflect a temporary impairment on these securities. While we believe that our estimates and assumptions regarding the valuation of our investments are reasonable, different assumptions could have a material affect on our valuations. As of February 3, 2007, we had $4,139,000 of long-term equity investment in RLM recorded in connection with our equity share of RLM income under the equity method of accounting. On March 28, 2007, we sold our 12.5% ownership interest in RLM for approximately $43.8 million. See Note 2 to the consolidated financial statements.
• FCC broadcasting license.  As of February 2, 2008 and February 3, 2007, we have recorded an intangible FCC broadcasting license asset totaling $31,943,000 as a result of our acquisition of Boston television station WWDP TV-46 in fiscal 2003. In assessing the recoverability of our FCC broadcasting license asset, which we determined to have an indefinite life, we must make assumptions regarding estimated projected cash flows, recent comparable asset market data and other factors to determine the fair value of the related reporting unit. We performed an impairment test with respect to our FCC broadcasting license in the fourth quarter of fiscal 2007 using resent comparable market data for this asset and a discounted cash flow analysis as stipulated by SFAS No. 142,Goodwill and other Intangible Assets, and determined that an impairment had not occurred. With respect to the FCC broadcasting license asset, the fair value of the reporting unit exceeded its carrying value. While we believe that our estimates and assumptions regarding the valuation of our reporting unit are reasonable, different assumptions or future events could materially affect our valuations.
• Intangible assets.  As of February 2, 2008 and February 3, 2007, we had amortizable intangible assets totaling $11,480,000 and $13,993,000, respectively, for the trademark license agreement with NBCU and the distribution and marketing agreement entered into with NBCU. We performed an impairment test with respect to these amortizable intangible assets in the fourth quarter of fiscal 2007 using an undiscounted cash flow analysis as stipulated by SFAS No. 144,Accounting for the Impairment or Disposal of Long-Lived Assets, and determined that an impairment had not occurred. In assessing the recoverability of our intangible assets, we must make assumptions regarding estimated future cash flows and other factors to determine the fair value of the respective assets and reporting units.
• Stock-based compensation.  We account for stock-based compensation issued to employees in accordance with Statement of Financial Accounting Standards No. 123(R) (revised 2004), “Share-Based Payment” (“SFAS No. 123(R)”), which revised SFAS No. 123, “Accounting for Stock-Based Compensation,” and superseded APB Opinion No. 25, “Accounting for Stock Issued to Employees” (“APB 25”). This standard requires compensation costs related to all share-based payment transactions to be recognized in the financial statements at fair value. The fair value of each option award is estimated on the date of grant using the Black-Scholes option pricing model that uses assumptions for stock volatility, option terms, risk-free interest rates and dividend yields. Expected volatilities are based on the historical volatility of our stock. Expected term is calculated using the simplified method taking into consideration the option’s contractual life and vesting


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terms. The risk-free interest rate for periods within the contractual life of the option is based on the U.S. Treasury yield curve in effect at the time of grant.
Expected dividend yields are not used in the fair value computations as we have never declared or paid dividends on our common stock. While we believe that our estimates and assumptions regarding the valuation of our share-based awards are reasonable, different assumptions could have a material affect on our valuations. See Note 6, Shareholders'Shareholders’ Equity -- Stock-Based Compensation, for our disclosure regarding our share-based equity awards. -
• Deferred taxes.  We account for income taxes under the liability method of accounting whereby income taxes are recognized during the fiscal year in which transactions enter into the determination of financial statement income (loss). Deferred tax assets and liabilities are recognized for the expected future tax consequences of temporary differences between the financial statement and tax basis of assets and liabilities. Deferred tax assets and liabilities are adjusted for the effects of changes in tax laws and rates on the date of the enactment of such laws. We assess the recoverability of our deferred tax assets in accordance with the provisions of Statement of Financial Accounting Standards No. 109, “Accounting for Income Taxes” (“SFAS No. 109”). The ultimate realization of deferred tax assets is dependent upon the generation of future taxable income during the periods in which those temporary differences become deductible. Management considers the scheduled reversal of deferred tax liabilities, projected future taxable income and tax planning strategies in making this assessment. In accordance with that standard, as of February 2, 2008 and February 3, 2007, we recorded a valuation allowance of approximately $56,530,000 and $63,194,000, respectively, for our net deferred tax assets and net operating and capital loss carryforwards. Based on our recent history of losses, a full valuation allowance was recorded in fiscal 2007, 2006 and 2005 and was calculated in accordance with the provisions of SFAS No. 109, which places primary importance on our most recent operating results when assessing the need for a valuation allowance. Although management believes that our recent operating losses were heavily affected by a challenging retail economic environment and slowdown in consumer spending experienced by us and other merchandise retailers, we intend to maintain a full valuation allowance for our net deferred tax assets and loss carryforwards until sufficient positive evidence exists to support reversal of allowances.
Sale of RLM Equity Investment
On March 28, 2007, we entered into a membership interest purchase agreement with Polo Ralph Lauren, NBCU and certain NBCU affiliates, pursuant to which we sold our 12.5% membership interest in RLM to Polo Ralph Lauren for income taxes under the liability methodan aggregate purchase price of accounting whereby income taxes are recognized during the fiscal year$43,750,000 in which transactions enter into the determinationcash. As a result of financial statement income (loss). Deferred tax assets and liabilities are recognized for the expected future tax consequences of temporary differences between the financial statement and tax basis of assets and liabilities. Deferred tax assets and liabilities are adjusted for the effects of changes in tax laws and rates on the date of the enactment of such laws. We assess the recoverability of our deferred tax assets in accordance with the provisions of Statement of Financial Accounting Standards No. 109, "Accounting for Income Taxes" ("SFAS No. 109"). In accordance with that standard, as of February 3, 2007 and February 4, 2006,this transaction, we recorded a valuation allowancepre-tax gain of approximately $54,663,000 and $55,244,000, respectively, for our net deferred tax assets and net operating and capital loss carryforwards. Based on our recent history of losses, a full valuation allowance was recorded in fiscal 2006, 2005 and 2004 and was calculated in accordance with the provisions of SFAS No. 109, which places primary importance on our most recent operating results when assessing the need for a valuation allowance. Although management believes that our recent operating losses were heavily affected by a challenging retail economic environment and slowdown in consumer spending experienced by us and other merchandise retailers, we intend to maintain a full valuation allowance for our net deferred tax assets and loss carryforwards until sufficient positive evidence exists to support reversal of allowances. SHOPNBC PRIVATE LABEL AND CO-BRAND CREDIT CARD PROGRAM In the third quarter of fiscal 2006, we introduced and established a new private label and co-brand revolving consumer credit card program. The program is made available to all qualified consumers for the financing of purchases of products from ShopNBC and for the financing of purchases of products and services from other non-ShopNBC retailers. The program is intended to be used by cardholders for purchases made primarily for personal, family or household use. The issuing bank is the sole owner of the account issued under the program and absorbs all losses associated with non-payment by cardholders. The issuing bank pays fees to us based$40,240,000 on the numbersale of credit card accounts activated and on card usage. Once a customer is approved to receive a ShopNBC private label or co-branded credit card and the card is activated, the customer is eligible to participate in our credit card rewards program. Under the rewards program, points are earned on purchases made with the credit cards at ShopNBC and other retailers where the co-branded card is accepted. Cardholders who accumulate the requisite number of points are issued a $50 certificate award towards the future purchase of ShopNBC merchandise. The certificate award expires after twelve months if unredeemed. DISCONTINUED FANBUZZ OPERATIONS In the second quarter of fiscal 2005, we decided to close our FanBuzz subsidiary operations and finalized the shut down in the third quarter of fiscal 2005. FanBuzz, acquired by us in fiscal 2002, was an e-commerce and fulfillment solutions provider for a number of sports, media, entertainment and retail companies. The decision to shut down FanBuzz was made after continued operating losses were experienced following the loss of its National Hockey League contract in September 2004 and after a number of other FanBuzz customers notified usRLM in the first quarter of fiscal 20052007.
Restructuring Costs
On May 21, 2007 we announced the initiation of a restructuring of our operations that they elected not to renew the term of their e-commerce services agreements. FanBuzz ceased business operations as of October 29, 2005. The results of operations for FanBuzz have been classified as discontinued operationsincluded a 12% reduction in the accompanying consolidated statementssalaried workforce, a consolidation of our distribution operations for all periods presented. See Note 5into a single warehouse facility, the exit and closure of a retail outlet store and other cost saving measures. On January 14, 2008, the Company announced additional organizational changes and cost-saving measures following a formal business review conducted by management and an outside consulting firm. As a result of the business review, the Company’s organizational structure was simplified and streamlined to focus on profitability. As part of this restructuring, the consolidated financial statements. 29 ASSET IMPAIRMENTS AND EMPLOYEE TERMINATION COSTS During the first quarter of fiscal 2005,Company reduced its salaried workforce by an additional 10%. As a result, we recorded a non-cash impairment loss of $400,000 after receiving notice from a number of FanBuzz customers who either elected not to renew the terms of their e-commerce services agreements or decided to terminate their agreements as permitted under the agreements. The impairment$5,043,000 restructuring charge is included in loss from discontinued operations in the accompanyingfor fiscal 2005 consolidated statement of operations. During fiscal 2005, we also recorded an additional $979,000 charge2007. Restructuring costs include employee severance and established a related accrual primarily in connection with the downsizing of the FanBuzz operations. The charge consisted primarily of severance pay and related benefitretention costs associated with the consolidation and elimination of approximately 25 positions. Of this charge, $897,000 is included in loss from discontinued operations in the accompanying fiscal 2005 consolidated statement of operations. In the third quarter of fiscal 2004, we wrote off goodwill attributable to the FanBuzz acquisition as we had determined that the goodwill was impaired following FanBuzz's loss of its National Hockey League contract in September 2004.80 positions across our company including four officers. In addition, restructuring costs also include incremental charges associated with our consolidation of our distribution and fulfillment operations into a single warehouse facility, the closure of a retail outlet store, fixed asset impairments incurred as a direct result of the operational consolidation and closures and restructuring advisory service fees.


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Chief Executive Officer Transition Costs
On October 26, 2007, we also concludedannounced that William J. Lansing, at the book valuerequest of certain long-lived assets at FanBuzz was significantly higher than their expected future cash flowsthe board of directors, had stepped down as president and that an impairmentchief executive officer and had occurredleft our board of directors. In conjunction with Mr. Lansing’s resignation, we recorded a charge to income of $2,451,000 during fiscal 2007 relating primarily to severance payments which Mr. Lansing is entitled to in accordance with SFAS No. 144, "Accountingthe terms of his employment agreement and executive search fees.
Limitation on Must-Carry Rights
The Federal Communications Commission, known as the FCC, issued a public notice on May 4, 2007 stating that it was updating the public record for a petition for reconsideration filed in 1993 and still pending before the ImpairmentFCC. The petition challenges the FCC’s prior determination to grant the same mandatory cable carriage (or “must-carry”) rights for TV broadcast stations carrying home shopping programming that the FCC’s rules accord to other TV stations. The time period for comments and reply comments regarding the reconsideration closed in August 2007, and we submitted comments supporting the continuation of must-carry rights for home shopping stations. If the FCC decides to change its prior determination and withdraw must-carry rights for home shopping stations as a result of this updating of the public record, we could lose our current carriage distribution on cable systems in three markets: Boston, Pittsburgh and Seattle, which currently constitute approximately 3.2 million full-time equivalent households, or Disposal of Long-Lived Assets." Accordingly, we recorded a non-cash impairment lossFTE’s, receiving our programming. We own the Boston television station and related charge of $11,302,000 inhave carriage contracts with the third quarter of fiscal 2004. The charges included $9,442,000 of goodwill impairment, $1,700,000 of fixed assetPittsburg and capital expenditure impairment and $160,000 of intangible asset impairment. The impairment is included in loss from discontinued operations in the accompanying fiscal 2004 consolidated statement of operations.Seattle television stations. In addition, inif must-carry rights for home shopping stations are withdrawn, it may not be possible to replace these FTE’s on commercially reasonable terms and the fourth quarter of fiscal 2004, we recorded an asset impairment charge of $1,900,000 related to deferred advertising costs in the form of television advertising credits with NBC after it was determined that we could no longer effectively use the credits. During the third and fourth quarters of fiscal 2004, we also recorded a $3,836,000 charge to earnings in connection with the decision to eliminate a number of positions within our company in an effort to streamline the corporate organization and reduce operating expenses. The charges consisted primarily of severance pay and related benefit costs associated with the elimination of approximately 30 positions. ACQUISITIONS AND DISPOSITIONS In December 2005, we completed the salecarrying value of our low powerBoston television station located in Atlanta, Georgia for a total($31.9 million) may become partially impaired. At this time, we cannot predict the timing or the outcome of $400,000. We recorded a pre-tax operating gainthe FCC’s action to update the public record on the salethis issue.
Results of this low power television station of $294,000 in the fourth quarter of fiscal 2005. Management believes that the sale of this station did not have a significant impact on our ongoing operations. 30 RESULTS OF OPERATIONS Operations
The following table sets forth, for the periods indicated, certain statement of continuing operations data expressed as a percentage of net sales.
             
  Year Ended 
  February 2,
  February 3,
  February 4,
 
  2008  2007  2006 
 
Net sales
  100.0%  100.0%  100.0%
             
Cost of sales (exclusive of depreciation and amortization)  65.3%  65.2%  65.5%
             
Operating expenses:
            
Distribution and selling  30.9%  29.5%  30.7%
General and administrative  3.2%  3.6%  3.6%
Depreciation and amortization  2.6%  2.9%  2.9%
Restructuring costs  0.6%      
CEO termination costs  0.3%      
             
Total operating expenses  37.6%  36.0%  37.2%
             
Operating loss
  (2.9)%  (1.2)%  (2.7)%
Other income, net  0.7%  0.5%  0.4%
             
Loss from continuing operations before income taxes and equity in net income of affiliates
  (2.2)%  (0.7)%  (2.3)%
Income taxes  (0.1)%     0.1%
Gain on sale of RLM  5.1%      
Equity in net income of affiliates  0.1%  0.4%  0.2%
             
Income (loss) from continuing operations
  2.9%  (0.3)%  (2.0)%
             


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Key Performance Metrics*
                     
  For the Twelve Months Ended 
  February 2,
  %
  February 3,
  %
  February 4,
 
  2008  Change  2007  Change  2006 
 
Program Distribution
                    
Cable FTE’s (in thousands, except percentages)  41,335   5%  39,288   4%  37,822 
Satellite FTE’s  27,585   6%  25,923   8%  24,088 
                     
Total Average FTEs  68,920   6%  65,211   5%  61,910 
Net Sales per FTE (Annualized) $11.13   (4)% $11.58   5% $10.99 
Customer Metrics(in thousands, except percentages)
                    
Active Customers — 12 month rolling  893,991   6%  845,564   5%  803,607 
% New Customers — 12 month rolling  51%      53%      56%
% Retained Customers — 12 month rolling  49%      47%      44%
Customer Penetration — 12 month rolling  1.3%      1.3%      1.3%
Product Mix
                    
Jewelry  38%      39%      43%
Watches Apparel, Health & Beauty  25%      24%      21%
Home and All Other  37%      37%      36%
Shipped Units (in thousands)  4,621   (7)%  4,989   1%  4,942 
Average Selling Price — Shipped Units $233   10% $211   8% $196 
YEAR ENDED --------------------------------------- FEBRUARY 3, FEBRUARY 4, JANUARY 31, 2007 2006 2005 ----------- ----------- ----------- NET SALES................................................... 100.0% 100.0% 100.0% ===== ===== ===== Sales margin................................................ 34.8% 34.5% 32.7% ----- ----- ----- OPERATING EXPENSES: Distribution
Includes television home shopping and selling.................................... 29.5% 30.7% 32.6% General and administrative.................................. 3.6% 3.6% 3.3% Depreciation and amortization............................... 2.9% 2.9% 3.0% Asset impairments........................................... -- -- 0.3% Employee termination costs.................................. -- -- 0.6% ----- ----- ----- Total operating expenses.................................. 36.0% 37.2% 39.8% ----- ----- ----- OPERATING LOSS.............................................. (1.2)% (2.7)% (7.1)% Other income, net........................................... 0.5% 0.4% 0.3% ----- ----- ----- LOSS FROM CONTINUING OPERATIONS BEFORE INCOME TAXES AND EQUITY IN NET INCOME OF AFFILIATES........................ (0.7)% (2.3)% (6.8)% Income taxes................................................ -- 0.1% -- Equity in net income of affiliates.......................... 0.4% 0.2% -- ----- ----- ----- LOSS FROM CONTINUING OPERATIONS............................. (0.3)% (2.0)% (6.8)% ===== ===== ===== internet sales only.
KEY PERFORMANCE METRICS*
FOR THE TWELVE MONTHS ENDED --------------------------------------------------------- FEBRUARY 3, % FEBRUARY 4, % JANUARY 31, 2007 CHANGE 2006 CHANGE 2005 ----------- ------ ----------- ------ ----------- PROGRAM DISTRIBUTION Cable FTE's............................... 39,288 4% 37,822 4% 36,351 Satellite FTE's........................... 25,923 8% 24,088 13% 21,312 -------- -- -------- -- -------- Total FTEs (Average 000's).................. 65,211 5% 61,910 7% 57,663 Net Sales per FTE (Annualized).............. $ 11.58 5% $ 10.99 3% $ 10.66 CUSTOMER METRICS Active Customers -- 12 month rolling........ 845,564 5% 803,607 7% 754,198 % New Customers -- 12 month rolling......... 53% 56% 57% % Retained Customers -- 12 month rolling.... 47% 44% 43% Customer Penetration -- 12 month rolling.... 1.3% 1.3% 1.3% PRODUCT MIX Jewelry................................ 39% 43% 49% Watches Apparel, Health & Beauty....... 24% 21% 20% Home and All Other..................... 37% 36% 31% Shipped Units (000's)....................... 4,989 1% 4,942 (1)% 5,004 Average Selling Price -- Shipped Units...... $ 211 8% $ 196 9% $ 179
- --------------- * Includes television home shopping and internet sales only. 31 PROGRAM DISTRIBUTION
Program Distribution
Our television home shopping program was available to approximately 65.268.9 million average full time equivalent, or FTE, households for the twelve months ended February 2, 2008, approximately 65.2 million average FTE households for the twelve months ended February 3, 2007 and approximately 61.9 million average FTE households for the twelve months ended February 4, 2006 and approximately 57.72006. Average FTE subscribers grew 6% in fiscal 2007, resulting in a 3.7 million increase in average FTE households for the twelve months ended January 31, 2005.FTE’s compared to fiscal 2006. Average FTE subscribers grew 5% in fiscal 2006, resulting in a 3.3 million increase in average FTE'sFTE’s compared to fiscal 2005. Average FTE subscribers grew 7% in fiscal 2005, resulting in a 4.2 million increase in average FTE's compared to fiscal 2004. The annual increases were driven by continued strong growth in satellite distribution of our programming and increased distribution of our programming on digital cable. We anticipate that our cable programming distribution will increasingly shift towards a greater mix of digital as opposed to analog cable tiers, both through growth of the number of digital subscribers and through cable system operators moving programming that is carried on analog channels over to digital channels. BecauseNonetheless, because of the broader universe of programming choices available for viewers in digital systems and the higher channel placements commonly associated with digital tiers, the shift towards digital systems may adversely impact our ability to compete for television viewers.viewers even if our programming is available in more homes. Our television home shopping programming is also simulcast live 24 hours a day, 7 days a week through our internet shopping website, www.shopnbc.com,www.shopnbc.tv, which is not included in total FTE households. NET SALES PER
Net Sales Per FTE
Net sales per FTE for fiscal 2007 decreased 4%, or $0.45, per FTE compared to fiscal 2006. Net sales per FTE for fiscal 2006 increased 5%, or $0.59, per FTE compared to fiscal 2005. NetThe decrease in the fiscal 2007 net sales per FTE for fiscal 2005was primarily due to the overall increase in FTE’s of 6% during the year while net sales increased 3%, or $0.33, per FTE compared to fiscal 2004.only 2% during the year. Home shopping net sales growth was unfavorably affected during the year as a result of the general softness in overall consumer demand. The increasesincrease in fiscal 2006 and fiscal 2005 net sales per FTE were largely the result of strong television home shopping and internet net sales growth over each previous fiscal year,2005, primarily in the first three quarters of fiscal 2006 and in the third and fourth quarters of fiscal 2005. Net sales per FTE was significantly impacted in fiscal 2004 as a result of a number of factors including the loss of a number of experienced television hosts, the effect of several severe hurricanes that impacted areas of the East Coast during the year and a soft retail environment. In addition, home shopping net sales growth was unfavorably affected during the second half of fiscal 2004 due to a number of high profile television-covered special events that competed with the viewership of our programming, including the 2004 Summer Olympics and the 2004 presidential election.


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2006. Consistent with industry practice, we include internet sales along with television sales in our calculation of net sales per FTE. CUSTOMERS
Customers
During fiscal 2007, we added 48,427 active customers, a 6% increase over fiscal 2006. During fiscal 2006, we added 41,957 active customers, a 5% increase over fiscal 2005. During fiscal 2005, we added 49,409 active customers, a 7% increase over fiscal 2004. The increase in active customers resulted from the increase in household distribution product diversification efforts and increases in marketing and promotional efforts aimed at attracting new customers. CUSTOMER PENETRATION
Customer Penetration
Customer penetration measures the total number of customers who purchased from usour company over the past twelve months divided by our average FTE'sFTE’s for that same period. This measure was 1.3% for each of fiscal 2006,2007, fiscal 20052006 and fiscal 2004.2005. We include in our customer penetration calculations all of our customers during the applicable time period, whether they became customers as a result of our television programming, through direct-mail campaigns, or throughbecause of oure-commerce marketing efforts. MERCHANDISE MIX
Merchandise Mix
During fiscal 2007, jewelry net sales decreased from 39% of total television and internet net sales to 38% as compared to fiscal 2006. Net sales from home products, including electronic categories, remained flat at 37% of total television home shopping and internet net sales for both fiscal 2007 and fiscal 2006 and net sales from watches, apparel and health and beauty product categories increased to 25% of total television home shopping and internet net sales from 24% as compared to fiscal 2006. During fiscal 2007, our product mix remained relatively flat as compared to fiscal 2006.
During fiscal 2006, jewelry net sales decreased from 43% of total television and internet net sales to 39% as compared to fiscal 2005. Net sales from home products, including electronic categories, increased to 37% of total television home shopping and internet net sales from 36% as compared to fiscal 2005 and net sales from watches, apparel and health and beauty product categories increased to 24% of total television home shopping and internet net sales from 21% as compared to fiscal 2005. During fiscal 2005, jewelry net sales decreased from 49% of total television home shopping and internet net sales to 43% as compared to fiscal 2004. Net sales 32 from home products, including electronic categories, increased to 36% of total television home shopping and internet net sales from 31% as compared to fiscal 2004 and net sales from watches, apparel and health and beauty product categories increased to 21% of total television home shopping and internet net sales from 20% as compared to fiscal 2004. Our merchandise mix over the past several years has been movingprior to fiscal 2007 had moved away from our historical reliance on jewelry and computers to a broader mix that also includes apparel, watches, health and beauty, fitness, home and other electronic product lines. Going forward, we will be adjustingplan to adjust our merchandise mix as needed in an effort to focus on growing our long term core customer base, in response to both customer demand and in order to maximize grossmargin dollars per hourminute in our television home shopping and internet operations. Net sales from home products, including electronic product categories, increased as a percentage
Shipped Units
The number of total television home shopping and internet net salesunits shipped during fiscal 2007 decreased 7% from fiscal 2006 and fiscal 2005 primarily due to increased sales associated with consumer electronics. SHIPPED UNITS4,621,000 from 4,989,000. The number of units shipped during fiscal 2006 increased 1% from fiscal 2005 to 4,989,000 from 4,942,000. The number ofdecrease in shipped units shippedwas primarily due to a shift in mix during fiscal 2005 decreased 1% from fiscal 20042007 within the jewelry category to 4,942,000 from 5,004,000.higher price point items, which resulted in less shipped units. The increase in shipped units during fiscal 2006 was due primarily to the overall increase in net sales over fiscal 2005. The decrease in shipped units during fiscal 2005 was due primarily to a shift in the product mix in the first half of fiscal 2005 to higher priced merchandise in the home and electronics categories driven primarily by sales of consumer electronics. AVERAGE SELLING PRICE
Average Selling Price
Our average selling price, or ASP, per unit was $211$233 in fiscal 2007, a 10% increase over fiscal 2006. The increase in 2007 ASP was driven primarily by selling price increases within the jewelry category, due to higher gold prices, and within the apparel product category. For fiscal 2006, the average per unit selling price was $211, an 8% increase over fiscal 2005. The increase in the ASP in fiscal 2006 was driven by increases in price points associated primarily with watches, electronics and apparel merchandise categories, in addition to the mix shift towards higher priced electronics and home merchandise categories. For


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Sales
Consolidated net sales from continuing operations, inclusive of shipping and handling revenue, for fiscal 2005, the average per unit selling price was $196,2007 were $781,550,000 compared to $767,275,000 for fiscal 2006, a 9% increase over fiscal 2004.2% increase. The increase in average selling priceconsolidated net sales from continuing operations was directly attributable to continued improvement in net sales from our television home shopping and internet operations. Net sales attributed to our television home shopping and internet operations increased 2% to $767,276,000 for fiscal 2005 was2007 from $755,302,000 for fiscal 2006. The growth in television home shopping and internet net sales during fiscal 2007 is primarily attributable to increased merchandise sales driven by the higher productivity achieved from certain product categories including jewelry and computers and an 18% increase, or $33,716,000, in internet net sales over fiscal 2006. Although net sales increased overall from fiscal 2006 to fiscal 2007, we experienced slower sales growth during fiscal 2007 than we have seen recently. We believe this is driven by a general softness in overall consumer demand and due to increases in price points associated with gold, silver, apparel and home merchandise categories as well as a shift in merchandise mix from jewelry to sales of home products, particularly consumer electronics, which have higher average selling prices. SALES product discount offerings made during fiscal 2007.
Consolidated net sales from continuing operations, inclusive of shipping and handling revenue, for fiscal 2006 were $767,275,000 compared to $691,851,000 for fiscal 2005, an 11% increase. The increase in consolidated net sales from continuing operations was directly attributable to continued improvement in net sales from our television home shopping and internet operations. Net sales attributed to our television home shopping and internet operations increased 11% to $755,302,000 for fiscal 2006 from $680,592,000 for fiscal 2005. The growth in television home shopping and internet net sales during fiscal 2006 is primarily attributable to increased merchandise sales driven by the growth in the number of homes receiving our television programming, higher productivity from existing homes due to increased sales per hour results achieved in the jewelry, watches, apparel and electronics merchandise categories and a 26% increase, or $38,072,000, in internet net sales over fiscal 2005. In addition, television and internet net sales increased due to increased shipping and handling revenue resulting from increased sales during fiscal 2006 compared to fiscal 2005. We intend to continue to develop our merchandising and programming strategies and increase marketing spending with the goal of improving our television home shopping and internet sales results. While we are optimistic that television home shopping and internet sales results will continue to improve, there can be no assurance that our sales strategy will achieve the intended results. Consolidated net sales from continuing operations, inclusive of shipping and handling revenue, for fiscal 2005 were $691,851,000 compared to $623,634,000 for fiscal 2004, an 11% increase. The increase in consolidated net sales from continuing operations was directly attributable to continued improvement in net sales from our television home shopping and internet operations. Net sales attributed to our television home shopping and internet operations increased 11% to $680,592,000 for fiscal 2005 from $614,884,000 for fiscal 2004. The growth in the television home shopping and internet net sales is primarily attributable to increased 33 merchandise sales driven by growth in the number of homes receiving our television programming and higher productivity from existing homes due to increased sales per hour results achieved in all major merchandise categories. In addition, television home shopping and internet net sales increased due to increased shipping and handling revenue as a result of fewer shipping promotions in fiscal 2005 as compared to fiscal 2004. The average number of FTE subscriber homes was 61.9 million for fiscal 2005 and 57.7 million for fiscal 2004, a 7% increase. In addition to new FTE subscriber homes, television home shopping and internet net sales increased due to the continued addition of new customers from households already receiving our television home shopping programming and a 15% increase, or $19,375,000, in internet net sales over fiscal 2004.
We record a reserve as a reduction of gross sales for anticipated product returns at each month-end based upon historical product return experience. The return rates for our television home shopping and internet operations have been approximately 32% to 33% over the past three fiscal years and have remained relatively stable. We continue to manage return rates and are adjusting average selling price points and product mix, in an effort to reduce the overall return rate related to our television home shopping and internet businesses. NET SALES LESS COST OF SALES (EXCLUSIVE OF DEPRECIATION AND AMORTIZATION) Net sales less cost
Cost of Sales (exclusive of depreciation and amortization)
Cost of sales (excluding depreciation and amortization), or sales margin, from continuing operations for fiscal 2006 and 20052007 was $267,161,000 and $238,944,000, respectively,$510,535,000 compared to $500,114,000 for fiscal 2006, an increase of $28,217,000, or 12%2%. This increaseThe increases in cost of sales is directly attributable to increased costs associated with increased sales volume from our television home shopping and internet businesses. We defineCost of sales margin as net(excluding depreciation and amortization) from continuing operations for fiscal 2006 was $500,114,000 compared to $452,907,000 for fiscal 2005, an increase of 10%. The increases in cost of sales is directly attributable to increased costs associated with increased sales volume from our television home shopping and internet businesses and increased shipping costs associated with increases in shipping and handling revenues. Net sales less cost of sales (exclusive of depreciation and amortization). Sales as a percentage of sales (sales margin) for fiscal 2007, 2006 and 2005 was 34.7%, 34.8% and 34.5%, respectively. The slight sales margin decrease for fiscal 2007 from fiscal 2006 was 34.8% comparedprimarily due to 34.5% fora mix shift to lower margin computers and electronics product categories made during fiscal 2005.2007. The product sales margin improvement for fiscal 2006 over fiscal 2005 was primarily due to the achievement of higher merchandise margins on television and internet merchandise in primarily the jewelry, watches, electronics and apparel product categories and as a result of decreased inventory obsolescence and lower promotional discounting as a percentage of total net sales. Sales margin may not be comparable to those of other retailers, since some retailers include all of the costs related to their product distribution network in cost of sales, including depreciation and amortization, while others, including us, exclude a portion of these costs from sales margin, including them instead as either a component of distribution and selling expense or as a separate component of operating expenses. Net sales less cost of sales (exclusive of depreciation and amortization) from continuing operations for fiscal 2005 and 2004 was $238,944,000 and $204,096,000, respectively, an increase of $34,848,000, or 17%. The increase is directly attributable to increased sales volume from our television home shopping and internet businesses and increases in sales margins on shipping and handling revenues. Sales margins for fiscal 2005 were 34.5% compared to 32.7% for fiscal 2004. Sales margin for fiscal 2005 increased 1.8 percentage points as compared to gross margins of fiscal 2004 primarily due to increases in television home shopping and internet shipping and handling margins of approximately 1.4%, as well as the achievement of higher merchandise margins during fiscal 2005. These increases reflect the negative impact of our fiscal 2004 free shipping loyalty club which launched in February 2004, and lower promotional discounting during fiscal 2005. In addition, sales margin also improved overall due to the achievement of higher merchandise margins in substantially all major product categories, which was offset by a product mix shift that included greater sales in lower margin electronic product categories during fiscal 2005. Management views net sales less cost of sales (exclusive of depreciation and amortization), or sales margin, as an alternative operating measure because it is commonly used by management, analysts and institutional investors in analyzing the profitability of our company. This term is considered a non-GAAP measure. The comparable GAAP measurement is gross profit, which is defined as net sales less cost of sales (inclusive of depreciation and amortization). Our gross profit from continuing operations for fiscal 2006, 2005 and 2004 is $244.9 million, $218.4 million and $185.2 million, respectively. The percentage change year over year under either measure is relatively consistent. 34 OPERATING EXPENSES
Operating Expenses
Total operating expenses from continuing operations were $294,067,000, $276,640,000 $257,590,000 and $248,367,000$257,590,000 for fiscal 2007, 2006 2005 and 2004,2005, respectively, representing an increase of $17,427,000, or 6%, from fiscal 2006 to fiscal 2007, and an increase of $19,050,000, or 7%, from fiscal 2005 to fiscal 2006,2006. Fiscal 2007 total operating expenses included a $5,043,000 restructuring charge following its second quarter announcement and an increasea $2,451,000 charge


38


relating to the termination and transition of $9,223,000, or 4%, from fiscal 2004 to fiscal 2005.our chief executive officer. Fiscal 2005 total operating expenses included a charge of $82,000 recorded in connection with employee terminations and a $294,000 gain recorded in connection with the sale of our remaining low power television station, which reduced total operating expenses in fiscal 2005. Fiscal 2004 total operating expenses included
Distribution and selling expense for fiscal 2007 increased $15,231,000, or 7%, to $241,681,000, or 31% of net sales compared to $226,450,000, or 30% of net sales in fiscal 2006. Distribution and selling expense increased over fiscal 2006 primarily due to an increase in net cable and satellite access fees of $6,314,000 as a $1,900,000 non-cash chargeresult of increased subscribers over prior year; increased bad debt expense of $7,219,000 due to increased provisions for recent up-trends in account delinquencies, costs of collection and write offs experienced during fiscal 2007 all associated with increased exposure relating to the current consumer credit environment; increased internet and direct-mail and marketing expenses of $6,030,000 primarily associated with our internet website search engine initiative and our attempt to acquire additional customers and increase our overall penetration; and increased telemarketing and customer service costs of $1,860,000 associated with increased sales volumes and our commitment to improve our customer service. These increases were offset by a fourth quarter write downdecrease in salaries, accrued bonuses and other related personnel costs associated with merchandising, television production and show management personnel and on-air talent of television advertising credits$5,205,000 during fiscal 2007 and a charge of $3,836,000 recorded in connection with management's decision to eliminate a number of positions within our company. decreased net credit card processing fees and chargebacks totaling $1,078,000.
Distribution and selling expense for fiscal 2006 increased $14,081,000, or 7%, to $226,450,000, or 30% of net sales compared to $212,369,000, or 31% of net sales in fiscal 2005. Distribution and selling expense increased over fiscal 2005 primarily due to an increase in salaries, accrued bonuses and related personnel costs associated with hiring and retaining primarily merchandising, television production and show management personnel and on-air talent of $3,452,000 during fiscal 2006; increased credit card and net collection fees of $3,430,000 due to the overall increase in net sales; increased internet and direct-mail and marketing expenses of $3,490,000 as we attempt to acquire additional customers and increase our overall penetration; increased telemarketing and customer service costs of $3,463,000 associated with increased sales volumes and our commitment to improve our customer service; a $724,000 contract buyout fee relating to our legacy private label credit card agreement and increased share-based compensation expense of $778,000. These increases were offset by a decrease in net cable and satellite access fees of $888,000. Distribution
General and sellingadministrative expense for fiscal 2005 increased $9,210,000,2007 decreased $3,023,000, or 5%11%, to $212,369,000,$24,899,000, or 31%3% of net sales from continuing operations, compared to $203,159,000,$27,922,000, or 33%4% of net sales from continuing operations in fiscal 2004. Distribution2006. General and sellingadministrative expense increaseddecreased from fiscal 2006 primarily as a result of our restructuring initiative that included reductions in salaries, related benefits and accrued bonuses totaling $4,913,000, offset by increases in net cable accessassociated with director stock-based compensation of $190,000, information systems service and contract labor fees of $5,423,000 due to a 7% increase in the number of average FTE subscribers over the prior year, increased costs associated with hiring and retaining merchandising and show management personnel and on-air talent of $4,460,000 during fiscal 2005 and increased credit card$726,000, legal fees of $1,282,000 due to an overall decline in net sales made using the ShopNBC credit card, which generally carries lower fees. These increases were offset by selling$507,000 and distributionstock option expense decreases associated with decreased satellite rental fees of $825,000 and a prior year merchandising software write-off totaling $868,000. $162,000
General and administration expense for fiscal 2006 increased $3,058,000, or 12%, to $27,922,000, or 4% of net sales from continuing operations, compared to $24,864,000, or 4% of net sales from continuing operations in fiscal 2005. General and administrative expense increased over fiscal 2005 primarily as a result of compensation recorded related to share-based payments of $778,000, increased salaries, accrued bonuses, and related personnel costs of $2,982,000, information systems service fees of $402,000 and director stock-based compensation of $273,000, offset by $660,000 of decreased legal fees of $660,000 and proceeds received from a litigation settlement totaling $300,000. General and administration expense for fiscal 2005 increased $4,312,000, or 21%, to $24,864,000, or 4% of net sales from continuing operations, compared to $20,552,000, or 3% of net sales from continuing operations in fiscal 2004. General and administrative expense increased over fiscal 2004 primarily as a result of increased information system personnel salaries and consulting fees and software maintenance fees of $2,069,000, increased accrued bonuses of $1,941,000 and increased legal fees of $491,000.
Depreciation and amortization expense was $19,993,000, $22,239,000 $20,569,000 and $18,920,000$20,569,000 for fiscal 2007, 2006 2005 and 2004,2005, respectively, representing an decrease of $2,246,000, or 10%, from fiscal 2006 to fiscal 2007 and an increase of $1,670,000, or 8%, from fiscal 2005 to fiscal 2006 and an increase of $1,649,000, or 9%, from fiscal 2004 to fiscal 2005.2006. Depreciation and amortization expense as a percentage of net sales was 3% for fiscal 2006, 2005 and 2004. The dollar increases experienced during fiscal2007, 2006 and fiscal 2005 are primarily due2005. The 2007 decrease in depreciation and amortization expense relates to the timing of fully depreciated assets year over year, offset by increased depreciation and amortization as a result of assets places in service in connection with our various application software development and functionality enhancements. 35 OPERATING LOSS The dollar increase experienced during fiscal 2006 was primarily due to increased depreciation and amortization as a result of assets placed in service in connection with our various application software development and functionality enhancements.


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Operating Loss
We reported an operating loss from continuing operations of $23,052,000 for fiscal 2007 compared with an operating loss from continuing operations of $9,479,000 for fiscal 2006, an increased loss of $13,573,000. Our operating loss increased during fiscal 2007 primarily as a result of experiencing slower net sales growth driven by a general softness in overall consumer demand. In addition, we experienced increases during fiscal 2007 in operating expenses, particularly (i) increases in distribution and selling expenses recorded in connection with bad debt expense, net cable access fees, internet direct mail, marketing and search engine expenses, (ii) increases in costs associated with our restructuring initiative, and (iii) incremental costs associated with our chief executive officer departure and transition. These operating expense increases were offset by the dollar increase in sales margin (sales minus cost of sales, exclusive of depreciation and amortization), decreases in general and administrative expense as a result of the restructuring initiative, reduced salary and bonuses and a net decrease in depreciation and amortization expense as a result of the timing of fully depreciated assets year over year.
We reported an operating loss from continuing operations of $9,479,000 for fiscal 2006 compared with an operating loss from continuing operations of $18,646,000 for fiscal 2005, an improvement of $9,167,000. Our operating loss for fiscal 2006 improved from fiscal 2005 primarily as a result of our dollar increase in sales margin as described above under "Net sales less cost of sales (exclusive of depreciation and depreciation)."margin. Offsetting the increase in sales margin over fiscal 2005 were increases in distribution and selling expenses, particularly (i) additional personnel costs associated with merchandising, television production, show management and on-air talent, (ii) internet, direct-mail and marketing expenses, (iii) credit card fees and bad debt expense, (iv) increases in general and administrative expenses recorded in connection with salaries, accrued bonuses and information system service fees, and (v) increases in depreciation and amortization expense as a result of assets placed in service in connection with our various application software development and functionality enhancements, the details of which are discussed above. In addition, operating expenses increased over the prior year due to the recording of noncash stock option expense totaling $1,556,000 resulting from our adoption of SFAS No. 123(R) in the first quarter of fiscal 2006. We
Net Income (Loss)
For fiscal 2007, we reported an operating loss from continuing operationsnet income available to common shareholders of $18,646,000 for fiscal 2005 compared with an operating loss from continuing operations of $44,271,000 for fiscal 2004, an improvement of $25,625,000. Operating loss for fiscal 2005 improved from fiscal 2004 primarily as a result of our increase in sales margin as described above under "Net sales less cost of sales (exclusive of depreciation$22,161,000, or $0.53 per basic and depreciation)diluted share, on 41,992,000 weighted average common shares outstanding (42,011,000 diluted shares)." Offsetting the increase in sales margin over fiscal 2004 were increases in distribution and selling expenses, particularly (i) net cable access fees, (ii) additional costs associated with merchandising, show and on-air talent and credit card fees, (iii) increases in general and administrative expenses recorded in connection with information system personnel salaries, consulting fees and software maintenance fees, and (iv) increases in depreciation and amortization expense as a result of assets placed in service in connection with our various application software development and functionality enhancements. These expense increases were offset by the recording of a $294,000 pre-tax gain following the sale of a low power television station in the fourth quarter of fiscal 2005. NET LOSS For fiscal 2006, we reported a net loss available to common shareholders of $2,685,000, or $0.07 per basic and diluted share, on 37,646,000 weighted average common shares outstanding. For fiscal 2005, we reported a net loss available to common shareholders of $16,040,000, or $0.43 per basic and diluted share, on 37,182,000 weighted average common shares outstanding. For fiscal 2004, we reported a net lossNet income available to common shareholders for fiscal 2007 includes the recording of $57,886,000, or $1.57 per basica pre-tax gain of $40,240,000 on the sale of RLM, the recording of $609,000 of equity in earnings from RLM, a loss of $119,000 on the sale of a non-operating real estate asset held for sale, a loss of $67,000 relating to non-operating investments and diluted share,interest income totaling $5,680,000 earned on 36,815,000 weighted average common shares outstanding.our cash and investments. Net loss available to common shareholders for fiscal 2006 includes the recording of $3,006,000 of equity in earnings from RLM, a $500,000 gain on the sale of an investment, a $150,000 write-down of a non-operating real estate asset held for sale, and interest income totaling $3,802,000 earned on our cash and short-term investments. Net loss available to common shareholders for fiscal 2005 includes a net loss of $2,296,000 from discontinued operations, a $250,000 cash dividend received from RLM, a $256,000 write-down of a non-operating real estate asset held for sale, the recording of $1,383,000 of equity in earnings of RLM, a $762,000 income tax benefit, and interest income totaling $3,048,000 earned on our cash and short-term investments. Net loss available to common shareholders for
For fiscal 2004 includes2007, we reported a net income tax provision of $839,000 which resulted in a recorded effective tax rate of 3.6%. The provision recorded in fiscal 2007 primarily relates to income taxes attributable to the gain on the sale of RLM which reflects a 2.5% effective alternative minimum tax rate recorded on the gain on the sale of RLM and state income taxes payable on certain income for which there is no loss of $14,882,000 from discontinued operations, a $250,000 cash dividend received from RLM, a $300,000 write-down of a non-operating real estate asset held for sale, and interest income of $1,627,000 earned on our cash and short-term investments. carryforward benefit available.
For fiscal 2006 2005 and 2004,2005, net loss reflects an income tax benefit (provision) of $(75,000), and $762,000, and $(25,000), respectively, which resulted in a recorded effective tax rate of 3.2% in fiscal 2006 4.9%and 5.4% in fiscal 2005 and 0% in fiscal 2004.2005. We have recorded an income tax provision during fiscal 2006 fiscal 2005 and fiscal 20042005 relating to state income taxes payable on certain income for which there is no loss carryforward benefit available. We recorded an income tax benefit of $832,000


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$832,000 in the second quarter of fiscal 2005 related to the reversal of an income tax contingency reserve that expired in the quarter and was no longer required. We have not recorded any other income tax benefit on the losses recorded during fiscal 2006 fiscal 2005 and fiscal 2004 36 2005 due to the uncertainty of realizing income tax benefits in the future as indicated by our recording of an income tax valuation reserve. Based on our recent history of losses, a full valuation allowance has been recorded and was calculated in accordance with the provisions of SFAS No. 109, which places primary importance on our most recent operating results when assessing the need for a valuation allowance. Although management believes that our recent operating losses were heavily affected by the attendant fixed costs associated with a significant expansion of cable homes, a challenging retail economic environment and a slowdown in consumer spending experienced by us and other merchandise retailers, we intend to maintain a full valuation allowance for our net deferred tax assets and net operating loss carryforwards until such point that we believe it is more likely than not that suchthese assets will be realized in the future. QUARTERLY RESULTS
Quarterly Results
The following summarized unaudited results of operations for the quarters in fiscal 20062007 and 20052006 have been prepared on the same basis as the annual financial statements and reflect adjustments (consisting of normal recurring adjustments) that we consider necessary for a fair presentation of results of operations for the periods presented. Our results of operations have varied and may continue to fluctuate significantly from quarter to quarter. Results of operations in any period should not be considered indicative of the results to be expected for any future period. 37
FIRST SECOND THIRD FOURTH QUARTER QUARTER QUARTER QUARTER TOTAL --------- --------- --------- --------- --------- (IN THOUSANDS, EXCEPT PERCENTAGES AND PER SHARE AMOUNTS) FISCAL 2006: Net sales....................... $178,724 $186,982 $184,886 $216,683 $767,275 Net sales less cost of sales (exclusive of depreciation and amortization)................. 63,202 65,227 63,575 75,157 267,161 Sales margin.................... 35.4% 34.9% 34.4% 34.7% 34.8% Operating expenses.............. 67,120 67,923 68,322 73,275 276,640 Operating income (loss)......... (3,918) (2,696) (4,747) 1,882 (9,479) Other income, net............... 1,296 1,015 990 851 4,152 Income (loss) from continuing operations.................... (2,091) (696) (3,126) 3,517 (2,396) Net income (loss)............... $ (2,091) $ (696) $ (3,126) $ 3,517 $ (2,396) ======== ======== ======== ======== ======== Net income (loss) per share..... $ (.06) $ (.02) $ (.09) $ .09 $ (.07) ======== ======== ======== ======== ======== Net income (loss) per share -- assuming dilution............. $ (.06) $ (.02) $ (.09) $ .08 $ (.07) ======== ======== ======== ======== ======== Weighted average shares outstanding: Basic......................... 37,679 37,736 37,628 37,484 37,646 ======== ======== ======== ======== ======== Diluted....................... 37,679 37,736 37,628 42,861 37,646 ======== ======== ======== ======== ======== FISCAL 2005: Net sales....................... $153,476 $169,492 $159,513 $209,370 $691,851 Net sales less cost of sales (exclusive of depreciation and amortization)................. 51,298 59,694 54,487 73,465 238,944 Sales margin.................... 33.4% 35.2% 34.2% 35.1% 34.5% Operating expenses.............. 61,323 61,947 62,425 71,895 257,590 Operating income (loss)......... (10,025) (2,253) (7,938) 1,570 (18,646) Other income, net............... 917 487 717 923 3,044 Income (loss) from continuing operations.................... (9,114) (927) (6,845) 3,429 (13,457) Discontinued operations......... (1,582) (493) (221) -- (2,296) Net income (loss)............... $(10,696) $ (1,420) $ (7,066) $ 3,429 $(15,753) ======== ======== ======== ======== ======== Net income (loss) per share..... $ (.29) $ (.04) $ (.19) $ .09 $ (.43) ======== ======== ======== ======== ======== Net income (loss) per share -- assuming dilution............. $ (.29) $ (.04) $ (.19) $ .08 $ (.43) ======== ======== ======== ======== ======== Weighted average shares outstanding: Basic......................... 37,077 37,102 37,120 37,427 37,182 ======== ======== ======== ======== ======== Diluted....................... 37,077 37,102 37,120 43,077 37,182 ======== ======== ======== ======== ========
38 FINANCIAL CONDITION, LIQUIDITY AND CAPITAL RESOURCES
                     
  First
  Second
  Third
  Fourth
    
  Quarter  Quarter  Quarter  Quarter  Total 
  (In thousands, except percentages and per share amounts) 
 
Fiscal 2007:
                    
Net sales $188,109  $190,613  $184,821  $218,007  $781,550 
Net sales less cost of sales (exclusive of depreciation and amortization)  66,113   67,322   64,984   72,596   271,015 
Sales margin  35.1%  35.3%  35.2%  33.3%  34.7%
Operating expenses  73,541   73,547   72,440   74,539   294,067 
Operating income (loss)  (7,428)  (6,225)  (7,456)  (1,943)  (23,052)
Other income, net  1,240   1,456   1,728   1,070   5,494 
Gain on sale of RLM  40,240            40,240 
Income (loss) from continuing operations  34,380   (5,409)  (5,728)  (791)  22,452 
Net income (loss) $34,380  $(5,409) $(5,728) $(791) $22,452 
                     
Net income (loss) per share $.80  $(.15) $(.16) $(.02) $.53 
                     
Net income (loss) per share — assuming dilution $.80  $(.15) $(.16) $(.02) $.53 
                     
Weighted average shares outstanding:                    
Basic  42,939   37,367   36,331   35,314   41,992 
                     
Diluted  42,939   37,367   36,331   35,314   42,011 
                     


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  First
  Second
  Third
  Fourth
    
  Quarter  Quarter  Quarter  Quarter  Total 
  (In thousands, except percentages and per share amounts) 
 
Fiscal 2006:
                    
Net sales $178,724  $186,982  $184,886  $216,683  $767,275 
Net sales less cost of sales (exclusive of depreciation and amortization)  63,202   65,227   63,575   75,157   267,161 
Sales margin  35.4%  34.9%  34.4%  34.7%  34.8%
Operating expenses  67,120   67,923   68,322   73,275   276,640 
Operating income (loss)  (3,918)  (2,696)  (4,747)  1,882   (9,479)
Other income, net  1,296   1,015   990   851   4,152 
Income (loss) from continuing operations  (2,091)  (696)  (3,126)  3,517   (2,396)
Net income (loss) $(2,091) $(696) $(3,126) $3,517  $(2,396)
                     
Net income (loss) per share $(.06) $(.02) $(.09) $.09  $(.07)
                     
Net income (loss) per share — assuming dilution $(.06) $(.02) $(.09) $.08  $(.07)
                     
Weighted average shares outstanding:                    
Basic  37,679   37,736   37,628   37,484   37,646 
                     
Diluted  37,679   37,736   37,628   42,861   37,646 
                     
Financial Condition, Liquidity and Capital Resources
As of February 3, 20072, 2008 and February 4, 2006,3, 2007, cash and cash equivalents and short-term investments were $85,384,000 and $71,294,000, and $82,350,000, respectively, an $11,056,000 decrease.a $14,090,000 increase. For fiscal 20062007 working capital increased $9,962,000decreased $21,338,000 to $155,171,000$133,833,000 compared to working capital of $145,209,000$155,171,000 for fiscal 2005.2006. The decrease in fiscal 2007 working capital is primarily related to the reclassification of $24,346,000 of auction rate security investments ($26,800,000 par value) from short term to long term following auction failures in fiscal 2007. The current ratio was 2.1 at February 2, 2008 compared to 2.5 at February 3, 2007 compared to 2.4 at February 4, 2006. SOURCES OF LIQUIDITY 2007.
Sources of Liquidity
Our principal sources of liquidity are our available cash, cash equivalents and short-termshort and long-term investments, accrued interest earned from our short-termshort and long-term investments and our operating cash flow, which is primarily generated from credit card receipts from sales transactions and the collection of outstanding customer accounts receivables. The timing of customer collections made pursuant to our ValuePay installment program and the extent to which we extend credit to our customers is important to our short-term liquidity and cash resources. A significant increase in our accounts receivable aging or credit losses could negatively impact our source of cash from operations in the short term. During fiscal 2007, we experienced a $7.2 million increase in bad debt expense over fiscal 2006 due to recent up-trends experienced in customer account delinquencies, costs of collection and write offs during fiscal 2007, all associated with increased exposure relating to the current consumer credit environment. While credit losses have historically been within our estimates for such losses, there is no guarantee that we will continue to experience the same credit loss rate that we have had in the past.past or that the recent increase in bad debt losses will not continue. Historically, we have also been able to generate additional cash sources from the proceeds of stock option exercises and from the sale of equity investments and other properties; however, these sources of cash are neither relied upon nor controllable by us. We have no debt other than fixed capital lease obligations and believe we have the ability to obtain additional financing if necessary. At February 2, 2008 and February 3, 2007, short and February 4, 2006, short-termlong-term investments and cash equivalents were invested primarily in money market funds, high quality commercial paper with original maturity dates of less than 270 days and investment grade corporate and auction rate securities with original tender option terms ranging from one month to one year. Although management believes our short-termshort and long-term investment policy is conservative in nature, certain short-term investments in commercial paper

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can be exposed to the credit risk of the underlying companies to which they relate and interest earned on these investments is subject to interest rate fluctuations. The maturities and tender option terms within our investment portfolio generally range from 30 to 180 days. CASH REQUIREMENTS
At February 2, 2008, our investment portfolio included auction rate securities with an estimated fair value of $24,346,000 ($26,800,000 cost basis). Our auction rate securities are variable rate debt instruments that have underlying securities with contractual maturities greater than ten years. Holders of auction rate securities can either sell through the auction or bid based on a desired interest rate or hold and accept the reset rate. If there are insufficient buyers, then the auction fails and holders are unable to liquidate their investment through the auction. A failed auction is not a default of the debt instrument, but does set a new interest rate in accordance with the original terms of the debt instrument. The result of a failed auction is that the auction rate security continues to pay interest in accordance with its terms. Auctions continue to be held as scheduled until the auction rate security matures or until it is called. These mostly AAA-rated auction rate securities, which met our investment guidelines at the time the investments were made, have failed to settle in auctions during fiscal 2007. At this time, these investments are not liquid, and in the event we need to access these funds, we will not be able to do so without a loss of principle. We have reduced the carrying value of these investments by $2,454,000 through other comprehensive income (loss) to reflect a temporary impairment on these securities. Currently, we believe these investments are temporarily impaired, but it is not clear in what period of time they will be settled. Due to the current lack of liquidity of these investments, they are classified as long-term investments on our balance sheet. See Note 2 to the consolidated financial statements.
Cash Requirements
Our principal use of cash is to fund our business operations, which consist primarily of purchasing inventory for resale, funding account receivables growth in support of sales growth and funding operating expenses, particularly our contractual commitments for cable and satellite programming and the funding of capital expenditures. Expenditures made for property and equipment in fiscal 20062007 and 20052006 and for expected future capital expenditures include the upgrade and replacement of computer software and front-end merchandising systems, expansion of capacity to support our growing business, continued improvements and modifications to our owned headquarter buildings and the upgrade and digitalization of television production and transmission equipment and related computer equipment associated with the expansion of our home shopping business ande-commerce initiatives. Historically, we have also used our cash resources for various strategic investments and for the repurchase of stock under stock repurchase programs but are under no obligation to continue doing so if protection of liquidity is desired. We haveIn March 2008, we authorized aan additional $10 million under our stock repurchase program and have the discretion to repurchase stock under the program and make strategic investments consistent with our business strategy.
We ended fiscal 20062007 with cash and cash equivalents and short-term investments of $71,294,000,$85,384,000 ($26,306,000 of which is classified as long-term), and no long-term debt obligations. We expect future growth in working capital as revenues grow beyond fiscal 20062007 but expect cash generated from operations to partially offset the expected use. We believe our existing cash balances and our ability to raise additional financing will be sufficient to fund our obligations and commitments as they come due on a long-term basis and sufficient to fund potential foreseeable contingencies. These estimates are subject to business risk factors, including those identified under "Risk“Risk Factors." In addition to these risk factors, a significant element of uncertainty in future cash flows arises from potential strategic investments we may make, which are inherently opportunistic and difficult to predict. We believe existing cash balances, our ability to raise financing and the ability to structure transactions in a manner 39 reflective of capital availability will be sufficient to fund any investments while maintaining sufficient liquidity for our normal business operations.
Our preferred stock issued to GE Equity may be redeemed upon certain changes in control of our company and, in any event, may be redeemed on March 8, 2009 upon the ten-year anniversary of its issuance (unless previously converted into common stock). If we are unable to generate positive cash flow or obtain additional capital prior to any such redemption, the requirement that we pay cash in connection with the redemption may have a material impact on our liquidity and cash resources. The aggregate redemption cost of all the preferred stock is $44,264,000. The preferred stock has a redemption price of $8.29 per share and is convertible on a one-for-one basis into our


43


common stock, and accordingly, if the market value of our stock is higher than the redemption price immediately prior to the redemption date, GE Equity may choose to convert its shares of preferred stock to common stock rather than exercise its right to redemption and not impact our cash liquidity position.
Total assets at February 3, 20072, 2008 were $351,980,000$359,080,000 compared to $347,139,000$351,980,000 at February 4, 2006. Shareholders'3, 2007. Shareholders’ equity was $194,510,000 at February 2, 2008 compared to $198,847,000 at February 3, 2007, compared to $202,871,000 at February 4, 2006, a decrease of $4,024,000.$4,337,000. The decrease in shareholders'shareholders’ equity from fiscal 2006 to fiscal 2007 resulted primarily from common stock repurchases of $26,985,000, the unrealized loss of $2,454,000 recorded on our auction rate security investments and accretion on redeemable preferred stock of $291,000. These decreases were offset by increases in shareholders’ equity of $22,452,000 from net income during the year, $2,415,000 related to the recording of share-based compensation and $514,000 primarily from proceeds received related to the exercise of stock options. The decrease in shareholders’ equity from fiscal 2005 to fiscal 2006 resulted primarily from the net loss of $2,396,000 recorded during the year, common stock repurchases of $4,699,000 and accretion on redeemable preferred stock of $289,000. These decreases were offset by increases in shareholders'shareholders’ equity of $1,901,000 related to the recording of share-based compensation and $1,459,000 primarily from proceeds received related to the exercise of stock options. The decrease in shareholders' equity from fiscal 2004 to fiscal 2005 resulted primarily from the net loss of $15,753,000 recorded during the year and accretion on redeemable preferred stock of $287,000. These decreases were offset by increases in shareholders' equity of $1,906,000 related to the exercise of stock options and vesting of deferred compensation of $190,000. As of February 4, 2006, we had long-term debt obligations totaling $130,000 related to assets purchased under capital lease arrangements.
For fiscal 2006,2007, net cash provided by operating activities totaled $3,542,000$11,189,000 compared to net cash provided by operating activities of $3,542,000 in fiscal 2006 and net cash used for operating activities of $10,374,000 in fiscal 20052005. Net cash provided by operating activities for fiscal 2007 reflects net income, as adjusted for depreciation and amortization, share-based payment compensation, common stock issued to employees, amortization of deferred revenue, gain on sale of property and investments, asset impairments and write off charges and equity in net income of affiliates. In addition, net cash used forprovided by operating activities for fiscal 2007 reflects a decrease in accounts receivable, decreases in prepaid expenses and other assets, an increase in deferred revenue and an increase in accounts payable and accrued liabilities, offset by an increase in inventory. Accounts receivable decreased primarily due to a decrease from sales made during the fourth quarter of $18,070,000fiscal 2007 utilizing extended payment terms over fiscal 2006 as we tightened up our customer credit offerings. Prepaid expenses decreased primarily as a result of proceeds received on the sale of a non-operating real estate asset held for sale. The increase in deferred revenue is a direct result of the sales growth volume experienced with our private label and co-branded credit card program which launched in fiscal 2004. 2006. The increase in accounts payable and accrued expenses is a direct result of the increase in inventory levels and the timing of merchandise payments, increased accruals associated with our private label loyalty point program and the restructuring initiative. These increases were offset by decreases in accrued salaries, bonuses and accrued cable access and marketing fees. Inventories increased due to marginal fourth quarter sales increases and due to the timing of merchandise receipts.
Net cash provided by operating activities for fiscal 2006 reflects a net loss, as adjusted for depreciation and amortization, share-based payment compensation, common stock issued to employees, amortization of deferred revenue, gain on sale of property and investments, asset impairments and write off charges, proceeds from RLM dividends and equity in net income of affiliates. In addition, net cash provided by operating activities for fiscal 2006 reflects decreases in inventory, prepaid expenses and other assets and an increase in deferred revenue, accounts payable and accrued liabilities, offset by an increase in accounts receivable. Inventories decreased primarily as a result of our strong fourth quarter sales activity and management'smanagement’s focused effort to reduce overall inventory levels. Prepaid expenses decreased primarily as a result of the timing of prepaid cable access fees. The increase in deferred revenue was primarily the result of receiving upfront cash payments in connection with our new private label and co-branded credit card program. The increase in accounts payable and accrued expenses is a result of increases associated with accrued salaries, accrued cable access and marketing fees, offset primarily by amounts due to customers for returns. Accounts receivable increased primarily due to the overall increase in net sales and specifically due to increases in sales made utilizing extended payment terms and the timing of customer collections made under our ValuePay installment program.
Net cash used for operating activities for fiscal 2005 reflects a net loss, as adjusted for depreciation and amortization, common stock issued to employees, amortization of deferred compensation, gain on sale of television stations, gain on sale of property and investments, asset impairment and write off charges, equity in net income of affiliates, a noncash tax benefit recorded in fiscal 2005 and a gain on the termination of a long-term lease associated with FanBuzz. In addition, net cash used for operating activities for fiscal 2005 reflects an increase in inventories, accounts receivable and prepaid expenses and other assets, offset by an increase in accounts payable and accrued


44


liabilities. Inventories increased primarily in preparation for the fourth quarter anticipated strong holiday season and as a direct result of our effort to diversify our product mix offerings. Accounts receivable increased primarily due to an increase in receivables from sales utilizing extended payment terms and the timing of customer collections under the ValuePay installment program. Prepaid expenses and other assets increased primarily as a result of an increase in prepaid cable access fees due to the timing of payments, an increase in deferred satellite rent, offset by a decrease in prepaid postage. The increase in accounts payable and accrued liabilities is a direct result of the increase in inventory levels and the timing of merchandise receipts. In addition, accounts payable and accrued liabilities increased as a result of the timing of payments made for accrued cable access and marketing fees, offset by a decrease in accrued salaries and a decrease in amounts due to customers for returned merchandise. Net cash used for operating activities for fiscal 2004 reflects a net loss, as adjusted for depreciation and amortization, common stock issued to employees, amortization of deferred compensation, loss on sale of property and investments and asset impairment charges recorded in fiscal 2004. In addition, net cash used for operating activities for fiscal 2004 reflects a decrease in inventories and an increase in accounts payable and 40 accrued expenses, offset by an increase in accounts receivable and prepaid expenses and other. Inventories decreased primarily as a result of our strong fourth quarter sales activity and management's focused effort to reduce overall inventory levels. The increase in accounts payable and accrued expenses is a result of the timing of payments related to long-term cable access fees, accrued severance recorded in connection with the third quarter employee terminations and the timing of merchandise receipts. Accounts receivable increased due to an increase in sales made utilizing extended payment terms for the ValuePay installment program and increased credit card sales directly resulting from increased sales. Prepaid expenses and other increased primarily as a result of our temporary acquisition of a personal residence in conjunction with an executive's hiring and relocation, increases in prepaid maintenance and salary contracts, postage and deferred rent offset by a decrease in deferred television advertising costs.
We utilize an installment payment program called ValuePay that entitles customers to purchase merchandise and generally pay for the merchandise in two to sixfive equal monthly credit card installments. As of February 3, 2007,2, 2008, we had approximately $105,197,000$99,875,000 due from customers under the ValuePay installment program, compared to $77,447,000$105,197,000 at February 4, 2006.3, 2007. The increasedecrease in ValuePay receivables from fiscal 20052006 is primarily the result of increaseddecreased sales made during the fourth quarter of fiscal 2007 utilizing extended payment terms and the general increase in overall sales over the prior year.fiscal 2006 as we tighten up our customer credit offerings. ValuePay was introduced many years ago to increase sales and to respond to similar competitive programs while at the same time reducing return rates on merchandise with above average selling prices. We record a reserve for uncollectible accounts in our financial statements in connection with ValuePay installment sales and intend to continue to sell merchandise using the ValuePay program. Receivables generated from the ValuePay program will be funded in fiscal 20072008 from our present capital resources and future operating cash flows.
Net cash used for investing activities totaled $475,000 in fiscal 2007, compared to net cash used for investing activities of $1,562,000 in fiscal 2006 compared toand net cash used for investing activities of $10,111,000 in fiscal 2005 and net cash used for investing activities of $2,304,000 in fiscal 2004.2005. Expenditures for property and equipment were $11,789,000 in fiscal 2007 compared to $11,470,000 in fiscal 2006 compared toand $9,750,000 in fiscal 2005 and $14,722,000 in fiscal 2004.2005. Expenditures for property and equipment during fiscal 2007, fiscal 2006 and fiscal 2005 and fiscal 2004 primarily include capital expenditures made for the development, upgrade and replacement of computer software and front-end ERP, customer care management and merchandising systems, related computer equipment, digital broadcasting equipment and other office equipment, warehouse equipment, production equipment and building improvements. Principal future capital expenditures are expected to include the upgrade and replacement of various enterprise software systems, continued improvements and modifications to our owned headquarter buildings, the expansion of warehousing capacity and security in our Bowling Green distribution facility, the upgrade and digitalization of television production and transmission equipment and related computer equipment associated with the expansion of our home shopping business ande-commerce initiatives. During fiscal 2007, we invested $82,913,000 in various short and long-term investments, received proceeds of $50,477,000 from the sale of short and long-term investments and received proceeds of $43,750,000 from the sale of our RLM investment.
During fiscal 2006, we invested $21,627,000 in various short-term investments, received proceeds of $31,035,000 from the sale of short-term investments and received proceeds of $500,000 from the sale of an internet investment previously written off.
During fiscal 2005, we invested $80,454,000 in various short-term investments, received proceeds of $79,193,000 from the sale of short-term investments, received proceeds of $400,000 in connection with the sale of a low power television station and received proceeds of $500,000 from the sale of property and equipment in connection with the shut down of FanBuzz. During
Net cash used for financing activities totaled $26,605,000 in fiscal 2004, we invested $128,397,0002007 and related primarily to payments made of $26,985,000 in various short-term investments,conjunction with the repurchase of 3,618,000 shares of our common stock and payments of long-term lease obligations of $134,000, offset by cash proceeds received proceeds of $136,604,000$514,000 from the saleexercise of short-term investments and received proceeds of $4,211,000 in connection with a note receivable from a former officer.stock options. Net cash used for financing activities totaled $3,627,000 in fiscal 2006 and related primarily to payments made of $4,699,000 in conjunction with the repurchase of 406,000 shares of our common stock and payments of long-term lease obligations of $363,000, offset by cash proceeds received of $1,435,000 from the exercise of stock options. Net cash provided by financing activities totaled $988,000 in fiscal 2005 and related primarily to cash proceeds received of $1,869,000 from the exercise of stock options, offset by payments of long-term capital lease obligations of $881,000. Net cash provided by financing activities totaled $1,981,000 in fiscal 2004


45


Contractual Cash Obligations and related primarily to cash proceeds received of $3,024,000 from the exercise of stock options, offset by payments of long-term capital lease obligations of $1,043,000. 41 CONTRACTUAL CASH OBLIGATIONS AND COMMITMENTS Commitments
The following table summarizes our obligations and commitments as of February 3, 2007,2, 2008, and the effect these obligations and commitments are expected to have on our liquidity and cash flow in future periods:
                     
  Payments Due by Period 
     Less than
        More than
 
  Total  1 Year  1-3 Years  3-5 Years  5 Years 
  (In thousands) 
 
Cable and satellite agreements(a) $245,873  $105,688  $77,608  $62,577  $ 
Employment agreements  4,909   3,756   1,153       
Operating leases  20,327   2,197   3,947   3,933   10,250 
Purchase order obligations  55,700   55,700          
                     
Total $326,809  $167,341  $82,708  $66,510  $10,250 
                     
PAYMENTS DUE BY PERIOD (IN THOUSANDS) -------------------------------------------------------------- LESS THAN MORE THAN TOTAL 1 YEAR 1-3 YEARS 3-5 YEARS 5 YEARS -------- --------- ------------ ------------ --------- Cable
(a)Future cable and satellite agreements(a).................. $344,762 $110,118 $139,689 $66,672 $28,283 Employment agreements............ 5,034 3,822 1,212 -- -- Operating leases................. 22,898 2,387 4,164 4,029 12,318 Capital leases................... 141 141 -- -- -- Purchase order obligations....... 48,875 48,875 -- -- -- -------- -------- -------- ------- ------- Total.......................... $421,710 $165,343 $145,065 $70,701 $40,601 ======== ======== ======== ======= =======
- --------------- (a) Future cable and satellite payment commitments are based on subscriber levels as of February 2, 2008 and future payment commitment amounts could increase or decrease as the number of cable and satellite subscribers increase or decrease. Under certain circumstances, operators may cancel their agreements prior to expiration.
Impact of February 3, 2007 and future payment commitment amounts could increase or decrease as the number of cable and satellite subscribers increase or decrease. Under certain circumstances, operators may cancel their agreements prior to expiration. IMPACT OF INFLATION Inflation
We believe that inflation has not had a material impact on our results of operations for each of the fiscal years in the three-year period ended February 3, 2007.2, 2008. We cannot assure you that inflation will not have an adverse impact on our operating results and financial condition in future periods. RECENTLY ISSUED ACCOUNTING PRONOUNCEMENTS
Recently Issued Accounting Pronouncements
In FebruaryDecember 2007, the FASBFinancial Accounting Standards Board issued Statement of Financial Accounting Standards No. 141(R),Business Combinations. SFAS No. 159 "The Fair Value Option for Financial Assets and Financial Liabilities" ("141(R) applies to all transactions or other events in which an entity obtains control of one or more businesses. SFAS No. 159"). This statement permits entities to choose to141(R) establishes how the acquirer of a business should recognize, measure manyand disclose in its financial instrumentsstatements the identifiable assets and certain other items at fair value. The provisions ofgoodwill acquired, the liabilities assumed and any noncontrolling interest in the acquired business. SFAS No. 159 are effective141(R) is applied prospectively for fiscal yearsall business combinations with an acquisition date on or after the beginning of the first annual reporting period beginning on or after NovemberDecember 15, 2007. We are currently evaluating the effect that the adoption of2008, with early application prohibited. SFAS No. 159141(R) will not have an impact on our historical consolidated resultsfinancial statements and will be adopted in the first quarter of operations and financial condition. fiscal 2009.
In September 2006, the FASB issued SFAS No. 157, "FairFair Value Measurements" ("SFAS No. 157")Measurements, to establish a consistent framework for measuring fair value and expand disclosures on fair value measurements. SFAS No. 157 does not impose fair value measurements on items not already accounted for at fair value; rather it applies, with certain exceptions, to other accounting pronouncements that either require or permit fair value measurements. Under SFAS No. 157, fair value refers to the price that would be received to sell an asset or paid to transfer a liability in an orderly transaction between market participants in the principal or most advantageous market. The standard clarifies that fair value should be based on the assumptions market participants would use when pricing the asset or liability. The provisions of SFAS No. 157 are effective for fiscal years beginning after November 15, 2007. We are currently evaluating the effect that the adoption of SFAS No. 157 will have on our consolidated results of operations and financial condition. In July 2006, the FASB issued FASB Interpretation No. 48 ("FIN 48"), Accounting for Uncertainty in Income Taxes -- An interpretation of FASB Statement No. 109. FIN 48 prescribes a comprehensive model for recognizing, measuring, presenting and disclosing in the financial statements tax positions taken or expected to be taken on a tax return, including a decision whether to file or not to file a tax return in a particular jurisdiction. FIN 48 is effective for fiscal years beginning after December 15, 2006. If there are changes in net assets as a result of the application of FIN 48, these will be accounted for as an adjustment to retained earnings. We are currently assessing the impact of FIN 48 on our consolidated results of operations and financial position. SUBSEQUENT EVENT On March 26, 2007, our wholly-owned subsidiary VVIFC and RLM entered into a rider to the existing agreement for services (as amended) under which VVIFC provides RLM with fulfillment and certain customer support services. The term of the agreement for services, as amended in October 2006, extends through August 2008. Pursuant to the terms of the rider, VVIFC and RLM further agreed to certain changes 42 to the agreement for services (as amended), including VVIFC's agreement to extend the term of the agreement through mid-2009 if so requested by RLM. On March 28, 2007, we entered into a membership interest purchase agreement with Polo Ralph Lauren, NBC and certain NBC affiliates, pursuant to which we sold our 12.5% membership interest in RLM to Polo Ralph Lauren for an aggregate purchase price of $43,750,000. The full text of the purchase agreement is attached as an exhibit to our Current Report on Form 8-K filed with the SEC on April 3, 2007. Concurrently with the execution of the purchase agreement, we also entered into an amendment to the license agreement (for the limited, worldwide use of NBC trademarks, service marks, domain names and logos), under which NBC agreed to extend the term of the license agreement to May 15, 2011 and to certain limitations on NBC's right to terminate the license agreement in the event of a change in control of our company involving a financial buyer. On the same date, we also entered into an amendment to the distribution agreement with NBC providing for a reduction in the annual affiliate relations and marketing fee paid by us to NBC to a market rate. ITEM 7A. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK
Item 7A.Quantitative and Qualitative Disclosures About Market Risk
We do not enter into financial instruments for trading or speculative purposes and do not currently utilize derivative financial instruments as a hedge to offset market risk. We have held certain equity investments in the form of common stock purchase warrants in public companies and accounted for these investments in accordance with the provisions of SFAS No. 133. We currently do not have investments in the form of common stock purchase warrants. Our operations are conducted primarily in the United States and as such are not subject to foreign currency exchange rate risk. However, some of our products are sourced internationally and may fluctuate in cost as a result of foreign currency swings. We have no long-term debt other than fixed capital lease obligations, and accordingly, are not significantly exposed to interest rate risk, although changes in market interest rates do impact the level of interest income earned on our substantial cash and short-term investment portfolio. 43 ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA


46


Item 8.Financial Statements and Supplementary Data
INDEX TO CONSOLIDATED FINANCIAL STATEMENTS
OF VALUEVISION MEDIA, INC.
AND SUBSIDIARIES
PAGE ----
Page
Report of Independent Registered Public Accounting Firm..... 45 Firm48
Consolidated Balance Sheets as of February 3, 20072, 2008 and February 4, 2006.......................................... 46 3, 200749
Consolidated Statements of Operations for the Years Ended February 2, 2008, February 3, 2007 and February 4, 2006 and January 31, 2005... 47 50
Consolidated Statements of Shareholders'Shareholders’ Equity for the Years Ended February 2, 2008, February 3, 2007 and February 4, 2006 and January 31, 2005.................................................. 48 51
Consolidated Statements of Cash Flows for the Years Ended February 2, 2008, February 3, 2007 and February 4, 2006 and January 31, 2005... 49 52
Notes to Consolidated Financial Statements.................. 50 Statements53
Financial Statement Schedule -- Schedule II -- Valuation and Qualifying Accounts....................................... 83 Accounts84
44


47


REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM
To the Shareholders and Board of Directors of
ValueVision Media, Inc. and Subsidiaries
We have audited the accompanying consolidated balance sheets of ValueVision Media, Inc. and Subsidiariessubsidiaries (the "Company"“Company”) as of February 3, 20072, 2008 and February 4, 20063, 2007 and the related consolidated statements of operations, shareholders'shareholders’ equity and cash flows for each of the years ended February 2, 2008, February 3, 2007 and February 4, 2006 and January 31, 2005.2006. Our audits also included Schedule II: Valuation and Qualifying Accounts for the years ended February 3, 2007, February 4, 2006 and January 31, 2005,financial statement schedule included in Item 15. These consolidated financial statements and financial statement schedule are the responsibility of the Company'sCompany’s management. Our responsibility is to express an opinion on these consolidated financial statements and the financial statement schedule based on our audits.
We conducted our audits in accordance with the standards of the Public Company Accounting Oversight Board (United States). Those standards require that we plan and perform the audit to obtain reasonable assurance about whether the consolidated financial statements are free of material misstatement. An audit includes examining, on a test basis, evidence supporting the amounts and disclosures in the consolidated financial statements. An audit also includes assessing the accounting principles used and significant estimates made by management, as well as evaluating the overall financial statement presentation. We believe that our audits provide a reasonable basis for our opinion.
In our opinion, such consolidated financial statements present fairly, in all material respects, the consolidated financial position of ValueVision Media, Inc. and Subsidiariessubsidiaries as of February 3, 20072, 2008 and February 4, 2006,3, 2007, and the results of its operations and its cash flows for each of the years ended February 2, 2008, February 3, 2007 and February 4, 2006, and January 31, 2005 in conformity with accounting principles generally accepted in the United States of America. Also, in our opinion, the February 3, 2007, February 4, 2006 and January 31, 2005 financial statement schedules, when considered in relation to the basic consolidated financial statements taken as a whole, present fairly in all material respects the information set forth therein.
As discussed in Note 2 and Note 6 to the consolidated financial statements, in the fiscal 2006year ended February 3, 2007 the Company changed its method of accounting for stock-based compensation.
We have also audited, in accordance with the standards of the Public Company Accounting Oversight Board (United States), the effectiveness of the Company'sCompany’s internal control over financial reporting as of February 3, 2007,2, 2008, based on criteria established inInternal Control -- Integrated Frameworkissued by the Committee of Sponsoring Organizations of the Treadway Commission, and our report dated April 11, 2007,17, 2008, expressed an unqualified opinion on management's assessment of the effectiveness of the Company'sCompany’s internal control over financial reporting and an unqualified opinion on the effectiveness of the Company's internal control over financial reporting. /s/
/s/  DELOITTE & TOUCHE LLP
Minneapolis, MN
April 11, 2007 45 17, 2008


48


VALUEVISION MEDIA, INC. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
FEBRUARY 3, FEBRUARY 4, 2007 2006 ------------ ------------ (IN THOUSANDS, EXCEPT SHARE AND PER SHARE DATA) ASSETS CURRENT ASSETS: Cash and cash equivalents................................. $ 41,496 $ 43,143 Short-term investments.................................... 29,798 39,207 Accounts receivable, net.................................. 117,169 87,478 Inventories............................................... 66,622 67,844 Prepaid expenses and other................................ 5,360 8,357 --------- --------- Total current assets................................... 260,445 246,029 PROPERTY AND EQUIPMENT, NET................................. 40,107 46,958 FCC BROADCASTING LICENSE.................................... 31,943 31,943 NBC TRADEMARK LICENSE AGREEMENT, NET........................ 12,234 15,461 CABLE DISTRIBUTION AND MARKETING AGREEMENT, NET............. 1,759 2,654 INVESTMENTS AND OTHER ASSETS................................ 5,492 4,094 --------- --------- $ 351,980 $ 347,139 ========= ========= LIABILITIES AND SHAREHOLDERS' EQUITY CURRENT LIABILITIES: Accounts payable.......................................... $ 57,196 $ 60,597 Accrued liabilities....................................... 47,709 40,223 Deferred revenue.......................................... 369 -- --------- --------- Total current liabilities.............................. 105,274 100,820 OTHER LONG-TERM OBLIGATIONS................................. 2,553 130 DEFERRED REVENUE............................................ 1,699 -- COMMITMENTS AND CONTINGENCIES (Notes 8 and 9) SERIES A REDEEMABLE CONVERTIBLE PREFERRED STOCK, $.01 PAR VALUE, 5,339,500 SHARES AUTHORIZED; 5,339,500 SHARES ISSUED AND OUTSTANDING.................................... 43,607 43,318 SHAREHOLDERS' EQUITY: Common stock, $.01 par value, 100,000,000 shares authorized; 37,593,768 and 37,643,676 shares issued and outstanding............................................ 376 376 Warrants to purchase 4,036,858 and 6,380,583 shares of common stock........................................... 22,972 34,029 Additional paid-in capital................................ 287,541 278,266 Deferred compensation..................................... -- (154) Accumulated deficit....................................... (112,042) (109,646) --------- --------- Total shareholders' equity............................. 198,847 202,871 --------- --------- $ 351,980 $ 347,139 ========= =========
         
  February 2,
  February 3,
 
  2008  2007 
  (In thousands, except share and per share data) 
 
ASSETS
Current assets:
        
Cash and cash equivalents $25,605  $41,496 
Short-term investments  33,473   29,798 
Accounts receivable, net  109,489   117,169 
Inventories  79,444   66,622 
Prepaid expenses and other  4,172   5,360 
         
Total current assets  252,183   260,445 
Long-term investments
  26,306    
Property and equipment, net
  36,627   40,107 
FCC broadcasting license
  31,943   31,943 
NBC Trademark License Agreement, net
  10,608   12,234 
Cable distribution and marketing agreement, net
  872   1,759 
Other assets
  541   5,492 
         
  $359,080  $351,980 
         
LIABILITIES AND SHAREHOLDERS’ EQUITY
Current liabilities:
        
Accounts payable $73,093  $57,196 
Accrued liabilities  44,609   47,709 
Deferred revenue  648   369 
         
Total current liabilities  118,350   105,274 
Other long-term obligations
     2,553 
Deferred revenue
  2,322   1,699 
Commitments and contingencies(Notes 8 and 9)
        
Series A Redeemable Convertible Preferred Stock, $.01 par value, 5,339,500 shares authorized; 5,339,500 shares issued and outstanding
  43,898   43,607 
Shareholders’ equity:
        
Common stock, $.01 par value, 100,000,000 shares authorized; 34,070,422 and 37,593,768 shares issued and outstanding  341   376 
Warrants to purchase 2,036,858 and 4,036,858 shares of common stock  12,041   22,972 
Additional paid-in capital  274,172   287,541 
Accumulated other comprehensive losses  (2,454)   
Accumulated deficit  (89,590)  (112,042)
         
Total shareholders’ equity  194,510   198,847 
         
  $359,080  $351,980 
         
The accompanying notes are an integral part of these consolidated financial statements. 46


49


VALUEVISION MEDIA, INC. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF OPERATIONS
FOR THE YEARS ENDED ------------------------------------------------ FEBRUARY 3, FEBRUARY 4, JANUARY 31, 2007 2006 2005 -------------- -------------- -------------- (IN THOUSANDS, EXCEPT SHARE AND PER SHARE DATA) NET SALES............................................. $ 767,275 $ 691,851 $ 623,634 COST OF SALES (exclusive of depreciation and amortization shown below)........................... 500,114 452,907 419,538 OPERATING (INCOME) EXPENSES: Distribution and selling............................ 226,450 212,369 203,159 General and administrative.......................... 27,922 24,864 20,552 Depreciation and amortization....................... 22,239 20,569 18,920 Asset impairments................................... 29 -- 1,900 Employee termination costs.......................... -- 82 3,836 Gain on sale of television station.................. -- (294) -- ----------- ----------- ----------- Total operating expenses......................... 276,640 257,590 248,367 ----------- ----------- ----------- OPERATING LOSS........................................ (9,479) (18,646) (44,271) ----------- ----------- ----------- OTHER INCOME (EXPENSE): Other............................................... 350 (4) (50) Interest income..................................... 3,802 3,048 1,627 ----------- ----------- ----------- Total other income (expense)..................... 4,152 3,044 1,577 ----------- ----------- ----------- LOSS FROM CONTINUING OPERATIONS BEFORE INCOME TAXES AND EQUITY IN NET INCOME OF AFFILIATES.............. (5,327) (15,602) (42,694) Income tax benefit (provision)...................... (75) 762 (25) Equity in net income of affiliates.................. 3,006 1,383 -- ----------- ----------- ----------- LOSS FROM CONTINUING OPERATIONS....................... (2,396) (13,457) (42,719) DISCONTINUED OPERATIONS: Loss from discontinued FanBuzz operations, net of tax.............................................. -- (2,296) (14,882) ----------- ----------- ----------- NET LOSS.............................................. (2,396) (15,753) (57,601) ACCRETION OF REDEEMABLE PREFERRED STOCK............... (289) (287) (285) ----------- ----------- ----------- NET LOSS AVAILABLE TO COMMON SHAREHOLDERS............. $ (2,685) $ (16,040) $ (57,886) =========== =========== =========== NET LOSS PER COMMON SHARE: Continuing operations............................... $ (0.07) $ (0.37) $ (1.17) Discontinued operations............................. -- (0.06) (0.40) ----------- ----------- ----------- Net loss......................................... $ (0.07) $ (0.43) $ (1.57) =========== =========== =========== NET LOSS PER COMMON SHARE -- ASSUMING DILUTION: Continuing operations............................... $ (0.07) $ (0.37) $ (1.17) Discontinued operations............................. -- (0.06) (0.40) ----------- ----------- ----------- Net loss......................................... $ (0.07) $ (0.43) $ (1.57) =========== =========== =========== Weighted average number of common shares outstanding: Basic............................................... 37,646,162 37,181,717 36,815,044 =========== =========== =========== Diluted............................................. 37,646,162 37,181,717 36,815,044 =========== =========== ===========
             
  For the Years Ended 
  February 2,
  February 3,
  February 4,
 
  2008  2007  2006 
  (In thousands, except share and per share data) 
 
Net sales
 $781,550  $767,275  $691,851 
Cost of sales(exclusive of depreciation and amortization shown below)
  510,535   500,114   452,907 
Operating (income) expenses:
            
Distribution and selling  241,681   226,450   212,369 
General and administrative  24,899   27,922   24,864 
Depreciation and amortization  19,993   22,239   20,569 
Restructuring costs  5,043   29   82 
CEO transition costs  2,451       
Gain on sale of television station        (294)
             
Total operating expenses  294,067   276,640   257,590 
             
Operating loss
  (23,052)  (9,479)  (18,646)
             
Other income (expense):
            
Other  (186)  350   (4)
Interest income  5,680   3,802   3,048 
             
Total other income  5,494   4,152   3,044 
             
Loss from continuing operations before income taxes and equity in net income of affiliates
  (17,558)  (5,327)  (15,602)
Gain on sale of RLM investment  40,240       
Income tax benefit (provision)  (839)  (75)  762 
Equity in net income of affiliates  609   3,006   1,383 
             
Income (loss) from continuing operations
  22,452   (2,396)  (13,457)
Discontinued operations:
            
Loss from discontinued FanBuzz operations, net of tax        (2,296)
             
Net income (loss)
  22,452   (2,396)  (15,753)
Accretion of redeemable preferred stock
  (291)  (289)  (287)
             
Net income (loss) available to common shareholders
 $22,161  $(2,685) $(16,040)
             
Net income (loss) per common share:
            
Continuing operations $0.53  $(0.07) $(0.37)
Discontinued operations        (0.06)
             
Net income (loss) $0.53  $(0.07) $(0.43)
             
Net income (loss) per common share — assuming dilution:
            
Continuing operations $0.53  $(0.07) $(0.37)
Discontinued operations        (0.06)
             
Net income (loss) $0.53  $(0.07) $(0.43)
             
Weighted average number of common shares outstanding:            
Basic  41,992,167   37,646,162   37,181,717 
             
Diluted  42,010,972   37,646,162   37,181,717 
             
The accompanying notes are an integral part of these consolidated financial statements. 47


50


VALUEVISION MEDIA, INC. AND SUBSIDIARIES
For the Years Ended February 2, 2008, February 3, 2007 FEBRUARYand February 4, 2006 AND JANUARY 31, 2005
COMMON STOCK COMMON COMPREHENSIVE ------------------ STOCK ADDITIONAL INCOME NUMBER OF PAR PURCHASE PAID-IN DEFERRED (LOSS) SHARES VALUE WARRANTS CAPITAL COMPENSATION ------------- ---------- ----- -------- ---------- ------------ (IN THOUSANDS, EXCEPT SHARE DATA) BALANCE, JANUARY 31, 2004..... 36,487,821 $365 $ 47,638 $260,100 $(646) Net loss.................... $(57,601) ======== Increase in note receivable from officer................ -- -- -- -- -- Proceeds received on notes receivable.................. -- -- -- -- -- Exercise of stock options and common stock issuances...... 454,582 4 -- 3,042 -- Exercise of stock purchase warrants.................... 101,509 1 (955) 955 -- Issuance of restricted stock....................... -- -- -- 308 (308) Restricted stock forfeited.... -- -- -- (115) 115 Amortization of deferred compensation................ -- -- -- -- 486 Accretion on redeemable preferred stock............. -- -- -- (285) -- ---------- ---- -------- -------- ----- BALANCE, JANUARY 31, 2005..... 37,043,912 370 46,683 264,005 (353) Net loss.................... $(15,753) ======== Exercise of stock options and common stock issuances...... 318,564 3 -- 1,903 -- Exercise of stock purchase warrants.................... 281,200 3 (5,378) 5,378 -- Stock purchase warrants forfeited................... -- -- (7,276) 7,276 -- Restricted stock forfeited.... -- -- -- (9) 9 Amortization of deferred compensation................ -- -- -- -- 190 Accretion on redeemable preferred stock............. -- -- -- (287) -- ---------- ---- -------- -------- ----- BALANCE, FEBRUARY 4, 2006..... 37,643,676 376 34,029 278,266 (154) Net loss.................... $ (2,396) ======== Repurchase of common stock.... (405,685) (4) -- (4,695) -- Exercise of stock options and common stock issuances...... 355,777 4 -- 1,455 -- Stock purchase warrants forfeited................... -- -- (11,057) 11,057 -- Share-based payment compensation................ -- -- -- 1,901 -- Effect of accounting change (SFAS 123R)................. -- -- -- (154) 154 Accretion on redeemable preferred stock............. -- -- -- (289) -- ---------- ---- -------- -------- ----- BALANCE, FEBRUARY 3, 2007..... 37,593,768 $376 $ 22,972 $287,541 $ -- ========== ==== ======== ======== ===== NOTE RECEIVABLE FROM TOTAL FORMER ACCUMULATED SHAREHOLDERS' OFFICER DEFICIT EQUITY ---------- ----------- ------------- (IN THOUSANDS, EXCEPT SHARE DATA) BALANCE, JANUARY 31, 2004..... $(4,158) $ (36,292) $267,007 Net loss.................... (57,601) (57,601) Increase in note receivable from officer................ (53) -- (53) Proceeds received on notes receivable.................. 4,211 -- 4,211 Exercise of stock options and common stock issuances...... -- -- 3,046 Exercise of stock purchase warrants.................... -- -- 1 Issuance of restricted stock....................... -- -- -- Restricted stock forfeited.... -- -- -- Amortization of deferred compensation................ -- -- 486 Accretion on redeemable preferred stock............. -- -- (285) ------- --------- -------- BALANCE, JANUARY 31, 2005..... -- (93,893) 216,812 Net loss.................... (15,753) (15,753) Exercise of stock options and common stock issuances...... -- -- 1,906 Exercise of stock purchase warrants.................... -- -- 3 Stock purchase warrants forfeited................... -- -- -- Restricted stock forfeited.... -- -- -- Amortization of deferred compensation................ -- -- 190 Accretion on redeemable preferred stock............. -- -- (287) ------- --------- -------- BALANCE, FEBRUARY 4, 2006..... -- (109,646) 202,871 Net loss.................... (2,396) (2,396) Repurchase of common stock.... -- -- (4,699) Exercise of stock options and common stock issuances...... -- -- 1,459 Stock purchase warrants forfeited................... -- -- -- Share-based payment compensation................ -- -- 1,901 Effect of accounting change (SFAS 123R)................. -- -- -- Accretion on redeemable preferred stock............. -- -- (289) ------- --------- -------- BALANCE, FEBRUARY 3, 2007..... $ -- $(112,042) $198,847 ======= ========= ========
                                     
           Common
        Accumulated
       
  Comprehensive
  Common Stock  Stock
  Additional
     Other
     Total
 
  Income
  Number of
  Par
  Purchase
  Paid-In
  Deferred
  Comprehensive
  Accumulated
  Shareholders’
 
  (Loss)  Shares  Value  Warrants  Capital  Compensation  Losses  Deficit  Equity 
           (In thousands, except share data)          
 
Balance, January 31, 2005
      37,043,912  $370  $46,683  $264,005  $(353) $  $(93,893) $216,812 
Net loss $(15,753)                          (15,753)  (15,753)
                                     
Exercise of stock options and common stock issuances      318,564   3      1,903            1,906 
Exercise of stock purchase warrants      281,200   3   (5,378)  5,378            3 
Stock purchase warrants forfeited            (7,276)  7,276             
Restricted stock forfeited               (9)  9          
Amortization of deferred compensation                  190         190 
Accretion on redeemable preferred stock               (287)           (287)
                                     
Balance, February 4, 2006
      37,643,676   376   34,029   278,266   (154)     (109,646)  202,871 
Net loss $(2,396)                          (2,396)  (2,396)
                                     
Repurchases of common stock      (405,685)  (4)     (4,695)           (4,699)
Exercise of stock options and common stock issuances      355,777   4      1,455            1,459 
Stock purchase warrants forfeited            (11,057)  11,057             
Share-based payment compensation               1,901            1,901 
Effect of accounting change (SFAS 123R)               (154)  154          
Accretion on redeemable preferred stock               (289)           (289)
                                     
Balance, February 3, 2007
      37,593,768   376   22,972   287,541         (112,042)  198,847 
Net income $22,452                           22,452   22,452 
Other comprehensive loss, net of tax:                                    
Unrealized loss on securities  (2,454)                 (2,454)     (2,454)
                                     
Comprehensive income $19,998                                 
                                     
Repurchase of common stock      (3,617,562)  (36)     (26,948)           (26,984)
Exercise of stock options and common stock issuances      94,216   1      525            526 
Stock purchase warrants forfeited            (10,931)  10,931             
Share-based payment compensation               2,414            2,414 
Accretion on redeemable preferred stock               (291)           (291)
                                     
Balance, February 2, 2008
      34,070,422  $341  $12,041  $274,172  $  $(2,454) $(89,590) $194,510 
                                     
The accompanying notes are an integral part of these consolidated financial statements. 48


51


VALUEVISION MEDIA, INC. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF CASH FLOWS
FOR THE YEARS ENDED --------------------------------------- FEBRUARY 3, FEBRUARY 4, JANUARY 31, 2007 2006 2005 ----------- ----------- ----------- (IN THOUSANDS) OPERATING ACTIVITIES: Net loss.................................................. $ (2,396) $(15,753) $ (57,601) Adjustments to reconcile net loss to net cash (used for) provided by operating activities: Depreciation and amortization.......................... 22,239 20,871 20,120 Share-based payment compensation....................... 1,901 -- -- Common stock issued to employees....................... 24 37 22 Amortization of deferred revenue....................... (119) -- -- Vesting of deferred compensation....................... -- 190 486 Gain on sale of television station..................... -- (294) -- Loss (gain) on sale of property and investments........ (500) (250) 34 Asset impairments and writeoffs........................ 179 400 13,202 Equity in net income of affiliates..................... (3,006) (1,383) -- RLM dividends.......................................... 250 -- -- Noncash lease termination benefit...................... -- (924) -- Noncash tax benefit.................................... -- (832) -- Changes in operating assets and liabilities, net of businesses acquired: Accounts receivable.................................. (29,691) (8,073) (8,239) Inventories.......................................... 1,222 (12,941) 12,717 Prepaid expenses and other........................... 3,594 (3,416) (3,417) Deferred revenue..................................... 2,188 -- -- Accounts payable and accrued liabilities............. 7,657 11,994 4,606 -------- -------- --------- Net cash (used for) provided by operating activities...................................... 3,542 (10,374) (18,070) -------- -------- --------- INVESTING ACTIVITIES: Property and equipment additions.......................... (11,470) (9,750) (14,722) Proceeds from sale of investments and property............ 500 500 -- Purchase of short-term investments........................ (21,627) (80,454) (128,397) Proceeds from sale of short-term investments.............. 31,035 79,193 136,604 Collection of note receivable from former officer......... -- -- 4,211 Proceeds from sale of television stations................. -- 400 -- -------- -------- --------- Net cash used for investing activities............ (1,562) (10,111) (2,304) -------- -------- --------- FINANCING ACTIVITIES: Proceeds from exercise of stock options................... 1,435 1,869 3,024 Payments for repurchases of common stock.................. (4,699) -- -- Payment of long-term obligations.......................... (363) (881) (1,043) -------- -------- --------- Net cash provided by (used for) financing activities...................................... (3,627) 988 1,981 -------- -------- --------- Net decrease in cash and cash equivalents......... (1,647) (19,497) (18,393) BEGINNING CASH AND CASH EQUIVALENTS......................... 43,143 62,640 81,033 -------- -------- --------- ENDING CASH AND CASH EQUIVALENTS............................ $ 41,496 $ 43,143 $ 62,640 ======== ======== =========
             
  For the Years Ended 
  February 2,
  February 3,
  February 4,
 
  2008  2007  2006 
  (In thousands) 
 
OPERATING ACTIVITIES:
            
Net income (loss) $22,452  $(2,396) $(15,753)
Adjustments to reconcile net income (loss) to net cash (used for) provided by operating activities:            
Depreciation and amortization  19,993   22,239   20,871 
Share-based payment compensation  2,415   1,901    
Common stock issued to employees  12   24   37 
Amortization of deferred revenue  (287)  (119)   
Gain on sale of property and investments  (40,240)  (500)  (250)
Asset impairments and writeoffs  428   179   400 
Equity in net income of affiliates  (609)  (3,006)  (1,383)
RLM dividends     250    
Vesting of deferred compensation        190 
Gain on sale of television station        (294)
Noncash lease termination benefit        (924)
Noncash tax benefit        (832)
Changes in operating assets and liabilities:            
Accounts receivable  7,680   (29,691)  (8,073)
Inventories  (12,822)  1,222   (12,941)
Prepaid expenses and other  1,532   3,594   (3,416)
Deferred revenue  1,189   2,188    
Accounts payable and accrued liabilities  9,446   7,657   11,994 
             
Net cash (used for) provided by operating activities  11,189   3,542   (10,374)
             
INVESTING ACTIVITIES:
            
Property and equipment additions  (11,789)  (11,470)  (9,750)
Proceeds from sale of investment in RLM and property  43,750   500   500 
Purchase of investments  (82,913)  (21,627)  (80,454)
Proceeds from sale of short and long-term investments  50,477   31,035   79,193 
Proceeds from sale of television stations        400 
             
Net cash used for investing activities  (475)  (1,562)  (10,111)
             
FINANCING ACTIVITIES:
            
Proceeds from exercise of stock options  514   1,435   1,869 
Payments for repurchases of common stock  (26,985)  (4,699)   
Payment of long-term obligations  (134)  (363)  (881)
             
Net cash provided by (used for) financing activities  (26,605)  (3,627)  988 
             
Net decrease in cash and cash equivalents  (15,891)  (1,647)  (19,497)
BEGINNING CASH AND CASH EQUIVALENTS
  41,496   43,143   62,640 
             
ENDING CASH AND CASH EQUIVALENTS
 $25,605  $41,496  $43,143 
             
The accompanying notes are an integral part of these consolidated financial statements. 49


52


VALUEVISION MEDIA, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS YEARS ENDED FEBRUARY
Years Ended February 2, 2008, February 3, 2007, FEBRUARYand February 4, 2006 AND JANUARY 31, 2005 1. THE COMPANY:
1.  The Company:
ValueVision Media, Inc. and Subsidiaries (the "Company"“Company”) is an integrated direct marketing company that markets, sells and distributes its products directly to consumers through various forms of electronic media and direct-to-consumer mailings.mailings otherwise known as multi-channel retailing. The Company'sCompany’s operating strategy as a multi-channel retailer incorporates television home shopping, internete-commerce, direct mail and on-line marketing and fulfillment services.
The Company'sCompany’s television home shopping business uses on-air spokespersons to market brand name merchandise and private label consumer products at competitive prices. The Company'sCompany’s live24-hour per day television home shopping programming is distributed primarily through long-term cable and satellite affiliation agreements and the purchase of month-to-month full and part-time lease agreements of cable and broadcast television time. In addition, the Company distributes its programming through one Company-owned full power television station in Boston, Massachusetts. The Company also complements its television home shopping business by the sale ofmarkets a broad array of merchandise through its internet shopping website, www.shopnbc.com. websites, www.shopnbc.com and www.shopnbc.tv.
The Company has an exclusive license agreement with NBC Universal, Inc. ("NBC"(“NBCU”), pursuant to which NBC grantedfor the Company worldwide use of an NBC-branded name and the peacock image for a ten-year period. The Company rebranded itsthrough May 2011. Pursuant to the license, we operate our television home shopping network under the ShopNBC brand name and companionoperate our internet shopping website as "ShopNBC" and "ShopNBC.com," respectively, in fiscal 2001. under the ShopNBC.com brand name.
The Company, through its wholly owned subsidiary, VVI Fulfillment Center, Inc. ("VVIFC"(“VVIFC”), provides fulfillment and warehousing services for the fulfillment of merchandise sold by the Company. VVIFC also provides fulfillment, warehousing, customer service and telemarketing services to Ralph Lauren Media, LLC ("RLM"(“RLM”), the operator of the Polo.come-commerce business. VVIFC also provides fulfillment and warehousing services for the fulfillment
2.  Summary of Significant Accounting Policies:
Principles of certain non-jewelry merchandise sold on the Company's television home shopping program and internet website. 2. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES: PRINCIPLES OF CONSOLIDATION Consolidation
The accompanying consolidated financial statements include the accounts of the Company and its wholly owned subsidiaries. Intercompany accounts and transactions have been eliminated in consolidation. FISCAL YEAR
Fiscal Year
The Company'sCompany’s most recently completed fiscal year endsended on February 2, 2008 and is designated fiscal 2007. The year ended February 3, 2007 and such year is designated "fiscal 2006." Thefiscal 2006 and the year ended February 4, 2006 is designated fiscal 2005 and the year ended January 31, 2005 is designated2005. Starting in fiscal 2004. On April 29, 2005, the Company elected to change its fiscal year from a fiscal year ending January 31 tostarted reporting on a 52/53 week fiscal year which ends on the Saturday nearest to January 31. This change was effective beginning with the Company's 2005 fiscal year. The Company made this change in order to align its52/53 week fiscal year more closely to its retail seasonal merchandising plan. The change will also enhanceallows for the weekly and monthly comparability of sales results relating to the Company'sCompany’s television home-shopping business. As a result of this fiscal year change, the fourth quarter of fiscal 2006 had 13 weeks compared to the fourth quarter of fiscal 2005 which had 14 weeks, a 1.36% decrease in the number of days over fiscal 2005. In addition, fiscal 2005 had three additional days, or a 0.82% days over fiscal 2004. The change in the fiscal year was not significant to the Company'sCompany’s annual consolidated financial statements. REVENUE RECOGNITION AND ACCOUNTS RECEIVABLE
Revenue Recognition and Accounts Receivable
Revenue is recognized at the time merchandise is shipped or when services are provided. Shipping and handling fees charged to customers are recognized as merchandise is shipped and are classified as revenue in 50 VALUEVISION MEDIA, INC. AND SUBSIDIARIES NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED) the accompanying statements of operations in accordance with Emerging Issues Task Force ("EITF"(“EITF”) IssueNo. 00-10, "AccountingAccounting for Shipping and Handling Fees and Cost" ("Cost(“EITF 00-10"00-10”). The Company classifies shipping and handling costs in the accompanying statements of operations as a component of cost of sales. ReturnsRevenue is reported net of estimated sales returns and excludes sales taxes. Sales returns are estimated and provided for at the time of


53


VALUEVISION MEDIA, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS — (Continued)
sale based on historical experience. Payments received for unfilled orders are reflected as a component of accrued liabilities. Revenue is recognized for vendor programming airtime sales upon completion of the production of the vendor's show and its broadcast over the Company's ShopNBC television network in accordance with the Company's contractual service obligation, when the sales price is fixed or determinable and collectibility is reasonably assured.
Revenue is recognized for the Company'sCompany’s fulfillment services when the services are provided in accordance with the Company'sCompany’s contractual obligation, the sales price is fixed or determinable and collectibility is reasonably assured. The Company'sCompany’s customary shipping terms for its fulfillment services areFreight-On-Board shipping point.
Accounts receivable consist primarily of amounts due from customers for merchandise sales and from credit card companies, and are reflected net of reserves for estimated uncollectible amounts of $6,888,000 at February 2, 2008 and $3,641,000 at February 3, 2007 and $2,478,000 at February 4, 2006.2007. The Company utilizes an installment payment program called ValuePay that entitles customers to purchase merchandise and generally pay for the merchandise in two to sixfive equal monthly credit card installments. As of February 3, 20072, 2008 and February 4, 2006,3, 2007, the Company had approximately $105,197,000$99,875,000 and $77,447,000,$105,197,000, respectively, of net receivables due from customers under the ValuePay installment program. The Company maintains allowances for doubtful accounts for estimated losses resulting from the inability of its customers to make required payments. Provision for doubtful accounts receivable (primarily related to the Company'sCompany’s ValuePay program) for the years ended February 2, 2008, February 3, 2007 and February 4, 2006 were $12,613,000, $6,065,000 and January 31, 2005 were $6,065,000, $4,542,000, respectively.
Cost of Sales and $4,303,000, respectively. COST OF SALES AND OTHER OPERATING EXPENSES Other Operating Expenses
Cost of sales includes primarily the cost of merchandise sold, shipping and handling costs, inbound freight costs, excess and obsolete inventory charges and customer courtesy credits. Purchasing and receiving costs, including costs of inspection, are included as a component of distribution and selling expense and were approximately $10,289,000, $11,689,000 $10,460,000 and $9,861,000$10,460,000 for the years ended February 2, 2008, February 3, 2007 and February 4, 2006, and January 31, 2005, respectively. Distribution and selling expense consist primarily of cable and satellite access fees, credit card fees, bad debt expense and costs associated with purchasing and receiving, inspection, marketing and advertising, show production, website marketing and merchandising, telemarketing, customer service, warehousing and fulfillment. General and administrative expense consists primarily of costs associated with executive, legal, accounting and finance, information systems and human resources departments, software and system maintenance contracts, insurance, investor and public relations and director fees. CASH AND CASH EQUIVALENTS
Cash and Cash Equivalents
Cash and cash equivalents consist of cash, money market funds and commercial paper with an original maturity of 90 days or less. The Company maintains its cash balances at financial institutions in investment accounts that are not federally insured. The Company has not experienced losses in such accounts and believes it is not exposed to any significant credit risk on its cash and cash equivalents. SHORT-TERM INVESTMENTS
Short and Long-Term Investments
Short-term investments consist principally of high quality commercial paperinvestment grade corporate debt with original maturity dates of less than 270 days andone year. Long-term investments consist principally of investment grade securities and corporate and auction rate securitiesdebt with tender option terms ranging from one month tooriginal maturity dates greater than one year. Auction rate securities are variable rate bonds tied to short-term interest rates with maturities on the face of the securities in excess of 90 days. Auction rate securities have interest rate resets that occur through a modified Dutch auction, at predetermined short-term intervals, usually every 1, 7, 51 VALUEVISION MEDIA, INC. AND SUBSIDIARIES NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED) 28 or 35 days. Short-term investments are stated at cost, which approximates market value due to the short maturities or the variable interests rates of these instruments. The Company maintains its short-termshort and long-term investments at financial institutions in investment accounts that are not federally insured. Although management believes the Company's short-termCompany’s short and long-term investment policy is conservative in nature, certain short-term investments in commercial paper can be exposed to the credit risk of the underlying companies to which they relate and interest earned on these investments are subject to interest rate fluctuations. The Company has not experienced losses in such accounts and believes it is not exposed to any significant credit risk on its short-term investments. The average maturity of the Company'sCompany’s short-term investment portfolio ranges from30-180 days.
The Company's short-termCompany’s short and long-term investments consist principally of marketable equity andcorporate debt securities, which are classified as either available-for-sale or held-to-maturity, depending on management'smanagement’s investment intentions


54


VALUEVISION MEDIA, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS — (Continued)
relating to these securities. The Company determines the appropriate classification of its short and long-term investments at the time of purchase and re-evaluates such classification as of each balance sheet date. Available-for-sale securities are marked to market based upon quoted market values of these securities, with the unrealized gains and losses, if any, net of tax, reported as a component of accumulated other comprehensive income (loss). Realized gains and losses on the sale ofsecurities. For available-for-sale securities not actively traded, fair values are computed based upon initial cost adjusted for any other-than-temporary declines in fair value.estimated by using quoted market prices of comparable instruments or, if there are no relevant comparables, on pricing models, formulas or cash flow forecasting models using current assumptions. Investments categorized as held-to-maturity are carried at amortized cost because the Company has both the intent and ability to hold these investments until they mature. Premiums and discounts are amortized or accreted into earnings over the life of the related available-for-sale or held-to-maturity security. Dividends or interest income is recognized when earned. The Company owns no investments that are consideredclassified as trading securities.
The Company reviews impairments associated with the above to be trading securities. Statementdetermine the classification of Financial Accounting Standards No. 133, "Accounting for Derivative Instruments and Hedging Activities" ("SFAS No. 133"), establishes accounting and reporting standards requiring that derivative instruments,the impairment as defined“temporary” or “other-than-temporary”. A temporary impairment charge results in the standard, bean unrealized loss being recorded in the balance sheetother comprehensive income component of stockholders’ equity. Such an unrealized loss does not reduce net income for the applicable accounting period because the loss is viewed as either an asset or liability measured at its fairtemporary. The factors evaluated to differentiate between temporary and other-than-temporary are the near-term and long-term prospects of the issuer, the duration and extent to which the market value has been less than cost and our ability and intent to hold these investments for a period of time sufficient for them to recover in value. SFAS No. 133 requires changes in the derivative's fair value to be recognized currently in earnings unless specific hedge accounting criteria are met. The Company no longer has derivative warrant investments. INVENTORIES
Inventories
Inventories, which consist primarily of consumer merchandise held for resale, are stated principally at the lower of average cost or realizable value and are reflected net of obsolescence write downs of $4,103,000 at February 2, 2008 and $4,431,000 at February 3, 2007 and $3,910,000 at February 4, 2006. ADVERTISING COSTS 2007.
Advertising Costs
Promotional advertising, expendituresincluding internet search marketing fees and direct response customer mailings are expensed in the period the advertising initially takes place. Direct responseOther direct-response advertising costs, consisting primarily of catalog preparation, printing and postage expenditures, are capitalized and amortized over the period during which the benefits are expected, generally one to three months.expected. The Company receives vendor allowances for the reimbursement of directcertain advertising costs. Advertising allowances received by the Company are recorded as a reduction of advertising expense and were $1,125,000, $992,000$2,020,000, $581,000 and $1,254,000$904,000 for the years ended February 2, 2008, February 3, 2007 and February 4, 2006, respectively. Total advertising costs and January 31, 2005, respectively. Advertising costs,internet search marketing fees, after reflecting allowances given by vendors, totaled $24,838,000, $18,610,000 $14,408,000 and $14,785,000$14,408,000 for the years ended February 2, 2008, February 3, 2007 and February 4, 2006, and January 31, 2005, respectively, and consistconsists primarily of contractual marketing fees paid to certain cable operators for cross channel promotions.promotions and internet advertising paid to search engine operators and traffic-driving affiliate websites. The Company includes advertising costs as a component of distribution and selling expense in the Company'sCompany’s consolidated statement of operations. In the fourth quarter of fiscal 2004, the Company wrote down $1,900,000 of NBC advertising credits as they were deemed by management to be impaired. See Note 16 for a full discussion of the Company's fiscal 2004 asset impairments. 52 VALUEVISION MEDIA, INC. AND SUBSIDIARIES NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED) PROPERTY AND EQUIPMENT
Property and Equipment
Property and equipment are stated at cost. Improvements and renewals that extend the life of an asset are capitalized and depreciated. Repairs and maintenance are charged to expense as incurred. The cost and accumulated depreciation of property and equipment retired or otherwise disposed of are removed from the related accounts, and any residual values are charged or credited to operations. Depreciation and amortization for financial reporting purposes are provided on the straight-line method based upon estimated useful lives.


55


VALUEVISION MEDIA, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS — (Continued)
Property and equipment consisted of the following:
ESTIMATED USEFUL LIFE FEBRUARY 3, FEBRUARY 4, (IN YEARS) 2007 2006 ----------- ------------ ------------ Land and improvements......................... -- $ 3,454,000 $ 3,455,000 Buildings and improvements.................... 5-40 18,403,000 18,109,000 Transmission and production equipment......... 5-10 7,881,000 7,979,000 Office and warehouse equipment................ 3-10 10,003,000 9,515,000 Computer hardware, software and telephone equipment................................... 3-7 57,206,000 52,579,000 Leasehold improvements........................ 3-5 3,440,000 3,515,000 Less -- Accumulated depreciation and amortization................................ (60,280,000) (48,194,000) ------------ ------------ $ 40,107,000 $ 46,958,000 ============ ============
             
  Estimated
       
  Useful Life
  February 2,
  February 3,
 
  (In Years)  2008  2007 
 
Land and improvements    $3,454,000  $3,454,000 
Buildings and improvements  5-40   21,885,000   18,403,000 
Transmission and production equipment  5-10   8,267,000   7,881,000 
Office and warehouse equipment  3-15   10,790,000   10,003,000 
Computer hardware, software and telephone equipment  3-7   64,210,000   57,206,000 
Leasehold improvements  3-5   3,136,000   3,440,000 
Less — Accumulated depreciation and amortization      (75,115,000)  (60,280,000)
             
      $36,627,000  $40,107,000 
             
NBC TRADEMARK LICENSE AGREEMENT Trademark License Agreement
As discussed further in Note 15, in November 2000, the Company entered into a Trademark License Agreement with NBCNBCU (the "License Agreement"“License Agreement”) pursuant to which NBCNBCU granted the Company an exclusive, worldwide license for a term of ten years to use certain NBC trademarks, service marks and domain names to rebrand the Company'sCompany’s business and corporate name on the terms and conditions set forth in the License Agreement. In the first quarter of fiscal 2007, the Company entered into an amendment to the License Agreement which extended the term of the License Agreement by six months to May 15, 2011. In connection with the License Agreement, the Company issued to NBCNBCU warrants to purchase 6,000,000 shares of the Company'sCompany’s common stock at an exercise price of $17.375 per share (see Note 6). In March 2001, the Company established a measurement date with respect to the License Agreement by amending the agreement, and fixed the fair value of the trademark license asset at $32,837,000, which is being amortized over the remaining ten-year term of the License Agreement. The Company used the Black-Scholes option pricing model to compute the fair market value of the NBCNBCU warrants at March 12, 2001. Significant assumptions in the warrant fair value calculation included: market price of $11.00; exercise price of $17.375; risk-free interest rate of 5.08%; volatility factor of 53.54%; and dividend yield of 0%. As of January 31, 2003,February 2, 2008, all of the warrants were vested. Inare vested and 4,000,000 of the fourth quarter of fiscal 2006, 2,000,000 of these warrants hadhave expired unexercised. As of February 3, 20072, 2008 and February 4, 2006,3, 2007, accumulated amortization related to this asset totaled $23,829,000 and $20,603,000, respectively.
Cable Distribution and $17,376,000, respectively. CABLE DISTRIBUTION AND MARKETING AGREEMENT Marketing Agreement
As discussed further in Note 13, in March 1999, the Company entered into a ten-year Distribution and Marketing Agreement with NBC,NBCU, which provides that NBC shall havegives NBCU the exclusive right to negotiate on behalf of the Company for the distribution of its home shopping television service. In compensation for these services, the Company currently pays NBCNBCU an annual fee of approximately $1.8 million$930,000 and issued NBCNBCU a Distribution Warrant to purchase 1,450,000 shares of the Company'sCompany’s common stock at an exercise price of $8.29. The value assigned to the Distribution and Marketing Agreement and related warrant of $6,931,000 was determined pursuant to an independent appraisal using the Black-Scholes option pricing model and is being 53 VALUEVISION MEDIA, INC. AND SUBSIDIARIES NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED) amortized on a straight-line basis over the term of the agreement. Significant assumptions used in the warrant valuation included: market price of $9.00; exercise price of $8.29; risk-free interest rate of 5.01%; volatility factor of 55.36%; and dividend yield of 0%. As of February 3, 20072, 2008 and February 4, 2006,3, 2007, accumulated amortization related to this asset totaled $6,082,000 and $5,389,000, and $4,696,000, respectively. In fiscal 2001, the Company issued to NBC additional warrants to purchase 343,725 shares of the Company's common stock at an exercise price of $23.07 per share. The warrants were assigned a fair value of $1,175,000, were immediately exercisable, and had a term of five years.
In the fourth quarter of fiscal 2002, the Company issued to NBCNBCU additional warrants to purchase 36,858 shares of the Company'sCompany’s common stock at an exercise price of $15.74 per share. The warrants were


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VALUEVISION MEDIA, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS — (Continued)
assigned a fair value of $172,000, vest over five years and had a five-year term from the date of vesting. These warrants were issued in connection with the Distribution and Marketing Agreement which provides that additional warrants are to be granted at current market prices upon the achievement of specific goals associated with the distribution of the Company'sCompany’s television programming with respect to full-time equivalent ("FTE"(“FTE”) subscriber homes. The fair value assigned to these distribution warrants were determined using the Black ScholesBlack-Scholes option pricing model and are being amortized over the weighted average term of the new distribution agreements which range from five to seven years. As of February 3, 20072, 2008 and February 4, 2006,3, 2007, total accumulated amortization related to these assetsthis asset totaled $1,130,000$172,000 and $928,000,$146,000, respectively. GOODWILL AND OTHER INTANGIBLE ASSETS Statement of Financial Accounting Standards No. 142, "Goodwill and Other
Intangible Assets" ("SFAS No. 142"), addresses the financial accounting and reporting standards for the acquisition of intangible assets outside of a business combination and for goodwill and other intangible assets subsequent to their acquisition. This accounting standard requires that goodwill be separately disclosed from other intangible assets in the statement of financial position, and no longer be amortized but tested for impairment annually or whenever an event has occurred that would more likely than not reduce the fair value of the asset below its carrying amount. Goodwill had been recorded by the Company in fiscal 2002 as a result of the acquisition of FanBuzz, Inc. ("FanBuzz"). FanBuzz's operations were discontinued in fiscal 2005. (See Note 5). During the third quarter of fiscal 2004 the Company wrote off goodwill totaling $9,442,000 attributable to the FanBuzz acquisition as the Company had determined that the goodwill was impaired following FanBuzz's loss of its National Hockey League ("NHL") contract in September 2004. Assets
Intangible assets have been recorded in connection with the Company'sCompany’s acquisition of the ShopNBC license and with the issuance of distribution warrants to NBC.NBCU. Intangible assets have also been recorded by 54 VALUEVISION MEDIA, INC. AND SUBSIDIARIES NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED) the Company as a result of the acquisition of television station WWDP TV-46. Intangible assets in the accompanying consolidated balance sheets consistsconsist of the following:
FEBRUARY 3, 2007 FEBRUARY 4, 2006 WEIGHTED -------------------------- -------------------------- AVERAGE GROSS GROSS LIFE CARRYING ACCUMULATED CARRYING ACCUMULATED (YEARS) AMOUNT AMORTIZATION AMOUNT AMORTIZATION -------- ----------- ------------ ----------- ------------ Amortized intangible assets: NBC trademark license agreement............... 10 $32,837,000 $(20,603,000) $32,837,000 $(17,376,000) Cable distribution and marketing agreement..... 9.5 8,278,000 (6,519,000) 8,278,000 (5,624,000) ----------- ------------ ----------- ------------ $41,115,000 $(27,122,000) $41,115,000 $(23,000,000) =========== ============ =========== ============ Unamortized intangible assets: FCC broadcast license...... $31,943,000 $31,943,000 =========== ===========
                     
  Weighted
  February 2, 2008  February 3, 2007 
  Average
  Gross
     Gross
    
  Life
  Carrying
  Accumulated
  Carrying
  Accumulated
 
  (Years)  Amount  Amortization  Amount  Amortization 
 
Amortized intangible assets:                    
NBC trademark license agreement  10.5  $34,437,000  $(23,829,000) $32,837,000  $(20,603,000)
Cable distribution and marketing agreement  9.5   8,278,000   (7,406,000)  8,278,000   (6,519,000)
                     
      $42,715,000  $(31,235,000) $41,115,000  $(27,122,000)
                     
Unamortized intangible assets:                    
FCC broadcast license     $31,943,000      $31,943,000     
                     
Amortization expense for the NBCNBCU intangible assets was $4,113,000 for the year ended February 2, 2008 and was $4,122,000 for each of the years ended February 3, 2007 and February 4, 2006, and January 31, 2005, respectively. Amortization expense for FanBuzz intangible assets for the years ended February 3, 2007, February 4, 2006 and January 31, 2005 was $-0-, $68,000 and $433,000, respectively. Estimated amortization expense for the succeedingnext five years is as follows: $4,113,000 in fiscal 2007, $3,943,000 in fiscal 2008, $3,383,000 in fiscal 2009, $2,554,000$3,227,000 in fiscal 2010 and $-0-$927,000 in fiscal 2011. During the third quarter of fiscal 2004, the Company wrote off approximately $160,000 of intangible assets in connection with a FanBuzz asset impairment. The results of operations for FanBuzz is classified as discontinued operations in the accompanying consolidated financial statements of operations. See Note 5 for a discussion of the discontinued operations of FanBuzz.
The FCC broadcasting license, which relates to the Company'sCompany’s acquisition of television station WWDP TV-46, is not subject to amortization as a result of its indefinite useful life. The Company tests the FCC license asset for impairment annually, or more frequently if events or changes in circumstances indicate that the asset might be impaired. There was no impairment as of February 3, 2007. INVESTMENTS AND OTHER ASSETS Investments and other2, 2008.
Other Assets
Other assets consisted of the following:
FEBRUARY 3, FEBRUARY 4, 2007 2006 ----------- ----------- Investment in RLM........................................... $4,139,000 $1,383,000 Prepaid launch fees, net.................................... 561,000 1,171,000 Deferred satellite rent..................................... 672,000 1,164,000 Other, net.................................................. 120,000 376,000 ---------- ---------- $5,492,000 $4,094,000 ========== ==========
         
  February 2,
  February 3,
 
  2008  2007 
 
Investment in RLM $  $4,139,000 
Prepaid launch fees, net     561,000 
Deferred satellite rent  538,000   672,000 
Other, net  3,000   120,000 
         
  $541,000  $5,492,000 
         


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NOTES TO CONSOLIDATED FINANCIAL STATEMENTS — (Continued)
Prepaid launch fees represent prepaid amounts paid to cable operators upon entering into cable affiliation agreements and prepaid satellite transponder launch fees. These fees are capitalized and amortized over the lives of the related affiliation contracts, which rangeranged from 7-8 years.
Deferred satellite rent is attributable to the Company'sCompany’s fiscal 2004 long-term satellite services rental agreement that contains provisions for scheduled rent decreases over the lease term. The Company recognizes 55 VALUEVISION MEDIA, INC. AND SUBSIDIARIES NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED) the related rental expense on a straight-line basis and records the difference between the recognized rental expense and amounts payable under the lease as deferred rent.
Other assets consist principally of long-term deposits and the long-term portion of prepaid compensation costs associated with employment contracts entered into with certain key employees of the Company in fiscal 2004. Compensation expense is being recognized for these contracts over the four-year service period. EQUITY INVESTMENTS
RLM Investment
As discussed in Note 14, in February 2000, the Company entered into a strategic alliance with Polo Ralph Lauren, NBC,NBCU, NBCi and CNBC and created RLM, a joint venture formed for the purpose of bringing the Polo Ralph Lauren American lifestyle experience to consumers via multiple platforms, including the internet, broadcast, cable and print. Through fiscal 2006, the Company owned a 12.5% interest in RLM. The Company, through VVIFC, has entered into an agreement to provide certain fulfillment and customer care services to RLM.
On March 28, 2007, the Company entered into a Membership Interest Purchase Agreement (“Purchase Agreement”) with Polo Ralph Lauren, NBCU and certain NBCU affiliates, pursuant to which the Company sold its 12.5% membership interest in RLM to Polo Ralph Lauren for an aggregate purchase price of $43,750,000 in cash. As a result of this sales transaction, the Company recorded a pre-tax gain of $40,240,000 on the sale of RLM in the first quarter of fiscal 2007.
The Company accountsaccounted for its ownership interest in RLM under the equity method of accounting and adjustsadjusted its investment balance for its share of RLM income and losses each reporting period. In the fourth quarter of fiscal 2002, the Company evaluated the carrying value of its RLM investment by evaluating the current and forecasted financial condition of the entity, its liquidity prospects and its cash flow forecasts and by comparing its historical operational results to plan. Through fiscal 2002, the RLM joint venture had incurred significant operating losses since it commenced operations in November 2000 and the Company's expectations regarding RLM's growth, earnings capability and ability to generate future positive cash flows had severely diminished. The Company believed that based on RLM's historic performance, future earnings and cash flow outlook, 2002 services agreement amendment and a fiscal 2002 fourth quarter valuation analysis, an impairment had occurred with respect to this investment and the decline in value was determined to be other than temporary whereby the Company would not be able to recover the carrying amount of its investment. As a result, the Company wrote down its RLM investment to zero in the fourth quarter of fiscal 2002. During fiscal 2005, the Company began recording equity in net income of RLM for its equity interest in RLM after recovering previously unrecorded losses. Total equity in net income of RLM recorded by the Company during fiscal 2007, 2006 and 2005 was $609,000, $3,006,000 and $1,383,000, respectively. In addition, the Company received cash dividends totaling $250,000 from RLM during fiscal 2006. On March 28, 2007, the Company sold its 12.5% ownership interest in
The following summarized financial information relates to RLM for approximately $43.8 million. See Note 17. ACCRUED LIABILITIES the applicable reporting periods (in thousands):
             
  Three Months Ended
  Twelve Months Ended
  Twelve Months Ended
 
  March 31, 2007  December 31, 2006  December 31, 2005 
 
Net sales $26,211  $110,930  $85,584 
Gross profit $17,223  $75,857  $56,970 
Net income $4,871  $24,053  $17,046 
             
             
             
  March 31, 2007  December 31, 2006    
 
Total current assets $78,746  $76,526     
Total assets $79,639  $76,837     
Total liabilities $18,908  $22,179     


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VALUEVISION MEDIA, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS — (Continued)
Accrued Liabilities
Accrued liabilities consisted of the following:
FEBRUARY 3, FEBRUARY 4, 2007 2006 ----------- ----------- Accrued cable access fees.................................. $17,960,000 $15,143,000 Accrued salaries and related............................... 11,530,000 7,030,000 Reserve for product returns................................ 8,498,000 7,658,000 Other...................................................... 9,721,000 10,392,000 ----------- ----------- $47,709,000 $40,223,000 =========== ===========
INCOME TAXES
         
  February 2,
  February 3,
 
  2008  2007 
 
Accrued cable access fees $13,483,000  $17,960,000 
Accrued salaries and related  4,640,000   11,083,000 
Reserve for product returns  8,376,000   8,498,000 
Other  18,110,000   10,168,000 
         
  $44,609,000  $47,709,000 
         
Income Taxes
The Company accounts for income taxes under the liability method of accounting in accordance with the provisions of Statement of Financial Accounting Standards No. 109, "AccountingAccounting for Income Taxes" ("Taxes(“SFAS No. 109"109”) whereby deferred tax assets and liabilities are recognized for the expected future tax consequences of temporary differences between financial statement and tax basis of assets and liabilities. 56 VALUEVISION MEDIA, INC. AND SUBSIDIARIES NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED) Deferred tax assets and liabilities are adjusted for the effects of changes in tax laws and rates on the date of the enactment of such laws. The Company assesses the recoverability of its deferred tax assets in accordance with the provisions of SFAS No. 109. In
The Company adopted the provisions of FASB Interpretation No. 48,Accounting for Uncertainty in Income Taxes(“FIN 48”), on February 4, 2007. FIN 48 clarifies the accounting for uncertainty in income taxes recognized in an enterprise’s financial statements in accordance with that standard, asSFAS No. 109. FIN 48 also prescribes a recognition threshold and measurement attribute for the financial statement recognition and measurement of a tax position taken or expected to be taken in a tax return. Additionally, FIN 48 provides guidance on derecognition, classification, interest and penalties, accounting in interim periods, disclosure and transition. Upon implementation, the Company determined its positions will more-likely-than-not be sustained if challenged. Therefore, no cumulative effect relating to adoption of FIN 48 resulted.
The Company recognizes interest and penalties related to uncertain tax positions within income tax expense. During the twelve months ended February 2, 2008 the Company did not recognized expense for interest and penalties, and, do not have any amounts accrued at February 2, 2008 and February 3, 2007 respectively, for the payment of interest and February 4,penalties.
The Company is subject to U.S. federal income taxation and the taxing authorities of various states. The Company’s tax years for 2004, 2005, and 2006 are currently subject to examination by taxing authorities. With limited exceptions, the Company recorded a valuation allowance of approximately $54,663,000 and $55,244,000, respectively,is no longer subject to U.S. federal, state, or local examinations by tax authorities for its net deferred tax assets including net operating and capital loss carryforwards. Based on the Company's recent history of losses, a full valuation allowance was recorded in fiscal 2006 and fiscal 2005 and was calculated in accordance with the provisions of SFAS No. 109, which places primary importance on the Company's most recent operating results when assessing the need for a valuation allowance. Although management believes that the Company's recent operating losses were heavily affected by the attendant fixed costs associated with a significant expansion of cable homes, a challenging retail economic environment and a slowdown in consumer spending experienced by the Company and other merchandise retailers, the Company intends to maintain a full valuation allowance for its net deferred tax assets and net operating loss carryforwards until sufficient positive evidence exists to support reversal of the reserve. See Note 7 for additional information regarding income taxes. NET LOSS PER COMMON SHARE The Company calculates earnings per share ("EPS") in accordance with the provisions of Statement of Financial Accounting Standards No. 128, "Earnings per Share" ("SFAS No. 128"). years before 2004.
Net Income (Loss) Per Common Share
Basic EPS is computed by dividing reported earnings by the weighted average number of common shares outstanding for the reported periods.period following the two-class method. The effect of our participating convertible preferred stock is included in basic earnings per share under the two-class method perEITF 03-6,Participating Securities and the Two-Class Methodif dilutive. Diluted EPS reflects the potential dilution that could occur if securities or other contracts to issue common stock were exercised or converted into common stock of the Company during reported periods.


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VALUEVISION MEDIA, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS — (Continued)
A reconciliation of EPS calculations and the number of shares used in the calculation of basic EPS under the two-class method and diluted EPS under SFAS No. 128 is as follows:
FOR THE YEARS ENDED ----------------------------------------- FEBRUARY 3, FEBRUARY 4, JANUARY 31, 2007 2006 2005 ----------- ------------ ------------ Net loss from continuing operations......... $(2,396,000) $(13,457,000) $(42,719,000) =========== ============ ============ Weighted average number of common shares outstanding -- Basic...................... 37,646,000 37,182,000 36,815,000 Dilutive effect of convertible preferred stock..................................... -- -- -- Dilutive effect of stock options and warrants.................................. -- -- -- ----------- ------------ ------------ Weighted average number of common shares outstanding -- Diluted.................... 37,646,000 37,182,000 36,815,000 =========== ============ ============ Net loss from continuing operations per common share.............................. $ (0.07) $ (0.37) $ (1.17) =========== ============ ============ Net loss from continuing operations per common share -- assuming dilution......... $ (0.07) $ (0.37) $ (1.17) =========== ============ ============
             
  For the Years Ended 
  February 2,
  February 3,
  February 4,
 
  2008  2007  2006 
 
Net income (loss) from continuing operations $22,452,000  $(2,396,000) $(13,457,000)
             
Weighted average number of common shares outstanding using two-class method  36,652,000   37,646,000   37,182,000 
Effect of participating convertible preferred stock  5,340,000       
             
Weighted average number of common shares outstanding using two-class method — Basic  41,992,000   37,646,000   37,182,000 
Dilutive effect of stock options, non-vested shares and warrants  19,000       
             
Weighted average number of common shares outstanding — Diluted  42,011,000   37,646,000   37,182,000 
             
Net income (loss) from continuing operations per common share $0.53  $(0.07) $(0.37)
             
Net income (loss) from continuing operations per common share — assuming dilution $0.53  $(0.07) $(0.37)
             
In accordance with SFAS No. 128, for the years ended February 3, 2007 and February 4, 2006, and January 31, 2005, approximately 228,000 611,000 and 1,072,000,611,000, respectively, in-the-money potentially dilutive common share stock options and warrants and 5,340,000 shares of convertible preferred stock have been excluded from the computation of diluted earnings per share, as required under SFAS No. 128, as the effect of their inclusion would be anti-dilutive. 57 VALUEVISION MEDIA, INC. AND SUBSIDIARIES NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED) COMPREHENSIVE LOSS
Comprehensive Income (Loss)
The Company reports comprehensive lossincome (loss) in accordance with Statement of Financial Accounting Standards No. 130, "ReportingReporting Comprehensive Income" ("Income(“SFAS No. 130"130”). SFAS No. 130 establishes standards for reporting in the financial statements all changes in equity during a period, except those resulting from investments by and distributions to owners. For the Company, comprehensive loss represents itsincome (loss) includes net loss.income (loss) and other comprehensive income (loss). Total comprehensive lossincome (loss) was $2,396,000, $15,753,000$19,998,000, $(2,396,000) and $57,601,000$(15,753,000) for the years ended February 2, 2008 February 3, 2007 and February 4, 2006 and January 31, 2005, respectively. FAIR VALUE OF FINANCIAL INSTRUMENTS
Fair Value of Financial Instruments
Statement of Financial Accounting Standards No. 107, "DisclosuresDisclosures about Fair Value of Financial Instruments" ("Instruments(“SFAS No. 107"107”), requires disclosures of fair value information about financial instruments for which it is practicable to estimate that value. In cases where quoted market prices are not available, fair values are based on estimates using present value or other valuation techniques. Those techniques are significantly affected by the assumptions used, including discount rate and estimates of future cash flows. In that regard, the derived fair value estimates cannot be substantiated by comparison to independent markets and, in many cases, could not be realized in immediate settlement of the instrument. SFAS No. 107 excludes certain financial instruments and all non-financial instruments from its disclosure requirements. Accordingly, the aggregate fair value of amounts presented do not represent the underlying value of the Company.


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VALUEVISION MEDIA, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS — (Continued)
The Company used the following methods and assumptions in estimating its fair values for financial instruments used the following methods and assumptions: instruments:
The carrying amounts reported in the accompanying consolidated balance sheets approximate the fair value for cash and cash equivalents, short-term investments, accounts receivable, accounts payable and accrued liabilities, due to the short maturities of those instruments.
Fair values for long-term investments are based on quoted market prices, where available. For equity securities not actively traded, fair values are estimated by using quoted market prices of comparable instruments or, if there are no relevant comparables, on pricing models, formulas or cash flow forecasting models using current assumptions. USE OF ESTIMATES
Use of Estimates
The preparation of financial statements in conformity with generally accepted accounting principles in the United States of America requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities, the disclosure of contingent assets and liabilities as of the date of the financial statements and the reported amounts of revenues and expenses during reporting periods. These estimates relate primarily to the carrying amounts of accounts receivable and inventories, the realizability of certain long-term assets and the recorded balances of certain accrued liabilities and reserves. Ultimate results could differ from these estimates. STOCK-BASED COMPENSATION Effective February 5, 2006, the
Stock-Based Compensation
The Company adoptedaccounts for stock-based compensation arrangements in accordance with Statement of Financial Accounting Standards No. 123R123(R) (revised 2004), "Share-Based Payment" ("SFAS No. 123R"), which revised SFAS No. 123, "AccountingShare-Based Payment. Compensation is recognized for Stock-Based Compensation,"all stock-based compensation arrangements by the Company, including employee and supersedes APB Opinion No. 25, "Accounting for Stock Issuednon-employee stock options granted after February 2, 2006 and all unvested stock-based compensation arrangements granted prior to Employees" ("APB 25"). This standard requires compensation costs related to share-based payment transactions to be recognized inFebruary 2, 2006 as of such date, commencing with the financial statements beginning in fiscalquarter ended May 6, 2006. The Company adopted the standard using the modified prospective transition method, which requires the application of the accounting standard to all share-based awards issued on or after the date of adoption and any outstanding share-based awards that were issued but not vested as of the date of adoption. Accordingly, the Company did 58 VALUEVISION MEDIA, INC. AND SUBSIDIARIES NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED) not restate the financial statements for periods prior to the first quarter of fiscal 2006 as a result of the adoption but does present the disclosure-only effects of stock-based compensation. See Note 6.
In accordance with SFAS 123R, the estimated grant date fair value of each stock-based award is recognized in income over the requisite service period (generally the vesting period). The estimated fair value of each option is calculated using the Black-Scholes option-pricing model. Non-vested share awards are recorded as compensation cost over the requisite service periods based on the market value on the date of grant.
Prior to February 5, 2006 the Company applied the recognition and measurement principles of Accounting Principles Board No. 25,Accounting for Stock Issued to Employees(“APB 2525”), to our stock options and other stock-based compensation plans as permitted pursuant to SFAS 123.Statement of Financial Accounting Standards No. 123,Accounting for Stock-Based Compensation. In accordance with APB 25, cost for stock-based compensation was recognized in income based on the excess, if any, of the quoted market price of the stock at the grant date of the award or other measurement date over the amount an employee must pay to acquire the stock. The exercise price for stock options granted to employees equaled the fair market value of the Company'sCompany’s common stock at the date of grant, thereby resulting in no recognition of compensation expense by the Company. Non-vested share awards are recorded as compensation cost over the requisite service periods based on the market value on the date of grant. Unearned compensation cost on non-vested share awards was shown as a reduction to shareholders'shareholders’ equity. RECENTLY ISSUED ACCOUNTING PRONOUNCEMENTS
Recently Issued Accounting Pronouncements
In FebruaryDecember 2007, the FASBFinancial Accounting Standards Board (“FASB”) issued Statement of Financial Accounting Standards (“SFAS”) No. 141(R),Business Combinations(“SFAS No. 159 "The Fair Value Option for Financial Assets and Financial Liabilities" ("141(R)”). SFAS No. 159"). This statement permits entities141(R)


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VALUEVISION MEDIA, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS — (Continued)
applies to choose to measure many financial instruments and certainall transactions or other items at fair value. The provisionsevents in which an entity obtains control of one or more businesses. SFAS No. 159 are effective for fiscal years beginning after November 15, 2007. The Company is currently evaluating141(R) establishes how the effect thatacquirer of a business should recognize, measure and disclose in its financial statements the adoption ofidentifiable assets and goodwill acquired, the liabilities assumed and any noncontrolling interest in the acquired business. SFAS No. 159141(R) is applied prospectively for all business combinations with an acquisition date on or after the beginning of the first annual reporting period beginning on or after December 15, 2008, with early application prohibited. SFAS No. 141(R) will not have an impact on itsthe Company’s historical consolidated resultsfinancial statements and will be adopted in the first quarter of operations and financial condition. fiscal 2009.
In September 2006, the FASB issued SFAS No. 157, "FairFair Value Measurements" ("Measurements (“SFAS No. 157"157”), to establish a consistent framework for measuring fair value and expand disclosures on fair value measurements. SFAS No. 157 does not impose fair value measurements on items not already accounted for at fair value; rather it applies, with certain exceptions, to other accounting pronouncements that either require or permit fair value measurements. Under SFAS No. 157, fair value refers to the price that would be received to sell an asset or paid to transfer a liability in an orderly transaction between market participants in the principal or most advantageous market. The standard clarifies that fair value should be based on the assumptions market participants would use when pricing the asset or liability. The provisions of SFAS No. 157 are effective for fiscal years beginning after November 15, 2007. The Company is currently evaluating the effect that the adoption of SFAS No. 157 will have on its consolidated results of operations and financial condition. In July 2006, the FASB issued FASB Interpretation No. 48 ("FIN 48"), "Accounting for Uncertainty in Income Taxes -- an interpretation of FASB Statement No. 109." FIN 48 prescribes a comprehensive model for recognizing, measuring, presenting and disclosing in the financial statements tax positions taken or expected to be taken on a tax return, including a decision whether to file or not to file a tax return in a particular jurisdiction. FIN 48 is effective for fiscal years beginning after December 15, 2006. If there are changes in net assets as a result of the application of FIN 48, these will be accounted for as an adjustment to retained earnings. The Company is currently assessing the impact of FIN 48 on its consolidated results of operations and financial position. 3. SHOPNBC PRIVATE LABEL AND CO-BRAND CREDIT CARD PROGRAM:
3.  ShopNBC Private Label and Co-Brand Credit Card Program:
In the third quarter of fiscal 2006, the Company introduced and established a new private label and co-brand revolving consumer credit card program (the "Program"“Program”). The Program is made available to all qualified consumers for the financing of purchases of products from ShopNBC and for the financing of purchases of products and services from other non-ShopNBC retailers. The Program is intended to be used by cardholders for purchases made primarily for personal, family or household use. The issuing bank is the sole owner of the account issued under the Program and absorbs losses associated with non-payment by cardholders. The issuing bank pays fees to the Company based on the number of credit card accounts activated and on card usage. Once a customer is approved to receive a ShopNBC private label or co-branded 59 VALUEVISION MEDIA, INC. AND SUBSIDIARIES NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED) credit card and the card is activated, the customer is eligible to participate in the Company'sCompany’s credit card rewards program. Under the rewards program, points are earned on purchases made with the credit cards at ShopNBC and other retailers where the co-branded card is accepted. Cardholders who accumulate the requisite number of points are issued a $50 certificate award towards the future purchase of ShopNBC merchandise. The certificate award expires after twelve months if unredeemed. The Company accounts for the rewards program in accordance with Emerging Issues Task Force ("EITF"(“EITF”) issueNo. 00-22,Accounting for "Points"“Points” and Certain Other Time-Based or Volume-Based Sales Incentive Offers, and Offers for Free Products or Services to Be Delivered in the Future.Future. The value of points earned is included in accrued liabilities and recorded as a reduction in revenue as points are earned, based on the retail value of points that are projected to be redeemed. The Company accounts for the Private Label and Co-Brand Credit Card Agreement in accordance with EITFNo. 00-21,Revenue Arrangements with Multiple Deliverables.Deliverables. In conjunction with the signing of the ShopNBC Private Label and Co-Brand Credit Card Agreement, the Company received from the issuing bank a non-refundable signing bonus as an incentive for the Company to enter into the agreement. The bonus has been recorded as deferred revenue in the accompanying financial statements and is being recognized as revenue over the term of the agreement. 4. ACQUISITIONS
4.  Short and Long-Term Investments:
At February 2, 2008, our investment portfolio included auction rate securities with an estimated fair value of $24,346,000 ($26,800,000 cost basis). The Company’s auction rate securities are variable rate debt instruments that have underlying securities with contractual maturities greater than ten years. Holders of auction rate securities can either sell through the auction or bid based on a desired interest rate or hold and accept the reset rate. If there are insufficient buyers, then the auction fails and holders are unable to liquidate their investment through the auction. A


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VALUEVISION MEDIA, INC. AND DISPOSITIONS: In December 2005,SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS — (Continued)
failed auction is not a default of the debt instrument, but does set a new interest rate in accordance with the original terms of the debt instrument. The result of a failed auction is that the auction rate security continues to pay interest in accordance with its terms. Auctions continue to be held as scheduled until the auction rate security matures or until it is called. These mostly AAA-rated auction rate securities, which met our investment guidelines at the time the investments were made, have failed to settle in auctions during fiscal 2007. At this time, these investments are not liquid, and in the event the Company completedneeds to access these funds, the saleCompany will not be able to do so without a loss of its low power television station locatedprinciple.
The Company has reduced the carrying value of these investments by $2,454,000 through other comprehensive income (loss) to reflect a temporary impairment on these securities. Currently, the Company believes these investments are temporarily impaired, but it is not clear in Atlanta, Georgia for a totalwhat period of $400,000.time they will be settled. Due to the current lack of liquidity of these investments, they are classified as long-term investments on our balance sheet.
Short and long-term investments include the following available-for-sale securities at February 2, 2008 and February 3, 2007:
                 
  February 2, 2008 
     Gross
  Gross
    
     Unrealized
  Unrealized
  Estimated
 
  Cost  Gains  Losses  Fair Value 
 
Short-term:                
Auction-rate securities $6,502,000  $  —  $  $6,502,000 
Corporate bonds  4,088,000         4,088,000 
                 
  $10,590,000  $  $  $10,590,000 
                 
Long-term:                
Auction-rate securities $26,800,000  $  $2,454,000  $24,346,000 
                 
                 
  February 3, 2007 
     Gross
  Gross
    
     Unrealized
  Unrealized
  Estimated
 
  Cost  Gains  Losses  Fair Value 
 
Short-term:                
Auction-rate securities $29,798,000  $  $  $29,798,000 
                 
Short and long-term investments include the following held-to-maturity securities at February 2, 2008 and February 3, 2007:
                 
  February 2, 2008 
     Gross
  Gross
    
  Carrying
  Unrecognized
  Unrecognized
  Estimated
 
  Amount  Holding Gains  Holding Losses  Fair Value 
 
Short-term:                
Corporate bonds $22,883,000  $122,000  $87,000  $22,918,000 
                 
Long-term:                
Corporate bonds $1,960,000  $  $28,000  $1,932,000 
                 


63


VALUEVISION MEDIA, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS — (Continued)
The following table summarizes the contractual maturities of the Company’s short and long-term debt securities as of February 2, 2008:
     
Less than one year $33,473,000 
Mature in 1-2 years  1,960,000 
Mature after 5 years  24,346,000 
     
  $59,779,000 
     
Proceeds from sales of available-for-sale and held-to-maturity securities were $50,477,000, $31,035,000, and $79,193,000 during fiscal 2007, 2006 and 2005, respectively. Sales of available-for-sale securities in fiscal 2007, fiscal 2006 and fiscal 2005 resulted in no gains or losses recorded. The cost of all securities sold is based on the specific identification method. The Company recorded a pre-tax operating gaincharges for other-than-temporary impairment securities of $72,000, $-0- and $-0- during fiscal 2007, 2006 and 2005, respectively. As of February 2, 2008, all gross unrealized losses on the sale of the low power television station of $294,000Company’s taxable auction rate security investments deemed to be temporarily impaired have been in the fourth quarter of fiscal 2005. Management believes that the sale of this station did not have a significant impact on the ongoing operations of the Company. 5. DISCONTINUED FANBUZZ OPERATIONS: an unrealized position for less than twelve months.
5.  Discontinued FanBuzz Operations:
In the second quarter of fiscal 2005, the Company decided to close its FanBuzz subsidiary operations and finalized the shut down in the third quarter of fiscal 2005. FanBuzz was ane-commerce and fulfillment solutions provider for a number of sports, media, entertainment and retail companies. The decision to shut down FanBuzz was made after continued operating losses were experienced following the loss of its NHL contract in September 2004 and after a number of other FanBuzz customers notified the Company in the first quarter of fiscal 2005 that they elected not to renew the term of theire-commerce services agreements. FanBuzz ceased business operations as of October 29, 2005 and was a reportable segment under SFAS No. 131. The results of operations for FanBuzz have been classified as discontinued operations in the accompanying consolidated statements of operations for all periods presented. Net sales from discontinued operations werewas $5,384,000 and $25,782,000 for the fiscal yearsyear ended February 4, 2006 and January 31, 2005, respectively. Losses2006. Loss from discontinued operations werewas $2,296,000 and $14,882,000 for the fiscal yearsyear ended February 4, 2006 and January 31, 2005, respectively. Gain recognized on disposal of FanBuzz in fiscal 2005 was $895,000. The Company's consolidated balance sheet as of February 4, 2006 includes $357,000 in current assets, $276,000 in current liabilities and $-0- in long-term assets and long-term liabilities related to FanBuzz. 6. SHAREHOLDERS' EQUITY AND REDEEMABLE PREFERRED STOCK: COMMON STOCK 2006.
6.  Shareholders’ Equity and Redeemable Preferred Stock:
Common Stock
The Company currently has authorized 100,000,000 shares of undesignated capital stock, of which approximately 37,594,00034,070,000 shares were issued and outstanding as common stock as of February 3, 2007.2, 2008. The board of directors may establish new classes and series of capital stock by resolution without shareholder approval. 60 VALUEVISION MEDIA, INC. AND SUBSIDIARIES NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED) DIVIDENDS
Dividends
The Company has never declared or paid any dividends with respect to its capital stock. Under the terms of the shareholder agreement between the Company and GE Capital Equity Investments, Inc. ("(“GE Equity"Equity”), the Company is prohibited from paying dividends in excess of 5% of the Company'sCompany’s market capitalization in any fiscal quarter. REDEEMABLE PREFERRED STOCK
Redeemable Preferred Stock
As discussed further in Note 13, in fiscal 1999, pursuant to an Investment Agreement between the Company and GE Equity, the Company sold to GE Equity 5,339,500 shares of its Series A Redeemable Convertible Preferred Stock, $0.01 par value for aggregate proceeds of $44,265,000$44,264,000 less issuance costs of $2,850,000. The preferred stock is convertible into an equal number of shares of the Company'sCompany’s common stock and has a mandatory redemption after ten years from date of issuance at $8.29 per share. The excess of the redemption value over the carrying value is being accreted by periodic charges to equity over the ten-year redemption period. WARRANTS


64


VALUEVISION MEDIA, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS — (Continued)
Warrants
As discussed further in Notes 2 and 15, in November 2000, the Company issued to NBCNBCU warrants to purchase 6,000,000 shares of the Company'sCompany’s common stock at an exercise price of $17.375 per share. The warrants were issued in connection with the Company'sCompany’s execution of a Trademark License Agreement pursuant to which NBCNBCU granted the Company an exclusive, worldwide license to use certain NBC trademarks, service marks and domain names to rebrand the Company'sCompany’s business and corporate name for a term of ten years. InAs of February 2, 2008, all of the fourth quarterwarrants are vested and 4,000,000 of fiscal 2006, 2,000,000 of thesethe warrants hadhave expired unexercised.
As discussed further in NoteNotes 2 and 13, in fiscal 1999, the Company issued to NBC warrants to purchase 1,450,000 shares of the Company's common stock at an exercise price of $8.29 per share. The warrants were issued in connection with the Company's execution of a Distribution and Marketing Agreement with NBC. In conjunction with the Company's November 2000 execution of the Trademark License Agreement with NBC, the Company agreed to accelerate the vesting of these warrants. As of February 4, 2006, there are no longer warrants outstanding related to the fiscal 1999 Distribution and Marketing Agreement. In fiscal 2001, the Company issued to NBC warrants to purchase 343,725 shares of the Company's common stock at an exercise price of $23.07 per share. These warrants expired unexercised during fiscal 2006. In fiscal 2002, the Company issued to NBCNBCU warrants to purchase 36,858 shares of the Company'sCompany’s common stock at an exercise price of $15.74 per share. The warrants vest over five years, and have a term of five years from the date of vesting. The additional warrants, which are currently outstanding, were issued in connection with the Company'sCompany’s Distribution and Marketing Agreement with NBC,NBCU, which provides that warrants will be granted at current market prices upon the achievement of specific goals in connection with distribution of the Company'sCompany’s television programming with respect to FTE subscriber homes. STOCK-BASED COMPENSATION
Stock-Based Compensation
Stock-based compensation expense charged to continuing operations for fiscal 2007 and fiscal 2006 related to stock option awards was $1,556,000. The adoption of SFAS No. 123R in fiscal 2006 resulted in the recognition of incremental pre-tax stock-based compensation expense$1,880,000 and an increase in the year to date net loss of $1,556,000, and a $.04 negative impact on basic and fully diluted loss per share.respectively. The Company has not recorded any income tax benefit from the exercise of stock options due to the uncertainty of realizing income tax benefits in the future. Additionally, in fiscal 2006, the Company reclassified unearned compensation on restricted stock awards of $154,000 to additional paid in capital. The cumulative effect adjustment for forfeitures related to non-vested stock-based awards was not material. 61 VALUEVISION MEDIA, INC. AND SUBSIDIARIES NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
As of February 3, 2007,2, 2008, the Company had two active omnibus stock plans for which stock awards can be currently granted: the 2004 Omnibus Stock Plan (as amended and restated in fiscal 2006) which provides for the issuance of up to 4,000,000 shares of the Company'sCompany’s common stock; and the 2001 Omnibus Stock Plan which provides for the issuance of up to 3,000,000 shares of the Company'sCompany’s stock. These plans are administered by the Company's Human Resourceshuman resources and compensation committee of the board of directors (“Compensation Committee ("Compensation Committee"Committee”) and provide for awards for employees, directors and consultants. All employees and directors of the Company orand its affiliates are eligible to receive awards under the plans. The types of awards that may be granted under these plans include restricted (unvested shares) and unrestricted stock, incentive and nonstatutory stock options, stock appreciation rights, performance units, and other stock-based awards. Incentive stock options may be granted to employees at such exercise prices as the Compensation Committee may determine but not less than 100% of the fair market value of the underlying stock as of the date of grant. No incentive stock option may be granted more than ten years after the effective date of the respective plan'splan’s inception or be exercisable more than ten years after the date of grant. Options granted to outside directors are nonstatutory stock options with an exercise price equal to 100% of the fair market value of the underlying stock as of the date of grant. Options granted under these plans are exercisable and generally vest over three years in the case of employee stock options and vest immediately on the date of grant in the case of director options, and generally have contractual terms of either five years from the date of vesting or ten years from the date of grant. Prior to the adoption of the 2004 and 2001 plans, the Company had other incentive stock option plans in place in which stock options were granted to employees under similar vesting terms. The Company no longer makes any further grants from these other plans. The Company has also granted non-qualified stock options to current and former directors and certain employees with similar vesting terms.
The fair value of each option award is estimated on the date of grant using the Black-Scholes option pricing model that uses assumptions noted in the following table. Expected volatilities are based on the historical volatility of the Company'sCompany’s stock. Expected term is calculated using the simplified method taking into consideration the option'soption’s contractual life and vesting terms. The risk-free interest rate for periods within the contractual life of the option is based on the U.S. Treasury yield curve in effect at the time of grant. Expected dividend yields were not


65


VALUEVISION MEDIA, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS — (Continued)
used in the fair value computations as the Company has never declared or paid dividends on its common stock and currently intends to retain earnings for use in operations.
FISCAL FISCAL FISCAL 2006 2005 2004 ---------- ------- ------- Expected volatility................................... 33%-35% 36% 36% Expected term (in years).............................. 6 years 6 years 6 years Risk-free interest rate............................... 4.7%-5.12% 4.7% 3.8%
62 VALUEVISION MEDIA, INC. AND SUBSIDIARIES NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
             
  Fiscal
  Fiscal
  Fiscal
 
  2007  2006  2005 
 
Expected volatility  33%-40%  33%-35%  36%
Expected term (in years)  6 years   6 years   6 years 
Risk-free interest rate  3.2%-5.1%  4.7%-5.12%  4.7%
A summary of the status of the Company'sCompany’s stock option activity as of February 3, 20072, 2008 and changes during the year then ended is as follows:
2004 2001 1990 1994 INCENTIVE WEIGHTED INCENTIVE WEIGHTED INCENTIVE WEIGHTED OTHER NON- WEIGHTED EXECUTIVE STOCK AVERAGE STOCK AVERAGE STOCK AVERAGE QUALIFIED AVERAGE STOCK OPTION EXERCISE OPTION EXERCISE OPTION EXERCISE STOCK EXERCISE OPTION PLAN PRICE PLAN PRICE PLAN PRICE OPTIONS PRICE PLAN --------- -------- --------- -------- --------- -------- ---------- -------- --------- Balance outstanding, February 4, 2006...... 1,776,000 $12.03 2,124,000 $14.78 900,000 $18.16 2,551,000 $16.50 648,000 Granted............... 120,000 12.10 140,000 12.70 -- -- -- -- -- Exercised............. (41,000) 11.66 (59,000) 12.42 (46,000) 10.78 (57,000) 10.76 (292,000) Forfeited or canceled............ (121,000) 12.38 (581,000) 15.48 (392,000) 19.17 (656,000) 18.71 -- --------- ------ --------- ------ --------- ------ --------- ------ -------- Balance outstanding, February 3 2007....... 1,734,000 $12.08 1,624,000 $14.44 462,000 $18.03 1,838,000 $15.89 356,000 ========= ====== ========= ====== ========= ====== ========= ====== ======== Options exercisable at: February 3, 2007...... 1,394,000 $12.22 1,467,000 $14.64 462,000 $18.03 1,804,000 $15.98 356,000 ========= ====== ========= ====== ========= ====== ========= ====== ======== February 4, 2006...... 1,322,000 $12.39 2,097,000 $14.82 900,000 $18.16 2,501,000 $16.61 648,000 ========= ====== ========= ====== ========= ====== ========= ====== ======== January 31, 2005...... 769,000 $12.88 1,300,000 $15.47 1,056,000 $17.52 1,422,000 $17.07 748,000 ========= ====== ========= ====== ========= ====== ========= ====== ======== WEIGHTED AVERAGE EXERCISE PRICE -------- Balance outstanding, February 4, 2006...... $16.68 Granted............... -- Exercised............. 3.38 Forfeited or canceled............ -- ------ Balance outstanding, February 3 2007....... $27.57 ====== Options exercisable at: February 3, 2007...... $27.57 ====== February 4, 2006...... $16.68 ====== January 31, 2005...... $14.90 ======
                                         
  2004
     2001
     1990
           1994
    
  Incentive
  Weighted
  Incentive
  Weighted
  Incentive
  Weighted
  Other Non-
  Weighted
  Executive
  Weighted
 
  Stock
  Average
  Stock
  Average
  Stock
  Average
  Qualified
  Average
  Stock
  Average
 
  Option
  Exercise
  Option
  Exercise
  Option
  Exercise
  Stock
  Exercise
  Option
  Exercise
 
  Plan  Price  Plan  Price  Plan  Price  Options  Price  Plan  Price 
 
Balance outstanding,                                        
February 3, 2007  1,734,000  $12.08   1,624,000  $14.44   462,000  $18.03   1,838,000  $15.89   356,000  $27.57 
Granted  1,603,000   6.19   526,000   10.58                   
Exercised  (48,000)  10.58         (1,000)  10.69             
Forfeited or canceled  (348,000)  12.38   (689,000)  14.25   (425,000)  18.41   (401,000)  17.80   (356,000   27.57 
                                         
Balance outstanding,                                        
February 2, 2008  2,941,000  $8.86   1,461,000  $13.14   36,000  $13.83   1,437,000  $15.35     $ 
                                         
Options exercisable at:                                        
February 2, 2008  1,276,000  $11.91   918,000  $14.46   36,000  $13.83   1,403,000  $15.46     $ 
                                         
February 3, 2007  1,394,000  $12.22   1,467,000  $14.64   462,000  $18.03   1,804,000  $15.98   356,000  $27.57 
                                         
February 4, 2006  1,322,000  $12.39   2,097,000  $14.82   900,000  $18.16   2,501,000  $16.61   648,000  $16.68 
                                         
The following table summarizes information regarding stock options at February 3, 2007:
WEIGHTED WEIGHTED WEIGHTED AVERAGE WEIGHTED AVERAGE AVERAGE REMAINING AGGREGATE VESTED OR AVERAGE REMAINING AGGREGATE OPTIONS EXERCISE CONTRACTUAL INTRINSIC EXPECTED TO EXERCISE CONTRACTUAL INTRINSIC OPTION TYPE OUTSTANDING PRICE LIFE (YEARS) VALUE VEST PRICE LIFE (YEARS) VALUE - ----------- ----------- -------- ------------ ---------- ----------- -------- ------------ ---------- 2004 Incentive:....... 1,734,000 $12.08 7.9 $1,078,000 1,700,000 $12.09 7.9 $1,042,000 ========= ========== ========= ========== 2001 Incentive:....... 1,624,000 $14.44 5.5 $ 85,000 1,608,000 $14.46 5.2 $ 84,000 ========= ========== ========= ========== 1990 Incentive:....... 462,000 $18.03 0.7 $ 26,000 462,000 $18.03 0.7 $ 26,000 ========= ========== ========= ========== Other Non-qualified:...... 1,838,000 $15.89 5.2 $ 49,000 1,838,000 $15.89 5.2 $ 49,000 ========= ========== ========= ========== 1994 Executive:....... 356,000 $27.57 0.3 $ -- 356,000 $27.57 0.3 $ -- ========= ========== ========= ==========
2, 2008:
                                 
        Weighted
           Weighted
    
     Weighted
  Average
        Weighted
  Average
    
     Average
  Remaining
  Aggregate
  Vested or
  Average
  Remaining
  Aggregate
 
  Options
  Exercise
  Contractual
  Intrinsic
  Expected to
  Exercise
  Contractual
  Intrinsic
 
Option Type
 Outstanding  Price  Life (Years)  Value  Vest  Price  Life (Years)  Value 
 
2004 Incentive:  2,941,000  $8.86   8.6  $479,000   2,774,000  $9.00   8.5  $431,000 
                                 
2001 Incentive:  1,461,000  $13.14   6.4  $   1,405,000  $13.22   5.6  $ 
                                 
1990 Incentive:  36,000  $13.83   1.1  $   36,000  $13.83   1.1  $ 
                                 
Other Non-qualified:  1,437,000  $15.35   0.2  $   1,403,000  $15.46   0.2  $ 
                                 
1994 Executive:    $     $     $     $ 
                                 
The weighted average grant date fair value of options granted in fiscal 2007, 2006 and 2005 was $3.16, $5.18 and 2004 was $5.18, $6.84, and $6.52, respectively. The total intrinsic value of options exercised during fiscal 2007, 2006 and 2005 was $52,000, $2,984,000 and 2004 was $2,984,000, $1,252,000, and $2,991,000, respectively. As of February 3, 2007,2, 2008, total unrecognized compensation cost related to stock options was $2,186,000$6,307,000 and is expected to be recognized over a weighted average period of approximately 1.01.7 year.
Prior to fiscal 2006, the Company accounted for its stock option plans under the recognition and measurement principles of APB No. 25, and the disclosure-only provisions of SFAS 123. No employee stock option


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VALUEVISION MEDIA, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS — (Continued)
compensation cost was reflected in the net loss, as all options granted under those plans had an exercise price equal to the market value of the underlying common stock on the date of grant. The following table 63 VALUEVISION MEDIA, INC. AND SUBSIDIARIES NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED) illustrates the effect on net loss and net loss per share if the Company had applied the fair value recognition provisions of SFAS No. 123 to stock-based employee compensation:
FOR THE YEARS ENDED --------------------------- FEBRUARY 4, JANUARY 31, 2006 2005 ------------ ------------ Net loss available to common shareholders: As reported............................................ $(16,040,000) $(57,886,000) Deduct: Total stock-based employee compensation expense determined under fair value based method for all awards, net of related tax effects..................... (17,591,000) (15,395,000) ------------ ------------ Pro forma.............................................. $(33,631,000) $(73,281,000) ============ ============ Net loss per share: Basic: As reported......................................... $ (0.43) $ (1.57) Pro forma........................................... (0.90) (1.99) Diluted: As reported......................................... $ (0.43) $ (1.57) Pro forma........................................... (0.90) (1.99)
     
  For the Year Ended
 
  February 4, 2006 
 
Net loss available to common shareholders:    
As reported $(16,040,000)
Deduct: Total stock-based employee compensation expense determined under fair value based method for all awards, net of related tax effects  (17,591,000)
     
Pro forma $(33,631,000)
     
Net loss per share:    
Basic:    
As reported $(0.43)
Pro forma  (0.90)
Diluted:    
As reported $(0.43)
Pro forma  (0.90)
In December 2005, the Company'sCompany’s board of directors approved the acceleration and vesting of approximately 1,200,000 outstanding unvested stock options with an exercise price greater than $11.78 per share as of December 19, 2005 under the Company'sCompany’s stock-based incentive compensation plans. The options affected are held by executive officers, directors and employees of the Company and have a range of exercise prices between $11.80 and $19.26 per share and a weighted average exercise price of $15.06 per share. The board accelerated the vesting period to eliminate the Company'sCompany’s future recognition of compensation expense associated with these out-of-the money stock options required under SFAS No. 123R, which was effective for the Company beginning in the first quarter of fiscal 2006. As a condition of the acceleration, the Company also imposed a holding period on shares underlying the accelerated options held by certain of its executive officers requiring these officers to refrain from selling any shares acquired upon the exercise of the accelerated options until the date on which the related options would have vested under the options'options’ original vesting terms. STOCK OPTION TAX BENEFIT
Stock Option Tax Benefit
The exercise of certain stock options granted under the Company'sCompany’s stock option plans gives rise to compensation, which is includible in the taxable income of the applicable employees and deductible by the Company for federal and state income tax purposes. Such compensation results from increases in the fair market value of the Company'sCompany’s common stock subsequent to the date of grant of the applicable exercised stock options and is not recognized as an expense for financial accounting purposes, as the options were originally granted at the fair market value of the Company'sCompany’s common stock on the date of grant. The related tax benefits will be recorded as additional paid-in capital if and when realized, and totaled $23,000, $1,106,000 $484,000 and $1,063,000$484,000 in fiscal 2007, 2006 2005 and 2004,2005, respectively. The Company has not recorded the tax benefit through paid in capital in these fiscal years, as the related tax deductions were not taken due to the losses incurred. These benefits will be recorded in the applicable future periods. RESTRICTED STOCK
Restricted Stock
On June 21, 2006,28, 2007, the Company granted a total of 40,000 shares of restricted stock from the Company'sCompany’s 2004 Omnibus Stock Plan to its five non-management directors elected by the holders of the Company's 64 Company’s common stock


67


VALUEVISION MEDIA, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED) common stock (in— (Continued)
(in contrast to the three directors elected by the holders of the Company'sCompany’s preferred stock) as part of the Company'sCompany’s annual director compensation program. The restricted stock vests on the first anniversary of the date of grant. The aggregate market value of the restricted stock at the date of award was $468,000$459,000 and is being amortized as director compensation expense over the twelve-month vesting period.
On June 21, 2006, the Company granted 40,000 shares of restricted stock from the Company’s 2004 Omnibus Stock Plan to its five non-management directors as part of the Company’s annual director compensation program. The aggregate market value of the restricted stock at the date of award was $468,000 and was amortized as director compensation expense over the twelve-month vesting period. The shares vested on June 21, 2007. In the second quarter of fiscal 2004, the Company awarded 25,000 shares of restricted stock to certain employees. This restricted stock grant vests over different periods ranging from 17 to 53 months. The aggregate market value of the restricted stock at the award dates was $308,000 and is being amortized as compensation expense over the respective vesting periods. Compensation expense recorded in fiscal 2007, 2006 2005 and 20042005 relating to restricted stock grants was $534,000, $345,000 $190,000 and $486,000,$190,000, respectively. As of February 3, 2007,2, 2008, there was $276,000$375,000 of total unrecognized compensation cost related to non-vested restricted stock granted. That cost is expected to be recognized over a weighted average period of 0.7 years. The total fair value of restricted stock vested during fiscal 2007, 2006 and 2005 was $492,000, $26,000 and 2004 was $26,000, $888,000 and $672,000 respectively.
A summary of the status of the Company'sCompany’s non-vested restricted stock activity as of February 3, 20072, 2008 and changes during the nine-month period then ended is as follows:
WEIGHTED AVERAGE GRANT DATE FAIR SHARES VALUE ------ ---------------- Non-vested outstanding, February 4, 2006.................... 23,000 $12.28 Granted................................................... 40,000 11.69 Vested.................................................... (3,000) 12.75 Forfeited................................................. -- -- ------ ------ Non-vested outstanding, February 3, 2007.................... 60,000 $11.87 ====== ======
COMMON STOCK REPURCHASE PROGRAM
         
     Weighted Average
 
     Grant Date Fair
 
  Shares  Value 
 
Non-vested outstanding, February 3, 2007  60,000  $11.87 
Granted  67,000  $9.39 
Vested  (45,000) $11.81 
Forfeited    $ 
         
Non-vested outstanding, February 2, 2008  82,000  $9.88 
         
Common Stock Repurchase Program
In August 2006, the Company'sCompany’s board of directors authorized a common stock repurchase program. The program authorizes the Company'sCompany’s management, acting through an investment banking firm selected as the Company'sCompany’s agent, to repurchase up to $10 million of the Company'sCompany’s common stock through August 2007 by open market purchases or negotiated transactions at prices and amounts as determined by the Company from time to time. In May 2007, the Company’s board of directors authorized the repurchase of an additional $25 million of the Company’s common stock under its stock repurchase program. During fiscal 2007, the Company repurchased a total of 3,618,000 shares of common stock for a total investment of $26,985,000 at an average price of $7.46 per share. During fiscal 2006, the Company repurchased a total of 406,000 shares of common stock for a total investment of $4,682,000$4,699,000 at an average price of $11.54$11.58 per share. The Company did not repurchase any shares under its repurchase program during the fiscal yearsyear ended February 4, 2006 and January 31, 2005. 65 2006. On March 6, 2008, the Company’s board of directors authorized an additional $10 million for stock repurchases under its stock repurchase program.


68


VALUEVISION MEDIA, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED) 7. INCOME TAXES: — (Continued)
7.  Income Taxes:
The Company records deferred taxes for differences between the financial reporting and income tax bases of assets and liabilities, computed in accordance with tax laws in effect at that time. The deferred taxes related to such differences as of February 3, 20072, 2008 and February 4, 20063, 2007 were as follows:
FEBRUARY 3, FEBRUARY 4, 2007 2006 ------------ ------------ Accruals and reserves not currently deductible for tax purposes............................................... $ 7,578,000 $ 6,093,000 Inventory capitalization................................. 1,273,000 967,000 Basis differences in intangible assets................... (3,477,000) (2,643,000) Differences in depreciation lives and methods............ (5,043,000) (5,981,000) Differences in investments and other items............... 2,182,000 2,830,000 Net operating loss carryforwards......................... 52,150,000 53,978,000 Valuation allowance...................................... (54,663,000) (55,244,000) ------------ ------------ Net deferred tax asset................................... $ -- $ -- ============ ============
         
  February 2,
  February 3,
 
  2008  2007 
 
Accruals and reserves not currently deductible for tax purposes $9,341,000  $7,578,000 
Inventory capitalization  1,388,000   1,273,000 
Basis differences in intangible assets  (4,139,000)  (3,477,000)
Differences in depreciation lives and methods  989,000   (5,043,000)
Differences in investments and other items  1,064,000   2,182,000 
Net operating loss carryforwards  47,887,000   60,681,000 
Valuation allowance  (56,530,000)  (63,194,000)
         
Net deferred tax asset $  $ 
         
The (provision) benefit from income taxes consisted of the following:
YEARS ENDED --------------------------------------- FEBRUARY 3, FEBRUARY 4, JANUARY 31, 2007 2006 2005 ----------- ----------- ----------- Current............................................. $(75,000) $762,000 $(25,000) Deferred............................................ -- -- -- -------- -------- -------- $(75,000) $762,000 $(25,000) ======== ======== ========
             
  Years Ended 
  February 2,
  February 3,
  February 4,
 
  2008  2007  2006 
 
Current $(839,000) $(75,000) $762,000 
Deferred         
             
  $(839,000) $(75,000) $762,000 
             
A reconciliation of the statutory tax rates to the Company'sCompany’s effective tax rate is as follows:
YEARS ENDED --------------------------------------- FEBRUARY 3, FEBRUARY 4, JANUARY 31, 2007 2006 2005 ----------- ----------- ----------- Taxes at federal statutory rates.................... 35.0% 35.0% 35.0% State income taxes, net of federal tax benefit...... 4.1 5.2 2.0 SFAS 123(R) stock option vesting expense............ (23.2) -- -- Non-deductible goodwill write down.................. -- -- (6.1) Valuation allowance................................. (17.3) (35.3) (31.0) Tax exempt interest................................. -- -- 0.1 ----- ----- ----- Effective tax rate on continuing operations......... (1.4)% 4.9% 0.0% ===== ===== ===== Effective tax rate on equity in net income of affiliates........................................ 0.0% 0.0% 0.0% ===== ===== ===== Effective tax rate on discontinued operations....... 0.0% 0.0% 0.0% ===== ===== =====
             
  Years Ended 
  February 2,
  February 3,
  February 4,
 
  2008  2007  2006 
 
Taxes at federal statutory rates  35.0%  35.0%  35.0%
State income taxes, net of federal tax benefit  2.5   4.1   5.2 
SFAS 123(R) stock option vesting expense  3.1   (53.2)   
Valuation allowance and NOL carryforward benefits  (37.0)  10.9   (34.8)
             
Effective tax rate on continuing operations  3.6%  (3.2)  5.4%
             
Based on the Company'sCompany’s recent history of losses, and as discussed further in Note 2, the Company has recorded a full valuation allowance for its net deferred tax assets and net operating loss carryforwards as of February 3, 20072, 2008 and February 4, 20063, 2007 in accordance with the provisions of SFAS No. 109.109, which places primary importance on the Company’s most recent operating results when assessing the need for a valuation allowance. The ultimate realization of these deferred tax assets depends on the ability of the Company to generate sufficient taxable income and capital gains in the future. The Company intends to maintain a full valuation allowance for its net deferred tax assets and net operating loss carryforwards until sufficient positive evidence exists to support reversal of the reserve. As of February 3, 2007,2, 2008, the Company has gross operating loss carryforwards for Federal and State income tax purposes of approximately $152$117 million and $77$52 million, respectively, which begin to expire in January 2022 and 2017, respectively. 66 Effective November 3, 2007, the Company experienced an “ownership change” as defined in section 382 of the Internal Revenue Code. Because of the ownership change, the Company’s ability to use its net operating loss carryforwards and credits to offset future taxable income is subject to annual limitations.


69


VALUEVISION MEDIA, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED) 8. COMMITMENTS AND CONTINGENCIES: CABLE AND SATELLITE AFFILIATION AGREEMENTS — (Continued)
8.  Commitments and Contingencies:
Cable and Satellite Affiliation Agreements
As of February 3, 2007,2, 2008, the Company hadhas entered into three- to twelve-year affiliation agreements withthat represent approximately 1301,400 cable system operatorssystems along with the satellite companies DIRECTV and EchoStar (DISH Network) that require each to offer the Company'sCompany’s television home shopping programming on a full-time basis over their systems. Under certain circumstances, these television operators may cancel their agreements prior to expiration. The affiliation agreements generally provide that the Company will pay each operator a monthly access fee and marketing support payment based upon the number of homes carrying the Company'sCompany’s television home shopping programming. For the years ended February 2, 2008, February 3, 2007 and February 4, 2006, and January 31, 2005, respectively, the Company paidexpensed approximately $106,654,000, $99,857,000$128,024,000, $121,710,000 and $93,539,000$122,599,000 under these long-term affiliation agreements.
The Company has entered into, and will continue to enter into, affiliation agreements with other television operators providing for full- or part-time carriage of the Company'sCompany’s television home shopping programming. Under certain circumstances the Company may be required to pay the operator a one-time initial launch fee, which is capitalized and amortized on a straight-line basis over the term of the agreement.
Future cable and satellite affiliation cash commitments at February 3, 20072, 2008 are as follows:
FISCAL YEAR AMOUNT - ----------- ------------ 2007........................................................ $110,118,000 2008........................................................ 103,419,000 2009........................................................ 36,269,000 2010........................................................ 35,818,000 2011 and thereafter......................................... 59,138,000
EMPLOYMENT AGREEMENTS On December 1, 2003, the Company entered into a three-year employment agreement with its chief executive officer.
     
Fiscal Year
 Amount 
 
2008 $105,688,000 
2009  39,982,000 
2010  37,626,000 
2011  32,649,000 
2012 and thereafter  29,928,000 
Employment Agreements
The employment agreement specifies, among other things, the term and duties of employment, compensation and benefits, termination of employment, severance, and non-compete restrictions. The employment agreement renews automatically for one-year terms on December 1st of each year, unless either the chief executive officer or the Company has given notice of the intention not to renew the agreement. No such notice was given by either party in fiscal year 2006, and accordingly the agreement was renewed for a one-year term until December 1, 2007. In addition, the Company has entered into employment agreements with a number of officers and on-air hosts of the Company for original terms ranging from 12 to 3648 months. These agreements specify, among other things, the term and duties of employment, compensation and benefits, termination of employment (including for cause, which would reduce the Company'sCompany’s total obligation under these agreements), severance payments and non-disclosing and non-compete restrictions. The aggregate commitment for future base compensation at February 3, 20072, 2008 was approximately $5,034,000. OPERATING LEASE COMMITMENTS The Company leases certain property and equipment under non-cancelable operating lease agreements. Property and equipment covered by such operating lease agreements include offices and warehousing facilities at subsidiary locations, satellite transponder, office equipment and certain tower site locations. 67 VALUEVISION MEDIA, INC. AND SUBSIDIARIES NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED) Future minimum lease payments at February 3, 2007 are as follows:
FISCAL YEAR AMOUNT - ----------- ----------- 2007........................................................ $ 2,387,000 2008........................................................ 2,156,000 2009........................................................ 2,008,000 2010........................................................ 2,012,000 2011 and thereafter......................................... 14,335,000
Total rent expense under such agreements was approximately $2,640,000 in fiscal 2006, $2,771,000 in fiscal 2005 and $3,608,000 in fiscal 2004. CAPITAL LEASE COMMITMENTS The Company leases certain computer equipment and software licenses under noncancelable capital leases and includes these assets in property and equipment in the accompanying consolidated balance sheets. The capitalized cost of leased assets was approximately $395,000 at February 3, 2007 and $2,084,000 at February 4, 2006. Future minimum lease payments for assets under capital leases at February 3, 2007 are as follows:
FISCAL YEAR - ----------- 2007........................................................ $ 141,000 --------- Total minimum lease payments................................ 141,000 Less: Amounts representing interest......................... (7,000) --------- 134,000 Less: Current portion....................................... (134,000) --------- Long-term capital lease obligation.......................... $ -- =========
2006 LONG TERM INCENTIVE PLAN In January 2006, following the approval of the Company's board of directors, the Company established the ValueVision Media, Inc. 2006 Long Term Incentive Plan. The purpose of the plan is to provide designated key employees with financial incentives tied to the Company's success in achieving challenging multi-year financial and business goals. Management believes that the plan will assist the Company in its ability to retain key employees, will reinforce a performance culture by rewarding measurable results over time and will tie a meaningful portion of key employees' total compensation to the achievement of multi-year corporate goals and objectives. Under the plan, for each performance period management and the compensation committee of the board of directors establishes performance measures under the plan and targets for these measures that must be achieved for awards under the plan. The initial performance period under the plan covers fiscal years 2006 through 2007. For this initial period, the committee determined that qualification for an incentive award under the plan will be tied to the attainment of targets established for four specific financial and business measures at the end of each of fiscal 2006 and fiscal 2007. These measures are: net sales; EBITDA (as defined by the Company); net income; and gross margin dollars per hour. Awards are earned for achievement of the specific targets for each of the four measures at the rate of up to 50% of the potential incentive award for fiscal 2006 and at the rate of up to 100% of the potential incentive award for fiscal 2007; however, the awards will not be cumulative. The board of directors has authorized the plan to operate only for the initial performance period of 68 VALUEVISION MEDIA, INC. AND SUBSIDIARIES NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED) fiscal years 2006 and 2007. The plan could be extended in future periods only upon an affirmative determination by the board of directors. All of the Company's named executive officers and certain key employees designated by management and the compensation committee of the board of directors were selected to participate in the plan for the initial period. Each plan participant will be eligible to receive a 100% payout of their target award equal to their base salary and annual bonus objective in the event that all of the targets set for each of the four plan measures are fully achieved at the end of fiscal 2007, and provided that such participant remains an employee in good standing of the Company at the time of payment under the plan, which is scheduled for early 2008. In the event all of the targets are not fully achieved during the performance period, the participant is eligible to receive a lesser amount under the plan based on the Company's performance, however, no amount will be awarded with respect to a plan measure unless at least 60% of the plan measure target is achieved. In the event of early termination or inoperability of the plan due to a change in control of the Company and termination of employment of a participant without cause by the company, the participant may receive a payment under the plan as if all of the targets had been achieved in the initial performance period. All payments under the plan will be made in cash. As of February 3, 2007, the Company has accrued approximately $2.6 million in connection with the 2006 Long Term Incentive Program. CHANGE IN CONTROL AND SEPARATION AGREEMENTS $4,909,000.
The Company has entered into change in control and separation agreements with a number of its officers under which separation pay of up to 12 to 24 months of base salary and benefits could become payable in the event of terminations without cause only under specified circumstances, including terminations following a change in control (as defined in the related agreements) of the Company. RETIREMENT
Operating Lease Commitments
The Company leases certain property and equipment under non-cancelable operating lease agreements. Property and equipment covered by such operating lease agreements include offices and warehousing facilities at subsidiary locations, satellite transponder, office equipment and certain tower site locations.


70


VALUEVISION MEDIA, INC. AND SAVINGS PLAN SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS — (Continued)
Future minimum lease payments at February 2, 2008 are as follows:
     
Fiscal Year
 Amount 
 
2008 $2,197,000 
2009  1,976,000 
2010  1,971,000 
2011  1,975,000 
2012 and thereafter  12,208,000 
Total rent expense under such agreements was approximately $2,499,000 in fiscal 2007, $2,640,000 in fiscal 2006 and $2,771,000 in fiscal 2005.
Retirement and Savings Plan
The Company maintains a qualified 401(k) retirement savings plan covering substantially all employees. The plan allows the Company'sCompany’s employees to make voluntary contributions to the plan. The Company'sCompany’s contribution, if any, is determined annually at the discretion of the board of directors. Starting in January 1999, the Company elected to make matching contributions to the plan. The Company currently matches $.50 for every $1.00 contributed by eligible participants up to a maximum of 6% of eligible compensation. The Company made plan contributions totaling approximately $1,106,000, $860,000 $653,000 and $360,000$653,000 during fiscal 2007, 2006 and 2005, and 2004, respectively. 9. LITIGATION:
9.  Litigation:
The Company is involved from time to time in various claims and lawsuits in the ordinary course of business. In the opinion of management, the claims and suits individually and in the aggregate have not had a material adverse effect on the Company'sCompany’s operations or consolidated financial statements. 10. RELATED PARTY TRANSACTIONS:
10.  Related Party Transactions:
In conjunction with its services agreement with RLM, the Company records revenue for amounts billed to RLM for customer service, fulfillment and warehousing services. Revenues recorded from these services were $14,274,000, $11,973,000 $11,259,000 and $8,705,000$11,259,000 for the years ended February 2, 2008, February 3, 2007 and February 4, 2006, and January 31, 2005, respectively. Amounts due from RLM as of February 2, 2008 and February 3, 2007 were $1,320,000 and February 4, 2006 were $994,000, respectively. On March 28, 2007, VVIFC and $923,000, respectively. InRLM entered into an amendment to the thirdagreement for services providing for certain changes to the agreement, including a potential extension of the term at RLM’s option. The Company anticipates that this services agreement with RLM will end in the first quarter of fiscal 2006,2008 as RLM notified the Company that it had electedmigrates to extend the term of their existing services agreement with the Company to at least August 31, 2008. 69 VALUEVISION MEDIA, INC. AND SUBSIDIARIES NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED) its own customer service, warehousing and fulfillment facilities.
The Company entered into an agreement with RightNow Technologies, Inc. ("RightNow"(“RightNow”) in 2005 under which the Company purchased software applications which enable the Company to utilize certain customer services technologies developed by RightNow. The Company'sCompany’s former President and Chief Executive Officer, William J. Lansing, serves on the board of directors of RightNow. The Company made payments totaling approximately $46,000 during fiscal 2007, $171,000 during fiscal 2006 and $48,000 during fiscal 2005 for this technology and annual software maintenance fees relating to this technology and other services.
The Company entered into a Private Label Credit Card and Co-Brand Credit Card Consumer Program Agreement with GE Money Bank for the financing of private label credit card purchases from ShopNBC and for the financing of co-brand credit card purchases of products and services from other non-ShopNBC retailers. GE Money Bank, the issuing bank for the program, is indirectly wholly-owned by the General Electric Company ("GE"(“GE”), which is also the parent company of NBCNBCU and GE Commercial Finance -- Equity. NBCNBCU and GE Commercial


71


VALUEVISION MEDIA, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS — (Continued)
Finance -- Equity have a substantial percentage ownership in the Company and together have the right to select three of the nine members of the Company'sCompany’s board of directors.
The Company and NBCNBCU are partners in a ten-year Distribution and Marketing Agreement dated March 8, 1999 that provides that NBCNBCU shall have the exclusive right to negotiate on behalf of the Company for the distribution of its home shopping television programming service. As compensation for these services, the Company currently pays NBCNBCU an annual fee of approximately $1.8 million.$930,000. As of February 3, 20072, 2008 the Company hashad accrued approximately $151,000$77,000 in connection with this distribution agreement with NBC. 11. SUPPLEMENTAL CASH FLOW INFORMATION: NBCU.
11.  Supplemental Cash Flow Information:
Supplemental cash flow information and noncash investing and financing activities were as follows:
             
  For the Years Ended 
  February 2,
  February 3,
  February 4,
 
  2008  2007  2006 
 
Supplemental cash flow information:            
Interest paid $9,000  $33,000  $120,000 
             
Income taxes paid $1,009,000  $66,000  $71,000 
             
Supplemental non-cash investing and financing activities:            
Common stock purchase warrants forfeited $10,931,000  $11,057,000  $7,276,000 
             
Exercise of common stock purchase warrants $  $  $5,378,000 
             
Restricted stock awards $633,000  $468,000  $ 
             
Restricted stock forfeited $  $  $9,000 
             
Property and equipment purchases included in accounts payable $523,000  $98,000  $883,000 
             
Equipment purchases under capital lease $  $  $258,000 
             
Noncash reduction of capital lease obligation from FanBuzz capital lease termination $  $  $924,000 
             
Accretion of redeemable preferred stock $291,000  $289,000  $287,000 
             
FOR THE YEARS ENDED --------------------------------------- FEBRUARY 3, FEBRUARY 4, JANUARY 31, 2007 2006 2005 ----------- ----------- ----------- Supplemental cash flow information: Interest paid.................................. $ 33,000 $ 120,000 $198,000 =========== ========== ======== Income taxes paid.............................. $ 66,000 $ 71,000 $ 77,000 =========== ========== ======== Supplemental non-cash investing
12.  Segment Disclosures and financing activities: Common stock purchase warrants forfeited....... $11,057,000 $7,276,000 $ -- =========== ========== ======== Exercise of common stock purchase warrants..... $ -- $5,378,000 $955,000 =========== ========== ======== Restricted stock award......................... $ 468,000 $ -- $308,000 =========== ========== ======== Restricted stock forfeited..................... $ -- $ 9,000 $115,000 =========== ========== ======== Property and equipment purchases included in accounts payable............................ $ 98,000 $ 883,000 $296,000 =========== ========== ======== Equipment purchases under capital lease........ $ -- $ 258,000 $ -- =========== ========== ======== Noncash reduction of capital lease obligation from FanBuzz capital lease termination...... $ -- $ 924,000 $ -- =========== ========== ======== Accretion of redeemable preferred stock........ $ 289,000 $ 287,000 $285,000 =========== ========== ======== Related Information:
70 VALUEVISION MEDIA, INC. AND SUBSIDIARIES NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED) 12. SEGMENT DISCLOSURES AND RELATED INFORMATION:
Statement of Financial Accounting Standards No. 131, "DisclosuresDisclosures about Segments of an Enterprise and Related Information" ("Information(“SFAS No. 131"131”), requires the disclosure of certain information about operating segments in financial statements. The Company'sCompany’s reportable segments are based on the Company'sCompany’s method of internal reporting. The Company'sCompany’s primary business segment is its electronic media segment, which consists primarily of the Company'sCompany’s television home shopping business and internet shopping website business. Management has reviewed the provisions of SFAS No. 131 and has determined that the Company'sCompany’s television and internet home shopping businesses meet the aggregation criteria as outlined in SFAS No. 131 since these two businesses have similar customers, products, economic characteristics and sales processes. Products sold through the Company'sCompany’s electronic media segment primarily include jewelry, watches, computers and other electronics, housewares, apparel, health and beauty aids, fitness products, giftware, collectibles, seasonal items and other merchandise. The Company'sCompany’s segments currently operate in the United States and no one customer represents more than 5% of the Company'sCompany’s overall revenue. The accounting policies of the Company'sCompany’s segments are the same as those described in the


72


VALUEVISION MEDIA, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS — (Continued)
summary of significant accounting policies in Note 2. There are no material intersegment product sales. Segment information included in the consolidated balance sheets 71 VALUEVISION MEDIA, INC. AND SUBSIDIARIES NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED) as of February 2, 2008, February 3, 2007 and February 4, 2006 and January 31, 2005 and included in the consolidated statements of operations for the years then ended is as follows (in thousands):
                         
  ShopNBC &
  All
  Equity
  Continuing
  FanBuzz, Inc.
    
Years Ended
 ShopNBC.com  Other(a)  Investments(b)  Operations  (Discontinued)  Total 
 
February 2, 2008
                        
Revenues $767,276  $14,274  $  $781,550         
Operating income (loss)  (26,015)  2,963      (23,052)        
Depreciation and amortization  19,449   544      19,993         
Interest income (expense)  5,680         5,680         
Income taxes  34   (12)  (861)  (839)        
Net income (loss)  (20,126)  2,590   39,988   22,452         
Identifiable assets  352,745   6,335      359,080         
Capital expenditures  11,541   248      11,789         
                         
February 3, 2007
                        
Revenues $755,302  $11,973  $  $767,275         
Operating income (loss)  (10,705)  1,226      (9,479)        
Depreciation and amortization  21,548   691      22,239         
Interest income (expense)  3,802         3,802         
Income taxes  (66)  (9)     (75)        
Net income (loss)  (5,629)  227   3,006   (2,396)        
Identifiable assets  341,576   6,265   4,139   351,980         
Capital expenditures  11,428   42      11,470         
                         
February 4, 2006
                        
Revenues $680,592  $11,259  $  $691,851  $5,384  $  
Operating income (loss)  (19,888)  1,242      (18,646)  (2,235)    
Depreciation and amortization  19,707   862      20,569   302     
Interest income (expense)  3,048         3,048   (61)    
Income tax benefit  762         762        
Net income (loss)  (15,092)  252   1,383   (13,457)  (2,296)  (15,753)
Identifiable assets  338,939   6,461   1,383   346,783   356   347,139 
Capital expenditures  9,623   55      9,678   72   9,750 
                         
SHOPNBC & ALL EQUITY CONTINUING FANBUZZ, INC. YEARS ENDED SHOPNBC.COM OTHER(A) INVESTMENTS(B) OPERATIONS (DISCONTINUED) TOTAL - ----------- ----------- -------- -------------- ---------- -------------- -------- FEBRUARY 3, 2007 Revenues.............. $755,302 $11,973 $ -- $767,275 $ $ Operating
(a)Revenue from segments below quantitative thresholds is attributable to VVIFC, which provides fulfillment, warehousing and telemarketing services primarily to RLM and the Company. The Company anticipates that this services agreement with RLM will end in the first quarter of fiscal 2008 as RLM migrates to its own customer service, warehousing and fulfillment facilities.
(b)Equity Investment assets and net income (loss).............. (10,705) 1,226 -- (9,479) Depreciation and amortization........ 21,548 691 -- 22,239 Interest income (expense)........... 3,802 -- -- 3,802 Income taxes.......... (66) (9) -- (75) Net income (loss)..... (5,629) 227 3,006 (2,396) (2,396) Identifiable assets... 341,576 6,265 4,139 351,980 351,980 Capital expenditures........ 11,428 42 -- 11,470 11,470 -------- ------- ------ -------- ------- -------- FEBRUARY 4, 2006 Revenues.............. $680,592 $11,259 $ -- $691,851 $ 5,384 $ Operating income (loss).............. (19,888) 1,242 -- (18,646) (2,235) Depreciationgains from equity investments consist of long-term investments and amortization........ 19,707 862 -- 20,569 302 Interest income (expense)........... 3,048 -- -- 3,048 (61) Income tax benefit.... 762 -- -- 762 -- Net income (loss)..... (15,092) 252 1,383 (13,457) (2,296) (15,753) Identifiable assets... 338,939 6,461 1,383 346,783 356 347,139 Capital expenditures........ 9,623 55 -- 9,678 72 9,750 -------- ------- ------ -------- ------- -------- JANUARY 31, 2005 Revenues.............. $614,884 $ 8,750 $ -- $623,634 $25,782 $ Operating income (loss).............. (44,890) 619 -- (44,271) (14,812) Depreciationearnings from equity investments accounted for under the equity method of accounting and amortization........ 18,124 796 -- 18,920 1,200 Interest income (expense)........... 1,627 -- -- 1,627 (70) Income taxes.......... (25) -- -- (25) -- Net loss.............. (42,348) (371) -- (42,719) (14,882) (57,601) Identifiable assets... 338,245 7,044 -- 345,289 5,007 350,296 Capital expenditures........ 13,409 1,005 -- 14,414 308 14,722 -------- ------- ------ -------- ------- -------- are not directly assignable to a business segment.
- --------------- (a) Revenue from segments below quantitative thresholds is attributable to VVIFC, which provides fulfillment, warehousing and telemarketing services primarily to RLM and the Company. (b) Equity Investment assets and net income from equity investments consist of long-term investments and earnings from equity investments accounted for under the equity method of accounting and are not directly assignable to a business segment. 72


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VALUEVISION MEDIA, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED) — (Continued)
Information on net sales from continuing operations by significant product groups is as follows (in thousands):
             
  For the Years Ended 
  February 2,
  February 3,
  February 4,
 
  2008  2007  2006 
 
Jewelry $289,786  $285,262  $278,928 
Electronics  170,262   173,121   140,460 
Watches, Apparel and Health & Beauty  180,803   181,093   145,697 
Home  84,708   80,934   78,116 
All others, less than 10% each  55,991   46,865   48,650 
             
Total $781,550  $767,275  $691,851 
             
FOR THE YEARS ENDED --------------------------------------- FEBRUARY 3, FEBRUARY 4, JANUARY 31, 2007 2006 2005 ----------- ----------- ----------- Jewelry............................................. $285,262 $278,928 $288,142 Electronics......................................... 173,121 140,460 93,089 Watches, Apparel
13.  NBCU and Health & Beauty................ 181,093 145,697 134,900 Home................................................ 80,934 78,116 73,674 All others, less than 10% each...................... 46,865 48,650 33,829 -------- -------- -------- Total............................................. $767,275 $691,851 $623,634 ======== ======== ======== GE Equity Strategic Alliance:
13. NBC AND GE EQUITY STRATEGIC ALLIANCE:
In March 1999, the Company entered into a strategic alliance with NBCNBCU and GE Equity. Pursuant to the terms of the transaction, NBCNBCU and GE Equity acquired 5,339,500 shares of the Company'sCompany’s Series A Redeemable Convertible Preferred Stock (the "Preferred Stock"“Preferred Stock”), and NBCNBCU was issued a warrant to acquire 1,450,000 shares of the Company'sCompany’s common stock (the "Distribution Warrants"“Distribution Warrants”) under a Distribution and Marketing Agreement discussed below. The Preferred Stock was sold for aggregate consideration of $44,265,000 (or approximately $8.29 per share). In addition, the Company agreed to issue to GE Equity a warrant (the "Investment Warrant"“Investment Warrant”) to increase its potential aggregate equity stake (together with its affiliates, including NBC)NBCU) at the time of exercise to approximately 40%. NBCNBCU also has the exclusive right to negotiate on behalf of the Company for the distribution of its television home shopping service. The sale of 3,739,500 shares of the Preferred Stock was completed on April 15, 1999. Final consummation of the transaction regarding the sale of the remaining 1,600,000 Preferred Stock shares was completed on June 2, 1999. The Preferred Stock was recorded at fair value on the date of issuance. The Preferred Stock is convertible into an equal number of shares of the Company'sCompany’s common stock, subject to anti-dilution adjustments, has a mandatory redemption on the tenth anniversary of its issuance or upon a "change“change of control"control” at $8.29 per share, participates in dividends on the same basis as the common stock and has a liquidation preference over the common stock and any other junior securities. The excess of the redemption value over the carrying value is being accreted by periodic charges to equity over the ten-year redemption period. On July 6, 1999, GE Equity exercised the Investment Warrant and acquired an additional 10,674,000 shares of the Company'sCompany’s common stock for an aggregate of $178,370,000, or $16.71 per share. Following the exercise of the Investment Warrant, the combined ownership of the Company by GE Equity and NBCNBCU on a fully diluted basis was approximately 40%. In February 2005, GE Equity sold 2,000,000 shares of the Company'sCompany’s common stock to a number of different purchasers. In July 2005, GE Equity entered into agreements to sell an additional 2,604,932 shares of the Company'sCompany’s common stock in privately negotiated transactions to a number of different purchasers. In connection with such transactions, the Company filed a registration statement onForm S-3 with the Securities and Exchange Commission in July 2005 with respect to an aggregate of 4,604,932 shares of the Company'sCompany’s common stock, pursuant to contractual registration rights obligations. The Company received no proceeds from the sale of the shares covered by the registration statement. GE Equity and NBCNBCU currently have a combined ownership in the Company of approximately 27%29% on a diluted basis. SHAREHOLDER AGREEMENT
GE Equity Shareholder Agreement
In March 1999, the Company and GE Equity also entered into a Shareholder Agreement (the "Shareholder Agreement"“Shareholder Agreement”), which provides for certain corporate governance and standstill matters. The 73 VALUEVISION MEDIA, INC. AND SUBSIDIARIES NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED) Shareholder Agreement (together with the Certificate of Designation of the Preferred Stock) initially provided that GE Equity and NBCNBCU would be entitled to designate nominees for two out of seven members of the Company'sCompany’s board of directors so long as their aggregate beneficial ownership was at least equal to 50% of their initial beneficial ownership, and one out of seven members so long as their aggregate beneficial ownership was at least 10% of the "adjusted“adjusted outstanding shares


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VALUEVISION MEDIA, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS — (Continued)
of common stock." The Shareholder Agreement also requires the consent of GE Equity prior to the Company entering into any material agreements with certain restricted parties (broadcast networks and internet portals in certain limited circumstances). Finally, the Company is prohibited from exceeding certain thresholds relating to the issuance of voting securities over a12-month period, the payment of quarterly dividends, the repurchase of common stock, acquisitions (including investments and joint ventures) or dispositions, and the incurrence of debt greater than the larger of $40.0 million or 30% of the Company'sCompany’s total capitalization. The Company is also prohibited from taking any action that would cause any ownership interest by the Company in television broadcast stations from being attributable to GE Equity, NBCNBCU or their affiliates.
The Shareholder Agreement provides that during the Standstill Period (as defined in the Shareholder Agreement), and subject to certain limited exceptions, GE Equity and NBCNBCU are prohibited from: (i) any asset or business purchases from the Company in excess of 10% of the total fair market value of the Company'sCompany’s assets, (ii) increasing their beneficial ownership above 39.9% of the Company'sCompany’s shares, (iii) making or in any way participating in any solicitation of proxies, (iv) depositing any securities of the Company in a voting trust, (v) forming, joining, or in any way becoming a member of a "13D Group"“13D Group” with respect to any voting securities of the Company, (vi) arranging any financing for, or providing any financing commitment specifically for, the purchase of any voting securities of the Company, (vii) otherwise acting, whether alone or in concert with others, to seek to propose to the Company any tender or exchange offer, merger, business combination, restructuring, liquidation, recapitalization or similar transaction involving the Company, or nominating any person as a director of the Company who is not nominated by the then incumbent directors, or proposing any matter to be voted upon by the shareholders of the Company. If, during the standstill period, any inquiry has been made regarding a "takeover transaction"“takeover transaction” or "change“change in control," each as defined in the Shareholder Agreement, which has not been rejected by the Board, or the Board pursues such a transaction, or engages in negotiations or provides information to a third party and the Board has not resolved to terminate such discussions, then GE Equity or NBCNBCU may propose to the Company a tender offer or business combination proposal.
In addition, unless GE Equity and NBCNBCU beneficially own less than 5% or more than 90% of the adjusted outstanding shares of common stock, GE Equity and NBCNBCU shall not sell, transfer or otherwise dispose of any securities of the Company except for transfers: (i) to certain affiliates who agree to be bound by the provisions of the Shareholder Agreement, (ii) which have been consented to by the Company, (iii) pursuant to a third party tender offer, (iv) pursuant to a merger, consolidation or reorganization to which the Company is a party, (v) in a bona fide public distribution or bona fide underwritten public offering, (vi) pursuant to Rule 144 of the Securities Act of 1933, or (vii) in a private sale or pursuant to Rule 144A of the Securities Act of 1933; provided that, in the case of any transfer pursuant to clause (v) or (vii), the transfer does not result in, to the knowledge of the transferor after reasonable inquiry, any other person acquiring, after giving effect to such transfer, beneficial ownership, individually or in the aggregate with such person'sperson’s affiliates, of more than 10% of the adjusted outstanding shares of the common stock.
The standstill period will terminate on the earliest to occur of (i) the ten-year anniversary of the Shareholder Agreement, (ii) the entering into by the Company of an agreement that would result in a "change“change in control"control” (subject to reinstatement), (iii) an actual "change“change in control," (iv) a third party tender offer (subject to reinstatement), or (v) six months after GE Equity and NBCNBCU can no longer designate any nominees to the Board. Following the expiration of the standstill period pursuant to clause (i) or (v) above (indefinitely in the case of clause (i) and two years in the case of clause (v)), GE Equity and NBC's 74 VALUEVISION MEDIA, INC. AND SUBSIDIARIES NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)NBCU’s beneficial ownership position may not exceed 39.9% of the Company'sCompany’s fully-diluted outstanding stock, except pursuant to issuance or exercise of any warrants or pursuant to a 100% tender offer for the Company.
On March 19, 2004 the Company, NBCNBCU and GE Equity agreed to amend the Shareholder Agreement as follows: (i) to increase the authorized size of the Company'sCompany’s board of directors to nine from seven, (ii) to permit NBCNBCU and GE Equity together to appoint three directors instead of two to the Company'sCompany’s board of directors, and (iii) to provide that NBCNBCU and GE Equity would no longer have the right to have its director-nominees serve on the


75


VALUEVISION MEDIA, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS — (Continued)
Audit, Compensation or Nominating and Governance Committees, in the event the committees must be comprised solely of "independent"“independent” directors under applicable laws or Nasdaq regulations. In such case, NBCNBCU and GE Equity would have the right to have an observer attend all of these committee meetings, to the extent permitted by applicable law. REGISTRATION RIGHTS AGREEMENT
GE Equity Registration Rights Agreement
Pursuant to the Investment Agreement, the Company and GE Equity entered into a Registration Rights Agreement providing GE Equity, NBCNBCU and their affiliates and any transferees and assigns, an aggregate of four demand registrations and unlimited piggy-back registration rights. DISTRIBUTION AND MARKETING AGREEMENT NBC
NBCU Distribution and Marketing Agreement
NBCU and the Company entered into a ten-year Distribution and Marketing Agreement dated March 8, 1999 (the "Distribution Agreement"“Distribution Agreement”) that provides that NBCNBCU shall have the exclusive right to negotiate on behalf of the Company for the distribution of its home shopping television programming. As compensation for these services, the Company agreed to pay NBCNBCU an annual fee which wasis currently approximately $1.8 million in fiscal 2006,$930,000, and issued NBCNBCU 1,450,000 distribution warrants. On March 28, 2007, the Company and NBC agreed to reduce the amount of the annual fee payable to NBC to a market rate. See Note 17. The exercise price of the distribution warrants was $8.29 per share. In conjunction with the Company'sCompany’s November 2000 execution of the Trademark License Agreement with NBC,NBCU, the Company agreed to accelerate the vesting of the unvested original Distribution Warrants. On April 7, 2004, NBCNBCU exercised a portion of the original Distribution Warrants in a cashless exercise acquiring 101,509 shares of the Company'sCompany’s common stock. In November 2005, NBCNBCU exercised all remaining original Distribution Warrants in a cashless exercise acquiring 281,199 additional shares of the Company'sCompany’s common stock. Because NBCNBCU successfully delivered to the Company 10 million FTE homes pursuant to the Distribution Agreement, in fiscal 2001, the Company issued to NBCNBCU additional warrants to purchase 343,725 shares of the Company'sCompany’s common stock at an exercise price of $23.07 which expired unexercised during fiscal 2006 and in fiscal 2002, the Company issued to NBCNBCU additional warrants to purchase 36,858 shares of the Company'sCompany’s common stock at an exercise price of $15.74 which are currently outstanding. NBC could earn additional warrants to the extent that it successfully negotiates additional distribution agreements for the Company (including renewals of existing distribution agreements). During 2008, a majority of the Company’s distribution agreements are scheduled to expire. If NBC successfully negotiates extensions or renewals of these agreements under the parameters established by the Company, it will be entitled to receive additional warrants from the Company under a formula set forth in the Distribution Agreement; some elements of the formula include the length of the new or renewed contract; the number of subscribers covered by the contract; and the current market price of the Company’s common stock at the effective date of the new contract. The Company had a right to terminate the Distribution Agreement after the twenty-fourth, thirty-sixth and forty-second month anniversary if NBCNBCU was unable to meet the performance targets. In addition, the Company would have been entitled to a $2.5 million payment from NBCNBCU if the Company terminated the Distribution Agreement as a result of NBC'sNBCU’s failure to meet the24-month performance target. NBCNBCU may terminate the Distribution Agreement if the Company enters into certain "significant affiliation"“significant affiliation” agreements or a transaction resulting in a "change“change of control." 14. RALPH LAUREN MEDIA, LLC ELECTRONIC COMMERCE ALLIANCE (RLM):
14.  Ralph Lauren Media, LLC Electronic Commerce Alliance (RLM):
During fiscal 2006, the Company owned a 12.5% equity interest in RLM which was being accounted for under the equity method of accounting. RLM'sRLM’s primary business activity to date has been the operations of the Polo.com website. Polo.com officially launched in November 2000 and includes an assortment of men's, 75 VALUEVISION MEDIA, INC. AND SUBSIDIARIES NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED) women'smen’s, women’s and children'schildren’s products across the Ralph Lauren family of brands as well as unique gift items. In connection with the formation of RLM, the Company entered into various agreements setting forth the manner in which certain aspects of the business of RLM are to be managed and certain of the members'members’ rights, duties and obligations with respect to RLM, including the Amended and Restated Limited Liability Company Agreement, pursuant to which certain terms and conditions regarding operations of RLM and certain rights and obligations of its members are set forth.


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VALUEVISION MEDIA, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS — (Continued)
On March 28, 2007, the Company entered into a Membership Interest Purchase Agreement (“Purchase Agreement”) with Polo Ralph Lauren, NBCU and certain NBCU affiliates, pursuant to which the Company sold its 12.5% ownershipmembership interest in RLM to Polo Ralph Lauren for approximately $43.8 million. See Note 17. AGREEMENT FOR SERVICES an aggregate purchase price of $43,750,000.
Agreement for Services
RLM and VVIFC entered into an Agreement for Services under which VVIFC agreed to provide to RLM certain telemarketing, customer support and fulfillment services to RLM. In the third quarter of fiscal 2006, RLM notified the Company that it had elected to extend the term of their existing services agreement with the Company to at least August 31, 2008. RLM has advised the Company that it intends to develop the capability to provide these services internally in the future. On March 28, 2007, VVIFC and RLM entered into an amendment to the agreement for services providing for certain changes to the agreement, including a potential extension of the term through mid-2009 at RLM'sRLM’s option. See Note 17. 15. NBC TRADEMARK LICENSE AGREEMENT: The Company anticipates that the services agreement with RLM will end in the first quarter of fiscal 2008 as RLM migrates to its own customer service, warehousing and fulfillment facilities.
15.  NBC Trademark License Agreement:
On November 16, 2000, the Company entered into a Trademark License Agreement (the "License Agreement"“License Agreement”) with NBCNBCU pursuant to which NBCNBCU granted the Company an exclusive, worldwide license for a term of ten years to use certain NBC trademarks, service marks and domain names to rebrand the Company'sCompany’s business and corporate name and website. Under the License Agreement, the Company agreed to (i) certain restrictions on using trademarks, service marks, domain names, logos or other source indicators owned or controlled by NBCNBCU or its affiliates in connection with certain permitted businesses (the "Permitted Businesses"“Permitted Businesses”), as defined in the License Agreement, before the agreement of NBCNBCU to such use, (ii) the loss of its rights under the grant of the license with respect to specific territories outside of the United States in the event the Company fails to achieve and maintain certain performance targets in such territories, (iii) amend and restate the current Registration Rights Agreement dated as of April 15, 1999 among the Company, NBCNBCU and GE Equity so as to increase the demand rights held by NBCNBCU and GE Equity from four to five, among other things, (iv) not, own, operate, acquire or expand its business to include any businesses other than the Permitted Businesses without NBC'sNBCU’s prior consent, (v) comply with NBC'sNBCU’s privacy policies and standards and practices, and (vi) not own, operate, acquire or expand the Company'sCompany’s business such that one-third or more of the Company'sCompany’s revenues or its aggregate value is attributable to certain services (not including retailing services similar to the Company'sCompany’s existinge-commerce operations) provided over the internet. The License Agreement also grants to NBCNBCU the right to terminate the License Agreement at any time upon certain changes of control of the Company, in certain situations the failure by NBCNBCU to own a certain minimum percentage of the outstanding capital stock of the Company on a fully-diluted basis and certain other related matters. On March 28, 2007, the Company and NBCNBCU agreed to extend the term of the license by six months, such that the license would continue through May 15, 2011. See Note 17. 16. ASSET IMPAIRMENTS AND EMPLOYEE TERMINATION COSTS: During the quarter ended April 30, 2005, a number of FanBuzz customers notified the Company that they elected not to renew the term of their e-commerce services agreements with FanBuzz or decided to terminate their agreements as permitted in the agreement. Following these notifications, the Company assessed whether there had been an impairment of the FanBuzz long-lived assets in accordance with Statement of Financial Accounting Standards No. 144, "Accounting for the Impairment or Disposal of Long-Lived Assets" ("SFAS No. 144"). The Company performed a cash flow analysis and concluded that the book value of certain long-lived assets at FanBuzz was significantly higher than their probability-weighted expected 76 VALUEVISION MEDIA, INC. AND SUBSIDIARIES NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED) future cash flows and that an impairment had occurred. Accordingly, the Company recorded a non-cash impairment loss and related charge of $400,000 in the first quarter of fiscal 2005. The impairment charge is included in loss from discontinued operations in the accompanying consolidated statement of operations for the year ended February 4, 2006. During fiscal 2005, the Company also recorded an additional $979,000 charge to earnings and established a related accrual primarily in connection with the downsizing of the FanBuzz operations. The charge consisted primarily of severance pay and related benefit costs associated with the elimination of approximately 25 positions. The severance was paid out over periods ranging from one to twelve months. Of this charge, $897,000 is included in loss from discontinued operations in the accompanying consolidated statement of operations for the year ended February 4, 2006. In the third quarter of fiscal 2004, the Company wrote off goodwill attributable to the FanBuzz acquisition as the Company had determined that the goodwill was impaired following FanBuzz's loss of its NHL contract in September 2004. In addition, the Company also concluded that the book value of certain long-lived assets at FanBuzz was significantly higher than their expected future cash flows and that an impairment had occurred in accordance with SFAS No. 144, "Accounting for the Impairment or Disposal of Long-Lived Assets." Accordingly, the Company recorded a non-cash impairment loss and related charge of $11,302,000 in the third quarter of fiscal 2004. The charges included $9,442,000 of goodwill impairment, $1,700,000 of fixed asset and capital expenditure impairment and $160,000 of intangible asset impairment. The impairment is included in loss from discontinued operations in the accompanying fiscal 2004 consolidated statement of operations. In addition, in the fourth quarter of fiscal 2004, the Company recorded an asset impairment charge of $1,900,000 related to deferred advertising costs in the form of television advertising credits with NBC after it was determined that the Company could no longer effectively use the credits. During the third and fourth quarters of fiscal 2004, the Company also recorded a $3,836,000 charge to earnings in connection with the decision to eliminate a number of positions within the Company in an effort to streamline the corporate organization and reduce operating expenses. The charges consisted primarily of severance pay and related benefit costs associated with the elimination of approximately 30 positions. 17. SUBSEQUENT EVENT: On March 26, 2007, a wholly-owned subsidiary of the Company, VVIFC, and RLM entered into a rider to the existing agreement for services (as amended) under which VVIFC provides RLM with fulfillment and certain customer support services. The term of the agreement for services, as amended in October 2006, extends through August 2008. Pursuant to the terms of the rider, VVIFC and RLM further agreed to certain changes to the agreement for services (as amended), including VVIFC's agreement to extend the term of the agreement through mid-2009 if so requested by RLM. On March 28, 2007, the Company entered into a Membership Interest Purchase Agreement ("Purchase Agreement") with Polo Ralph Lauren, NBC and certain NBC affiliates, pursuant to which the Company sold its 12.5% membership interest in RLM to Polo Ralph Lauren for an aggregate purchase price of $43,750,000. The full text of the Purchase Agreement is attached as an exhibit to the Company's Current Report on Form 8-K filed with the SEC on April 3, 2007. Concurrently with the execution of the Purchase Agreement, the Company also entered into an amendment to the License Agreement (for the limited, worldwide use of NBC trademarks, service marks, domain names and logos), under which NBC agreed to extend the term of the License Agreement to May 15, 2011 and to certain limitations on NBC'sNBCU’s right to terminate the License Agreement in the event of a change in control of the Company involving a financial buyer.
16.  Restructuring Costs:
On the same date,May 21, 2007, the Company and NBC also entered into an amendment toannounced the Distribution Agreement providing forinitiation of a restructuring of its operations that includes a 12% reduction in the annual affiliate relationssalaried workforce, a consolidation of its distribution operations into a single warehouse facility, the exit and marketing fee paid byclosure of a retail outlet store and other cost saving measures. On January 14, 2008, the Company announced additional organizational changes and cost-saving measures following a formal business review conducted by management and an outside consulting firm. As a result of the business review, the Company’s organizational structure was simplified and streamlined to NBCfocus on profitability. As part of this restructuring, the Company reduced its salaried workforce by an additional 10%. As a result, the Company recorded a $5,043,000 restructuring charge for the year February 2, 2008. Restructuring costs include employee severance and retention costs associated with the consolidation and elimination of approximately 80 positions across the Company including four officers. In addition, restructuring costs also include incremental charges associated with the Company’s consolidation of its distribution and fulfillment operations into a single warehouse facility, the closure


77


VALUEVISION MEDIA, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS — (Continued)
of a retail outlet store, fixed asset impairments incurred as a direct result of the operational consolidation and closures and restructuring advisory service fees.
The table below sets forth for the year ended February 2, 2008, the significant components and activity under the restructuring program:
                     
  Balance at
           Balance at
 
  February 3,
        Cash
  February 2,
 
  2007  Charges  Write-offs  Payments  2008 
 
Severance and retention $  $3,307,000  $  $(2,433,000) $874,000 
Asset impairments     428,000   (428,000)      
Incremental restructuring charges     1,308,000      (1,014,000)  294,000 
                     
  $  $5,043,000  $(428,000) $(3,447,000) $1,168,000 
                     
17.  Chief Executive Officer Transition Costs:
On October 26, 2007, the Company announced that William J. Lansing, at the request of the board of directors, had stepped down as president and chief executive officer and had left the Company’s board of directors. In conjunction with Mr. Lansing’s resignation, the Company recorded a charge to a market rate. 77 ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND FINANCIAL DISCLOSURE income of $2,451,000 during the year ended February 2, 2008 relating primarily to severance payments which Mr. Lansing is entitled to in accordance with the terms of his employment agreement with the company and executive search fees.


78


Item 9.Changes in and Disagreements with Accountants on Accounting and Financial Disclosure
None ITEM 9A. CONTROLS AND PROCEDURES DISCLOSURE CONTROLS AND PROCEDURES
Item 9A.Controls and Procedures
Disclosure Controls and Procedures
As of the end of the period covered by this report, management conducted an evaluation, under the supervision and with the participation of our chief executive officer and chief financial officer of the effectiveness of our disclosure controls and procedures (as defined inRule 13a-15(e) and15d-15(e) under the Securities Exchange Act of 1934). Based on this evaluation, the officers concluded that our disclosure controls and procedures are effective to ensure that information required to be disclosed by us in reports that we file or submit under the Securities Exchange Act of 1934 is recorded, processed, summarized and reported within the time periods specified in Securities and Exchange Commission rules and forms, and to ensure that information required to be disclosed by us in the reports we file or submit under the Exchange Act is accumulated and communicated to management, including our principal executive and principal financial officers, as appropriate to allow timely decisions regarding required disclosures. MANAGEMENT'S


79


MANAGEMENT’S REPORT ON INTERNAL CONTROL OVER FINANCIAL REPORTING
The management of ValueVision Media, Inc. is responsible for establishing and maintaining adequate internal control over financial reporting as defined inRules 13a-15 (f) under the Securities Exchange Act 1934. The Company'sOur company’s internal control system was designed to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles.
All internal control systems, no matter how well designed, have inherent limitations. Therefore, even those systems determined to be effective can provide only reasonable assurance with respect to financial statement preparation and presentation. Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements. Also, projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become inadequate because of changes in conditions, or that the degree of compliance with the policies or procedures may deteriorate.
Management assessed the effectiveness of the Company'sour company’s internal control over financial reporting as of February 3, 2007.2, 2008. In making this assessment, management used the criteria set forth by the Committee of Sponsoring Organizations of the Treadway Commission inInternal Control -- Integrated Framework.
Based on management'smanagement’s evaluation under the framework inInternal Control -- Integrated Framework, management concluded that the Company'sour internal control over financial reporting was effective as of February 3, 2007. 78 Management's assessment of the Company's2, 2008.
The Company’s independent registered public accounting firm, Deloitte & Touche LLP, has issued an attestation report on our company’s internal control over financial reporting as offor February 3, 2007, has been audited by2, 2008. The Deloitte & Touche LLP an independent registered public accounting firm, as stated in their report. /s/ WILLIAM J. LANSING -------------------------------------- William J. Lansing attestation report is set forth below.
/s/  RENE G. AIU
Rene G. Aiu
Chief Executive Officer and President (Principal
(Principal Executive Officer) /s/
/s/  FRANK P. ELSENBAST --------------------------------------
Frank P. Elsenbast
Senior Vice President Finance, Chief Financial
Officer (Principal Financial Officer)
April 11, 2007 CHANGES IN INTERNAL CONTROLS OVER FINANCIAL REPORTING 17, 2008
Changes in Internal Controls over Financial Reporting
Management, with the participation of the chief executive officer and chief financial officer, performed an evaluation as to whether any change in the internal controls over financial reporting (as defined inRules 13a-15 and15d-15 under the Securities Exchange Act of 1934) occurred during the period covered by this report.quarter ended February 2, 2008. Based on that evaluation the chief executive officer and chief financial officer concluded that no change occurred in the internal controls over financial reporting during the period covered by this report that materially affected, or is reasonably likely to materially affect, the internal controls over financial reporting. 79


80


REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM
To the Shareholders and Board of Directors of
ValueVision Media, Inc. and Subsidiaries
We have audited management's assessment, included in the accompanying "Management's Report on Internal Control Over Financial Reporting", that ValueVision Media, Inc. and Subsidiaries (the "Company") maintained effective internal control over financial reporting of ValueVision Media, Inc. and subsidiaries (the “Company”) as of February 3, 2007,2, 2008, based on criteria established inInternal Control -- Integrated Framework issued by the Committee of Sponsoring Organizations of the Treadway Commission. The Company'sCompany’s management is responsible for maintaining effective internal control over financial reporting and for its assessment of the effectiveness of internal control over financial reporting.reporting, included in the accompanying Management’s Report on Internal Control over Financial Reporting. Our responsibility is to express an opinion on management's assessment and an opinion on the effectiveness of the Company'sCompany’s internal control over financial reporting based on our audit.
We conducted our audit in accordance with the standards of the Public Company Accounting Oversight Board (United States). Those standards require that we plan and perform the audit to obtain reasonable assurance about whether effective internal control over financial reporting was maintained in all material respects. Our audit included obtaining an understanding of internal control over financial reporting, evaluating management's assessment,assessing the risk that a material weakness exists, testing and evaluating the design and operating effectiveness of internal control based on the assessed risk, and performing such other procedures as we considered necessary in the circumstances. We believe that our audit provides a reasonable basis for our opinions. opinion.
A company'scompany’s internal control over financial reporting is a process designed by, or under the supervision of, the Company'scompany’s principal executive and principal financial officers, or persons performing similar functions, and effected by the Company'scompany’s board of directors, management, and other personnel to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles. A company'scompany’s internal control over financial reporting includes those policies and procedures that (1) pertain to the maintenance of records that, in reasonable detail, accurately and fairly reflect the transactions and dispositions of the assets of the Company;company; (2) provide reasonable assurance that transactions are recorded as necessary to permit preparation of financial statements in accordance with generally accepted accounting principles, and that receipts and expenditures of the Companycompany are being made only in accordance with authorizations of management and directors of the Company;company; and (3) provide reasonable assurance regarding prevention or timely detection of unauthorized acquisition, use, or disposition of the Company'scompany’s assets that could have a material effect on the financial statements.
Because of the inherent limitations of internal control over financial reporting, including the possibility of collusion or improper management override of controls, material misstatements due to error or fraud may not be prevented or detected on a timely basis. Also, projections of any evaluation of the effectiveness of the internal control over financial reporting to future periods are subject to the risk that the controls may become inadequate because of changes in conditions, or that the degree of compliance with the policies or procedures may deteriorate.
In our opinion, management's assessment that the Company maintained effective internal control over financial reporting as of February 3, 2007, is fairly stated, in all material respects, based on criteria established in Internal Control -- Integrated Framework issued by the Committee of Sponsoring Organizations of the Treadway Commission. Also in our opinion, the Company maintained, in all material respects, effective internal control over financial reporting as of February 3, 2007,2, 2008, based on criteria established inInternal Control -- Integrated Frameworkissued by the Committee of Sponsoring Organizations of the Treadway Commission. 80
We have also audited, in accordance with the standards of the Public Company Accounting Oversight Board (United States), the consolidated financial statements and financial statement schedule listed in the Indexindex at Item 15 as of and for the year ended February 3, 2007,2, 2008, of the Company and our report dated April 11, 2007,17, 2008, expressed an unqualified opinion on those financial statements and financial statement schedule and included an explanatory paragraph relating to the Company's change in 2006 of its method of accounting for stock-based compensation. /s/schedule.
/s/  DELOITTE & TOUCHE LLP
Minneapolis, MN
April 11, 2007 ITEM 9B. OTHER INFORMATION 17, 2008


81


Item 9B.Other Information
None
PART III ITEM 10. DIRECTORS, EXECUTIVE OFFICERS AND CORPORATE GOVERNANCE
Item 10.Directors, Executive Officers and Corporate Governance
Information in response to this item with respect to certain information relating to our executive officers is contained in Item 1 under the heading "Executive“Executive Officers of the Registrant"Registrant” and with respect to other information relating to our executive officers and directors is incorporated herein by reference to the sections titled "Proposal“Proposal 1 -- Election of Directors"Directors” and "Section“Section 16(a) Beneficial Ownership Reporting Compliance"Compliance” in our definitive proxy statement to be filed pursuant to Regulation 14A within 120 days after the end of the fiscal year covered by thisForm 10-K. CODE OF BUSINESS CONDUCT AND ETHICS
Code of Business Conduct and Ethics
We have adopted a code of business conduct and ethics applicable to all of our directors and employees, including our principal executive officer, principal financial officer, principal accounting officer, controller and other employees performing similar functions. A copy of this code of business conduct and ethics is available on our website at www.shopnbc.com, under "Investor“Investor Relations -- Business Ethics Policy." In addition, we have adopted a code of ethics policy for our senior financial management; this policy is also available on our website at www.shopnbc.com, under "Investor“Investor Relations -- Code of Ethics Policy for Chief Executive and Senior Financial Officers."
We intend to satisfy the disclosure requirements underForm 8-K regarding an amendment to, or waiver from, a provision of our code of business conduct and ethics by posting such information on our website at the address specified above. ITEM 11. EXECUTIVE COMPENSATION
Item 11.Executive Compensation
Information in response to this item is incorporated herein by reference to the sections titled "Proposal“Proposal 1 -- Election of Directors -- Director Compensation"Compensation” and "Executive Compensation"“Executive Compensation” in our definitive proxy statement to be filed pursuant to Regulation 14A within 120 days after the end of the fiscal year covered by thisForm 10-K. ITEM 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT AND RELATED SHAREHOLDER MATTERS
Item 12.Security Ownership of Certain Beneficial Owners and Management and Related Shareholder Matters
Information in response to this item is incorporated herein by reference to the sectionssection titled "Security“Security Ownership of Principal Shareholders and Management" and "Equity Compensation Plan Information"Management in our definitive proxy statement to be filed pursuant to Regulation 14A within 120 days after the end of the fiscal year covered by thisForm 10-K. 81 ITEM 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS, AND DIRECTOR INDEPENDENCE
Item 13.Certain Relationships and Related Transactions, and Director Independence
Information in response to this item is incorporated herein by reference to the section titled "Certain Transactions"“Certain Transactions” and "Proposal“Proposal 1 -- Election of Directors"Directors” in our definitive proxy statement to be filed pursuant to Regulation 14A within 120 days after the end of the fiscal year covered by thisForm 10-K. ITEM 14. PRINCIPAL ACCOUNTANT FEES AND SERVICES
Item 14.Principal Accountant Fees and Services
Information in response to this item is incorporated herein by reference to the section titled "Proposal“Proposal 2 -- Ratification of the Independent Registered Public Accounting Firm -- Fees Billed by Deloitte & Touche LLP"LLP” and "Proposal“Proposal 2 -- Ratification of the Independent Auditors -- Approval of Independent Registered Public Accounting Firm Services and Fees"Fees” in our definitive proxy statement to be filed pursuant to Regulation 14A within 120 days after the end of the fiscal year covered by thisForm 10-K.


82


PART IV ITEM 15. EXHIBIT AND FINANCIAL STATEMENT SCHEDULE
Item 15.Exhibit and Financial Statement Schedule
1. Financial Statements - Report of Independent Registered Public Accounting Firm - Consolidated Balance Sheets as of February 3, 2007 and February 4, 2006 - Consolidated Statements of Operations for the Years Ended February 3, 2007, February 4, 2006 and January 31, 2005 - Consolidated Statements of Shareholders' Equity for the Years Ended February 3, 2007, February 4, 2006 and January 31, 2005 - Consolidated Statements of Cash Flows for the Years Ended February 3, 2007, February 4, 2006 and January 31, 2005 - Notes to Consolidated Financial Statements 82
• Report of Independent Registered Public Accounting Firm
• Consolidated Balance Sheets as of February 2, 2008 and February 3, 2007
• Consolidated Statements of Operations for the Years Ended February 2, 2008, February 3, 2007 and February 4, 2006
• Consolidated Statements of Shareholders’ Equity for the Years Ended February 2, 2008, February 3, 2007 and February 4, 2006
• Consolidated Statements of Cash Flows for the Years Ended February 2, 2008, February 3, 2007 and February 4, 2006
• Notes to Consolidated Financial Statements
2. Financial Statement Schedule


83


VALUEVISION MEDIA, INC. AND SUBSIDIARIES
SCHEDULE II VALUATION AND QUALIFYING ACCOUNTS
                 
     Column C       
  Column B  Additions
       
  Balances at
  Charged to
     Column E 
  Beginning of
  Costs and
  Column D  Balance at
 
Column A
 Year  Expenses  Deductions  End of Year 
 
For the year ended February 2, 2008:
                
Allowance for doubtful accounts $3,641,000  $12,613,000  $(9,366,000)(1) $6,888,000 
                 
Reserve for returns $8,498,000  $153,607,000  $(153,729,000)(2) $8,376,000 
                 
For the year ended February 3, 2007:
                
Allowance for doubtful accounts $2,478,000  $6,065,000  $(4,902,000)(1) $3,641,000 
                 
Reserve for returns $7,658,000  $142,983,000  $(142,143,000)(2) $8,498,000 
                 
For the year ended February 4, 2006:
                
Allowance for doubtful accounts $2,421,000  $4,542,000  $(4,485,000)(1) $2,478,000 
                 
Reserve for returns $7,290,000  $131,682,000  $(131,314,000)(2) $7,658,000 
                 
COLUMN A COLUMN B COLUMN C COLUMN D COLUMN E - ------------------------------------- ------------ ------------ ------------- ----------- ADDITIONS ------------ BALANCES AT CHARGED TO BEGINNING OF COSTS AND BALANCE AT YEAR EXPENSES DEDUCTIONS END OF YEAR ------------ ------------ ------------- ----------- FOR THE YEAR ENDED FEBRUARY 3, 2007: Allowance for doubtful accounts...... $2,478,000 $ 6,065,000 $ (4,902,000)
(1) $3,641,000 ========== ============ ============= ========== Reserve for returns.................. $7,658,000 $142,983,000 $(142,143,000)Write off of uncollectible receivables, net of recoveries.
(2) $8,498,000 ========== ============ ============= ========== FOR THE YEAR ENDED FEBRUARY 4, 2006: Allowance for doubtful accounts...... $2,421,000 $ 4,542,000 $ (4,485,000)(1) $2,478,000 ========== ============ ============= ========== Reserve for returns.................. $7,290,000 $131,682,000 $(131,314,000)(2) $7,658,000 ========== ============ ============= ========== FOR THE YEAR ENDED JANUARY 31, 2005: Allowance for doubtful accounts...... $2,054,000 $ 4,303,000 $ (3,936,000)(1) $2,421,000 ========== ============ ============= ========== Reserve for returns.................. $8,780,000 $120,238,000 $(121,728,000)(2) $7,290,000 ========== ============ ============= ==========
- --------------- (1) Write off of uncollectible receivables, net of recoveries. (2) Refunds or credits on products returned.
3. Exhibits
The exhibits filed with this report are set forth on products returned. 3. Exhibits EXHIBIT INDEX
EXHIBIT NUMBER EXHIBIT ------- ------- 2 Membership Interest Purchase Agreement dated as of March 28, 2007 by and among Polo Ralph Lauren Corporation, Ralph Lauren Media, LLC, NBC-Lauren Media Holding, Inc., NBC Universal, Inc., CNBC.COM LLC, and ValueVision Media, Inc.(FF) 3.1 Sixth Amended and Restated Articles of Incorporation, as Amended.(B) 3.2 Certificate of Designation of Series A Redeemable Convertible Preferred Stock.(G) 3.3 Articles of Merger.(Q) 3.4 Bylaws, as amended.(B) 10.1 Second Amended 1990 Stock Option Plan of the Registrant (as amended and restated).(H)+ 10.2 Form of Option Agreement under the Amended 1990 Stock Option Plan of the Registrant.(A)+ 10.3 1994 Executive Stock Option and Compensation Plan of the Registrant.(D)+ 10.4 Form of Option Agreement under the 1994 Executive Stock Option and Compensation Plan of the Registrant.(E)+ 10.5 2001 Omnibus Stock Plan of the Registrant.(N)+ 10.6 Amendment No. 1 to the 2001 Omnibus Stock Plan of the Registrant.(P)+ 10.7 Form of Incentive Stock Option Agreement under the 2001 Omnibus Stock Plan of the Registrant.(R)+ 10.8 Form of Nonstatutory Stock Option Agreement under the 2001 Omnibus Stock Plan of the Registrant.(R)+
83
EXHIBIT NUMBER EXHIBIT ------- ------- 10.9 Form of Restricted Stock Agreement under the 2001 Omnibus Stock Plan of the Registrant.(R)+ 10.10 Option Agreement between the Registrant and Marshall Geller dated as of March 3, 1997.(A)+ 10.11 Option Agreement between the Registrant and Marshall Geller dated May 9, 2001.(N)+ 10.12 Option Agreement between the Registrant and Marshall Geller dated June 21, 2001.(N)+ 10.13 Option Agreement between the Registrant and Robert Korkowski dated March 3, 1997.(A)+ 10.14 Option Agreement between the Registrant and Robert Korkowski dated May 9, 2001.(N)+ 10.15 Option Agreement between the Registrant and Robert Korkowski dated June 21, 2001.(N)+ 10.16 Employment Agreement between the Registrant and William J. Lansing dated December 1, 2003.(S)+ 10.17 Option Agreement between the Registrant and William J. Lansing dated December 1, 2003.(S)+ 10.18 Option Agreement between the Registrant and Nathan Fagre dated May 1, 2000.(K)+ 10.19 2002 Annual Management Incentive Plan of the Registrant.(P)+ 10.20 Employment Agreement between the Registrant and Nathan E. Fagre dated April 30, 2000.(M)+ 10.21 Amendment No. 1 to Employment Agreement between Registrant and Nathan E. Fagre dated as of April 5, 2001.(R)+ 10.22 Form of Salary Continuation Agreement between the Registrant and each of Nathan Fagre dated July 2, 2003 and Scott Danielson dated June 16, 2004.(T)+ 10.23 Option Agreement between the Registrant and Jim Gilbertson dated November 30, 2005.(EE)+ 10.24 Form of Option Agreement between the Registrant and each of Brenda Boehler and Scott Danielson.(U)+ 10.25 Investment Agreement by and between the Registrant and GE Equity dated as of March 8, 1999.(F) 10.26 First Amendment and Agreement dated as of April 15, 1999 to the Investment Agreement, dated as of March 8, 1999, by and between the Registrant and GE Equity.(G) 10.27 Distribution and Marketing Agreement dated as of March 8, 1999 by and between NBC and the Registrant.(F) 10.28 Letter Agreement dated March 8, 1999 between NBC, GE Equity and the Registrant.(F) 10.29 Shareholder Agreement dated April 15, 1999 between the Registrant, and GE Equity.(G) 10.30 Amendment No. 1 dated March 19, 2004 to Shareholder Agreement dated April 15, 1999 between the Registrant, NBC and GE Equity.(V) 10.31 ValueVision Common Stock Purchase Warrant dated as of April 15, 1999 issued to GE Equity.(G) 10.32 Registration Rights Agreement dated April 15, 1999 between the Registrant, GE Equity and NBC.(G) 10.33 ValueVision Common Stock Purchase Warrant dated as of April 15, 1999 issued to NBC.(G) 10.34 Letter Agreement dated November 16, 2000 between the Registrant and NBC.(M) 10.35 Warrant Purchase Agreement dated September 13, 1999 between the Registrant, Snap!LLC, a Delaware limited liability company and Xoom.com, Inc., a Delaware corporation.(I) 10.36 Common Stock Purchase Warrant dated September 13, 1999 to purchase shares of the Registrant held by Xoom.com, Inc., a Delaware corporation.(I) 10.37 Registration Rights Agreement dated September 13, 1999 between the registrant and Xoom.com, Inc., a Delaware corporation, relating to Xoom.com, Inc.'s warrant to purchase shares of the Registrant.(I) 10.38 Amended and Restated Limited Liability Company Agreement of Ralph Lauren Media, LLC, a Delaware limited liability company, dated as of February 7, 2000, among Polo Ralph Lauren Corporation, a Delaware corporation, National Broadcasting Company, Inc., a Delaware corporation, the Registrant, CNBC.com LLC, a Delaware limited liability company and NBC Internet, Inc., a Delaware corporation.(J)
84
EXHIBIT NUMBER EXHIBIT ------- ------- 10.39 Agreement for Services dated February 7, 2000 between Ralph Lauren Media, LLC, a Delaware limited liability company, and VVI Fulfillment Center, Inc., a Minnesota corporation.(J) 10.40 Amendment to Agreement for Services dated as of January 31, 2003 between Ralph Lauren Media, LLC and VVI Fulfillment Center, Inc.(R) 10.41 Trademark License Agreement dated as of November 16, 2000 between NBC and the Registrant.(L) 10.42 Warrant Purchase Agreement dated as of November 16, 2000 between NBC and the Registrant.(L) 10.43 Common Stock Purchase Warrant dated as of November 16, 2000 between NBC and the Registrant.(L) 10.44 Amendment No. 1 dated March 12, 2001 to Common Stock Purchase Warrant dated as of November 16, 2000 between NBC and the Registrant.(O) 10.45 ValueVision Common Stock Purchase Warrant dated as of March 20, 2001 between NBC and the Registrant.(O) 10.46 2004 Omnibus Stock Plan.(V)+ 10.47 Form of Stock Option Agreement (Employees) under 2004 Omnibus Stock Plan.(W)+ 10.48 Form of Stock Option Agreement (Executive Officers) under 2004 Omnibus Stock Plan.(W)+ 10.49 Form of Stock Option Agreement (Executive Officers) under 2004 Omnibus Stock Plan.(W)+ 10.50 Form of Stock Option Agreement (Directors -- Annual Grant) under 2004 Omnibus Stock Plan.(W)+ 10.51 Form of Stock Option Agreement (Directors -- Other Grants) under 2004 Omnibus Stock Plan.(W)+ 10.52 Stock Purchase Agreement dated as of February 9, 2005 between GE Capital Equity Investments, Inc. and Delta Onshore, LP, Delta Institutional, LP, Delta Pleiades, LP and Delta Offshore, Ltd.(Z) 10.53 Stock Purchase and Registration Agreement dated as of July 8, 2005 between GE Capital Equity Investments, Inc. and Janus Investment Fund.(Y) 10.54 Stock Purchase and Registration Agreement dated as of July 8, 2005 between GE Capital Equity Investments, Inc. and Caxton International Limited.(Y) 10.55 Stock Purchase and Registration Agreement dated as of July 8, 2005 between GE Capital Equity Investments, Inc. and Magnetar Investment Management, LLC.(Y) 10.56 Stock Purchase and Registration Agreement dated as of July 8, 2005 between GE Capital Equity Investments, Inc. and RCG Ambrose Master Fund, Ltd., RCG Halifax Fund, Ltd., Ramius Securities, LLC, Starboard Value and Opportunity Fund, LLC, Parche, LLC and Ramius Master Fund, Ltd.(Y) 10.57 Employment Agreement between the Registrant and Bryan Venberg dated May 3, 2004.(X)+ 10.58 Form of Change of Control and Severance Agreement with Executive Officers.(AA)+ 10.59 Form of Resale Restriction Agreement with Executive Officers.(BB)+ 10.60 2006 Long Term Incentive Plan.(CC)+ 10.61 Description of Director Compensation Program(C) 10.62 Form of Restricted Stock Agreement (Directors) under 2004 Omnibus Stock Plan. (DD) 21 Significant Subsidiaries of the Registrant.* 23.1 Consent of Independent Registered Public Accounting Firm.* 23.2 Consent of Independent Registered Public Accounting Firm.* 23.3 Consent of Independent Registered Public Accounting Firm (by amendment)++ 24 Powers of Attorney** 31.1 Rule 13a-14(a)/15d-14(a) Certification of Chief Executive Officer.* 31.2 Rule 13a-14(a)/15d-14(a) Certification of Chief Financial Officer.* 32.1 Section 1350 Certification of Chief Executive Officer.* 32.2 Section 1350 Certification of Chief Financial Officer.*
85
EXHIBIT NUMBER EXHIBIT ------- ------- 99.1 Audited Financial Statements for Ralph Lauren Media, LLC as of April 1, 2006, and for the fifteen-month period ended April 1, 2006* 99.2 Audited Financial Statements for Ralph Lauren Media, LLC as of March 31, 2007, and for the year ended March 31, 2007 ++
- --------------- * Filed herewith. ** Included with Signatures. + Management compensatory plan/arrangement. ++ To bethe exhibit index filed by amendment. (A) Incorporated herein by reference to Quantum Direct Corporation's Registration Statement on Form S-4, filed on March 13, 1998, File No. 333-47979. (B) Incorporated herein by reference to the Registrant's Quarterly Report on Form 10-QSB for the quarter ended August 31, 1994, filed on September 13, 1994, File No. 0-20243. (C) Incorporated herein by reference to the descriptionas a part of this program contained inreport immediately following the Registrant's Current Report on Form 8-K dated June 14, 2006, filed on June 20, 2006, File No. 0-20243. (D) Incorporated herein by referencesignatures to the Registrant's Proxy Statement in connection with its annual meeting of shareholders held on August 17, 1994, filed on July 19, 1994, File No. 0-20243. (E) Incorporated herein by reference to the Registrant's Annual Report on Form 10-K for the fiscal year ended January 31, 1998, filed on April 30, 1998, File No. 0-20243. (F) Incorporated herein by reference to the Registrant's Current Report on Form 8-K dated March 8, 1999, filed on March 18, 1999, File No. 0-20243. (G) Incorporated herein by reference to the Registrant's Current Report on Form 8-K dated April 15, 1999, filed on April 29, 1999, File No. 0-20243. (H) Incorporated herein by reference to the Registrant's Registration Statement on Form S-8, filed on September 25, 2000, File No. 333-46572. (I) Incorporated herein by reference to the Registrant's Quarterly Report on Form 10-Q for the quarter ended July 31, 1999, filed on September 14, 1999, File No. 0-20243. (J) Incorporated herein by reference to the Registrant's Annual Report on Form 10-K for the fiscal year ended January 31, 2000, File No. 0-20243. (K) Incorporated herein by reference to the Registrant's Registration Statement on Form S-8, filed on September 25, 2000, File No. 333-46576. (L) Incorporated herein by reference to the Registrant's Quarterly Report on Form 10-Q for the quarter ended October 31, 2000, filed on December 14, 2000, File No. 0-20243. (M) Incorporated herein by reference to the Registrant's Annual Report on Form 10-K for the fiscal year ended January 31, 2001, File No. 0-20243. (N) Incorporated herein by reference to the Registrant's Registration Statement on Form S-8 filed on January 25, 2002, File No. 333-81438. (O) Incorporated herein by reference to the Registrant's Quarterly Report on Form 10-Q for the quarter ended April 30, 2001, filed on June 14, 2001, File No. 0-20243. (P) Incorporated herein by reference to the Registrant's Proxy Statement in connection with its annual meeting of shareholders held on June 20, 2002, filed on May 23, 2002, File No. 0-20243. (Q) Incorporated herein by reference to the Registrant's Current Report on Form 8-K Dated May 16, 2002, filed on May 17, 2002, File No. 0-20243. (R) Incorporated herein by reference to the Registrant's Annual Report on Form 10-K for the fiscal year ended January 31, 2003, File No. 0-20243. (S) Incorporated herein by reference to the Registrant's Current Report on Form 8-K dated December 1, 2003, filed on December 3, 2003, File No. 0-20243. (T) Incorporated herein by reference to the Registrant's Quarterly Report on Form 10-Q for the quarter ended June 30, 2003, filed on August 15, 2003, File No. 0-20243. 86 (U) Incorporated herein by reference to the Registrant's Registration Statement on Form S-8 filed on March 19, 2004, File No. 333-113736. (V) Incorporated herein by reference to the Registrant's Proxy Statement in connection with its annual meeting of shareholders held on June 21, 2006, filed on May 23, 2006, File No. 0-20243. (W) Incorporated herein by reference to the Registrant's Current Report on Form 8-K dated January 14, 2005, filed on January 14, 2005, File No. 0-20243. (X) Incorporated herein by reference to the Registrant's Quarterly Report on Form 10-Q for the quarter ended April 30, 2005, filed on June 9, 2005, File No. 0-20243. (Z) Incorporated by reference to the Schedule 13D/A (Amendment No. 7) dated February 11, 2005, filed February 15, 2005, File No. 005-41757. (Y) Incorporated herein by reference to the Registrant's Registration Statement on Form S-3 filed on July 29, 2005, File No. 333-127040. (AA) Incorporated by reference to the description of this program included in the Registrant's Current Report on Form 8-K dated August 24, 2005, filed on August 26, 2005, File No. 0-20243. (BB) Incorporated herein by reference to the Registrant's Quarterly Report on Form 10-Q for the quarter ended October 29, 2005, filed on December 8, 2005, File No. 0-20243. (CC) Incorporated herein by reference to the Registrant's Current Report on Form 8-K dated December 19, 2005, filed on December 23, 2005, File No. 0-20243. (DD) Incorporated herein by reference to the Registrant's Current Report on Form 8-K dated June 21, 2006, filed on June 26, 2006, File No. 0-20243. (EE) Incorporated herein by reference to the Registrant's Registration Statement on Form S-8 filed on December 22, 2006, File No. 333-13957. (FF) Incorporated herein by reference to the Registrant's Current Report on Form 8-K dated March 28, 2007, filed on April 3, 2007, File No. 0-20243. 87 report.


84


SIGNATURES
Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized, on April 17, 2007. 29, 2008.
VALUEVISION MEDIA, INC.
(Registrant) By: /s/ WILLIAM J. LANSING ------------------------------------ William J. Lansing
By: /s/  RENE G. AIU
Rene G. Aiu
Chief Executive Officer and President
Each of the undersigned hereby appoints William J. LansingRene G. Aiu and Frank P. Elsenbast, and each of them (with full power to act alone), as attorneys and agents for the undersigned, with full power of substitution, for and in the name, place and stead of the undersigned, to sign and file with the Securities and Exchange Commission under the Securities Act of 1934, any and all amendments and exhibits to this annual report onForm 10-K and any and all applications, instruments, and other documents to be filed with the Securities and Exchange Commission pertaining to this annual report onForm 10-K or any amendments thereto, with full power and authority to do and perform any and all acts and things whatsoever requisite and necessary or desirable. Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the following persons on behalf of the registrant and in the capacities indicated on April 17, 2007. 29, 2008.
NAME TITLE ---- ----- /s/ WILLIAM J. LANSING
Name
Title
/s/  RENE G. AIU

Rene G. Aiu
Chief Executive Officer President and Director ------------------------------------------------ (Principal
(Principal Executive Officer) William J. Lansing /s/
/s/  FRANK P. ELSENBAST

Frank P. Elsenbast
Senior Vice President Finance, Chief Financial ------------------------------------------------ Officer Frank P. Elsenbast (Principal
(Principal Financial and Accounting Officer) /s/ MARSHALL S. GELLER
/s/  JOHN D. BUCK

John D. Buck
Chairman of the Board ------------------------------------------------

James J. Barnett
Director
/s/  MARSHALL S. GELLER

Marshall S. Geller /s/ JAMES J. BARNETT
Director ------------------------------------------------ James J. Barnett /s/ JOHN D. BUCK Director ------------------------------------------------ John D. Buck /s/
/s/  RONALD J. HERMAN, JR. Director ------------------------------------------------

Ronald J. Herman, Jr. /s/
Director
/s/  DOUGLAS V. HOLLOWAY Director ------------------------------------------------

Douglas V. Holloway /s/ JAY IRELAND
Director ------------------------------------------------ Jay Ireland
88
NAME TITLE ---- ----- /s/
/s/  ROBERT J. KORKOWSKI Director ------------------------------------------------

Robert J. Korkowski /s/
Director
/s/  GEORGE A. VANDEMAN Director ------------------------------------------------

George A. Vandeman
Director
89


85


EXHIBIT INDEX
       
Exhibit No.
 
Description
 
Method of Filing
 
 3.1 Sixth Amended and Restated Articles of Incorporation, as amended Incorporated by reference(B)
 3.2 Certificate of Designation of Series A Redeemable Convertible Preferred Stock Incorporated by reference(G)
 3.3 Articles of Merger Incorporated by reference(Q)
 3.4 Bylaws, as amended Incorporated by reference(B)
 10.1 Second Amended 1990 Stock Option Plan of the Registrant (as amended and restated) Incorporated by reference(H)†
 10.2 Form of Option Agreement under the Amended 1990 Stock Option Plan of the Registrant Incorporated by reference(A)†
 10.3 1994 Executive Stock Option and Compensation Plan of the Registrant Incorporated by reference(D)†
 10.4 Form of Option Agreement under the 1994 Executive Stock Option and Compensation Plan of the Registrant Incorporated by reference(E)†
 10.5 2001 Omnibus Stock Plan of the Registrant Incorporated by reference(N)†
 10.6 Amendment No. 1 to the 2001 Omnibus Stock Plan of the Registrant Incorporated by reference(P)†
 10.7 Form of Incentive Stock Option Agreement under the 2001 Omnibus Stock Plan of the Registrant Incorporated by reference(R)†
 10.8 Form of Nonstatutory Stock Option Agreement under the 2001 Omnibus Stock Plan of the Registrant Incorporated by reference(R)†
 10.9 Form of Restricted Stock Agreement under the 2001 Omnibus Stock Plan of the Registrant Incorporated by reference(R)†
 10.10 2004 Omnibus Stock Plan Incorporated by reference(U)†
 10.11 Form of Stock Option Agreement (Employees) under 2004 Omnibus Stock Plan Incorporated by reference(V)†
 10.12 Form of Stock Option Agreement (Executive Officers) under 2004 Omnibus Stock Plan Incorporated by reference(V)†
 10.13 Form of Stock Option Agreement (Executive Officers) under 2004 Omnibus Stock Plan Incorporated by reference(V)†
 10.14 Form of Stock Option Agreement (Directors — Annual Grant) under 2004 Omnibus Stock Plan Incorporated by reference(V)†
 10.15 Form of Stock Option Agreement (Directors — Other Grants) under 2004 Omnibus Stock Plan Incorporated by reference(V)†
 10.16 Form of Restricted Stock Agreement (Directors) under 2004 Omnibus Stock Plan Incorporated by reference(CC)†
 10.21 Option Agreement between the Registrant and Marshall Geller dated as of March 3, 1997 Incorporated by reference(A)†
 10.17 Option Agreement between the Registrant and Marshall Geller dated May 9, 2001 Incorporated by reference(N)†
 10.18 Option Agreement between the Registrant and Marshall Geller dated June 21, 2001 Incorporated by reference(N)†
 10.19 Option Agreement between the Registrant and Robert Korkowski dated March 3, 1997 Incorporated by reference(A)†
 10.20 Option Agreement between the Registrant and Robert Korkowski dated May 9, 2001 Incorporated by reference(N)†
 10.21 Option Agreement between the Registrant and Robert Korkowski dated June 21, 2001 Incorporated by reference(N)†


86


       
Exhibit No.
 
Description
 
Method of Filing
 
 10.22 Option Agreement between the Registrant and Nathan Fagre dated May 1, 2000 Incorporated by reference(K)†
 10.23 Option Agreement between the Registrant and Jim Gilbertson dated November 30, 2005 Incorporated by reference(DD)†
 10.24 2006 Long Term Incentive Plan Incorporated by reference(BB)†
 10.25 2007 Annual Management Incentive Plan Incorporated by reference (FF)†
 10.26 Form of Change of Control and Severance Agreement with Executive Officers Incorporated by reference(Z)†
 10.27 Form of Resale Restriction Agreement with Executive Officers Incorporated by reference(AA)†
 10.28 Description of Director Compensation Program Filed herewith
 10.29 Offer letter from the Registrant to Rene G. Aiu dated March 3, 2008 Incorporated by reference(C)†
 10.30 Non-competition agreement between the Registrant and Rene G. Aiu dated March 3, 2008 Incorporated by reference(C)†
 10.31 Employment Agreement between the Registrant and Bryan Venberg dated May 3, 2004 Incorporated by reference(W)†
 10.32 Severance Agreement dated as of November 8, 2007 between the Registrant and Brian Venberg Incorporated by reference(T)†
 10.33 Form of Salary Continuation Agreement between the Registrant and Nathan Fagre dated July 2, 2003 Incorporated by reference(S)†
 10.34 Description of Modification of Severance Arrangements for Nathan Fagre and Frank Elsenbast approved December 13, 2007 Incorporated by reference(GG)†
 10.35 Offer letter from the Registrant to Glenn Leidahl dated March 25, 2008 Filed herewith
 10.36 Non-competition agreement between the Registrant and Glenn Leidahl dated March 25, 2008 Filed herewith
 10.37 Investment Agreement by and between the Registrant and GE Equity dated as of March 8, 1999 Incorporated by reference(F)
 10.38 First Amendment and Agreement dated as of April 15, 1999 to the Investment Agreement, dated as of March 8, 1999, by and between the Registrant and GE Equity Incorporated by reference(G)
 10.39 Distribution and Marketing Agreement dated as of March 8, 1999 by and between NBC and the Registrant Incorporated by reference(F)
 10.40 Letter Agreement dated March 8, 1999 between NBC, GE Equity and the Registrant Incorporated by reference(F)
 10.41 Shareholder Agreement dated April 15, 1999 between the Registrant, and GE Equity Incorporated by reference(G)
 10.42 Amendment No. 1 dated March 19, 2004 to Shareholder Agreement dated April 15, 1999 between the Registrant, NBC and GE Equity Incorporated by reference(U)
 10.43 ValueVision Common Stock Purchase Warrant dated as of April 15, 1999 issued to GE Equity Incorporated by reference(G)
 10.44 Registration Rights Agreement dated April 15, 1999 between the Registrant, GE Equity and NBC Incorporated by reference(G)
 10.45 Letter Agreement dated November 16, 2000 between the Registrant and NBC Incorporated by reference(M)
 10.46 Trademark License Agreement dated as of November 16, 2000 between NBC and the Registrant Incorporated by reference(L)

87


       
Exhibit No.
 
Description
 
Method of Filing
 
 10.47 ValueVision Common Stock Purchase Warrant dated as of April 15, 1999 issued to NBC Incorporated by reference(G)
 10.48 Warrant Purchase Agreement dated as of November 16, 2000 between NBC and the Registrant Incorporated by reference(L)
 10.49 Common Stock Purchase Warrant dated as of November 16, 2000 between NBC and the Registrant Incorporated by reference(L)
 10.50 Amendment No. 1 dated March 12, 2001 to Common Stock Purchase Warrant dated as of November 16, 2000 between NBC and the Registrant Incorporated by reference(O)
 10.51 ValueVision Common Stock Purchase Warrant dated as of March 20, 2001 between NBC and the Registrant Incorporated by reference(O)
 10.52 Warrant Purchase Agreement dated September 13, 1999 between the Registrant, Snap!LLC, a Delaware limited liability company and Xoom.com, Inc., a Delaware corporation Incorporated by reference(I)
 10.53 Common Stock Purchase Warrant dated September 13, 1999 to purchase shares of the Registrant held by Xoom.com, Inc., a Delaware corporation Incorporated by reference(I)
 10.54 Registration Rights Agreement dated September 13, 1999 between the registrant and Xoom.com, Inc., a Delaware corporation, relating to Xoom.com, Inc.’s warrant to purchase shares of the Registrant Incorporated by reference(I)
 10.55 Amended and Restated Limited Liability Company Agreement of Ralph Lauren Media, LLC, a Delaware limited liability company, dated as of February 7, 2000, among Polo Ralph Lauren Corporation, a Delaware corporation, National Broadcasting Company, Inc., a Delaware corporation, the Registrant, CNBC.com LLC, a Delaware limited liability company and NBC Internet, Inc., a Delaware corporation Incorporated by reference(J)
 10.56 Agreement for Services dated February 7, 2000 between Ralph Lauren Media, LLC, a Delaware limited liability company, and VVI Fulfillment Center, Inc., a Minnesota corporation Incorporated by reference(J)
 10.57 Amendment to Agreement for Services dated as of January 31, 2003 between Ralph Lauren Media, LLC and VVI Fulfillment Center, Inc. Incorporated by reference(R)
 10.58 Stock Purchase Agreement dated as of February 9, 2005 between GE Capital Equity Investments, Inc. and Delta Onshore, LP, Delta Institutional, LP, Delta Pleiades, LP and Delta Offshore, Ltd. Incorporated by reference(Y)
 10.59 Stock Purchase and Registration Agreement dated as of July 8, 2005 between GE Capital Equity Investments, Inc. and Janus Investment Fund Incorporated by reference(X)
 10.60 Stock Purchase and Registration Agreement dated as of July 8, 2005 between GE Capital Equity Investments, Inc. and Caxton International Limited Incorporated by reference(X)
 10.61 Stock Purchase and Registration Agreement dated as of July 8, 2005 between GE Capital Equity Investments, Inc. and Magnetar Investment Management, LLC Incorporated by reference(X)
 10.62 Stock Purchase and Registration Agreement dated as of July 8, 2005 between GE Capital Equity Investments, Inc. and RCG Ambrose Master Fund, Ltd., RCG Halifax Fund, Ltd., Ramius Securities, LLC, Starboard Value and Opportunity Fund, LLC, Parche, LLC and Ramius Master Fund, Ltd. Incorporated by reference(X)
 21  Significant Subsidiaries of the Registrant Filed herewith

88


       
Exhibit No.
 
Description
 
Method of Filing
 
 23.1 Consent of Independent Registered Public Accounting Firm Filed herewith
 23.2 Consent of Independent Registered Public Accounting Firm (RLM) Filed herewith
 24  Powers of Attorney Included with signature pages
 31.1 Certification of Chief Executive Officer pursuant to Section 302 of the Sarbanes-Oxley Act of 2002 Filed herewith
 31.2 Certification of Chief Financial Officer pursuant to Section 302
of the Sarbanes-Oxley Act of 2002
 Filed herewith
 32  Section 1350 Certification of Chief Executive Officer and Chief Financial Officer Filed herewith
 99.1 Audited Financial Statements for Ralph Lauren Media, LLC as
of April 1, 2006, and for the fifteen-month period ended April 1, 2006
 Filed herewith
 99.2 Audited Financial Statements for Ralph Lauren Media, LLC as
of and for the year ended March 31, 2007
 Filed herewith
EXHIBIT NUMBER EXHIBIT FILED BY ------- ------- -------- 2 Membership Interest Purchase Agreement dated as of March
† Management compensatory plan/arrangement.
(A)Incorporated herein by reference 28, 2007 by and among Polo Ralph Lauren Corporation, Ralph Lauren Media, LLC, NBC-Lauren Media Holding, Inc., NBC Universal, Inc., CNBC.COM LLC, and ValueVision Media, Inc. 3.1 Sixth Amended and Restated Articles of Incorporation, as to Quantum Direct Corporation’s Registration Statement onForm S-4, filed on March 13, 1998, FileNo. 333-47979.
(B)Incorporated herein by reference Amended 3.2 Certificate of Designation of Series A Redeemable to the Registrant’s Quarterly Report onForm 10-QSB for the quarter ended August 31, 1994, filed on September 13, 1994, FileNo. 0-20243.
(C)Incorporated herein by reference Convertible Preferred Stock 3.3 Articles of Merger Incorporated by reference 3.4 Bylaws, as amended Incorporated by reference 10.1 Second Amended 1990 Stock Option Plan of the Registrant (as Incorporated by reference amended and restated) 10.2 Form of Option Agreement under the Amended 1990 Stock Incorporated by reference Option Plan of the Registrant 10.3 1994 Executive Stock Option and Compensation Plan of the Incorporated by reference Registrant 10.4 Form of Option Agreement under the 1994 Executive Stock Incorporated by reference Option and Compensation Plan of the Registrant 10.5 2001 Omnibus Stock Plan of the Registrant Incorporated by reference 10.6 Amendment No. 1 to the 2001 Omnibus Stock Plan of the Incorporated by reference Registrant 10.7 Registrant’s Current Report onForm of Incentive Stock Option Agreement under the 2001 Incorporated by reference Omnibus Stock Plan of the Registrant 10.8 Form of Nonstatutory Stock Option Agreement under the 2001 Incorporated by reference Omnibus Stock Plan of the Registrant 10.9 Form of Restricted Stock Agreement under the 2001 Omnibus Incorporated by reference Stock Plan of the Registrant+ 10.10 Option Agreement between the Registrant and Marshall Geller Incorporated by reference dated as of March 3, 1997 10.11 Option Agreement between the Registrant and Marshall Geller Incorporated by reference dated May 9, 2001 10.12 Option Agreement between the Registrant and Marshall Geller Incorporated by reference dated June 21, 2001 10.13 Option Agreement between the Registrant and Robert Incorporated by reference Korkowski8-K dated March 3, 1997 10.14 Option Agreement between the Registrant and Robert 2008, filed on March 7, 2008, FileNo. 0-20243.
(D)Incorporated herein by reference Korkowski dated May 9, 2001 10.15 Option Agreement betweento the Registrant and Robert Registrant’s Proxy Statement in connection with its annual meeting of shareholders held on August 17, 1994, filed on July 19, 1994, FileNo. 0-20243.
(E)Incorporated herein by reference Korkowski dated June 21, 2001 10.16 Employment Agreement betweento the Registrant and William J. Registrant’s Annual Report onForm 10-K for the fiscal year ended January 31, 1998, filed on April 30, 1998, FileNo. 0-20243.
(F)Incorporated herein by reference Lansing dated December 1, 2003 10.17 Option Agreement betweento the Registrant and William J. Incorporated by reference Lansing dated December 1, 2003 10.18 Option Agreement between the Registrant and Nathan Fagre Incorporated by reference dated May 1, 2000 10.19 2002 Annual Management Incentive Plan of the Registrant Incorporated by reference 10.20 Employment Agreement between the Registrant and Nathan E. Incorporated by reference Fagre dated April 30, 2000
EXHIBIT NUMBER EXHIBIT FILED BY ------- ------- -------- 10.21 Amendment No. 1 to Employment Agreement between Registrant Incorporated by reference and Nathan E. Fagre dated as of April 5, 2001 10.22 Registrant’s Current Report onForm of Salary Continuation Agreement between the Incorporated by reference Registrant and each of Nathan Fagre dated July 2, 2003 and Scott Danielson dated June 16, 2004 10.23 Option Agreement between the Registrant and Jim Gilbertson Incorporated by reference dated November 30, 2005.(EE) 10.24 Form of Option Agreement between the Registrant and each of Incorporated by reference Brenda Boehler and Scott Danielson 10.25 Investment Agreement by and between the Registrant and GE Incorporated by reference Equity dated as of March 8, 1999 10.26 First Amendment and Agreement dated as of April 15, 1999 to Incorporated by reference the Investment Agreement, dated as of March 8, 1999, by and between the Registrant and GE Equity 10.27 Distribution and Marketing Agreement dated as of March 8, Incorporated by reference 1999 by and between NBC and the Registrant 10.28 Letter Agreement8-K dated March 8, 1999, between NBC, GE Equity filed on March 18, 1999, FileNo. 0-20243.
(G)Incorporated herein by reference andto the Registrant 10.29 Shareholder AgreementRegistrant’s Current Report onForm 8-K dated April 15, 1999, betweenfiled on April 29, 1999, FileNo. 0-20243.
(H)Incorporated herein by reference to the Registrant’s Registration Statement onForm S-8, filed on September 25, 2000, File No.333-46572.
(I)Incorporated herein by reference to the Registrant’s Quarterly Report onForm 10-Q for the quarter ended July 31, 1999, filed on September 14, 1999, FileNo. 0-20243.
(J)Incorporated herein by reference to the Registrant’s Annual Report onForm 10-K for the fiscal year ended January 31, 2000, FileNo. 0-20243.
(K)Incorporated herein by reference to the Registrant’s Registration Statement onForm S-8, filed on September 25, 2000, File No.333-46576.
(L)Incorporated herein by reference to the Registrant’s Quarterly Report onForm 10-Q for the quarter ended October 31, 2000, filed on December 14, 2000, FileNo. 0-20243.
(M)Incorporated herein by reference to the Registrant’s Annual Report onForm 10-K for the fiscal year ended January 31, 2001, FileNo. 0-20243.
(N)Incorporated herein by reference to the Registrant’s Registration Statement onForm S-8 filed on January 25, 2002, File No.333-81438.
(O)Incorporated herein by reference to the Registrant’s Quarterly Report onForm 10-Q for the quarter ended April 30, 2001, filed on June 14, 2001, FileNo. 0-20243.

89


(P)Incorporated herein by reference to the Registrant’s Proxy Statement in connection with its annual meeting of shareholders held on June 20, 2002, filed on May 23, 2002, FileNo. 0-20243.
(Q)Incorporated herein by reference to the Registrant’s Current Report onForm 8-K Dated May 16, 2002, filed on May 17, 2002, FileNo. 0-20243.
(R)Incorporated herein by reference to the Registrant’s Annual Report onForm 10-K for the fiscal year ended January 31, 2003, FileNo. 0-20243.
(S)Incorporated herein by reference to the Registrant’s Quarterly Report onForm 10-Q for the quarter ended June 30, 2003, filed on August 15, 2003, FileNo. 0-20243.
(T)Incorporated herein by reference to the Registrant’s Current Report onForm 8-K dated November 8, 2007, filed on November 14, 2007, FileNo. 333-13957.
(U)Incorporated herein by reference to the Registrant’s Proxy Statement in connection with its annual meeting of shareholders held on June 21, 2006, filed on May 23, 2006, FileNo. 0-20243.
(V)Incorporated herein by reference to the Registrant’s Current Report onForm 8-K dated January 14, 2005, filed on January 14, 2005, FileNo. 0-20243.
(W)Incorporated herein by reference to the Registrant’s Quarterly Report onForm 10-Q for the quarter ended April 30, 2005, filed on June 9, 2005, FileNo. 0-20243.
(X)Incorporated herein by reference to the Registrant’s Registration Statement onForm S-3 filed on July 29, 2005, File No.333-127040.
(Y)Incorporated by reference Registrant, and GE Equity 10.30 Amendmentto the Schedule 13D/A (Amendment No. 17) dated March 19, 2004 to Shareholder Agree- February 11, 2005, filed February 15, 2005, File No.005-41757.
(Z)Incorporated by reference mentto the description of this program included in the Registrant’s Current Report onForm 8-K dated April 15, 1999 between the Registrant, NBC and GE Equity 10.31 ValueVision Common Stock Purchase Warrant dated as of April August 24, 2005, filed on August 26, 2005, FileNo. 0-20243.
(AA)Incorporated herein by reference 15, 1999 issued to GE Equity 10.32 Registration Rights Agreement dated April 15, 1999 between the Registrant’s Quarterly Report onForm 10-Q for the quarter ended October 29, 2005, filed on December 8, 2005, FileNo. 0-20243.
(BB)Incorporated herein by reference to the Registrant, GE Equity and NBC 10.33 ValueVision Common Stock Purchase WarrantRegistrant’s Current Report onForm 8-K dated as of April December 19, 2005, filed on December 23, 2005, FileNo. 0-20243.
(CC)Incorporated herein by reference 15, 1999 issued to NBC 10.34 Letter Agreementthe Registrant’s Current Report onForm 8-K dated November 16, 2000 between the June 21, 2006, filed on June 26, 2006, FileNo. 0-20243.
(DD)Incorporated herein by reference Registrant and NBC 10.35 Warrant Purchase Agreement dated September 13, 1999 between to the Registrant’s Registration Statement onForm S-8 filed on December 22, 2006, File No.333-13957.
(EE)Incorporated herein by reference to the Registrant, Snap!LLC, a Delaware limited liability company and Xoom.com, Inc., a Delaware corporation 10.36 Common Stock Purchase Warrant dated September 13, 1999 to Registrant’s Annual Report onForm 10-K for the fiscal year ended February 3, 2007, FileNo. 0-20243.
(FF)Incorporated herein by reference purchase sharesto the Registrant’s Proxy Statement in connection with its annual meeting of shareholders held on June 28, 2007, filed on June 1, 2007, FileNo. 0-20243.
(GG)Incorporated herein by reference to Item 5.02 of the Registrant held by Xoom.com, Inc., a Delaware corporation.(I) 10.37 Registration Rights AgreementRegistrant’s Current Report onForm 8-K dated SeptemberDecember 13, 1999 Incorporated by reference between the registrant and Xoom.com, Inc., a Delaware corporation, relating to Xoom.com, Inc.'s warrant to purchase shares of the Registrant 10.38 Amended and Restated Limited Liability Company Agreement of Incorporated by reference Ralph Lauren Media, LLC, a Delaware limited liability company, dated as of February 7, 2000, among Polo Ralph Lauren Corporation, a Delaware corporation, National Broadcasting Company, Inc., a Delaware corporation, the Registrant, CNBC.com LLC, a Delaware limited liability company and NBC Internet, Inc., a Delaware corporation 10.39 Agreement for Services dated February 7, 2000 between Ralph Incorporated by reference Lauren Media, LLC, a Delaware limited liability company, and VVI Fulfillment Center, Inc., a Minnesota corporation
EXHIBIT NUMBER EXHIBIT FILED BY ------- ------- -------- 10.40 Amendment to Agreement for Services dated as of January 31, Incorporated by reference 2003 between Ralph Lauren Media, LLC and VVI Fulfillment Center, Inc 10.41 Trademark License Agreement dated as of November 16, 2000 Incorporated by reference between NBC and the Registrant 10.42 Warrant Purchase Agreement dated as of November 16, 2000 Incorporated by reference between NBC and the Registrant 10.43 Common Stock Purchase Warrant dated as of November 16, 2000 Incorporated by reference between NBC and the Registrant 10.44 Amendment 2007, filed on December 19, 2007, FileNo. 1 dated March 12, 2001 to Common Stock Incorporated by reference Purchase Warrant dated as of November 16, 2000 between NBC and the Registrant 10.45 ValueVision Common Stock Purchase Warrant dated as of March Incorporated by reference 20, 2001 between NBC and the Registrant 10.46 2004 Omnibus Stock Plan Incorporated by reference 10.47 Form of Stock Option Agreement (Employees) under 2004 Incorporated by reference Omnibus Stock Plan 10.48 Form of Stock Option Agreement (Executive Officers) under Incorporated by reference 2004 Omnibus Stock Plan 10.49 Form of Stock Option Agreement (Executive Officers) under Incorporated by reference 2004 Omnibus Stock Plan 10.50 Form of Stock Option Agreement (Directors -- Annual Grant) Incorporated by reference under 2004 Omnibus Stock Plan 10.51 Form of Stock Option Agreement (Directors -- Other Grants) Incorporated by reference under 2004 Omnibus Stock Plan 10.52 Stock Purchase Agreement dated as of February 9, 2005 Incorporated by reference between GE Capital Equity Investments, Inc. and Delta Onshore, LP, Delta Institutional, LP, Delta Pleiades, LP and Delta Offshore, Ltd. 10.53 Stock Purchase and Registration Agreement dated as of July Incorporated by reference 8, 2005 between GE Capital Equity Investments, Inc. and Janus Investment Fund 10.54 Stock Purchase and Registration Agreement dated as of July Incorporated by reference 8, 2005 between GE Capital Equity Investments, Inc. and Caxton International Limited 10.55 Stock Purchase and Registration Agreement dated as of July Incorporated by reference 8, 2005 between GE Capital Equity Investments, Inc. and Magnetar Investment Management, LLC 10.56 Stock Purchase and Registration Agreement dated as of July Incorporated by reference 8, 2005 between GE Capital Equity Investments, Inc. and RCG Ambrose Master Fund, Ltd., RCG Halifax Fund, Ltd., Ramius Securities, LLC, Starboard Value and Opportunity Fund, LLC, Parche, LLC and Ramius Master Fund, Ltd 10.57 Employment Agreement between the Registrant and Bryan Incorporated by reference Venberg dated May 3, 2004 10.58 Form of Change of Control and Severance Agreement with Incorporated by reference Executive Officers 10.59 Form of Resale Restriction Agreement with Executive Incorporated by reference Officers 10.60 2006 Long Term Incentive Plan Incorporated by reference 10.61 Description of Director Compensation Program Changes Incorporated by reference 10.62 Form of Restricted Stock Agreement (Directors) under 2004 Incorporated by reference Omnibus Stock Plan. 0-20243.
EXHIBIT NUMBER EXHIBIT FILED BY ------- ------- -------- 21 Significant Subsidiaries of the Registrant Filed Herewith 23.1 Consent of Independent Registered Public Accounting Firm Filed Herewith 23.2 Consent of Independent Registered Public Accounting Firm Filed Herewith 23.3 Consent of Independent Registered Public Accounting Firm To be Filed by amendment 24 Powers of Attorney Included with Signatures 31.1 Rule 13a-14(a)/15d-14(a) Certification of Chief Executive Filed Herewith Officer 31.2 Rule 13a-14(a)/15d-14(a) Certification of Chief Financial Filed Herewith Officer 32.1 Section 1350 Certification of Chief Executive Officer Filed Herewith 32.2 Section 1350 Certification of Chief Financial Officer Filed Herewith 99.1 Audited Financial Statements for Ralph Lauren Media, LLC as Filed Herewith of April 1, 2006, and for the fifteen-month period ended April 1, 2006 99.2 Audited Financial Statements for Ralph Lauren Media, LLC as To be Filed by amendment of March 31, 2007, and for the year ended March 31, 2007


90