U. S. Securities and Exchange Commission

Washington, D. C. 20549

FORM 10-Q

☒ QUARTERLY REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the quarterly period ended ~~March 31,~~September 30, 2022

☐ TRANSITION REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the transition period from _________ to _________

Commission File No. 001-37370

MY SIZE, INC.

(Exact name of registrant as specified in its charter)

Delaware

51-0394637

(State or other jurisdiction of

incorporation or organization)

(I.R.S. Employer

I.D. No.)

HaYarden 4, POB 1026, Airport City, Israel, 7010000

(Address of principal executive offices)

+972-3-600-9030

Registrant’s telephone number, including area code:

Securities registered pursuant to Section 12(b) of the Act:

Title of each class		Trading Symbol(s)		Name of each exchange on which registered
Common Stock, $0.001 par value per share		MYSZ		Nasdaq Capital Market

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Sections 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes ☒ No ☐

Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted pursuant to Rule 405 of Regulation S-T (§ 232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit such files). Yes ☒ No ☐

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, smaller reporting company, or an emerging growth company. See the definitions of “large accelerated filer,” “accelerated filer,” “smaller reporting company,” and “emerging growth company” in Rule 12b-2 of the Exchange Act.

Large accelerated filer	☐	Accelerated filer	☐
Non-accelerated filer	☒	Smaller reporting company	☒
		Emerging growth company	☐

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act) Yes ☐ No ☒

Indicate the number of shares outstanding of each of the issuer’s classes of common stock, as of the latest practicable date: as of ~~May 1,~~November 8, 2022, ~~25,377,528~~36,126,284 shares of common stock, par value $0.001 per share were issued and outstanding.

MY SIZE, INC.

INDEX TO QUARTERLY REPORT ON FORM 10-Q

FOR THE QUARTER ENDED ~~MARCH 31,~~SEPTEMBER 30, 2022

TABLE OF CONTENTS

		PAGE
PART I - FINANCIAL INFORMATION		1

Item 1.	Condensed Consolidated Interim Financial Statements (Unaudited)	2
	Condensed Consolidated Interim Balance Sheets	3
	Condensed Consolidated Interim Statements of Comprehensive Loss	4
	Condensed Consolidated Interim Statements of Changes in Stockholders’ Equity	5
	Condensed Consolidated Interim Statements of Cash Flows	6
	Notes to Condensed Consolidated Interim Financial Statements	7-17
Item 2.	Management’s Discussion & Analysis of Financial Condition and Results of Operations	~~18-22~~18-25
Item 3.	Quantitative and Qualitative Disclosure About Market Risk	2326
Item 4.	Controls and Procedures	2326

PART II - OTHER INFORMATION		2427

Item 1.	Legal Proceedings	2427
Item 1A.	Risk Factors	2427
Item 2.	Unregistered Sales of Equity Securities and Use of Proceeds	2427
Item 3.	Defaults Upon Senior Securities	2427
Item 4.	Mine Safety Disclosures	2427
Item 5	Other information	2427
Item 6.	Exhibits	2528

PART I

FINANCIAL INFORMATION

Item 1. Financial Statements.

My Size Inc. and Subsidiaries

Condensed Consolidated

Interim

Financial Statements

As of ~~March 31,~~September 30, 2022

(unaudited)

U.S. Dollars in Thousands

MY SIZE, INC. AND ITS SUBSIDIARIES

Condensed Consolidated Interim Financial Statements as of ~~March 31,~~September 30, 2022 (Unaudited)

Contents

	Page

Condensed Consolidated Interim Balance Sheets (Unaudited)	3

Condensed Consolidated Interim Statements of Comprehensive Loss (Unaudited)	4

Condensed Consolidated Interim Statements of Changes in Stockholders’ Equity (Unaudited)	5

Condensed Consolidated Interim Statements of Cash flows (Unaudited)	6

Notes to Condensed Consolidated Interim Financial Statements (Unaudited)	7-17

MY SIZE, INC. AND ITS SUBSIDIARIES

Condensed Consolidated Interim Balance Sheets (Unaudited)

U.S. dollars in thousands (except share data and per share data)

	March 31,			December 31,			September 30,			December 31,
	2022			2021			2022			2021
	(Unaudited)			(Audited)			(Unaudited)			(Audited)

Assets
Current Assets:
Cash and cash equivalents		7,841			10,670			4,360			10,670
Restricted cash		271			273			262			273
Inventory		1,096			-
Accounts receivable		125			40
Inventory, net								1,059			-
Account receivables								386			40
Other receivables and prepaid expenses		1,207			579			651			579
Total current assets		10,540			11,562			6,718			11,562

Long term deposit								28			-
Property and equipment, net		149			112			144			112
Right-of-use asset		840			776			659			776
Long term deposit		31			-
Intangible asset		357			-			294			-
Goodwill		267			-			268			-
Investment in marketable securities		94			108			80			108
Total non-current assets		1,738			996			1,473			996

Total assets		12,278			12,558			8,191			12,558

Liabilities and stockholders’ equity

Current liabilities:
Operating lease liability		183			138
Bank overdraft and borrowings		228			-
Account payables								596			453
Right of use liability								177			138
Bank overdraft and short-term loans								195			-
Trade payables		1,116			635			749			635
Accounts payable		719			453
Other payables								390			-
Derivatives		3			2			28			2
Total current liabilities		2,249			1,228			2,135			1,228

Long term loans		142			-			86			-
Deferred tax liabilities		82			-			68			-
Operating lease liability		507			473
Long term right of use liability								368			473
Total non-current liabilities		731			473			522			473

Total liabilities		2,980			1,701			2,657			1,701

COMMITMENTS AND CONTINGENCIES		-			-			-			-

Stockholders’ equity:
Stock Capital -
Common stock of $0.001 par value - Authorized: 200,000,000 shares; Issued and outstanding: 25,377,528 and 23,982,503 as of March 31, 2022 and December 31, 2021, respectively		25			24
Common stock of $0.001 par value - Authorized: 200,000,000 shares; Issued and outstanding: 25,726,284 and 23,982,503 as of September 30, 2022 and December 31, 2021, respectively								26			24
Additional paid-in capital		57,000			56,430			57,213			56,430
Accumulated other comprehensive loss		(348	)		(406	)		(584	)		(406	)
Accumulated deficit		(47,379	)		(45,191	)		(51,121	)		(45,191	)
Total stockholders’ equity		9,298			10,857			5,534			10,857
Total liabilities and stockholders’ equity		12,278			12,558			8,191			12,558

The accompanying notes are an integral part of the condensed consolidated interim financial statements.

MY SIZE, INC. AND ITS SUBSIDIARIES

Condensed Consolidated Interim Statements of Comprehensive Loss (Unaudited)

U.S. dollars in thousands (except share data and per share data)

							2022			2021			2022			2021
	Three-Months Ended March 31,						Nine-Months Ended September 30,						Three-Months Ended September 30,
	2022			2021			2022			2021			2022			2021
	(Unaudited)			(Unaudited)			(Unaudited)			(Unaudited)			(Unaudited)			(Unaudited)

Revenues		404			27			1,931			88			726			31
Cost of revenues		(251	)		-			(1,607	)		-			(877	)		-
Gross profit		153			27			324			88			(151	)		31

Operating expenses
Research and development		(412	)		(373	)		(1,152	)		(3,842	)		(350	)		(462	)
Sales and marketing		(959	)		(546	)		(2,526	)		(1,798	)		(672	)		(521	)
General and administrative		(887	)		(624	)		(2,378	)		(2,303	)		(802	)		(1,074	)

Total operating expenses		(2,258	)		(1,543	)		(6,056	)		(7,943	)		(1,824	)		(2,057	)
Operating loss		(2,105	)		(1,516	)		(5,732	)		(7,855	)		(1,975	)		(2,026	)
Financial income (expenses), net		(83	)		59			(198	)		50			(51	)		18
Net loss		(2,188	)		(1,457	)		(5,930	)		(7,805	)		(2,026	)		(2,008	)

Other comprehensive income (loss):

Foreign currency translation differences		58			(38	)		(178	)		(8	)		(300	)		8

Total comprehensive loss		(2,130	)		(1,495	)		(6,108	)		(7,813	)		(2,326	)		(2,000	)

Basic and diluted loss per share		(0.09	)		(0.16	)		(0.23	)		(0.62	)		(0.08	)		(0.13	)
Basic and diluted weighted average number of shares outstanding		24,788,517			9,166,601			25,300,239			12,546,022			25,639,095			15,044,184

The accompanying notes are an integral part of the interim condensed consolidated financial statements

MY SIZE, INC. AND ITS SUBSIDIARIES

Condensed Consolidated Interim Statements of Changes in Stockholders’ Equity (Unaudited)

U.S. dollars in thousands (except share data and per share data)

																Number		Amount		capital		loss			deficit			equity
	Common stock				Additional paid-in		Accumulated other comprehensive			Accumulated			Total stockholders’			Common stock				Additional paid-in		Accumulated other comprehensive			Accumulated			Total stockholders’
	Number		Amount		capital		loss			deficit			equity			Number		Amount		capital		loss			deficit			equity

Balance as of January 1, 2022		23,982,503		24		56,430		(406	)		(45,191	)		10,857			23,982,503		24		56,430		(406	)		(45,191	)		10,857

Stock-based compensation related to options granted to employees and consultants		-		-		114		-			-			114			-		-		327		-			-			327
Issuance of shares in Business Combination (*)		1,395,025		1		456		-			-			457			1,743,781		2		456		-			-			458
Issuance of shares in Business Combination		1,395,025		1		456		-			-			457
Total comprehensive loss		-		-		-		58			(2,188	)		(2,130	)		-		-		-		(178	)		(5,930	)		(6,108	)
Balance as of March 31, 2022		25,377,528		25		57,000		(348	)		(47,379	)		9,298
Balance as of September 30, 2022																	25,726,284		26		57,213		(584	)		(51,121	)		5,534

(*)	See note 6 a.

	Common stock				Additional paid-in		Accumulated other comprehensive			Accumulated			Total stockholders’			Common stock				Additional paid-in		Accumulated other comprehensive			Accumulated			Total stockholders’
	Number		Amount		capital		loss			deficit			equity			Number		Amount		capital		loss			deficit			equity

Balance as of January 1, 2021		7,232,836		7		37,164		(424	)		(34,671	)		2,076			7,232,836		7		37,164		(424	)		(34,671	)		2,076
Stock-based compensation related to options granted to employees and consultants		-		-		143		-			-			143			-		-		350		-			-			350
Issuance of shares, net of issuance cost of $736		4,187,711		4		4,568		-			-			4,572
Issuance of shares, net of issuance cost		4,187,711		4		4,568		-			-			4,572
Exercise of options granted to employees (*)																	4,458		-^*		-		-			-			-
Restricted shares issued to shareholder																	2,500,000		3		2,615		-			-			2,618
Issuance of shares, net of issuance cost of $768																	4,580,491		4		5,031		-			-			5,035
Exercise of warrants		725,000		1		796								797			751,802		1		821		-			-			822
Total comprehensive loss		-		-		-		(38	)		(1,457	)		(1,495	)		-		-		-		(8	)		(7,805	)		(7,813	)
Balance as of March 31, 2021		12,145,547		12		42,671		(462	)		(36,128	)		6,093
Balance as of September 30, 2021																	15,069,587		15		45,981		(432	)		(42,476	)		3,088

(*)	Represents an amount less than $1

		Common stock				Additional paid-in		Accumulated other comprehensive			Accumulated			Total stockholders’
		Number		Amount		capital		loss			deficit			equity

Balance as of July 1, 2022			25,551,906		26		57,048		(284	)		(49,095	)		7,695
Stock-based compensation related to options granted to employees and consultants			-		-		165		-			-			165
Issuance of shares in Business Combination () (*)	^(**)		174,378		-		-		-			-			-
Issuance of shares in Business Combination	^(**)		174,378		-^*		-^*		-^*			-^*			-^*
Total comprehensive loss			-		-		-		(300	)		(2,026	)		(2,326	)
Balance as of September 30, 2022			25,726,284		26		57,213		(584	)		(51,121	)		5,534

(*)	See note 6 a.
(**)	Represents an amount less than $1

	Common stock				Additional paid-in		Accumulated other comprehensive			Accumulated			Total stockholders’
	Number		Amount		capital		loss			deficit			equity

Balance as of July 1, 2021		15,038,327		15		45,838		(440	)		(40,468	)		4,945
Stock-based compensation related to options granted to employees and consultants		-		-		118		-			-			118
Exercise of options granted to employees *		4,458		-^*		-		-			-			-
Exercise of warrants		26,802		-^*		25		-			-			25
Total comprehensive loss		-		-		-		8			(2,008	)		(2,000	)
Balance as of September 30, 2021		15,069,587		15		45,981		(432	)		(42,476	)		3,088

(*)	Represents an amount less than $1

The accompanying notes are an integral part of the interim condensed consolidated financial statements

MY SIZE, INC. AND ITS SUBSIDIARIES

Condensed Consolidated Interim Statements of Cash Flows (Unaudited)

U.S. dollars in thousands

							2022			2021
	Three-Months Ended March 31,						Nine-Months Ended September 30,
	2022			2021			2022			2021
	(Unaudited)			(Unaudited)			(Unaudited)			(Unaudited)
Cash flows from operating activities:
Net loss		(2,188	)		(1,457	)		(5,930	)		(7,805	)
Adjustments to reconcile net loss to net cash used in operating activities:
Depreciation		36			10
Amortization of operating lease right-of-use asset		11			11
Revaluation of warrants and derivatives		1			6
Depreciation and amortization								116			31
Noncash lease expenses								30			32
Revaluation of derivatives								26			(1	)
Revaluation of investment in marketable securities		14			(49	)		28			(46	)
Expenses arising from restricted shares issued to compensate waiver by a shareholder								-			2,618
Financing expenses								32			-
Stock based compensation		114			143			327			350
Decrease in accounts receivables		5			1
Decrease (Increase) in other receivables and prepaid expenses		(391	)		149
(Increase) in account receivables								(281	)		(9	)
Decrease in other receivables and prepaid expenses								140			359
(Increase) in inventory		(223	)		-			(288	)		-
(Decrease) in trade payable		(178	)		(76	)
Intangible asset		21			-
Interest for the bank		41			-
Conditional commitment		72			-
Deferred tax liabilities		(5	)		-
Increase in accounts payable		91			(9	)
Increase in other payables								390			-
(Decrease) in deferred tax liabilities								(19	)		-
(Decrease) Increase in trade payables								(503	)		176
Increase in account payables								74			311

Net cash used in operating activities		(2,579	)		(1,271	)		(5,858	)		(3,984	)

Cash flows from investing activities:
Acquisition of a subsidiary, net of cash acquired		(300	)		-			(300	)		-
Change in restricted deposits								-			184
Purchase of property and equipment		(21	)		(3	)		(27	)		(12	)

Net cash provided by (used in) investing activities		(321	)		(3	)		(327	)		172

Cash flows from financing activities:
Proceeds from issuance of shares, net of issuance costs		-			4,572			-			5,035
Loans received		18			-
Repayment of long term loans		(11	)		-
Short term loans								18			-
Repayment of short-term loans								(15	)		-
Repayment of long-term loans								(42	)
Proceeds from Exercise of warrants		-			797			-			822

Net cash provided by financing activities		7			5,369
Net cash provided by (used in) financing activities								(39	)		5,857

Effect of exchange rate fluctuations on cash and cash equivalents		62			(31	)		(97	)		(10	)

Increase (Decrease) in cash, cash equivalents and restricted cash		(2,831	)		4,064
Increase (decrease) in cash, cash equivalents and restricted cash (*)								(6,321	)		2,035
Cash, cash equivalents and restricted cash at the beginning of the period		10,943			1,774			10,943			1,774

Cash, cash equivalents and restricted cash at the end of the period		8,112			5,838			4,622			3,809

Non cash activities:
shares issued in Acquisition of a subsidiary		457			-
Shares issued in Acquisition of a subsidiary								457			-
Restricted shares issued to shareholder								-			2,618

(*)	$6,310 relates to change in cash and cash equivalents and $11 to change in restricted cash.

The accompanying notes are an integral part of the interim condensed consolidated financial statements.

MY SIZE, INC. AND ITS SUBSIDIARIES

Notes to Condensed Consolidated Interim Financial Statements (Unaudited)

U.S. dollars in thousands (except share data and per share data)

Note 1 - General

	a.	My Size, Inc. is developing unique measurement technologies based on algorithms with applications in a variety of areas, from the apparel e-commerce market to the courier services market and to the Do It Yourself smartphone and tablet apps market. The technology is driven by proprietary algorithms which are able to calculate and record measurements in a variety of novel ways. Following the acquisition of Orgad International Marketing Ltd. (“Orgad”) in February 2022 (see note 6), wethe Company also ~~operate~~operates an omnichannel e-commerce platform. The Company has ~~four~~five subsidiaries, My Size Israel 2014 Ltd (“My Size Israel”), Topspin Medical (Israel) Ltd., and Orgad all of which are incorporated in Israel, and My Size LLC which was incorporated in the Russian ~~Federation.~~Federation and Naiz Bespoke Technologies, S.L., a limited liability company incorporated under the laws of Spain (see note 9). References to the Company include the subsidiaries unless the context indicates otherwise.

	b.	During the ~~three-month~~nine-month period ended ~~March 31,~~September 30, 2022, the Company has incurred significant losses and negative cash flows from operations and has an accumulated deficit of $~~47,379~~51,121. The Company has financed its operations mainly through fundraising from various investors. The Company’s management expects that the Company will continue to generate losses and negative cash flows from operations for the foreseeable future. Based on the projected cash flows and cash balances as of ~~March 31,~~September 30, 2022, management is of the opinion that its existing cash will be sufficient to fund operations for a period less than 12 ~~month.~~months. As a result, there is substantial doubt about the Company’s ability to continue as a going concern. Management’s plans include the continued commercialization of the Company’s products and securing sufficient financing through the sale of additional equity securities, debt or capital inflows from strategic partnerships. Additional funds may not be available when the Company needs them, on terms that are acceptable to it, or at all. If the Company is unsuccessful in commercializing its products and securing sufficient financing, it may need to cease operations. The financial statements include no adjustments for measurement or presentation of assets and liabilities, which may be required should the Company fail to operate as a going concern.

	c.	In late 2019, a novel strain of COVID-19, also known as coronavirus, was reported in Wuhan, China. While initially the outbreak was largely concentrated in China, it spread globally. Many countries around the world, including in Israel, have from time to time implemented significant governmental measures ~~being implemented~~ to control the spread of the virus, including temporary closure of businesses, severe restrictions on travel and the movement of people, and other material limitations on the conduct of business. These measures have resulted in work stoppages and other disruptions. The Company has implemented remote working and work place protocols for its employees in accordance with government requirements. In addition, while the Company has seen an increased demand for MySizeID,While the COVID-19 pandemic ~~has had a particularly adverse impact on~~did not materially adversely affect the ~~retail industry~~Company’s consolidated financial results and ~~this has resulted~~operations during the three and nine months ended September 30, 2022, the COVID-19 pandemic affected the Company’s operations in 2020 and 2021. The pandemic may continue to have an ~~adverse~~ impact on the Company’s business, operations, and financial results and conditions, directly and indirectly, including, without limitation, impacts on the health of the Company’s management and employees, its operations, marketing and sales ~~activities. For example,~~activities, and on the Company has three ongoing pilots with international retailers that have been halted, the Company is unable to participate physically in industry conferences, its ability to meet with potential customers is limited and in certain instances sales processes have been delayed or cancelled.overall economy. The extent to which COVID-19 ~~continues to impact~~impacts the Company’s operations will depend on future developments, which are highly uncertain and cannot be predicted with confidence, including the duration and severity of the outbreak, and the actions that may be required to contain COVID-19 or treat its impact.

Note 2 - Significant Accounting Policies

a. a. Unaudited condensed consolidated financial statements:
The accompanying unaudited condensed consolidated interim financial statements included herein have been prepared by the Company in accordance with the rules and regulations of the United States Securities and Exchange Commission (“SEC”). The unaudited condensed consolidated financial statements are comprised of the financial statements of the Company. In management’s opinion, the interim financial data presented includes all adjustments necessary for a fair presentation. All intercompany accounts and transactions have been eliminated. Certain information required by U.S. generally accepted accounting principles (“GAAP”) has been condensed or omitted in accordance with rules and regulations of the SEC. Operating results for the nine months ended September 30, 2022 are not necessarily indicative of the results that may be expected for any future period or for the year ending December 31, 2022.
These unaudited condensed consolidated financial statements should be read in conjunction with the Company’s audited consolidated financial statements and the notes thereto for the year ended December 31, 2021.

The accompanying unaudited condensed consolidated interim financial statements included herein have been prepared by the Company in accordance with the rules and regulations of the United States Securities and Exchange Commission (“SEC”). The unaudited condensed consolidated financial statements are comprised of the financial statements of the Company. In management’s opinion, the interim financial data presented includes all adjustments necessary for a fair presentation. All intercompany accounts and transactions have been eliminated. Certain information required by U.S. generally accepted accounting principles (“GAAP”) has been condensed or omitted in accordance with rules and regulations of the SEC. Operating results for the three months ended March 31, 2022 are not necessarily indicative of the results that may be expected for any future period or for the year ending December 31, 2021.

These unaudited condensed consolidated financial statements should be read in conjunction with the Company’s audited consolidated financial statements and the notes thereto for the year ended December 31, 2021.

MY SIZE, INC. AND ITS SUBSIDIARIES

Notes to Condensed Consolidated Interim Financial Statements (Unaudited)

U.S. dollars in thousands (except share data and per share data)

Note 2 - Significant Accounting Policies (cont.)

	b.	Significant Accounting Policies:

		The significant accounting policies followed in the preparation of these unaudited interim condensed consolidated financial statements are identical to those applied in the preparation of the latest annual financial statements, except the following new policies which ~~was~~were adopted following the business combination (see note 6):

1.~~Inventories~~

Inventories

Inventories are measured at the lower of cost or net realizable value. The cost of inventories comprises of the costs incurred in bringing the inventories to their present location and condition. Net realizable value is the estimated selling price in the ordinary course of business. At the point of the loss recognition, a new, lower-cost basis for that inventory is established, and subsequent changes in facts and circumstances do not result in the restoration or increase in that newly established cost basis.

2.~~Revenue Recognition~~

Revenue Recognition

Since the acquisition of Orgad (see note 6 - Business combination), the Company’s revenues are comprised of two main categories: (1) selling products to customers, and (2) licensing cloud-enabled software subscriptions, associated software maintenance and support.

Revenue from sale of products

Revenue from sale of products is recognized at the time the related performance obligation is satisfied by transferring a promised good to a customer. Revenue is recognized net of allowances for refunds and any taxes collected from customers, which are subsequently remitted to governmental authorities. Refunds are estimated at contract inception and updated at the end of each reporting period if additional information becomes available. Revenue is recognized when control of the product is transferred to the customer.

The Company maintains a returns policy that allows its customers to return product within a specified period of time. The estimate of the provision for returns is based upon historical experience with actual returns.

Revenue from licensing

The Company recognizes revenue in accordance with ASC Topic 606, Revenues from Contracts with Customers (“ASC 606”). A contract with a customer exists only when: the parties to the contract have approved it and are committed to perform their respective obligations, the Company can identify each party’s rights regarding the distinct goods or services to be transferred (“performance obligations”), the Company can determine the transaction price for the goods or services to be transferred, the contract has commercial substance and it is probable that the Company will collect the consideration to which it will be entitled in exchange for the goods or services that will be transferred to the customer.

~~Revenue from sale of products~~

MY SIZE, INC. AND ITS SUBSIDIARIES

Notes to Condensed Consolidated Interim Financial Statements (Unaudited)

U.S. dollars in thousands (except share data and per share data)

Note 2 - Significant Accounting Policies (cont.)

Principal versus Agent Considerations

The Company follows the guidance provided in ASC 606 for determining whether it is a principal or an agent in arrangements with customers, by assessing whether the nature of the Company’s promise is a performance obligation to provide the specified goods (principal) or to arrange for those goods to be provided by the other party (agent). With regard to products being sold by Orgad through Amazon, this determination involves judgment. The Company determined it is a principal, as it has determined that it controls the promised product before it is transferred to the end customers, it is primarily responsible for fulfilling the promise to provide the goods, and it has discretion in establishing prices. Therefore, the revenues are recorded on a gross basis.

Business combinations

3. ~~Business combinations~~

The Company applies the provisions of ASC 805, “Business Combination” and allocates the fair value of purchase consideration to the tangible assets acquired, liabilities assumed, and intangible assets acquired based on their estimated fair values. The excess of the fair value of purchase consideration over the fair values of these identifiable assets and liabilities is recorded as goodwill. When determining the fair values of assets acquired and liabilities assumed, the Company estimated the future expected cash flows from acquired platform from a market participant perspective, useful lives and discount rates. In addition, management makes significant estimates and assumptions, which are uncertain, but believed to be reasonable.

Significant estimates in valuing certain intangible assets include but are not limited to future expected cash flows from acquired ~~platform s~~platforms from a market participant perspective, useful lives and discount rates. Management’s estimates of fair value are based upon assumptions believed to be reasonable, but which are inherently uncertain and unpredictable and, as a result, actual results may differ from estimates.

Acquisition-related costs are recognized separately from the acquisition and are expensed as incurred.

Goodwill

4.~~Goodwill~~

Goodwill represents the excess of the purchase price over the fair value of the net tangible and intangible assets acquired in a business combination. Under ASC 350, “Intangible - Goodwill and Other”, goodwill is not amortized, but rather is subject to an annual impairment test.

ASC 350 requires goodwill to be tested for impairment at the reporting unit level at least annually, the fourth quarter, or between annual tests in certain circumstances, and written down when impaired. Goodwill is tested for impairment by comparing the fair value of the reporting unit with ~~its~~it carrying value.

ASC 350 allows an entity to first assess qualitative factors to determine whether it is necessary to perform the two-step quantitative goodwill impairment test. If the qualitative assessment does not result in a more likely than not indication of impairment, no further impairment testing is required. If it does result in a more likely than not indication of impairment, the two-step impairment test is performed. Goodwill is not deductible for income tax purposes. Goodwill is allocated to the fashion and equipment e-commerce platform segment.

Alternatively, ASC 350 permits an entity to bypass the qualitative assessment for any reporting unit and proceed directly to performing the first step of the goodwill impairment test. There were no impairment charges to goodwill during the period presented.

MY SIZE, INC. AND ITS SUBSIDIARIES

Notes to Condensed Consolidated Interim Financial Statements (Unaudited)

U.S. dollars in thousands (except share data and per share data)

Note 2 - Significant Accounting Policies (cont.)

Intangible assets

5. ~~Intangible assets~~

Intangible assets consist of identifiable intangible assets that the Company has acquired from previous business combinations. Intangible assets are recorded at costs, net of accumulated amortization. The Company amortizes its intangible assets reflecting the pattern in which the economic benefits of the intangible assets are consumed. When a pattern cannot be reliably determined, the Company uses a straight-line amortization method.

The estimated useful lives of the company’s intangible assets are as follows:

Schedule of Intangible Assets Estimated Useful Lives ~~of Intangible Assets~~

		years
Selling Platform		3

Each period the Company evaluates the estimated remaining useful lives of its intangible assets and whether events or changes in circumstances warrant a revision to the remaining period of amortization

~~c. Use of estimates:~~

Use of estimates:

The preparation of consolidated financial statements in conformity with GAAP requires us to make estimates and assumptions that affect the amounts reported and disclosed in the financial statements and the accompanying notes. Actual results could differ materially from these estimates.

MY SIZE, INC. AND ITS SUBSIDIARIES

Notes to Condensed Consolidated Interim Financial Statements (Unaudited)

U.S. dollars in thousands (except share data and per share data)

Note 3 - Financial Instruments

~~The expected volatility of the share prices reflects the assumption that the historical volatility of the share prices is reasonably indicative of expected future trends.~~

The carrying amounts of cash and cash equivalents, accounts receivable, other receivables, trade payables and accounts payable approximate their fair value due to the short-term maturities of such instruments.~~In addition, the carrying amounts of along term loan is approximate to its fair value because there was no change in the market conditions since its exceptions.~~

The Company holds share certificates in iMine Corporation (“iMine”) formerly known as Diamante Minerals, Inc., a publicly traded company on the OTCQB.

Due to sales restrictions on the sale of the iMine shares, the fair value of the shares was measured on the basis of the quoted market price for an otherwise identical unrestricted equity instrument of the same issuer that trades in a public market, adjusted to reflect the effect of the sales restrictions and is therefore, ranked as Level 2 assets.

Schedule of Significant Assets and Liabilities Measured at Fair Value on Recurring Basis

	~~March 31,~~September 30, 2022
	Fair value hierarchy
	Level 1		Level 2		Level 3
Financial assets

Investment in marketable securities (*)		-		80		-	-	94	-

	~~March 31,~~September 30, 2022
	Fair value hierarchy
	Level 1			Level 2			Level 3
Financial liabilities

Derivatives			-			28
							-
~~Derivatives~~		-			3			-

MY SIZE, INC. AND ITS SUBSIDIARIES

Notes to Condensed Consolidated Interim Financial Statements (Unaudited)

U.S. dollars in thousands (except share data and per share data)

Note 3 - Financial Instruments (Cont.)

December 31, 2021

Fair value hierarchy

Level 1

Level 2

Level 3

Financial assets

Investment in marketable securities (*)

108

~~108~~

(*)	For the nine and three-month periods ended ~~March 31,~~September 30, 2022 and 2021, the recognized gain (loss) (based on quoted market prices with a discount due to security restrictions on iMine shares) of the marketable securities was ($~~14)~~28) and $(17), and $46 and $4924, respectively.

	December 31, 2021
	Fair value hierarchy
	Level 1			Level 2			Level 3
Financial liabilities

Derivatives			-			2			-

~~Derivatives~~		-			2			-

Note 4 - Stock Based Compensation

The stock-based expense equity awards recognized in the financial statements for services received is related to Cost of Revenues, Research and Development, Sales and Marketing and General and Administrative expenses as shown in the following table:

Schedule of Stock ~~Options Granted to Non-Employees~~Based Compensation Expenses

Three months ended
March 31,

2022 2021

Stock-based compensation expense - Cost of Revenues 21 -
Stock-based compensation expense - Research and Development 12 61
Stock-based compensation expense - Sales and Marketing 39 25
Stock-based compensation expense - General and Administrative 42 57

Allocated share based compensation expense 114 143

	2022		2021		2022		2021
	Nine months ended September 30,				Three months ended September 30,
	2022		2021		2022		2021

Stock-based compensation expense – Cost of revenues		67		-		39		-
Stock-based compensation expense - Research and development		22		103		4		33
Stock-based compensation expense - Sales and marketing		115		164		57		71
Stock-based compensation expense - General and administrative		123		83		65		14

Stock-based compensation expense		327		350		165		118

Options issued to consultants:

In July 2019, the Company entered into a three-year agreement with a consultant (“Consultant14”) to provide services to the Company including assisting the Company to promote, market and sell the Company’s technology to potential customers. Pursuant to such agreement and in partial consideration for such consulting services, the Company agreed to issue to Consultant14 options to purchase up to 2,667 shares of the Company’s common stock upon execution of the agreement. The options are exercisable at $15.00 per share and shall vest in 3 equal instalments every twelve months starting July 2019. Unexercised options shall expire 4 years from the effective date.

MY SIZE, INC. AND ITS SUBSIDIARIES

Notes to Condensed Consolidated Interim Financial Statements (Unaudited)

U.S. dollars in thousands (except share data and per share data)

Note 4 - Stock Based Compensation (Cont.)

In addition, the Company agreed to issue to Consultant14 options to purchase up to 22,233 shares of the Company’s common stock upon execution of the agreement. The options are exercisable at $1.08 per share and shall vest in 4 equal instalments every six months starting September 2020. Unexercised options shall expire 5 years from the effective date.

During the nine and three-month period ended ~~March 31,2022~~September 30,2022 and 2021, an amount of $37 and $310, and none and $3 respectively, were recorded by the Company as stock-based equity awards with respect to ~~Consultants.~~Consultant 14.

Stock Option Plan for Employees:

In March 2017, the Company adopted the My Size, Inc. 2017 Equity Incentive Plan (the “2017 Employee Plan”) pursuant to which the Company’s Board of Directors may grant stock options to officers and key employees. The total number of options which may be granted to directors, officers, employees under this plan, is limited to 5,770,000 options. Stock options can be granted with an exercise price equal to or less than the stock’s fair market value at the date of grant.

On May 25, 2020, the compensation committee of the Board of Directors of the Company reduced the exercise price of outstanding options of employees and directors of the Company for the purchase of an aggregate of 140,237shares of common stock of the Company (with exercise prices ranging between $18.15and $9.15) to $1.04per share, which was the closing price for the Company’s common stock on May 22, 2020, and extended the term of the foregoing options for an additional one year from the original date of expiration. The incremental compensation cost resulting from the repricing was $53, and the expenses during the ~~three-month~~nine-month period ended ~~March 31,~~September 30, 2022 ~~were $~~2and ~~$1, respectively and the expenses during the three months ended March 31,~~ 2021 were $472 and ~~$4, respectively.~~$1.

On August 10, 2020, the Company’s shareholders approved an increase in the shares available for issuance under the 2017 Employee Plan from 200,000 to 1,450,000 shares. As a result, and pursuant to approval of the Company’s compensation committee that was contingent on the foregoing shareholder approval, the number of shares available for issuance under the Company’s 2017 Consultant Incentive Plan was reduced from 466,667 to 216,667 shares. On December 30, 2021, the Company’s shareholders approved an increase in the shares available for issuance under the 2017 Equity Incentive Plan from 1,450,000 shares to 5,770,000 shares.

On September 29, 2022, the Compensation Committee of the Company approved grants of restricted share awards under the Company’s 2017 Equity Incentive Plan to Ronen Luzon (CEO), Or Kles (CFO), Billy Pardo (COO), Ilia Turchinsky (CTO) and Ezequiel Javier Brandwain (CCO), pursuant to which were issued 2,500,000 restricted shares, 600,000 restricted shares, 600,000 restricted shares, 400,000 restricted shares and 300,000 restricted shares, respectively. Each restricted share awarded under section 102 Capital Gain Restricted Stock Award Agreement (the “Agreement”). The restricted shares shall vest in three equal installments on January 1, 2023, January 1, 2024 and January 1, 2025 for Ronen Luzon, Or Kles, Billy Pardo and Ilia Turchinsky and on January 27, 2023, January 27, 2024 and January 27, 2025 for Ezequiel Javier Brandwain, conditioned upon continuous employment with the Company, and subject to accelerated vesting upon a change in control of the Company.

On the same day, the Company granted five-year options to purchase up to 250,000 ordinary shares to other employees of the Company at an exercise price of $0.21 per share. The options vest in over three years in three equal portions from the vesting commencement date.

The fair value of each option award is estimated on the date of grant using the Binomial option-pricing model that used the weighted average assumptions in the following table. The risk free rate for the expected term of the option is based on the U.S. Treasury yield curve in effect at the time of grant.

Schedule of Fair Value Assumptions of Stock Options

	2022 grants
Dividend yield		0	%
Expected volatility		96.52	%
Risk-free interest		4.06	%
Contractual term of up to (years)		5
Suboptimal exercise multiple (NIS)		5

During the nine and three-month period ended ~~March 31,~~September 30, 2022, the Company ~~didn’t grant any~~granted 4,650,000 restricted stock and stock options under the 2017 Employee Plan, no options were exercised and options to purchase 51,873 shares of common stock, expired.

The total stock option compensation expense during the nine and three-month period ended ~~March 31,~~September 30, 2022 and 2021 which was recorded was $3153 and $~~136~~234, and $9 and $312, respectively.

MY SIZE, INC. AND ITS SUBSIDIARIES

Notes to Condensed Consolidated Interim Financial Statements (Unaudited)

U.S. dollars in thousands (except share data and per share data)

Note 5 - Contingencies and Commitments

On August 7, 2018, the Company commenced an action against North Empire LLC (“North Empire”) in the Supreme Court of the State of New York, County of New York for breach of a Securities Purchase Agreement (the “Agreement”) in which it is seeking damages in an amount to be determined at trial, but in no event less than $~~616,000~~616. thousands. On August 2, 2018, North Empire filed a Summons with Notice against the Company, also in the same Court, in which they allege damages in an amount of $11.4million arising from an alleged breach of the Agreement. On September 6, 2018 North Empire filed a Notice of Discontinuance of the action it had filed on August 2, 2018. On September 27, 2018, North Empire filed an answer and asserted counterclaims in the action commenced by the Company against them, alleging that the Company failed to deliver stock certificates to North Empire causing damage to North Empire in the amount of $10,958,589. North Empire also filed a third-party complaint against the Company’s CEO and now former Chairman of the Board asserting similar claims against them in their individual capacities. On October 17, 2018, the Company filed a reply to North Empire’s counterclaims. On November 15, 2018, the Company’s CEO and now former Chairman of the Board filed a motion to dismiss North Empire’s third-party complaint. On January 6, 2020, the Court granted the motion and dismissed the third-party complaint. Discovery has been completed and both parties have filed motions for summary judgment in connection with the claims and counterclaims. On December 30, 2021, the Court denied both My Size and North Empire’s motions for summary judgment, arguing there were factual issues to be determined at trial. On January 26, 2022, the Company filed a notice of appeal of the summary judgment decision. The ~~appeal must be fully perfected and~~Company filed ~~by July~~its appellant brief on or about October 26, 2022. On February 3, 2022, the Company filed a motion to reargue the Court’s decision denying the Company’s motion for summary judgment. On or about March 31, 2022, North Empire filed its opposition papers to the Company’s motion to reargue. ~~The return date on~~On or about September 12, 2022 the Court issued its decision and order denying the Company’s motion to ~~reargue has been adjourned~~reargue. North Empire is due to ~~May 23,~~file its opposing brief on or about December 7, 2022.

The Company believes it is more likely than not that the counterclaims will be denied.

On July 5, 2021, the Company was served with a legal complaint filed by Fidelity Venture Capital Ltd. and Dror Atzmon in the Magistrate’s Court in Tel Aviv for a monetary award in an amount of NIS 1,436,679~~(approximately~~ (approximately $~~450,000~~450) and a declaratory relief. The plaintiffs allege that the Company breached its contractual obligations to pay them for services allegedly rendered to the Company by the plaintiffs under a certain consulting agreement dated July 2, 2014, in an amount of NIS 819,000~~(approximately~~ (approximately $~~256,000~~256). Additionally, the plaintiffs allege that the Company should compensate them for losses allegedly incurred by them following their investment in the Company’s shares issued under a certain private offering. In the alternative, the plaintiffs move that the court will declare the investment agreement void with full restitution of plaintiffs’ original investment in an amount of NIS 1,329,650~~(approximately~~ (approximately $~~415,000~~415). The Company filed its statement of defense on October 25, 2021. The first court preliminary hearing was held on March 1, 2022. Following the first preliminary hearing and the Court’s comments and recommendation, the plaintiffs filed a motion to strike out the claim without prejudice. On March 8, 2022 the Court ordered dismissal without prejudice of the claim. The Court also ruled that to the extent the plaintiffs will not move within 7 days to revise their motion do dismiss their claim “with prejudice”, the Company will be entitled to request an order for costs. On April 11, 2022 the Court ordered the plaintiffs to pay the Company’s costs in the amount of NIS 15,000, within 30 days.

MY SIZE, INC. AND ITS SUBSIDIARIES

Notes to Condensed Consolidated Interim Financial Statements (Unaudited)

U.S. dollars in thousands (except share data and per share data)

Note 6 – Business Combination

Acquisition of Orgad

~~Acquisition of Orgad~~

On February 7, 2022, the Company acquired 100% of the shares and voting interests in Orgad an omnichannel e-commerce platform. The acquisition was designed to create an additional revenue stream for the Company by becoming a direct e-commerce seller while leveraging the synergies between MySizeID and Orgad’s e-commerce platform.

The results of operations of Orgad have been included in the consolidated financial statements since the acquisition date of February 7, 2022. Orgad revenues included in the Company’s consolidated statement of operations from February 7, 2022 through ~~March 31,~~September 30, 2022 were $~~360,113~~1,797 and for the three-month period ended September 30, 2022 were $685. If the acquisition had occurred on January 1, 2021, management estimates that the consolidated pro forma revenues for the year would have been $2,768~~thousand,~~, and the net loss would have been $2,272 ~~thousand~~

(a)

Consideration transferred

The following table summarizes the acquisition date fair value of each major class of consideration:

Schedule of Fair ~~Value~~value of the Acquisition

		USD
		Thousands
Cash (*)	^(*)		~~300,000~~300
Issuance of shares of common stock (~~1,395,025~~ 1,743,781shares) (**)	^(**)			~~457,000~~457
Total consideration transferred			~~757,000~~757

	(*)	The cash payment is subject to working capital adjustments.

	(**)	Quoted price as of the acquisition date

In addition, the Company agreed to pay to the former owners of Orgad, on the two-year and the three-year anniversary of the closing, $350,000in each of these years provided that in the case of the second and third ~~installments~~instalments certain revenue targets are met and subject further to certain downward post-closing adjustment. Furthermore, ~~1,395,024~~ 1,743,781shares of common stock will be issued in eight equal quarterly instalments until the lapse of two years from closing. Additional earn-out payments of 10% of the operating profit of Orgad for the years 2022 and 2023 will also be paid. All of these payments are subject to the former owners being actively engaged with Orgad at the date such payment is due, and therefore were not taken as part of the consideration for the business combination.

During the nine and three-month period ended ~~March 31,2022~~September 30, 2022 an amount of $83328 and $72201 was recorded byin respect of the ~~Company as expenses, with~~cash instalments respectively, and $267 and $156 in respect ~~to the future grants and payments.~~

of stocks issuance, respectively.

(b)

Identifiable assets acquired and liabilities assumed

Under the preliminary purchase price allocation, the Company ~~allocates~~allocated the purchase price to tangible and identified intangible assets acquired and liabilities assumed based on the preliminary estimates of their fair values, which were determined using generally accepted valuation techniques based on estimates and assumptions made by management at the time of the acquisition. Such estimates are subject to change during the measurement period which is not expected to exceed one year. The purchase price allocation was not finalized duo to examination of the net working capital of Orgad at the acquisition date. Any adjustments to the preliminary purchase price allocation identified during the measurement period will be recognized in the period in which the adjustments are determined.

MY SIZE, INC. AND ITS SUBSIDIARIES

Notes to Condensed Consolidated Interim Financial Statements (Unaudited)

U.S. dollars in thousands (except share data and per share data)

Note 6 – Business Combination (Cont.)

The following table summarizes the preliminary fair value of assets acquired and liabilities assumed as of the acquisition date:

Schedule of Fair Value of Assets Acquired and Liabilities

	Thousands USD
Cash and Cash Equivalent		0
Trade receivables		89
Other receivables		239
Inventory		864
Fixed assets		55
Long-term deposits		31
Selling platform (*)		378
Goodwill		268
Short-term credit		(181	)
Trade payables		(660	)
Other payables		(101	)
Long-term loan		(138	)
Deferred Taxes		(87	)
Total ~~identifiable~~ net assets acquired		757

(*)

The estimated useful ~~lives~~life of the selling platform ~~are~~is 3three years. During the nine and three-month period ended ~~March 31,2022~~September 30,2022 an amount of $2184 and $32 was recorded ~~by the Company as an expense.~~in respect of amortization expenses.

(c)

Acquisition-related costs

The Company incurred transaction costs of approximately $55 ~~thousand~~ and none during the ~~3-month~~nine-month and three-month period ended ~~March 31,~~September 30, 2022 which were included in general and administrative expenses in the consolidated statements of income (loss), (the total amount recorded during the first quarter of the year).

MY SIZE, INC. AND ITS SUBSIDIARIES

Notes to Condensed Consolidated Interim Financial Statements (Unaudited)

U.S. dollars in thousands (except share data and per share data)

Note 7 – Operating Segments

~~The Company’s~~As a result of the business combination in the reporting period (see note 6), the Company has two reportable ~~operating segments are~~segments: (i) fashion and equipment e-commerce platform, ~~see note 6, regarding business combination~~ and (ii) SaaS based innovative artificial intelligence driven measurement solutions. The fashion and equipment e-commerce platform which represent Orgad’s activity that was acquired by the Company, mainly operates on Amazon. The SaaS based innovative artificial intelligence driven measurement solutions, or SaaS Solutions operating segment consists of My Size Inc and My Size Israel.

Information related to the operations of the Company’s reportable operating segments is set forth below:

Schedule of Reportable Operating Segments

Fashion and equipment e-commerce platform
SaaS
Solutions
Total
For the three months ended March 31, 2022
Revenue 360 44 404
Operating loss (income)
(32 ) 2,137 2,105

	Fashion and equipment e-commerce platform			SaaS Solutions			Total
For the nine months ended September 30, 2022
Revenue		1,797			134			1,931
Operating (loss) income		(215	)		(5,517	)		(5,732	)

For the three months ended September 30, 2022
Revenue		685			41			726
Operating (loss) income		(286	)		(1,689	)		(1,975	)

Fashion and equipment e-commerce platform

SaaS

Solutions

For September 30, 2022:

Assets

1,697

6,494

Note 8 – Significant events during the reporting period

	1.	In July 2022, Amazon deactivated Orgad’s Amazon U.S. store as a result of complaints submitted due to an error in the listed manufacturer of certain products on Orgad’s store. Orgad resolved the complaints and the account was reinstated during September. During the deactivation period, Orgad generated revenues through other sales channels.
	2.	In August 2022, the Company established a joint venture (“JV”) in Brazil with Santista Têxtil. The Company holds 51% and Santista Têxtil holds 49% of the JV. The purpose of the JV is to serve the Brazilian market according to the business plan that was set. Both parties agree to make an initial investment in the JV of 1 million BRL per the holding percentage. As of the reporting date, the JV is in process of establishing its operation.

Note 9 – Subsequent events

Fashion and equipment e-commerce platform
SaaS
Solutions
For March 31, 2022:
Assets 1,588 10,690

On October 7, 2022, the Company entered into Share Purchase Agreement (the “Agreement”) with the five shareholders of Naiz Fit (the “Sellers”), pursuant to which the Sellers agreed to sell to the Company all of the issued and outstanding shares of Naiz Bespoke Technologies, S.L., a limited liability company incorporated under the laws of Spain (“Naiz”). The acquisition of Naiz was completed on October 11, 2022.

In consideration of the purchase of the shares of Naiz, the agreement provides that the Sellers are entitled to receive (i) an aggregate amount of 6,000,000 shares (the “Equity Consideration”) of the Company’s common stock (the “Shares”), representing in the aggregate, immediately prior to the issuance of such shares at the closing of the transaction, not more than 19.9% of the issued and outstanding Shares and (ii) up to US$2,050,000 in cash (the “Cash Consideration”).

The Company shall make an additional cash payment (the “Shortfall Value”) of $459,240 to the Sellers within 45 days of the Company’s receipt of Naiz’s 2025 audited financial statements; provided that certain revenue targets are met.

The Cash Consideration will be paid to the Sellers in five installments, according to the following payment schedule: (i) US$500,000 at closing, (ii) up to US$500,000 within 45 days of the Company’s receipt of Naiz’s 2022 audited financial statements, (iii) up to US$350,000 within 45 days of the Company’s receipt of Naiz’s unaudited financial statements for the six months ended June 30, 2023, (iv) up to US$350,000 within 45 days of the Company’s receipt of Naiz’s unaudited financial statements for the six months ended December 31, 2023, and (v) up to US$350,000 within 45 days of the Company’s receipt of Naiz’s 2024 audited financial statements; provided that in the case of the second, third, fourth and fifth installments certain revenue targets are met.

The payment of the second, third, fourth and fifth cash installments are further subject to the continuing employment or involvement of two of the shareholders which holds key position by or with Naiz at the date such payment is due (except if a Key Person is terminated from Naiz due to a Good Reason (as defined in the Agreement).

The required information for purchase price allocation in accordance with the FASB ASC Topic 805 is not fully presented because the initial accounting of the business combination not yet completed as of the date of the financial statements, due to the short period since acquisition and since the acquiree accounting records are not yet final.

Item 2. Management’s Discussion and Analysis of Financial Condition and Results of Operations.

The following discussion and analysis ~~provides~~provide information that we believe to be relevant to an assessment and understanding of our results of operations and financial condition for the periods described. This discussion should be read together with our condensed consolidated interim financial statements and the notes to the financial statements, which are included in this Quarterly Report on Form 10-Q. This information should also be read in conjunction with the information contained in our Annual Report on Form 10-K for the year ended December 31, 2021, filed with the Securities and Exchange Commission on March 31, 2022, or the Annual Report, including the consolidated annual financial statements as of December 31, 2021, and their accompanying notes included therein.

This Quarterly Report on Form 10-Q contains certain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, or the Securities Act, and Section 21E of the Securities Exchange Act of 1934, as amended. Any statements in this Quarterly Report on Form 10-Q about our expectations, beliefs, plans, objectives, assumptions or future events or performance are not historical facts and are forward-looking statements. These statements are often, but not always, made through the use of words or phrases such as “believe,” “will,” “expect,” “anticipate,” “estimate,” “intend,” “plan” and “would.” For example, statements concerning financial condition, possible or assumed future results of operations, growth opportunities, industry ranking, plans and objectives of management, markets for our common stock and future management and organizational structure are all forward-looking statements. Forward-looking statements are not guarantees of performance. They involve known and unknown risks, uncertainties and assumptions that may cause actual results, levels of activity, performance or achievements to differ materially from any results, levels of activity, performance or achievements expressed or implied by any forward-looking statement.

Any forward-looking statements are qualified in their entirety by reference to the risk factors discussed throughout this Quarterly Report on Form 10-Q. Some of the risks, uncertainties and assumptions that could cause actual results to differ materially from estimates or projections contained in the forward-looking statements include but are not limited to:

	●	our history of losses and needs for additional capital to fund our operations and our inability to obtain additional capital on acceptable terms, or at all;

	●	our ability to continue as a going concern;

	●	risks related to the COVID-19 pandemic;

	●	the new and unproven nature of the measurement technology markets;

	●	our ability to achieve customer adoption of our products;

	●	our dependence on assets we purchased from a related party and the risk that such assets may in the future be repurchased;

	●	our ability to enhance our brand and increase market awareness;

	●	our ability to introduce new products and continually enhance our product offerings;

	●	the success of our strategic relationships with third parties;

	●	information technology system failures or breaches of our network security;

	●	competition from competitors;

	●	our reliance on key members of our management team;

	●	current or future litigation; and

	●	the impact of the political and security situation in Israel on our business.

The foregoing list sets forth some, but not all, of the factors that could affect our ability to achieve results described in any forward-looking statements. You should read this Quarterly Report on Form 10-Q and the documents that we reference herein and have filed as exhibits to the Quarterly Report on Form 10-Q completely and with the understanding that our actual future results may be materially different from what we expect. You should assume that the information appearing in this Quarterly Report on Form 10-Q is accurate as of the date hereof. Because the risk factors referred to on page 12 of our Annual Report, could cause actual results or outcomes to differ materially from those expressed in any forward-looking statements made by us or on our behalf, you should not place undue reliance on any forward-looking statements. Further, any forward-looking statement speaks only as of the date on which it is made, and we undertake no obligation to update any forward-looking statement to reflect events or circumstances after the date on which the statement is made or to reflect the occurrence of unanticipated events. New factors emerge from time to time, and it is not possible for us to predict which factors will arise. In addition, we cannot assess the impact of each factor on our business or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. ~~We qualify all of the information presented in this Quarterly Report on Form 10-Q, and particularly our forward-looking statements, by these cautionary statements.~~

Unless the context otherwise requires, all references to “we,” “us,” “our” or “the Company” in this Quarterly Report on Form 10-Q are to My Size, Inc. a Delaware corporation, and its subsidiaries, including MySize Israel 2014 Ltd, Topspin Medical (Israel) Ltd, Orgad International Marketing Ltd., or Orgad, ~~and~~ My Size ~~LLC.~~LLC and Naiz Bespoke Technologies, S.L taken as a whole.

Overview

We are a creator of mobile device measurement solutions that has developed innovative solutions designed to address shortcomings in multiple verticals, including the e-commerce fashion/apparel, shipping/parcel and do it yourself, or DIY, industries. Utilizing our sophisticated algorithms within our proprietary technology, we can calculate and record measurements in a variety of novel ways, and most importantly, increase revenue for businesses across the globe.

Our solutions can be utilized to accurately take measurements of a variety of items via a mobile device. By downloading the application to a smartphone, the user is then able to run the mobile device over the surface of an item the user wishes to measure. The information is then automatically sent to a cloud-based server where the dimensions are calculated through our proprietary algorithms, and the accurate measurements (+ or - 2 centimeters) are then sent back to the user’s mobile device. We believe that the commercial applications for this technology are significant in many areas.

Currently, we are mainly focusing on the e-commerce fashion/apparel industry. In addition, our solutions address the shipping/parcel and DIY uses markets.

While we rollout our products to major retailers and apparel companies, there is a lead time for new customers to ramp up before we can recognize revenue. This lead time varies between customers, especially when the customer is a tier 1 retailer, where the integration process may take longer. Generally, first we integrate our product into a customer’s online platform, which is followed by piloting and implementation, and, assuming we are successful, commercial roll-out, all of which takes time before we expect it to impact our financial results in a meaningful way. While we have begun generating initial sales revenue, we do not expect to generate meaningful revenue during the upcoming quarters. Because of the numerous risks and uncertainties associated with the success of our market penetration and our dependence on the extent to which MySizeID is adopted and utilized, we are unable to predict the extent to which we will recognize revenue. We may be unable to successfully develop or market any of our current or proposed products or technologies, those products or technologies may not generate any revenues, and any revenues generated may not be sufficient for us to become profitable or thereafter maintain profitability.

Orgad Acquisition

On February 7, 2022, My Size Israel 2014 Ltd, or My Size Israel, entered into a Share Purchase Agreement, or the Orgad Agreement, with Amar Guy Shalom and Elad Bretfeld, or the Orgad Sellers, pursuant to which the Orgad Sellers agreed to sell to My Size Israel all of the issued and outstanding equity of Orgad.

Orgad operates an omnichannel e-commerce platform engaged in online retailing in the global market. It operates as a third-party seller on Amazon.com, eBay and others. Orgad currently manages more than 1,000 stock-keeping units, or SKUs, mainly in fashion, apparel and shoes, but is capable of managing tens of thousands of SKUs.

The Orgad Sellers are the sole title and beneficial owners of 100% of the shares of Orgad. In consideration of the shares of Orgad, the Orgad Sellers are entitled to receive (i) up to $1,000,000 in cash, or the Orgad Cash Consideration, (ii) an aggregate of 2,790,049 shares, or the Orgad Equity Consideration, of ~~the~~ our common stock, and (iii) earn-out payments of 10% of the operating profit of Orgad for the years 2022 and 2023. The transaction closed on the same day.

The Orgad Cash Consideration is payable to the Orgad Sellers in three installments, according to the following payment schedule: (i) $300,000 which we paid upon closing, (ii) $350,000 payable on the two-year anniversary of the closing, and (iii) $350,000 payable on the three-year anniversary of the ~~closing;~~closing, provided that in the case of the second and third installments certain revenue targets are met and subject further to certain downward post-closing adjustment.

The Equity Consideration is payable to the Orgad Sellers according to the following payment schedule: (i) 1,395,025 shares were issued at closing, and (ii) ~~and~~ 1,395,024 shares will be issued in eight equal quarterly installments until the lapse of two years from closing, subject to certain downward post-closing adjustment.

The payment of the second and third cash installments, the equity installments and the earn out are further subject in each case to the Orgad Sellers being actively engaged with Orgad at the date such payment is due (except if the Orgad Sellers resign due to reasons relating to material reduction of salary or adverse change in their position with Orgad or its affiliates).

In connection with the Orgad Agreement, each of the Orgad Sellers entered into employment agreements with Orgad and six-month lock-up agreements with us.

Naiz Bespoke Technologies Acquisition

On October 7, 2022, My Size, Inc., or My Size, entered into a Share Purchase Agreement, or the Naiz Agreement, with Borja Cembrero Saralegui, or Borja, Aritz Torre Garcia, or Aritz, Whitehole, S.L., or Whitehole, Twinbel, S.L., or Twinbel and EGI Acceleration, S.L., or EGI. Each of Borja, Aritz, Whitehole, Twinbel and EGI shall be referred to as the Naiz Sellers herein. Pursuant to the Naiz Agreement, the Naiz Sellers agreed to sell to My Size all of the issued and outstanding equity of Naiz, a limited liability company incorporated under the laws of Spain. The acquisition of Naiz was completed on October 11, 2022.

~~Important Information about COVID-19~~

In consideration of the purchase of the shares of Naiz, the Naiz Agreement provided that the Naiz Sellers are entitled to receive (i) an aggregate of 6,000,000 shares, or the Naiz Equity Consideration, of My Size common stock, or the Shares, representing in the aggregate, immediately prior to the issuance of such shares at the closing of the transaction, not more than 19.9% of the issued and outstanding Shares and (ii) up to US$2,050,000 in cash, the Naiz Cash Consideration.

The Naiz Equity Consideration was issued to the Naiz Sellers at closing of the transaction of which 2,365,800 shares of My Size common stock were issued to Whitehole constituting 6.6% of our outstanding shares following such issuance. The Naiz Agreement also provides that, in the event that the actual value of the Naiz Equity Consideration (based on the average closing price of the Shares on the Nasdaq Capital Market over the 10 trading days prior to the closing of the transaction, or the Equity Value Averaging Period) is less than US$1,650,000, My Size shall make an additional cash payment, or the Shortfall Value to the Naiz Sellers within 45 days of our receipt of Naiz’s 2025 audited financial statements; provided that certain revenue targets are met. Following the Equity Value Averaging Period, it was determined that the Shortfall Value is US$459,240.

The Naiz Cash Consideration is payable to the Naiz Sellers in five installments, according to the following payment schedule: (i) US$500,000 at closing, (ii) up to US$500,000 within 45 days of My Size’s receipt of Naiz’s 2022 audited financial statements, (iii) up to US$350,000 within 45 days of My Size’s receipt of Naiz’s unaudited financial statements for the six months ended June 30, 2023, (iv) up to US$350,000 within 45 days of My Size’s receipt of Naiz’s unaudited financial statements for the six months ended December 31, 2023, and (v) up to US$350,000 within 45 days of My Size’s receipt of Naiz’s 2024 audited financial statements; provided that in the case of the second, third, fourth and fifth installments certain revenue targets are met.

The payment of the second, third, fourth and fifth cash installments are further subject to the continuing employment or involvement of Borja and Aritz, or the Key Persons, by or with Naiz at the date such payment is due (except if a Key Person is terminated from Naiz due to a Good Reason (as defined in the Naiz Agreement).

The Naiz Agreement contains customary representations, warranties and indemnification provisions. In addition, the Naiz Sellers will be subject to non-competition and non-solicitation provisions pursuant to which they agree not to engage in competitive activities with respect to My Size’s business.

In connection with the Naiz Agreement, (i) each of the Naiz Sellers entered into six-month lock-up agreements, or the Lock-Up Agreement, with My Size, (ii) Whitehole, Twinbel and EGI entered into a voting agreement, or the Voting Agreement, with My Size and (iii) each of the Key Persons entered into employment agreements and services agreements with Naiz.

The Lock-Up Agreement provides that each Naiz Seller will not, for the six-month period following the closing of the transaction, (i) offer, pledge, sell, contract to sell, sell any option, warrant or contract to purchase, purchase any option, warrant or contract to sell, grant any option, right or warrant to purchase, or otherwise transfer or dispose of, directly or indirectly, any Shares or any securities convertible into or exercisable or exchangeable for Shares in each case, that are currently or hereafter owned of record or beneficially (including holding as a custodian) by such Naiz Seller, or publicly disclose the intention to make any such offer, sale, pledge, grant, transfer or disposition; or (ii) enter into any swap, short sale, hedge or other agreement that transfers, in whole or in part, any of the economic consequences of ownership of such Naiz Seller’s Shares regardless of whether any such transaction described in clause (i) or this clause (ii) is to be settled by delivery of Shares or such other securities, in cash or otherwise. The Lock-Up Agreement also contains an additional three-month “dribble-out” provision that provides following the expiration of the initial six-month lock-up period, without My Size’s prior written consent (which My Size shall be permitted to withhold at its sole discretion), each Naiz Seller shall not sell, dispose of or otherwise transfer on any given day a number of Shares representing more than the average daily trading volume of the Shares for the rolling 30 day trading period prior to the date on which such Seller executes a trade of the Shares.

~~In late 2019,~~The Voting Agreement provides that the voting of any Shares held by each of Whitehole, Twinbel and EGI, or the Naiz Acquisition Stockholders, will be exercised exclusively by a ~~novel strain~~proxy designated by My Size’s board of COVID-19, also known as coronavirus, was reported in Wuhan, China. While initially the outbreak was largely concentrated in China, it spread globally. Many countries around the world, including in Israel, havedirectors from time to time, ~~significant governmental measures implemented~~or the Proxy, and that each Naiz Acquisition Stockholder will irrevocably designate and appoint the then-current Proxy as its sole and exclusive attorney-in-fact and proxy to ~~control~~vote and exercise all voting right with respect to the ~~spread~~Shares held by each Naiz Acquisition Stockholder. The Voting Agreement also provides that, if the voting power held by the Proxy, taking into account the proxies granted by the Naiz Acquisition Stockholders and the Shares owned by the Proxy, represents 20% or more of the ~~virus, including temporary closure~~voting power of ~~businesses, severe restrictions~~My Size’s stockholders that will vote on ~~travel and~~an item, or the ~~movement~~Voting Power, then the Proxy shall vote such number of ~~people, and~~Shares in excess of 19.9% of the Voting Power in the same proportion as the Shares that are voted by My Size’s other ~~material limitations~~stockholders. The Voting Agreement will terminate on the ~~conduct~~earliest to occur of ~~business. These measures have resulted in work stoppages and~~(i) such time that such Naiz Acquisition Stockholder no longer owns the Shares, (ii) the sale of all or substantially all of the assets of My Size or the consolidation or merger of My Size with or into any other disruptions. We implemented remote working and work place protocols for our employees in accordance with Israeli government requirements. In addition, while we have seen an increased demand for MySizeID, the COVID-19 pandemic has had a particularly adverse impact on the retail industry and this has resulted in an adverse impact on our marketing and sales activities. For example, we have three ongoing pilots with international retailers that have been halted, we are unable to participate physically in industry conferences, our ability to meet with potential customers is limited, and in certain instances sales processes have been delayed or cancelled. The extentbusiness entity pursuant to which ~~COVID-19 continues~~stockholders of My Size prior to ~~impact our operations will depend on future developments, which are highly uncertain and cannot be predicted with confidence, including the duration and severity~~such consolidation or merger hold less than 50% of the ~~outbreak,~~voting equity of the surviving or resulting entity, (iii) the liquidation, dissolution or winding up of the business operations of My Size, and (iv) the ~~actions that may be required~~filing or consent to ~~contain COVID-19~~filing of any bankruptcy, insolvency or ~~treat its impact.~~reorganization case or proceeding involving My Size or otherwise seeking any relief under any laws relating to relief from debts or protection of debtors.

Operations in Russia

In addition to our Israel operations, we have operations in Russia through our wholly owned subsidiary, My Size LLC. Specifically, we undertake some of our sales and marketing using personnel located in Russia. To date, the invasion of Ukraine by Russia has not had a material impact on our business.

Results of Operations

The table below provides our results of operations for the periods indicated.

Three months ended
March 31

2022 2021
(dollars in thousands)
Revenues $ 404 $ 27
Cost of revenues (251 ) -
Gross profit 153 27
Research and development expenses (412 ) (373 )
Sales and marketing (959 ) (546 )
General and administrative (887 ) (624 )
Operating loss (2,105 ) (1,516 )
Financial income (expenses), net (83 ) 59
Net loss $ (2,188 ) $ (1,457 )

	Three months ended September 30						Nine months ended September 30
	2022			2021			2022			2021
	(dollars in thousands)						(dollars in thousands)
Revenues	$	726		$	31		$	1,931		$	88
Cost of revenues		(877	)		-			(1,607	)		-
Gross profit		(151	)		31			324			88
Research and development expenses		(350	)		(462	)		(1,152	)		(3,842	)
Sales and marketing		(672	)		(521	)		(2,526	)		(1,798	)
General and administrative		(802	)		(1,074	)		(2,378	)		(2,303	)
Operating loss		(1,975	)		(2,026	)		(5,732	)		(7,855	)
Financial income (expenses), net		(51	)		18			(198	)		50
Net loss	$	(2,026	)	$	(2,008	)	$	(5,930	)	$	(7,805	)

Nine and Three Months Ended ~~March 31,~~September 30, 2022 Compared to Nine and Three Months Ended ~~March 31,~~September 30, 2021

Revenues

We started to generate revenue in 2019 and we expect to incur additional losses to increase our sales and marketing efforts and to perform further research and development activities. Our revenues for the ~~three~~nine months ended ~~March 31,~~September 30, 2022 amounted to ~~$404,000~~$1,931,000 compared to ~~$27,000~~$88,000 for the nine months ended September 30, 2021. Our revenues for the three months ended ~~March 31,~~September 30, 2022 amounted to $726,000 compared to $31,000 for the three months ended September 30, 2021. The increase was primarily attributable to ~~$360,000~~$1,797,000 in revenue generated from Orgad from February 7, 2022, the date of closing of the Orgad acquisition, or the Acquisition Date, through to the end of the ~~first~~third quarter 2022 and to $685,000 in revenue generated from Orgad for the three months ended September 30, 2022.

Cost Of Revenues

Our cost of revenues expenses for the nine and three months ended ~~March 31,~~September 30, 2022 amounted to ~~$251,000~~$1,607,000 and $877,000, respectively, compared to none for the nine and three months ended ~~March 31,~~September 30, 2021. The cost of revenues includes cash and equity liabilities expenses in the amount of $149,000 and $89,000 for the nine and three months ended September 30, 2022 respectively. The increase in comparison with the corresponding period was due to the cost of goods of the revenues generated from Orgad’s operations.

Research and Development Expenses

Our research and development expenses for the ~~three~~nine months ended ~~March 31,~~September 30, 2022 amounted to ~~$412,000~~$1,152,000 compared to ~~$373,000~~$3,842,000 for the ~~three~~nine months ended ~~March 31,~~September 30, 2021. The ~~increase~~decrease in comparison with the corresponding period primarily resulted from share-based payment in the amount of $2,618,000 that was ~~mainly due~~recorded in the corresponding period attributed to ~~an increase~~the share issuance to Shoshana Zigdon under the Amendment to Purchase Agreement dated May 26, 2021, and a decrease in shared based ~~expenses.~~expenses to employees.

Our research and development expenses for the three months ended September 30, 2022 amounted to $350,000 compared to $462,000 for the three months ended September 30, 2021. The decrease in comparison with the corresponding period primarily resulted from share-based payment to employees.

Sales and Marketing Expenses

Our sales and marketing expenses for the ~~three~~nine months ended ~~March 31,~~September 30, 2022 amounted to ~~$959,000~~$2,526,000 compared to ~~$546,000~~$1,798,000 for the ~~three~~nine months ended ~~March 31,~~September 30, 2021. The increase in comparison with the corresponding period was mainly due to the hiring of new employees and expenses associated with Orgad activities, offset by a reduction in share-based payment expenses to employees and ~~events and travel expenses.~~

consultants.

~~General~~

Our sales and ~~Administrative Expenses~~

~~Our general and administrative~~marketing expenses for the three months ended ~~March 31,~~September 30, 2022 amounted to ~~$887,000~~$672,000 compared to ~~$624,000~~$521,000 for the three months ended ~~March 31,~~September 30, 2021. The increase in comparison with the corresponding period was mainly due to expenses associated with Orgad activities, offset by a reduction in share-based payment expenses to employees and consultants.

General and Administrative Expenses

Our general and administrative expenses for the nine months ended September 30, 2022 amounted to $2,378,000 compared to $2,303,000 for the nine months ended September 30, 2021. The increase in comparison with the corresponding period was mainly due to expenses associated with Orgad activities offset by a decrease in insurance expenses and professional services ~~attributed~~expenses.

Our general and administrative expenses for the three months ended September 30, 2022 amounted to $802,000 compared to $1,074,000 for the three months ended September 30, 2021. The decrease in comparison with the corresponding period was mainly due to a decrease in insurance offset by an increase in expenses associated with Orgad ~~acquisition and salaries of Orgad management.~~

activities.

Operating Loss

As a result of the foregoing, for the nine months ended September 30, 2022, our operating loss was $5,732,000 a decrease of $2,123,000 compared to our operating loss for the nine months ended September 30, 2021 of $7,855,000.

As a result of the foregoing, for the three months ended ~~March 31,~~September 30, 2022, our operating loss was ~~$2,105,000 an increase~~$1,975,000 a decrease of ~~$589,000~~$51,000 compared to our operating loss for the three months ended ~~March 31,~~September 30, 2021 of ~~$1,516,000.~~$2,026,000.

Financial Income (Expenses), Net

Our financial expense, net for the ~~three~~nine months ended ~~March 31,~~September 30, 2022 amounted to ~~$83,000~~$198,000 compared to financial income of ~~$59,000~~$50,000 for the ~~three~~nine months ended ~~March 31,~~September 30, 2021. During the ~~three~~nine months ended ~~March 31,~~September 30, 2022, we had financial expenses mainly from exchange rate differences and revaluation of investment in marketable securities whereas in the corresponding period we had financial income ~~of $59,000~~ primarily due revaluation of investment in marketable securities.

Our financial expense, net for the three months ended September 30, 2022 amounted to $51,000 compared to financial income of $18,000 for the three months ended September 30, 2021. During the three months ended September 30, 2022, we had financial income mainly from exchange rate differences and revaluation of investment in marketable securities whereas in the corresponding period we had financial expenses primarily due revaluation of investment in marketable securities and exchange rate differences offset in income from revaluation of derivative.

Net Loss

As a result of the foregoing, our net loss for the nine months ended September 30, 2022 was $5,930,000, compared to a net loss of $7,805,000 for the nine months ended September 30, 2021. The decrease in the net loss was mainly due to the reasons mentioned above.

As a result of the foregoing, our net loss for the three months ended ~~March 31,~~September 30, 2022 was ~~$2,188,000,~~$2,026,000, compared to a net loss of ~~$1,457,000~~$2,008,000 for the three months ended ~~March 31,~~September 30, 2021. The decrease in the net loss was mainly due to the reasons mentioned above.

Liquidity and Capital Resources

Since our inception, we have funded our operations primarily through public and private offerings of debt and equity in the State of Israel and in the U.S.

As of ~~March 31,~~September 30, 2022, we had cash, cash equivalents, and restricted cash of ~~$8,112,000~~$4,622,000 compared to $10,943,000 of cash, cash equivalents and restricted cash as of December 31, 2021. This decrease primarily resulted from our operating activities, the acquisition of Orgad, ~~intercompany loans~~and resources that ~~was~~were deployed to grow Orgad’s business.

Cash used in operating activities amounted to ~~$2,579,000~~$5,858,000 for the ~~three~~nine months ended ~~March 31,~~September 30, 2022, compared to ~~$1,271,000~~$3,984,000 for the ~~three~~nine months ended ~~March 31,~~September 30, 2021. The increase in cash used in operating activities was mainly due to the acquisition of Orgad and working capital.

Net cash used in investing activities was ~~$321,000~~$327,000 for the ~~three~~nine months ended ~~March 31,~~September 30, 2022, compared to cash ~~used in~~provided by investing activities of ~~$3,000~~$172,000 for the ~~three~~nine months ended ~~March 31,~~September 30, 2021. The increase from the corresponding period was mainly due to the acquisition of ~~Orgad.~~Orgad offset by changes in restricted deposits that occurred in the nine months ended September 30, 2022.

Net cash used in financing activities was $39,000 for the nine months ended September 30, 2022, compared to cash provided by financing activities ~~was $7,000~~of $5,857,000 for the ~~three~~nine months ended ~~March 31, 2021, compared to $5,369,000 for the three months ended March 31,~~September 30, 2021. The cash flow from financing activities for the ~~three~~nine months ended ~~March 31,~~September 30, 2021 resulted from the public offerings that occurred in January 2021 and March 2021 and from proceeds that were received from an investor for warrants that were exercised.

2124

We do not have any material commitments for capital expenditures during the next twelve months.

We expect that we will continue to generate losses and negative cash flows from operations for the foreseeable future. Based on the projected cash flows and cash balances as of ~~March 31,~~September 30, 2022, we believe our existing cash will be sufficient to fund operations for a period less than 12 months. As a result, there is substantial doubt about our ability to continue as a going concern. We will need to raise additional capital, which may not be available on reasonable terms or at all. Additional capital would be used to accomplish the following:

	●	finance our current operating expenses;

	●	pursue growth opportunities;

	●	hire and retain qualified management and key employees;

	●	respond to competitive pressures;

	●	comply with regulatory requirements; and

	●	maintain compliance with applicable laws.

Current conditions in the capital markets are such that traditional sources of capital may not be available to us when needed or may be available only on unfavorable terms. Our ability to raise additional capital, if needed, will depend on conditions in the capital markets, economic conditions, the impact of the COVID-19 pandemic, the Russian invasion of Ukraine, and a number of other factors, many of which are outside our control, and on our financial performance. Accordingly, we cannot assure you that we will be able to successfully raise additional capital at all or on terms that are acceptable to us. If we cannot raise additional capital when needed, it may have a material adverse effect on our business, results of operations and financial condition.

To the extent that we raise additional capital through the sale of equity or convertible debt securities, the issuance of such securities could result in substantial dilution for our current stockholders. The terms of any securities issued by us in future capital transactions may be more favorable to new investors, and may include preferences, superior voting rights and the issuance of warrants or other derivative securities, which may have a further dilutive effect on the holders of any of our securities then-outstanding. We may issue additional shares of our common stock or securities convertible into or exchangeable or exercisable for our common stock in connection with hiring or retaining personnel, option or warrant exercises, future acquisitions or future placements of our securities for capital-raising or other business purposes. The issuance of additional securities, whether equity or debt, by us, or the possibility of such issuance, may cause the market price of our common stock to decline and existing stockholders may not agree with our financing plans or the terms of such financings. In addition, we may incur substantial costs in pursuing future capital financing, including investment banking fees, legal fees, accounting fees, securities law compliance fees, printing and distribution expenses and other costs. We may also be required to recognize non-cash expenses in connection with certain securities we issue, such as convertible notes and warrants, which may adversely impact our financial condition. Furthermore, any additional debt or equity financing that we may need may not be available on terms favorable to us, or at all. If we are unable to obtain such additional financing on a timely basis, we may have to curtail our development activities and growth plans and/or be forced to sell assets, perhaps on unfavorable terms, or we may have to cease our operations, which would have a material adverse effect on our business, results of operations and financial condition.

We have not entered into any transactions with unconsolidated entities in which we have financial guarantees, subordinated retained interests, derivative instruments or other contingent arrangements that expose us to material continuing risks, contingent liabilities or any other obligations under a variable interest in an unconsolidated entity that provides us with financing, liquidity, market risk or credit risk support.

Critical Accounting Estimates

Our management’s discussion and analysis of our financial condition and results of operations is based on our financial statements, which we have prepared in accordance with U.S. generally accepted accounting principles issued by the Financial Accounting Standards Board, or FASB. The preparation of these financial statements requires us to make estimates and assumptions that affect the reported amounts of assets and liabilities and the disclosure of contingent assets and liabilities at the date of the financial statements, as well as the reported expenses during the reporting periods. Actual results may differ from these estimates under different assumptions or conditions.

Our significant accounting policies were revenue from contracts with customers which are more fully described in the notes to our financial statements appearing elsewhere in this Quarterly Report on Form 10-Q. We believe that these accounting policies discussed are critical to our financial results and to the understanding of our past and future performance, as these policies relate to the more significant areas involving management’s estimates and assumptions. We consider an accounting estimate to be critical if: (1) it requires us to make assumptions because information was not available at the time or it included matters that were highly uncertain at the time we were making our estimate; and (2) changes in the estimate could have a material impact on our financial condition or results of operations.

Item 3. Quantitative and Qualitative Disclosure About Market Risk.

Not required for a smaller reporting company.

Item 4. Controls and Procedures.

Disclosure Controls and Procedures

We maintain disclosure controls and procedures that are designed to ensure that information required to be disclosed in our reports under the Securities Exchange Act of 1934, as amended, or the Exchange Act, and the rules and regulations thereunder, is recorded, processed, summarized and reported within the time periods specified in the SEC’s rules and forms and that such information is accumulated and communicated to our management, including our principal executive officer and principal financial officer, as appropriate, to allow for timely decisions regarding required disclosure. In designing and evaluating the disclosure controls and procedures, management recognizes that any controls and procedures, no matter how well designed and operated, can provide only reasonable assurance of achieving the desired control objectives, and management is required to apply its judgment in evaluating the cost-benefit relationship of possible controls and procedures.

As required by Rule 13a-15(b) under the Exchange Act, our management, under the supervision and with the participation of our principal executive officer and principal financial officer, has evaluated the effectiveness of the design and operation of our disclosure controls and procedures (as such term is defined in Rules 13a-15(e) and 15d-15(e) under the Exchange Act) as of ~~March 31,~~September 30, 2022. Based upon such evaluation, our Chief Executive Officer and Chief Financial Officer concluded that our disclosure controls and procedures as of ~~March 31,~~September 30, 2022 were effective.

Our Chief Executive Officer and Chief Financial Officer do not expect that our disclosure controls and procedures or our internal controls will prevent all error or fraud. A control system, no matter how well conceived and operated, can provide only reasonable, not absolute, assurance that the objectives of the control system are met. Further, the design of a control system must reflect the fact that there are resource constraints and the benefits of controls must be considered relative to their costs. Due to the inherent limitations in all control systems, no evaluation of controls can provide absolute assurance that all control issues and instances of fraud, if any, have been detected.

Changes in Internal Controls

During the most recent fiscal quarter, no change has occurred in our internal control over financial reporting that has materially affected, or is reasonably likely to materially affect, our internal control over financial reporting.

Part II – Other Information

Item 1. Legal Proceedings.

From time to time, we may become involved in various lawsuits and legal proceedings which arise in the ordinary course of business. However, litigation is subject to inherent uncertainties, and an adverse result in these or other matters may arise from time to time that may harm our business.

North Empire LLC

On August 7, 2018, we commenced an action against North Empire LLC (“North Empire”) in the Supreme Court of the State of New York, County of New York for breach of a Securities Purchase Agreement (the “Agreement”) in which we are seeking damages in an amount to be determined at trial, but in no event less than $616,000. On August 2, 2018, North Empire filed a Summons with Notice against the Company, also in the same Court, in which they allege damages in an amount of $11.4 million arising from an alleged breach of the Agreement. On September 6, 2018 North Empire filed a Notice of Discontinuance of the action it had filed on August 2, 2018. On September 27, 2018, North Empire filed an answer and asserted counterclaims in the action commenced by us against them, alleging that we failed to deliver stock certificates to North Empire causing damage to North Empire in the amount of $10,958,589. North Empire also filed a third-party complaint against our CEO and now former Chairman of the Board asserting similar claims against them in their individual capacities. On October 17, 2018, we filed a reply to North Empire’s counterclaims. On November 15, 2018, our CEO and now former Chairman of the Board filed a motion to dismiss North Empire’s third-party complaint. On January 6, 2020, the Court granted the motion and dismissed the third-party complaint. Discovery has been completed and both parties have filed motions for summary judgment in connection with the claims and counterclaims. On December 30, 2021, the Court denied both My Size and North Empire’s motions for summary judgment, arguing there were factual issues to be determined at trial. On January 26, 2022, we filed a notice of appeal of the summary judgment decision. The ~~appeal must be fully perfected and~~Company filed ~~by July~~its appellant brief on or about October 26, 2022. On February 3, 2022, we filed a motion to reargue the Court’s decision denying our motion for summary judgment. On or about March 31, 2022, North Empire filed its opposition papers to our motion to reargue. ~~The return date on the~~On or about May 20, 2022, we filed our reply papers, in further support of its motion to ~~reargue has been adjourned to May 23, 2022.~~

~~Fidelity Venture Capital Ltd.~~

reargue. On July 5, 2021, we were served with a legal complaint filed by Fidelity Venture Capital Ltd. and Dror Atzmon in the Magistrate’s Court in Tel Aviv for a monetary award in an amount of NIS 1,436,679 and declaratory relief. The plaintiffs allege that we breached our contractual obligations to pay them for services allegedly rendered to us by the plaintiffs under a certain consulting agreement in an amount of NIS 819,000. Additionally, the plaintiffs allege that we should compensate them for losses allegedly incurred by them following their investment in our shares issued under a certain private offering. In the alternative, the plaintiffs move that the court will declare the investment agreement void with full restitution of plaintiffs’ original investment in an amount of NIS 1,329,650. We filed our statement of defense on October 25, 2021. The first court preliminary hearing was held on March 1, 2022. Following the first preliminary hearing and the Court’s comments and recommendation, the plaintiffs filed a motion to strike out the claim without prejudice. On March 8,or about September 12, 2022 the Court ~~ordered dismissal without prejudice of the claim. The Court also ruled that~~issued its decision and order denying our motion to ~~the extent the plaintiffs will not move within~~reargue. North Empire is due to file its opposing brief on or about December 7, days to revise their motion do dismiss their claim “with prejudice”, the we will be entitled to request an order for costs. On April 11, 2022 the Court ordered the plaintiffs to pay our costs in the amount of NIS 15,000, within 30 days.2022.

Item 1A. Risk Factors.

Not required for a smaller reporting company.

Item 2. Unregistered Sales of Equity Securities and Use of Proceeds.

None.

Item 3. Defaults Upon Senior Securities.

None.

Item 4. Mine Safety Disclosures.

Not applicable.

Item 5. Other Information.

None.

Item 6. Exhibits.

Exhibit Number		Description of Exhibits

10.1*		Form of Section 102 Capital Gain Restricted Stock Award Agreement under the Company’s 2017 Equity Incentive Plan.
31.1*		Certification of Principal Executive Officer pursuant to 18 U.S.C Section 1350, as adopted Section 302 of the Sarbanes-Oxley Act of 2002.
31.2*		Certification of Principal Financial Officer pursuant to 18 U.S.C Section 1350, as adopted Section 302 of the Sarbanes-Oxley Act of 2002.
32.1*		Certification of Principal Executive Officer pursuant to 18 U.S.C Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.
32.2*		Certification of Principal Financial Officer pursuant to 18 U.S.C Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.
101.INS*		Inline XBRL Instance Document
101.SCH*		Inline XBRL Taxonomy Schema
101.CAL*		Inline XBRL Taxonomy Calculation Linkbase
101.DEF*		Inline XBRL Taxonomy Definition Linkbase
101.LAB*		Inline XBRL Taxonomy Label Linkbase
101.PRE*		Inline XBRL Taxonomy Presentation Linkbase
104*		Cover Page Interactive Data File (formatted as Inline XBRL document and contained in Exhibit 101)

*	Filed herewith

2528

SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934 the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

	My Size, Inc.

Date: ~~May 12,~~November 14, 2022	By:	/s/ Ronen Luzon
		Ronen Luzon
		Chief Executive Officer (Principal Executive Officer)

Date: ~~May 12,~~November 14, 2022	By:	/s/ Or Kles
		Or Kles
		Chief Financial Officer (Principal Financial and Accounting Officer)

2629

	a.	a. Unaudited condensed consolidated financial statements:

		The accompanying unaudited condensed consolidated interim financial statements included herein have been prepared by the Company in accordance with the rules and regulations of the United States Securities and Exchange Commission (“SEC”). The unaudited condensed consolidated financial statements are comprised of the financial statements of the Company. In management’s opinion, the interim financial data presented includes all adjustments necessary for a fair presentation. All intercompany accounts and transactions have been eliminated. Certain information required by U.S. generally accepted accounting principles (“GAAP”) has been condensed or omitted in accordance with rules and regulations of the SEC. Operating results for the nine months ended September 30, 2022 are not necessarily indicative of the results that may be expected for any future period or for the year ending December 31, 2022.

		These unaudited condensed consolidated financial statements should be read in conjunction with the Company’s audited consolidated financial statements and the notes thereto for the year ended December 31, 2021.


	Three months ended March 31,
	2022		2021

Stock-based compensation expense - Cost of Revenues		21		-
Stock-based compensation expense - Research and Development		12		61
Stock-based compensation expense - Sales and Marketing		39		25
Stock-based compensation expense - General and Administrative		42		57

Allocated share based compensation expense		114		143

	Fashion and equipment e-commerce platform		SaaS Solutions	Total
For the three months ended March 31, 2022
Revenue	360		44	404
Operating loss (income)	(32	)	2,137	2,105

	Three months ended March 31
	2022			2021
	(dollars in thousands)
Revenues	$	404		$	27
Cost of revenues		(251	)		-
Gross profit		153			27
Research and development expenses		(412	)		(373	)
Sales and marketing		(959	)		(546	)
General and administrative		(887	)		(624	)
Operating loss		(2,105	)		(1,516	)
Financial income (expenses), net		(83	)		59
Net loss	$	(2,188	)	$	(1,457	)