UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549


Form 10-Q

FORM 10‑Q

(Mark One)

x QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934


For the Quarterly Period Endedquarterly period ended March 31, 2013


OR

2019

o¨ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934


For the transition period from ________ to________


_______________ to _______________.

Commission file number 000-53162


ICONIC BRANDS, INC.
(Exact name of registrant as specified in its charter)
File Number: 333-227420

Nevada13-4362274

ICONIC BRANDS, INC.

(Exact name of registrant as specified in its charter)

Nevada

13-4362274

(State or other jurisdiction of Incorporation   

incorporation or organization)

IRS

(I.R.S. Employer

Identification No.)

44 Seabro Avenue

Amityville, NY

11701

(Address of principal executive offices)

(Zip Code)

c/o David Lubin & Associates, PLLC
10 Union Avenue
Suite 5
Lynbrook, New York 11563 
(Address of principal executive offices) (Zip Code)

(516) 887-8200
(Registrant's

Registrant’s telephone number, including area code)


code (866) 219-8112

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes ox No x¨


Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site,Website, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files). Yes ox No x¨


Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See the definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act.


Large accelerated filer

o

¨

Accelerated filer

o

¨

Non-accelerated filer

o

¨

Smaller reporting company

x

(Do not check if a smaller reporting company)

Emerging growth company

x


If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ¨

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes x¨ No ox


Indicate the number

As of shares outstanding of each of the issuer's classes of common stock, as of the latest practicable date: 49,555,062May 9, 2019, there were 8,673,874 shares of common stock, $0.0001$0.001 par value, issued and outstanding as of June 5, 2013




TABLE OF CONTENTS

outstanding.

PART I – Financial Information

 
 
 
Item 1.

ICONIC BRANDS, INC.

TABLE OF CONTENTS

PART I – FINANCIAL INFORMATION

Financial Statements

3

Item 2.

ITEM 1

Financial Statements

4

ITEM 2

Management’s Discussion and Analysis of Financial Condition and Results of Operations

5

19

Item 3.

ITEM 3

Quantitative and Qualitative Disclosures About Market Risk

11

21

Item 4.

ITEM 4

Controls and Procedures

11

21

PART II – Other InformationOTHER INFORMATION

Item 1.

ITEM 1

12

22

Item 1A.

Risk Factors

22

Item 2.

ITEM 1A

12

ITEM 2

Unregistered Sales of Equity Securities and Use of Proceeds

12

22

Item 3.

ITEM 3

Defaults Upon Senior Securities

12

22

ITEM 4

Mine Safety Disclosures

13

ITEM 5

Other Information

13

ITEM 6

Exhibits

14

 
Item 4.

2

Mine Safety Disclosures
22
 
Item 5.Table of Contents
Other Information
22

PART I – FINANCIAL INFORMATION

This Quarterly Report includes forward‑looking statements within the meaning of the Securities Exchange Act of 1934 (the “Exchange Act”). These statements are based on management’s beliefs and assumptions, and on information currently available to management. Forward‑looking statements include the information concerning our possible or assumed future results of operations set forth under the heading: “Management’s Discussion and Analysis of Financial Condition and Results of Operations.” Forward‑looking statements also include statements in which words such as “expect,” “anticipate,” “intend,” “plan,” “believe,” “estimate,” “consider” or similar expressions are used.

Forward‑looking statements are not guarantees of future performance. They involve risks, uncertainties and assumptions. Our future results and shareholder values may differ materially from those expressed in these forward‑looking statements. Readers are cautioned not to put undue reliance on any forward‑looking statements.

 
Item 6.

3

Exhibits
23
 
Table of Contents

2

PART I - FINANCIAL INFORMATION

Item 1.

ITEM 1 Financial Statements


We have reviewed the consolidated balance sheets of Iconic Brands, Inc. (a development stage company) as of

ICONIC BRANDS, INC. AND SUBSIDIARIES

CONSOLIDATED FINANCIAL STATEMENTS

Three Months Ended March 31, 2013,2019 and the related consolidated statements of operations and cash flows for the three-month period then ended, and for the development stage period from January 1, 2011 to March 31, 2013. These consolidated financial statements are the responsibility of the company’s management.

We conducted our review in accordance with the standards of the Public Company Accounting Oversight Board (United States). A review of interim financial information consists principally of applying analytical procedures and making inquiries of persons responsible for financial and accounting matters. It is substantially less in scope than an audit conducted in accordance with standards of the Public Company Accounting Oversight Board (United States), the objective of which is the expression of an opinion regarding the consolidated financial statements taken as a whole. Accordingly, we do not express such an opinion.

Based on our reviews, we are not aware of any material modifications that should be made to the accompanying interim consolidated financial statements referred to above for them to be in conformity with accounting principles generally accepted in the United States of America.
We have previously audited, in accordance with auditing standards of the Public Company Accounting Oversight Board (United States), the consolidated balance sheet of Iconic Brands, Inc. as of December 31, 2012, and the related consolidated statements of operations, stockholders’ deficiency, and cash flows for the year then ended (not presented herein); and in our report dated May 17, 2013, we expressed an unqualified opinion on those consolidated financial statements. In our opinion, the information set forth in the accompanying consolidated balance sheet as of December 31, 2012, is fairly stated, in all material respects, in relation to the consolidated balance sheet from which it has been derived.

The accompanying consolidated financial statements have been prepared assuming that the company will continue as a going concern. As discussed in Note 2 of the consolidated financial statements, the company has limited operations and resources, which raises substantial doubt about its ability to continue as a going concern. Management’s plans regarding those matters are also described in Note 2. The consolidated financial statements do not include any adjustments that might result from the outcome of this uncertainty.
ZBS Group, LLP
Melville, NY
June 10, 2013
115 Broad Hollow Road, Suite 350 Melville, New York 11747
Tel: (516) 394-3344 Fax: (516) 908-7867
www.zbscpas.com
3

2018

CONTENTS

Iconic Brands, Inc. and Subsidiary

FINANCIAL STATEMENTS

Page(s)

(a development stage company)

Consolidated Balance Sheets

  March 31,  December 31, 
  2013  2012 
  (Unaudited)    
Assets      
       
Current assets:      
Cash and cash equivalents $-  $- 
Current assets of discontinued operations (see Note 8)  -   - 
         
Total current assets  -   - 
         
Total assets $-  $- 
         
Liabilities and Stockholders' Deficiency        
         
Current liabilities:        
Current portion of debt $259,304  $294,040 
Accounts payable  91,637   92,009 
Accrued interest on Iconic Brands, Inc. debt  30,379   77,233 
Current liabilities of discontinued operations (see Note 8)  -   3,690,823 
         
Total current liabilities  381,320   4,154,105 
         
Long term debt  -   71,869 
         
Long term debt of discontinued operations (see Note 8)  -   1,477,338 
         
Series B preferred stock, $2.00 per share stated value; designated 1,000,000 shares,        
issued and outstanding 916,603 and 916,603 shares, respectively  1,833,206   1,833,206 
         
Total liabilities  2,214,526   7,536,518 
         
Stockholders' deficiency:        
Preferred stock, $.00001 par value; authorized 100,000,000 shares,        
Series A, designated 1 share, issued and outstanding 1 and 1 shares, respectively  1   1 
Common stock, $.00001 par value; authorized 100,000,000 shares,        
issued and committed to be issued and outstanding 54,361,412 and 54,361,412 shares, respectively  544   544 
Additional paid-in capital  8,955,666   8,955,666 
Accumulated deficit prior to development stage period  (16,124,330)  (16,124,330)
Retained earnings (accumulated losses) during the development stage period January 1, 2011 to March 31, 2013  4,953,593   (368,399)
         
Total stockholders' deficiency  (2,214,526)  (7,536,518)
         
Total liabilities and stockholders' deficiency $-  $- 
4

Iconic Brands, Inc. as of March 31, 2019 and SubsidiaryDecember 31, 2018

F-1

(a development stage company)

Consolidated Statements of Operations for the three months ended March 31, 2019 and 2018

F-2

(Unaudited)
  
Three Months Ended
March 31,
  
Development Stage
Period January 1, 2011
to March 31,
 
  2013  2012  2013 
          
Sales $-  $-  $- 
             
Expenses:            
   Professional fees  21,500   -   99,620 
   Other general and administrative expenses (including stock-based compensation of $0, $4,535 and $36,282, respectively)  -   2,881   42,629 
   Interest expense on Iconic Brands, Inc. debt (including amortization of debt discounts of $3,490, $4,122 and $36,466, respectively)  10,009   11,509   101,514 
             
   Total expenses  31,509   14,390   243,763 
             
   Loss from continuing operations  (31,509)  (14,390)  (243,763)
             
Income (loss) from discontinued operations (see Note 8)  5,353,501   (19,746)  5,197,356 
             
Net income (loss) $5,321,992  $(34,136) $4,953,593 
             
Basic income (loss) per common share:            
   Continuing operations $(0.00) $(0.00)    
   Discontinued operations  0.10   (0.00)    
   Total $0.10  $(0.00)    
             
Diluted income (loss) per common share:            
   Continuing operations $(0.00) $(0.00)    
   Discontinued operations  0.00   (0.00)    
   Total $0.00  $(0.00)    
             
Weighted average number of common shares outstanding:            
    Basic  54,361,412   54,361,412     
    Diluted  13,126,483,801   54,361,412     
5

Iconic Brands, Inc. and Subsidiary

(a development stage company)

Consolidated Statements of Cash Flows for the three months ended March 31, 2019 and 2018

F-3

(Unaudited)

Notes to Consolidated Financial Statements

F-4 to F-18

  
Three Months Ended
March 31,
  
Development Stage
Period January 1, 2011
to March 31,
 
  2013  2012  2013 
          
Cash flows from operating activities         
Net income (loss) $5,321,992  $(34,136) $4,953,593 
Loss (income) from discontinued operations  (5,353,501)  19,746   (5,197,356)
Adjustments to reconcile net loss to net cash used in operating activities:            
Amortization of debt discounts charged to interest expense  3,490   4,122   36,466 
Stock -based compensation  -   4,535   36,282 
Legal, audit and accounting, and consulting fees paid by two lenders on behalf of the Company  6,872   -   81,162 
Changes in operating assets and liabilities:            
Accounts payable  (372)  (1,654)  8,796 
Accrued expenses and other current liabilities  6,519   7,387   65,048 
Net cash used in operating activities - continuing operations  (15,000)  -   (16,009)
Net cash provided by operating activities - discontinued operations  -   -   784 
Net cash used in operating activities  (15,000)  -   (15,225)
             
Cash flows from investing activities            
Loans from continuing operations to discontinued operations  -   -   - 
Net cash provided by (used in) investing activities - continuing operations  -   -   - 
Net cash provided by (used in) investing activities - discontinued operations  -   -   - 
Net cash provided by (used in) investing activities  -   -   - 
             
Cash flows from financing activities:            
Increases in debt  15,000   -   15,000 
Repayment of debt  -   -   - 
Net cash provided by (used in) financing activities - continuing operations  15,000   -   15,000 
Net cash provided by (used in) financing activities - discontinued operations  -   -   - 
Net cash provided by (used in) financing activities  15,000   -   15,000 
             
Decrease in cash and cash equivalents  -   -   (225)
Cash and cash equivalents, beginning of period  -   -   225 
Cash and cash equivalents, end of period  -   -   - 
Less cash and cash equivalents of discontinued operations at end of period  -   -   - 
Cash and cash equivalents of continuing operations at end of period $-  $-  $- 
             
Supplemental disclosures of cash flow information:            
             
Interest paid $-  $-  $- 
             
Income taxes paid $-  $-  $- 
             
Non-cash, operating, investing and financing activities:            
             
Legal, audit and accounting, and consulting fees paid by two lenders on behalf of the Company $6,872  $-  $81,162 
Shares of common stock issued to noteholders in satisfaction of debt and accrued interest $-  $-  $3,500 
6


4

Table of Contents

Iconic Brands, Inc. and Subsidiary

(a development stage company)
Subsidiaries

Consolidated Balance Sheets

 

 

March 31,

 

 

  December 31,

 

 

 

2019

 

 

2018

 

 

 

(Unaudited)

 

 

 

Assets

 

 

 

 

 

 

 

 

 

 

 

 

 

Current assets:

 

 

 

 

 

 

Cash and cash equivalents

 

$162,517

 

 

$191,463

 

Accounts receivable

 

 

103,940

 

 

 

113,506

 

Inventory

 

 

216,502

 

 

 

258,270

 

Total current assets

 

 

482,959

 

 

 

563,239

 

 

 

 

 

 

 

 

 

 

Right-of-use asset

 

 

89,673

 

 

 

-

 

Total assets

 

$572,632

 

 

$563,239

 

 

 

 

 

 

 

 

 

 

Liabilities and Stockholders' Deficiency

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Current liabilities:

 

 

 

 

 

 

 

 

Current portion of operating lease liability

 

$46,879

 

 

$-

 

Accounts payable and accrued expenses

 

 

1,531,972

 

 

 

1,311,475

 

Loans payable to officer and affiliated entity-noninterest bearing and due on demand

 

 

28,091

 

 

 

28,091

 

Note payable to consultant due December 31, 2019 (Note 10)

 

 

50,000

 

 

 

-

 

 

 

 

 

 

 

 

 

 

Total current liabilities

 

 

1,656,942

 

 

 

1,339,566

 

 

 

 

 

 

 

 

 

 

Non-current portion of operating lease liability

 

 

42,794

 

 

 

-

 

 

 

 

 

 

 

 

 

 

Derivative liability on warrants

 

 

-

 

 

 

2,261,039

 

 

 

 

 

 

 

 

 

 

Total liabilities

 

 

1,699,736

 

 

 

3,600,605

 

 

 

 

 

 

 

 

 

 

Commitments and contingencies (Note 12)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Stockholders' deficiency:

 

 

 

 

 

 

 

 

Preferred stock, $.001 par value; authorized 100,000,000 shares:

 

 

 

 

 

 

 

 

Series A, 1 and 1 share issued and outstanding, respectively

 

 

1

 

 

 

1

 

Series C, 0 and 1,000 shares issued and outstanding, respectively

 

 

-

 

 

 

1

 

Series D, 0 and 10 shares issued and outstanding, respectively

 

 

-

 

 

 

-

 

Series E, 7,965,514 and 6,602,994 shares issued and outstanding, respectively

 

 

7,966

 

 

 

6,603

 

 

 

 

 

 

 

 

 

 

Common stock, $.001 par value; authorized 2,000,000,000 shares, 8,244,515 and 5,440,312 shares issued and outstanding respectively

 

 

8,244

 

 

 

5,440

 

 

 

 

 

 

 

 

 

 

Common stock to be issued to Escrow Agent, $.001 par value; 0 and 534,203 shares, respectively

 

 

-

 

 

 

534

 

 

 

 

 

 

 

 

 

 

Additional paid-in capital

 

 

19,426,135

 

 

 

18,798,438

 

 

 

 

 

 

 

 

 

 

Accumulated deficit

 

 

(19,644,453)

 

 

(21,233,083)

 

 

 

 

 

 

 

 

 

Total Iconic Brands, Inc. stockholders’ deficiency

 

 

(202,107)

 

 

(2,422,066)

 

 

 

 

 

 

 

 

 

Noncontrolling interests in subsidiaries and variable interest

 

 

(924,997)

 

 

(615,300)

 

 

 

 

 

 

 

 

 

Total stockholders' deficiency

 

 

(1,127,104)

 

 

(3,037,366)

 

 

 

 

 

 

 

 

 

Total liabilities and stockholders' deficiency

 

$572,632

 

 

$563,239

 

See notes to consolidated financial statements.

F-1
Table of Contents

Iconic Brands, Inc. and Subsidiaries

Consolidated Statements of Operations

(Unaudited)

 

 

Three Months

Ended

March 31,

2019

 

 

Three Months

Ended

March 31,

2018

 

 

 

 

 

 

 

 

Sales

 

$121,913

 

 

$61,719

 

Cost of Sales

 

 

81,435

 

 

 

37,409

 

Gross profit

 

 

40,478

 

 

 

24,310

 

 

 

 

 

 

 

 

 

 

Operating expenses:

 

 

 

 

 

 

 

 

Officers compensation

 

 

185,750

 

 

 

-

 

Professional and consulting fees

 

 

448,519

 

 

 

12,286

 

Royalties

 

 

75,188

 

 

 

6,590

 

Special promotion program with customer

 

 

-

 

 

 

597,138

 

Marketing and advertising

 

 

46,467

 

 

 

59,315

 

Occupancy costs

 

 

27,623

 

 

 

43,798

 

Travel and entertainment

 

 

64,269

 

 

 

40,315

 

Other

 

 

175,026

 

 

 

30,252

 

 

 

 

 

 

 

 

 

 

Total operating expenses

 

 

1,022,842

 

 

 

789,694

 

 

 

 

 

 

 

 

 

 

Income (loss) from operations

 

 

(982,364)

 

 

(765,384)

 

 

 

 

 

 

 

 

 

Other income (expense):

 

 

 

 

 

 

 

 

Income (expense) from derivative liability

 

 

-

 

 

 

827,197

 

Interest expense

 

 

-

 

 

 

(9,421)

Amortization of debt discounts

 

 

-

 

 

 

(51,656)

Other income

 

 

-

 

 

 

1,119

 

 

 

 

 

 

 

 

 

 

Total other income (expense) - net

 

 

-

 

 

 

767,239

 

 

 

 

 

 

 

 

 

 

Net income (loss)

 

 

(982,364)

 

 

1,855

 

 

 

 

 

 

 

 

 

 

Net loss (income) attributable to noncontrolling interests in subsidiaries and variable interest entity

 

 

309,697

 

 

 

347,747

 

 

 

 

 

 

 

 

 

 

Net income (loss) attributable to Iconic Brands, Inc.

 

$(672,667)

 

$349,602

 

 

 

 

 

 

 

 

 

 

Net income (loss) per common share:

 

 

 

 

 

 

 

 

Basic and diluted

 

$(0.10)

 

$0.06

 

 

 

 

 

 

 

 

 

 

Weighted average common shares outstanding and to be issued to Escrow Agent:

 

 

 

 

 

 

 

 

Basic and diluted

 

 

6,159,404

 

 

 

6,331,457

 

See notes to consolidated financial statements.

F-2
Table of Contents

Iconic Brands, Inc. and Subsidiaries

Consolidated Statements of Cash Flows

(Unaudited)

 

 

Three Months Ended
March 31, 

 

 

 

2019

 

 

2018

 

Operating Activities:

 

 

 

 

 

 

Net income (loss) attributable to Iconic Brands, Inc.

 

$(672,667)

 

$349,602

 

Adjustments to reconcile net income (loss) to net cash provided by (used in) operating activities:

 

 

 

 

 

 

 

 

Net income (loss) attributable to noncontrolling interests in subsidiaries and variable interest entity

 

 

(309,697)

 

 

(347,747)

Note payable to consultant issued February 7, 2019 and charged to consulting fees

 

 

50,000

 

 

 

-

 

Stock-based compensation

 

 

290,700

 

 

 

-

 

Expense (income) from derivative liability

 

 

-

 

 

 

(827,197)

Amortization of debt discounts

 

 

-

 

 

 

51,656

 

Changes in operating assets and liabilities:

 

 

 

 

 

 

 

 

Accounts receivable

 

 

9,566

 

 

 

223,237

 

Inventory

 

 

41,768

 

 

 

4,741

 

Prepaid expenses

 

 

-

 

 

 

(96,275)

Accounts payable and accrued expenses

 

 

220,754

 

 

 

(255,211)

Accrued interest payable

 

 

-

 

 

 

9,421

 

 

 

 

 

 

 

 

 

 

Net cash used in operating activities

 

 

(369,576)

 

 

(887,573)

 

 

 

 

 

 

 

 

 

Financing Activities:

 

 

 

 

 

 

 

 

Proceeds from sale of Series E Preferred Stock and warrants

 

 

340,630

 

 

 

-

 

Loans payable to officer and affiliated entity

 

 

-

 

 

 

9,700

 

 

 

 

 

 

 

 

 

 

Net cash provided by financing activities

 

 

340,630

 

 

 

9,700

 

 

 

 

 

 

 

 

 

 

Increase (decrease) in cash and cash equivalents

 

 

(28,946)

 

 

(877,873)

 

 

 

 

 

 

 

 

 

Cash and cash equivalents, beginning of period

 

 

191,463

 

 

 

1,237,432

 

 

 

 

 

 

 

 

 

 

Cash and cash equivalents, end of period

 

$162,517

 

 

$359,559

 

 

 

 

 

 

 

 

 

 

SUPPLEMENTAL CASH FLOW INFORMATION:

 

 

 

 

 

 

 

 

Income taxes paid

 

$-

 

 

$-

 

Interest paid

 

$-

 

 

$-

 

 

 

 

 

 

 

 

 

 

NON-CASH INVESTING AND FINANCING ACTIVITIES:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Issuance of common stock to Escrow Agent in connection with Settlement Agreement and Amended Settlement Agreement

 

$534

 

 

$111,560

 

 

 

 

 

 

 

 

 

 

Issuance of common stock in exchange for surrender of Series C and Series D Preferred Stock

 

$2,000

 

 

$-

 

See notes to consolidated financial statements

F-3
Table of Contents

Iconic Brands, Inc.

Notes to Consolidated Financial Statements

Three months ended March 31, 2013

2019 and 2018

(Unaudited)

1. ORGANIZATION AND NATURE OF BUSINESS


Iconic Brands, Inc., formerly Paw Spa, Inc. (“Iconic Brands” or “Iconic”), was incorporated in the State of Nevada on October 21, 2005. Our plan wasEffective December 31, 2016, Iconic closed on a May 15, 2015 agreement to provide mobile grooming and spa services for cats and dogs. Our services were going to include bathing, hair cutting and styling, brushing/combing, flea and tick treatments, nail maintenance and beautification, ear cleaning, teeth cleaning, hot oil treatments, and massage. We did not have any business operations and failed to generate any revenues. We abandoned this business, as we lacked sufficient capital resources. On June 10, 2009, the Company acquired Harbrew Imports, Ltd.acquire a 51% interest in BiVi LLC (“Harbrew New York”BiVi”), a New York corporation incorporated on September 8, 1999 which was a wholly owned subsidiary of Harbrew Imports, Ltd. Corp. (“Harbrew Florida”), a Florida corporation incorporated on January 4, 2007. On the Closing Date, pursuant to the terms of the Merger Agreement, the Company issued to the designees of Harbrew New York 27,352,301 shares of our Common Stock at the Closing, or approximately 64% of the 42,510,301 shares outstanding subsequent to the merger. After the merger, Harbrew New York continued as the surviving company under the laws of the state of New York and became the wholly owned subsidiary of the Company.


In anticipation of the merger between Iconic Brands, Inc. and Harbrew New York, on May 1, 2009 the Board of Directors and a majority of shareholders of Harbrew New York approved the amendment of its Articles of Incorporation changing its name to Iconic Imports, Inc. (“Iconic Imports”). On June 22, 2009, this action was filed with the New York State Department of State.

Prior to the merger on June 10, 2009, Iconic Brands had no assets, liabilities, or business operations. Accordingly, the merger has been treated for accounting purposes as a recapitalization by the accounting acquirer Harbrew New York/Iconic Imports and the financial statements reflect the assets, liabilities, and operations of Harbrew New York/Iconic Imports from its inception on September 8, 1999 to June 10, 2009 and are combined with Iconic Brands thereafter. Iconic Brands and its wholly-owned subsidiary Harbrew New York/Iconic Imports are hereafter referred to as the “Company”.

The Company was a brand owner of self-developed alcoholic beverages. Furthermore,“BiVi 100 percent Sicilian Vodka,” and closed on a December 13, 2016 agreement to acquire a 51% interest in Bellissima Spirits LLC (“Bellissima”), the brand owner of Bellissima sparkling wines. These transactions involved entities under common control of the Company’s chief executive officer and represented a change in reporting entity. The financial statements of the Company imported, marketedhave been retrospectively adjusted to reflect the operations at BiVi and sold these beverages throughoutBellissima from their inception.

BiVi was organized in Nevada on May 4, 2015. Bellissima was organized in Nevada on November 23, 2015.

Reverse Stock Split

Effective January 18, 2019, the United States and globally.


Effective June 10, 2009, prior to the merger, Harbrew Florida affectedCompany effectuated a 1-for-1,0001 share for 250 shares reverse stock split of its common stock, reducingwhich reduced the issued and outstanding shares of common stock at December 31, 2018 from 24,592,1601,359,941,153 shares to 24,909, which includes a total of 317 shares resulting from the rounding of fractional5,440,312 shares. All share information hasThe accompanying financial statements have been retroactivelyretrospectively adjusted to reflect this reverse stock split.

On August 20, 2010, the Company and Seven Cellos LLC terminated a License Agreement relating to the distribution of an alcoholic beverage known as “Danny DeVito’s Premium Limoncello”. In the year ended December 31, 2010, this brand accounted for approximately 96% of total sales.

On August 20, 2010, Capstone Capital Group I, LLC, a holder of a Promissory Note with a then remaining balance of approximately $233,000, delivered a Formal Notice of Default to the Company demanding payment of the balance on or before September 1, 2010. On September 16, 2010, Capstone delivered a Notification of Disposition of Collateral to the Company notifying the Company of its attachment of the Collateral (including cash, accounts receivable, inventories, equipment, and contract rights) and its intent to sell the Collateral to the highest qualified bidder in a public sale on September 28, 2010. On September 28, 2010, Capstone acquired the Collateral in exchange for the Promissory Note at the public auction sale; there were no other bidders.

On September 14, 2010, the Second District Court of Suffolk County New York issued a Warrant of Eviction removing the Company from its Lindenhurst, New York office and the Company ceased its business operations.

On September 23, 2011, Iconic Imports, Inc. (“Imports”), a wholly owned subsidiary of Iconic Brands, Inc., filed a voluntary petition for relief under Chapter 7 of the United States Bankruptcy Code in the United States Bankruptcy Court for the Eastern District of New York. On March 28, 2013, the Company was advised by counsel that the case (Case No. 8-11-76814) was closed March 13, 2013 and that the claims scheduled were discharged. See Notes 6 and 8.
7

Iconic Brands, Inc. and Subsidiary
(a development stage company)
Notes to Consolidated Financial Statements
March 31, 2013
(Unaudited)

2. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES


(a) BasisPrinciples of Presentation


Consolidation

The consolidated financial statements include the accounts of Iconic, its two 51% owned subsidiaries BiVi and Bellissima, and United Spirits, Inc., a variable interest entity of Iconic (see Note 5) (collectively, the “Company”). All inter-company balances and transactions have been prepared on a “going concern” basis, which contemplates the realizationeliminated in consolidation.

(b) Use of assets and liquidationEstimates

The preparation of liabilities in the normal course of business. However, as of March 31, 2013, the Company had negative working capital of $381,320 and a stockholders’ deficiency of $2,214,526. Further, from inception to March 31, 2013, the Company incurred losses of $11,170,737. These factors create substantial doubt as to the Company’s ability to continue as a going concern. The Company plans to improve its financial condition by reorganizing and acquiring a new business. However, there is no assurance that the Company will be successful in accomplishing this objective. The consolidated financial statements do not include any adjustments that might be necessary should the Company be unable to continue as a going concern.


(b) Interim Financial Statements

The unaudited financial statements as of March 31, 2013 and for the three months ended March 31, 2013 and 2012 have been prepared in accordanceconformity with accounting principles generally accepted in the United States for interim financial informationrequires management to make estimates and with instructions to Form 10-Q. Inassumptions that affect the opinionreported amounts of management,assets and liabilities and disclosure of contingent assets and liabilities at the unaudited financial statements have been prepared ondates of the same basis as the annual financial statements and reflect all adjustments necessarythe reported amounts of revenues and expenses during the reporting periods. Actual results could differ from those estimates.

(c) Fair Value of Financial Instruments

Generally accepted accounting principles require disclosing the fair value of financial instruments to present fairlythe extent practicable for financial instruments which are recognized or unrecognized in the balance sheet. The fair value of the financial position asinstruments disclosed herein is not necessarily representative of March 31, 2013the amount that could be realized or settled, nor does the fair value amount consider the tax consequences of realization or settlement.

In assessing the fair value of financial instruments, the Company uses a variety of methods and assumptions, which are based on estimates of market conditions and risks existing at the results of operationstime. For certain instruments, including cash and cash flows forequivalents, accounts receivable, accounts payable and accrued expenses, it was estimated that the periodscarrying amount approximated fair value because of the short maturities of these instruments. All debt is carried at face value less any unamortized debt discounts.

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Table of Contents

Iconic Brands, Inc.

Notes to Consolidated Financial Statements

Three months ended March 31, 20132019 and 2012. 2018

(Unaudited)

(d) Cash and Cash Equivalents

The Company considers all liquid investments purchased with original maturities of ninety days or less to be cash equivalents.

(e) Accounts Receivable, Net of Allowance for Doubtful Accounts

The Company extends unsecured credit to customers in the ordinary course of business but mitigates risk by performing credit checks and by actively pursuing past due accounts. The allowance for doubtful accounts is based on customer historical experience and the aging of the related accounts receivable. At March 31, 2019 and December 31, 2018, the allowance for doubtful accounts was $0.

(f) Inventories

Inventories are stated at the lower of cost (first-in, first-out method) or market, with due consideration given to obsolescence and to slow moving items. Inventory at March 31, 2019 and December 31, 2018 consists of cases of BiVi Vodka and cases of Bellissima sparkling wines purchased from our Italian suppliers.

(g) Revenue Recognition

In May 2014, the FASB issued ASU 2014-09 “Revenue from Contracts with Customers” (Topic 606) which establishes revenue recognition standards. ASU 2014-19 was effective for annual reporting periods beginning after December 15, 2017. We adopted ASU 2014-09 effective January 1, 2018. ASU 2014-09 has not had a significant effect on the Company’s financial dataposition and other information disclosed in these notesresults of operations.

Revenue from product sales is recognized when all of the following criteria are met: (1) persuasive evidence of an arrangement exists, (2) the price is fixed or determinable, (3) collectability is reasonably assured, and (4) delivery has occurred. Persuasive evidence of an arrangement and fixed price criteria are satisfied through purchase orders. Collectability criteria are satisfied through credit approvals. Delivery criteria are satisfied when the products are shipped to a customer and title and risk of loss passes to the interim financialcustomer in accordance with the terms of sale. The Company has no obligation to accept the return of products sold other than for replacement of damaged products. Other than quantity price discounts negotiated with customers prior to billing and delivery (which are reflected as a reduction in sales), the Company does not offer any sales incentives or other rebate arrangements to customers.

(h) Shipping and Handling Costs

Shipping and handling costs to deliver product to customers are reported as operating expenses in the accompanying statements relatedof operations. Shipping and handling costs to these periodspurchase inventory are unaudited. The resultscapitalized and expensed to cost of sales when revenue is recognized on the sale of product to customers.

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Table of Contents

Iconic Brands, Inc.

Notes to Consolidated Financial Statements

Three months ended March 31, 2019 and 2018

(Unaudited)

(i) Stock-Based Compensation

Stock-based compensation is accounted for at fair value in accordance with Accounting Standards Codification (“ASC”) Topic 718, “Compensation-Stock Compensation”. For the three months ended March 31, 20132019 and 2018, stock-based compensation was $290,700 and $0, respectively.

(j) Income Taxes

Income taxes are not necessarily indicative ofaccounted for under the results to be expected for any subsequent quarter of the entire year ending December 31, 2013. The balance sheet at December 31, 2012 has been derived from the audited financial statements at that date.

Certain informationassets and footnote disclosures normally included in financial statements preparedliability method. Current income taxes are provided in accordance with accounting principles generally acceptedthe laws of the respective taxing authorities. Deferred income taxes are provided for the estimated future tax consequences attributable to differences between the financial statement carrying amounts of existing assets and liabilities and their respective tax bases and operating loss and tax credit carryforwards. Deferred tax assets and liabilities are measured using enacted tax rates in the United States have been condensed or omitted pursuant to the Securities and Exchange Commission’s rules and regulations. These unaudited consolidated financial statements should be read in conjunction with our audited consolidated financial statements and notes theretoeffect for the year ended December 31, 2012 included in our Form 10-K filed May 20, 2013.

(c)which those temporary differences are expected to be recovered or settled. Deferred tax assets are reduced by a valuation allowance when, in the opinion of management, it is not more likely than not that some portion or all of the deferred tax assets will be realized.

(k) Net Income (Loss) per Share


Basic net income (loss) per common share is computed on the basis of the weighted average number of common shares outstanding and to be issued to Escrow Agent (see Note 10) during the period.


period of the financial statements.

Diluted net income (loss) per common share is computed on the basis of the weighted average number of common shares and to be issued to Escrow Agent (see Note 10) and dilutive securities (such as stock options, warrants, and convertible securities) outstanding. Dilutive securities having an anti-dilutive effect on diluted net income (loss) per share are excluded from the calculation.


The following table provides a reconciliation of the basic and diluted net income per common share computation for the three months ended March 31, 2013:

Numerator:   
Net income – basic $5,321,992 
Add: Interest expense on convertible notes  10,069 
Net income – diluted $5,332,061 
     
Denominator:    
Weighted average shares outstanding – basic  54,361,412 
6% convertible notes and accrued interest  3,533,200,000 
12% convertible notes and accrued interest  9,487,000,000 
Series B preferred stock owned by Capstone Capital Group I, LLC  50,922,389 
Warrants  1,000,000 
Weighted average shares outstanding - diluted  13,126,483,801 

(d)

(l) Recently Issued Accounting Pronouncements

Effective January 1, 2019, we adopted ASU 2016-2 (Topic 842) which establishes a new lease accounting model for lessees. Under the new guidance, lessees are required to recognize right of use assets and liabilities for most leases having terms of 12 months or more. We adopted this new accounting guidance using the effective date transition method, which permits entities to apply the new lease standards using a modified retrospective transition approach at the date of adoption. As such, historical periods will continue to be measured and presented under the previous guidance while current and future periods are subject to this new accounting guidance. Upon adoption we recorded a $100,681 right-of-use asset related to our one operating lease (see Note 12 F) and a $100,681 lease liability.

On July 13, 2017, the Financial Accounting Standards Board (FASB) issued Accounting Standards Update (“ASU”) 2017-11. Among other things, ASU 2017-11 provides guidance that eliminates the requirement to consider “down round” features when determining whether certain financial instruments or embedded features are indexed to an entity’s stock and need to be classified as liabilities. ASU 2017-11 provides for entities to recognize the effect of a down round feature only when it is triggered and then as a dividend and a reduction to income available to common stockholders in basic earnings per share. The guidance is effective for annual periods beginning after December 15, 2018; early adoption is permitted. Accordingly, effective January 1, 2019, the Company has reflected a $2,261,039 reduction of the derivative liability on warrants (see Note 9) and a $2,261,039 cumulative effect adjustment reduction of accumulated deficit.

Certain other accounting pronouncements have been issued by the FASB and other standard setting organizations which are not yet effective and have not yet been adopted by the Company. The impact on the Company’s financial position and results of operations from adoption of these standards is not expected to be material.


(e) Reclassifications

Certain prior year amounts have been reclassified to conform to the current year presentation.
8

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Table of Contents

Iconic Brands, Inc. and Subsidiary

(a development stage company)

Notes to Consolidated Financial Statements

Three months ended March 31, 2013

2019 and 2018

(Unaudited)


3. DEBT

Debt

(m) Going Concern

The accompanying financial statements have been prepared assuming that the Company will continue as a going concern, which contemplates the realization of assets and satisfaction of liabilities in the normal course of business. The Company has sustained significant net losses which have resulted in an accumulated deficit at March 31, 2019 of $19,644,453 and has experienced periodic cash flow difficulties, all of which raise substantial doubt regarding the Company’s ability to continue as a going concern.

Continuation of the Company as a going concern is dependent upon obtaining additional working capital. The management of the Company has developed a strategy which it believes will accomplish this objective through additional equity investments which will enable the Company to continue operations for the coming year. However, there is no assurance that these objectives will be met. These financial statements do not include any adjustments relating to continuing operations:


Debt relatingthe recoverability and classification of recorded asset amounts, or amounts and classification of liabilities that might result from the outcome of this uncertainty.

3. INVESTMENT IN BIVI LLC

On May 15, 2015, Iconic entered into a Securities Exchange Agreement by and among the members of BiVi LLC, a Nevada limited liability company (“BiVi”), under which Iconic acquired a 51% majority interest in BiVi in exchange for the issuance of (a) 4,000 shares of restricted common stock and (b) 1,000 shares of newly created Series C Convertible Preferred Stock.

Prior to May 15, 2015, BiVi was beneficially owned and controlled by Richard DeCicco, the controlling shareholder, President, CEO and Director of Iconic Brands, Inc. consisted

4. INVESTMENT IN BELLISSIMA SPIRITS LLC

On December 13, 2016, Iconic entered into a Securities Purchase Agreement with Bellissima Spirits LLC (“Bellissima”) and Bellissima’s members under which Iconic acquired a 51% Majority Interest in Bellissima in exchange for the issuance of the following at March 31, 2013 and December 31, 2012:


   
March 31,
2013
  
December 31,
2012
 
        
Convertible promissory note, interest at 7%, due September 13, 2014, net of       
unamortized discount of $0 and $28,131, respectively(A) $-  $71,869 
          
Loans payable, interest at 0%, due on demand(C)  144,112   137,540 
          
Convertible promissory note, interest at 6%, due June 30, 2010(B)  30,000   30,000 
          
Convertible promissory notes, interest at 12%, due June 30, 2010(B)  70,000   70,000 
          
Convertible promissory note, interest at 8% (default rate of 22%), due         
February 7, 2011 (in default)(A)  -   56,500 
          
Convertible promissory note, interest at 9%, due January 31, 2014, net of         
unamortized discount of $1,308 at March 31, 2013(D)  15,192   - 
          
Total   259,304   365,909 
          
Less current portion of debt   (259,304)  (294,040)
          
Long term debt  $-  $71,869 

(A) The $100,000 face valuea total of the 7% convertible note outstanding at December 31, 201210 shares of newly designated Iconic Series D Convertible Preferred Stock. Each share of Iconic Series D Convertible Preferred Stock was convertible into the equivalent of 5.1% of Iconic common stock issued and outstanding at the time of conversion.

Prior to December 13, 2016, Bellissima was controlled by Richard DeCicco, the controlling shareholder, President, CEO and Director of Iconic.

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Table of Contents

Iconic Brands, Inc.

Notes to Consolidated Financial Statements

Three months ended March 31, 2019 and 2018

(Unaudited)

5. UNITED SPIRITS, INC.

United Spirits, Inc. (“United”) is owned and managed by Richard DeCicco, the controlling shareholder, President, CEO, and Director of Iconic. United provides distribution services for BiVi and Bellissima (see Note 12) and is considered a variable interest entity (“VIE”) of Iconic. Since Iconic has been determined to be the primary beneficiary of United, we have included United’s assets, liabilities, and operations in the accompanying consolidated financial statements of Iconic. Summarized financial information of United follows:

 

 

March 31,

 

 

December 31,

 

 

 

2019

 

 

2018

 

Balance Sheets:

 

 

 

 

 

 

 

 

 

 

 

 

 

Cash and cash equivalents

 

$43,506

 

 

$38,793

 

Intercompany receivable from Iconic (A)

 

 

129,932

 

 

 

204,461

 

Right-of-use asset

 

 

89,673

 

 

 

-

 

Total assets

 

$263,111

 

 

$243,254

 

 

 

 

 

 

 

 

 

 

Accounts payable and accrued expense

 

$148,199

 

 

$11,338

 

Loans payable to officer and affiliated entity

 

 

71,036

 

 

 

71,037

 

Intercompany payable to Bellissima (A)

 

 

283,817

 

 

 

335,257

 

Intercompany payable to BiVi (A)

 

 

54,322

 

 

 

56,854

 

Operating lease liability

 

 

89,673

 

 

 

-

 

Total Liabilities

 

 

647,047

 

 

 

474,487

 

Noncontrolling interest in VIE

 

 

(383,936)

 

 

(231,333)
Total liabilities and stockholders deficiency

 

$263,111

 

 

$243,254

 

 

 

Three months ended
March 31,

 

Statements of operations:

 

2019

 

 

2018

 

 

 

 

 

 

 

 

Intercompany distribution income (A)

 

$2,075

 

 

$1,119

 

 

 

 

 

 

 

 

 

 

Royalty expense

 

 

63,750

 

 

 

-

 

Officers compensation

 

 

82,000

 

 

 

-

 

Other operating expenses net

 

 

9,028

 

 

 

4,276

 

Total operating expenses

 

 

154,778

 

 

 

4,276

 

Net income (loss)

 

$(152,703)

 

$(3,157)
  

(A) Eliminated in consolidation

6. ACCOUNTS PAYABLE AND ACCRUED EXPENSES

Accounts payable and accrued expenses consist of:

 

 

March 31,
2019

 

 

December 31,
2018

 

Accounts payable

 

$167,451

 

 

$175,405

 

Accrued officers compensation

 

 

915,000

 

 

 

811,250

 

Accrued royalties

 

 

249,684

 

 

 

174,985

 

Other

 

 

199,837

 

 

 

149,835

 

Total

 

$1,531,972

 

 

$1,311,475

 

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Table of Contents

Iconic Brands, Inc.

Notes to Consolidated Financial Statements

Three months ended March 31, 2019 and 2018

(Unaudited)

7. DEBT

Effective October 4, 2018, the remaining debt and accrued interest thereon was satisfied through (1) the issuance of a total of 2,077,994 shares of our Series E convertible preferred stock (which are convertible into a total of 831,198 shares of common stock) plus warrants to acquire 831,198 shares of our common stock (for $519,499 debt and accrued interest), (2) the Company’sissuance of a total of 122,510 shares of our common stock (for $76,569 debt and accrued interest), and (3) cash (for $90,296 debt and accrued interest).

8. DERIVATIVE LIABILITY ON CONVERTIBLE DEBT

In September 2018, the Company entered into Securities Exchange Agreements and other agreements with holders of all convertible debt then outstanding to have such debt satisfied (which occurred effective October 4, 2018 – see Note 7). Accordingly, the Company reduced the then derivative liability from $255,294 at September 30, 2018 to $0.

9. DERIVATIVE LIABILITY ON WARRANTS

From September 2017 to November 2017, in connection with the sale of a total of 480,000 shares of common stock (see Note 10), the Company issued a total of 480,000 Common Stock Purchase Warrants (the “Warrants”) to the respective investors. The Warrants are exercisable into ICNB common stock at a price of $0.50 per share. The $56,500 face value of the 8% convertible note outstanding at December 31, 2012 was convertible into shares of the Company’s common stock at a variable conversion price equal to 60% of the Market Price, as defined. As a result of the discharge of the claims scheduled in the voluntary petition for relief under Chapter 7 of the United States Bankruptcy Code on March 13, 2013 (see Notes 6 and 8), we have reversed this debt and recognized a gain from the United States Bankruptcy Court Discharge of Indebtedness (included in income from discontinued operations).


(B) These promissory notes were issued to the same entity lender on April 15, 2010. The notes provide that upon an event of default that is not cured within the allotted time, the holder shall have the option to convert the outstanding principal and interest into shares of common stock at a conversion price of $0.00001 per share. The Company has defaulted on all three notes and has failed to cure the defaults within the time allotted specified in the note default provisions.

While the Company has not received any notice or indication from the lender of its intention to convert the $100,000 debt (or a portion thereof), if the lender does elect to convert the $100,000 of debt and related accrued interest at March 31, 2013 at the $0.00001$2.50 per share, conversion rate it would requireexpire five years from date of issuance, and contain “down round” price protection.

Effective May 21, 2018, in connection with the Company to issue 13,020,200,000 common shares to this lender (or over 99% of the 13,074,561,412 shares of Company Common Stock outstanding after this lender’s conversion). However, by virtue of his ownership of the 1 share of Series A Preferred Stock, Mr. DeCicco would retain voting control of the Company.


Also, the notes provided for the grantsale of a total of 1,200,000 warrants exercisable at an exercise price120,000 shares of $0.20 per share for 3 years. The $51,600 fair value of the warrants (valued using the Black-Scholes option pricing model and the following assumptions: stock price of $0.092 per share, exercise price of $0.20 per share, term of 3 years, risk-free interest rate of 1.62%Series E Preferred Stock (see Note 10), and expected volatility of 100%) and the remaining $45,400 intrinsic value of the beneficial conversion feature arising from the default provisions in the three promissory notes due to this lender described in the two preceding paragraphs (the total debt discounts are limited to the amount of proceeds allocated to the convertible instrument) were recorded initially as a debt discount and amortized as interest expense over the term of the notes ended June 30, 2010.
9

Iconic Brands, Inc. and Subsidiary
(a development stage company)
Notes to Consolidated Financial Statements
March 31, 2013
(Unaudited)
(C) For the periods presented, two entity lenders (one holding $134,112 of the 0% loans payable aggregating $144,112 and one holding $10,000 of the 0% loans payable aggregating $144,112, the $30,000 6% convertible promissory note and the $70,000 12% convertible promissory notes at March 31, 2013) paid legal, audit and accounting, and consulting fees on behalf of the Company as follows:

  Three Months ended March 31,  Year Ended December 31, 
  2013  2012  2011 
Legal fees $2,500  $5,270  $27,500 
Audit and accounting fees  2,500   7,500   17,500 
Company’s stock transfer agent  1,872   10,432   - 
Consulting fees  -   2,038   4,050 
             
Total $6,872  $25,240  $49,050 

The amounts advanced bear no interest and are due on demand, but are not evidenced by a promissory note.

(D) On February 14, 2013, the Company issued a Convertible Promissory Note in the amount of $15,000 in exchange for the lender's payment of legal and audit and accounting fees totaling $15,000 on behalf of the Company. The Note bears interest at 9%, is due January 31, 2014, and is convertible at the holder's option into Company common stock at a conversion price of $.02 per share (or a total of 750,000 shares of common stock). Additionally, in consideration for making this loan, the Company shall pay480,000 Warrants to the holder a Lender Fee equal to 10% of the original principal amount ($1,500) of this Note on the Maturity Date, which is also convertible at a conversion price of $.02 per share (or a total of 75,000 shares of common stock).

At March 31, 2013, the debt relating to Iconic Brands, Inc. is due as follows:

Past due $100,000 
Year ending March 31, 2014  160,612 
     
Total  260,612 
Less debt discounts  (1,308)
Net $259,304 

Accrued interest payable on debt relating to Iconic Brands, Inc. consisted of:

  
March 31,
2013
  
December 31,
2012
 
       
Convertible note, interest at 7% $-  $23,088 
Convertible note, interest at 6%  5,332   4,889 
Convertible notes, interest at 12%  24,877   22,805 
Convertible note, interest at 8% (default rate of 22%)  -   26,451 
Convertible note, interest at 9%  170   - 
         
Total $30,379  $77,233 

Debt relating to discontinued operations:

On September 23, 2011, Iconic Imports, Inc. (“Imports”), a wholly owned subsidiary of Iconic Brands, Inc., filed a voluntary petition for relief under Chapter 7 of the United States Bankruptcy Code in the United States Bankruptcy Court for the Eastern District of New York. On March 28, 2013, the Company was advised by counsel that the case (Case No. 8-11-76814) was closed March 13, 2013 and that the claims scheduled were discharged.
10

Iconic Brands, Inc. and Subsidiary
(a development stage company)
Notes to Consolidated Financial Statements
March 31, 2013
(Unaudited)
Debt relating to the Company’s wholly-owned subsidiary Iconic Imports consisted of the following at March 31, 2013 and December 31, 2012:

  
March 31,
2013
  
December 31,
2012
 
       
Promissory note, interest at 20%, due January 29, 2009 (in default) $-  $100,000 
         
Convertible promissory notes, interest at 10%, due October 25, 2007        
to November 27, 2007 (in default) (A)  -   75,000 
         
Promissory notes, interest at 13%, due May 31, 2010 (in default) (B)  -   220,000 
         
Due Donald Chadwell (5% stockholder at December 31, 2012), interest at 0%,        
no repayment terms  -   763,000 
         
Due Richard DeCicco (officer, director and 29% stockholder at December 31,        
2012) and affiliates, interest at 0%, no repayment terms  -   714,338 
         
Convertible notes, interest at 7% (default rate of 14%), due August 27, 2012        
to November 27, 2012 (in default) (A)  -   150,000 
         
Total  -   2,022,338 
         
Less current portion of debt  -   (545,000)
         
Long term debt $-  $1,477,338 

(A) $225,000 total face value of convertible notes outstanding at December 31, 2012 was convertiblefour investors. These warrants are exercisable into shares of the Company’sICNB common stock at a price of $0.50$2.50 per share.

(B) share, expire five years from date of issuance, and contain “down round” price protection.

The 13% promissory notes specify that the loan proceeds were for the purpose of purchasing containers of Danny DeVito’s Premium Limoncello and that the holder would have been repaid the principal from the receivablesdown round provision of the salesabove Warrants requires a reduction in the exercise price if there are future issuances of common stock equivalents at a lower price than the $2.50 exercise price of the Danny DeVito Premium Limoncello productWarrants. Accordingly, we recorded the $2,261,039 fair value of the Warrants at December 31, 2018 as they were collected bya derivative liability. The $1,565,039 increase in the Company.

11

fair value of the derivative liability from $696,000 at December 31, 2017 to $2,261,039 at December 31, 2018 was charged to expense from derivative liability.

Assumptions used to calculate the fair value of the Warrants at December 31, 2018 include (1) stock price of $0.95 per share, (2) exercise prices from $0.625 to $2.50 per share, (3) terms ranging from 2.25 years to 4.5 years, (4) expected volatility of 148%, and (5) risk free interest rates range from 2.46% to 2.51%.

Effective January 1, 2019 (see Note 2), the Company adopted ASU 2017-11 and reduced the $2,261,039 derivative liability on warrants at December 31, 2018 to $0 and recognized a $2,261,039 cummulative effect adjustment reduction of accumulated deficit.

F-9
Table of Contents

Iconic Brands, Inc. and Subsidiary

(a development stage company)

Notes to Consolidated Financial Statements

Three months ended March 31, 2013

2019 and 2018

(Unaudited)

Accrued interest payable on debt relating to Iconic Imports, Inc (included in current liabilities of discontinued operations in the accompanying consolidated balance sheets) consisted of:

  
March 31,
2013
  
December 31,
2012
 
       
Convertible note, interest at 7% $-  $69,877 
Promissory note, interest at 20%  -   70,080 
Promissory notes, interest at 13%  -   87,736 
Convertible promissory notes, interest at 10%  -   47,270 
         
Total $-  $274,963 

4. STOCKHOLDERS’ EQUITY

On June 10, 2009, pursuant to the terms of the Merger Agreement, the Company issued to the designees of Harbrew New York 27,352,301 shares of Common Stock at the Closing. Of this amount:

1)  24,909 shares were issued to Harbrew Florida stockholders,
2)  19,634,112 shares valued at $1,963,411 were issued to Company management and employees for services, including 15,972,359 shares to the Company’s Chief Executive Officer, 100,000 shares to the Company’s Chief Financial Officer, and 2,586,753 shares to Donald Chadwell,
3)  2,086,973 shares valued at $208,697 were issued to Danny DeVito and affiliates for services,
4)  4,606,307 shares were issued to noteholders in satisfaction of $2,125,625 of debt and $177,529 of accrued interest, and
5)  1,000,000 shares were issued to Capstone as part of the Termination Agreement.

Also, pursuant to the terms of the Merger Agreement, the Company issued 1 share of Series A

10. CAPITAL STOCK

Preferred Stock valued at $100,000 to the Company’s Chief Executive Officer for services and 916,603 shares of Series B Preferred Stock valued at $1,833,206 to Capstone as part of the Termination Agreement.


The one share of Series A Preferred Stock, which was issued to Richard DeCicco on June 10, 2009, entitles the holder to two votes for every share of Common Stock Deemed Outstanding and has no conversion or dividend rights.

The 1000 shares of Series C Preferred Stock, which were issued to Richard DeCicco on May 15, 2015 pursuant to the Securities Exchange Agreement (see Note 3) for the Company’s 51% investment in BiVi, entitled the holder in the event of a Sale (as defined) to receive out of the proceeds of such Sale (in whatever form, be it cash, securities, or other assets), a distribution from the Company equal to 76.93% of all such proceeds received by the Company prior to any distribution of such proceeds to all other classes of equity securities, including any series of preferred stock designated subsequent to this Series C Preferred Stock. Effective March 27, 2019, pursuant to a Preferred Stock Exchange Agreement, Mr. DeCicco exchanged the 1000 shares of Series C Preferred Stock for 1,000,000 shares of Company common stock.

The 10 shares of Series D Preferred Stock, which were issued to Richard DeCicco and Roseann Faltings (5 shares each) on December 13, 2016 pursuant to the Securities Purchase Agreement (See Note 4) for the Company’s 51% investment in Bellissima, entitled the holders to convert each share of Series D Preferred Stock to the equivalent of 5.1% of the common stock issued and outstanding at the time of conversion. Effective March 27, 2019, pursuant to a Preferred Stock Exchange Agreement, Mr. DeCicco and Ms. Faltings exchanged the 10 shares of Series D Preferred Stock for 1,000,000 shares of Company common stock (500,000 shares each).

Effective May 21, 2018, the Company entered into a Share Purchase Agreement with the four investors who purchased 480,000 shares of common stock pursuant to a Securities Purchase Agreement dated October 27, 2017. The Exchange Agreement provided for the exchange of the 480,000 shares of common stock for 1,200,000 shares of Series E Preferred stock. Each share of the Series BE Preferred Stock has a liquidation preference of $2.00 per share, has no voting rights, and is convertible into Common0.4 shares of common stock, is entitled to 0.4 votes on all matters to come before the common stockholders or shareholders generally, is entitled to dividends on an as-converted-to-common stock basis, is entitled to a distribution preference of $0.25 upon liquidation, and is not redeemable.

Also effective May 21, 2018, the Company sold a total of 1,200,000 shares of Series E Preferred Stock and 480,000 warrants to the four investors referred to in the preceding paragraph for $300,000 cash pursuant to an Amendment No. 1 to Securities Purchase Agreement.

Effective October 4, 2018, the Company closed on the first tranche of the Securities Purchase Agreement dated September 27, 2018 with nine (9) accredited investors for the sale of an aggregate of 4,650,000 shares of our Series E convertible preferred stock and warrants to acquire 1,860,000 shares of our common stock (at an exercise price of $1.25 per share for a period of five years) for gross proceeds of $1,162,500. The first tranche sale was for 1,550,000 shares of our Series E convertible preferred stock and warrants to acquire 620,000 shares of our common stock for gross proceeds of $387,500.

As a condition to the closing at the lower of (1) $2.00 per share or, (2) the volume weighted average price per share (“VWAP”) for the 20 trading days immediately prior to the Conversion Date. The Series B Preferred Stock has been classified as a liability (pursuant to ASC 480-10-25-14(a)) since it embodies a conditional obligation thatfirst tranche, the Company may settle by issuing a variable numberentered into Securities Exchange Agreements with holders of equityconvertible notes totaling $519,499 who exchanged their convertible notes for an aggregate of 2,077,994 shares of our Series E convertible preferred stock plus warrants to acquire 831,198 shares of our common stock. Also, holders of convertible notes totaling $76,569 exchanged their notes for an aggregate of 122,510 shares of our common stock and the monetary valueholders of the obligation is based on a fixed monetary amount known at inception.

12

convertible notes totaling $90,296 were paid off with cash.

F-10
Table of Contents

Iconic Brands, Inc. and Subsidiary

(a development stage company)

Notes to Consolidated Financial Statements

Three months ended March 31, 2013

2019 and 2018

(Unaudited)

On JanuaryNovember 30, 2018 and December 20, 2018, the Company received two payments of $71,875 and $71,875 respectively (totaling $143,750) in exchange for 287,500 and 287,500 shares of Series E Preferred Stock (totaling 575,000 shares) respectively at $0.25 per share. These payments represented advance payments in connection with the second tranche of the Securities Purchase Agreement dated September 27, 2018 which closed February 7, 2019.

Effective February 7, 2019, the Company closed on the second tranche of the Securities Purchase Agreement dated September 27, 2018. The Company received the remaining $243,750 (of the $387,500 total second tranche proceeds) and issued the investors the remaining total of 975,000 shares of Series E Preferred Stock (of the 1,550,000 total second tranche shares) and warrants to acquire 620,000 shares of our common stock.

On February 12, 2019 and March 18, 2011,2019, the Company received two payments of $71,880 and $25,000 respectively (totaling $96,880) in exchange for 287,520 and 100,000 shares of Series E Preferred Stock (totaling 387,520 shares) respectively at $0.25 per share. These payments represented advance payments in connection with the third tranche of the Securities Purchase Agreement dated September 27, 2018. The third tranche of 387,500 is expected to occur when certain closing conditions are satisfied.

Common Stock

On March 28, 2017, the Company executed a Settlement Agreement and Release (the “Settlement Agreement”) with 4 holders of convertible notes payable. Notes payable and accrued interest totaling $892,721 were satisfied through the Company’s agreement to irrevocably reserve a total of 1,931,707 shares of its common stock and to deliver such shares in separate tranches to the Escrow Agent upon receipt of a conversion notice delivered by the Escrow Agent to the Company.

On May 5, 2017, the Company executed an Amended Settlement Agreement and Release (the “Amended Settlement Agreement”) replacing the Settlement Agreement and Release dated March 28, 2017 (see preceding paragraph). The Amended Settlement Agreement is with 5 holders of convertible notes payable (the 4 holders who were parties to the Settlement Agreement and Release dated March 28, 2017 and one additional holder) and provided for the satisfaction of notes payable and accrued interest totaling $1,099,094 (a $206,373 increase from the $892,721 amount per the Settlement Agreement and Release dated March 28, 2017) through the Company’s agreement to irrevocably reserve a total of 2,452,000 shares of its common stock (a 520,293 shares increase from the 1,931,707 shares per the Settlement Agreement and Release dated March 28, 2017) and deliver such shares in separate tranches to the Escrow Agent upon receipt of a conversion notice delivered by the Escrow Agent to the Company.

In the quarterly period ended June 30, 2017, the Company issued 1,842,105an aggregate of 284,777 shares of Iconicits common stock to Asher Enterprises, Inc. (“Asher”)the Escrow Agent pursuant to Asher’s Noticethe Amended Settlement Agreement. In the quarterly period ended September 30, 2017, the Company issued an aggregate of Conversion253,333 shares of its common stock to convert $3,500 debtthe Escrow Agent pursuant to the Amended Settlement Agreement.

From September 2017 to November 2017, pursuant to a Securities Purchase Agreement dated October 27, 2017 (the “SPA”), the Company issued a total of 480,000 shares of its common stock and 480,000 warrants to four investors for a total of $300,000 cash. The Warrants are exercisable into ICNB common stock at a price of $0.0019$2.50 per share, resultingexpire five years from date of issuance, and contain “down round” price protection (see Note 9).

F-11
Table of Contents

Iconic Brands, Inc.

Notes to Consolidated Financial Statements

Three months ended March 31, 2019 and 2018

(Unaudited)

On January 2, 2018, the Company issued 103,447 shares of its common stock to the Escrow Agent pursuant to the Amended Settlement Agreement.

On January 19, 2018, the Company issued 216,127 shares of its common stock to the Escrow Agent pursuant to the Amended Settlement Agreement.

On March 14, 2018, the Company issued 126,667 shares of its common stock to the Escrow Agent pursuant to the Amended Settlement Agreement.

On April 5, 2018, the Company issued 172,000 shares of its common stock to the Escrow Agent pursuant to the Amended Settlement Agreement.

On April 9, 2018, the Company issued 280,296 shares of its common stock to the Escrow Agent pursuant to the Amended Settlement Agreement.

On April 12, 2018, the Company issued 481,151 shares of its common stock to the Escrow Agent pursuant to the Amended Settlement Agreement.

On August 14, 2018, the Company issued 51,938 shares of its common stock in settlement of convertible notes payable and accrued interest payable totaling $32,461.

On September 7, 2018, the reductionCompany issued 70,572 shares of debt due to Asher from $60,000 to $56,500.


Ofits common stock in settlement of convertible notes payable and accrued interest payable totaling $44,108.

Effective May 21, 2018, the 54,361,412Company entered into a Share Purchase Agreement with the four investors who purchased 480,000 shares of common stock pursuant to a Securities Purchase Agreement dated October 27, 2017. The Exchange Agreement provided for the exchange of the 480,000 shares of common stock for 1,200,000 shares of Series E Preferred stock. Each share of Series E Preferred Stock is convertible into 0.4 shares of common stock, is entitled to 0.4 votes on all matters to come before the common stockholders or shareholders generally, is entitled to dividends on an as-converted-to-common stock basis, is entitled to a distribution preference of $0.25 upon liquidation, and is not redeemable.

On January 16, 2019, the Company issued 436,125 shares of its common stock to the Escrow Agent pursuant to the Amended Settlement Agreement.

On January 24, 2019, the Company issued 98,078 shares of its common stock to the Escrow Agent pursuant to the Amended Settlement Agreement. This issuance completed the Company’s obligation to deliver shares of our common stock to the Escrow Agent.

On February 7, 2019, the Company agreed to issue 120,000 shares of its common stock (issued April 18, 2019) and committed to be issued at March 31, 2013 anda $50,000 note payable due December 31, 2012, 4,806,3502019 to a former Bellissima consultant pursuant to a Settlement and Release Agreement. The $141,200 total fair value of the note ($50,000) and the 120,000 shares were committed to be issued but not yet issued,of common stock ($91,200) was expensed as follows:


Number of Shares
April 19, 2010 satisfaction of $455,635 debt in exchange for Company commitment to issue to the respective 5 creditors a total of 4,556,350 shares of its common stock and 4,556,350 three year warrants exercisable at $0.20 per share4,556,350
April 19, 2010 commitment to issue 250,000 shares of its common stock to a noteholder in consideration of the noteholder’s extension of the due date from March 31, 2010 to May 31, 2010 of a $110,000 promissory note250,000
Total4,806,350

5. INCOME TAXES

No provision for income taxes was recordedconsulting fees in the three months ended March 31, 20132019.

F-12
Table of Contents

Iconic Brands, Inc.

Notes to Consolidated Financial Statements

Three months ended March 31, 2019 and 20122018

(Unaudited)

On March 15, 2019, the Company agreed to issue 150,000 shares of its common stock (issued April 8, 2019) to a consulting firm entity pursuant to a Business Development Agreement. The $199,500 fair value of the 150,000 shares of common stock was expensed as consulting fees in the three months ended March 31, 2019.

On March 27, 2019, the Company issued 1,000,000 shares of its common stock to Chief Executive Officer Richard DeCicco in exchange for the surrender of the 1,000 shares of Series C Preferred Stock owned by Mr. DeCicco.

On March 27, 2019, the Company issued a total of 1,000,000 shares of its common stock (500,000 shares to Chief Executive Officer Richard DeCicco; 500,000 shares to Vice President Roseann Faltings) in exchange for the surrender of the 5 shares each of Series D Preferred Stock owned by Mr. DeCicco and Ms. Faltings.

Warrants

A summary of warrants activity for the period January 1, 2017 to March 31, 2019 follows:

Common shares Equivalent

Balance, January 1, 2017 

-

Issued in year ended December 31, 2017

534,000

Balance, December 31, 2017

534,000

Issued in year ended December 31, 2018

2,361,198

Balance, December 31, 2018

2,895,198

Issued in the three months ended March 31, 2019

620,000

Balance, March 31, 2019 

3,515,198

Issued and outstanding warrants at March 31, 2019 consist of:

Year Granted

 

Number Common
Shares Equivalent

 

 

Exercise Price
Per Share

 

 

Consist of
Expiration Date

 

2017

 

 

54,000

 

 

$2.50

 

 

June 22, 2022 to June 30, 2022

 

2017

 

 

480,000

 

 

$2.50

 

 

September 2022 to November 2022

 

2018

 

 

400,000

 

 

$0.625

 

 

March 28, 2021

 

2018

 

 

30,000

 

 

$2.50

 

 

May 21, 2023

 

2018

 

 

480,000

 

 

$2.50

 

 

May 21, 2023

 

2018

 

 

831,198

 

 

$1.25

 

 

September 20, 2023

 

2018

 

 

620,000

 

 

$1.25

 

 

September 20, 2023

 

2019

 

 

620,000

 

 

$1.25

 

 

February 7, 2024

 

 

 

 

 

 

 

 

 

 

 

 

 

Total

 

 

3,515,198

 

 

 

 

 

 

 

 

F-13
Table of Contents

Iconic Brands, Inc.

Notes to Consolidated Financial Statements

Three months ended March 31, 2019 and 2018

(Unaudited)

In connection with the Company’s issuance of a total of $135,019 convertible notes payable in the three months ended June 30, 2017, the Company issued a total of 54,000 Common Stock Purchase Warrants (the ‘Warrants”) to the respective lenders. The Warrants are exercisable into ICNB common stock at a price of $2.50 per share and expire at dates ranging from June 22, 2022 to June 30, 2022.

As discussed in Note 9, the Company issued a total of 480,000 warrants to four investors from September 2017 to November 2017. The Warrants are exercisable into ICNB common stock at a price of $2.50 per share and expire five years from date of issuance.

Effective March 28, 2018, the Company issued 400,000 warrants to a lawyer for services rendered. The warrants are exercisable into ICNB common stock at a price of $0.625 per share and expire three years from date of issuance. The $250,000 fair value of the warrants was expensed in the three months ended June 30, 2018.

Effective May 21, 2018, the Company issued 30,000 warrants to a law firm for services rendered. The warrants are exercisable into ICNB common stock at a price of $2.50 per share and expire five years from date of issuance. The $23,250 fair value of the warrants was expensed in the three months ended June 30, 2018.

As discussed in Preferred Stock above, the Company issued a total of 480,000 warrants to four investors effective May 21, 2018 in connection with the sale of 1,200,000 shares of Series E Preferred stock for $300,000 cash. These warrants are exercisable into ICNB common stock at a price of $2.50 per share and expire five years from date of issuance.

Effective October 4, 2018, the remaining debt (see Note 7) and accrued interest thereon was satisfied through (1) the issuance of a total of 2,077,994 shares of our Series E convertible preferred stock (which are convertible into a total of 831,198 shares of common stock) plus warrants to acquire 831,198 shares of our common stock (for $519,499 debt and accrued interest), (2) the issuance of a total of 122,510 shares of our common stock (for $76,569 debt and accrued interest), and (3) cash (for $90,296 debt and accrued interest).

Effective October 4, 2018, the Company closed on the first tranche of the Securities Purchase Agreement dated September 27, 2018 with nine (9) accredited investors for the sale of an aggregate of 4,650,000 shares of our Series E convertible preferred stock and warrants to acquire 1,860,000 shares of our common stock (at an exercise price of $1.25 per share for a period of five years) for gross proceeds of $1,162,500. The first tranche sale was for 1,550,000 shares of our Series E convertible preferred stock and warrants to acquire 620,000 shares of our common stock for gross proceeds of $387,500. The second tranche of $387,500 closed on February 7, 2019 and also was for 1,550,000 shares of our Series E convertible preferred stock and warrants to acquire 620,000 shares of our common stock.

11. INCOME TAXES

No income taxes were recorded in the periods presented since the Company incurred nethad taxable losses in these periods.


F-14
Table of Contents

Iconic Brands, Inc.

Notes to Consolidated Financial Statements

Three months ended March 31, 2019 and 2018

(Unaudited)

The provision for (benefit from) income taxes differs from the amount computed by applying the statutory United States federal income tax rate of 21% for the periods presented to income (loss) before income taxes. The sources of the difference are as follows:

 

 

Three months ended

March 31,

 

 

 

2019

 

 

2018

 

Expected tax at 21%

 

$(141,260)

 

$73,416

 

Nondeductible stock-based compensation

 

 

61,047

 

 

 

-

 

Nondeductible expense (nontaxable income) from derivative liability

 

 

-

 

 

 

(173,711)

Nondeductible amortization of debt discount

 

 

-

 

 

 

10,848

 

Increase (decrease) in valuation allowance

 

 

80,213

 

 

 

89,447

 

Income tax provision

 

$-

 

 

$-

 

Significant components of the Company's deferred income tax assets are as follows:

 

 

March 31,

 

 

December 31,

 

 

 

2019

 

 

2018

 

 

 

 

 

 

 

 

Net operating loss carryforward

 

$3,838,621

 

 

$3,758,408

 

 

 

 

 

 

 

 

 

 

Less valuation allowance

 

 

(3,838,621)

 

 

(3,758,408)

 

 

 

 

 

 

 

 

 

Deferred income tax assets - net

 

$-

 

 

$-

 

Based on management’s present assessment, the Company has not yet determined it to be more likely than not that a deferred tax asset attributable to the future utilization of the net operating loss carryforward as of March 31, 20132019 will be realized. Accordingly, the Company has maintained a 100% valuation allowance against the deferred tax asset in the consolidated financial statements at March 31, 2013.2019. The Company will continue to review this valuation allowance and make adjustments as appropriate.


Current United States income tax laws limit the amount of loss available to be offset against future taxable income when a substantial change in ownership occurs. Therefore, the amount available to offset future taxable income may be limited.

13

All tax years remain subject to examination by major taxing jurisdictions.

F-15
Table of Contents

Iconic Brands, Inc. and Subsidiary

(a development stage company)

Notes to Consolidated Financial Statements

March 31, 2013
(Unaudited)
The cumulative tax effect at the expected rate of 34% of significant items comprising our net deferred tax amount is as follows:
  
March 31,
2013
  
March 31,
2012
 
Federal income tax benefit attributable to:      
Net operating loss carryover $3,798,051  $5,556,669 
Less: variation allowance $3,798,051  $5,556,669 
Net provision for Federal income taxes $0  $0 
The Company reviews tax positions taken to determine if it is more likely than not that the position would be sustained upon examination resulting in an uncertain tax position. The Company did not have any material unrecognized tax benefit at March 31, 2013. The Company recognizes interest accrued and penalties related to unrecognized tax benefits in tax expense. During the year ended December 31, 2012, the Company recognized no interest and penalties.
The Company is subject to income tax in the U.S., and certain state jurisdictions. The Company has not been audited by the U.S. Internal Revenue Service, or any states in connection with income taxes. The periods from December 31, 2004 to December 31, 2012 remain open to examination by the U.S. Internal Revenue Service, and state authorities. In addition, federal and state tax authorities can generally reduce our net operating loss (but not create taxable income) for a period outside of the statue of limitations in order to determine the correct amount of net operating loss which may be allowed as a deduction against income for a period within the statue of limitations. The Company has not filed its 2011 tax return.
6. COMMITMENTS AND CONTINGENCIES

Litigation

The Company is party to a variety of legal proceedings brought by suppliers and creditors. We accrue for these items as losses become probable and can be reasonably estimated. Most of the amounts sought have already been provided for through previous charges to operations and were included in Company liabilities at December 31, 2012.

Most of the amounts sought relate to our subsidiary Iconic Imports, Inc. (“Imports”). We believe that those claims applicable to Imports have been discharged as a result of the closure of Imports’ Petition for Relief under Chapter 7 of the United States Bankruptcy Code on March 13, 2013 (see Notes 1 and 8). As a result, we have reversed those loss accruals (as well as all other liabilities) applicable to Imports (and recognized a Gain from United States Bankruptcy Court Discharge of Indebtedness of $5,366,639) in the three

Three months ended March 31, 2013.

14

2019 and 2018

(Unaudited)

12. COMMITMENTS AND CONTINGENCIES

a. Iconic Brands,Guarantees

On May 26, 2015, BiVi LLC (“BiVi”) entered into a License Agreement with Neighborhood Licensing, LLC (the “BiVi Licensor”), an entity owned by Chazz Palminteri (“Palminteri”), to use Palminteri’s endorsement, signature and other intellectual property owned by the BiVi Licensor. Iconic has agreed to guarantee and acpt as surety for BiVi’s obligations under certain sections of the License Agreement and to indemnify the BiVi Licensor and Palminteri against third party claims.

On November 12, 2015, Bellissima Spirits LLC (“Bellissima”) entered into a License Agreement with Christie Brinkley, Inc. (the “Bellissima Licensor”), an entity owned by Christie Brinkley (“Brinkley”), to use Brinkley’s endorsement, signature, and Subsidiary

(other intellectual property owned by the Bellissima Licensor. Iconic has agreed to guarantee and act as surety for Bellissima’s obligations under certain sections of the License Agreement and to indemnify the Bellissima Licensor and Brinkley against third party claims. Also, Brinkley was granted a development stage company)
Notes24 month option to Consolidated Financial Statements
March 31, 2013
(Unaudited)
7. STOCK OPTIONS AND WARRANTS

A summarypurchase 1% of the outstanding shares of Iconic common stock optionon a fully diluted basis (as of the date of Brinkley’s exercise of the option) at an exercise price of $0.001 per share.

b. Royalty Obligations of BiVi and warrant activityBellissima

Pursuant to the License Agreement with the Bivi Licensor (see Note 12a. above), BiVi is obligated to pay the BiVi Licensor a Royalty Fee equal to 5% of monthly gross sales of BiVi Brand products payable monthly subject to an annual Minimum Royalty Fee of $100,000 in year 1, $150,000 in year 2, $165,000 in year 3, $181,500 in year 4, $199,650 in year 5, and $219,615 in year 6 and each subsequent year.

Pursuant to the License Agreement and Amendment No. 1 to the License Agreement effective June 30, 2017 with the Bellissima Licensor (see Note 12a. above), Bellissima is obligated to pay the Bellissima Licensor a Royalty Fee equal to 10% of monthly gross sales (12.5% for sales in excess of defined Case Break Points) of Bellissima Brand products payable monthly. The Bellissima Licensor has the years endedright to terminate the endorsement if Bellissima fails to sell 10,000 cases of Bellissima Brand products in year 1, 15,000 cases in year 2, or 20,000 cases in year 3 and each subsequent year.

c. Brand Licensing Agreement relating to Hooters Marks

On July 23, 2018, United Spirits, Inc. (“United”) executed a Brand Licensing Agreement (the “Agreement”) with HI Limited Partnership (“the Licensor”). The Agreement provides United a license to use certain “Hooters” Marks to manufacture, market, distribute, and sell alcoholic products.

The Initial Term of the Agreement is from July 23, 2018 through December 31, 20112020. Provided that United is not in breach of any terms of the Agreement, United may extend the Term for an additional 3 years through December 31, 2023.

The Agreement provides for United’s payment of Royalty Fees (payable quarterly) to the Licensor equal to 6% of the net sales of the licensed products subject to a minimum royalty fee of $65,000 for Agreement year 1 (ending December 31, 2018), $255,000 for Agreement year 2, $315,000 for Agreement year 3 and 20124, $360,000 for Agreement year 5, and $420,000 for Agreement year 6.

The Agreement also provided for United’s payment of an advance payment of $30,000 to the three months ended March 31, 2013 follows:


  Stock    
  Options  Warrants 
       
Outstanding at December 31, 2010  1,300,000   20,722,184 
         
Granted and Issued  -   - 
Exercised  -   - 
Forfeited/expired/cancelled  (300,000)  (1,400,000)
         
Outstanding at December 31, 2011  1,000,000   19,322,184 
         
Granted and issued  -   - 
Exercised  -   - 
Forfeited/expired/cancelled  -   (5,162,500)
         
Outstanding at December 31, 2012  1,000,000   14,159,684 
         
Granted and issued  -   - 
Exercised  -   - 
Forfeited/expired/cancelled  -   (385,000)
         
Outstanding at March 31, 2013  1,000,000   13,774,684 

Stock options outstanding at March 31, 2013 consist of:

Date  Number  Number  Exercise  Expiration 
Granted  Outstanding  Exercisable  Price  Date 
                    
January 1, 2008   1,000,000   -  $0.10(a) June 30, 2013 
                    
Total   1,000,000   -          
(a) Estimated since exercise price isLicensor to be determined based on future stock price.

credited towards royalty fees payable to Licensor. On September 6, 2018, the $30,000 advance payment was paid to the Licensor. The aggregate intrinsic valueAgreement also provides for United’s payment of a marketing contribution equal to 2% of the 1,000,000 fully vested stock options at March 31, 2013 is $0.
15

Iconic Brands, Inc. and Subsidiary
(a development stage company)
Notes to Consolidated Financial Statements
March 31, 2013
(Unaudited)
Warrants outstanding at March 31, 2013 consist of:

Date Number  Number  Exercise Expiration
Issued Outstanding  Exercisable  Price Date
June 10, 2008  27,500   27,500  $1.00 June 10, 2013
June 10, 2008  27,500   27,500  $1.50 June 10, 2013
June 10, 2008  25,000   25,000  $1.00 December 10, 2013
June 10, 2008  25,000   25,000  $1.50 December 10, 2013
June 11, 2008  30,000   30,000  $1.00 December 11, 2013
June 11, 2008  30,000   30,000  $1.50 December 11, 2013
July 2, 2008  110,000   110,000  $1.00 January 2, 2014
July 2, 2008  110,000   110,000  $1.50 January 2, 2014
July 23, 2008  50,000   50,000  $1.00 January 23, 2014
July 23, 2008  50,000   50,000  $1.50 January 23, 2014
August 11, 2008  1,000,000   1,000,000  $1.00 August 11, 2013
August 12, 2009  400,000   400,000  $1.00 August 12, 2014
August 12, 2009  533,334   533,334  $1.50 August 12, 2014
August 19, 2009  1,000,000   1,000,000  $0.01 August 19, 2014
August 19, 2009  1,000,000   1,000,000  $1.00 August 19, 2014
September 14, 2009  200,000   200,000  $1.00 September 14, 2014
September 14, 2009  200,000   200,000  $1.50 September 14, 2014
January 6, 2010  100,000   100,000  $0.22 January 6, 2015
January 13, 2010  100,000   100,000  $0.23 January 13, 2015
February 8, 2010  500,000   500,000  $1.00 February 8, 2015
February 8, 2010  500,000   500,000  $1.50 February 8, 2015
March 16, 2010  2,000,000   2,000,000  $0.25 March 16, 2015
April 15, 2010  1,200,000   1,200,000  $0.20 April 15, 2013
April 19, 2010  4,556,350   4,556,350  $0.20 April 19, 2013
              
              
Total  13,774,684   13,774,684      

8. DISCONTINUED OPERATIONS

On September 14, 2010 (see Note 1), the Company ceased operationsprior year’s net sales of the Company’s wholly owned subsidiary Iconic Imports. Accordingly,Licensed Products. If United fails to spend the assets and liabilities and operations of Iconic Imports, Inc. have been presented as discontinued operationsrequired marketing contribution in any calendar year, the accompanying consolidated financial statements for the periods presented.

On September 23, 2011, Iconic Imports, Inc. (“Imports”), a wholly owned subsidiary of Iconic Brands, Inc., filed a voluntary petition for relief under Chapter 7 of the United States Bankruptcy Code in the United States Bankruptcy Court for the Eastern District of New York. On March 28, 2013, the Company was advised by counsel that the case (Case No. 8-11-76814) was closed March 13, 2013 and that the claims scheduled were discharged.
16

Iconic Brands, Inc. and Subsidiary
(a development stage company)
Notesdeficiency will be paid to Consolidated Financial Statements
March 31, 2013
(Unaudited)
Licensor.

For the three months ended March 31, 2013 and 2012, income (loss) from discontinued operations consisted of:


  2013  2012 
Revenues $-  $- 
         
Cost of goods sold  -   - 
         
Gross profit  -   - 
         
Selling, general and administrative expenses  -   - 
         
Operating income  -   - 
         
Gain from United States Bankruptcy Court discharge of indebtedness  5,366,639   - 
         
Interest expense (including amortization of debt discounts of $0 and $3,143, respectively)  (13,138)  (19,746)
         
Income (loss) before income tax provision  5,353,501   (19,746)
         
Income tax provision  -   - 
         
Income (loss) from discontinued operations $5,353,501  $(19,746)

17

2019, royalties expense under this Agreement was $63,750 (equal to 25% of the year 2019 minimum royalty fee).

F-16
Table of Contents

Iconic Brands, Inc. and Subsidiary

(a development stage company)

Notes to Consolidated Financial Statements

Three months ended March 31, 2013

2019 and 2018

(Unaudited)

d. Distribution Agreement

On May 1, 2015, BiVi entered into a Distribution Agreement with United Spirits, Inc. (“United”) for United to distribute and wholesale BiVi’s product and to act as the licensed importer and wholesaler. The assetsDistribution Agreement provides United the exclusive right for a term of ten years to sell BiVi’s product for an agreed distribution fee equal to $1.00 per case of product sold. United is owned and liabilitiesmanaged by Richard DeCicco, the controlling shareholder, President, CEO, and Director of Iconic.

In November 2015, Bellissima and United agreed to have United distribute and wholesale Bellissima’s Products under the same terms contained in the Distribution Agreement with BiVi described in the preceding paragraph.

e. Compensation Arrangements

Effective April 1, 2018, the Company executed Employment Agreements with its Chief Executive Officer Richard DeCicco (“DeCicco”) and its Vice President of Sales and Marketing Roseann Faltings (“Faltings”). Both agreements have a term of 24 months (to March 31, 2020). The DeCicco Employment Agreement provides for a base salary at the rate of $265,000 per annum and a compensation stock award of 300,000 shares of Iconic Importscommon stock issuable upon the effective date of the planned reverse stock split. The Faltings Employment Agreement provides for a base salary at the rate of $150,000 per annum and a compensation stock award of 100,000 shares of Iconic common stock issuable upon the effective date of the planned reverse stock split. For the year ended December 31, 2018, we accrued a total of $311,250 officers compensation pursuant to these two Employment Agreements. In 2018, the accrued compensation was allocated 50% to Iconic ($155,625), 40% to Bellissima ($124,500), and 10% to BiVi ($31,125). For the three months ended March 31, 2019, we accrued a total of $103,750 officers compensation pursuant to these two Employment Agreements which was allocated 50% to Iconic ($51,875), 40% to Bellissima ($41,500), and 10% to BiVi ($10,375).

Prior to April 1, 2018, the Company used the services of its chief executive officer Richard DeCicco and its assistant secretary Roseann Faltings under informal compensation arrangements (without any employment agreements).

As of March 31, 2019 and December 31, 2018, accrued officers compensation was $915,000 and $811,250, respectively.

f. Lease Agreement

On March 27, 2018, United Spirits, Inc. executed a lease extension for the Company’s office and warehouse space in North Amityville New York. The extension has a term of three years from February 1, 2018 to January 31, 2021 and provides for monthly rent of $4,478.

At March 31, 2019, the future minimum lease payments under this non-cancellable operating lease were:

Year ended December 31, 2019

 

 

40,302

 

Year ended December 31, 2020

 

 

53,736

 

Year ended December 31, 2021

 

 

4,478

 

 

 

 

 

 

Total

 

$98,516

 

The operating lease liability of $89,673 at March 31, 20132019 as presented in the Consolidated Balance Sheet represents the discounted (at our 10% estimated incremental borrowing rate) value of the future lease payments of $98,516 at March 31, 2019.

g. Major customers.

For the three months ended March 31, 2019, five customers accounted for 18%, 17%, 15%, 14%, and December11% of sales.

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Iconic Brands, Inc.

Notes to Consolidated Financial Statements

Three months ended March 31, 2012 consisted of:


  2013  2012 
Assets      
Current assets $-  $- 
         
Total assets $-  $- 
         
Liabilities        
Current portion of debt $-  $545,000 
Accounts payable  -   1,219,768 
Accrued interest payable  -   274,963 
Other accrued expenses and other current liabilities  -   1,651,092 
Current liabilities  -   3,690,823 
Long – term debt  -   1,477,338 
Total liabilities  -   5,168,161 
         
Net liabilities $-  $(5,168,161)
18

2019 and 2018

(Unaudited)

13. SUBSEQUENT EVENTS

Conversion of Series E Convertible Preferred Stock

On April 23, 2019, an investor converted 673,398 shares of Series E convertible preferred stock into 269,359 shares of Company common stock.

Exercise of Warrants

On May 8, 2019, Iconic executed a Warrant Exercise Agreement with four holders of Company warrants. The holders exercised a total of 960,000 warrants at an agreed price of $0.32 per share and paid the Company a total of $307,200. Pursuant to the Warrant Exercise Agreement, the holders were issued a total of 1,920,000 New Warrants which are exercisable into Company common stock at a price of $2.25 per share for a period of five years.

Acquisition of 51% of Green Grow Farms, Inc.

On May 9, 2019, Iconic entered into a Share Exchange Agreement (the “Agreement”) with Green Grow Farms, Inc. (“Green Grow”) and NY Farms Group Inc. (“NY Farms”). Pursuant to the Agreement, Iconic acquired a 51% equity interest in Green Grow in exchange for (i) cash consideration of $200,000, $50,000 of which was paid and the balance of which is payable within 30 days of Closing, and (ii) 2,000,000 shares of Company common stock. In addition, the Company has agreed to issue up to an additional 6,000,000 shares based upon gross revenues reached by Green Grow (at a rate of 120,000 shares per $1,000,000 of gross revenues up to a maximum of $50,000,000) within 36 months of the Closing.

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Table of Contents

Item 2.

ITEM 2 Management’s Discussion and Analysis of Financial Condition and Results of Operations

As used

Our Management’s Discussion and Analysis contains not only statements that are historical facts, but also statements that are forward-looking (within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934). Forward-looking statements are, by their very nature, uncertain and risky. These risks and uncertainties include international, national and local general economic and market conditions; demographic changes; our ability to sustain, manage, or forecast growth; our ability to successfully make and integrate acquisitions; raw material costs and availability; new product development and introduction; existing government regulations and changes in, or the failure to comply with, government regulations; adverse publicity; competition; the loss of significant customers or suppliers; fluctuations and difficulty in forecasting operating results; changes in business strategy or development plans; business disruptions; the ability to attract and retain qualified personnel; the ability to protect technology; and other risks that might be detailed from time to time in our filings with the Securities and Exchange Commission.

Although the forward-looking statements in this Form 10-Q, referencesQuarterly Statement reflect the good faith judgment of our management, such statements can only be based on facts and factors currently known by them. Consequently, and because forward-looking statements are inherently subject to “Iconic Brands,” “Company,” “we,” “our” or “us” referrisks and uncertainties, the actual results and outcomes may differ materially from the results and outcomes discussed in the forward-looking statements. You are urged to Iconic Brands, Inc. unlesscarefully review and consider the context otherwise indicates.

Forward-Looking Statements
various disclosures made by us in this report and in our other reports as we attempt to advise interested parties of the risks and factors that may affect our business, financial condition, and results of operations and prospects.

The following discussion and analysis of financial condition and results of operations of the Company is based upon, and should be read in conjunction with, ourits unaudited financial statements and accompanyingrelated notes and the other financial information which are included elsewhere in this Form 10-Q, (the “Report”). This Report contains forward-looking statements which relate to future events or our future financial performance. In some cases, you can identify forward-looking statements by terminology such as “may,” “should,” “expects,” “plans,” “anticipates,” “believes,” “estimates,” “predicts,” “potential” or “continue” or the negative of these terms or other comparable terminology. These statements are only predictions and involve known and unknown risks, uncertainties, and other factors that may cause our or our industry’s actual results, levels of activity, performance or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by these forward-looking statements. While these forward-looking statements, and any assumptions upon which they are based, are made in good faith and reflect our current judgment regarding the direction of our business, actual results will almost always vary, sometimes materially, from any estimates, predictions, projections, assumptions or other future performance suggested herein. We assume no obligation to update forward-looking statements, except as otherwise required under the applicable federal securities laws.


Business Overview

Iconic Brands, Inc., formerly Paw Spa, Inc., was incorporated in the State of Nevada on October 21, 2005.
We are now considered a blank check company. The U.S. Securities and Exchange Commission (the “SEC”) defines those companies as “any development stage company that is issuing a penny stock, within the meaning of Section 3 (a)(51) of the Securities Exchange Act of 1934, as amended (the “Exchange Act”), and that has no specific business plan or purpose, or has indicated that its business plan is to merge with an unidentified company or companies.” Under SEC Rule 12b-2 under the Securities Act of 1933, as amended (the “Securities Act”), we also qualify as a “shell company,” because we have no or nominal assets (other than cash) and no or nominal operations. Many states have enacted statutes, rules and regulations limiting the sale of securities of “blank check” companies in their respective jurisdictions. Management does not intend to undertake any efforts to cause a market to develop in our securities, either debt or equity, until we have successfully concluded a business combination. We intend to comply with the periodic reporting requirements of the Exchange Act for so long as we are subject to those requirements.
Under SEC Rule 12b-2 under the Securities Act, we also qualify as a “shell company,” because we have no or nominal assets (other than cash) and no or nominal operations. Many states have enacted statutes, rules and regulations limiting the sale of securities of shell companies in their respective jurisdictions. We intend to comply with the periodic reporting requirements of the Exchange Act for so long as we are subject to those requirements.
Our current business plan is to attempt to identify and negotiate with a business target for the merger of that entity with and into the Company or to acquire assets so that we will no longer be qualified as a shell company. In certain instances, a target company may wish to become a subsidiary of the Company or may wish to contribute or sell assets to the Company rather than to merge. No assurances can be given that we will be successful in identifying or negotiating with any target company. We seek to provide a method for a foreign or domestic private company to become a reporting or public company whose securities are qualified for trading in the United States secondary markets.
A business combination with a target company normally will involve the transfer to the target company of the majority of the issued and outstanding common stock of the Company, and the substitution by the target company of its own management and board of directors. No assurances can be given that we will be able to enter into a business combination, or, if we do enter into such a business combination, no assurances can be given as to the terms of a business combination, or as to the nature of the target company.
19

Results of Operations

Comparison of Three Months Ended March 31, 2013 and 2012:

Revenues
The Company did not generate any revenues for the three months ended March 31, 2013 or for the three months ended March 31, 2012.

Total Operating Expenses
During the three months ended March 31, 2013, total operating expenses were $31,509, which included $21,500 for professional fees and interest expense on parent debt of $10,009. During the three months ended March 31, 2012, total operating expenses were $14,390, which included $2,881 for general and administrative expenses and $11,509 in interest expenses for Company’s debt. The increase of $17,119 was primarily a result of professional fees during the March 31, 2013 period.
Net loss
For the three months ended March 31, 2013, net loss was $5,321,992 as compared to the net loss for the three months ended March 31, 2012 of $34,136. The net loss resulted from the discounted operations of the Company.
Liquidity and Capital Resources

As of March 31, 2013 we had no cash or cash equivalents and current liabilities were $381,320. We had a stockholders’ deficiency of $2,214,526 as of March 31, 2013.
We currently have no agreements, arrangements or understandings with any person to obtain funds through bank loans, lines of credit or any other sources. 
Going Concern Consideration

As of March 31, 2013, the Company had negative working capital of $381,320 and a stockholders’ deficiency of $2,214,526. Further, from inception to March 31, 2013, the Company incurred losses of $11,170,737. These factors create substantial doubt as to the Company’s ability to continue as a going concern. The Company plans to improve its financial condition by reorganizing and acquiring a new business. However, there is no assurance that the Company will be successful in accomplishing this objective. The consolidated financial.
20


Critical Accounting Estimates and Recently Issued Accounting Standards

The preparation of financial statementsbeen prepared in accordance with accounting principles generally accepted in the United States requiresStates.

Summary Overview

We are a beverage company with expertise in developing, from inception to completion, alcoholic beverages for ourselves and third parties. We also market and place products into national distribution through long standing industry relationships. We engage in “Celebrity Branding” of beverages, procuring products from around the world and branding products with internationally recognized celebrities.

We intend to seek, investigate and, if such investigation warrants, acquire an interest in one or more business opportunities presented to it by persons or firms who or which desire to seek the perceived advantages of a publicly held corporation.

Our Products

BiVi LLC, our managementsubsidiary, is made up of BiVi 100 percent Sicilian Vodka. BiVi LLC’s mission is to selectpromote and apply accounting policies that best providesupport the frameworksales endeavors of the distribution network through targeted and national marketing endeavors and working with celebrity partner Chazz Palminteri.

Bellissima Spirits LLC, our subsidiary, entered into a License Agreement with Christie Brinkley, Inc. an entity owned by Christie Brinkley, to reportuse Brinkley’s endorsement, signature, and other intellectual property owned by Bellissima Spirits LLC. Bellissima by Christie Brinkley is a line of Organic Prosecco. The line includes a DOC Brut, Sparkling Rose and a Zero Sugar, Zero Carb option which are All Natural and Gluten Free with all Certified Organic and Vegan.

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Reverse Stock Split

Effective January 18, 2019, shares of our common stock were subject to a 1-for-250 reverse stock split which reduced the resultsissued and outstanding shares of operations and financial position.common stock at December 31, 2018 from 1,359,941,153 shares to 5,439,765 shares. The selection and application of those policies requires management to make difficult, subjective and/or complex judgments concerning reported amounts of revenue and expenses during the reporting perioddiscussion below and the reported amountsaccompanying financial statements have been retrospectively adjusted to reflect this reverse stock split.

Going Concern

As a result of assetsour current financial condition, we have received a report from our independent registered public accounting firm for our financial statements for the years ended December 31, 2018 and liabilities2017 that includes an explanatory paragraph describing the uncertainty as to our ability to continue as a going concern. In order to continue as a going concern we must effectively balance many factors and generate more revenue so that we can fund our operations from our sales and revenues. If we are not able to do this we may not be able to continue as an operating company. Until we are able to grow revenues sufficient to meet our operating expenses, we must continue to raise capital by issuing debt or through the sale of our stock. There is no assurance that our cash flow will be adequate to satisfy our operating expenses and capital requirements.

Results of Operations for the Three Months Ended March 31, 2019 and 2018

Introduction

We had sales of $121,913 for the three months ended March 31, 2019 and $61,719 for the three months ended March 31, 2018, an increase of $60,194 or 97%. Our operating expenses were $1,022,842 for the three months ended March 31, 2019, compared to $789,694 for the three months ended March 31, 2018, an increase of $233,148 or 30%. Our net income (loss) was $(672,667) for the three months ended March 31, 2019, compared to $349,602 for the three months ended March 31, 2018, a decrease of $1,022,269.

Revenues and Net Operating Loss

Our revenue, operating expenses, net operating loss, and net income for the three months ended March 31, 2019 and 2018 were as follows:

 

 

Three Months

 

 

Three Months

 

 

 

March 31,

 

 

March 31,

 

 

 

2019

 

 

2018

 

 

 

 

 

 

 

 

Sales

 

$121,913

 

 

$61,719

 

Cost of sales

 

 

81,435

 

 

 

37,409

 

Gross profit

 

 

40,478

 

 

 

24,310

 

 

 

 

 

 

 

 

 

 

Operating expenses:

 

 

 

 

 

 

 

 

Officers compensation

 

 

185,750

 

 

 

-

 

Professional and consulting fees

 

 

448,519

 

 

 

12,286

 

Royalties

 

 

75,188

 

 

 

6,590

 

Special promotion program with customer

 

 

-

 

 

 

597,138

 

Marketing and advertising

 

 

46,467

 

 

 

59,315

 

Occupancy costs

 

 

27,623

 

 

 

43,798

 

Travel and entertainment

 

 

64,269

 

 

 

40,315

 

Other

 

 

175,026

 

 

 

30,252

 

Total operating expenses

 

 

1,022,842

 

 

 

789,694

 

 

 

 

 

 

 

 

 

 

Net operating income (loss)

 

 

(982,364)

 

 

(765,384)

Other income (expense), net

 

 

-

 

 

 

767,239

 

 

 

 

 

 

 

 

 

 

Net loss (income) attributable to noncontrolling interests in subsidiaries and variable interest entity

 

 

309,697

 

 

 

347,747

 

 

 

 

 

 

 

 

 

 

Net income (loss)

 

$(672,667)

 

$349,602

 

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Sales

Our sales are comprised of sales of BiVi Sicilian Vodka and Bellissima Prosecco and Sparkling Wine. Sales were $121,913 for the three months ended March 31, 2019 and $61,719 for the three months ended March 31, 2018, an increase of $60,194 or 97%. The increase in sales was a result of 2019 shipments being made at full price, while in 2018 we were fulfilling a promotional offer which accounted for lower sales pricing to some customers.

Cost of Sales

Cost of sales was $81,435, or 67% of sales, for the three months ended March 31, 2019 and $37,409, or 61% of sales, for the three months ended March 31, 2018. Cost of sales includes the cost of the products purchased from our Italian suppliers, freight-in costs and import duties.

Officers Compensation

Officers compensation was $185,750 for the three months ended March 31, 2019 and zero for the three months ended March 31, 2018, an increase of $185,750.

Effective April 1, 2018, the Company executed Employment Agreements with its Chief Executive Officer Richard DeCicco (“DeCicco”) and its Vice President of Sales and Marketing Roseann Faltings (“Faltings”). Both agreements have a term of 24 months (to March 31, 2020). The DeCicco Employment Agreement provides for a base salary at the rate of $265,000 per annum and a compensation stock award of 300,000 shares of Iconic common stock issuable upon the effective date of the financial statements. Asplanned reverse stock split. The Faltings Employment Agreement provides for a base salary at the rate of $150,000 per annum and a compensation stock award of 100,000 shares of Iconic common stock issuable upon the effective date of the planned reverse stock split. For the three months ended March 31, 2019, we accrued a total of $103,750 in officers compensation pursuant to these two Employment Agreements, which was allocated 50% to Iconic ($51,875), 40% to Bellissima ($41,500), and 10% to BiVi ($10,375).

Professional and Consulting Fees

Professional and consulting fees were $448,519 for the three months ended March 31, 2019 and $12,286 for the three months ended March 31, 2018, an increase of $436,233 or 3,550%. Professional and consulting fees consist primarily of legal and accounting and auditing services. The increase was a result there existsof costs associated with getting our financial statements audited, filing a registration statement, and becoming a fully-reporting issuer.

Royalties

Royalties were $75,188, or 62% of sales, for the likelihood that materially different amounts would be reported under different conditionsthree months ended March 31, 2019 and $6,590, or using different assumptions.

Off-Balance Sheet Arrangements

11% of sales, for the three months ended March 31, 2018, an increase of $68,598 or 105%. Royalties increased because of our increase in sales. Royalties increased as a percentage of sales because the Company made a required $60,000 payment for development of a new product.

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Special Promotion Program with Customer

For the three months ended March 31, 2018, we incurred an expense of $597,138 in connection with a product promotion with a large customer. We did not have a similar expense for the three months ended March 31, 2019, and do not expect to incur such an expense in the foreseeable future.

Marketing and Advertising

Marketing and advertising expenses were $46,467 for the three months ended March 31, 2019 and $59,315 for the three months ended March 31, 2018, a decrease of $12,848 or 22%. The decrease was a result of lower cost marketing efforts in 2019.

Occupancy Costs

Occupancy costs were $27,623 for the three months ended March 31, 2019 and $43,798 for the three months ended March 31, 2018, a decrease of $16,175 or 37%. The decrease was a result of lower warehouse rental costs.

Travel and Entertainment

Travel and entertainment expenses were $64,269 for the three months ended March 31, 2019 and $40,315 for the three months ended March 31, 2018, an increase of $23,954 or 59%. The increase was a result of travel related to new product development.

Other Operating Expenses

Other operating expenses were $175,026 for the three months ended March 31, 2019 and $30,252 for the three months ended March 31, 2018, an increase of $144,774 or 479%. The increase was a result of salary expense for employees not on the payroll in the same period in 2018. Other operating expenses include salaries, automobile, insurance, office expenses and expenses relating to Christie Brinkley appearances at Bellissima promotions.

Net Operating Income (Loss)

We had a net operating loss of $982,364 for the three months ended March 31, 2019 and $765,384 for the three months ended March 31, 2018, an increase of $216,980 or 28%. Our net operating loss increased, as set forth above, primarily because our sales decreased, which certain operating expenses, primarily professional and consulting fees and other operating expenses, increased.

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Other Income/Expense

Other income was zero for the three months ended March 31, 2019 and $767,239 for the three months ended March 31, 2019. The decrease was primarily due to reductions of our derivative liability income.

Our previously outstanding convertible notes contained variable conversion features based on the future trading price of our common stock. Therefore, the number of shares of common stock issuable upon conversion of the notes are indeterminate. Accordingly, we recorded the $458,072 fair value of the embedded conversion features at December 31, 2017 as a derivative liability. The fair value of the derivative liability dropped to zero at December 31, 2018 after we entered into Securities Exchange Agreements with the holders of all convertible debt. For further details, see Note 8 of our consolidated financial statements for the years ended December 31, 2018 and 2017.

Net Loss attributable to Noncontrolling Interests in Subsidiaries and Variable Interest Entity

The net loss attributable to noncontrolling interests in subsidiaries and variable interest entity represents 49% of the net loss of Bellissima and BiVi (which we own 51%) and 100% of United Spirits (which we own 0%) and is accounted for as a reduction in the net loss attributable to the Company. This net loss was $309,697 for the three months ended March 31, 2019 and $347,747 for the three months ended March 31, 2018, a decrease of $38,050 or 11%. The net loss from other entities decreased as a result of all the changes discussed above.

Net Income (Loss) Attributable to Iconic Brands, Inc.

The net income (loss) attributable to Iconic Brands, Inc. was $(672,667) for the three months ended March 31, 2019 and $349,602 for the three months ended March 31, 2019, a decrease of $1,022,269.

Liquidity and Capital Resources

Introduction

During the three months ended March 31, 2019 and March 31, 2018, we had negative operating cash flows. Our cash on hand as of March 31, 2019 was $162,517, which was derived from the sale of Series E preferred stock and warrants. Our monthly cash flow burn rate for 2018 was approximately $146,000, and our monthly burn rate through the three months ended March 31, 2019 was approximately $123,000. We have strong medium to long term cash needs. We anticipate that these needs will be satisfied through the issuance of debt or the sale of our securities until such time as our cash flows from operations will satisfy our cash flow needs.

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Table of Contents

Our cash, current assets, total assets, current liabilities, and total liabilities as of March 31, 2019 and December 31, 2018, respectively, are as follows:

 

 

March 31,

 

 

December 31,

 

 

 

 

 

 

2019

 

 

2018

 

 

Change

 

 

 

 

 

 

 

 

 

 

 

Cash

 

$162,517

 

 

$191,463

 

 

$(28,946)

Total Current Assets

 

 

482,959

 

 

 

563,239

 

 

 

(80,280)

Total Assets

 

 

572,632

 

 

 

563,239

 

 

 

9,393

 

Total Current Liabilities

 

 

1,656,942

 

 

 

1,339,566

 

 

 

317,376

 

Total Liabilities

 

$1,699,736

 

 

$3,600,605

 

 

$(1,900,869)

Our cash and total current assets decreased slightly as we continued to sustain losses. Our total current liabilities increased as our accounts payable and accrued expenses increased, reflecting our increase in professional and consulting fees. Our total liabilities decreased significantly as we converted outstanding promissory notes to preferred stock. Our stockholders’ deficit decreased from ($3,037,366) to ($1,127,104) as a result.

In order to repay our obligations in full or in part when due, we will be required to raise significant capital from other sources. There is no off-balance sheet arrangements.


assurance, however, that we will be successful in these efforts.

Cash Requirements

Our cash on hand as of March 31, 2019 was $162,517. Based on our minimal sales and annualized monthly burn rate of approximately $146,000 per month, we will need to continue to fund operations by raising capital from the sale of our stock and debt financings.

Sources and Uses of Cash

Operations

We had net cash used in operating activities for the three months ended March 31, 2019 of $369,576, compared to $887,573 for the three months ended March 31, 2018. For the three months ended March 31, 2019, the net cash used in operating activities consisted primarily of our net loss of $672,667 plus a net loss attributable to our subsidiaries of $309,697, offset primarily by a change in stock-based compensation of $290,700 and accounts payable and accrued expenses of $220,754. For the three months ended March 31, 2018, the net cash used in operating activities consisted primarily of our net income of $349,602 plus a net loss attributable to our subsidiaries of $347,747, offset primarily by change in fair market value of derivative liabilities of $(827,197).

Investments

We had no investing activities for the three months ended March 31, 2019 or March 31, 2018.

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Financing

Our net cash provided by financing activities for the three months ended March 31, 2019 was $340,630, compared to $9,700 for the three months ended March 31, 2018, which consisted of proceeds from the sale of our Series E preferred stock and warrants.

Item 3.

ITEM 3 Quantitative and Qualitative Disclosures About Market Risk


As a “smallersmaller reporting company” as defined by Rule 229.10(f)(1),company, we are not required to provide the information required by this Item 3.

Item.

Item 4.

ITEM 4 Controls and Procedures


Evaluation of

(a) Disclosure Controls and Procedures


Our

We conducted an evaluation, with the participation of our Chief Executive Officer and Chief Financial Officer, of the effectiveness of the design and operation of our disclosure controls and procedures, are designedas defined in Rules 13a-15(e) and 15d-15(e) under the Securities Exchange Act of 1934, as amended, or the Exchange Act, as of March 31, 2019, to ensure that information required to be disclosed by us in the reports that we filefiled or submitsubmitted by us under the Securities Exchange Act of 1934 is recorded, processed, summarized and reported, within the time periods specified in the Securities Exchange Commission’s rules and forms, ofincluding to ensure that information required to be disclosed by us in the United States Securitiesreports filed or submitted by us under the Exchange Act is accumulated and Exchange Commission. Ourcommunicated to our management, including our principal executive and principal financial officer, or persons performing similar functions, as appropriate to allow timely decisions regarding required disclosure. Based on that evaluation, our Chief Executive Officer and Chief Financial Officer have evaluated the effectiveness of our “disclosure controls and procedures” (as defined in the Securities Exchange Act of 1934 Rules 13a-15(e) and 15d-15(e))concluded that as of March 31, 2013, the end of the period covered by this report and have concluded that2019, our disclosure controls and procedures were not effective to ensure that material information relatingat the reasonable assurance level due to the material weaknesses identified and described in our Annual Report on Internal Control Over Financial Reporting filed in our Annual Report on Form 10-K.

Our principal executive officers do not expect that our disclosure controls or internal controls will prevent all errors and all fraud. Although our disclosure controls and procedures were designed to provide reasonable assurance of achieving their objectives and our principal executive officers are determined to make our disclosure controls and procedures effective at doing so, a control system, no matter how well conceived and operated, can provide only reasonable, not absolute assurance that the objectives of the system are met. Further, the design of a control system must reflect the fact that there are resource constraints, and the benefits of controls must be considered relative to their costs. Because of the inherent limitations in all control systems, no evaluation of controls can provide absolute assurance that all control issues and instances of fraud, if any, within the Company is recorded, processed, summarized,have been detected. These inherent limitations include the realities that judgments in decision-making can be faulty, and reportedthat breakdowns can occur because of simple error or mistake. Additionally, controls can be circumvented if there exists in an individual a timely manner.


desire to do so. There can be no assurance that any design will succeed in achieving its stated goals under all potential future conditions.

(b) Changes in Internal ControlsControl over Financial Reporting

During the quarter ended March 31, 2013, there was no changes

No change in our system of internal control over financial reporting occurred during the period covered by this report, the three month period ended March 31, 2019, that havehas materially affected, or areis reasonably likely to materially affect, our internal control over financial reporting.

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Table of Contents

PART II - OTHER INFORMATION


Item 1.

ITEM 1 Legal Proceedings


On March 13, 2013

We are not a party to or otherwise involved in any legal proceedings.

In the voluntary petition for relief under Chapter 7ordinary course of business, we are from time to time involved in various pending or threatened legal actions. The litigation process is inherently uncertain and it is possible that the United States Bankruptcy Coderesolution of such matters might have a material adverse effect upon our financial condition and/or results of operations. However, in the United States Bankruptcy Court for the Eastern Districtopinion of New York filedour management, other than as set forth herein, matters currently pending or threatened against us are not expected to have a material adverse effect on September 23, 2011 by Iconic Imports, Inc. (“Imports”), a wholly-owned subsidiaryour financial position or results of the Company, was closed.


operations.

Item 1A.

ITEM 1A Risk Factors


As a “smallersmaller reporting company” as defined by Rule 229.10(f)(1),company, we are not required to provide the information required by this Item 1A.


PurchasesItem.

ITEM 2 Unregistered Sales of equity securities by the issuer and affiliated purchasers


None.

Item 2. Unregistered Sale ofEquity Securities and Use of Proceeds

None.

Except as set forth below or previously reported on a Current Report on Form 8-K, we had no unregistered sales of equity securities during the three month period ended March 31, 2019.

On January 18, 2019, we effected a 1-for-250 reverse stock split (the “Reverse Stock Split”). No fractional shares were issued, and no cash or other consideration was paid in connection with the Reverse Stock Split. Instead, the Company issued one whole share of the post-Reverse Stock Split common stock to any stockholder who otherwise would have received a fractional share as a result of the Reverse Stock Split. Accordingly, we issued 64 shares of common stock in the Reverse Stock Split to avoid the issuance of fractional shares.

Series E Preferred Stock and Warrants

On September 27, 2018, we entered into a Securities Purchase Agreement (the “2018 Agreement”) with certain investors to sell 4,650,000 shares of our Series E Convertible Preferred Stock and warrants to acquire 1,860,000 shares of common stock for up to an aggregate of $1,162,500. The 2018 Agreement is also subject to a Registration Rights Agreement, and except as set forth below, the 2018 Agreement and its corresponding Registration Rights Agreement contain the same material terms as the 2017 Agreement and its Registration Rights Agreement discussed above. Pursuant to the 2018 Agreement, this purchase and sale will occur in three closings. The first closing occurred on September 27, 2018, and we received an aggregate of $387,500 in exchange for 1,550,000 shares of Series E Preferred Stock and warrants to acquire 620,000 shares of common stock. The second closing occurred on January 29, 2019, and we received another $387,500 in exchange for 1,550,000 shares of Series E Preferred Stock and warrants to acquire 620,000 shares of common stock. The third closing, for the remaining $387,500 in exchange for 1,550,000 shares of Series E Preferred Stock and warrants to acquire 620,000 shares of common stock, will occur on or within five trading days of the date that a registration statement registering all the shares of common stock issuable upon conversion of the investors’ Series E Convertible Preferred shares and exercise of their warrants.

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Table of Contents

Common Stock

On January 16, 2019, we issued 436,125 shares of common stock to the Escrow Agent pursuant to the Amended Settlement Agreement.

On January 24, 2019, we issued 98,078 shares of common stock to the Escrow Agent pursuant to the Amended Settlement Agreement. This issuance completed our obligation to deliver shares of our common stock to the Escrow Agent.

On February 7, 2019, we agreed to issue 120,000 shares of our common stock (issued April 18, 2019) and a $50,000 note payable due December 31, 2019 to a former Bellissima consultant pursuant to a Settlement and Release Agreement.

On March 15, 2019, we agreed to issue 150,000 shares of our common stock (issued April 8, 2019) to a consulting firm entity pursuant to a Business Development Agreement.

On March 27, 2019, we issued 1,000,000 shares of our common stock to Chief Executive Officer Richard DeCicco in exchange for the surrender of the 1,000 shares of Series C Preferred Stock owned by Mr. DeCicco.

On March 27, 2019, we issued a total of 1,000,000 shares of our common stock (500,000 shares to Chief Executive Officer Richard DeCicco; 500,000 shares to Vice President Roseann Faltings) in exchange for the surrender of the 5 shares each of Series D Preferred Stock owned by Mr. DeCicco and Ms. Faltings.

All of the issuances were exempt from registration pursuant to Section 4(a)(2) of the Securities Act of 1933, there was no solicitation, and the investors were accredited or sophisticated.

Item 3.

ITEM 3 Defaults uponUpon Senior Securities


None.

There have been no events which are required to be reported under this Item.

Item 4.

ITEM 4 Mine Safety Disclosures.


Disclosures

Not applicable.


Item 5.

ITEM 5 Other information


Information

None.

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Table of Contents

Item 6.

ITEM 6 Exhibits


(a) Exhibits

Exhibit No.

Description of Exhibits

3.1(1)

Articles of Incorporation of Iconic Brands, Inc.

3.2(1)

Bylaws of Iconic Brands, Inc., as amended

3.3(2)

Certificate of Designation of Series A Convertible Preferred Stock

3.4(2)

Certificate of Designation of Series B Convertible Preferred Stock

3.5(2)

Certificate of Designation of Series C Convertible Preferred Stock

3.6(2)

Certificate of Designation of Series D Convertible Preferred Stock

3.7(2)

Certificate of Designation of Series E Convertible Preferred Stock

101.INS

XBRL Instance Document

101.SCH

XBRL Schema Document

101.CAL

XBRL Calculation Linkbase Document

101.DEF

XBRL Definition Linkbase Document

101.LAB

XBRL Labels Linkbase Document

101.PRE

XBRL Presentation Linkbase Document

_______________ 

(1)Incorporated by reference to Form SB-2 filed on November 30, 2007.
(2)Incorporated by reference to our Registration Statement on Form S-1 filed on September 19, 2018 (File No. 333-227420).

 
Description14
 
31.1
32.1
Section 1350 Certifications of Richard DeCicco, President, Principal Executive, Financial and Accounting Officer
Contents
101.INS **XBRL Instance Document
101.SCH **XBRL Taxonomy Extension Schema Document
101.CAL **XBRL Taxonomy Extension Calculation Linkbase Document
101.DEF **XBRL Taxonomy Extension Definition Linkbase Document
101.LAB **XBRL Taxonomy Extension Label Linkbase Document
101.PRE **XBRL Taxonomy Extension Presentation Linkbase Document

** XBRL (Extensible Business Reporting Language) information is furnished and not filed or a part of a registration statement or prospectus for purposes of Sections 11 or 12 of the Securities Act of 1933, as amended, is deemed not filed for purposes of Section 18 of the Securities Exchange Act of 1934, as amended, and otherwise is not subject to liability under these sections.
23


SIGNATURES


Pursuant to the requirements of the Securities Exchange Act of 1934, the Registrantregistrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.

ICONIC BRANDS, INC.

Iconic Brands, Inc.

Dated: June 10, 2013

May 20, 2019

By:

/s/ Richard J. DeCicco

Name:

Richard J. DeCicco

Title:

Its:

President (Principal

Chief Executive Financial and Accounting Officer)Officer

24

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