UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, DC 20549
 

 
FORM 10-Q
 


(MARK ONE)Mark One) 
QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
 For the quarterly period ended SeptemberJune 30, 20162017
 
OR
 
TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT
 For the transition period from  ______________ to ______________
  
Commission File No. 001-33531
 
AEROGROW INTERNATIONAL, INC.
(Exact Namename of Registrantregistrant as specified in its charter)
 
NEVADA
46-0510685
(State or other jurisdiction
of incorporation or organization)
(IRS Employer
Identification Number)
  
6075 Longbow Drive, Suite 200, Boulder, Colorado
80301
 (Address of principal executive offices) (Zip Code)
 
(303) 444-7755
(Registrant’sRegistrant's telephone number, including area code)
 
Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required file such reports), and (2) has been subject to such filing requirements for the past 90 days.   Yes x No              
 
Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files).   Yes x No

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See the definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act.

Large accelerated filer  
Accelerated filer   
 
Non-accelerated filer   o (Do not check if smaller reporting company)
Emerging growth company   
Smaller reporting company   
 
Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act).   Yes o No
 
Number of shares of issuer’sissuer's common stock outstanding as of November 3, 2016:  8,597,093August 7, 2017:  33,477,287


AeroGrow International, Inc.
TABLE OF CONTENTS
FORM 10-Q REPORT
SeptemberJune 30, 20162017
 
   
   
PART I   Financial Information 
   
Item 1.3
 3
 4
 5
 7
   
Item 2.1716
Item 3.2923
Item 4.2924
   
PART II  Other Information 
   
Item 1.3025
Item 1A. 3025
Item 2.3025
Item 3.3025
Item 4.3025
Item 5.3025
Item 6.3126
  
3227
 




PART I - FINANCIAL INFORMATION
 
Item 1. Condensed Financial Statements
 
AEROGROW INTERNATIONAL, INC.
CONDENSED BALANCE SHEETS
 
 
September 30,
2016
  
March 31,
2016
  
June 30,
2017
  
March 31,
2017
 
(in thousands, except per share and share data) (Unaudited)  (Derived from Audited Statements) 
(in thousands, except share and per share data) (Unaudited)  
(Derived from
Audited Statements)
 
ASSETS            
Current assets            
Cash $399  $1,401  $8,234  $8,804 
Restricted cash  15   15   15   15 
Accounts receivable, net of allowance for doubtful accounts of $17 and $14 at September 30, 2016 and March 31, 2016, respectively  1,775   1,577 
Accounts receivable, net of allowance for doubtful accounts of $10 and $20
at June 30, 2017 and March 31, 2017, respectively
  1,246   2,484 
Other receivables  85   232   176   258 
Inventory  5,510   3,149   2,964   2,921 
Prepaid expenses and other  948   196   1,145   511 
Total current assets  8,732   6,570   13,780   14,993 
Property and equipment, net of accumulated depreciation of $3,837 and $3,652 at September 30, 2016 and March 31, 2016, respectively  545   620 
Property and equipment and intangible assets, net of accumulated depreciation of $4,122 and $4,020 at June 30, 2017 and March 31, 2017, respectively  364   415 
Other assets                
Intangible assets  2   2 
Deposits  106   156   110   106 
Total assets $9,385  $7,348  $14,254  $15,514 
                
LIABILITIES AND STOCKHOLDERS’ EQUITY        
LIABILITIES AND STOCKHOLDERS' EQUITY        
Current liabilities                
Accounts payable $2,533  $1,733  $1,969  $1,853 
Accrued expenses  851   964   866   1,520 
Customer deposits  195   352   85   106 
Deferred rent  -   1 
Notes payable-related party  2,759   1,293 
Derivative warrant liability  1,547   644 
Debt associated with sale of intellectual property  138   160   107   117 
Total current liabilities  8,023   5,147   3,027   3,596 
Long term liabilities                
Capital lease liability  21   -   17   19 
Total liabilities  8,044   5,147   3,044   3,615 
Commitments and contingencies                
Stockholders’ equity        
Preferred stock, $.001 par value, 20,000,000 shares authorized,
2,649,007 issued and outstanding at September 30, 2016 and March 31, 2016
  3   3 
Common stock, $.001 par value, 750,000,000 shares authorized,
8,579,006 and 7,499,966, shares issued and outstanding at
September 30, 2016 and March 31, 2016, respectively
  9   7 
Stockholders' equity        
Common stock, $.001 par value, 750,000,000 shares authorized, 33,477,287 and
shares issued and outstanding at June 30, 2017 and March 31, 2017
  33   33 
Additional paid-in capital  86,896   84,129   138,757   138,757 
Stock to be distributed for Scotts Miracle-Gro transactions  1,195   2,391 
Stock dividend to be distributed  2,014   2,595 
Accumulated deficit  (86,762)  (84,329)  (129,594)  (129,486)
Total stockholders’ equity  1,341   2,201 
Total liabilities and stockholders’ equity $9,385  $7,348 
Total stockholders' equity  11,210   11,899 
Total liabilities and stockholders' equity $14,254  $15,514 

See accompanying notes to the condensed financial statements.
3


AEROGROW INTERNATIONAL, INC.
CONDENSED STATEMENTS OF OPERATIONS
(Unaudited)
 
 Three Months ended June 30, 
 
Three Months ended
September 30,
  
Six Months ended
September 30,
  2017  2016 
(in thousands, except per share data)  2016  2015  2016  2015       
Net revenue $2,242  $1,091  $4,398  $2,660  $2,462  $2,156 
Cost of revenue  1,551   761   2,863   1,849   1,640   1,312 
Gross profit  691   330   1,535   811   822   844 
                        
Operating expenses                        
Research and development  114   143   211   274   91   101 
Sales and marketing  729   668   1,549   1,301   832   832 
General and administrative  475   561   1,055   1,235   627   564 
Total operating expenses  1,318   1,372   2,815   2,810   1,550   1,497 
                        
(Loss) from operations  (627)  (1,042)  (1,280)  (1,999)
Loss from operations  (728)  (653)
                        
Other income (expense), net                        
Fair value changes in derivative warrant liability  (458)  (66)  (903)  (330)  -   (446)
Interest expense – related party  (27)  (58)  (31)  (58)
Other expense  (16)  -   (41)  - 
Total other (expense), net  (501)  (124)  (975)  (388)
Other income (expense), net  39   (28)
Total other income (expense) income, net  39   (474)
                        
Net loss $(1,128) $(1,166) $(2,255) $(2,387) $(689) $(1,127)
Change in fair value of stock and dividend to be distributed for Scotts Miracle-Gro transactions  (317)  1,177   (767)  1,398 
Net income (loss) attributable to common shareholders $(1,445) $11  $(3,022) $(989)
Net loss per share, basic and diluted $(0.17) $0.00  $(0.37) $(0.14)
Change in fair value of stock to be distributed for Scotts Miracle-Gro transactions  581   (449)
Net loss attributable to common stockholders $(108) $(1,576)
        
Net loss per common share, basic and diluted $(0.00) $(0.20)
                        
Weighted average number of common shares outstanding, basic and diluted  8,576   7,500   8,138   7,102   33,477   7,696 

See accompanying notes to the condensed financial statements.

4


AEROGROW INTERNATIONAL, INC.
CONDENSED STATEMENTS OF CASH FLOWS
(Unaudited)
 
 
Six months ended
September 30,
  
Three Months Ended
June 30,
 
 2016  2015  2017  2016 
(in thousands)            
Cash flows from operating activities:            
Net (loss) $(2,255) $(2,387) $(689) $(1,127)
Adjustments to reconcile net (loss) to cash used by operations:        
Adjustments to reconcile net (loss) to cash provided (used) by operations:        
Issuance of common stock and options under equity compensation plans  92   157   -   60 
Depreciation and amortization expense  185   179   102   94 
Bad debt (recovery) expense  3   (5)  (10)  (6)
Inventory allowance  (16)  - 
Fair value remeasurement of derivative warrant liability  903   330   -   446 
Accretion of debt associated with sale of intellectual property  (22)  (24)  (10)  (11)
SMG intellectual property royalty and branding license  217   123   -   106 
Change in operating assets and liabilities:                
Decrease (increase) in accounts receivable  (201)  673 
Decrease in accounts receivable  1,248   564 
Decrease in other receivable  147   149   82   84 
(Increase) in inventory  (2,361)  (1,559)
(Increase) decrease in inventory  (27)  457 
(Increase) in prepaid expense and other  (752)  (997)  (634)  (189)
Decrease in deposits  50   - 
Increase in accounts payable  1,589   821 
(Increase) decrease in deposits  (4)  50 
Increase (decrease) in accounts payable  116   (192)
(Decrease) in accrued expenses  (113)  (192)  (654)  (164)
Increase in accrued interest-related party  13   58   -   4 
(Decrease) in customer deposits  (157)  (25)  (21)  (107)
(Decrease) increase in deferred rent  (1)  1 
Net cash used by operating activities $(2,663) $(2,698)
Net cash provided (used) by operating activities  (517)  69 
Cash flows from investing activities:                
Purchases of equipment  (88)  (406)  (51)  (7)
Net cash (used) by investing activities $(88) $(406)  (51)  (7)
Cash flows from financing activities:                
Proceeds from notes payable  2,750   4,500 
Repayment of notes payable-related party  (1,000)  -   -   (1,000)
Repayment of capital lease  (1)  -   (2)  - 
Net cash provided by financing activities $1,749  $4,500 
Net (decrease) increase in cash  (1,002)  1,396 
Net cash (used) by financing activities  (2)  (1,000)
Net (decrease) in cash  (570)  (938)
Cash, beginning of period  1,401   1,015   8,804   1,401 
Cash, end of period $399  $2,411  $8,234  $463 
 
See supplemental disclosures below and the accompanying notes to the condensed financial statements.
5

  
Six months ended
September 30,
(in thousands)
 
  2016  2015 
Cash paid during the year for:      
Interest $18  $- 
    Income taxes $-  $- 
         
Supplemental disclosure of non-cash investing and financing activities:        
Property and equipment acquired through capital lease $22  $- 
Decrease in liability due to issuance of stock to SMG on notes payable – related party $297  $207 
Fair value of common stock issued for payment of interest on notes payable-related party  480   431 
Change in fair value of common stock issued for payment of interest on notes payable-related party at issuance  183   224 
Change in fair value of SMG intellectual property royalty, branding license and interest on notes payable-related party $(946) $679 
Change in fair value of stock dividends for common stock issued on convertible preferred stock  530   434 
Change in fair value of stock dividends accrued on convertible preferred stock $(534) $61 
Decrease in liability due to issuance of stock to SMG for intellectual property and branding license $1,006  $887 

Continued from previous page
  
Three Months Ended
June 30,
(in thousands)
 
  2017  2016 
Cash paid during the year for:      
Interest $-  $- 
Income taxes $-  $- 
         
Supplemental disclosure of non-cash investing and financing activities:        
Decrease in liability due to issuance of stock to SMG on notes payable – related party $-  $297 
Fair value of common stock issued for payment of interest on notes payable-related party $-  $480 
Change in fair value of common stock issued for payment of interest on notes payable-related party at issuance $-  $183 
Change in fair value of SMG intellectual property royalty, branding license and interest on notes payable-related party $570  $(437)
Change in fair value of stock dividends accrued on convertible preferred stock $11  $(195)


 
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AEROGROW INTERNATIONAL, INC.
NOTES TO THE CONDENSED FINANCIAL STATEMENTS
(Unaudited)
 
1.    Description of the Business
 
AeroGrow International, Inc. (the(collectively, the “Company," “AeroGrow,” “we,” “our,”“our” or “us”) was formed as a Nevada corporation onin March 25, 2002. The Company’s principal business is developing, marketing, and distributing advanced indoor aeroponic garden systems designed and priced to appeal to the consumer gardening, cooking and small indoor appliance markets worldwide.  The Company manufactures, distributes and markets sevennine different models of its AeroGarden systems in multiple colors, as well as over 40 varieties of seed pod kits and a full line of accessory products through multiple channels including retail distribution via online retail outlets and brick and mortar storefronts, and .com retail outlets, catalogue and direct-to-consumer sales primarily in the United States and Canada, as well as selected countries in Europe, Asia and Australia.Canada.

2.     Liquidity and    Basis of Presentation, Liquidity and Summary of Significant Accounting Policies

Interim Financial InformationBasis of Presentation

The unaudited interim financial statements of the Company included herein have been prepared in accordance with the rules and regulations of the Securities and Exchange Commission (“SEC”) for interim reporting including the instructions to Form 10-Q and Rule 10-01 of Regulation S-X. These condensed statements do not include all disclosures required by accounting principles generally accepted in the United States of America (“U.S. GAAP”) for annual audited financial statements and should be read in conjunction with the Company’s audited financial statements and related notes included in the Company’s Annual Report on Form 10-K for the year ended March 31, 2016,2017, as filed with the SEC on June 15, 2016.26, 2017.

In the opinion of management, the accompanying unaudited interim financial statements reflect all adjustments, including normal recurring adjustments, necessary to present fairly the financial position of the Company at SeptemberJune 30, 2016,2017, the results of operations for the three and six months ended SeptemberJune 30, 20162017 and 2015,2016, and the cash flows for the sixthree months ended SeptemberJune 30, 20162017 and 2015.2016. The results of operations for the three and six months ended SeptemberJune 30, 20162017 are not necessarily indicative of the expected results of operations for the full year or any future period. In this regard, the Company’s business is highly seasonal, with approximately 70.9%65.7% of revenues in the fiscal year ended March 31, 20162017 (“Fiscal 2016”2017”) occurring in the four consecutive calendar months offrom October through January.  Furthermore, during the six-monththree-month period ended SeptemberJune 30, 2016,2017, the Company has further expanded its distribution channelchannels and invested in necessary overhead in anticipation of the peak sales season.  The balance sheet as of March 31, 20162017 is derived from the Company’s audited financial statements.

Liquidity 
Sources of funding to meet prospective cash requirements include the Company’s existing cash balances, cash flow from operations, and borrowings under the Company’s debt arrangements.  We may need to seek additional debt or equity capital, however, to address the seasonal nature of our working capital needs, increase the scale of our business and provide a cash reserve against contingencies.  There can be no assurance we will be able to raise this additional capital.

On July 15, 2016, the Company entered into a Term Loan Agreement in the principal amount of up to $6.0 million with a wholly owned subsidiary of The Scotts Miracle-Gro Company (collectively with its subsidiary, “SMG” or “Scotts Miracle-Gro”).  See Note 3 “Notes Payable, Long Term Debt and Current Portion – Long Term Debt” below.Significant Accounting Policies
 
Significant Accounting Policies
Use of Estimates

The preparation of financial statements in conformity with U.S. GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period.  Actual results could differ from those estimates.  It is reasonably possible that a change in the Company’s estimates could occur in the near term as additional or new information becomes available.

7

Net Income (Loss) per Share of Common Stock

The Company computes net income (loss) per share of common stock in accordance with Accounting Standards Codification (“ASC”) 260.  ASC 260 requires companies with complex capital structures to present basic and diluted earnings per share (“EPS”).  Basic EPS is measured as the income or loss available to common stockholders divided by the weighted average shares of common stock outstanding for the period. Diluted EPS is similar to basic EPS, but presents the dilutive effect on a per share basis of potential common stock equivalents (e.g., convertible securities, options, and warrants) as if itsuch securities had been converted into common stock at the beginning of the periods presented. Potential shares of common stock that have an anti-dilutive effect (i.e., those that increase income per share or decrease loss per share) are excluded from the calculation of diluted EPS.  Employee stock options to purchase approximately 656,000 shares of common stock were outstanding and warrants to purchase approximately 432,000 shares of common stock were outstanding but wereSecurities not included in the computation of diluted net income per shareEPS because the effect of including such sharesto do so would have been anti-dilutive inwere employee stock options to purchase 175,000 shares and warrants to purchase 2,000 shares of common stock for the periods presented. period ended June 30, 2017 and employee stock options to purchase 656,000 shares and warrants to purchase 3,093,000 shares for the three months ended June 30, 2016.
7


Concentrations of Risk

ASC 825-10-50-20 requires disclosure of significant concentrations of credit risk regardless of the degree of such risk.  Financial instruments

Cash:
The Company maintains cash depository accounts with significant credit risk include cash deposits.financial institutions.  The amount on deposit with oneseveral financial institutioninstitutions exceeded the $250,000 federally insured limit as of SeptemberJune 30, 2016.  However, management believes that the2017.  The Company has not historically incurred any losses related to these deposits.  The financial institution isinstitutions are highly rated, financially sound and the risk of loss is minimal.

Customers:Customers and Accounts Receivable:
For the three months ended SeptemberJune 30, 2017 and 2016, one customer, Amazon.com, represented 23.0% and 35.8%, respectively, of the Company’s net revenue.

As of June 30, 2017, the Company had three customers, Amazon.com, Sur La TableBed, Bath & Beyond and Ace Hardware, whichAmazon.ca, that represented 33.3%26.5%, 20.1%16.3% and 16.8%15.8% of net revenue,the Company’s outstanding accounts receivable, respectively.  For the three months ended September 30, 2015,As of March 31, 2017, the Company had one customer,three customers, Amazon.com, Amazon.uk and Amazon.ca, which represented 42.4%33.9%, 14.3% and 11.0%, respectively, of the Company’s net revenue. For the six months ended September 30, 2016, theoutstanding accounts receivable.  The Company had one customer, Amazon.combelieves that represented 34.6% of the Company’s net revenue. For the six months ended September 30, 2015, the Company had had one customer, Amazon.com that represented 40.1% of the Company’s net revenue.all receivables from these customers are collectible.

Suppliers:
For the three months ended SeptemberJune 30, 2017, the Company purchased inventories and other inventory-related items from one supplier totaling $1.7 million. For the three months ended June 30, 2016, the Company purchased inventories and other inventory-related items from one supplier totaling $3.6 million, representing 233.2%$300,000.  The purchase of cost of revenue, as we ramp up inventory levels for the holiday season. For the three months ended September 30, 2015, the Company purchased inventories and other inventory-related items from four suppliers totaling $2.2 million, $315,000, $167,000is dependent on timing of purchases for our highly seasonal business and $149,000, representing 206.2%, 29.1%, 15.4% and 13.7% of cost of revenue, respectively. For the six months ended September 30, 2016, the Company purchased inventories and other inventory-related items from one supplier totaling $4.1 million, representing 142.3% of cost of revenue. For the six months ended September 30, 2015, the Company purchased inventories and other inventory-related items from one supplier totaling $2.6 million, representing 43.3% of cost of revenue.payment terms with our suppliers.

The Company’s primary contract manufacturers are located in China.  As a result, the Company may be subject to political, currency, regulatory, transportation, third-party labortransportation/shipping and weather/natural disaster risks.  Although the Company believes alternate sources of manufacturing could be obtained, these risksthe risk of an interruption in product sourcing could have an adverse impact on our operations.

Accounts Receivable:
As of September 30, 2016, the Company had three customers, Amazon.com, Sur La Table and Ace Hardware that represented 35.3%, 26.2% and 21.3%, respectively, of the Company’s outstanding accounts receivable.  As of March 31, 2016, the Company had two customers, Amazon.com and Costco that represented 35.3% and 22.1%, respectively, of outstanding accounts receivable.  The Company believes that all receivables from these customers are collectible.

Fair Value of Financial Instruments

The Company follows the guidance in ASC 820, Fair Value Measurements and Disclosures (“ASC 820”), as it relates to the fair value of its financial assets and liabilities. ASC 820 provides for a standard definition of fair value to be used in new and existing pronouncements. This guidance requires disclosure of fair value information about certain financial instruments (insurance contracts, real estate, goodwill and taxes are excluded) for which it is practicable to estimate such values, whether or not these instruments are included in the balance sheet at fair value. The fair values presented for certain financial instruments are estimates, which, in many cases, may differ significantly from the amounts that could be realized upon immediate liquidation.
 
8

Fair value is defined as the price that would be received to sell an asset or paid to transfer a liability (i.e., exit price) in an orderly transaction between market participants.  ASC 820 also provides a hierarchy for determining fair value, which emphasizes the use of observable market data whenever available. The three broad levels defined by the hierarchy are as follows, with the highest priority given to Level 1 as these are the most reliable, and the lowest priority given to Level 3.
 
Level 1 – Quoted prices in active markets for identical assets.

Level 2 – Quoted prices for similar assets in active markets, quoted prices for identical or similar assets in markets that are not active, or other inputs that are observable or can be corroborated by observable market data, including model-derived valuations.
 
Level 3 – Unobservable inputs that are supported by little or no market activity.

The carrying value of financial instruments including cash, receivables and accounts payable and accrued expenses, approximates their fair value at SeptemberJune 30, 20162017 and March 31, 20162017 due to the relatively short-term nature of these instruments. 
The Company has three liabilities for which theCompany’s intellectual property liability carrying value iswas determined byutilizing Level 3 inputs: (1) Notes payable – related party; (2) sale of intellectual property liability; and (3) derivative warrant liability.inputs.  As discussed below in Notes 3 and 4, each of these liabilitiesthis liability was incurred in conjunction with the Company’s strategic alliance with Scotts Miracle-Gro.  As of SeptemberJune 30, 20162017 and March 31, 2016,2017, the fair value of the Company’s note payable andCompany's sale of the intellectual property liability werewas estimated using the discounted cash flow method, which is based on expected future cash flows, discounted to present value using a discount rate of 15%.  The Company also issued a derivative warrant that entitles, but does not obligate, Scotts Miracle-Gro to purchase a number of shares of common stock that, on a fully diluted basis, would constitute 80% of the Company’s outstanding capital stock.  The Company accounts for the warrant as a liability and measures the value of the warrant using the Monte Carlo simulation model as of the end of each quarterly reporting period until the warrant is exercised or expires.  As of SeptemberJune 30, 2016 and March 31, 2016, the estimated fair value of the warrant was $1.5 million and $644,000, respectively. As of September 30, 2016,2017, the Company did not have any financial assets or liabilities that were measured at fair value on a recurring basis, subsequent to initial recognition, except for the derivative warrant liability.  The table below summarizes the fair value and carry valuerecognition.   
8

 
September 30, 2016
(in thousands)
 
March 31, 2016
(in thousands)
 
 Fair Value Carry Value Fair Value Carry Value 
Liabilities        
Notes payable-related party $2,716  $2,759  $1,277  $1,293 
Derivative warrant liability  1,547   1,547   644   644 
Sale of intellectual property liability  104   138   117   160 
Total $4,367  $4,444  $2,038  $2,097 

Accounts Receivable and Allowance for Doubtful Accounts

The Company sells its products to retailers and directly to consumers. Direct-to-consumer transactions are primarily paid by credit card. Retailer sales terms vary by customer, but generally range from net 30 days to net 60 days.days, while direct-to-consumer transactions are primarily paid by credit card.  Accounts receivable are reported at net realizable value and net of the allowance for doubtful accounts. The Company uses the allowance method to account for uncollectible accounts receivable. The Company’sCompany's allowance estimate is based on a review of the current status of trade accounts receivable, which resulted in an allowance of $17,000$10,000 and $14,000$20,000 at SeptemberJune 30, 20162017 and March 31, 2016,2017, respectively.

Other Receivables

In conjunction with the Company’s processing of credit card transactions for its direct-to-consumer sales activities and as security with respect to the Company’s performance for credit card refunds and charge backs, the Company is required to maintain a cash reserve with Litle and Company, the Company’s credit card processor. This reserve is equal to 5% of the credit card sales processed during the previous six months. As of SeptemberJune 30, 20162017 and March 31, 2016,2017, the balance in this reserve account was $85,000$176,000 and $232,000,$258,000, respectively.

9

Advertising and Production Costs

The Company expenses all production costs related to advertising, including print, television, and radio advertisements when the advertisement has been broadcast or otherwise distributed.  TheIn contrast, the Company records media and marketing costs related to its direct-to-consumer advertisements, inclusive of related postage and printing costs incurred in conjunction with mailings of direct-response catalogues, and related direct-response advertising costs, in accordance with ASC 340-20 Capitalized Advertising Costs.  As prescribed by ASC 340-20-25, direct-to-consumer advertising costs incurred are reported as assets and areshould be amortized over the estimated period of the benefits, based on the proportion of current period revenue from the advertisement to probable future revenue.  

As the Company has continued to expand its retail distribution channel, the Company has expanded its advertising to include online gateway and portal advertising, as well as placement in third party catalogues.
Advertising expense for the three and six months ended SeptemberJune 30, 20162017 and 2015June 30, 2016, were as follows:

 
Three Months Ended
September 30,
(in thousands)
  
Six Months Ended
September 30,
(in thousands)
  
Three Months Ended
June 30,
(in thousands)
 
 2016  2015  2016  2015  2017  2016 
Direct-to-consumer $36  $61  $115  $198  $72  $79 
Retail  107   95   302   96   185   195 
Other  7   11   15   24  $10  $8 
Total advertising expense $150  $167  $432  $318  $267  $282 

As of SeptemberJune 30, 20162017 and March 31, 2016,2017, the Company deferred $1,000$4,000 and $24,000, respectively, related to such media and advertising costs includingwhich include the catalogue cost described above.  The costs are included inwithin the prepaid“prepaid expenses and otherother” line of the condensed balance sheets.sheet.

Inventories

Inventory
Inventories are valued at the lower of cost, determined on the basis of standard costing, which approximates the first-in, first-out method, or net realizable value.  When the Company is the manufacturer, raw materials, labor and manufacturing overhead are included in inventory costs. The Company records the raw materials at delivered cost. Standard labor and manufacturing overhead costs are applied to the finished goods based on normal production capacity as prescribed under ASC 330 Inventory Pricing.capacity.  A majority of the Company’s products are manufactured overseas and are recorded at standard cost, which includes product costs for purchased and manufactured products, and freight and transportation costs for inbound freight from manufacturers. Inventory values at June 30, 2017 and March 31, 2017 were as follows:
 
September 30, March 31,  June 30,  March 31, 
2016
(in thousands)
 
2016
(in thousands)
  
2017
(in thousands)
  
2017
(in thousands)
 
Finished goods $4,484  $2,372  $2,403  $2,274 
Raw materials  1,026   777   561   647 
 $5,510  $3,149  $2,964  $2,921 

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The Company determines an inventory obsolescence reserve based on management’s historical experience and establishes reserves against inventory according to the age of the product. As of SeptemberJune 30, 20162017 and March 31, 2016,2017, the Company had reserved $285,000$346,000 and $362,000 for inventory obsolescence.obsolescence, respectively.  The inventory values are shown net of these reserves.

Revenue Recognition

The Company recognizes revenue from product sales, net of estimated returns, when persuasive evidence of a sale exists, including the following; (i) a product is shipped under an agreement with a customer; (ii) the risk of loss and title has passed to the customer; (iii) the fee is fixed or determinable; and (iv) collection of the resulting receivable is reasonably assured.

The Company records estimated reductions to revenue for customer and distributor programs and incentive offerings, including promotions, rebates, and other volume-based incentives.  Certain incentive programs require the Company to estimate the number of customers who will actually redeem the incentive based on historical industry experience. As of SeptemberJune 30, 20162017 and March 31, 2016,2017, the Company had accrued $105,000$202,000 and $151,000,$304,000, respectively, as an estimate for the foregoing deductions and allowances.  These expenses are included inallowances within the accrued expenses“accrued expenses” line of the condensed balance sheets.

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Warranty and Return Reserves

The Company records warranty liabilities at the time of sale for the estimated costs that may be incurred under its basic warranty program. The specific warranty terms and conditions vary depending upon the product sold, but generally include technical support, repair parts, and labor for periods up to one year. Factors that affect the Company’s warranty liability include the number of installed units currently under warranty, historical and anticipated rates of warranty claims on those units, and cost per claim to satisfy the Company’s warranty obligation.  Based upon the foregoing, the Company has recorded a provision for potential future warranty costs of $119,000$117,000 and $117,000$125,000 as of SeptemberJune 30, 20162017 and March 31, 2016,2017, respectively.

The Company reserves for known and potential returns from customers and associated refunds or credits related to such returns based upon historical experience. In certain cases, retailer customers are provided a fixed allowance, usually in the 1% to 2% range, to cover returned goods and this allowance is deducted from payments made to us by such customers. As of SeptemberJune 30, 20162017 and March 31, 2016,2017, the Company has recorded a reserve for customer returns of $60,000$73,000 and $197,000,$175,000, respectively.

Segments of an Enterprise and Related Information
GAAP utilizes a management approach based on allocating resources and assessing performance as the source of the Company's reportable segments.  GAAP also requires disclosures about products and services, geographic areas and major customers.  At present, the Company operates in two segments, Direct-to-Consumer and Retail Sales.
 
Recently Issued Accounting Pronouncements
In November 2016, the Financial Accounting Standards Board (“FASB”) issued Accounting Standards Update (“ASU”) 2016-18, “Statement of Cash Flows.”  The new guidance will require that the statement of cash flows explain the change during the period in the total of cash, cash equivalents, and amounts generally described as restricted cash or restricted cash equivalents. Therefore, amounts generally described as restricted cash and restricted cash equivalents is required to be included with cash and cash equivalents when reconciling the beginning-of-period and end-of-period total amounts shown on the statement of cash flows. The new guidance is effective for interim and annual periods beginning after December 15, 2017 and early adoption is permitted. The amendment should be adopted retrospectively. The Company plans to adopt this new guidance in the first quarter of fiscal year 2018 and does not expect the adoption to have a material impact on our financial statements.
In March 2016, the FASB issued ASU 2016-09, “Improvements to Employee Share-Based Compensation Accounting,” which requires that excess tax benefits are recorded on the income statement as opposed to additional paid-in-capital, and treated as an operating activity on the statement of cash flows. ASU 2016-09 also allows companies to make an accounting policy election to either estimate the number of awards that are expected to vest (current U.S. GAAP) or account for forfeitures when they occur. ASU 2016-09 further requires cash paid by an employer when directly withholding shares for tax-withholding purposes to be classified as a financing activity on the statement of cash flows. Due to the Company’s valuation allowance on its deferred tax assets, no income tax benefit is recognized as a result of the adoption of ASU 2016-09.  There is no change to retained earnings with respect to excess tax benefits, as this is not applicable to the Company.  The treatment of forfeitures has not changed as we are electing to continue our current process of estimating the number of forfeitures.  We have elected to present the cash flow statement on a prospective transition method and no prior periods have been adjusted.

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In February 2016, the FASB issued Accounting Standards Update (“ASU”)ASU 2016-02, “Leases.” The new standard establishes a right-of-use (ROU) model that requires a lessee to record a ROU asset and a lease liability on the balance sheet for all leases with terms longer than 12 months. Leases will be classified as either finance or operating, with classification affecting the pattern of expense recognition in the income statement.  The new standard is effective for fiscal years beginning after December 15, 2018, including interim periods within those fiscal years. A modified retrospective transition approach is required for lessees for capital and operating leases existing at, or entered into after, the beginning of the earliest comparative period presented in the financial statements, with certain practical expedients available. The adoption of this ASU is expected to result in all operating leases being capitalized and a current and long-term liability recorded in the Company’s financial statements.
In November 2015, the FASB issued ASU 2015-17, “Balance Sheet Classification of Deferred Taxes,” which requires that deferred tax liabilities and assets be classified as noncurrent in a classified statement of financial position to simplify the presentation of deferred income taxes. The standard is effective prospectively for fiscal years, and interim periods within those fiscal years, beginning after December 15, 2017, with early adoption permitted. The Company has early adopted this ASU and had no material impact on our financial statements.

In August 2015, the FASB issued ASU 2015-14 which updated (toto defer the effective date by one year)year of previously issued ASU 2014-09, “Revenue from Contracts with Customers,” which amended revenue recognition guidance to clarify the principles for recognizing revenue from contracts with customers.  The guidance requires an entity to recognize revenue to depict the transfer of goods or services to customers in an amount that reflects the consideration to which an entity expects to be entitled in exchange for those goods or services.  The guidance also requires expanded disclosures relating to the nature, amount, timing, and uncertainty of revenue and cash flows arising from contracts with customers. Additionally, qualitative and quantitative disclosures are required about customer contracts, significant judgments and changes in judgments, and assets recognized from the costs to obtain or fulfill a contract.   This accounting guidance is effective for the Company beginning in the first quarter of fiscal year 20182019 using one of two prescribed retrospective methods.  Early adoption is permitted but not permitted.before annual periods beginning after December 15, 2016.  We have not yet selected a transition method nor have we determinedand are currently in the effectearly stages of evaluating the standardimpact of adoption of this ASU on our ongoingconsolidated financial reporting.statements and disclosures. 

In July 2015, the FASB issued ASU 2015-11, “Simplifying the Measurement of Inventory.” Under this ASU, inventory will be measured at the “lower of cost and net realizable value” and options that currently exist for “market value” will be eliminated. The ASU defines net realizable value as the “estimated selling prices in the ordinary course of business, less reasonably predictable costs of completion, disposal, and transportation.” No other changes were made to the current guidance on inventory measurement. ASU 2015-11 is effective for interim and annual periods beginning after December 15, 2016. Early application is permitted and should be applied prospectively. Management has early adopted ASU 2015-11 and notesnoted no material impact on the Company’s financial position or results of operations. 

In August 2014, the FASB issued ASU 2014-15, “Presentation of Financial Statements – Going Concern: Disclosures of Uncertainties about an Entity’s Ability to Continue as a Going Concern,” which requires management to evaluate whether there are conditions and events that raise substantial doubt about the entity’s ability to continue as a going concern within one year after the financial statements are issued. This ASU is effective for annual periods ending after December 15, 2016 and interim periods within annual periods beginning after December 15, 2016. The adoption of this ASU isdid not expected to have a material impact on the Company’s financial statements. 

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3.    Notes Payable, Long Term Debt and Current Portion – Long Term Debt
 
The following are the changes to our Notes Payable, Long Term Debt and Current Portion – Long Term Debt for the periods presented. For a more detailed discussion on our previously outstanding Notes Payable, Long Term Debt and Current Portion – Long Term Debt, refer to the Company’s Annual Report on Form 10-K for the year ended March 31, 2016,2017, as filed with the SEC on June 15, 2016.  The following are the changes to our Notes Payable, Long Term Debt and Current Portion – Long Term Debt for the periods presented.26, 2017.

As of SeptemberJune 30, 20162017 and March 31, 2016,2017, the outstanding balance of the Company’s notesnote payable and debt, including accrued interest, is as follows:
 
 
September 30,
2016
(in thousands)
 ��
March 31,
2016
(in thousands)
  
June 30,
2017
  
March 31,
2017
 
Notes payable-related party $2,759  $1,293 
Derivative warrant liability (see Note 4)  1,547   644 
 (in thousands)  (in thousands) 
Sale of intellectual property liability (see Note 4)  138   160   107   117 
Total debt  4,444   2,097   107   117 
Less notes payable and current portion – long term debt  4,444   2,097   107   117 
Long term debt $-  $-  $-  $- 
 
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Scotts Miracle-Gro Term Loan

On July 15, 2016, AeroGrow entered into a Term Loan Agreement in the principal amount of up to $6.0 million with Scotts Miracle-Gro (“SMG Term Loan”).  The proceeds will be made available as needed in increments of $500,000 not to exceed $6.0 million with a due date of April 15, 2017.  The funding provides general working capital and is being used for the purpose of acquiring inventory to support anticipated growth as the Company expands its retail and its direct-to-consumer sales channels.  The Term Loan Agreement is secured by a lien on the assets of the Company and interest is charged at the stated rate of 10% per annum, but will be paid quarterly in arrears in cash on the 15th day of each June, September, December and March.  The Term Loan may be prepaid from time to time, in whole or in part, in an amount greater than or equal to $250,000, without penalty or premium.  Amounts repaid or prepaid in respect of the Term Loan may not be reborrowed.  The Term Loan Agreement has been filed as an exhibit to a Current Report on Form 8-K filed with the SEC on July 21, 2016.  As of September 30, 2016, the outstanding balance of the Term Loan, including accrued interest, was $2.8 million and we were current and in compliance with all terms and conditions.  

LiabilitiesLiability Associated with Scotts Miracle-Gro Transaction

On April 22, 2013, the Company issued Series B Convertible Preferred Stock and a warrant to a wholly-owned subsidiary of Scotts Miracle-Gro.  Pursuant to U.S. GAAP, the Company has classified the warrant as a liability at its estimated fair value.  The derivative warrant liability will be re-measured to fair value, on a recurring basis, at the end of each reporting period until it is exercised or expires.  The valuation techniques used to determine the fair value of the derivative warrant liability and the terms of the warrant are further explained in Note 4.  As of September 30, 2016 and March 31, 2016, the estimated fair value of the warrant was $1.5 million and $644,000, respectively.
The Company and Scotts Miracle-Gro also agreed to enter an Intellectual Property Sale Agreement, a Technology License Agreement, a Brand License Agreement, and a Supply Chain Services Agreement.  The Intellectual Property Sale Agreement and the Technology License constitute an agreement of sales of future revenues.  BecauseSince the Company received cash from Scotts Miracle-Gro and agreed to pay for a defined period a specified percentage of revenue, and because the Company has significant involvement in the generation of its revenue, the excess paid over net book value is classified as debt and is being amortized under the effective interest method.  As of SeptemberJune 30, 20162017 and March 31, 2016,2017, a liability of $138,000$107,000 and $160,000,$117,000, respectively, was recorded on the balance sheets for the Intellectual Property Sale Agreement.  As of SeptemberJune 30, 20162017 and March 31, 2016, a2017, the accrued liability of $263,000 and $579,000, respectively, was recorded on the balance sheets for the Technology Licensing Agreement.Agreement at $1.51 per share is fair valued at period end and recorded as stock dividend to be distributed and amounts to $725,000 and $935,000, respectively.  The accrued liability for the Brand License Agreement at $1.51 per share is fair valued at period end and recorded as stock dividend to be distributed and amounts to $454,000$1.3 million and $905,000$1.6 million of the stock dividend to be distributed as of SeptemberJune 30, 20162017 and March 31, 2016,2017, respectively.

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4.    Scotts Miracle-Gro Transactions – Convertible Preferred Stock, Warrants and Other Transactions

Series B Convertible Preferred Stock and Related Transactions

On April 22, 2013, the Company entered into a Securities Purchase Agreement with SMG Growing Media, Inc., a wholly owned subsidiary of Scotts Miracle-Gro.Miracle-Gro (NYSE: “SMG”), a worldwide marketer of branded consumer lawn and garden products.  Pursuant to the Securities Purchase Agreement, Scotts Miracle-Gro acquired 2,649,007 shares of the Company’s Series B Convertible Preferred Stock, par value $0.001 per share (the “SeriesSeries B Preferred Stock”), and (ii) a warrant to purchase shares of the Company’s common stock (the “Warrant,” as described in greater detail below) for an aggregate purchase price of $4.0 million.  The Securities Purchase Agreement, Certificates of Designations for the Series B Preferred Stock, Form of Warrant, Indemnification Agreement, Investor’s Rights Agreement and Voting Agreement have been filed as exhibits to a Current Report on Form 8-K that was filed with the SEC on April 23, 2013.  After deducting offering expenses, including commissions and expenses paid to the Company’s advisor, net cash proceeds to the Company totaled to $3.8 million.  The Company used $950,000 of the net proceeds to repay “in full” (with concessions) the Promissory Note due to Main Power, who was a former suppliersupplier.   The Company used the remaining net proceeds for working capital and general corporate purposes.  On November 29, 2016 Scotts Miracle-Gro fully exercised the Warrant and upon exercise of product.  the Warrant the Series B Preferred Stock converted into shares of common stock.

The Series B Convertible Preferred Stock iswas convertible into 2,649,007 shares of the Company’s common stock ($4.0 million divided by a conversion price of $1.51 per share).  The Series B Convertible Preferred Stock bearsbore a cumulative annual dividend of 8.0%, payable in shares of the Company’s common stock at a conversion price of $1.51 per share (subject to customary anti-dilution rights, as described in the Series B Convertible Preferred Stock Certificates of Designations).  The Series B Convertible Preferred Stock doesdid not have a liquidation preference and iswas entitled to vote on an “as-converted” basis with the common stock.  The stock dividend accruesaccrued from day to day and iswas payable in shares of our common stock within thirty days after the end of each fiscal year end.  The stock dividend issuable iswas recorded at the fair market value of our common stock at the end of each quarter in the equity section of the balance sheet.  The corresponding charge will bewas recorded below net income to arrive at net income available to common shareholders. The Series B Convertible Preferred Stock automatically convertsconverted into the Company’s common stock: (i) upon the affirmative election of the holders of at least a majority of the then outstanding shares of the Series B Convertible Preferred Stock voting together as a single class on an as-if-converted to common stock basis; or (ii) if, at the date of exercise in whole or in part of the Warrant, the holder (or holders) of the Series B Convertible Preferred Stock own 50.1% of the issued and the Company’s then-outstanding common stock of the Company, giving effect to the issuance of shares of common stock in connection with the conversion of the Series B Convertible Preferred Stock and such exercise of the Warrant.

The Warrant entitles, but does not obligate,  By its terms, the Series B Preferred Stock automatically converted into the Company’s common stock on November 29, 2016, when Scotts Miracle-Gro to purchase a number of shares of common stock that, on a “fully diluted basis” (as defined inexercised the Securities Purchase Agreement), constitute 80% of the Company’s outstanding capital stock (when added to all other shares owned by Scotts Miracle-Gro), as calculated as of the date or dates of exercise.  The Warrant can be exercised at any time and from time to time for a period of five years between April 22, 2016 and April 22, 2021 (the third and eighth anniversary of the closing date, respectively).  In addition, the Warrant can be exercised in any increment; there is no obligation to exercise the entire Warrant at one time.  The exercise price of the Warrant shall be equal to the quotient obtained by dividing:Warrant.

(a)  an amount equal to (i) 1.34 times the trailing twelve months “Net Sales” (which includes sales of the Company’s products by Scotts Miracle-Gro and its affiliates) minus (ii) “Debt Outstanding” net of cash (as such terms are defined in the Warrant),

by

(b)  the total shares of capital stock outstanding, including outstanding in-the-money options and warrants, but not the Warrant contemplated in this Private Offering.

The Warrant expires on April 22, 2021, the eighth anniversary of the closing date.  The Warrant contains customary anti-dilution rights (for stock splits, stock dividends and sales of substantially all the Company’s assets).  Scotts Miracle-Gro also has the right to participate pro rata, based on Scotts Miracle-Gro’s percentage equity ownership in the Company (assuming the exercise of Scotts Miracle-Gro’s Warrant, but not the exercise of any options outstanding under the Company’s equity compensation plans) in future issuances of the Company’s equity securities.  Upon exercise of the Warrant and demand by Scotts Miracle-Gro, the Company must use its best efforts to file a Registration Statement on Form S-3, or, if the Company is not eligible for Form S-3, on Form S-1 (collectively, the “Registration Statement”), covering the shares of the Company’s common stock covered by the Preferred Stock and the Warrant, within 120 calendar days after receipt of Scotts Miracle-Gro’s demand for registration and shall use its best efforts to cause the Registration Statement to become effective as soon as possible thereafter.

The private offering and sale of the Series B Preferred Stock and Warrant was conducted in reliance upon exemptions from registration requirements under the Securities Act, including, without limitation, those under Regulation D promulgated under the Securities Act.  Scotts Miracle-Gro is an “accredited investor,” as defined in Rule 501 of Regulation D under the Securities Act.  Because the Series B Preferred Stock and the Warrant have not been registered under the Securities Act, they may not be reoffered or resold in the United States absent registration or an applicable exemption from registration.

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The foregoing description of the Securities Purchase Agreement, the Certificates of Designations for the Series B Convertible Preferred Stock, the Warrant, and the resulting transaction is only a summary, does not purport to be complete, and is qualified in its entirety by reference to the full text of the applicable documents, each of which was included as an exhibit to the Company’s Current Report on Form 8-K, as filed with the SEC on April 23, 2013. The warrant on the Series B Convertible Preferred Stock was accounted for as a liability at its estimated fair value of $1.5 million and $644,000 as of September 30, 2016 and March 31, 2016, respectively.value.  The derivative warrant liability will bewas re-measured to fair value, on a recurring basis, at the end of each reporting period until it is exercised or expires.was exercised.  The Company calculatedaccounted for the warrant as a liability and measured the value of the warrant using the Monte Carlo simulation model as of the end of each quarterly reporting period until the warrant was exercised.  As of June 30, 2017 and March 31, 2017, the warrant had been exercised, and the fair value of the Warrant during the quarter ended September 30,warrant was $0. On November 29, 2016, using a Monte Carlo simulation model.

In June 2016, representatives of Scotts Miracle-Gro informed our management team and our Board of Directors offully exercised its intentwarrant to exercise some or allpurchase 80% of the Warrant priorCompany’s outstanding stock, when the derivative warrant liability was extinguished and the Convertible Preferred Stock was converted to December 31, 2016.common stock.

In conjunction with the private offering described above, the Company and Scotts Miracle-Gro also agreed to enter an Intellectual Property Sale Agreement, a Technology License Agreement, a Brand License Agreement, and a Supply Chain Services Agreement.  The Intellectual Property Sale Agreement and the Technology License constitute an agreement of sales of future revenues.  For more details regarding these agreements, please refer to Note 3 “Scotts Miracle-Gro Transactions” to the financial statements included in the Company’s Annual Report on Form 10-K, as filed with the SEC on June 15, 2016.  See also Note 3 for the Term Loan with Scotts Miracle-Gro.26, 2017. 

5.    Equity Compensation Plans and Employee Benefit Plans

For the three and six months ended SeptemberJune 30, 2017 and June 30, 2016, the Company did not grant any options to purchase shares ofthe Company’s common stock under the Company’s 2005 Equity Compensation Plan (the “2005 Plan”).  For the three and six months ended September 30, 2015, the Companyno new options will be granted options to purchase 212,000 shares of common stock under the 2005 Plan.this plan until a new plan is adopted. 

During the three and six months ended SeptemberJune 30, 2017 and June 30, 2016, no options to purchase shares of common stock were cancelled or expired.  During the threeexpired, and six months ended September 30 2016, no shares of common stock were issued upon exercise of outstanding stock options under the 2005 Plan.  During
As of June 30, 2017, the three and six months ended September 30, 2015,Company had no unvested outstanding options to purchase shares of common stock were cancelled or expired.  During the three and six months ended September 30, 2015, no shares of common stock were issued upon exercise of outstanding stock options under the 2005 Plan.

As of September 30, 2016, unvested options to purchase an aggregate of 72,000 shares of the Company’s common stock were outstanding.  The Companyand that will incur up to $60,000 ofresult in no additional compensation expense in future periods if these options fully vest.  

Information regarding all stock options outstanding under the 2005 Plan as of SeptemberJune 30, 20162017 is as follows:
 
   OPTIONS OUTSTANDING  OPTIONS EXERCISABLE 
Exercise price  
Options
(in thousands)
  
Weighted-average Remaining
Contractual
Life (years)
  
Weighted-average
Exercise Price
  
Aggregate
Intrinsic Value
(in thousands)
  
Options
(in thousands)
  
Weighted-average Remaining
Contractual
 Life (years)
  
Weighted- average
Exercise Price
  
Aggregate
Intrinsic Value
(in thousands)
 
$1.01   79   1.35  $1.01      79   1.35  $1.01    
$1.10   50   1.50  $1.10       50   1.50  $1.10     
$1.21   50   1.50  $1.21       50   1.50  $1.21     
$1.55   212   3.88  $1.55       140   3.88  $1.55     
$2.20   162   1.99  $2.20       162   1.99  $2.20     
$2.42   10   2.02  $2.42       10   2.02  $2.42     
$5.31   93   2.85  $5.31       93   2.85  $5.31     
     656   2.57  $2.13  $1,628   584   2.41  $2.20  $1,417 
   OPTIONS OUTSTANDING AND EXERCISABLE 
      Weighted-       
      average  Weighted-  Aggregate 
      Remaining  average  Intrinsic 
Exercise  Options  Contractual  Exercise  Value 
price  (in thousands)  Life (years)  Price  (in thousands) 
$1.10   50   0.75  $1.10     
$1.55   11   3.13  $1.55     
$2.20   21   1.29  $2.20     
$5.31   93   2.10  $5.31     
     175   1.69  $3.50  $72 
 
The aggregate intrinsic value in the preceding table represents the difference between the Company’s closing stock price and the exercise price of each in-the-money option on the last trading day of the period presented, which was SeptemberJune 30, 2016.2017.

6.    Income Taxes

The Company follows the guidance in ASC 740, Accounting for Uncertainty in Income Taxes (“ASC 740”) which clarifies the accounting for uncertainty in income taxes recognized in an enterprise’s financial statements.  This interpretation defines the minimum recognition threshold a tax position is required to meet before being recognized in the financial statements.

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Deferred income taxes are recognized for the tax consequences in future years of differences between the tax basis of assets and liabilities and their financial reporting amounts at the end of each period, based on enacted laws and statutory rates applicable to the periods in which the differences are expected to affect taxable income.  Any liability for actual taxes to taxing authorities is recorded as income tax liability. The effect on deferred tax assets and liabilities of a change in tax rates is recognized in income in the period that includes the enactment date.  A valuation allowance is established against such assets where management is unable to conclude more likely than not that such asset will be realized. As of SeptemberJune 30, 20162017 and March 31, 2016,2017, the Company recognized a valuation allowance equal to 100% of the net deferred tax asset balance and the Company has no unrecognized tax benefits related to uncertain tax positions.

7.    Related Party Transactions

See Note 6 “Related Party Transactions” of Form 10-K for the year ended March 31, 2016,2017, as filed with the SEC on June 15, 201626, 2017 for a detailed discussion of related party transactions.

On July 15, 2016, AeroGrow entered into a Term Loan Agreement in the principal amount of up to $6.0 million with Scotts Miracle-Gro.  Interest is charged at the stated rate of 10% per annum and will be paid quarterly in arrears, in cash on the 15th day of each June, September, December and March.  See Note 3 “Notes Payable, Long Term Debt and Current Portion – Long Term Debt” above.

8.    Stockholders’ Equity

A summary of the Company’s common stock warrant activity for the period from April 1, 20162017 through SeptemberJune 30, 20162017 is presented below:

 
Warrants Outstanding
(in thousands)
  
Weighted Average
Exercise Price
  
Aggregate Intrinsic Value
(in thousands)
  
Warrants
Outstanding
(in thousands)
  
Weighted
Average
Exercise Price
  
Aggregate
Intrinsic Value
 
Outstanding, April 1, 2016  444  $6.45  $7 
Outstanding, April 1, 2017  396  $6.97  $2 
Granted  -   -       -   -     
Exercised  12   2.10       -   -     
Expired  -   -       (394)  7.00     
Outstanding, September 30, 2016  432  $6.57  $91 
Outstanding, June 30, 2017  2  $2.10  $2 
 

As of SeptemberJune 30, 2016,2017, the Company had the following outstanding warrants to purchase shares of its common stock:

  Weighted Average 
Warrants Outstanding
(in thousands)
 Exercise Price Remaining Life (Years) 
 38  $2.10   2.02 
 394  $7.00   0.53 
 432  $6.57   0.66 
  Weighted Average 
Warrants Outstanding
(in thousands)
 Exercise Price Remaining Life (years) 
 2  $2.10   1.27 
 2  $2.10   1.27 

Preferred Stock and Preferred Stock Warrants

As discussed in Note 4 the Company also issued a warrant that entitles, but does not obligate Scotts Miracle-Gro to purchase a number of shares of common stock that, on a fully diluted basis, constitute 80% of the Company’s outstanding capital stock.  The warrant on the Series B Convertible Preferred Stock was accounted for as a liability at its estimated fair value.  The warrant liability will be re-measured to fair value at the end of each reporting period until it is exercised or expires.  The tables above, exclude the warrant issued to Scotts Miracle-Gro because the warrant is not issuable in any certain number of shares, as discussed above.  In June 2016, representatives of Scotts Miracle-Gro informed our management team and our Board of Directors of its intent to exercise some or all of the Warrant prior to December 31, 2016.

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As described in Note 4 above, on April 22, 2013 the Company issued 2,649,007 shares of the Company’s Series B Convertible Preferred Stock, par value $0.001 per share to an affiliate of Scotts Miracle-Gro as part of the Scotts Miracle-Gro Transaction.  The Securities Purchase Agreement, Certificates of Designations for the Series B Preferred Stock Form of Warrant, Indemnification Agreement, Investor’s Rights Agreement and Voting Agreement were filed as exhibits to a Current Report on Form 8-K that was filed with the SEC on April 23, 2013.  The Series B Preferred Stock is convertibleconverted into 2,649,007 shares of common stock ($4.0 million divided by a conversion price of $1.51 per share). on November 29, 2016, concurrently with Scotts Miracle-Gro’s exercise of its Warrant. The Series B Convertible Preferred Stock bearsbore a cumulative annual dividend of 8.0%, payable in shares of the Company’s common stock at a conversion price of $1.51 per share (subject to customary anti-dilution rights, as described in the Series B Convertible Preferred Stock Certificates of Designations).  As of SeptemberJune 30, 2016,2017, based on the number of shares issuable to Scotts Miracle-Gro the Company has accrued $478,000$38,000 for the stock dividend.  For additional details regarding the initial issuance of the Series B Convertible Preferred Stock and Warrant in March 2013 and the November 2016 conversation/exercise of the Series B Preferred Stock and Warrant, see “Note 4 – Scotts Miracle-Gro Transaction” above.

9.     Subsequent Events

In October and November 2016, the Company borrowed an additional $2.5 million on the SMG Term Loan.  As disclosed in Note 3 above, the proceeds were made available in increments of at least $500,000 with a due date of April 15, 2017.  As of November 3, 2016, the Company had borrowed an aggregate of $5.3 million in principal under the Term Loan. 
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9.    Segment Information

The Company has determined that its reportable segments are those that are based on its method of internal reporting and the perspective of the chief operating decision maker. The company has two reportable segments, Retail Sales and Direct-to-Consumers. The Company evaluates performance based on the primary financial measure of contribution margin (“segment profit”). Segment profit reflects the income or loss from operations before corporate expenses, non-operating income, net interest expense, and income taxes.  The Company doesn’t have an individually identified assets regarding specific segments as all processes to manufacture products are not different based on segment.

  Fiscal Year Ended June 30, 2017 
(in thousands)  Direct-to-consumer  Retail  Corporate/Other  Consolidated 
Net sales $1,425  $1,037  $-  $2,462 
Cost of revenue   936   704   -   1,640 
Gross profit  489   333   -   822 
Gross profit percentage  34.3%  32.1%  -   33.4%
Sales and marketing (1)  20   251   69   340 
Segment profit  469   82   (69)  482 
Segment profit percentage  32.9%  7.9%  -   19.6%
(1) Sales and marketing includes advertising, trade shows, media production and promotional products and other as discussed in the sales and marketing section of the MD&A.

  Fiscal Year Ended June 30, 2016 
(in thousands)  Direct-to-consumer  Retail  Corporate/Other  Consolidated 
Net sales $1,142  $1,014  $-  $2,156 
Cost of revenue   698   614   -   1,312 
Gross profit  444   400   -   844 
Gross profit percentage  38.9%  39.4%  -   39.1%
Sales and marketing (1)  19   230   55   344 
Segment profit  425   170   (55)  504 
Segment profit percentage  37.2%  16.8%  -   23.4%
(1) Sales and marketing includes advertising, trade shows, media production and promotional products and other as discussed in the sales and marketing section of the MD&A.

10.    Subsequent Events
None.
15


Item 2. Management’s Discussion and Analysis of Financial Condition and Results of Operations

The discussion contained herein is for the three and six months ended SeptemberJune 30, 20162017 and SeptemberJune 30, 2015.2016.  The following discussion should be read in conjunction with the financial statements of AeroGrow International, Inc. (the “Company,” “AeroGrow,” “we,” “AeroGrow,“our,” or “our”“us,”) and the notes to the financial statements included in Item 1 aboveelsewhere in this Quarterly Report on Form 10-Q for the period ended SeptemberJune 30, 20162017 (this “Quarterly Report”). The following discussion contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, and Section 21E of the Securities Exchange Act of 1934, as amended (the “Exchange Act”), including statements that include words such as “anticipates,” “expects,” “intends,” “plans,” “believes,” “may,” “will,” or similar expressions that are intended to identify forward-looking statements. In addition, any statements that refer to expectations, projections, or other characterizations of future events or circumstances, including any underlying assumptions, are forward-looking statements. Such statements include, but are not limited to, statements regarding our intent, belief, or current expectations regarding our strategies, plans, and objectives, our product release schedules, our ability to design, develop, manufacture, and market products, the ability of our products to achieve or maintain commercial acceptance, our ability to obtain financing necessaryand/or generate cash flow sufficient to fund our future operations, and our ability to continue as a going concern. Such statements are not guarantees of future performance and are subject to risks, uncertainties, and assumptions that are difficult to predict. Therefore, our actual results could differ materially and adversely from those expressed in any forward-looking statements as a result of various factors. Factors that could cause or contribute to the differences are discussed in this Item 2. Management’s Discussion and Analysis of Financial Condition and Results of Operations and in Item 1A. “Risk Factors” of our Annual Report on Form 10-K for the year ended March 31, 2016.2017.  Except as required by applicable law or regulation, we undertake no obligation to revise or update any forward-looking statements contained in this Quarterly Report. The information contained in this Quarterly Report is not a complete description of our business or the risks associated with an investment in our common stock. Each reader should carefully review and consider the various disclosures we made in this Quarterly Report and in our other filings with the U.S. Securities and Exchange Commission (“SEC”).

Overview

AeroGrow International, Inc. was formed as a Nevada corporation onin March 25, 2002. The Company’s principal business is developing, marketing, and distributing advanced indoor aeroponic garden systems designed and priced to appeal to the consumer gardening, cooking and small indoor appliance markets worldwide.  The Company’s principal activities from its formation through March 2006 consisted of product research and development, market research, business planning, and raising the capital necessary to fund these activities. In December 2005, the Company commenced initial production of its AeroGarden system and, in March 2006, began shipping these systems to retail and catalogue customers. The Company manufactures, distributes and markets nine different models of its AeroGarden systems in multiple colors, as well as over 40 varieties of seed pod kits and a full line of accessory products through multiple channels including retail distribution, catalogue and direct-to-consumer sales primarily in the United States and Canada, as well as selected countries in Europe, Asia and Australia.Europe.

In April 2013, we entered into a Securities Purchase Agreement and strategic alliance with a wholly owned subsidiary of The Scotts Miracle-Gro Company (collectively with its subsidiary, “SMG” or “Scotts Miracle-Gro”). Pursuant to the Securities Purchase Agreement, we issued (i) 2.6 million shares of Series B Convertible Preferred Stock, par value $0.001 per share (the “Series B Preferred Stock); and (ii) a warrant to purchase shares of our common stock for an aggregate purchase price of $4.0 million.  In addition, as part of the strategic alliance, we entered into several other agreements with Scotts Miracle-Gro, including: (i) an Intellectual Property Sale Agreement; (ii) a Technology Licensing Agreement; (iii) a Brand License Agreement; and (iv) a Supply Chain Management Agreement.

Pursuant to the Intellectual Property Agreement, we agreed to sell all intellectual property associated with our hydroponic products (the “Hydroponic IP”), other than the AeroGrow and AeroGarden trademarks, free and clear of all encumbrances, to Scotts Miracle-Gro for $500,000.  Scotts Miracle-Gro has the right to use the AeroGrow and AeroGarden trademarks in connection with the sale of products incorporating the Hydroponic IP.  In addition to the working capital infusion of approximately $4.5 million from the Securities Purchase Agreement and Intellectual Property Sale Agreement, as amended, the strategic alliance allowsaffords us tothe use of the globally recognized and highly trusted Miracle-Gro brand name.  We believe that the strategic alliance also gives Scotts Miracle-Gro an entry into the burgeoning indoor gardening market, while providing AeroGrow a broad base of support in marketing, distribution, supply chain logistics, R&D, and sourcing.  We intend to useused our strategic alliance with Scotts Miracle-Gro to re-establish our presence in the retail and international sales channels.

On July 15, 2016, the Company entered into a Term Loan Agreement in the principal amount of up to $6.0 million with Scotts Miracle-Gro.  The proceeds will be made available as needed in increments of $500,000 not to exceed $6.0 million with a due date of April 15, 2017.  The Term Loan Agreement is secured by a lien on the assets of the Company.  Interest will be charged at the stated rate of 10% per annum and will be paid, in cash, quarterly in arrears on the 15th day of each June, September, December and March. The funding provides general working capital and is being used for the purpose of acquiring inventory to support anticipated growth as the Company expands its retail and its direct-to-consumer sales channels.  See Note 3 “Notes Payable, Long Term Debt and Current Portion – Long Term Debt” to our condensed financial statements.

1716


Results of Operations

Three Months Ended SeptemberJune 30, 20162017 and SeptemberJune 30, 20152016

Summary Overview
For the three months ended SeptemberJune 30, 2016,2017, we generated $2.5 million of total revenue, was $2.2 million, an increase of 105.5%14.2%, or $1.2 million,$307,000, relative to the same period in the prior year.  The increase wasRetail sales increased by 2.8% to $974,000 primarily due to over $700,000 of in-store retail channelthe continued sales for tests with our newly acquired retail accounts.  Additionally, we also experienced increased sales at Amazon.com and other online retailers.  This is consistent with our current strategy to build through online retailers while refocusing on in-store tests, primarily ininto the housewares channel.  We anticipate that quarterly sales results during the first six months of our fiscal year (April-September), may continue to be inconsistent as the Company tests various retail channel strategies in an effort to optimize sales and profitability throughout the year and the impact of load-in timing.  Additionally, sales in our direct-to-consumer channel also increased 46.4%, or $261,000, primarily due to growing enthusiasm about new gardens that were first introduced in the prior year with LED lighting, more color optionsyear.  Direct-to-consumer sales increased 24.8%, to our products$1.4 million, reflecting increased visibility and the growth in our active database of customers.  We believe we benefit from more visibilitycontinued momentum from our prior yeargeneral advertising and marketing campaigns and increased presence on Amazon.com and other select online retail distribution channels.campaign.  

For the three months ended SeptemberJune 30, 2016,2017, total dollar sales AeroGarden salesunits increased by 203.2%22.7% from the prior year period due to the large AeroGarden retail sales in the current year.  The prior year sales did not have a comparable retail load-in for items that will be carried in-store during the holiday season. Seedand seed pod kit and accessory sales increased by 22.9%6.2% over prior year period as our established base of AeroGardeners continues to grow.period.  AeroGarden sales represented 73.4%67.1% of total revenue, as compared to 49.7%62.5% in the prior year period.  This percentage increase, on a product line basis, was attributable to sales to expanded and newly acquired retail accountsgrowth in the current year period.  Seeddirect-to-consumer channel which typically results in new customers purchasing AeroGardens before seed pod kit and accessory sales decreasedaccessories.   Sales of seed pod kits increased from 37,000 to 46,000 units, primarily as a percentresult of the total to 33.5% from 56.0% due toincreased size of our active customer database as new customers entered the increased sales of AeroGarden this quarter.AeroGrow franchise.

DuringThe Company continues to spend advertising dollars in efforts to strategically build market awareness based on effectiveness of initiatives implemented in the prior year. For Fiscal 2018, we intend to expand consumer awareness of the AeroGrow brand and product line.  As a result, during the three months ended SeptemberJune 30, 2016,2017, we spent $150,000 inincurred $267,000 of advertising expenditures,expenses to support our direct-to-consumer and retail channels, a $17,000$15,000 or 10.2%5.4% year-over-year decrease compared to the same period ended September 30, 2015. This was primarily due to a decrease in our pay-per-click spending campaigns.  The advertisingFiscal 2017. These expenditures were divided as follows:
 
·Direct-to-consumer advertising decreased $25,000 from $61,000$7,000 to $36,000$72,000 during the three months ended SeptemberJune 30, 2016, primarily reflecting a2017.  The decrease is negligible compared to the prior year and only reflects reallocation of spending fromspecific pay-per-click advertising geared toward the direct-to-consumer customer base and digital displaydirect advertising campaigns to retail spending.campaigns.  Efficiency, as measured by dollars of direct-to-consumer sales generated per dollar of related advertising expense, continuedincreased to be strong, although the ratio decreased 15.9% to $7.78$20.13 for the three months ended SeptemberJune 30, 2016,2017, as compared to $9.26$14.42 for the same period in Fiscal 2016 as spending was down and revenue was up.2017.

·Retail advertising increaseddecreased to $12,000$185,000 from $95,000 to $107,000$195,000 for the three months ended SeptemberJune 30, 20162017, as the Company continues to invest in driving product awareness through: (i) platforms made available by our retailers; (ii) various promotional programs to increase product awareness with our housewares channel of retail accounts, including catalogs and September 30, 2015, respectively, primarily related toemail campaigns; and (iii) web-based advertising programs (e.g. including retail catalogues, website banner ads, email blasts, targeted search campaigns, with retailers.etc.).

·In addition, during the quarter some of our marketing expenditures were in support of advertising and promotional initiatives that are designed to promote the fall and holiday sales season.
Our gross marginprofit for the three months ended SeptemberJune 30, 20162017 was 30.8%33.4%, updown from 30.2%39.1% in the prior year period.  During the quarter we experienced higher margins on product sales that were adversely impacted by one-time costsperiod, primarily due to changes in our warehousing processescustomer and product markdowns as we readied some existing productsmix and additional costs related to our in-store customers, including in-store sales tests.  We also incurred one-time fees in establishing new customers and additional shipping costs for sale in the coming holiday season.international and direct-to-consumer sales.

In aggregate, our total operating expenses decreased 3.9%increased 3.6%, or $54,000, year-over-year, principally as a resultbecause we spent more in anticipation of carefully managing our operating expenses in support of anticipated future growth.  Gross spending fluctuatedincreased in the following areas:

·A $17,000 decreasea $63,000 increase in advertising for promotional programs with Amazon.com relating to Prime daypersonnel expenses as compared towe align on growth opportunities within the prior year;Company;
·A $16,000 decrease
a $22,000 increase in market research as we leveraged our previous expenditures as it related to understanding the purchase intent of our customergeneral office supplies and prospect bases;equipment;
·A $21,000 decreasea $14,000 increase in travel as we traveled less to potential customers and to manufacturers in China;
·An $86,000 decrease in a variety of other areas including depreciation expense on new tooling from products introduced in the prior year, courier expense on fewer product prototypes, no current engagement of an investor relations firm, fewer legal fees and less required product testing and certifications; and
·An $84,000 increase ingeneral sales and marketing personnelcosts to promote the retail sales channel.

These increases were partially offset by decreases of $42,000 in a variety of other areas, including reimbursable consulting fees based on agreements with Scotts Miracle-Gro which began in July 2016.  As a result of efforts to prepare fordrive growth and timing of load-in orders,increase sales, our operating loss improved to $627,000was $728,000 for the three months ended SeptemberJune 30, 2016,2017, as compared to an operating loss of $1.0 million$653,000 in the prior year period.

OtherNet other income and expense for the three months ended SeptemberJune 30, 20162017 totaled to a net other expense of $502,000,$39,000, as compared to net other expense of $124,000$474,000 in the prior year period.  The current year other income is attributable to interest income, other income from consulting related revenue, and foreign exchange gains.  In both periods,the prior year period, net other expense iswas primarily attributable to non-cash expenses relating to the fair value revaluation of the warrant held by Scotts Miracle-Gro.  

Net loss for the three months ended SeptemberJune 30, 2016 decreased to $1.1 million,2017 was $689,000, as compared to the $1.1 million loss a $1.2 millionyear earlier.  The net loss reflected the increased sales revenue, decreased operating expenses as a percentage of revenue and the elimination of fair value changes associated with the Scotts Miracle-Gro warrant liability offset by decreases in the prior year.  The decline in net loss is due to higher overall sales, which are a result newly acquired retail accounts, increased visibility due to the cumulative effect of general marketing and advertising campaigns in both years and an improved product line.margins.   

The following table sets forth, as a percentage of sales, our financial results for the three months ended SeptemberJune 30, 20162017 and the three months ended SeptemberJune 30, 2015:2016:

 Three Months Ended September 30,  Three Months Ended June 30, 
 2016  2015  2017  2016 
Net revenue            
Direct-to-consumer  36.8%  51.7%  57.9%  53.0%
Retail  61.6%  48.3%  39.6%  44.0%
International  1.6%  0.0%  2.5%  3.0%
Total net revenue  100.0%  100.0%  100.0%  100.0%
                
Cost of revenue  69.2%  69.8%  66.6%  60.9%
Gross profit  30.8%  30.2%  33.4%  39.1%
                
Operating expenses                
Research and development  5.1%  13.1%  3.7%  4.7%
Sales and marketing  32.5%  61.2%  33.8%  38.6%
General and administrative  21.2%  51.5%  25.5%  26.2%
Total operating expenses  58.8%  125.8%  63.0%  69.4%
Loss from operations  (28.0)%  (95.6)%  (29.6)%  (30.3)%

Revenue
For the three months ended SeptemberJune 30, 2016,2017, revenue totaled $2.2$2.5 million, a year-over-year increase of 105.5%14.2% or $1.2 million,$307,000, from the three months ended SeptemberJune 30, 2015.2016.

 
Three Months Ended September 30,
(in thousands)
  
Three Months Ended June 30,
(in thousands)
 
Net Revenue 2016  2015 
 2017  2016 
Net revenue      
Direct-to-consumer $825  $564  $1,425  $1,142 
Retail  1,381   527   974   948 
International  36   -   63   66 
Total $2,242  $1,091  $2,462  $2,156 

Direct-to-consumer sales for the three months ended SeptemberJune 30, 20162017 totaled $825,000, up $261,000$1.4 million, an increase of $283,000, or 46.4%24.8%, from the prior year period.  TheThis increase in sales to direct-to-consumer channels was caused by growing enthusiasm about new gardens that were first introduced in the prior year with LED lighting systems and more garden options such as gardens with different color options.  Additionally,pricing strategies to drive direct-to-consumer sales increased dueduring our non-peak season, follow-on direct sales to increased visibilitycustomers that have previously purchased an AeroGarden, and continued momentum from our general advertising and marketing campaign, including our increased presence on Amazon.com and other select online retail distribution channels.brand awareness campaigns.

Sales to retailer customers for the three months ended SeptemberJune 30, 20162017 totaled $1.4 million,$974,000, up $854,000 from the prior-year period,$26,000, or 2.8%, principally reflecting load-in sales to newly acquired brick and mortar stores in advance of the peak holiday season, as well asrelatively small organic growth in our existing retail accounts and tests of several other retail accounts.  International sales remained consistent at $63,000 in comparison to sales testing in Europe in the existing Amazon.com account.  prior year as we continue to understand the trends that impact the international market.


Our products consist of AeroGardens, and seed pod kits and accessories.  A summary of the sales of these two product categories for the three months ended SeptemberJune 30, 20162017 and SeptemberJune 30, 20152016 is as follows:
  
Three Months Ended September 30,
(in thousands)
 
  2016  2015 
Product Revenue      
AeroGardens $1,645  $542 
Seed pod kits and accessories  750   611 
Other  (153)  (62)
Total $2,242  $1,091 
% of Total Revenue        
AeroGardens  73.4%  49.7%
Seed pod kits and accessories  33.5%  56.0%
Other  (6.9)%  (5.7)%
Total  100.0%  100.0%

  
Three Months Ended June 30,
(in thousands)
 
  2017  2016 
Product revenue
      
AeroGardens $1,652  $1,347 
Seed pod kits and accessories  829   780 
Discounts, allowances and other  (19)  29 
Total $2,462  $2,156 
% of total revenue
        
AeroGardens  67.1%  62.5%
Seed pod kits and accessories  33.7%  36.2%
Discounts, allowances and other  (0.8)%  1.3%
Total  100.0%  100.0%

AeroGarden sales increased $1.1 million,$305,000, or 203.2%22.7%, from the prior year period, reflecting increased retail channel sales as we sold into brick and mortar stores in advance of the peak holiday season as we expanded upon tests that were successful in the prior year during the period ended September 30, 2016 and increased sales of AeroGardensgardens, primarily in our Direct-to-Consumer channel as our advertising campaigns from the prior year continued to inform buyers about our products.channel.  The increase in seed pod kit and accessory sales, from $611,000 to $750,000,which increased by $49,000, or 6.2%, principally reflects the overall increaseprior period focus on acquiring new AeroGarden customers, who have historically purchased seed pod kits and accessories after purchasing and using new AeroGardens, partially offset by a decrease in our established base of AeroGardens.light bulb sales as the demand for AeroGardens with LED lighting increases.  For the three months ended SeptemberJune 30, 2016,2017, sales of seed pod kits and accessories represented 33.5%33.7% of total revenue, as compared to 56.0%36.2% in the prior year period, which is a result of the increase in an AeroGarden retail sales to expanded accounts in the current year.period.  Other revenue, which is comprised primarily of grow club revenue, shipping revenue, accruals and deductions, decreased as a percent of the total revenue to (6.9)(0.8)% from (5.7)%1.3% in the prior year period, primarily due to lower shippingincreases in revenue as a percentage ofdeductions for sales allowances and higher deductions and accruals related todiscounts for in-store retail accounts.
 
Cost of Revenue
Cost of revenue for the three months ended SeptemberJune 30, 20162017 totaled $1.6 million, an increase of $789,000$328,000, or 25.0%, from the three months ended SeptemberJune 30, 2015, due to increased revenue.2016.  Cost of revenue includes product costs for purchased and manufactured products, freight costs for inbound freight from manufacturers, costs related to warehousing and the shipping of products to customers, credit card processing fees for direct sales, and duties and customs applicable to imported products.  As a percent of total revenue, cost of revenue represented 69.2%66.6% of revenue as compared to 69.8%60.9% for the quarter ended SeptemberJune 30, 2015.2016.  The decreaseincrease in costs as a percent of revenue reflected our attention to cost savings within the supply chain.  Our gains and efficiency were partially offset by mix changes such as from higher margin seed kits to lower margin AeroGardens, in customer mix from higher margin direct-to-consumermore aggressive pricing with specific customers, to lower margintest marketing with several new retailers, and one-time costs for product mix as well as certain one-time charges.adjustments and shipping internationally.

Gross MarginProfit
Our gross marginprofit varies based upon the factors affecting net revenue and cost of revenue (as discussed above), as well as the mix of our revenue that comes from the retail, direct-to-consumer, and international channels.  In a direct-to-consumer sale, we recognize as revenue the full consumer purchase price for the product.  In retail and international sales, by comparison, we recognize as revenue the wholesale price for the product which we charge to the retailer or international distributor.  Media costs associated with direct sales are included in sales and marketing expenses.   As a result, retail and international sales generally have lower gross margins than direct-to-consumer sales.  The gross margin for the quarter ended September 30, 2016 was 30.8% as compared to 30.2% for the quarter ended September 30, 2015.  The increase in our gross margin was primarily additional sales to Direct-to-consumer customers, economies of scale associated with increased sales to retailers, product mix and some one-time charges from warehousing and product markdowns.
Sales and Marketing
Sales and marketing costs for the three months ended September 30, 2016 totaled $729,000, as compared to $668,000 for the three months ended September 30, 2015, an increase of 9.2%, or $61,000.  Sales and marketing costs include all costs associated with the marketing, sales, operations, customer support, and sales order processing for our products, and consisted of the following:

  
Three Months Ended September 30,
(in thousands)
 
  2016  2015 
Advertising $150  $167 
Personnel  470   386 
Sales commissions  (11)  (5)
Trade shows  1   8 
Market research  -   16 
Travel  21   42 
Other  98   54 
  $729  $668 
Advertising expense is principally comprised of the costs of development, production, printing, and postage for our catalogue mailing and web media costs for search and affiliate web marketing programs, and developing and employing other forms of advertising.  Each of these are key components of our integrated marketing strategy because they help build awareness of, and consumer demand for, our products, in addition to generating direct-to-consumer sales.  Advertising expense totaled $150,000 for the quarter ended September 30, 2016, a year-over-year decrease of 10.2%, or $17,000, due to our decline in participation in various promotional programs as our increased product awareness continues from our prior year general marketing and advertising campaigns along with our web-based advertising programs.


Sales and marketing personnel costs include salaries, payroll taxes, employee benefits and other payroll costs for our sales, operations, customer service, graphics and marketing departments.  For the three months ended September 30, 2016, personnel costs for sales and marketing were $470,000, up $84,000 or 21.2% from the three months ended September 30, 2015.  The increase reflected a minimal increase in headcount necessary to support our sales to retailers.  Personnel expenses include all related payroll and equity-based compensation expenses.

Other marketing expenses increased year-over-year principally because of a market research programs, promotional items and new products that were initiated during the current year quarter.

General and Administrative
General and administrative costs for the three months ended September 30, 2016 totaled $475,000, as compared to $561,000 for the three months ended September 30, 2015, a decrease of 15.3%, or $86,000.  The decrease is attributable to lower legal fees, not engaging an investor relations firm and depreciation expense.

Research and Development
Research and development costs for the quarter ended September 30, 2016 totaled $114,000, a decrease of $29,000 from the quarter ended September 30, 2015.  The decrease reflects decrease new product development activities for products introduced in the prior year, including shipping samples of new products and certification and testing of the LED products, as required by our retail partners.

Operating Loss and EBITDA
Our operating loss for the three months ended September 30, 2016 was $627,000, an improvement to the loss of $415,000 from the operating loss of $1.0 million for the three months ended September 30, 2015.  The decreased loss reflected higher sales in both our retail and direct-to-consumer channels, as well as an overall decrease in operating expenses, as discussed in greater detail above.

As a non-U.S. GAAP measure of our operating performance, we track earnings before interest, taxes, depreciation and amortization (“EBITDA”) as an indicator of our ability to generate cash, which we define as operating profit or loss, excluding the non-cash depreciation, amortization, Scott’s Miracle-Gro intellectual property royalty and branding license, common stock warrant expense and stock based compensation expense incurred during the period (“Adjusted EBITDA”).  As calculated in the table below, our Adjusted EBITDA loss for the quarter ended September 30, 2016 totaled $392,000, which was $430,000 more favorable than the $822,000 Adjusted EBITDA loss recorded during the prior year quarter.

  
Three Months Ended
September 30,
(in thousands)
 
  2016  2015 
Loss from operations $(627) $(1,042)
Add back non-cash items:        
Depreciation and amortization expense  92   99 
Stock based compensation  32   83 
Scott’s Miracle-Gro intellectual property royalty and branding license  111   38 
Total non-cash items  234   220 
 Adjusted EBITDA $(392) $(822)

The U.S. GAAP measure most directly comparable to Adjusted EBITDA is income (loss) from operations. The non-U.S. GAAP financial measure of Adjusted EBITDA should not be considered as an alternative to net earnings. Adjusted EBITDA is not a presentation made in accordance with U.S. GAAP and has important limitations as an analytical tool. Adjusted EBITDA should not be considered in isolation or as a substitute for analysis of our results as reported under U.S. GAAP. Because Adjusted EBITDA excludes some, but not all, items that affect net earnings and is defined differently by different companies, our definition of Adjusted EBITDA may not be comparable to similarly titled measures of other companies.
Net Loss
For the three months ended September 30, 2016, we recorded a net loss of $1.1 million as compared to a net loss of $1.2 million for the three months ended September 30, 2015.

Six Months Ended September 30, 2016 and September 30, 2015

Summary Overview
For the six months ended September 30, 2016, total revenue of $4.4 million was up 65.3%, or $1.7 million, relative to the same period in the prior year.  The increase was primarily due to over $700,000 of in-store retail channel sales, continued sales into the housewares channel and growing interest in our new AeroGardens that were first introduced in the prior year.  This increase includes growth of sales at Amazon.com and other online retailers, consistent with our current strategy to build through online retailers while refocusing in-store tests, primarily in the housewares channel.   We anticipate that quarterly sales results during the first six months of our fiscal year (April-September), may be inconsistent as we test various retail channel strategies in an effort to optimize sales and profitability throughout the year.  Sales in our direct-to-consumer channels increased, by 28.9%, or $441,000, primarily due to more visibility and continued momentum from our general advertising and marketing campaign including our increased presence on Amazon.com and other select online retail distribution channels.   Sales to international distributors increased by 100% to $102,000 in the six months ended September 30, 2016, relative to the same period in the prior year, primarily due to product testing in certain international markets such as Amazon.uk.

For the six months ended September 30, 2016, AeroGarden sales increased by 90.0% from the prior year period and seed pod kit and accessory sales increased by 32.2% over prior year period.  AeroGarden sales represented 68.0% of total revenue, as compared to 59.2% in the prior year period.  This percentage increase, on a product line basis, was attributable to existing and new customers purchasing AeroGardens and expansion and introduction of AeroGardens into newly acquired retail accounts.  Seed pod kit and accessory sales decreased as a percent of the total to 34.8% from 43.5% in the prior year period as a result of as a result of the higher AeroGarden sales as we approach our peak selling season.  

During the six months ended September 30, 2016, we spent $432,000 in advertising expenditures, a year-over-year increase of $114,000, or 36.0%, compared to the same period ended September 30, 2015. This increase was to support our retail sales channels.  These expenditures were divided as follows:
·Direct-to-consumer advertising decreased $84,000 to $115,000 during the six months ended September 30, 2016, primarily reflecting decreased spending on our catalogue mailings.  Efficiency, as measured by dollars of direct-to-consumer sales per dollar of related advertising expense increased to $12.34 for the six months ended September 30, 2016, as compared to $7.70 for the same period in Fiscal 2016.

·Retail advertising increased to $302,000 from $96,000 for the six months ended September 30, 2016 and September 30, 2015, respectively as we invested in : (i) platforms made available by our retailers; (ii) various promotional programs to increase product awareness with our housewares channel of retail accounts including catalogs and email campaigns; and (iii) web-based advertising programs (e.g. inclusion in retail catalogues, website banner ads, email blasts, targeted search campaigns, etc.).

·In addition, during the six-month period some of our marketing expenditures were in support of advertising and promotional initiatives that will benefit the fall and holiday selling season.
Our gross margin for the six months ended September 30, 2016, was 34.9%, up from 30.5% in the prior year period.  The increase in the margin is due to increased percentage of sales derived from gardens with higher margins, improvements in our pricing strategy, partially offset by one-time costs in our warehousing processes and product markdowns.

In aggregate, our total operating expenses increased 0.2%, or $5,000, year-over-year, principally to support new product introductions and anticipated growth.  Gross spending fluctuated in the following areas:
·A $114,000 increase in advertising for promotional programs with Amazon.com to further drive product awareness;
·A $105,000 increase in sales and marketing personnel to promote the retail sales channel;
·A $23,000 decrease in travel as we visited less customers due to carry over of some prior year customers and less trips for product development due to utilization of the prior year garden releases; and
·A $142,000 decrease in a variety of other areas including legal fees, no engagement of investor relations firm, courier expenses on new products and testing and certification.
As a result of efforts to prepare for growth, our operating loss was $1.3 million for the six months ended September 30, 2016, as compared to an operating loss of $2.0 million in the prior year period.
Our operating loss decreased $719,000 to $1.3 million for the six months ended September 30, 2016, from $2.0 million in the prior year period, primarily as a result of efforts to hold general operating expenses relatively flat year over year.  The first six months of the year are our seasonally slowest sales period by a significant margin, and the loss is consistent with our internal projections during our slower selling months.
Other income and expense for the six months ended September 30, 2016 totaled to a net other expense of $975,000, as compared to net other expense of $388,000 in the prior year period.   In both periods, net other expense is primarily attributable to non-cash expenses relating to the fair value revaluation of the warrant held by Scotts Miracle-Gro.  

The net loss for the six months ended September 30, 2016 was $2.2 million, as compared to the $2.4 million loss in the prior year.  The largest factor in the net loss is the impact of the revaluation of the warrant.  The net loss reflected the decreased operating expenses and similar margins due to sales into the lower margin retail channel and an increase in overall salaries and wages.  The decreased net loss is due to higher overall sales, which includes several sales to newly acquired retail accounts in advance of the peak holiday season..

The following table sets forth, as a percentage of sales, our financial results for the six months ended September 30, 2016, and the six months ended September 30, 2015:
  Six Months Ended September 30, 
  2016  2015 
Net revenue      
Direct-to-consumer  44.7%  57.4%
Retail  53.0%  42.6%
International  2.3%  0.0%
Total net revenue  100.0%  100.0%
         
Cost of revenue  65.1%  69.5%
Gross profit  34.9%  30.5%
         
Operating expenses        
Research and development  4.8%  10.3%
Sales and marketing  35.2%  48.9%
General and administrative  24.0%  46.4%
Total operating expenses  64.0%  105.6%
Loss from operations  (29.1)%  (75.1)%
Revenue
For the six months ended September 30, 2016, revenue totaled $4.4 million, a year-over-year increase of 65.3% or $1.7 million, from the six months ended September 30, 2015.

  
Six Months Ended September 30,
(in thousands)
 
Net Revenue 2016  2015 
Direct-to-consumer $1,967  $1,526 
Retail  2,329   1,134 
International  102   - 
Total $4,398  $2,660 

Direct-to-consumer sales for the six months ended September 30, 2016, totaled $2.0 million, up $441,000 or 28.9%, from the prior year period. The increase in sales to direct-to-consumer channels was caused by an improved product line with LED lighting systems that continue to grow in popularity and more visibility and continued cumulative momentum from our general advertising and marketing campaign, which began in the prior year, and increased visibility as we continue to support the retail online sales models.  

Sales to retailer customers for the six months ended September 30, 2016, totaled $2.3 million, up $1.2 million, or 105.4%, from the prior-year period, principally reflecting increased sales to newly acquired and expanded retail accounts, including our housewares customers and the existing Amazon.com accounts.  We also tested our products in several retail stores during the period in anticipation of the continued retail expansion throughout the year.
International sales for the six months ended September 30, 2016, totaled $102,000, an increase of $102,000.  Sales in prior periods principally reflect the start of sales testing in Europe in the current year period.

Our products consist of AeroGardens, and seed pod kits and accessories.  A summary of the sales of these two product categories for the six months ended September 30, 2016 and September 30, 2015 is as follows:

  Six Months Ended September 30, 
  2016  2015 
Product Revenue (in thousands)  (in thousands) 
AeroGardens $2,992  $1,574 
Seed pod kits and accessories  1,531   1,158 
Other  (125)  (72)
Total $4,398  $2,660 
% of Total Revenue        
AeroGardens  68.0%  59.2%
Seed pod kits and accessories  34.8%  43.5%
Other  (2.8)%  (2.7)%
Total  100.0%  100.0%
AeroGarden sales increased $1.4 million, or 90.0%, from the prior year period, reflecting increased retail channel sales and increased sales of AeroGardens in our direct-to-consumer channel.  The increase in seed pod kit and accessory sales, which increased by $373,000, or 32.2%, principally reflects the increase in our established base of AeroGardens.  For the six months ended September 30, 2016, sales of seed pod kits and accessories represented 34.2% of total revenue, as compared to 43.5% in the prior year period.  The decrease is due to increased sales of AeroGardens.  Other revenue, which is comprised primarily of grow club revenue, shipping revenue, accruals and deductions, increased as a percent of the total to (2.8)% from (2.7)% in the prior year period due to lower shipping revenue as a percentage of sales and higher deductions and accruals for new retail accounts.

Cost of Revenue
Cost of revenue for the six months ended September 30, 2016 totaled $2.9 million, an increase of $1.0 million, from the six months ended September 30, 2015, due to increased revenues.  Cost of revenue includes product costs for purchased and manufactured products, freight costs for inbound freight from manufacturers, costs related to warehousing and the shipping of products to customers, credit card processing fees for direct sales, and duties and customs applicable to imported products. As a percent of total revenue, cost of revenue represented 65.1% of revenue as compared to 69.5% for the prior year period.  
Gross Margin
Our gross margin varies based upon the factors affectingimpacting net revenue and cost of revenue, as discussed above, as well as the mix of our revenue that comes from the retail, direct-to-consumer, and international channels.  In a direct-to-consumer sale, we recognize as revenue the full consumer purchase price for the product.  In retail and international sales, by comparison, we recognize as revenue the wholesale price for the product whichthat we charge to the retailer or international distributor.  Media costs associated with direct sales are included in sales and marketing expenses.  For international sales, margins are structured based on the distributor purchasing products by letter of credit or cash in advance, terms with the distributor bearing all of the marketing and distribution costs within its territory.  As a result, retail and international sales generally have lower gross marginsprofits than direct-to-consumerdomestic retail sales.  The gross marginprofit for the six monthsquarter ended SeptemberJune 30, 2016,2017 was 34.9%33.4% as compared to 30.5%39.1% for the six monthsquarter ended SeptemberJune 30, 2015.2016.  The increasedecrease in our gross marginprofit was primarily attributable to the increased percentage of sales derived from AeroGardens with higher margins and improvementspricing pressure in our pricing strategy, partiallydirect-to-consumer channel, customer and product mix and introduction of our product into new stores.  Additionally, during the quarter we experienced higher costs as compared to the prior year for returns and allowances less adjustments provided to in-store retailers, one-time fees related to establishing new customers, additional shipping costs for international and direct-to-consumer channels.

Research and Development
Research and development costs for the quarter ended June 30, 2017 totaled $91,000, a decrease of $10,000 from the quarter ended June 30, 2016, primarily due to increased reimbursements of research and development expenses by Scotts Miracle-Gro.  Our research and development spending actually increased by $44,000 for the quarter ended June 30, 2017, particularly related to design and consulting service expenses for market research and new product development and testing, but were offset by some one-time costs in our warehousing processes and product markdowns.$53,000 of consulting fee reimbursements.
 

Sales and Marketing
Sales and marketing costs for the sixthree months ended SeptemberJune 30, 2016,2017 totaled $1.5 million, as compared to $1.3 million for$832,000, relatively flat with the six months ended September 30, 2015, an increase of 18.2%, or $239,000.prior year period.  Sales and marketing costs include all costs associated with the marketing, sales, operations, customer support, and sales order processing for our products, and consisted of the following:

 
Six Months Ended September 30,
(in thousands)
  
Three Months Ended June 30,
(in thousands)
 
 2016  2015  2017  2016 
Advertising $432  $308  $267  $282 
Personnel  866   761   429   408 
Sales commissions  (7)  7   (17)  4 
Trade shows  1   8 
Market research  1   34 
Market Research  7   1 
Travel  72   80   45   51 
Media production and promotional products  3   7 
Quality control and processing fees  29   24 
Other  184   103   69   55 
 $1,549  $1,301  $832  $832 
 

Advertising expense totaled $432,000is composed primarily of catalogue development, production, printing, and postage costs, web media expenses for search and affiliate web marketing programs, and the cost of developing and employing other forms of advertising.  Each is a key component of our integrated marketing strategy because it helps build consumer awareness and demand for our products in the retailer and direct-to-consumer sales channels.  Total advertising expense was $267,000 for the six monthsquarter ended SeptemberJune 30, 2016,2017, a year-over-year increasechange of 40.3%(5.4)%, or $124,000,$15,000, primarily due to continuedbecause we are cautiously spending on promotional programs to increase product awareness ofwithin our cobranded Miracle-Gro AeroGarden trade name, along with growth in ourretail channel, while maintaining catalogues, email campaigns, and web-based advertising programs.programs for our houseware customers.

Sales and marketing personnel costs include salaries, payroll taxes, employee benefits and other payroll costs for our sales, operations, customer service, graphics and marketing departments.  For the sixthree months ended SeptemberJune 30, 2016,2017, personnel costs for sales and marketing were $866,000,$429,000, up $21,000 or 5.1% from $761,000 for the sixthree months ended SeptemberJune 30, 2015, an increase of 13.8%.2016.   The increase reflected changes in departmental incentive programs, specifically for bonuses and increased headcount necessary to drive what we anticipate will be increased sales to retailersemployee benefits and through our direct-to-consumer channel beginning in the fall of 2016.  Personnel expenses include all related payroll and equity-based compensation expenses.salaries. 

Other marketing expenses increased year-over-year because of increases in a variety of spending categories, including more focused marketing with Amazon.com offset by decreases in specificas we continue to grow our business and increase market research and other programs, that we leverage from the prior year.including increased travel.

General and Administrative
General and administrative costs for the sixthree months ended SeptemberJune 30, 2016,2017 totaled $1.1 million,$627,000, as compared to $1.2 million$564,000 for the sixthree months ended SeptemberJune 30, 2015, a decrease2016, an increase of 13.9%11.1%, or $171,000.$63,000. The decrease isincrease was attributable to decreased legalweb hosting, electronic data processing, network consulting fees no investor relations firm in the current year, contracted services and insurance.depreciation expenses.
 
Research and Development
Research and development costs for the six months ended September 30, 2016, totaled $211,000, a decrease of 22.9%, or $63,000, from the six months ended September 30, 2015.  The decrease reflects less required testing on new products and prototypes as we continue to leverage the efficiency of design work from prior years including lower expenses related to shipping new products around the globe.

Operating Loss and EBITDA
Our operating loss for the sixthree months ended SeptemberJune 30, 2016,2017 was $1.3 million, a decrease$728,000, an increase of $719,000 from$75,000 over the $653,000 operating loss of $2.0 million for the sixthree months ended SeptemberJune 30, 2015.2016.  The decreasedincreased operating loss was attributable to increaseddecreased margins, several promotional events, incentive pricing strategies for direct-to-consumer sales, in both the retail distribution and direct-to consumer channels.retailer test pricing programs.

AsNet Income and Loss
For the three months ended June 30, 2017, we recorded a non-U.S. GAAP measurenet loss of our operating performance, we track earnings before interest, taxes, depreciation and amortization (“EBITDA”) as an indicator of our ability to generate cash, which we define as operating income or loss, excluding$689,000, a $437,000 improvement over the non-cash depreciation, amortization, Scott’s Miracle-Gro intellectual property royalty and branding, common stock warrant expense and stock based compensation expense incurred during the period (“Adjusted EBITDA”).  As calculated in the table below, our Adjusted EBITDA$1.1 million net loss for the sixthree months ended SeptemberJune 30, 2016, totaled $786,000, which was a $755,000 improvement over2016.  The decrease in the $1.5 million Adjusted EBITDAnet loss recognized duringreflected the prior year period.change in fair value on the Scotts Miracle-Gro warrant liability.

  
Six Months Ended September 30,
(in thousands)
 
  2016  2015 
Loss from operations $(1,280) $(1,999)
Add back non-cash items:        
Depreciation and amortization expense  185   179 
Stock based compensation  92   157 
Scott’s Miracle-Gro intellectual property royalty and branding license  217   123 
Total non-cash items  494   459 
Adjusted EBITDA $(786) $(1,540)

Segment Results
The U.S GAAP measure most directly comparable to Adjusted EBITDA is income (loss) from operations. The non-U.S. GAAP financial measureWe report our segment information in the same way that management assesses the business and makes decision regarding the allocations of Adjusted EBITDA should not be considered as an alternative to net income (loss). Adjusted EBITDA is not a presentation maderesources in accordance with U.S. GAAPthe Segment Reporting Topic of the Financial Accounting Standards Board Accounting Standards Codification (ASC). We have two reportable segments. Retail and has important limitations as an analytical tool. Adjusted EBITDA should not beDirect-to-Consumer. Factors considered in isolation or as a substitutedetermining our Reportable Segments include the nature of the business activities, the reports provided to the Company’s chief operating decision maker (CODM) for analysisoperating and administrative activities, available information and information that is presented to our Board of our results as reported under U.S. GAAP. Because Adjusted EBITDA excludes some, but not all, items that affect net earnings and is defined differently by different companies, our definition of Adjusted EBITDA may not be comparable to similarly titled measures of other companies.Directors.

Net Loss
The Company’s CODM has been identified as the Chief Executive Officer because he has final authority over the performance assessment and resource allocation decisions. The CODM regularly receives discrete financial information about each Reportable Segment. The CODM uses all such information for performance assessment and resource allocation decisions. The CODM evaluates the performance of and allocates resources based upon the contribution margins of each segment.

As a result, we divide our business into two reportable segments: Direct-to-Consumer and Retail. This division of reportable segments is consistent with how the segments report to and are managed by the chief operating decision maker of the Company.  The Company evaluates performance based on the primary financial measure of contribution margin (“segment profit”). Segment profit reflects the income or loss from operations before corporate expenses, non-operating income, net loss for the six months ended September 30, 2016 was $2.2 million,interest expense, and income taxes.

  Fiscal Year Ended June 30, 2017 
(in thousands)  Direct-to-consumer  Retail  Corporate/Other  Consolidated 
Net sales $1,425  $1,037  $-  $2,462 
Cost of revenue   936   704   -   1,640 
Gross profit  489   333   -   822 
Gross profit percentage  34.3%  32.1%  -   33.4%
Sales and marketing (1)  20   251   69   340 
Segment profit  469   82   (69)  482 
Segment profit percentage  32.9%  7.9%  -   19.6%
(1) Sales and marketing includes advertising, trade shows, media production and promotional products and other as compared to $2.4 million net lossdiscussed in the prior–year periodsales and marketing section.

  Fiscal Year Ended June 30, 2016 
(in thousands)  Direct-to-consumer  Retail  Corporate/Other  Consolidated 
Net sales $1,142  $1,014  $-  $2,156 
Cost of revenue   698   614   -   1,312 
Gross profit  444   400   -   844 
Gross profit percentage  38.9%  39.4%  -   39.1%
Sales and marketing (1)  19   230   55   344 
Segment profit  425   170   (55)  504 
Segment profit percentage  37.2%  16.8%  -   23.4%
(1) Sales and marketing includes advertising, trade shows, media production and promotional products and other as discussed above.in the sales and marketing section.

Liquidity and Capital Resources

After adjusting the net loss for non-cash items and changes in operating assets and liabilities, the net cash used by operating activities totaled $2.7 million$517,000 for the sixthree months ended SeptemberJune 30, 2016,2017, as compared to cash usedprovided of $2.7 million in$69,000 for the prior year period.three months ended June 30, 2016.  

Non-cash items, comprising depreciation, amortization, loss on disposal of fixed assets, bad debt (recoveries) allowances, and change in fair value of the Scotts Miracle-Gro warrant liability, and non-cash compensation expense, totaled to a net gainloss of $1.4 million$214,000 for the sixthree months ended SeptemberJune 30, 2016,2017, as compared to a net gainloss of $760,000$689,000 in the prior year period.  The increase principally reflected non-cash charges arising from the change in fair value on the derivative warrant liability depreciationin the prior year and the additional non-cash compensation expenses.

Changes in current assets usedprovided net cash of $3.1 million$649,000 during the sixthree months ended SeptemberJune 30, 2016,2017, principally from increasesdecreases in inventory andaccounts receivable, as we moved away from our peak season, partially offset by increases in prepaid assets, related to the depositsinventory and purchasesdeposit balances.


As of SeptemberJune 30, 2016,2017, the total inventory balance was $5.5$3.0 million, representing approximately 14870 days of sales activity, and 327164 days of sales activity, at the average daily rate of product cost expensed during the twelve months and three months ended SeptemberJune 30, 2016,2017, respectively.  The three months’ days in inventory calculation is based on the three months of sales activity and can varybe greatly due toimpacted by the seasonality of our sales, which are at a seasonal lowtheir highest level during our quarter ending December 31.  The twelve months’ days in inventory calculation is based on the quarter ended September 30.twelve months of sales activity and is less impacted by the seasonality of our sales.

Current operating liabilities increased $1.3 milliondecreased $689,000 during the sixthree months ended SeptemberJune 30, 2016,2017, principally because of an increasea decrease in accounts payable.all operating liability accounts.  Accounts payable as of SeptemberJune 30, 2016,2017 totaled $2.5$2.0 million, representing approximately 4230 days of daily expense activity, and 8156 days of daily expense activity, at the average daily rate of expenses incurred during the twelve months and three months ended SeptemberJune 30, 2016,2017, respectively.

Net investment activity used $88,000$51,000 of cash in the current year period, principally because of the purchases of equipment as we change our supply manufacturers and introduce new products.equipment.

Net financing activity provided net cash of $1.7 million during the six months ended September 30, 2016, principally due the Term Loan agreement with Scotts Miracle-Gro.

Cash
As of SeptemberJune 30, 2016,2017, we had a cash balance of $414,000,$8.2 million, of which $15,000 was restricted as collateral for various corporate obligations.  This compares to a cash balance of $1.4$8.8 million as of March 31, 2016,2017, of which $15,000 was restricted.  The increase in cash is primarily attributable to the Term Loan agreement with Scotts Miracle-Gro and the timing of inventory purchases as we prepare for the peak selling season.

Borrowing Agreements
As of SeptemberJune 30, 20162017 and March 31, 2016, the2017, we have no outstanding balance of our notes payable and debt, including accrued interest, was as follows:long-term debt.  
  September 30,  March 31, 
  2016  2016 
Notes payable-related party $2,759  $1,293 
Derivative warrant liability (see Note 4)  1,547   644 
Sale of intellectual property liability (see Note 4)  138   160 
Total debt  4,444   2,097 
Less notes payable and current portion – long term debt  4,444   2,097 
Long Term Debt $-  $- 

Cash Requirements

We generally require cash to:

·fund our operations and working capital requirements,
·develop and execute our product development and market introduction plans,
·execute our sales and marketing plans,
·fund research and development efforts, and
·pay debt obligations as they come due.

At this time, we do not expect to enter into additional capital leases to finance major purchases.  In addition, we do not currently have any binding commitments with third parties to obtain any material amount of equity or debt financing other than the financing arrangements described in this report.

Assessment of Future Liquidity and Results of Operations

Liquidity
To assess our ability to fund ongoing operating requirements, we developed assumptions regarding operating cash flow.  Critical sources of funding, and key assumptions and areas of uncertainty include:
·our cash of $414,000 ($15,000 of which is restricted as collateral for our various corporate obligations) as of September 30, 2016;

·our cash of $1.2$8.2 million ($15,000 of which is restricted as collateral for our various corporate obligations) as of November 3, 2016;June 30, 2017,
·our cash of $6.0 million, ($15,000 of which is restricted as collateral for our various corporate obligations) as of August 4, 2017,
·continued support of, and extensions of credit by, our suppliers and lenders, including, but not limited to, the Term Loan of up to $6.0 million from Scotts Miracle-Gro, of which we had borrowed $2.8 million and $5.3 million in principal amount as of September 30, 2016 and November 3, 2016, respectively;
·our historical pattern of increased sales between September and March, and lower sales volume from April through August;August,
·the level of spending necessary to support our planned initiatives;initiatives, and
·our sales to consumers, retailers, and international distributors, and the resulting cash flow from operations, which will depend in great measure on the success of  our direct-to-consumer sales initiatives, and the acceptance of the product at our various retail distribution customers.customers 
 
On July 15, 2016, the Company entered into a Term Loan Agreement in the principal amount of up to $6.0 million with Scotts Miracle-Gro.  The proceeds will be made available as needed in increments of $500,000 not to exceed $6.0 million with a due date of April 15, 2017.  The Term Loan Agreement is secured by a lien on the assets of the Company and interest is charged at the stated rate of 10% per annum to be paid quarterly in arrears in cash, on the 15th day of each June, September, December and March.  The funding will provide general working capital and is being used for the purpose of acquiring inventory to support anticipated growth as the Company expands its retail and its direct-to-consumer sales channels.  We have borrowed $5.3 million as of November 3, 2016 and will continue to borrow against the $6.0 million loan in order to purchase inventory during our peak selling season.  See Note 3 “Notes Payable, Long Term Debt and Current Portion – Long Term Debt” to our condensed financial statements.

Based on these facts and assumptions, we believe our existing cash and cash equivalents, along with the Term Loan Agreement and the cash generated by our anticipated results from operations, will be sufficient to meet our operating needs for the next twelve months.  


Results of Operations
There are several factors that could affect our future results of operations.  These factors include, but are not limited to, the following:

·the effectiveness of our consumer marketing efforts in generating both direct-to-consumer sales, and sales to consumers by our retailer customers,customer,
·uncertainty regarding the impact of macroeconomic conditions on consumer spending,
·uncertainty regarding the capital markets and our access to sufficient capital to support our current and projected scale of operations,
·the seasonality of our business, in which we have historically experienced higher sales volume duringin the fall and winter months (Septemberfour-month period from October through March),January,
·a continued, uninterrupted supply of product from our third-party manufacturing suppliers in China, and
·the success of the Scotts Miracle-Gro relationship.relationship, and
28

·uncertainty of appropriate exit strategies with retail customers regardless of the contractual obligations.
 
Off-Balance Sheet Arrangements

Other than our headquarter facility lease commitment incurred in the normal course of business, we do not have any off-balance sheet financing arrangements or liabilities, guarantee contracts, retained or contingent interest in transferred assets, and have not entered into any contracts for financial derivative such as futures, swaps, and options.

Item 3. Quantitative and Qualitative Disclosures About Market Risk

Interest Rate Risk
 
Our interest income is most sensitive to fluctuations in the general level of U.S. interest rates. As such, changes in U.S. interest rates affect the interest earned on our cash, cash equivalents, and short-term investments, and the value of those investments. Due to the short-term nature of our cash equivalents and investments, we have concluded that a change in interest rates does not pose a material market risk to us with respect to our interest income. OurAs discussed above, if we acquire additional debt carries fixed interest rates and therefore changes in the general level of market interest rates will notcould impact our interest expense during the terms of our existingfuture debt arrangements.

Foreign Currency Exchange Risk

We transact business primarily in U.S. currency.  Although we purchase our products in U.S. dollars, the prices charged by our suppliers in Asia are predicated upon their cost for components, labor and overhead. Therefore, changes in the valuation of the U.S. dollar in relation to the Chinese currencycurrencies may cause our manufacturers to raise prices of our products which could reduce our profit margins.
  
In future periods, it is possible that we could be exposed to fluctuations in foreign currency exchange rates on accounts receivable from sales and net monetary assets denominated in foreign currencies and liabilities.  To date, however, virtually all of our transactions have been denominated in U.S. dollars.
 

Item 4. Controls and Procedures

(a) Evaluation of Disclosure Controls and Procedures

Disclosure controls and procedures are designed to ensure that information required to be disclosed in the reports filed or submitted by the Company under the Securities Exchange Act of 1934 (the “Exchange Act”), is recorded, processed, summarized, and reported, within the time periods specified in the rules and forms of the SEC. Disclosure controls and procedures include, without limitation, controls and procedures designed to ensure that information required to be disclosed in the reports filed under the Exchange Act is accumulated and communicated to the Company’s management, including its principal executive and financial officer, as appropriate, to allow timely decisions regarding required disclosure.

The Company carried out an evaluation, under the supervision and with the participation of its management, including its principal executive officer and principal financial officer, of the effectiveness of the design and operation of the Company’s disclosure controls and procedures as of the end of the period covered by this report. Based upon and as of the date of that evaluation, the Company’s principal executive officer and financial officer concluded that the Company’s disclosure controls and procedures are effective to ensure that information required to be disclosed in the reports the Company files and submits under the Exchange Act is recorded, processed, summarized and reported within the time periods specified in the SEC’s rules and forms.

(b) Changes in Internal Controls
 
There were no changes in the Company’s internal controls or in other factors that could have significantly affected those controls during the three months ended SeptemberJune 30, 2016.2017.
 



PART II - OTHER INFORMATION

Item 1. Legal Proceedings
 
None.

Item 1A. Risk Factors

Our operations and financial results are subject to various risks and uncertainties that could adversely affect our business, results of operations, financial condition, future results, and the trading price of our common stock. In addition to the other information set forth in this Quarterly Report, you should also carefully consider the factors described in “Part I. Item 1A. Risk Factors” of our Annual Report on Form 10-K for the year ended March 31, 2016,2017, which could materially affect our business, results of operations, financial condition, future results, and the trading price of our common stock.

Item 2. Unregistered Sales of Equity Securities and Use of Proceeds
 
None.

Item 3. Defaults Upon Senior Securities
 
None.

Item 4. Mine Safety Disclosures
 
Not applicable.

Item 5. Other Information

None.Not applicable.

 

Item 6. Exhibits
 
Exhibit
Number
 
 
Description
   
3.1 Articles of Incorporation of the Company (incorporated by reference to Exhibit 3.1 of our Current Report on Form 8-K/A-2, filed November 16, 2006)
3.2 Certificate of Amendment to Articles of Incorporation, dated June 25, 2002 (incorporated by reference to Exhibit 3.2 of our Current Report on Form 8-K/A-2, filed November 16, 2006)
3.3 Certificate of Amendment to Articles of Incorporation, dated November 3, 2002 (incorporated by reference to Exhibit 3.3 of our Current Report on Form 8-K/A-2, filed November 16, 2006)
3.4 Certificate of Change to Articles of Incorporation, dated January 31, 2005 (incorporated by reference to Exhibit 3.4 of our Current Report on Form 8-K/A-2, filed November 16, 2006)
3.5 Certificate of Amendment to Articles of Incorporation, dated July 27, 2005 (incorporated by reference to Exhibit 3.5 of our Current Report on Form 8-K/A-2, filed November 16, 2006)
3.6 Certificate of Amendment to Articles of Incorporation, dated February 24, 2006 (incorporated by reference to Exhibit 3.5 of our Current Report on Form 8-K/A-2, filed November 16, 2006)
3.7 Certificate of Amendment to Articles of Incorporation, certified May 3, 2010 (incorporated by reference to Exhibit 3.7 of our Quarterly Report on Form 10-Q, filed August 12, 2010
3.8 Certificate of Amendment to Articles of Incorporation, dated May 1, 2012 (incorporated by reference to Exhibit 3.8 of our Quarterly Report on Form 10-Q, filed August 10, 2012)
3.9 Amended and Restated Bylaws of the Registrant (incorporated by reference to Exhibit 3.1 of our Current Report on Form 8-K, filed September 26, 2008)
3.10 Amendment to Bylaws (incorporated by reference to Exhibit 3.9 of our Annual Report on Form 10-K for the fiscal year ended March 31, 2009, filed July 6, 2009)
3.11 Amendment No. 2 to Bylaws (incorporated by reference to Exhibit 3.1 of our Current Report on Form 8-K, filed April 23, 2013)
3.12 Certificate of Designations of Series A Convertible Preferred Stock (incorporated by reference to Exhibit 3.7 of our Annual Report on Form 10-K for the fiscal year ended March 31, 2009, filed July 6, 2009)
3.13 Certificate of Amendment to Series A Convertible Preferred Stock Certificate of Designations, certified June 21, 2010 (incorporated by reference to Exhibit 3.11 of our Quarterly Report on Form 10-Q for the quarter year ended June 30, 2010, filed August 12, 2010)
3.14 Amendment Number 2 to Series A Convertible Preferred Stock Certificate of Designations, as filed with the Nevada Secretary of State on April 6, 2012 (incorporated by reference to our Current Report on Form 8-K, filed April 16, 2012)
3.15 Certificates of Designation of Series B Convertible Preferred Stock (incorporated by reference to Exhibit 3.2 of our Current Report on Form 8-K filed April 23, 2013)
4.1 Form of Certificate of Common Stock of Registrant (incorporated by reference to Exhibit 4.1 of our Current Report on Form 8-K, filed September 5, 2007)
4.2 Form of 2007 September Offering Warrant Agreement, dated April 22, 2013 (incorporated by reference to Exhibit 10.2 of our Current Report on Form 8-K filed April 23, 2013)
4.3First Amendment to Warrant Agreement (incorporated by reference to Exhibit 10.6 of our Quarterly Report on Form 10-Q filed November 9, 2015)
4.4Second Amendment to Warrant Agreement dated July 15, 2016 (incorporated by reference to Exhibit 10.6 of our Current Report on Form 8-K, filed July 15, 2016)
4.5Investor WarrantRights Agreement by and between the Company and SMG Growing Media, Inc., dated April 22, 2013 (incorporated by reference to Exhibit 4.1 of our Current Report on Form 8-K filed September 5, 2007)April 23, 2013)
4.34.6 Form of 2007 September Offering Agent WarrantVoting Agreement, dated April 22, 2013 (incorporated by reference to Exhibit 4.2 of our Current Report on Form 8-K filed September 5, 2007)April 23, 2013)
10.14.7 Term Loan and SecurityWaiver Agreement by and among the Company and SMG Growing Media, Inc. dated July 6,15, 2016 (incorporated by reference to Exhibit 10.1 to10.7 of our Current Report on Form 8-K, filed July 10,15, 2016)
10.2*Amendment to Brand License Agreement
10.3*Brand License Agreement Additional Territory Term Sheet
10.4*Amendment to Technology License Agreement
10.5*Technology License Agreement Territory Term Sheet
10.6*Amendment to Warrant to Purchase Shares of Common Stock
31.1* 
31.2* 
32.1* 
32.2* 
101.INS101.INS* XBRL Instance Document
101.SCH101.SCH* XBRL Taxonomy Extension Schema Document
101.CAL101.CAL* XBRL Taxonomy Extension Calculation Linkbase Document
101.DEF101.DEF* XBRL Taxonomy Extension Definition Linkbase Document
101.LAB101.LAB* XBRL Taxonomy Extension Label Linkbase Document
101.PRE101.PRE* XBRL Taxonomy Extension Presentation Linkbase Document
  
*  Filed herewith.
 

SIGNATURES

In accordance with the requirements of the Securities Exchange Act of 1934 the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.
 
    
 AeroGrow International, Inc. 
    
Date:  November 10, 2016August 14, 2017 /s/J. Michael Wolfe 
 By: J. Michael Wolfe 
 
Its: President and Chief Executive Officer
(Principal Executive Officer) and Director
   
    
   
 
Date:  November 10, 2016August 14, 2017 /s/Grey H. Gibbs 
 By: Grey H. Gibbs 
 
Its: Senior Vice President Finance and Accounting
(Principal Accounting Officer)
 

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