As filed with the Securities and Exchange Commission on June 14, 2017

March 4, 2021

Registration No. 333-218097

333-253846

 


UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549




FORM S- 1/A

Amendment No. 1

to
FORM S-1

REGISTRATION STATEMENT

Under
The Securities Act of

UNDER

THE SECURITIES ACT OF 1933




PACIFIC VENTURES GROUP, INC.

(Exact name of registrant as specified in its charter)


Delaware 51802080 75-2100622

(State or other jurisdiction of

incorporation or organization)

 

(Primary Standard Industrial

Classification Code Number)

 

(I.R.S. Employer

Identification Number)


117 West 9th9th Street Suite 316

Los Angeles California 90015

310-392-5606


Telephone: (310) 800-4556

(Address, including zip code, and telephone number, including area code, of registrant'sregistrant’s principal executive offices)

Shannon Masjedi
President and

Chief Executive Officer


Pacific Ventures Group, Inc.
117 West 9th9th Street Suite 316

Los Angeles California 90015

310-392-5606


Telephone: (310) 800-4556

(Name, address, including zip code, and telephone number, including area code, of agent for service)

 Copies to:
William Mark Levinson, Esq.
Fox Rothschild, LLP.
1800 Century Park E #300
Los Angeles, CA 90067
Phone: (310) 598-4150 / (310) 228-2133
______________________

Copies of communications to:

JDT Legal, PLLC

Jeff Turner, Esq.

897 Baxter Drive

South Jordan, Utah 84095

(801) 810-4465

Approximate date of commencement of proposed sale to the public: As soon as practicable after the Registration Statement is declared effective.effective date of this registration statement.

________________________

If any of the securities being registered on this Form are to be offered on a delayed or continuous basis pursuant to Rule 415 under the Securities Act of 1933 check the following box: ☐

box. [X]

If this Form is filed to register additional securities for an offering pursuant to Rule 462(b) under the Securities Act, please check the following box and list the Securities Act registration statement number of the earlier effective registration statement for the same offering.

[  ]

If this Form is a post-effective amendment filed pursuant to Rule 462(c) under the Securities Act, check the following box and list the Securities Act registration statement number of the earlier effective registration statement for the same offering.

[  ]

If this Form is a post-effective amendment filed pursuant to Rule 462(d) under the Securities Act, check the following box and list the Securities Act registration statement number of the earlier effective registration statement for the same offering.

[  ]

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smaller reporting company or an emerging growth company. See the definitions of "large“large accelerated filer," "accelerated” “accelerated filer," "smaller” “smaller reporting company,"company” and "emerging“emerging growth company"company” in Rule 12b-2 of the Exchange Act.

Large accelerated filer ☐[  ]Accelerated filer [  ]
Non-Accelerated filer
Non-accelerated filer ☐[  ]Smaller reporting company
(Do not check if a smaller reporting company)[X]
  Emerging growth company [X]

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 7(a)(2)(B) of the Securities Act . ☐

Calculation of Registration Fee

 
 
Title of Each Class
of Securities to
be Registered
 
 
 
 
Amount to be
Registered(1)
 
Estimated Maximum Offering Price per Share(2)
  
Estimated
Maximum
Aggregate
Offering
Price(2)
  
Amount of
Registration
Fee (1)(2)
 
               
Common Stock,  par value $0.001 per share 3,000,000 shares $0.500  $1,500,000  $193.20 
Total 3,000,000 shares $0.500  $1,500,000  $193.20 

Act. [  ]

CALCULATION OF REGISTRATION FEE

Title of Each Class of Securities to be Registered Amount
to be
Registered (1)
  Proposed
Maximum
Offering Price
per Share
  Estimated
Proposed
Maximum Aggregate
Offering Price
  Amount of
Registration Fee (2)
 
                 
Common Stock, $0.001 par value per share    $[●]  $10,000,000(1) $1,091 

(1)
Consists of up to 3,000,000 shares of our common stock at par value $0.001 per share.
(2)
Estimated solely for the purpose of calculating the registration fee in accordance withpursuant to Rule 457(o) of457(a) under the Securities Act of 1933, as amended.
(2)Calculated pursuant to Rule 457(a) based upon the fixed priceon an estimate of the direct offering.proposed maximum aggregate offering price.

The registrantRegistrant hereby amends this registration statementRegistration Statement on such date or dates as may be necessary to delay its effective date until the registrantRegistrant shall file a further amendment which specifically states that this registration statementRegistration Statement shall thereafter become effective in accordance with Section 8(a) of the Securities Act of 1933 as amended (the "Securities Act") or until this registration statementthe Registration Statement shall become effective on such date as the Securities and Exchange Commission, ("SEC"), acting pursuant to said Section 8(a), may determine.

 


Prospectus

The information contained in this preliminary prospectus is not complete and may be changed. WeThese securities may not sell these securitiesbe sold until the registration statement filed with the SECSecurities and Exchange Commission is effective. This preliminary prospectus is not an offer to sell these securities and it iswe are not soliciting an offer to buy these securities in any statejurisdiction where the offer or sale is not permitted.


Subject to completion, July 31, 2017





PACIFIC VENTURES GROUP, INC.

3,000,000 SHARES OF COMMON STOCK BEING SOLD BY PACIFIC VENTURES GROUP, INC.

SUBJECT TO COMPLETION, DATED FEBRUARY __, 2021

Pacific Ventures Group, Inc. (the "Company", "PACV", "we" or "us") is filing this Form S-1 to have the right to sell into the public market 3,000,000 shares

[●] Shares of PACV common stock (the "Shares"), with a par value of $0.001 perCommon Stock

$[●] Per Share and an aggregate public

We are offering price of approximately $1,500,000.  The sale of the Shares will enable PACV to have sufficient available Shares to raise capital from time to time.  This offering prospectus (the "Offering", "Prospectus" or "Registration Statement") will permit our President and Chief Executive Officer ("CEO") to sell the shares directly to the public with no commission or other remuneration payable to her for anyon a “best-efforts” basis a total of [●] shares she may sell.  The Shares will be sold pursuant to a schedule determined by PACV management (the "Management") based upon market demand and other factors.  The intended methods of communication include, without limitation, telephone and personal contact. For more information, see our Common Stock, par value $0.001(the section of this Prospectus entitled "Plan of Distribution."


PACV may sell all or a portion of the shares being offered pursuant to this Prospectus at fixed prices, at prevailing market prices at the time of sale, at varying prices or at negotiated prices.  In offering the securities on our behalf, we will rely on the safe harbor from broker-dealer registration set out in Rule 3a4-1 under the Securities and Exchange Act of 1934. PACV reserves the right to sell Shares to friends and family at a discounted rate to the offering or market price of the Shares.

“Offering”). There is no minimum number of Shares that mustshares of Common Stock required in order the close the Offering.

This Offering will be sold by us for the offering to close, and PACV will retain all the proceeds from the sale of any of the offered shares that are sold and use such proceeds for the purposes set forth herein.  The offering is being conducted on a self-underwritten, best efforts direct primary“best-efforts” basis, which means our CEO,officers will use their commercially reasonable best efforts in an attempt to offer and sell the Shares. Our officers will not receive any commission or any other remuneration for these sales.

If we sell all ____ shares herselfof Common Stock subject to the Offering pursuant to this prospectus, at the Offering price of $____ per share, we will receive approximately $10,000,000 in gross proceeds and alsoapproximately $9,900,000 in net proceeds, after deducting estimated offering expenses of $100,000 payable by us, assuming all of the ______ shares of Common Stock are sold, and estimated offering expenses payable by us.

Our Common Stock is quoted on the OTC Markets’ Pink Tier, under the trading symbol “PACV.” There is no established trading market for the Common Stock, nor can there be any assurance that a trading market will develop or be sustained for the shares of Common Stock subject to the Offering.

As of September 30, 2020, the executive officers and directors beneficially own 1,582,828 of the outstanding shares of our Common Stock, 6,000,000 shares of the Series E Preferred Shares, and 10,000 shares Series F Preferred Stock representing approximately 90% of the outstanding voting shares.

The Company intends to use the servicesproceeds of a broker-dealer wheneverthis offering for general working capital purposes to fund the usegrowth of a broker-dealer is necessary and at all times if Shares are sold on an exchange.  Any Share sold to or through a broker-dealer may diminish the net proceeds to PACV attributable to commissions paid to a broker-dealer.


The offering will conclude on the earlierits business. See “Use of when all 3,000,000 sharesProceeds” in this registration statement have been sold, or 360 days after this registration statement becomes effective withprospectus.

Investing in our Common Stock involves significant risks. You should carefully consider the SEC.  We may, at our discretion, extend the offering for an additional 360 days.


We have not made any arrangements to place funds in an escrow, trust or similar account.  Any funds received, as a partrisk factors beginning on page 6 of this Offering will be immediately deposited into our Company's bank account and be available for our use as working capital.

We have operated at a loss since we began business.  If we fail to raise sufficient capital to support our operations, investors are likely to lose their entire investment and will not be entitled to a refund.

prospectus before purchasing any of the Common Stock offered by this prospectus.

NEITHER THE SECSECURITIES AND EXCHANGE COMMISSION NOR ANY STATE SECURITIES COMMISSIONOTHER REGULATORY BODY HAS APPROVED OR DISAPPROVED OF THESE SECURITIES OR PASSED UPON THE ACCURACYADEQUACY OR ADEQUACYACCURACY OF THIS PROSPECTUS. ANY REPRESENTATION TO THE CONTRARY IS A CRIMINAL OFFENSE.


  
Number of
Shares
  
Offering
Price(1)
  
Underwriting
Discounts &
Commissions(2)
  
Proceeds to the
Company
 
                 
Per Share  1  $0.50  $0.00  $0.00 
Maximum  3,000,000  $0.50  $150,000  $1,350,000 

(1)
Estimated solely for the purpose of calculating the registration fee in accordance with Rule 457(o) of the Securities Act, based upon the fixed price of the direct offering.
Per Share
(2)
Public Offering price
Estimated commissions and discounts$
Proceeds, before expenses, to registered broker dealers, in the event that broker dealers were used to sell some of the 3,000,000 shares.Pacific Ventures$

THE INFORMATION IN THIS PROSPECTUS IS NOT COMPLETE AND MAY BE CHANGED.  WE MAY NOT SELL THESE SECURITIES UNTIL THE REGISTRATION STATEMENT FILED WITH THE SEC IS EFFECTIVE.  THIS PROSPECTUS IS NOT AN OFFER TO SELL THESE SECURITIES AND IT IS NOT SOLICITING AN OFFER TO BUY THESE SECURITIES IN ANY STATE WHERE THE OFFER OR SALE IS NOT PERMITTED.

The date of this Prospectusprospectus is ____________, 2017.

February____, 2021

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Table of Contents

PROSPECTUS SUMMARY

5Page
RISK FACTORS17
FORWARD LOOKING STATEMENTSSpecial Note Regarding Forward-Looking Statements36ii
USE OF PROCEEDSThe Offering371
DETERMINATION OF OFFERING PRICEProspectus Summary392
DILUTIONRisk Factors396
PLAN OF DISTRIBUTIONUse of Proceeds4123
DIVIDEND POLICYDilution25
Determination of Offering Price24
Management’s Discussion and Analysis of Financial Condition and Results of Operations26
Description of Business35
Directors, Executive Officers, Promoters and Control Persons40
Executive Compensation43
Securities Ownership of Management and Principal Stockholders46
MARKET FOR OUR SHARES AND SECURITIESTransactions with Related Persons, Promoters and Certain Control Persons4647
MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONSDescription of our Capital Stock4948
OUR BUSINESSCertain U.S. Federal Income Tax Considerations6650
DIRECTORS, EXECUTIVE OFFICERS, PROMOTERS AND CONTROL PERSONSPlan of Distribution6953
SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENTLegal Matters7354
CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONSExperts7554
DESCRIPTION OF SECURITIESWhere You Can Find More Information7755
INTEREST OF NAMED EXPERTSDisclosure of Commission Position on Indemnification for Securities Act Liabilities80
DISCLOSURE OF COMMISSION POSITION ON INDEMNIFICATION FOR SECURITIES LIABILITIES80
CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND FINANCIAL DISCLOSURE81
WHERE YOU CAN FIND MORE INFORMATION81
AUDITED FINANCIAL STATEMENTSF-155


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ABOUT THIS PROSPECTUS

You should rely only on the information contained inor incorporated into this Prospectus.prospectus. We have not authorized anyone to provide you withany information that is different from thator to make any representations other than those contained in this Prospectus.  prospectus or in any free writing prospectuses we have prepared. We take no responsibility for and can provide no assurance as to the reliability of, any other information that others may give you. This Prospectusprospectus is an offer to sell and seeks offers to buy our Shares of common stock only the shares offered hereby, but only under circumstances and in jurisdictions where offers and sales are permitted.it is lawful to do so. The information contained in this Prospectusprospectus is completecurrent only as of its date. You should also read this prospectus together with the additional information described under “Where You Can Find More Information” and accurate“Incorporation of Information by Reference.”

Unless the context otherwise requires, we use the terms “PACV,” “we,” “us,” the “Company,” the “Registrant” and “our” to refer to Pacific Ventures Group, Inc. and its wholly-owned subsidiaries.

i

SPECIAL NOTE REGARDING FORWARD-LOOKING STATEMENTS

This prospectus, including the sections entitled “Prospectus Summary,” “Risk Factors” and “Management’s Discussion and Analysis of Financial Condition and Results of Operations,” contains forward-looking statements within the meaning of the federal securities laws. These statements often include words such as “believe,” “expect,” “project,” “anticipate,” “intend,” “plan,” “outlook,” “estimate,” “target,” “seek,” “will,” “may,” “would,” “should,” “could,” “forecast,” “mission,” “strive,” “more,” “goal,” or similar expressions and are based upon various assumptions and our experience in the industry, as well as historical trends, current conditions, and expected future developments. However, you should understand that these statements are not guarantees of performance or results, and there are a number of risks, uncertainties and other important factors that could cause our actual results to differ materially from those expressed in the forward-looking statements, including, among others:

any declines in the consumption of food prepared away from home;
the extent and duration of the negative impact of the COVID-19 pandemic on us;
cost inflation/deflation and commodity volatility;
competition;
reliance on third-party suppliers and interruption of product supply or increases in product costs;
changes in our relationships with customers and group purchasing organizations;
our ability to increase or maintain the highest margin portions of our business;
effective integration of acquired businesses;
achievement of expected benefits from cost savings initiatives;
increases in fuel costs;
economic factors affecting consumer confidence and discretionary spending;
changes in consumer eating habits;
reputation in the industry;
labor relations and costs and continued access to qualified and diverse labor;
cost and pricing structures;
changes in tax laws and regulations and resolution of tax disputes;
environmental, health and safety and other government regulation, including actions taken by national, state and local governments to contain the COVID-19 pandemic, such as travel restrictions or bans, social distancing requirements, and required closures of non-essential businesses;
product recalls and product liability claims;
adverse judgments or settlements resulting from litigation;
disruption of existing technologies and implementation of new technologies;
cybersecurity incidents and other technology disruptions;
management of retirement benefits and pension obligations;
extreme weather conditions, natural disasters and other catastrophic events, including pandemics and the rapid spread of contagious illnesses;
risks associated with intellectual property, including potential infringement; indebtedness and restrictions under agreements governing indebtedness; and
interest rate increases.

These forward-looking statements are only predictions, are uncertain and involve substantial known and unknown risks, uncertainties and other factors which may cause our (or our industry’s) actual results, levels of activity or performance to be materially different from any future results, levels of activity or performance expressed or implied by these forward-looking statements. The “Risk Factors” section of this prospectus sets forth detailed risks, uncertainties and cautionary statements regarding our business and these forward-looking statements. Moreover, we operate in a very competitive and rapidly changing regulatory environment. New risks and uncertainties emerge from time to time, and it is not possible for us to predict all of the risks and uncertainties that could have an impact on the forward-looking statements contained in this prospectus.

We cannot guarantee future results, levels of activity or performance. You should not place undue reliance on these forward-looking statements, which speak only as of the date of this prospectus. These cautionary statements should be considered with any written or oral forward-looking statements that we may issue in the front cover regardlessfuture. Except as required by applicable law, including the securities laws of the timeU.S., we do not intend to update any of deliverythe forward-looking statements to conform these statements to reflect actual results, later events or circumstances or to reflect the occurrence of this Prospectus orunanticipated events. Our forward-looking statements do not reflect the potential impact of any sale of Shares. Our business, financial condition, results of operations and prospectsfuture acquisitions, mergers, dispositions, joint ventures or other investments or strategic transactions we may have changed since that date.engage in.

ii

For investors outside the United States:THE OFFERING We have not done anything that would permit this Offering or possession or distribution of this Prospectus in any jurisdiction where action for that purpose is required, other than in the United States. You are required to inform yourselves

The following summary contains basic terms about and to observe any restrictions relating to this Offering and the distribution of this Prospectus.


In this Prospectus, we rely onCommon Stock and referis not intended to information and statistics regarding our industry. We obtained this statistical, market and other industry data and forecasts from publicly available information. While we believe that the statistical data, market data and other industry data and forecasts are reliable, we have not independently verified the data.


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PROSPECTUS SUMMARY

This summary highlights information contained elsewhere in this Prospectus and doesbe complete. It may not contain all of the information you should consider in making your investment decision. You should readthat is important to you. For a more complete description of the terms of the Common Stock, see “Description of the Common Stock.”

IssuerPacific Ventures Group, Inc.
Common Stock to be outstanding after this Offering if the maximum number of shares are sold_____________ shares of Common Stock, Par Value $.001 per share (the “Common Stock”).
Offering Price$______ per share of Common Stock.
Common Stock Outstanding Before the Offering6,871,351 (as of September 30, 2020).
QuotationOur Common Stock is currently subject to quotation on the OTC Market under the symbol “PACV.”
Use of ProceedsThe Company intends to use the proceeds of this offering for general working capital purposes to fund the growth of its business. See “Use of Proceeds” in this prospectus. Reference is made to the disclosure in the section entitled “Use of Proceeds.”
Risk FactorsPlease read the section entitled “Risk Factors” beginning on page 6 for a discussion of some of the factors you should carefully consider before deciding to invest in our Common Stock.
Transfer AgentThe registrar and transfer agent with respect to the Common Stock is VStock Transfer LLC, 18 Lafayette Place, Woodmere, NY 11598.

Material U.S. Federal Income Tax ConsiderationsFor a discussion of the federal income tax consequences of purchasing, owning and disposing of the Common Stock, please see the section entitled “Material U.S. Federal Income Tax Considerations.” You should consult your tax advisor with respect to the U.S. federal income tax consequences of owning the Common Stock in light of your own particular situation and with respect to any tax consequences arising under the laws of any state, local, foreign or other taxing jurisdiction.

1

PROSPECTUS SUMMARY

This summary together with the more detailedhighlights selected information including our financial statements and the related notes,contained elsewhere in this Prospectus. This summary does not contain all the information that you should consider before investing in the Common Stock. You should carefully consider, among other things,read the matters discussed in "Risk Factors." Except whereentire Prospectus, including “Risk Factors”, “Management’s Discussion and Analysis of Financial Condition and Results of Operations” and the context requires otherwise, inFinancial Statements, before making an investment decision. In this Prospectus, the terms the "Company," "PACV," "we," "us"“Pacific Ventures Group, Inc.,” “Company,” “Registrant,” “we,” “us” and "our"“our” refer to Pacific Ventures Group, Inc. and, where appropriate, our consolidated subsidiaries.


We intend to use the proceeds of the offering, after expenses set forth in "Use of Proceeds" section, to relaunch our product.

OUR PRODUCT

We believe we distribute one of the only products of its kind in the U.S.  The original invention of our frozen alcohol desserts follows the same recipes used by fine bars and restaurants.  What makes our liquor ice cream and ice pops different is that the product is solid just like regular ice cream, not semi-soft or in, a milk shake consistency like those found at some bars and restaurants. Our Product is ready-to-eat solid or can be blended into a cocktail.  While SnöBar Products look like ice cream and frozen ice pops, the Bureau of Alcohol, Tobacco, Firearms and Explosives ("ATF") and Food and Drug Administration ("FDA") have classified SnöBar ice cream and SnöBar ice pops as distilled spirits due to the alcohol content.

We have a proprietary formula and manufacturing technique that allows us to minimize post-manufacture product degradation, which enables us to mass produce alcohol-infused ice cream and ice pops differently than our competitors.  Our proprietary formulation and manufacturing method stabilizes the alcohol molecules from interacting with ice crystals and milk proteins making it possible to mass-produce a solid alcohol-infused ice cream that has a flavoring system ranging between 15% to 20% distilled spirits.

We have no control over our co-packers and or other manufacturers. Through these third party manufactures, we are exposed to various product liability and other risks associated with commodity price volatility arising from supply conditions, geopolitical and economic variables, weather, and other unpredictable external factors.
OUR COMPANY:

We acquired PACV through a reverse merger with a predecessor company incorporated under the laws of the State of Delaware on October 3, 1986, under the name AOA Corporation, whichcorporation.

Business

Pacific Ventures was incorporated under the laws of the State of Delaware on October 3, 1986, under the name AOA Corporation whoCorporation. On November 12, 1991, the Company changed its name to American Eagle Group, Inc. on November 12, 1991.  On October 22, 2012, wethe Company changed the company'sits name to Pacific Ventures Group, Inc.


Our

The current corporate structure of Pacific Ventures resulted from a share exchange with Snöbar Holdings, Inc. (“Snöbar”), which was treated as a reverse merger withfor accounting purposes. As the result of the Share Exchange, SnöBarbar Holdings became Pacific Venture’s wholly owned operating subsidiary and the business of Snöbar Holdings became the Company’s sole business operations, and Snöbar Holdings’ majority owned subsidiary, MAS Global Distributors, Inc.("SnöBar", a California corporation (“MGD”), which became indirect subsidiary of Pacific Ventures.

Snöbar Holdings was formed inunder the laws of the State of Delaware on January 7, 2013. The reverse merger was effected September 25, 2015 through a share exchange agreement withSnöbar Holdings is the shareholderstrustor and sole beneficiary of SnöBar, pursuant to which we acquired 100% of the issued and outstanding shares of SnöBar's Class A and Class B common stock in exchange for 22,500,000 of our restricted Shares, while simultaneously issuing 2,500,000 shares of our restricted common Shares to certain other persons as discussed in MD&A section of this Prospectus. We own 100% of SnöBar and its subsidiaries and our organizational structure was established to manage and comply with the unique requirements of various state liquor license laws.


As the result of the preceding transactions, we became the holding company for SnöBar and its affiliates and subsidiaries comprising SnöBarbar Trust, ("Trust"), a California trust (“Trust”), which was formed on June 1, 2013 whose2013. The current trustee that holds legal title to the Trust is a family memberClark Rutledge, who is the father of our CEO.Shannon Masjedi, who is the Company’s President, Chief Executive Officer and majority stockholder. The Trust owns all100% of the shares of the stock of International Production Impex Corporation, ("IPIC"),a California corporation (“IPIC”), which was formed on August 2, 2001 and MAS Global Distributors, Inc. ("MGD") a California corporation. Given2001. IPIC is in the Trust owns allbusiness of the shares of stock of IPIC, all income, expense, gains and losses of IPIC flow up to and through to the Trust and Snöbar is the sole beneficiary.


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Since the Share Exchange represented a change in control of the Company and a change in business operations, the Company's business operations were primarily managed by SnöBar and the discussions of business operations accompanying this Prospectus are solely that of SnöBar and its affiliates and subsidiaries comprised of Trust, IPIC, and MGD.  Table A below sets forth the organizational structure of the Company and SnöBar.

IPIC sellsselling alcohol-infused ice cream and ice-pops (the "Product"), and holds all of the rights to the liquor licenses to sell such products and trade names “SnöBar”. As such, the ProductTrust holds all ownership interest of IPIC and useits liquor licenses, permitting IPIC to sell its product to distributors, with all income, expense, gains and losses rolling up to the trade name "SnöBar".

Trust, of which SnöBarbar Holdings is the sole beneficiary. Snöbar Holdings also owns 99.9% of the shares of MGD.MAS Global Distributors, Inc., a California corporation (“MGD”). MGD sellsis in the business of selling and leasesleasing freezers and providesproviding marketing services and isservices. As a result of the sole marketer forforegoing, SnöBar ice cream and SnöBar ice popsSnöBarbar Holdings is the primary beneficiary of all assets, liabilities and any income received from the business of the Trust and IPIC through the Trust and is the parent company of MGD.

The Trust and IPIC are considered variable interest entities ("VIEs") by the United States Financial Accounting Standards Board FASB FIN 46.  SnöBar is identified as the primary beneficiary of the Trust and IPIC.  Under ASC 810, SnöBar performs ongoing reassessments of whether it is the primary beneficiary of

MGD, a VIE.  SnöBar management has the power to direct the activities of a VIE that most significantly impact the VIE's activities (it is responsible for establishing and operating IPIC).  Also, SnöBar has the obligation to absorb losses of the VIE that could potentially be significant to the VIE and the right to receive benefits from the VIE that could potentially be significant to the VIE's economic performance.  Given the above, the Trust and IPIC were consolidated in the financial statementsmajority owned subsidiary of SnöBar since the inception of the Trust and since the inception of SnöBar, in the case of IPIC.


The Company is publicly held and owns 100% of SnöBar and its subsidiaries.  The Management team is comprised of:

Shannon Masjedi, President and Chief Executive Officer, founder and product inventor (age 45).  Ms. Masjedi has experience in the retail food and beverage industry.

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Frank Igwealor, Chief Financial Officer (age 45).  Mr. Igwealor has substantial experience as Accounting and Finance staff with large private and public companies.

Eddie Masjedi, Executive Manager and Business Development (age 46).  Mr. Masjedi has experience within the manufacturing and distribution arena.

Marc Shenkman, Chairman of the Board (age 56).  Mr. Shenkman has experience within the finance arena.

Currently, our board of directors are comprised of Marc Shenkman and Shannon Masjedi.

Capitalization; Shares of the Company

Common Stock.  We were authorized on October 22, 2012 to issue up to 100,000,000 shares of our common stock (the "Shares") with a par value $0.001 per share.  Shareholders get one vote per Share.  As of December 31, 2016, there were 27,297,364 issued and outstanding Shares.  There are 27,297,364 and 25,799,031 Shares outstanding as of December 31, 2016 and 2015 respectively.

Series E Preferred Stock.  The Company was authorized in October 2006 to issue up to 10,000,000 shares of its Preferred Stock.  Under the rights, preferences and privileges of the Series E Preferred Stock, holders of the preferred stock receive a 10 to 1 voting preference over common stock.  Accordingly, for every share of Series E Preferred Stock held, the holder received the voting rights equal to 10 Shares.  The Series E Preferred Stock is not convertible into any other class of stock of the Company and has no preferences to dividends or liquidation rights.   As of December 31, 2016 there are 1,000,000 shares of Preferred Class E Stock issued and outstanding, with 100% thereof owned by our CEO.
There are no other classes of stock issued in PACV.
No Golden Parachutes/CEO Compensation.  We have no severance arrangements with any of our officers or employees. Accordingly, the departure of an executive officer or other senior managers would not trigger any contractual obligation on our part to make any special payments to the departing employee or professional. No formal or informal compensation arrangement or agreement exists between the company and any director or officer.  However, following this Offering, the company and the employees, officer and/or directors could formalize an employment agreement that would include compensation of reasonable annual salary as well a reasonable amount of stock-based compensation.

Equity Awards to All Employees.  We believe that the talents and dedication of all of our employees contribute to our success; we intend to make equity awards to all of our employees on an ongoing basis following this Offering. Equity awards to employees are dilutive to the book value of investors' stake in Shares.  The issuance of common stock for current or future services or acquisitions or other corporate actions may have the effect of diluting the value of the shares held by investors in the Offering, and would have an adverse effect on any trading market for our Shares.  The equity awards could be assigned to but not limited to the officers, directors and certain key employees.

The dilutive impact on current stockholder of the issuance of authorized-but-unissued shares of the Company's common stock is discussed in more detail in the "Dilution" section of this Offering.

Business Location

Our principal business, executive and registered statutory office is located at 117 West 9th Street Suite 316 Los Angeles, California 90015; Contact Shannon Masjedi at 310-800-4556 or via email at shannon@pacvgroup.com.






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SNÖBAR MARKET

We believe the alcohol and distilled spirits market and market for ice cream products and derivative products are growth markets and will continue to grow because these products appeal to a wide range of consumers and competition in the alcohol infused dessert category is not substantial.

Competition.  To competitors currently market alcohol infused and alcohol flavored ice cream (i.e., BuzzBar and Mercer Ice Cream). We believe BuzzBar contains minimal alcohol content and is sold with limited distribution.  Mercer Ice Cream is a wine infused ice cream sold primarily in the Eastern and Southeast part of the United States.

Consumer Experience.  We have been developing and refining our Product since 2012.  The consumer experience with our Product, we believe, finds the products fun and enjoyable to consume.  SnöBar Ice Pops and SnöBar Ice Cream product is, we believe, the "original frozen cocktail".  In our experience, SnöBar brand products have been well received across all age groups and sexes above the age of 21.  We believe SnöBar Product has multiple applications and uses that allow for the creation of exotic and innovative cocktails and unique and delicious desserts.  Given the market, we believe we could be positioned, with adequate funding to meet production that has stunted our growth and ability to generate sufficient inventory to fulfill SnöBar product orders, to capture a greater portion of these markets nationally and internationally.

Our strategy for the next five years is to expand SnöBar flavorful ice cream products suffused with distilled spirits through broad distribution and through acquiring or investing in complimentary food, beverage and distribution businesses.
SnöBar Ice Pops and SnöBar Ice Cream Products respectively come in 100ML and 50ML sizes and 375ML and 100ML sizes. We make SnöBar Products with natural ingredients that include up to 15% to 20% distilled spirits.  For example, we use tequila, vodka and brandy in different product offerings to make Margarita, Cosmopolitan and Mojito frozen cocktail flavors.  We believe that what makes SnöBar Products unique are the ingredients, proprietary formulation, and method of manufacturing.   SnöBar Ice Pops and SnöBar Ice Cream utilize a system to stabilize the alcohol molecule, whereby the alcohol content, quality and flavor is not degraded during the production process.  In our Ice Cream we strive to use high quality premium dairy which contains a higher concentration on butterfat.  This allows SnöBar consumer to enjoy a creamy and delicious alcohol infused dessert.

SnöBar is one of the only spirit associated brands offering incremental revenues that we believe, do not compete with other distilled spirits currently on the market.

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Intellectual Property.  We have sought to protect SnöBar processing formulas as a trade secret and SnöBar brand is trademarked in the United States and we are currently seeking worldwide trademark rights. We sell SnöBar products under a number of trademarks, brand names and trade names that are important to our Products continued success. Our business could be adversely affected by the loss of any major brand or by material infringement of intellectual property rights. SnöBar Products are subject to intellectual property risks because existing trademark laws offer only limited protection, and the laws of some countries in which SnöBar products are or may be developed, manufactured or sold may not fully protect SnöBar Products from infringement by others.

Competition.  We believe that the global distilled spirits and dessert industry is very competitive. SnöBar products compete on the basis of product quality, brand image, price, service and timely innovation in response to consumer preferences. The industry is highly fragmented.  Competitors on the alcohol-side of the business include Brown-Forman Corporation, Diageo PLC, Beam, Inc., Pernod Ricard S.A., Bacardi Limited, Davide Campari-Milano S.p.A., Remy Cointreau S.A., and Constellation Brands, Inc.  Major competitors on the dessert-side of the business include such premium brands as Haagen-Dazs and Dreyer's, which are respectively owned by Nestlé USA and Ben and Jerry's which is owned by Unilever.

Regulatory Environment.  The production, storage, transportation, distribution and sale of SnöBar Products is subject to regulation by federal, state, local and foreign authorities. Various countries and local jurisdictions prohibit or restrict the marketing or sale of products containing alcohol in whole or in part.  The Bureau of Alcohol, Tobacco, Firearms and Explosives regulates the U.S. spirits industry with respect to production, blending, bottling, sales, advertising, and transportation of industry products.  Also, each state in the United States regulates the advertising, promotion, transportation, sale, and distribution of such products.  Many of the key markets for our business, distilled spirits are subject to federal excise taxes and/or customs duties, as well as state/provincial, local and other taxes. Sales of products containing alcohol could be adversely impacted by increases to excise tax rates, which are considered from time-to-time by U.S. states and municipalities and in other key markets for our business. The effect of any future excise tax increases in any jurisdiction cannot be determined, but it is possible that any future excise tax increases could have an adverse effect on our business, financial condition and results of operations.
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Environmental Matters.  We are subject to both U.S. and international laws and regulations relating to the protection of the environment. In the U.S., the laws and regulations include the Clean Air Act, the Clean Water Act, the Resource Conservation and Recovery Act and Superfund (the environmental program established in the Comprehensive Environmental Response, Compensation, and Liability Act to address abandoned hazardous waste sites), which imposes joint and severable liability on each potentially responsible party. These regulations may be subject to change with the new Trump administration.

PRODUCT AND BRAND; SALES HISTORY

In 2012, SnöBar brand was introduced in Arizona. We believe SnöBar brand was well received with off premises and on premises accounts and placed in restaurants, hospitality properties and retail establishments, including Total Wine and the Bevmo Chains.

In 2013, SnöBar brand was launched in Las Vegas, Nevada and Florida.

In Las Vegas, our Product was marketed in several casinos and hotel resorts including the Bellagio Hotel, Golden Nugget, Rio, Wynn, Encore, TAO, Caesars Palace, Hilton, The M Resort and MGM.  In Las Vegas our focus was to place SnöBar brand within all various venues of a hotel property for application in catering and banquets, room service, retail outlets, nightclubs and bars.  SnöBar was also placed in all the LEE'S Liquor chain stores in Las Vegas and in Albertsons supermarket and Walgreen pharmacy/markets. SnöBar brand was adapted by several on premises accounts who created proprietary specialty cocktails using SnöBar as the main ingredient.  For example, The M Resort fashioned "The Ultimate Root Beer Float" for customers ordering a cocktail pool side.

During the calendar year 2015, our Product was sold throughout Florida in Miami, Tampa, Orlando, Jacksonville and the Florida panhandle. In the south Florida area, SnöBar Products were offered by hotels and resorts, including the Ritz Carlton Hotel, Fontainebleau Hotel, Hilton Hotel, Waldorf Astoria Hotel and The Breakers Resort and was test marketed by the big-box retailer Wal-Mart.

Walmart, the largest retailer in the world, approved SnöBar brand for a three month test marketing in certain Florida Walmart locations. The first Walmart store sold out of more than ten cases of SnöBar Product within the first two weeks prompting an eighty-five case reorder. After a three month trial period, Walmart approved the expansion of SnöBar products into its other Florida locations.

In 2014, we began marketing and selling SnöBar brand in California. We established over 100 accounts within the first ninety days following beginning our selling effort.  Our focus in California has been to continue marketing and creating brand awareness through the retail and on premise accounts. Immediately after launching the brand in Southern California, our company entered in to an agreement with a Nestlé USA distributor, Jeff & Tony's.  The distributor stored our inventory and distributed the Product to all current and new accounts. SnöBar was placed within the Gelson supermarket stores.

In 2015, we targeted South Carolina for expansion of the Product.  We entered into a licensing arrangement with a local distributor and granted the distributor exclusive rights to distribute SnöBar products in South Carolina for a minimum of two years with an aggregate of $500,000 worth of SnöBar products.  The brand was sold by retailers and in resorts, stadiums and other professional arenas.

While we believed we were achieving success in marketing our product, we did not have sufficient working capital to fulfill demand and to adequately market our product. Therefore, we were compelled to stop our Product sales until we identified new and substantial sources of investment.  During this time, we restructured our approach to distribution and scaled back the operating expenditures.

To be more efficient with our sales and customer service, we incorporated a customer relationship management (CRM) system to more efficiently process orders and address customer service needs.  This CRM is able to keep track of sales within the placed accounts and provide critical account data back to our Company.

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THE MANUFACTURING PROCESS

We are not direct manufacturers.  We license the manufacture of SnöBar Products.

Raw Materials and Other Supplies.  The principal raw materials for the production, storage and aging of distilled products are primarily corn and other grains for whiskies and other spirits, agave for tequila, molasses for rum, and grapes for cognac, sticks for the popsicles and milk and other dairy products for the ice cream. The company does not currently have any long-term supply agreements with third-party suppliers for the purchase of any of raw materials used in our products. From time to time, these raw materials are affected by weather and other forces that may impact production and quality, and, ultimately, their price.

Manufacturing.  Due to the confidentiality of SnöBar ice cream and SnöBar formulas and manufacturing processes, we established a manufacturing agreement with a large frozen dessert manufacturer and packer in Southern California to meet future demand. The Company developed its proprietary technology with a third party co-packer who is also solely responsible for manufacturing all of our Products. The co-packing facility can scale to handle worldwide demand of SnöBar Products. The co-packing facility currently manufactures for such retailers as Trader Joe's and Whole Foods.

Inventory.  We maintain inventory of SnöBar Products with a third-party manufacturer/co-packer and distributors of their Products.  Products that are in inventory may be subject to spoliation, theft, or other hazards that could adversely affect our financial condition, results of operations or business. The ice pops, for example, require refrigeration to a [certain temperature] and if not maintained, may cause the degradation in the Products consistency. Also, consumers may not maintain their freezers at the required 0 to-5F temperatures, which may lead them to believe the ice-pops have partially melted.  In such cases, a consumer may return the ice-pops. IPIC is required to reimburse its distributors and return the Product to inventory or otherwise dispose of the Product. No assurance can be given that individual consumers will be educated in the proper freezing requirements of SnöBar Products.

Ice Cream and Ice Pops; Consumer Attraction.  While the majority of ice cream sales have long been regular-fat products, ice cream manufacturers continue to diversify their lines of frozen desserts to fit into various lifestyles.  However, we believe that most consumers are looking for an indulgence when eating ice creams, which makes SnöBar Products well situated with its ideal formula of two enjoyable products, ice cream and alcohol in an affordable combination.

Alcohol.  The second ingredient in SnöBar ice cream and SnöBar ice pops is alcohol.  The U.S. beverage alcohol market is over $400 billion according to The Distilled Spirits Council of the United States ("Discus.org").  SnöBar alcohol-infused ice cream and ice pop products capitalize on the success of the thriving frozen desserts industry and the successful alcohol beverage industry, making SnöBar ice cream and ice pop Products appealing to consumers.

Distribution.  To scale distribution, SnöBar anticipates partnering with more food, beverage and alcohol distributors. SnöBar Products are primarily sold through direct sales forces to distributors. Product delivery will occur through frozen distribution channels. Transportation of the Product from a manufacturing facility to customers will be handled by third parties contracted with by us. We will use frozen warehouse facilities in Los Angeles, California and Phoenix, Arizona. Accounts in Las Vegas, Nevada and Miami, Florida will be shipped directly to the distributor.

MDG bar Holdings, is the sole marketer for SnöBar ice cream and SnöBar ice pops andpops. MGD handles all the marketing and promotionpromotional aspect for the SnöBar Productproduct line.

SNÖBAR MARKET OPPORTUNITY & STRATEGY

Our

On May 1, 2018, Royalty Foods Partners, LLC – a Florida Limited Liability Corporation and a subsidiary of Pacific Ventures Group, Inc. – completed an asset acquisition of San Diego Farmers Outlet, Inc., a California Corporation. San Diego Farmers Outlet provides primarily restaurants customers in southern California’s three largest counties with quality food and produce and does business under the name of marketing, licensingFarmers Outlet and distributing our SnöBar brand depends on our obtaining sufficient capital to fulfill orders.  ManySan Diego Farmers Outlet.

On December 17, 2019, the Company completed an asset acquisition of our industry competitors struggleSeaport Meat Company, (Seaport Meat), a California Corporation with this delivery challenge.  We haveover thirty (30) years in business servicing restaurant and retail, and institutional customers in Southern California and Arizona. Seaport Meat is a proprietary formulaUSDA meat processing plant that providessupplies quality meats, seafood, dry goods, dairy and produce. Seaport Meat Company built a solution to the degradation challenge and coupled with our special manufacturing technique to mass produce alcohol-infused ice cream and ice pops and leverage our production facilities, warehousing,state-of-the-art food distribution and merchandising methods differently than our competitors. Our proprietary formulationmanufacturing facility in Spring Valley, California. Seaport operates out of a facility is HACCP-compliant and is a USDA Licensed processing facility with on-site daily inspections. HACCP is a management system in which food safety is addressed through the analysis and control of biological, chemical, and physical hazards from raw material production, procurement and handling, to manufacturing, method stabilizes the alcohol molecules from interacting with ice crystalsdistribution and milk proteins making it possible to mass-produce a solid alcohol-infused ice cream that has a flavoring system comprising 15% to 20% distilled spirits.  To date, we believe SnöBar alcohol infused ice cream and alcohol infused ice pops are oneconsumption of the only products of its kindfinished product. Having a USDA certified facility allows consumers to be confident that the Food Safety and Inspection Service (FSIS), the public health agency in the U.S.

USDA, ensured that meat and poultry products are safe, wholesome, and correctly labeled and packaged.

2
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MARKET RE-ENTRY

We withdrew

The Company’s customers range from marketinga wide variety of restaurants, including many well known in Southern CA, to institutions, schools (UCSD, SDSU, etc.) and distributing the Product in 2016.


We intendre-distributors such as US Foods and Sysco as well as to use a portion of the proceeds of the Offering, after expenses set forth in "Use of Proceeds" section below, to relaunch our Product with sufficient capitalization to execute our business plan for SnöBar brand to be consumed throughout the year with special holiday flavors and promotions planned offering at differing times.  We expect to implement a top down marketing plan where SnöBar Products are placed with larger retailers and then are made available to smaller resellers in each market area.

We believe SnöBar ice cream will be consumed throughout the year with special holiday flavors and promotions. Our strategy includes promoting SnöBar consumption in warm climates, specialty venues, cruise lines, resorts, and other seasonal occasions. We will devote our attention to reestablishing major accounts in four core markets (Southern California, Phoenix, Arizona, Las Vegas, Nevada and Miami, Florida) where we intend to sell into upscale restaurants, resorts, cruise lines and hotels worldwide.  We also intend to negotiate celebrity branding arrangements and Product endorsements.

ACQUIRE OR INVEST IN COMPLIMENTARY FOOD, BEVERAGES AND DISTRIBUTION BUSINESSES

We intend to use a portion of the proceeds of this Offering to acquire and invest in complimentary food, beverage and distribution businesses.  We expect to devote substantial attention to acquisitions that may be synergetic with SnöBar brand.  We expect to improve and grow the acquired businesses over the long term through growing sales and distribution and by identifying and implementing economic efficiencies.

We have currently identified several complimentary food, beverage and distribution businesses that meet our acquisition criteria. Our criteria's are companies with positive cash flow, good revenue stream and big potential for upside and future growth.

No assurance can be given that our business plan, as stated above, if executed, will be successful and even if it is successful, will return the investment or make a profit.

EMPLOYEES

As of April 30, 2017, four (4) executives manage the Company's affairs and operations.  The team is made-up of

Shannon Masjedi, President and Chief Executive Officer, founder and product inventor (age 45).  Ms. Masjedi has experience in the retaillocal distributors. They supply wholesale food and beverage industry.

Frank Igwealor, Chief Financial Officer (age 45).  Mr. Igwealor has substantial experience as accountingrestaurant supplies to San Diego, Los Angeles, Orange and finance executive with privateRiverside and public companies.

Eddie Masjedi, Executive Manageroffer same day service. In addition, they have clients in Arizona and Business Development (age 46).  Mr. Masjedi has experience within the manufacturing and distribution arena.

Marc Shenkman, Chairman of the Board (age 56).  Mr. Shenkman has experience within the finance arena.



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Our Financial Condition

WE CURRENTLY DO NOT HAVE SUFFICIENT CAPITAL TO INDEPENDENTLY FINANCE OUR INVESTMENTS AND ACQUISITIONS. WE INTEND TO RELY ON OUTSIDE SOURCES OF FINANCING FOR MOST OF OUR ACQUISITIONS ACTIVITIES. Our abilityColorado that come to achieve and maintain profitability and positive cash flow is dependent upon our abilitytheir facility to identify and acquire great but undervalued businesses. We believe going public and sharing the benefits of our business model with public investors gives us access to a larger pool of capital from either stock issuances, bond issuances, stock-as-currency and other financial benefits of being a publicly traded company.

Risks Related to Our Business
Our business is subject to numerous business, financial, regulatory and other risks of which investors should be aware and carefully consider before making an investment decision.

One of the specific risks associated with our business model is the risk associated with the use of leverage (borrowing) to enhance returns.  To generate enhanced returns on our investments, we intend to employee significant leverage on our balance sheet.  We anticipate that our debt-to-equity ratio will eventually rise to levels that could equal or exceed 3:1 to 4:1.  Wherever we are able, we intend to utilizepick up to 100% debt to facilitate our mergers and acquisition transactions.  This strategy presents greater risk that is typically associated with the use of substantial leverage, including affecting the credit ratings that may be assigned to our debt by rating agencies should we issue bonds.  These risks are discussed more fully in the section of this Prospectus titled "Risk Factors", which begins on page 17 of this Offering.

Information Regarding our Capitalization
their orders.

Operations

As of December 31, 2016, we had 27,297,364 shares of our common stock (the "Shares") with par value $0.001 per share, issued and outstanding.


Common Stock.  Shares were authorized on October 22, 2012 for up to 100,000,000 shares, par value $0.001 per share.  Shareholders have one vote per Share.  As of December 31, 2016, there were 27,297,364 issued and outstanding Shares.

Preferred Stock.  Series E Preferred Stock were authorized October 22, 2012 for up to 10,000,000 shares.  Under the rights, preferences and privileges of the Series E Preferred Stock, the holders of the preferred stock receive a 10 to 1 voting preference over the Shares. Accordingly, for every share of Series E Preferred Stock held, the holder received the voting rights equal to 10 Shares of the Shares.  The Series E Preferred Stock is not convertible into any other class of stock of the Company and has no preferences to dividends or liquidation rights. As of December 31, 2016 there were 1,000,000 shares of Preferred Class E Stock issued and outstanding.


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THE OFFERING
The following is a brief summary of this Offering. Please see the "Plan of Distribution" section for a more detailed description of the terms of the offering.

Common Stock Outstanding before this Offering:27,297,364 shares
Common Stock Offered by PACV:3,000,000 shares
Total Offering:3,000,000 shares
Common Stock Outstanding after this Offering:30,297,364 shares
Use of Proceeds:
We intend to use approximately 60% of the net proceeds from this Offering for the acquisition of the businesses we believe will be complementary to our business.  We intend to use approximately 40% of the proceeds towards SnöBar Product distribution including inventory, raw materials and packaging, among other things.  No assurance is given that the anticipated percentages or use of proceeds will actually occur or meet the goals previously set forth.  See "Use of Proceeds" for additional information.
Minimum number of shares to be sold in this Offering:None.
Offering Period:
The offering will conclude when all 3,000,000 Shares have been sold or 24 months after this becomes effective with the SEC.
Termination of the offering
The offering will conclude when all 3,000,000 Shares have been sold or 24 months after this Offering becomes effective with the SEC.  We may, at our discretion, extend the offering for an additional twelve (12) months.
Terms of the offering
We will sell the SEC offered after the SEC has declared this registration statement effective.
Trading Market:Our shares are quoted by the OTC Markets Group under the symbol "PACV." On April 30, 2017, the closing price of our common stock was $1.00 per share.
Risk Factors:The Shares offered hereby involve a high degree of risk and should not be purchased by investors who cannot afford the loss of their entire investment. See "Risk Factors" beginning on page 17. 
The offering price of the Shares bears no relationship to any objective criterion of value and has been arbitrarily determined. The price does not bear any relationship to our assets, book value, historical earnings, or net worth.  You should rely only upon the information contained in this Prospectus. We have not authorized anyone to provide you with information different from that contained in this Offering prospectus. The Selling Security Holders are offering to sell shares of common stock and seeking offers to buy shares of common stock only in jurisdictions where offers and sales are permitted. The information contained in this Prospectus is accurate only as of the date of this Prospectus, regardlessS-1 Registration, Snöbar products are currently being sold in the east coast of United States by the Company’s distributor. The Company’s management has been actively constructing an online platform that will allow Snöbar distribution on a national level.

The Company’s San Diego Farmers Outlet (SDFO) acquisition has increased sales of its wholesale business, and still plan on expanding our current delivery territory from 25 miles to a 40-mile radius. SDFO is also in the process of obtaining 2 new delivery trucks to add to the current fleet of trucks. The Company has begun marketing to new restaurants in the area, most notably Asian and Italian restaurants, and have let restaurants know that SDFO can deliver the finest produce in market. SDFO installed new signage around the retail market, added additional landscaping to enhance the appearance of the timemarket, and purchased a new Point of deliverySale system to improve efficiency and ordering processes.

Due to the impact that the COVID-19 pandemic had on our customers, particularly our larger customers have been forced to close. Some of this Prospectus,these accounts remain closed such as Petco Park the Major League ballpark “Padre Stadium” and the LA, San Diego, and Del Mar County Fairs. Despite these customer closures, Seaport Meat Company has expanded its customer base and maintained at or of any sale ofabove the common stock.



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SUMMARY OF HISTORICAL FINANCIAL INFORMATION

The following table sets forth summary financial information derived from our financial statementssame revenue for the periods stated.three months ended September 2020 as for the same quarter in 2019.

Because Seaport Meat Company can efficiently add new product lines, they can easily expand the distribution of Pacific Ventures’ San Diego Farmers Outlet and SnoBar product line, thereby accelerating Pacific Ventures’ revenue growth. The accompanying notescombination of a distribution and product company is unique in the San Diego area and will position the company for rapid growth.

They manufacture and wholesale custom processed beef, pork, chicken, lamb, veal and seafood. In addition, they are an integral partredistributors of these financial statementsa wide variety of dry goods, frozen foods, disposables and shouldjanitorial products. Their sales, distribution and finance processes are very efficient and can be read in conjunction withexpanded to add new product lines, including fresh produce and dairy.

Summary of Risk Factors

This offering involves substantial risk. Our ability to execute our business strategy is also subject to certain risks. The risks described under the financial statements, related notes thereto and other financial informationheading “Risk Factors” included elsewhere in this Prospectus.


We derivedprospectus may cause us not to realize the balance sheet datafull benefits of our business plan and operating data forstrategy or may cause us to be unable to successfully execute all or part of our strategy.

There are a number of potential difficulties that we might face, including the following:

Competitors may develop alternatives that render our products redundant or unnecessary;
We may not obtain and maintain sufficient protection of our SnöBar product line;
Our products may not become widely accepted by consumers and merchants; and
Strict, new government regulations and inappropriate policies, especially in food and beverages business, may hinder the growth of our business; and
We may not be able to raise sufficient additional funds to operate and grow our business.

During the years ended December 31, 20162019 and 2015 from our audited consolidated financial statements included elsewhere in this Prospectus. The balance sheet data and operating data for the twelve months ended December 31, 2016 has been derived from our audited financial statements included elsewhere in this Prospectus. We have prepared the audited financial statements in conformity with accounting principles generally accepted in the United States of America ("U.S. GAAP") and have included all adjustments, consisting only of normal recurring adjustments that, in our opinion, are necessary to state fairly the financial information set forth in those statements. Our historical results are not necessarily indicative of the results2018, we expect in the future, and our interim results should not necessarily be considered indicative of results we expect for the full year or any other period.


 Year ended December 31,  Three Months ended March 31 
Balance Sheet Data: 2016  2015  2017 
Current assets $27,767  $3,730  $50,233 
Total assets  59,605   39,561   82,761 
             
Current liabilities  570,800   767,507   654,558 
Total liabilities  1,646,590   1,427,661   1,403,015 
Shareholders' equity $(1,586,984) $(1,388,100) $(1,320,253)

       Three Months ended March 31 
Operating Data: Year ended December 31, 
  2016  2015   2017   2016 
Revenues $4,763  $255,213   -   - 
Operating expenses  373,846   192,896  $76,065  $36,204 
Net loss  (487,089)  (64,552) $(76,065) $(36,204)
Net loss per share per common share – basic and diluted $(0.01784) $(0.00250) $(0.00274) $(0.00140)
Weighted average number of shares outstanding – basic and diluted  27,297,364   25,799,031   27,772,532   25,799,031 


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Important Information – No Required Minimum Amount of Shares Must be Sold
There is no required minimum amount of Shares that must be sold in this Offering.  As a result, potential investors will not know how many Shares will ultimately be sold and the amount of proceeds we will receive from this Offering.  If we sell only a few Shares, potential investors may end up holding shares in a company that:
·
has not received enough proceeds from the offering to start/sustain operations; and
·
has none, limited, volatile, and sporadic trading market for its common stock.
This should be considered a substantial risk of investment, taken together with the "Risk Factors" section presented in this Prospectus starting on page 17.

Rule 405 – "Shell Company"

We are not a "shell company" as defined by Rule 405 of the Securities Act of 1933, as amended (the "Securities Act"), and therefore the registration statement need not comply with the requirements of Rule 405 of the Securities Act, as amended, and Rule 12b-2 of the Exchange Act of 1934, as amended.  Securities Act Rule 405 and Exchange Act Rule 12b-2 define a Shell Company as a company, other than an asset-backed issuer, with no or nominal operations; and either:

·no or nominal assets;

·assets consisting of cash and cash equivalents; or

·assets consisting of any amount of cash and cash equivalents and nominal other assets.

None of the above definition applies to PACV.  Since September 25, 2015, PACV and its stockholders entered into a share exchange agreement with SnöBar pursuant to which PACV acquired 100% of the issued and outstanding shares of SnöBar's Class A and Class B common stock in exchange for 22,500,000 restricted shares of PACV common stock while simultaneously issuing 2,500,000 shares of PACV's restricted common stock to certain other persons.


Rule 419 – "Blank Check Company"
We are not a "blank check company" as defined by Rule 419 of the Securities Act of 1933, as amended, and therefore the registration statement need not comply with the requirements of Rule 419.  Rule 419 defines a "blank check company" as a company that:
(1)  is a development stage company that has no specific business plan or purpose or has indicated that its business plan is to engage in a merger or acquisition with an unidentified company or companies, or other entity or person; and
(2)  is issuing "penny stock," as defined in Rule 3a51-1 under the Securities Exchange Act of 1934.
We are not a development stage company because we have been in operation for a while and have significant assets and liabilities.  As noted in our consolidated financial statements, from our past operations, we had an accumulated stockholders' deficit of approximately $5,357,734 and recurring losses from operations as of December 31, 2016. We also had a working capital need of approximately $944,645 as of December 31, 2016.



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RISK FACTORS

We are subject to financial, operational and risks generally associated with development stage enterprises.  We have sustained financial losses since we began our businessborrowed $ 9,284,769 and we willmay be expected to require substantialup to an additional financing$__ million in capital during the next 12 months to fund our development activities and support our business operations for some time.  We also intend to seek additional debt financing. We may be unable to obtain such financing.  The following risks list some, but not all,operations.

3

Some of the materialmost significant challenges and risks involved you should carefully consider before investing ininclude the Company because an investment in our Shares (whether shares or otherwise) involves an exceptionally high degree of risk and is extremely speculative in nature. If any one or more of the following risks occur, our business, operating results and financial condition would likely be seriously harmed and you could lose all or part of your investment. In addition to the other information regarding us contained in this Offering prospectus, you should consider many important factors in determining whether to purchase the Shares offered hereby.


A.    RISKS ASSOCIATED WITH OUR COMPANY AND INDUSTRY

following:

1.We have a history of operating losses and we may not be able to manage our future businesses on a profitable basis.

We have a history of operating losses and may not achieve or sustain profitability ever. Marketing costs associated with research and development and product placement are substantial, among other costs.  We cannot and do not guarantee that we will become profitable. Even if we achieve profitability, given the competitive and evolving nature of the industry in which we operate, we may be unable to sustain or increase profitability and our failure to do so would adversely affect the Company's business, including our ability to raise additional funds.  Our Management is responsible for managing routine Company operations and strategic planning associated with our current and future businesses, subject to the oversight of our Board of Directors. If we do not develop effective systems and procedures, including accounting and financial reporting systems, to manage our operations as a consolidated public company, we may not be able to manage the combined enterprise on a profitable basis, which could adversely affect our ability to pay distributions or dividends to our shareholders.

2.An investment in the Shares offered herein is highly risky and could result in a complete loss of your investment if we unsuccessfully execute in our business plan.

As noted in our consolidated financial statements, as of December 31, 2016, we had an accumulated stockholders' deficit of approximately $5,357,734 and recurring losses from operations.  We experienced a working capital deficit of approximately $944,645, as of December 31, 2016.  We intend to fund our immediate and long term operations by raising additional capital through debt financing, equity issuances and other related activities.  These efforts may be insufficient to fund our capital expenditures, working capital or other cash requirements for the year ending December 31, 2017 and beyond.  The successful outcome of future financing activities cannot be determined at this time and there is no assurance that if achieved, we will have sufficient funds to execute our strategic business plan of promoting our Product or acquiring complimentary businesses that could generate positive operating results.

The above factors, among others, raise substantial doubt about our ability to continue as a going concern. The audit report for the fiscal years ended December 31, 2016 and 2015 expressesOur Auditor has expressed substantial doubt as to our continuance as a going concern. Our prospects of becoming a profitable company must be considered in light of the substantial risks, expenses and difficulties encountered by new entrants into our industry. Our ability to achieve and maintain profitability and positive cash flow is highly dependent upon a number of factors, including our ability to secure adequate financing for our acquisitions and investments and increase the sales of our Product, identify attractive targets, attract managerial talents and produce effective business-turnaround models for the businesses we acquire. Based upon current plans, we expect to incur operating losses in future periods as we incur expenses associated with our business.

We cannot and do not guarantee we will be successful in realizing revenues or in achieving or sustaining positive cash flow. Any such failure could result in the possible closure and wind-up of PACV, its affiliates and their respective businesses or force us to seek additional capital through loans or additional sales of our equity securities to continue business operations, which would dilute the value of any Shares you purchase in this Offering Prospectus.
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3.A worsening of economic conditions or a decrease in consumer spending may adversely impact our ability to implementcontinue as a going concern.
Our limited operating history does not afford investors a sufficient history on which to base an investment decision.
Our revenues will be dependent upon acceptance of our business strategy.SnöBar product line by consumers and distributors. The failure of such acceptance will cause us to curtail or cease operations.

We believe our success depends on discretionary consumer spending, which spending is influenced by, among other things, general economic conditions and the availability of consumer discretionary income. There is no certainty regarding economic conditions in the United States.  Credit and financial markets and consumer confidence in economic conditions could deteriorate at any time. There are political risks associated with the new United States Presidential administration that impact economic and tax policy which could diminish consumer confidence and spending trends. We may experience declines in revenue during any period of economic turmoil or uncertainty. Any decline in the amount of consumer discretionary spending, heightened consumer selectivity or otherwise, could have a material adverse effect on our revenue, results of operations, business and financial condition.

4.We seekare seeking to market and advertise alcohol infused frozen products and may not be able to accomplish our goal.goal; the alcohol and dessert industries are highly competitive and if we are unable to compete successfully, our business will be harmed.
We rely on the performance of wholesale distributors and other marketing arrangements and could be adversely affected by consolidation, poor performance or other disruptions in our distribution channels and customers.
Our business is subject to extensive regulatory requirements regarding distribution, production, labeling, and marketing. Changes to regulation of the alcohol industry could include increased limitations on advertising and promotional activities or other non-tariff measures that could adversely impact our business.
The availability of a large number of authorized but unissued shares of Common Stock may, upon their issuance, lead to dilution of existing stockholders.
Our stock is thinly traded, sale of your holding may take a considerable amount of time.

Before you invest in our common stock, you should carefully consider all the information in this prospectus, including matters set forth under the heading “Risk Factors.”

Where You Can Find Us

The Company’s principal executive office and mailing address is at 117 West 9th Street Suite 316, Los Angeles California 90015.

Telephone: 310-392-5606.

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Our Filing Status as a “Smaller Reporting Company”

We are a “smaller reporting company,” meaning that we are not an investment company, an asset-backed issuer, or a majority-owned subsidiary of a parent company that is not a smaller reporting company and have a public float of less than $75 million and annual revenues of less than $50 million during the most recently completed fiscal year. As a “smaller reporting company,” the disclosure we will be required to provide in our SEC filings are less than it would be if we were not considered a “smaller reporting company.” Specifically, “smaller reporting companies” are able to provide simplified executive compensation disclosures in their filings; are exempt from the provisions of Section 404(b) of the Sarbanes-Oxley Act of 2002 requiring that independent registered public accounting firms provide an attestation report on the effectiveness of internal control over financial reporting; are not required to conduct say-on-pay and frequency votes until annual meetings occurring on or after January 21, 2013; and have certain other decreased disclosure obligations in their SEC filings, including, among other things, being permitted to provide two years of audited financial statements in annual reports rather than three years. Decreased disclosures in our SEC filings due to our status as a “smaller reporting company” may make it harder for investors to analyze the Company’s results of operations and financial prospects.

Implications of Being an Emerging Growth Company

We qualify as an emerging growth company as that term is used in the JOBS Act. An emerging growth company may take advantage of specified reduced reporting and other burdens that are otherwise applicable generally to public companies. These provisions include:

A requirement to have only two years of audited financial statements and only two years of related MD&A;
Exemption from the auditor attestation requirement in the assessment of the emerging growth company’s internal control over financial reporting under Section 404 of the Sarbanes-Oxley Act of 2002 (“SOX”);
Reduced disclosure about the emerging growth company’s executive compensation arrangements; and
No non-binding advisory votes on executive compensation or golden parachute arrangements.

We have already taken advantage of these reduced reporting burdens in this Prospectus, which are also available to us as a smaller reporting company as defined under Rule 12b-2 of the Securities Exchange Act of 1934, as amended (the “Exchange Act”).

In addition, Section 107 of the JOBS Act also provides that an emerging growth company can take advantage of the extended transition period provided in Section 7(a)(2)(B) of the Securities Act of 1933, as amended (the “Act”) for complying with new or revised accounting standards. We have elected to take advantage of the extended transition period for complying with new or revised accounting standards, which allows us to delay the adoption of new or revised accounting standards that have different effective dates for public and private companies until those standards apply to private companies. As a result of this election, our financial statements contained in this Form S-1 may not be comparable to companies that comply with public company effective dates. The existing scaled executive compensation disclosure requirements for smaller reporting companies will continue to apply to our filings for so long as our Company is an emerging growth company, regardless of whether the Company remains a smaller reporting company.

We could remain an emerging growth company for up to five years, or until the earliest of (i) the last day of the first fiscal year in which our annual gross revenues exceed $1 billion, (ii) the date that we become a “large accelerated filer” as defined in Rule 12b-2 under the Exchange Act, which would occur if the market value of our Common Stock that is held by non-affiliates exceeds $700 million as of the last business day of our most recently completed second fiscal quarter, or (iii) the date on which we have issued more than $1 billion in non-convertible debt during the preceding three year period.

For more details regarding this exemption, see “Management’s Discussion and Analysis of Financial Condition and Results of Operations – Critical Accounting Policies.”

5

RISK FACTORS

An investment in our securities involves a high degree of risk. You should carefully consider the risks and uncertainties described in this prospectus and the documents incorporated by reference into this prospectus. The risks and uncertainties described in this prospectus are not the only ones we face. Additional risks and uncertainties that we do not presently know about or that we currently believe are not material may also adversely affect our business, business prospects, results of operations or financial condition. If any of the risks and uncertainties described in this prospectus or the documents incorporated by reference into this prospectus actually occurs, then our business, results of operations and financial condition could be adversely affected in a material way. This could cause the market price of the Common Stock to decline, perhaps significantly, and you may lose part or all of your investment.

Risks Related to this Offering and Ownership of Shares of Our Common Stock

Risks Relating to Our Business and Industry

COVID-19 Impact

In March 2020, the World Health Organization characterized a novel strain of coronavirus (“COVID-19”) as a pandemic amidst a rising number of confirmed cases and thousands of deaths worldwide. As of December 28, 2019, the COVID-19 pandemic had not had a significant impact on our business. However, since mid-March 2020, our business has been significantly impacted. Beginning in mid-March2020, many countries, including the United States, took steps to restrict travel, temporarily close or enforce capacity restrictions in businesses, schools and other public gathering spaces. Restrictions on public gatherings and attendance at retail or other establishments, including restaurants, and recreational, sporting and other similar venues, continue to evolve and are expected to continue to remain in effect in some capacity for the near-term. It remains unclear when and to what extent the COVID-19 pandemic will fully abate. Since mid-March2020, the operations of our restaurant, hospitality and education customers (and our operations that are dependent upon these customers) have been significantly disrupted by the spread of COVID-19 and the corresponding sudden and significant decline in consumer demand for food prepared away from home.

We are seeking to market and advertise alcohol infused frozen products and may not be able to accomplish our goal.

A key feature of our growth strategy is to restartengage in the marketing and substantially increase our marketing, advertising and distribution of alcohol infused frozen products. Execution of this strategyDoing so presents significant challenges and subjects our business to significant risks. For example, we face substantial competition in these areas, and do not have as extensive a history of operating in these areas as some of our competitors, we have a limited staff, among other things.competitors. If we are unsuccessful in marketing and advertising alcohol infused frozen products, our ability to grow our business could be significantly limited.


5.The alcohol and dessert industries are highly competitive and if we are unable to compete successfully, our business will be harmed.

The alcohol and dessert industries are highly competitive and if we are unable to compete successfully, our business will be harmed.

The alcoholic beverage industry and the dessert industry are highlyextremely competitive. If we are unable to compete successfully against current or future competitors in such industries, our revenues, margins and market share could be adversely affected, any of which could significantly harm our business, operating results or financial condition.


6.The costs of being a public company could result in us being unable to continue as a going concern.

As a public company, we are obligated to comply with numerous financial reporting and legal requirements, including those pertaining to audits and internal control. The costs of this compliance are substantial

and may preclude us from seeking financing or equity investmentOur success depends on acceptable terms. We estimate these costs will be at least $150,000 for FY 2017 and may be greater in future years and if our business volume and activity increases.  Our estimate of costs do not include the necessary compliance, documentation and reporting requirements for Section 404 as we will not be subject to the full reporting requirements of Section 404 until we exceed $75 million in market capitalization.  certain key personnel.If our revenues are insufficient, and/or we cannot satisfy many of these costs through the issuance of our shares, we may be unable to satisfy these costs in the normal course of business that would result in our being unable to continue as a going concern.


7.If securities or industry analysts do not publish research, or publish inaccurate or unfavorable research, about our business, our share price and trading volume could decline.

The trading market for our common stock may be impacted, in part, by the research and reports that securities or industry analysts publish about our business or us. Our common stock is not currently followed by any financial analyst nor is there a trading market made for our common stock. If we eventually are followed by analysts, if one or more analysts cease coverage of our Company or fail to regularly publish reports on us, we could lose visibility in the financial markets, which could cause our share price or trading volume to decline. There can be no assurance that analysts will ever cover us or our business segment, continue to cover us once begun or provide favorable coverage of us, the Shares or any of our securities. If our stock is rated, if one or more analysts downgrade our stock or changes their opinion of our stock, our Share price may decline.

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8.Having only three directors limits our ability to establish effective independent corporate governance procedures.
We have only three directors who also serve as Company's officers and no employees. We have not established any committees, including an Audit Committee, a Compensation Committee or a Nominating Committee, any committee performing a similar function. The functions of those committees are being undertaken by Board of Directors as a whole.  Because we have only three directors, none of whom are independent, we believe that the establishment of these committees would be more form over substance. Our CEO has control of PACV, among other things, to determine her own level of compensation and otherwise control the Company because of her Series E Preferred Stock holdings.  Until we have a larger board of directors that would include some independent members, if ever, there will be limited oversight of our CEO's decisions and activities and little ability for minority shareholders to challenge or reverse those activities and decisions, even if they are not in the best interests of minority shareholders.


9.Our success depends on certain key personnel.

Our performance to date has been and will continue to be largely dependent on the talents, efforts and performance of our senior management. Our Management has limited depthmanagement and breadth of experience in the consumer alcohol and food and beverage industry.  We currently do not have anykey technical personnel. It is anticipated that our executive officers will enter into employment agreements. However, while it is customary to use employment agreements with key Management, which are used as a method of retaining the services of key personnel.  Thesepersonnel, these agreements do not guarantee us the continued services of such employees. We anticipate our executive officers will enterIn addition, we have not entered into employment agreements in 2017.with most of our key personnel. The loss of our executive officers or our other key personnel, particularly with little or no notice, could cause delays on projects and could have an adverse impact on our client and industry relationships, as we build those relationships, our business, operating results or financial condition.

6
10.We frequently hire individuals and companies on a project-by-project basis because we have limited staff and expect to continue to engage skilled and qualified personnel as our business expands and if we are unable to attract or continue to attract and retain qualified personnel our business will be adversely affected.Table of Contents

We rely on highly skilled and qualified personnel, and if we are unable to continue to attract and retain such qualified personnel it will adversely affect our businesses.

Our success depends to a significant extent on our ability to identify, attract, hire, train and retain qualified creative, technical and managerial personnel familiar with distribution and finance, the food industry and distilled spirits.personnel. We expect keen competition for personnel with the specialized creative and technical skills needed to create products and further enhance and develop our Productproducts and provide our services.services will continue to intensify. We often hire individuals to assist us on a project-by-project basis.  Individualsbasis, and individuals who work on one or more projects for us may not be available to work on future projects, which impedes our efficient operations.projects. If we have difficulty identifying, attracting, hiring, training and retaining such qualified personnel, or incur significant costs in order to do so, our business and financial results could be negatively impacted.


11.

Risks associated with commodity price volatility and energy availability could adversely affect our business.


We engage third parties to manufacture our Products.  business.

We have no control over our co-packers and or other manufacturers in the manufacturing or distribution process. Through these third party manufactures, we are exposed to product liability risk and risks associated with commodity price volatility arising from supply commodities, like cornconditions, geopolitical and economic variables, weather, and other grains, molasses, grapes, popsicle sticks and plastic wrappingunpredictable external factors. We buy commodities such as fresh produce for the production, packaging and distribution of our Products in addition to geopolitical and economic variables, weather, and other unpredictable factors. Increasesproducts. Availability increases and volatility in the prices of these commodities, as well as products sourced from third parties and energy used in making, distributing and transporting our Products,products, could increase the manufacturing and distribution costs of our Products. We continually evaluate our organizational productivity and supply chains and assess opportunitiesproducts. While in the past we have been able to reduce costs and have previously mitigatedmitigate the impact of these cost increases through enhancing quality, speed and flexibility to meet changing and uncertain market conditionsproductivity improvements and pricing adjustments.  However,adjustments, there is no assurance that we will be able to take the actions necessary to, among other things, offset such cost increases in the future.



- 19 -The Common Stock ranks junior to all of our indebtedness and other liabilities.




In the event of our bankruptcy, liquidation, dissolution or winding-up of our affairs, our assets will be available to pay obligations on the Common Stock only after all of our indebtedness and other liabilities have been paid. The rights of holders of the Common Stock to participate in the distribution of our assets will rank junior to the prior claims of our current and future creditors and any future series or class of preferred stock we may issue that ranks senior to the Common Stock. Also, the Common Stock effectively ranks junior to all existing and future indebtedness and to the indebtedness and other liabilities of our existing subsidiaries and any future subsidiaries. Our existing subsidiaries are, and future subsidiaries would be, separate legal entities and have no legal obligation to pay any amounts to us in respect of dividends due on the Common Stock. If we are forced to liquidate our assets to pay our creditors, we may not have sufficient assets to pay amounts due on any or all of the Common Stock then outstanding. We have incurred and may in the future incur substantial amounts of debt and other obligations that will rank senior to the Common Stock. At December 31, 2019, we had total liabilities of $13,386,354.

Certain of our existing or future debt instruments may restrict the authorization, payment or setting apart of dividends on the Common Stock. There can be no assurance that we will always remain in compliance with certain of our existing or future debt instruments, and if we default, we may be contractually prohibited from paying dividends on the Common Stock. Also, future offerings of debt or senior equity securities may adversely affect the market price of the Common Stock. If we decide to issue debt or senior equity securities in the future, it is possible that these securities will be governed by an indenture or other instruments containing covenants restricting our operating flexibility. Additionally, any convertible or exchangeable securities that we issue in the future may have rights, preferences and privileges more favorable than those of the Common Stock and may result in dilution to owners of the Common Stock. We and, indirectly, our shareholders, will bear the cost of issuing and servicing such securities. Because our decision to issue debt or equity securities in any future offering will depend on market conditions and other factors beyond our control, we cannot predict or estimate the amount, timing or nature of our future offerings. The holders of the Common Stock will bear the risk of our future offerings, which may reduce the market price of the Common Stock and will dilute the value of their holdings in us.

12.We rely on the performance of wholesale distributors and other marketing arrangements and could be adversely affected by consolidation, poor performance or other disruptions in our distribution channels and customers.7

Our stock price has been extremely volatile, and our common stock is not listed on a national stock exchange; as a result, stockholders may not be able to resell their shares at or above the price paid for them.

The market price of our common stock has been historically volatile and could be subject to significant fluctuations due to changes in sentiment in the market regarding our operations or business prospects, among other factors. Further, our common stock is not listed on a national stock exchange; we intend to list the common stock on a national stock exchange once we meet the entry criteria. An active public market for our common stock currently exists on the OTC Markets (www.otcmarkets.com) but may not be sustained. Therefore, stockholders may not be able to sell their shares at or above the price they paid for them.

Among the factors that could affect our stock price are:

Industry trends and the business situation of our suppliers
Actual or anticipated fluctuations in our quarterly financial and operating results and operating results that vary from the expectations of our management or of securities analysts and investors
our failure to meet the expectations of the investment community and changes in investment community recommendations or estimates of our future operating results
Announcements of strategic developments, acquisitions, dispositions, financings, product developments and other materials events by us or our competitors
Regulatory and legislative developments
Litigation
General market conditions
Other domestic and international macroeconomic factors unrelated to our performance
Changes in key personnel

We may issue additional shares of Common Stock and additional series of preferred stock that rank senior to the Common Stock as to dividend rights, rights upon liquidation or voting rights.

We are allowed to issue additional shares of Common Stock and additional series of preferred stock that would rank equally to or above the Common Stock as to dividend payments and rights upon our liquidation, dissolution or winding up of our affairs pursuant to our articles of incorporation and the articles of amendment relating to the Common Stock without any vote of the holders of the Common Stock. The issuance of additional shares of Common Stock and additional series of preferred stock could have the effect of reducing the amounts available to the Common Stock issued in this offering upon our liquidation or dissolution or the winding up of our affairs.

Also, although holders of Common Stock are entitled to voting rights, as described in “Description of the Common Stock — Voting Rights,” with respect to the circumstances under which the holders of Common Stock are entitled to vote, the Common Stock will vote separately as a class along with all other series of our preferred stock that we may issue upon which like voting rights have been conferred and are exercisable. As a result, the voting rights of holders of Common Stock may be significantly diluted, and the holders of such other series of preferred stock that we may issue may be able to control or significantly influence the outcome of any vote.

Future issuances and sales of senior or pari passu preferred stock to that already issued, or the perception that such issuances and sales could occur, may cause prevailing market prices for our Common Stock to decline and may adversely affect our ability to raise additional capital in the financial markets at times and prices favorable to us.

We do not expect to pay any cash dividends in the foreseeable future.

We intend to retain our future earnings, if any, in order to reinvest in the development and growth of our business and, therefore, do not intend to pay dividends on our common stock for the foreseeable future. Any future determination to pay dividends will be at the discretion of our board of directors and will depend on our financial condition, results of operations, capital requirements, and such other factors as our board of directors deems relevant. Accordingly, investors may need to sell their shares of our common stock to realize a return on their investment, and they may not be able to sell such shares at or above the price paid for them.

8

Our Productsrevenues, operating results and cash flows may fluctuate in future periods and we may fail to meet investor expectations, which may cause the price of our Common Stock to decline.

Variations in our quarterly and year-end operating results are difficult to predict and our income and cash flow may fluctuate significantly from period to period, which may impact our board of directors’ willingness or legal ability to declare a monthly dividend. If our operating results fall below the expectations of investors or securities analysts, the price of our Common Stock could decline substantially. Specific factors that may cause fluctuations in our operating results include:

competition;
need for acceptance of our products;
ability to develop a brand identity;
ability to anticipate and adapt to a competitive market;
ability to effectively manage rapidly expanding operations;
amount and timing of operating costs and capital expenditures relating to expansion of our business, operations, and infrastructure; and
dependence upon key personnel to market our product and the loss of one of our key managers may adversely affect the marketing of our product.

We can sell additional shares of common stock without consulting stockholders and without offering shares to existing stockholders, which would result in dilution of existing stockholders’ interests in the Company and could depress our stock price.

Our Articles of Incorporation authorize 900,000,000 shares of common stock, of which 6,871,351 were outstanding as of September 30, 2020 (reflecting the 1-for-500 reverse stock split that occurred on April 13, 2020); 6,000,000 shares of Series E Preferred Stock, of which 6,000,000 shares were outstanding as of September 30, 2020; and 10,000 shares of Series F Preferred Stock of which 10,000 shares were outstanding as of September 30, 2020. Moreover, our Board of Directors is authorized to issue additional shares of our common stock and preferred stock. Although our Board of Directors intends to utilize its reasonable business judgment to fulfill its fiduciary obligations to our then existing stockholders in connection with any future issuance of our capital stock, the future issuance of additional shares of our common stock or preferred stock convertible into common stock would cause immediate, and potentially substantial, dilution to our existing stockholders, which could also have a material effect on the market value of the shares.

The market price of the Common Stock could be substantially affected by various factors.

The market price of the Common Stock depends on many factors, which may change from time to time, including:

prevailing interest rates, increases in which may have an adverse effect on the market price of the Common Stock;
trading prices of similar securities;
our history of timely dividend payments;
the annual yield from dividends on the Common Stock as compared to yields on other financial instruments;
general economic and financial market conditions;
government action or regulation;
the financial condition, performance and prospects of us and our competitors;
changes in financial estimates;
our issuance of additional preferred equity or debt securities; and
actual or anticipated variations in quarterly operating results of us and our competitors.

As a result of these and other factors, investors who purchase the Common Stock in this offering may experience a decrease, which could be substantial and rapid, in the market price of the Common Stock, including decreases unrelated to our operating performance or prospects.

As a holder of Common Stock, you will have extremely limited voting rights.

Your voting rights as a holder of Common Stock will be limited. Mrs. Shannon Masjedi, our Chief Executive Officer, beneficially owns shares equivalent to approximately 90% of our outstanding voting shares. As a result, Mrs. Masjedi exercises a significant level of control over all matters requiring stockholder approval, including the election of directors, amendment of our certificate of incorporation, and approval of significant corporate transactions. This control could have the effect of delaying or preventing a change of control of our company or changes in management and will make the approval of certain transactions difficult or impossible without his support, which in turn could reduce the price of our Common Stock.

9

If our common stock is delisted, your ability to transfer or sell your shares of the Common Stock may be limited and the market value of the Common Stock will likely be materially adversely affected.

If our common stock ceased to be subject to quotation on OTC Markets, your ability to transfer or sell your shares of the Common Stock may be limited and the market value of the Common Stock will likely be materially adversely affected.

We will have broad discretion in using the proceeds of this offering, and we may not effectively spend the proceeds.

We intend to use the net proceeds of this offering for working capital and general corporate purposes, which may include, developing new products and funding capital expenditures and investments. We will have significant flexibility and broad discretion in applying the net proceeds of this offering, and we may not apply these proceeds effectively. Our management might not be able to yield a significant return, if any, on any investment of these net proceeds, and you will not have the opportunity to influence our decisions on how to use our net proceeds from this offering.

Delaware law contains provisions that could discourage, delay or prevent a change in control of our Company, prevent attempts to replace or remove current management and reduce the market price of our stock.

Provisions in our certificate of incorporation and bylaws may discourage, delay or prevent a merger or acquisition involving us that our stockholders may consider favorable. For example, our certificate of incorporation authorizes our board of directors to issue up to ten million shares of “blank check” preferred stock without further stockholder approval. The board of directors has the authority to attach special rights, including voting and dividend rights, to this preferred stock. With these rights, preferred stockholders could make it more difficult for a third party to acquire us.

We are also subject to the anti-takeover provisions of the DGCL. Under these provisions, if anyone becomes an “interested stockholder,” we may not enter into a “business combination” with that person for three years without special approval, which could discourage a third party from making a takeover offer and could delay or prevent a change in control of us. An “interested stockholder” is, generally, a stockholder who owns 15% or more of our outstanding voting stock or an affiliate of ours who has owned 15% or more of our outstanding voting stock during the past three years, subject to certain exceptions as described in the DGCL.

We are required to comply with certain provisions of Section 404 of the Sarbanes-Oxley Act of 2002 and if we fail to comply in a timely manner, our business could be adversely affected and the price of our Preferred Stock could decline.

Rules adopted by the SEC pursuant to Section 404 of the Sarbanes-Oxley Act of 2002 require an annual assessment of internal controls over financial reporting, and for certain issuers an attestation of this assessment by the issuer’s independent registered public accounting firm. The standards that must be met for management to assess the internal controls over financial reporting as effective are evolving and complex, and require significant documentation, testing, and possible remediation to meet the detailed standards.

We expect to incur expenses and to devote resources to Section 404 compliance on an ongoing basis. It is difficult for us to predict how long it will take or costly it will be to complete the assessment of the effectiveness of our internal control over financial reporting for each year and to remediate any deficiencies in our internal control over financial reporting. As a result, we may not be able to complete the assessment and remediation process on a timely basis. In addition, although attestation requirements by our independent registered public accounting firm are not presently applicable to us, we could become subject to these requirements in the future and we may encounter problems or delays in completing the implementation of any resulting changes to internal controls over financial reporting. In the event that our Chief Executive Officer or Chief Financial Officer determine that our internal control over financial reporting is not effective as defined under Section 404, we cannot predict how the market prices of our shares will be affected; however, we believe that there is a risk that investor confidence and share value may be negatively affected.

10

If we fail to maintain effective internal controls over financial reporting, the price of our Common Stock may be adversely affected.

Our internal control over financial reporting may have weaknesses and conditions that could require correction or remediation, the disclosure of which may have an adverse impact on the price of our Common Stock. We are required to establish and maintain appropriate internal controls over financial reporting. Failure to establish those controls, or any failure of those controls once established, could adversely affect our public disclosures regarding our business, financial condition or results of operations. In addition, management’s assessment of internal controls over financial reporting may identify weaknesses and conditions that need to be addressed in our internal controls over financial reporting or other matters that may raise concerns for investors. Any actual or perceived weaknesses that need to be addressed in our internal control over financial reporting or disclosure of management’s assessment of our internal controls over financial reporting may have an adverse impact on the price of our Common Stock.

The JOBS Act allows us to postpone the date by which we must comply with certain laws and regulations and to reduce the amount of information provided in reports filed with the SEC. We cannot be certain if the reduced disclosure requirements applicable to emerging growth companies will make our Common Stock less attractive to investors.

We are and we will remain an “emerging growth company” until the earliest to occur of (i) the last day of the fiscal year during which our total annual revenues equal or exceed $1 billion (subject to adjustment for inflation), (ii) the last day of the fiscal year following the fifth anniversary of our IPO (iii) the date on which we have, during the previous three-year period, issued more than $1 billion in non-convertible debt, or (iv) the date on which we are deemed a “large accelerated filer” under the Securities and Exchange Act of 1934, as amended, or the Exchange Act. For so long as we remain an “emerging growth company” as defined in the JOBS Act, we may take advantage of certain exemptions from various reporting requirements that are applicable to other public companies that are not “emerging growth companies” including, but not limited to, not being required to comply with the auditor attestation requirements of Section 404 of the Sarbanes-Oxley Act, reduced disclosure obligations regarding executive compensation in our periodic reports and proxy statements, and exemptions from the requirements of holding a non-binding advisory vote on executive compensation and stockholder approval of any golden parachute payments not previously approved.

Under the JOBS Act, emerging growth companies can also delay adopting new or revised accounting standards until such time as those standards apply to private companies. We have irrevocably elected not to avail ourselves of this exemption and, will therefore be subject to the same new or revised accounting standards at the same time as other public companies that are not emerging growth companies.

We cannot predict if investors will find our Common Stock less attractive because we rely on some of the exemptions available to us under the JOBS Act. If some investors find our Common Stock less attractive as a result, there may be a less active trading market for our Common Stock and our stock price may be more volatile. If we avail ourselves of certain exemptions from various reporting requirements, our reduced disclosure may make it more difficult for investors and securities analysts to evaluate us and may result in less investor confidence.

Risks Associated With Our Business

Our Independent Registered Public Accounting Firm expressed substantial doubt as to our ability to continue as a going concern.

The audited financial statements have been prepared assuming that we will continue as a going concern and do not include any adjustments that might result if we cease to continue as a going concern.

As noted in our consolidated financial statements, we had an accumulated stockholders’ deficit of $10,040,367 and recurring losses from operations as of December 31, 2019 and an accumulated deficit of $13,936,898 as of September 30, 2020. Our net loss for the fiscal year ended December 31, 2019 was $2,652,626 and our net loss for the nine (9) months ended September 30, 2020 was $3,896,531. We also had a working capital deficit of approximately $1,118,654 as of December 31, 2019 and a working capital deficit of $2,640,489, as of September 30, 2020. We have and continue to fund operations through raising additional capital through debt financing and/or equity issuances and increased lending activities which may have been insufficient to fund our capital expenditures, working capital or other cash requirements for the year ending December 31, 2020 and may be insufficient on a going-forward basis. We are continuing to seek additional funds to finance our immediate and long-term operations. The successful outcome of future financing activities cannot be determined at this time and there is no assurance that if achieved, we will have sufficient funds to execute our intended business plan or generate positive operating results. These factors, among others, raise substantial doubt about our ability to continue as a going concern. The audit report for the fiscal years ended December 31, 2019 and 2018, and the nine months ended September 30, 2020 contain a paragraph that emphasizes the substantial doubt as to our continuance as a going concern. This is a significant risk that we may not be able to remain operational for an indefinite period of time.

11

We are seeking to market and advertise alcohol infused frozen products and may not be able to accomplish our goal.

A key feature of our growth strategy is to engage in the marketing and advertising of alcohol infused frozen products. Doing so presents significant challenges and subjects our business to significant risks. For example, we face substantial competition in these areas, and do not have as extensive a history of operating in these areas as some of our competitors. If we are unsuccessful in marketing and advertising alcohol infused frozen products, our ability to grow our business could be significantly limited.

The alcohol and dessert industries are highly competitive and if we are unable to compete successfully, our business will be harmed.

The alcoholic beverage industry and the dessert industry are extremely competitive. If we are unable to compete successfully against current or future competitors in such industries, our revenues, margins and market share could be adversely affected, any of which could significantly harm our business, operating results or financial condition.

Our success depends on certain key personnel.

Our performance to date has been and will continue to be largely dependent on the talents, efforts and performance of our senior management and key technical personnel. It is anticipated that our executive officers will enter into employment agreements. However, while it is customary to use employment agreements as a method of retaining the services of key personnel, these agreements do not guarantee us the continued services of such employees. In addition, we have not entered into employment agreements with most of our key personnel. The loss of our executive officers or our other key personnel, particularly with little or no notice, could cause delays on projects and could have an adverse impact on our client and industry relationships, our business, operating results or financial condition.

We rely on highly skilled and qualified personnel, and if we are unable to continue to attract and retain such qualified personnel it will adversely affect our businesses.

Our success depends to a significant extent on our ability to identify, attract, hire, train and retain qualified creative, technical and managerial personnel. We expect competition for personnel with the specialized creative and technical skills needed to create our products and provide our services will continue to intensify. We often hire individuals on a project-by-project basis, and individuals who work on one or more projects for us may not be available to work on future projects. If we have difficulty identifying, attracting, hiring, training and retaining such qualified personnel, or incur significant costs in order to do so, our business and financial results could be negatively impacted.

Risks associated with commodity price volatility and energy availability could adversely affect our business.

We are exposed to risks associated with commodity price volatility arising from supply conditions, geopolitical and economic variables, weather, and other unpredictable external factors. We buy commodities such as corn and other grains, molasses, grapes, sticks and plastic for the production, packaging and distribution of our products. Availability, increases and volatility in the prices of these commodities, as well as products sourced from third parties and energy used in making, distributing and transporting our products, could increase the manufacturing and distribution costs of our products. While in the past we have been able to mitigate the impact of these cost increases through productivity improvements and pricing adjustments, there is no assurance that we will be able to offset such cost increases in the future.

12

We rely on the performance of wholesale distributors and other marketing arrangements and could be adversely affected by consolidation, poor performance or other disruptions in our distribution channels and customers.

Our alcohol-infused popsicles and ice cream products are sold primarilyprincipally through wholesale distributors for resale to retail outlets. The replacement, poor performance or financial default of a major distributor or one of its major customers could adversely affect our business. Industry consolidation could also adversely affect our margins and profitability. Though large customers can offer efficiencies and unique opportunities, they can also seek to make significant changes in their volume of purchases, represent a large number of competing products, negotiate more favorable terms and seek price reductions, which could negatively impact our financial results.


13.If we are unable to provide future officers with sufficient equity interests in our business to the same extent or with the same tax consequences as our existing officer, we may not be able to retain or motivate key personnel or hire qualified personnel.

Our operations may be adversely affected by failure to maintain or renegotiate distribution, supply, manufacturing or license agreements on favorable terms.

We are very thinly staffed.  Our staff consistshave a number of distribution, supply, manufacturing and license agreements for our Boardsupplies and products. These agreements vary depending on the particular supply and/or product, but tend to be for a fixed number of Directors and investors.  Whenyears. There can be no assurance that we do hire more employees, our philosophy is to recognize that our employees and key personnel are our most important asset and our success will be highly dependent upon their efforts and commitment and other professionals. Our future success and growth will depend to a substantial degree on our ability to retain and motivate our officers, senior managers and other key personnel and to strategically recruit, retain and motivate new talented personnel, including new officers.


Following this Offering, we might not be able to provide future officers with sufficient equity interests inrenew these agreements on favorable terms or that these agreements will not be terminated. Termination of these agreements or failure to renew these agreements on favorable terms could have a negative effect on our results of operations and financial condition.

If we are unable to effectively manage organizational productivity and global supply chain efficiency and flexibility, then our business to the same extent or with the same tax consequences as our existing officers. To recruit and retain existing and future officers, we maycould be adversely affected.

We need to increasecontinually evaluate our organizational productivity and supply chains and assess opportunities to reduce costs. We must also enhance quality, speed and flexibility to meet changing and uncertain market conditions. Our success also depends in part on refining our cost structure and supply chains so that we have flexibility and are able to respond to market pressures to protect profitability and cash flow or ramp up quickly and effectively to meet demand. Failure to achieve the desired level of compensation we pay them, which would cause our total employee compensation and benefits expense as a percentage of our total revenue to increase andquality, capacity or cost reductions could adversely affect our profitability. In addition, issuance of equity interestsfinancial results. Despite our efforts to control costs and increase efficiency in our businessfacilities, increased competition could still cause us to future officers would dilute existing public shareholders' stake in the Company.


If we do not continue to developrealize lower operating margins and implement the right processes and tools to manage our changing enterprise and maintain this culture, our ability to compete successfully and achieve our business objectives could be impaired, which could negatively impact our business, financial condition and results of operations.

14.Because we intend to make equity awards to all of our employees on an ongoing basis following this Offering, these equity awards to employees will be dilutive to the book value of investors' shares of our common stock.

We intend to make equity awards to all of our employees on an ongoing basis.   profitability.

"Dilution" represents the difference between the offering price of the Shares being offered pursuant to this Prospectus and the net book value per share of common stock immediately after completion of this Offering. "Net book value" is the amount that results from subtracting total liabilities from total assets.


15.Our operating results may fluctuate significantly, which may cause the market price of our common stock to decrease significantly.

Our operating results may fluctuate for many reasons andsignificantly, which may cause the market price of our common stock to decrease significantly.

Our operating results may fluctuate as a result of a number of factors, many of which are outside of our control. As a result of these fluctuations, financial planning and forecasting may be more difficult and comparisons of our operating results on a period-to-period basis may not necessarily be meaningful. YouAccordingly, you should not rely on our annual and quarterly results of operations as any indication of future performance. Each of the risk factors described in this "Risks“Risks Related to Our Business"Business” section, and the following factors, may affect our operating results:


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·our ability to continue to attract customers, buyersclients for our services and products;

·
the amount and timing of operating costs and capital expenditures related to the maintenance and expansion of our businesses, operations and infrastructure;

·
our focus on long-term goals over short-term results;

·
the results of our investments in high risk products;
general economic conditions and those economic conditions specific to our industry;industries;

·
changes in business cycles that affect the markets in which we sell our products and services; and

·
geopolitical events such as war, threat of war or terrorist actions.

In response to these fluctuations, the value of our common stock could decrease significantly in spite of our operating performance. In addition, our business, and the alcoholic beverage business, has historically been cyclical and seasonal in nature, reflecting overall economic conditions as well as client budgeting and buying patterns.


The cyclicality and seasonality in our business could become more pronounced and may cause our operating results to fluctuate more widely.


13

We have a five year history of losses, have generated limited revenue to date and may continue to incur financial losses in the future.


Our history of losses, extends back five yearshave generated limited revenue to date, and wemay continue to suffer losses in the future.

We have a history of losses and have generated limited revenue to date. We expect to continue to incur losses for the foreseeable future. If we cannot become profitable, our financial condition will deteriorate, and we may be unable to achieve our business objectives, including without limitation, having to cease operations and close the Company due to a lack of capital.


17.We will require substantial additional funding, which may not be available to us on acceptable terms, or at all, and, if not available may require us to delay, scale back or cease our marketing or product development activities and operations.

We will require substantial additional funding, which may not be available to us on acceptable terms, or at all, and, if not available may require us to delay, scale back or cease our marketing or product development activities and operations.

We will require substantial additional capital in order to continue the marketing of our Product marketingexisting products and acquisition strategy andcomplete the development of new flavors andour contemplated products. Raising funds in the current economic climate may be difficult and additional funding may not be available on acceptable terms, or at all.

The amount and timing of our future funding requirements, both near-termnear- and long-term, will depend on many factors, including, but not limited to:


·the number and characteristics of products that we pursue;
our potential need to expand our research and development activities,operations, including the hiring of additional employees;
·
the costs of licensing, acquiring or investing in complimentary businesses, products product candidates and technologies;
·our ability to maintain, expand and defend the scope of our intellectual product portfolio, including the amount and timing of any payments we may be required to make, or that we may receive, in connection with the licensing, filing, prosecution, defense and enforcement of any intellectual property rights;
·the effect of any competing technological or market developments;
·
the need to implement additional internal systems and infrastructure, including financial and reporting systems;
·
obtaining market acceptance of our alcohol-infused popsicles and ice cream; and
the economic and other terms, timing of and success of our co-branding, licensing, collaboration or marketing relationships into which we have entered or may enter in the future.

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Some of thethese factors above are outside of our control. We believe we will require an additional capital infusion in order to expand the marketing of our alcohol-infused popsicles and ice cream throughout the United States.to all 50 states. Such additional fundraising efforts may distractdivert our Managementmanagement from daily operational, management and otherour day-to-day activities, which may adversely affect our ability to develop and market our alcohol-infused products. WeIn addition, we cannot guarantee that future financing will be available in sufficient amounts or on terms acceptable to us, if at all. If we are unable to raise additional capital when required or on acceptable terms, we may be required to significantly delay, scale back or discontinue the development or marketing of one or more of our products or product candidates or curtail our operations, which will have a material adverse effectMaterial Adverse Effect on our business, operating results and prospects.


18.

We may sell additional equity or debt securities or enter into other arrangements to fund our operations, which may result in dilution to our stockholders and impose restrictions or limitations on our business.

We may seek additional equity or debt securities or enter into other arrangements to fund our operations, which may result in dilution to our stockholders and impose restrictions or limitations on our business.


Additional funding may bethrough a mixcombination of equity offerings, debt-financings, or other third party fundingsthird-party funding or other collaborations, strategic alliances or licensing arrangements. These financing activities may have an adverse impact on our stockholders'stockholders’ rights as well as our operations. For instance, any debt financing may impose restrictive covenants on our operations or otherwise adversely affect the holdings or the rights of our stockholders. In addition, if we seek funds through arrangements with partners, these arrangements may require us to relinquish rights to some of our technologies, products or product candidates or otherwise agree to terms unfavorable to us.

19.Acquisitions of companies in our industry and related industries could result in operating difficulties, dilution to our stockholders and other consequences harmful to us.

Our business

Acquisitions we pursue in our industry and related industries could result in operating difficulties, dilution to our stockholders and other consequences harmful to our business.

As part of our growth strategy, includes pursuingwe may selectively pursue strategic acquisitions in our industry and complimentary business acquisitions and investments.related industries. We may not be able to consummate such acquisitions, or investments, which could adversely impact our growth. If we do consummate acquisitions, integrating an acquired company, business or technology may result in unforeseen operating difficulties and expenditures, including:


·increased expenses due to transaction and integration costs;

·
potential liabilities of the acquired businesses;

·
potential adverse tax and accounting effects of the acquisitions;


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·diversion of capital and other resources from our existing businesses;

·
diversion of our management'smanagement’s attention during the acquisition process and any transition periods;

·
loss of key employees of the acquired businesses following the acquisition; and

·
inaccurate budgets and projected financial statements due to inaccurate valuation assessments of the acquired businesses.

Foreign acquisitions also involve unique risks related to integration of operations across different cultures and languages, currency risks and the particular economic, political and regulatory risks associated with specific countries.

Our evaluations of potential acquisitions may not accurately assess the value or prospects of acquisition candidates, and the anticipated benefits from our future acquisitions may not materialize. In addition, future acquisitions or dispositions could result in potentially dilutive issuances of our equity securities, including our common stock, the incurrence of debt, contingent liabilities or amortization expenses, or write-offs of goodwill, any of which could harm our financial condition.



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20.We may not be able to successfully fund future acquisitions of new businesses due to the unavailability of debt or equity financing on acceptable terms, which could impede the implementation of our acquisition strategy.

To complete future acquisitions, we intend to raise capital primarily through debt financing at the PACV level, additional equity offerings, the sale of equityInterruption or assetsfailure of our businesses, offering equityinformation technology systems could impair our ability to effectively and timely provide our services and products, which could damage our reputation and have an adverse impact on our operating results.

Our systems are vulnerable to damage or interruption from earthquakes, hurricanes, terrorist attacks, floods, fires, power loss, telecommunications failures, computer viruses or other attempts to harm our systems, and similar events. Our facilities are located in areas with a high risk of major earthquakes and are also subject to break-ins, sabotage and intentional acts of vandalism. Some of our systems are not fully redundant, and our disaster recovery planning cannot account for all eventualities. The occurrence of a natural disaster or other unanticipated problems at our Santa Monica, California facility or manufacturing facility located in Orange County, California could result in lengthy interruptions in our projects and our ability to deliver services. An error or defect in the Company orsoftware, a failure in the hardware, a failure of our businessesbackup facilities could delay our delivery of products and services and could result in significantly increased production costs, hinder our ability to sellers of target businesses or by undertakingretain and attract clients and damage our brand if clients believe we are unreliable. Given our reliance on our industry relationships, it could also result in a combination of any of the above.  decrease in our revenues and otherwise adversely affect our business and operating results.

We cannot predict the timing and size of acquisitions and weeffect that rapid changes in consumer taste may need to be able to obtain fundinghave on short notice to benefit fully from attractive acquisition opportunities. Such funding may not be available on acceptable terms. In addition, the level of our indebtedness may impact our ability to borrow at the PACV level. The sale of additional common shares will also be subject to market conditions and investor demand for the common shares at prices that may not be in the best interest of our shareholders. These risks may materially adversely affect our ability to pursue our acquisition strategy.


21.We may change our management and acquisition strategies without the consent of our shareholders, which may result in a determination by us to pursue riskier business activities.

We may change our business strategy anytime without the consent of our shareholders.  Such action may result in our acquiring businesses or assets that are different from, and possibly riskier than, the business strategy described in this Prospectus. A change in our business strategy may increase our exposure to interest rate and currency fluctuations, subject us to regulation under the Investment Company Act of 1940, as amended, which we refer to as the Investment Company Act, or subject us to other risks and uncertainties that affect our operations and profitability.

22.We cannot predict the effect that rapid changes in consumer taste may have on our business or industry.

industry.

The alcoholic beverage and dessert industries are rapidly evolving, areas primarily due to changing consumer preferences and technological developments. The rapid growth of technology and shifting consumer tastes prevent us from being able to accurately predict the overall effect that changing consumer preferences may have on our potential revenue and profitability. If we are unable to develop and effectively market new products that adequately or competitively address the needs of these changing consumer preferences, it could have an adverse effect on our business and growth prospects.


23.In the future, we will seek to enter into a credit facility to help fund our acquisition capital and working capital needs. This credit facility may expose us to additional risks associated with leverage and may inhibit our operating flexibility and reduce cash flow available for distributions to our shareholders.

Following consummation of the offering and the identification of a platform acquisition, we will seek to enter into a credit facility with a third party lender. Our proposed third-party credit facility will likely require us to pay a commitment fee on the undrawn amount. Our proposed third-party credit facility will contain a number of affirmative and restrictive covenants.

If we violate any such covenants,

Changes in regulatory standards could adversely affect our lender could accelerate the maturity of any debt outstanding and we may be prohibited from making any distributions to our shareholders. Such debt may be secured by our assets, including the stock we may own in businesses that we may acquire in the future and the rights we have under intercompany loan agreements that we may enter into in the future with our businesses. Our ability to meet our debt service obligations may be affected by events beyond our control and will depend primarily upon cash produced by businesses that we may acquire in the future and distributed or paid to our company. Any failure to comply with the terms of our indebtedness may have a material adverse effect on our financial condition.


24.Changes in regulatory standards could adversely affect our business.

business.

Our business is subject to extensive domestic and international regulatory requirements regarding distribution, production, labeling, and marketing. Changes to regulation of the alcohol industry could include increased limitations on advertising and promotional activities or other non-tariff measures that could adversely impact our business. In addition, we face government regulations pertaining to the health and safety of our employees and our consumers as well as regulations addressing the impact of our business on the environment, domestically as well as internationally. Compliance with these health, safety and environmental regulations may require us to alter our manufacturing processes and our sourcing. Such actions could adversely impact our results of operations, cash flows and financial condition, and our inability to effectively and timely comply with such regulations could adversely impact our competitive position.


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15
25.Changes in excise taxes, incentives and customs duties related to products containing alcohol could adversely affect our business.Table of Contents

Changes in excise taxes, incentives and customs duties related to products containing alcohol could adversely affect our business.

Products containing alcohol are subject to excise taxation in many markets at the federal, state and/or local level. Any increase in federal, state or local excise taxes could have an adverse effect on our business by increasing prices and reducing demand, particularly if excise tax levels increase substantially relative to those for beer and wine. In addition, products containing alcohol are the subject of customs duties in many countries around the world. An unanticipated increase in customs duties in the markets where we may sell our products could also adversely affect our results of operations and cash flows.


26.Our insurance policies are expensive and only protect us from some business risks, which will leave us exposed to significant uninsured liabilities.

Our insurance policies are expensive and only protect us from some business risks, which will leave us exposed to significant uninsured liabilities.

We do not carry insurance for all categories of risk that our business may encounter. Some of the policies that we generally maintain include general liability, automobile and property insurance. We do not know, however, if we will be able to maintain insurance with adequate levels of coverage. In addition, we do not know if we will be able to obtain and maintain coverage for the business in which we engage. No assurance can be given that an insurance carrier will not seek to cancel or deny coverage after a claim has occurred. Any significant uninsured liability may require us to pay substantial amounts, which would adversely affect our business, financial condition and business results.

27.There are significant potential conflicts of interest

Our officers

We face potential product liability and, if successful claims are requiredbrought against us, we may incur substantial liability costs. If the use of our products harm customers or third parties or is perceived to commit timeharm such persons even when such harm is unrelated to our affairsproducts, our regulatory approvals could be revoked or otherwise negatively impacted and accordingly, may have conflicts of interest in allocating management time among various business activities. In the course of other business activities, they may become aware of business opportunities that may be appropriate for presentation to us, as well as the other entities with which they are affiliated. As such, there may be conflicts of interest in determining to which entity a particular business opportunity should be presented. To resolve such potential conflicts of interest, our officers and directors have agreed that any opportunities that they are aware of independently or directly through their association with us (as opposed to disclosure to them of such business opportunities by management or consultants associated with other entities) would be presented by them solely to us.  No assurance is given that our efforts to eliminate the potential impact of conflicts of interest will be effective.


28.Certain policies and procedures implemented to mitigate potential conflicts of interest and address certain regulatory requirements may reduce the synergies across our various businesses.

Because we intend to expand our operations into various lines of businesses we willcould be subject to a number of actualcostly and potential conflicts of interest and subject to greater regulatory, including antitrust oversight, than that to which we would otherwise be subject if we plan to operate just one line of business. In addressing these conflicts and regulatory requirements across our various businesses, we intend to implement certain policies and procedures (for example, information walls) that may reduce the positive synergies that we could cultivate across these businesses.


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29.We face potential product liability claims and, if successful claims are brought against us, we may incur substantial liability costs. If the use of our products harms customers or third parties, or is perceived to harm such persons even when such harm is unrelated to our products, our regulatory approvals could be revoked or otherwise negatively impacted and we could be subject to costly and damaging product liability claims.

The sale and use of our Products exposesproducts may expose us to the risks of product liability claims notwithstanding our Products are manufactured by third parties and the ingredients are sourced by third parties.claims. Product liability claims may be brought against us by consumers or other third parties. In addition, there is a risk that the use of our products could cause our customers to have an adverse health event. If we cannot successfully defend our product liability claims, we could incur substantial liability and costs. In addition, regardless of merit or eventual outcome, Productproduct liability claims may result in: impairment of our business reputation; costs due to related litigation; distraction of management'smanagement’s attention from our primary business; substantial monetary awards to customers or other claimants; the inability to commercialize our Products;products; and/or decreased demand for our Products.


We carry product liability insurance supplemented by an umbrella insurance policy of $3,000,000 million per occurrence and $5,000,000 million aggregate limit. products.

We believe our product liability insurance coverage as supplemented by our umbrella insurance policy is sufficient in light of our current financial condition; however, we may not be able to maintain insurance coverage at a reasonable cost or in sufficient amounts to protect us against losses due to liability.


30.Our revenue may be adversely affected if we fail to protect our proprietary technology or fail to enhance or develop new technology.

We depend on our proprietary technology to develop and produce all of our Products.  With respect to our proprietary technology, we rely on a combination of copyright and trade secret protection and non-disclosure agreements to establish and protectthird-party copacker, with whom we co-developed our proprietary rights. freezing technology, to manufacture our alcohol infused frozen products.

The efforts we have taken to protect our proprietary rights may not be sufficient or effective. Any significant impairment of our intellectual property rights could harm our business or our ability to compete.


We intend to enter into non-disclosure or license agreements with our employees, consultants and vendors, and generally control access to and distribution of proprietary software, technology and other proprietary information.  We do not have employees currently.  Despite these precautions, we may not prevent misappropriation of our information and our non-disclosure and license agreements may not be enforceable.

In addition, we may be required to litigate in the future to enforce our intellectual property rights, to protect our trade secrets, to determine the validity and scope of the proprietary rights of others or to defend against claims of infringement or invalidity. Any such litigation could result in substantial costs and diversion of resources and could have an adverse effect on our business and/or our operating results.

31.We rely on a third party co-packer, with whom we co-pack our proprietary freezing technology to manufacture our alcohol infused frozen products.

WeCompany developed its proprietary technology with a third party who is also solely responsible for manufacturing all of our Products. We areproducts. The Company is subject to all of the risks inherent in relying upon a third party for manufacturing all of ourits products, including the fact that the manufacturer only has facilities in Southern California and is subject to the risk of earthquakes and other disasters. We do not have any other supplier for our Productsproducts and if anything were to happen to this supplier, including such supplier'ssupplier’s business failure, our own business could be materially adversely affected.
32.We may occasionally become subject to commercial disputes that could harm our business.

As we move ahead with

Our business is subject to the risks of earthquakes, fires, floods, power outages and other catastrophic events, and to interruption by manmade problems such as terrorism. A disruption at our business plan, we may become engaged in disputes regarding our commercial transactions. These disputes could result in monetary damages or other remedies thatproduction facility could adversely impact our financial position or operations. Even if we prevail in these disputes, they may distract our management from operating our business.


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33.Employee misconduct could harm us by impairing our ability to attract and retain clients and subjecting us to significant legal liability and reputational harm.

There is a risk that employees could engage in misconduct that adversely affects us and our business. We may be subject to a number of obligations and standards arising from our business. If an employee were to engage in misconduct or were to be accused of such misconduct, our business and our reputation could be adversely affected.

34.Our internal controls may be inadequate, which could cause our financial reporting to be unreliable and lead to misinformation being disseminated to the public.

Our management is responsible for establishing and maintaining adequate internal control over financial reporting. As defined in Exchange Act Rule 13a-15(f), internal control over financial reporting is a process designed by, or under the supervision of, the principal executive and principal financial officer and effected by the board of directors, management and other personnel, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles and includes those policies and procedures that:

·
pertain to the maintenance of records that in reasonable detail accurately and fairly reflect the transactions and dispositions of our assets;
·
provide reasonable assurance that transactions are recorded as necessary to permit preparation of financial statements in accordance with generally accepted accounting principles, and that our receipts and expenditures are being made only in accordance with authorizations of management and/or our directors; and
·provide reasonable assurance regarding prevention or timely detection of unauthorized acquisition, use or disposition of our assets that could have a material effect on the financial statements.
We will rely on the use of outside professionals to assist us in maintaining our internal controls who we intend to engage on an independent contractor basis. With growth or unmanageable increases in our business plan objectives, our internal controls may be inadequate or ineffective, which could cause our financial reporting to be unreliable and lead to misinformation being disseminated to the public. Failure to achieve and maintain an effective internal control environment could cause us to face regulatory action and also cause investors to lose confidence in our reported financial information, either of which could have a material adverse effect on the Company's business, financial condition, results of operations, cash flows and future prospects. Investors relying upon this misinformation may make an uninformed investment decision with regards to an investment infinancial condition.

All of our common stock.


35.Our business is subject to the risks of earthquakes, fires, floods, power outages and other catastrophic events, and to interruption by manmade problems such as terrorism. A disruption at our production facility could adversely impact our results of operations, cash flows and financial condition.

All our Products will beproducts are produced in one location, which is located in Southern California. A significant natural disaster, such as an earthquake, fire or a flood or a significant power outage could have a material adverse impact on our business, financial condition or operating results. If there were a catastrophic failure at our major production facility, our business would be adversely affected. The loss of a substantial amount of inventory – through fire, other natural or man-made disaster, contamination, or otherwise – could result in a significant reduction in supply of the affected product or products. IfSimilarly, if we experienced a disruption in the supply of our products, our business could suffer. A consequence of any of these supply disruptions could be our inability to meet consumer demand for the affected products for a period of time. In addition, there can be no assurance that insurance proceeds would cover the replacement value of our Productsproducts or other assets if they were to be lost. In addition, if a catastrophe such as an earthquake, fire, flood or power loss should affect one of the third parties on which we rely, our business prospects could be harmed. Moreover, acts of terrorism could cause disruptions in our business or the business of our third-party service providers, partners, customers or the economy as a whole.



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16
Table of Contents36.Others may assert intellectual property infringement claims against us.

Others may assert intellectual property infringement claims against us.

We use alcohol products from other companies in the making of our alcohol infused frozen desserts. Infringement or misappropriation claims (or claims for indemnification resulting from such claims) against us may be asserted or prosecuted, regardless of their merit, and any such assertions or prosecutions may adversely affect our business and/or our operating results. Irrespective of the validity or the successful assertion of such claims, we would incur significant costs and diversion of resources relating to the defense of such claims, which could have an adverse effect on our business and/or our operating results.

The inability to successfully manage the growth of our business may have an adverse effect on our operating results.

We expect to experience growth in the number of employees and the scope of our operations. Such growth will result in increased responsibilities for our management. If any claimsour management is unable to successfully manage expenses in a manner that allows us to both improve operations and at the same time pursue potential market opportunities, the growth of our business could be adversely impacted, which may, in turn, negatively affect our operating results or actions are asserted against us,financial condition. In addition, we believe that a critical contributor to our success has been our creative culture. As we attempt to grow, we may seekfind it difficult to obtainmaintain important aspects of our corporate culture, which could negatively affect our future success.

We operate in a licensehighly regulated area.

The alcohol industry is highly regulated on the national and state levels. These regulations are highly complex and, at times, may even be contradictory. Our failure to comply with these overlapping regulatory structures could materially adversely affect our business, financial condition and results of operation.

Changes in U.S., regional or global economic conditions could adversely affect our profitability and COVID-19 has had an effect as well.

A decline in economic conditions in the United States or in other regions of the world could lead to a third-party's intellectual property rights; however, underdecrease in discretionary consumer spending, which in turn could adversely affect alcoholic type products. In addition, an increase in price levels generally, or in price levels in a particular sector such circumstancesas the energy sector, could result in a shift in consumer demand away from alcohol type products. Further, we cannot fully predict the effects of COVID-19 on our business in the US. We supply food products to retail and institutional customers. In particular, due to the various “stay at home” orders precipitated by the spread of COVID-19 in California and specifically in Southern California, where our customers are located, we expect a significant decline in sales as many of these clients are not currently in operation as result of such orders. It is impossible for us to predict the effect this will have on our long-term operations as the duration of the “stay at home” orders is unknown.

Current global economic challenges may continue, including COVID-19 and a licenserecovery may be slow or reverse, adversely impacting our results of operations, cash flows and financial condition.

Stable economic conditions globally, including strong employment, consumer confidence and credit availability, are important not only to the basic health of our consumer markets, but also to our own financial condition. There are presently significant challenges in the global economy, including high unemployment rates, low consumer confidence, record budget deficits and levels of government debt, a fragile credit and housing markets and the effects of COVID-19. In addition, instability due to COVID-19, instability in the global credit markets, and any instability in the geopolitical environment in many parts of the world and other disruptions, may continue to put pressure on global economic conditions. As a result, consumers’ increased price consciousness may endure, which may affect consumers’ willingness to pay for premium brands as well as the overall level of consumption of products containing alcohol, particularly in bars, restaurants, nightclubs and other public environments where consumers drink spirits, since COVID-19 has limited social gatherings. Furthermore, our suppliers and customers could experience cash flow problems, increased costs or reduced availability of financing, credit defaults, and other financial hardships. These factors may increase our bad debt expense, cause us to reduce the levels of unsecured credit that we may provide to customers and otherwise adversely impact our results of operations, cash flows and financial condition. A prolonged global economic stagnation may impact our access to capital markets, result in increased interest rates on debt that we may take on to expand operations, and weaken operating cash flow and liquidity. Decreased cash flow and liquidity could potentially impact our ability to finance operations.

17

Demand for our alcohol-infused products may be adversely affected by many factors, including changes in consumer preferences and trends.

Consumer preferences may shift due to a variety of factors including changes in demographic and social trends, public health initiatives, product innovations, changes in travel, vacation or leisure activity patterns and a downturn in economic conditions, which may reduce consumers’ willingness to purchase products that contain alcohol or cause a shift in consumer preferences toward non-alcoholic alternatives. In addition, concerns about health issues relating to alcohol consumption, dietary effects, regulatory action or any litigation against companies in the industry may have an adverse effect on our business. Our success depends in part on fulfilling available opportunities to meet consumer needs and anticipating changes in consumer preferences with successful new products and product innovations. While we devote significant focus to the development of new products, we may not be availablesuccessful in their development or these new products may not be commercially successful. In addition, global economic conditions or market trends could cause consumer preferences to trend away from our premium alcohol-infused popsicles and ice cream alternatives, which may also adversely impact our results of operations and cash flows.

We face substantial competition in our industry and many factors may prevent us from competing successfully.

We compete on reasonable termsthe basis of product taste and quality, brand image, price, service and ability to innovate in response to consumer preferences. It is possible that our competitors may either respond to industry conditions or at all.


37.Future tax law changes and/or interpretation of existing tax laws may adversely affect our effective income tax rate and the resolution of unrecognized tax benefits.

consumer trends more rapidly or effectively or resort to price competition to sustain market share, both of which could adversely affect our sales and profitability. Further, while we believe that our scale, portfolio breadth and entrepreneurial organization relative to that of our competitors gives us the ability to outperform our market, we nevertheless face a risk that a continuing consolidation of the large distilled spirits companies could cause us to experience competitive disadvantages. Our inability to manage these and other competitive factors successfully could adversely affect our results of operations, cash flows and financial condition.

Future tax law changes and/or interpretation of existing tax laws may adversely affect our effective income tax rate and the resolution of unrecognized tax benefits.

We are subject to income taxation in the U.S. It is possible that future income tax legislation may be enacted that could have a material impact on our income tax provision. We believe that our tax estimates are reasonable and appropriate, however, there are inherent uncertainties in these estimates. As a result, the ultimate outcome from any potential audit could be materially different from amounts reflected in our income tax provisions and accruals. Future settlements of income tax audits may have a material effect on earnings between the period of initial recognition of tax estimates in the financial statements and the timing of ultimate tax audit settlement.


38.Some provisions of our charter documents and Delaware law may have anti-takeover effects that could discourage an acquisition of us by others, even if an acquisition would be beneficial to our stockholders.

Some provisions of our charter documents and Delaware law may have anti-takeover effects that could discourage an acquisition of us by others, even if an acquisition would be beneficial to our stockholders.

Provisions in our charter and other governing documents, as well as provisions of Delaware law, could make it more difficult for a third-party to acquire us, even if doing so would benefit our stockholders.


39.Failure to comply with the United States Foreign Corrupt Practices Act could subject us to penalties and other adverse consequences.

As a Delaware corporation,

Potential liabilities and costs from litigation and other legal proceedings could adversely affect our business.

From time to time we are subject to the United States Foreign Corrupt Practices Act, which generally prohibits United States companies from engaging in bribery or other prohibited payments to foreign officials for the purpose of obtaining or retaining business. Some foreign companies, including some that may compete with our Company, may not be subject to various lawsuits, claims, disputes and investigations in the normal conduct of our operations. These include, but are not limited to, commercial disputes, including purported class actions, employment claims, actions by tax and customs authorities, and environmental matters. Some of these prohibitions. Corruption, extortion, bribery, pay-offs, theftlegal proceedings may include claims for substantial or unspecified damages. It is possible that some of the actions could be decided unfavorably and could adversely affect our results of operations, cash flows or financial condition. In addition, because litigation and other fraudulent practiceslegal proceedings can be costly to defend, even actions that are ultimately decided in our favor could have a negative impact on our results of operations and cash flows. If Tara Spencer enforces the Labor Commission judgment against the Company for the amount owed, this may occur from time-to-timeresult in countries in which we conduct our business. However, our employees or other agents may engage in conduct for which we might be held responsible. If our employees or other agents are found to have engaged in such practices, we could suffer severe penalties and other consequences that may have a material adverse effect on our business, financial condition andcondition.

18

Historical financial statements may not be reflective of our future results of operations.


40.Provisions in our corporate charter documents and under Delaware law could make an acquisition of our company, which may be beneficial to our stockholders, more difficult and may prevent attempts by our stockholders to replace or remove our current management.

Provisions in our certificate of incorporation, bylawsoperations, cash flows, and other documents and instruments may discourage, delay or prevent a merger, acquisition or other change in control of PACV or its affiliates that stockholders may consider favorable, including transactions in which you might otherwise receive a premium for your Shares. These provisions could limit the price that investors may be willing to pay for our Shares of common stock, thereby depressing the market price of our Shares of common stock. In addition, because our board of directors is responsible for appointing Management, these provisions may frustrate or prevent any attempts by our stockholders to replace or remove our current management by making it more difficult for stockholders to replace members of our board of directors. Because we are incorporated in Delaware, we are governed by the provisions of Section 203 of the Delaware General Corporation Law, which prohibits a person who owns in excess of 15% of our outstanding voting stock from merging or combining with us for a period of three years after the date of the transaction in which the person acquired in excess of 15% of our outstanding voting stock, unless the merger or combination is approved in a prescribed manner.

- 27 -financial condition.




41.Historical financial statements may not be reflective of our future results of operations, cash flows, and financial condition.

Although we believe that you have been provided access to all material information necessary to make an informed assessment of our assets and liabilities, financial position, profits and losses and prospects, historical financial statements do not represent what our results of operations, cash flows, or financial position will be in the future.

RISKS ASSOCIATED WITH OUR COMMON STOCK

42.Our common stock is quoted on the OTCQB, which may have an unfavorable impact on our stock price and liquidity.

Risks Related to Our Common Stock

There currently is only a minimal public market for our common stock is quoted on the OTCQB, which isstock. Failure to develop or maintain a significantly more limited trading market thancould negatively affect the New York Stock Exchange, or the NASDAQ Stock Market.  Our common stock is quoted by the OTC Markets Group under the symbol "PACV." On March 31, 2017, the closing price of our common stock was $1.00 per share.  The quotation of the Company's Shares on the OTCQB may result in a less liquid market available for existing and potential shareholders to trade shares of our common stock, could depress the trading pricevalue of our common stock and could have a long-term adverse impact on our abilitymake it difficult or impossible for you to raise capital in the future.


43.There is limited liquidity on the OTCQB, which may result in stock price volatility and inaccurate quote information.

When fewer shares of a security are being traded on the OTCQB, volatility of prices may increase and price movement may outpace the ability to deliver accurate quote information. Due to lower trading volumes in shares of our common stock, there may be a lower likelihood of one's orders for shares of our common stock being executed, and current prices may differ significantly from the price one was quoted at the time of one's order entry.

44.sell your shares.

There currently is only a minimal public market for our common stock. Failure to develop or maintain a trading market could negatively affect the value of our common stock and make it difficult or impossible for you to sell your shares of our commons stock.


There currently exists a minimal public market for Sharesshares of our common stock and an active market may never develop. Our Shares are quotedcommon stock is currently subject to quotation on the OTCQBOTC Pink Market operated by the OTC Market'sMarket’s Group, Inc. under the symbol "PACV"“PACV”. WeWhile we plan to apply to the NASDAQ Capital Market for listing our Common Stock, we may not ever be able to satisfy the listing requirements for our common stockCommon Stock to be listed on any stock exchange, including the trading platforms of the NASDAQ StockCapital Market which are often more widely-tradedwidely traded and liquid markets. Some, but not all, of the factors which may delay or prevent the listing of our common stockCommon Stock on a more widely-traded and liquid market include the following: our stockholders'stockholders’ equity may be insufficient; the market value of our outstanding securities may be too low; our net income from operations may be too low; our common stock may not be sufficiently widely held; we may not be able to secure market makers for our common stock; and we may fail to meet the rules and requirements mandated by, any of the several exchanges and markets to have our common stock listed.


- 28 -The market price for our common stock is particularly volatile given our status as a relatively unknown company with a small and thinly traded public float, limited operating history and lack of profits which could lead to wide fluctuations in our share price. You may be unable to sell your common stock at or above your conversion price, which may result in substantial losses to you.






45.The market price for our common stock is particularly volatile given our status as a relatively unknown company with a small and thinly traded public float, limited operating history and lack of profits which could lead to wide fluctuations in our share price. You may be unable to sell your Shares of our common stock at or above your purchase price, which may result in substantial losses to you.


The market for our Shares of common stock is characterized by significant price volatility when compared to seasoned issuers.  Weissuers, and we expect that our Shareshare price will continue to be more volatile than a seasoned issuer for the indefinite future. The volatility in our share price is attributable to a number of factors including,factors. First, as noted above, our Shares of common stock areis sporadically and thinly traded. As a consequence of this lack of liquidity, the trading of relatively small quantities of shares by our shareholders may disproportionately influence the price of those shares in either direction. The price for our shares could, for example, decline precipitously in the event that a large number of our common stock are sold on the market without commensurate demand, as compared to a seasoned issuer which could better absorb those sales without adverse impact on its share price. Secondly, we are a speculative or "risky" investment due to our limited operating history and lack of profits to date, and uncertainty of future market acceptance for our Product and future products and services. As a consequence of this enhanced risk, more risk-adverse investors may, under the fear of losing all or most of their investment in the event of negative news or lack of progress, be more inclined to sell their shares on the market more quickly and at greater discounts than would be the case with the stock of a seasoned issuer. Many of these factors are beyond our control and may decrease the market price of our common stock, regardless of our operating performance. We cannot make any predictions or projections as to what the prevailing market price for our common stock will be at any time, including as to whether our common stock will sustain their current market prices, or as to what effect that the sale of shares or the availability of common stock for sale at any time will have on the prevailing market price.



46.Future sales of our common stock in the public market could lower the price of our common stock and impair our ability to raise funds in future securities offerings.

Future sales

The application of a substantial number of shares of our common stock in the public market, or the perception that such sales may occur,“penny stock” rules could adversely affect the then prevailing market price of our common stock and could make it more difficult for us to raise funds in the future through a public offering of our securities.



RISKS ASSOCIATED WITH THIS OFFERING

47.The Company is selling the Shares offered in this Prospectus without an underwriter and may not be able to sell all or any of the Shares offered herein.

The Shares being offered pursuant to this Prospectus are being offered on our behalf by our officers on a direct primary best efforts basis. No broker-dealer has been retained as an underwriter and no broker-dealer is under any obligation to purchase any common shares. There are no firm commitments to purchase any of the shares in this Offering Prospectus. Consequently, there is no guarantee that we, through our officers, could sell all, or any, of the common shares offered hereby. The sale of just a small number of shares could increase the likelihood that no market would ever develop for our Shares of common stock.

48.Since there is no minimum for our offering, if only a few persons purchase shares they could lose their money without us being even able to develop a market for our shares.

Since there is no minimum with respect to the number of shares to be sold directly by us in pursuant to this Prospectus, if only a few shares are sold, we will be unable to even attempt to create a public market of any kind for our Shares. Without a public market for our Shares, the limited number of Shares that we may be ableyour transaction costs to sell could be highly illiquid or unable to be sold to any other potential investor(s). In such an event, it is highly likely that the entire investment by an investor in our common stock would be lost.

- 29 -those shares.





49.Shareholders may be diluted significantly through our efforts to obtain financing and satisfy obligations through issuance of additional shares of our common stock.

We have no committed source of financing. Wherever possible, our board of directors will attempt to use non-cash consideration to satisfy obligations. In many instances, we believe that the non-cash consideration will consist of restricted shares of our common stock. Our board of directors

The SEC has authority, without action or vote of the shareholders, to issue all or part of the authorized (100,000,000) shares but unissued (52,000,000) shares assuming the sale of 3,000,000 shares in this Offering. In addition, if active trading market develops for our common stock, we may attempt to raise capital by selling shares of our common stock, possibly at a discount to market. These actions will certainly result in dilution of the ownership interests of existing shareholders, further dilute common stock book value, and that this dilution may be material.


50.The interests of shareholders may be hurt because we can issue shares of our common stock to individuals or entities that support existing management with such issuances serving to enhance existing management's ability to maintain control of our company.

Our board of directors has authority, without action or vote of the shareholders, to issue all or part of the authorized but unissued common shares. Such issuances may be issued to parties or entities committed to supporting existing management and the interests of existing managementadopted rule 3a51-1 which may not be the same as the interests of other shareholders. Our ability to issue shares without shareholder approval serves to enhance existing management's ability to maintain control of our Company.

51.The offering price of our common stock has been determined arbitrarily.

The price of the Shares of our common stock in this Offering Prospectus have not been determined by any independent financial evaluation, market mechanism or by our auditors, and is therefore, to a large extent, arbitrary. Our audit firm has not reviewed management's valuation and, therefore, expresses no opinion as to the fairness of the offering price as determined by Management. As a result, the price of the Shares of common stock in this Prospectus may not reflect the value perceived by the market. There can be no assurance that the Shares offered hereby are worth the price for which they are offered and investors may, therefore, lose a portion or all of their investment.

52.Investors may lose their entire investment if we fail to implement our business plan.

As a development-stage enterprise, we expect to face substantial risks, uncertainties, expenses and difficulties.  We were formed on February 15, 2012. We have no demonstrable operations record, on which you can evaluate our business and prospects. We have not restarted our business operations. As of the date of this Prospectus, we have had only limited start-up operations and generated no revenues. We cannot guarantee that we will be successful in accomplishing our objectives.  Taking these facts into account, our independent auditors have expressed substantial doubt about our ability to continue as a going concern in the independent auditors' report to the financial statements included in the registration statement, of which this Prospectus is a part.  In addition, our lack of operating capital could negatively impact the value of our common shares and could result in the loss of your entire investment.
53.Participation is subject to risks of investing in micro capitalization companies.

We believe that certain micro capitalization companies have significant potential for growth, although such companies generally have limited product lines, markets, market shares and financial resources. The securities of such companies, if traded in the public market, may trade less frequently and in more limited volume than those of more established companies. Additionally, in recent years, the stock market has experienced a high degree of price and volume volatility for the securities of micro capitalization companies.  In particular, micro capitalization companies that trade in the over-the-counter markets have experienced wide price fluctuations not necessarily related to the operating performance of such companies.

- 30 -





54.The application of the "penny stock" rules could adversely affect the market price of our common stock and increase your transaction costs to sell those shares subject to the penny stock regulations and restrictions pertaining to low priced stocks that will create a lack of liquidity and make trading difficult or impossible.

Our common stock is quoted by the OTC Markets Group under the symbol "PACV." On March 31, 2017, the closing price of our common stock was $1.00 per share.  The term "penny stock" generally refers to a security issued by a very small company that trades at less than $5 per share. Penny stocks generally are quoted over-the-counter, such as on the OTC Bulletin Board (which is a facility of FINRA) or OTC Link LLC (which is owned by OTC Markets Group, Inc., formerly known as Pink OTC Markets Inc.).

Rule 3a51-1 of the Exchange Act establishes the definition of a "penny“penny stock," for the purposes relevant to us, as any equity security that has a minimum bidmarket price of less than $4.00$5.00 per share or with an exercise price of less than $4.00$5.00 per share, subject to a limited number of exceptions that are not available to us. It is likely that our shares will be considered to be penny stocks for the immediately foreseeable future. This classification severely and adversely affects any market liquidity for our common stock.

certain exceptions. For any transaction involving a penny stock, unless exempt, the penny stock rules require Rule 15g-9 requires:

that a broker or dealer approve a person’s account for transactions in penny stocks, and
the broker or dealer receives from the investor a written agreement to the transaction, setting forth the identity and quantity of the penny stock to be purchased.

19

In order to approve a person's account for transactions in penny stocks and the broker or dealer receive from the investor a written agreement to the transaction setting forth the identity and quantity of the penny stock to be purchased. To approve a person'sperson’s account for transactions in penny stocks, the broker or dealer must obtain financial information and investment experience and objectives of the person and make a reasonable determination that the transactions in penny stocks are suitable for that person and that that person has sufficient knowledge and experience in financial matters to be capable of evaluating the risks of transactions in penny stocks.


must:

obtain financial information and investment experience objectives of the person, and
make a reasonable determination that the transactions in penny stocks are suitable for that person and the person has sufficient knowledge and experience in financial matters to be capable of evaluating the risks of transactions in penny stocks.

The broker or dealer must also deliver, beforeprior to any transaction in a penny stock, a disclosure schedule preparedprescribed by the SEC relating to the penny stock market, which, in highlight form, sets forth:


form:

·sets forth the basis on which the broker or dealer made the suitability determination, and
·that the broker or dealer received a signed, written agreement from the investor beforeprior to the transaction.

Disclosure also has

Generally, brokers may be less willing to be made aboutexecute transactions in securities subject to the risks of investing in penny stock in both public offerings and in secondary trading and commissions payable“penny stock” rules. This may make it more difficult for investors to both the broker-dealer and the registered representative, current quotations for the securities and the rights and remedies available to an investor in cases of fraud in penny stock transactions. Additionally, monthly statements have to be sent disclosing recent price information for the penny stock held in the account and information on the limited market in penny stocks.


Because of these regulations, broker-dealers may not wish to engage in the above-referenced necessary paperwork and disclosures and/or may encounter difficulties in their attempt to sell sharesdispose of our common stock whichand cause a decline in the market value of our stock.

The application of Rule 144 creates some investment risk to potential investors; for example, existing shareholders may affect the ability of selling shareholders or other holdersbe able to rely on Rule 144 to sell some of their shares in any secondary market and have the effect of reducing the level of trading activity in any secondary market. These additional sales practice and disclosure requirements could impede the sale of our Shares and other securities, if and when our securities become publicly traded. In addition, the liquidity for our securities may decrease, with a corresponding decrease inholdings, driving down the price of our securities. Ourthe shares in all probability, will be subject to such penny stock rules for the foreseeable future and our shareholders will, in all likelihood, find it difficult to sell their securities.



- 31 -you purchased.


55.The market for penny stocks has experienced numerous frauds and abuses that could adversely impact investors in our stock.

Our management believes that the market for penny stocks has suffered from patterns of fraud and abuse. Such patterns include:

·Control of the market for the security by one or a few broker-dealers that are often related to the promoter or issuer;
·Manipulation of prices through prearranged matching of purchases and sales and false and misleading press releases;
·"Boiler room" practices involving high pressure sales tactics and unrealistic price projections by sales persons;
·Excessive and undisclosed bid-ask differentials and markups by selling broker-dealers; and
·Wholesale dumping of the same securities by promoters and broker-dealers after prices have been manipulated to a desired level, along with the inevitable collapse of those prices with consequent investor losses.
56.The application of Rule 144 creates some investment risk to potential investors; for example, existing shareholders may be able to rely on Rule 144 to sell some of their holdings, driving down the price of the shares you purchased.

The SEC adopted amendments to Rule 144 which became effective on February 15, 2008 that apply to securities acquired both before and after that date. Under these amendments, a person who has beneficially owned restricted shares of our common stock for at least six months would be entitled to sell their securities provided that: (i) such person is not deemed to have been one of our affiliates at the time of, or at any time during the three months preceding a sale, (ii) we are subject to the Exchange Act periodic reporting requirements for at least 90 days before the sale and (iii) if the sale occurs beforeprior to satisfaction of a one-year holding period, we provide current information at the time of sale.

We are dependent upon our ability to successfully complete acquisitions to grow our business.

We intend to continue to build our business through strategic acquisitions. During the second quarter of 2018, we closed the acquisition of San Diego Farmers Outlet, Inc., a California corporation (“SDFO”) and in the fourth quarter of 2019 we acquired the assets of Seaport Meat Company. Reference is made to the disclosure under “Description of Business — Recent Developments and Initiatives,” below.

We also intend to pursue and consummate one or more additional acquisitions and to use part of the Offering Proceeds from the sale of our Common Stock as well as other funding sources, which have not yet been determined, if any, to fund any cash portion of the consideration we will pay in connection with those acquisitions. However, such additional acquisitions may also be subject to conditions and other impediments to closing, including some that are beyond our control, and we may not be able to close any of them successfully, in a timely manner. In addition, our future acquisitions will be required to be closed within certain timeframes as negotiated between us and the acquisition target, and if we are unable to meet the closing deadlines for a given transaction, we may be required to forfeit payments we have made, if any, be forced to renegotiate the transaction on less advantageous terms and could fail to consummate the transaction at all.

While we were able to close the SDFO and Seaport acquisitions, there can be no assurance that we will be able to successfully close any planned or future acquisitions. This could significantly alter our business strategy and impede our prospects for growth. Further, we may not be able to identify suitable acquisition candidates to replace these acquisitions, and even if we were to do so, we may only be able to consummate them on less advantageous terms. In addition, some of the businesses we acquire may incur significant losses from operations, which, in turn, could have a material and adverse impact on our business, results of operations and financial condition.

We may face unforeseen difficulties in the future in fully-integrating the operations of SDFO, Seaport or any other businesses we have acquired and may acquire in the future. As shown by our acquisition of Snöbar Holdings, acquisitions have been and will continue to be an important component of our growth strategy; however, we will need to integrate these acquired businesses successfully in order for our growth strategy to succeed and for us to become profitable. We expect that the management teams of the acquired businesses will adopt our policies, procedures and best practices, and cooperate with each other in scheduling events, booking talent and in other aspects of their operations. We may face difficulty with the integration of SDFO, Seaport, and any other business we acquire, such as coordinating geographically dispersed organizations, integrating personnel with disparate business backgrounds and combining different corporate cultures, the diversion of management’s attention from other business concerns, the inherent risks in entering markets or lines of business in which we have either limited or no direct experience; and the potential loss of key employees, individual service providers, customers and strategic partners of acquired companies.

20

Further, we expect that future target companies may have material weaknesses in internal controls relating to the proper application of accrual based accounting under the accounting principles generally accepted in the United States of America (“GAAP”) prior to our acquiring them. The Public Company Accounting Oversight Board (the “PCAOB”) defines a material weakness as a deficiency, or a combination of deficiencies, in internal control over financial reporting such that there is a reasonable possibility that a material misstatement of annual or interim financial statements will not be prevented or detected on a timely basis. We will be relying on the proper implementation of our policies and procedures to remedy any such material weaknesses and prevent any potential material misstatements in our financial reporting. Any such misstatement could adversely affect the trading price of our common stock, cause investors to lose confidence in our reported financial information, and subject us to civil and criminal fines and penalties. If our acquired companies fail to integrate in these important ways, or we fail to adequately understand the business operations of our acquired companies, our growth and financial results could suffer.

We may enter into acquisitions and take actions in connection with such transactions that could adversely affect our business and results of operations.

Our future growth rate depends in part on our selective acquisition of additional businesses and assets. We may be unable to identify suitable targets for acquisition or make further acquisitions at favorable prices. If we identify a suitable acquisition candidate, our ability to successfully complete the acquisition would depend on a variety of factors and may include our ability to obtain financing on acceptable terms and requisite government approvals. In addition, any credit agreements or credit facilities that we may enter into in the future may restrict our ability to make certain acquisitions. In connection with future acquisitions, we could take certain actions that could adversely affect our business, including:

using a significant portion of our available cash;
issuing equity securities, which would dilute current stockholders’ percentage ownership;
incurring substantial debt;
incurring or assuming contingent liabilities, known or unknown;
incurring amortization expenses related to intangibles; and
incurring large accounting write-offs or impairments.

We may also enter into joint ventures, which involve certain unique risks, including, among others, risks relating to the lack of full control of the joint venture, potential disagreements with our joint venture partners about how to manage the joint venture, conflicting interests of the joint venture, requirement to fund the joint venture and its business not being profitable.

Persons who have beneficially owned restricted shares of our common stock for at least six months but who are our affiliates at the time of, or at any time during the three months preceding a sale, would be subject to additional restrictions, by which such person would be entitled to sell within any three-month period only a number of securities that does not exceed the greater of either of the following:


·1% of the total number of securities of the same class then outstanding (253,580 shares(shares of common stock as of the date of this Report); or
 
·the average weekly trading volume of such securities during the four calendar weeks preceding the filing of a notice on Form 144 with respect to the sale;

provided, in each case, that we are subject to the Exchange Act periodic reporting requirements for at least three months before the sale. Such sales by affiliates must also comply with the manner of sale, current public information and notice provisions of Rule 144.


21

Our principal

Shannon Masjedi, our majority stockholder, director and CEOchief executive officer, owns 15,864,639 sharesa large percentage of our Common Stockvoting stock, which allows her to exercise significant influence over matters subject to stockholder approval.

Shannon Masjedi, our majority stockholder, director and 1,000,000 shares of Series E Preferred Stock (equivalent to 10 votes per share of our common stock).  Because of such ownership interest, our CEO is assured of controlexecutive officer, will have substantial influence over the outcome of our corporate actions requiring shareholder approval, including the election of directors, any merger, consolidation or sale of all or substantially all of our assets or any other significant corporate transaction. Our CEOIn particular, because our President, Chief Executive Officer, Interim Chief Financial Officer, Treasurer, Secretary and a director, Mrs. Masjedi, who owns 10,000,000 shares of our common stock, 6,000,000 shares of Series E Preferred Stock (with 10 votes per share) and 10,000 shares of Series F Preferred Stock as of September 30, 2020 will be able to exert such influence. This shareholder may also delay or prevent a change of control or otherwise discourage a potential acquirer from attempting to obtain control of us, even if such a change of control would benefit our other shareholders. This significant concentration of stock and voting ownership may adversely affect the value of our common stock due to investors'investors’ perception that conflicts of interest may exist or arise.

- 32 -We do not intend to pay dividends on our common stock.






58.We do not intend to pay dividends on our common stock.

We do not anticipate paying any cash dividends on our common stock in the foreseeable future. We currently anticipate that we will retain all of our available cash, if any, for use as working capital and for other general corporate purposes. Any payment of future dividends will be at the discretion of our Board of Directors and will depend upon, among other things, our earnings, financial condition, capital requirements, level of indebtedness, statutory and contractual restrictions applying to the payment of dividends and other considerations that the Board of Directors deems relevant. Investors must rely on sales of their common stock after price appreciation, which may never occur, as the only way to realize a return on their investment. Investors seeking cash dividends should not purchase our common stock.

Compliance with changing regulations concerning corporate governance and public disclosure may result in additional expenses.

In recent years, there have been several changes in laws, rules, regulations and standards relating to corporate governance and public disclosure, including the Dodd-Frank Wall Street Reform and Consumer Protection Act (the “Dodd-Frank Act”), the Sarbanes-Oxley Act of 2002 (“Sarbanes-Oxley”) and various other new regulations promulgated by the SEC and rules promulgated by the national securities exchanges. The Dodd-Frank Act, enacted in July 2010, expands federal regulation of corporate governance matters and imposes requirements on publicly-held companies, including us, to, among other things, provide stockholders with a periodic advisory vote on executive compensation and also adds compensation committee reforms and enhanced pay-for-performance disclosures. While some provisions of the Dodd-Frank Act were effective upon enactment, others will be implemented upon the SEC’s adoption of related rules and regulations. The scope and timing of the adoption of such rules and regulations is uncertain and accordingly, the cost of compliance with the Dodd-Frank Act is also uncertain.

In addition, Sarbanes-Oxley specifically requires, among other things, that we maintain effective internal control over financial reporting and disclosure of controls and procedures.

These and other new or changed laws, rules, regulations and standards are, or will be, subject to varying interpretations in many cases due to their lack of specificity. As a result, their application in practice may evolve over time as new guidance is provided by regulatory and governing bodies, which could result in continuing uncertainty regarding compliance matters and higher costs necessitated by ongoing revisions to disclosure and governance practices. Our efforts to comply with evolving laws, regulations and standards are likely to continue to result in increased general and administrative expenses and a diversion of management time and attention from revenue-generating activities to compliance activities. Further, compliance with new and existing laws, rules, regulations and standards may make it more difficult and expensive for us to maintain director and officer liability insurance, and we may be required to accept reduced coverage or incur substantially higher costs to obtain coverage. Members of our board of directors and our principal executive officer and principal financial officer could face an increased risk of personal liability in connection with the performance of their duties. As a result, we may have difficulty attracting and retaining qualified directors and executive officers, which could harm our business. We continually evaluate and monitor regulatory developments and cannot estimate the timing or magnitude of additional costs we may incur as a result.

22

USE OF PROCEEDS

Because the offering is a best-efforts offering, we are presenting this information assuming that we sell 25%, 50%, 75% and 100% of the shares offered hereby. For purposes of this table, we used [___], the per-share offering price.

The net proceeds of the maximum offering, after deducting total offering expenses of up to $100,000, assuming the maximum number of Offered Shares are sold, would be approximately $9,900,000. The following table sets forth the use of proceeds given each funding level.

Because the offering is a “best efforts” offering without a minimum offering amount, we may close the offering without sufficient funds for all the intended purposes set out above, or even to cover the costs of this offering.

The Company reserves the right to change the above use of proceeds if management believes it is in the best interests of the Company. The allocations of the proceeds of this offering presented above constitute the current estimates of our management and are based on our current plans, assumptions made with respect to the industry, general economic conditions and our future revenue and expenditure estimates.

Investors are cautioned that expenditures may vary substantially from the estimates presented above. Investors must rely on the judgment of our management, who will have broad discretion regarding the application of the proceeds of this offering. The amounts and timing of our actual expenditures will depend upon numerous factors, including market conditions, cash generated by our operations (if any), business developments and the rate of our growth. We may find it necessary or advisable to use portions of the proceeds of this offering for other purposes.

In the event we do not obtain the entire offering amount hereunder, we may attempt to obtain additional funds through private offerings of our securities or by borrowing funds. Currently, we do not have any committed sources of financing.

  

Maximum

Offering

  

Seventy-Five Percent (75%)

of Offering

  

Fifty

Percent (50%)

of Offering

  

Twenty-Five

Percent (25%)

of Offering

 
Offering expense $500,000  $375,000  $250,000  $125,000 
Product development $2,000,000  $1,400,000  $750,000  $375,000 
Operations/Inventory $2,000,000  $1,400,000  $750,000  $375,000 
Marketing $200,000  $95,000  $75,000  $37500 
Sales and business development $200,000  $90,000  $87,500  $45,000 
Customer training and support $100,000  $90,000  $87,500  $42,500 
Debt (1) $5,000,000  $4,000,000  $3,000,000  $1,500,000 
TOTAL PROCEEDS $10,000,000  $7,500,000  $5,000,000  $2,500,000 


23

DETERMINATION OF OFFERING PRICE

Our common stock is quoted by the OTC Markets Group under the symbol “PACV.” On [DATE], the closing price of our common stock was $[__] per share. Nonetheless, there is a limited public market for our Common Stock. Accordingly, the price of the Offered Shares in this Offering was determined by the Company. The principal factors we considered in determining such price include:

 59.§Our certificatethe information set forth in this Offering Circular and otherwise available;

§our history and prospects and the history of incorporation and bylaws as well asprospects for the Section 145industry in which we compete;

§our past and present financial performance;

§our prospects for future earnings and the present state of our development;

§the general condition of the Delaware Corporation Law providesecurities markets at the time of this Offering;

§the recent market prices of, and demand for, indemnificationpublicly traded common stock of officersgenerally comparable companies; and directors at our expense and limit their liability that may result in a major cost to us and hurt the interests of our shareholders because corporate resources may be expended for the benefit of officers and/or directors.

§other factors deemed relevant by us.

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DILUTION

If you invest in the Shares, your ownership interest in PACV will be immediately diluted equal to the difference between the initial public offering price per share and the adjusted net tangible book value per share of our common stock after this Offering. The price of the current offering is fixed at $[__] per common share. This price is significantly higher than the tangible book value of the stocks which was $(1.89) as at September 30, 2020.

“Dilution” represents the difference between the offering price of the shares of common stock hereby being offered and the net book value per share of common stock immediately after completion of this Offering.

“Net book value” is the amount that results from subtracting total liabilities from total assets. In this Offering, the level of dilution is increased as a result of the relatively low net book value of our issued and outstanding common stock and because the proceeds of the offering are substantially less than our estimated costs.

If you invest in our Shares, your interest will be diluted to the extent of the difference between the initial public offering price per share of our common stock and the pro forma as adjusted net tangible book value per share of our common stock immediately after this Offering. Pro forma net tangible book value per share represents the amount of our total tangible assets less total liabilities, divided by the number of shares of common stock outstanding at September 30, 2020.

The following table illustrates the per share dilution to new investors discussed above, assuming the sale of, respectively, 100%, 75%, 50% and 25% of the shares offered for sale in this offering (after our estimated offering expenses of up to $500,000, assuming the maximum offering amount is sold):

Funding Level  100%   75%   50%   25% 
Offering Price $  $  $  $ 
Pro forma net tangible book value per common stock share before the Offering $(1.89) $(1.89) $(1.89) $(1.89)
Increase per common share attributable to investors in this Offering $

[_____]

  $  $  $ 
Pro forma net tangible book value per common stock share after the Offering $  $  $  $ 
Dilution to investors $) $) $) $)
Dilution as a percentage of Offering Price  %  %  %  %

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MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

You should read the following discussion of our financial condition and results of operations together with the audited consolidated financial statements and notes to the financial statements included elsewhere in this registration statement. This discussion contains forward-looking statements that involve risks and uncertainties. The forward-looking statements are not historical facts, but rather are based on current expectations, estimates, assumptions and projections about our industry, business and future financial results. Our actual results could differ materially from the results contemplated by these forward-looking statements due to a number of factors, including those discussed under “Risk Factors” and other sections in this registration statement.

This registration statement and other written and oral statements that we make from time to time contain such forward-looking statements that set out anticipated results based on management’s plans and assumptions regarding future events or performance. We have tried, wherever possible, to identify such statements by using words such as “anticipate,”“estimate,”“expect,”“project,”“intend,”“plan,”“believe,”“will” and similar expressions in connection with any discussion of future operating or financial performance. In particular, these include statements relating to future actions, future performance or results of current and anticipated sales efforts, expenses, the outcome of contingencies, such as legal proceedings, and financial results.

We caution that the factors described herein, and other factors could cause our actual results of operations and financial condition to differ materially from those expressed in any forward-looking statements we make and that investors should not place undue reliance on any such forward-looking statements. Further, any forward-looking statement speaks only as of the date on which such statement is made, and we undertake no obligation to update any forward-looking statement to reflect events or circumstances after the date on which such statement is made or to reflect the occurrence of anticipated or unanticipated events or circumstances. New factors emerge from time to time, and it is not possible for us to predict all of such factors. Further, we cannot assess the impact of each such factor on our results of operations or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements.

General

The Company was incorporated under the laws of the State of Delaware on October 3, 1986, under the name “AOA Corporation”. On October 22, 2012, the Company changed its name to “Pacific Ventures Group, Inc.”. Prior to the Share Exchange described below, the Company operated as an insurance holding company and through its subsidiaries, marketed and underwrote specialized property and casualty coverage in the general aviation insurance marketplace.

The current structure of the Company resulted from a share exchange with Snöbar Holdings, Inc. (“Snöbar”), which was treated as a reverse merger for accounting purposes. On August 14, 2015, the Company entered into a share exchange agreement (the “Share Exchange Agreement”) with Snöbar Holdings, Inc. (“Snöbar Holdings”), pursuant to which the Company acquired 100% of the issued and outstanding shares of Snöbar Holdings’ Class A and Class B common stock in exchange for 22,500,000 restricted shares of the Company’s common stock, as well as issuing 2,500,000 restricted shares of the Company’s common stock to certain other persons (the “Share Exchange”). As the result of the Share Exchange, Snöbar Holdings. became the Company’s wholly owned operating subsidiary and the business of Snöbar Holdings became the Company’s sole business operations. In addition, Snöbar Holdings’ majority owned subsidiary, MAS Global Distributors, Inc., a California corporation (“MGD”), became an indirect subsidiary of the Company.

International Production Impex Corporation, a California corporation (“IPIC”), which was formed on August 2, 2001. IPIC is in the business of selling alcohol-infused ice cream and ice-pops and holds all of the rights to the liquor licenses to sell such products and trade names “SnöBar”. Accordingly, the Trust holds all ownership interest of IPIC and its liquor licenses, permitting IPIC to sell its product to distributors, with all income, expense, gains and losses rolling up to the Trust, of which Snöbar Holdings is the sole beneficiary. Snöbar Holdings also owns 99.9% of the shares of MAS Global Distributors, Inc., a California corporation (“MGD”). As a result of the foregoing structure, Snöbar Holdings is the primary beneficiary of all assets, liabilities and any income received from the business of the Trust and IPIC through the Trust and is the parent company of MGD.

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Description of the Business Operations of Snöbar Holdings

Snöbar Holdings is the trustor and sole beneficiary of the Trust. The Trust owns 100% of the shares of IPIC. IPIC is the owner of liquor licenses and the trade name “SnöBar” and is in the business of selling and distributing alcohol-infused ice creams and ice-pops through its distributors. As a result of the foregoing,

IPIC is a food, beverage and alcohol distribution company that is in the business of selling alcohol-infused ice cream and ice-pops and holds all of the rights to the liquor licenses to sell such products and trade names “SnöBar”. IPIC is initially marketing two products: SnöBar alcohol infused ice pops, and SnöBar alcohol infused ice cream and sorbet. SnöBar ice pops are original frozen alcohol beverage bars, similar to popsicles on a stick, but made with premium liquor such as premium tequila and vodka and are currently manufactured in three flavors, Margarita, Cosmopolitan and Mojito. The alcohol freezing technology used to produce these beverage bars can be applied to almost any alcohol type and mixture, presenting significant market potential and an almost unlimited variety of flavors and employment of premium brands. Each ice pop is the equivalent of a full cocktail.

SnöBar ice cream is an additional innovative product that the Company is marketing using proprietary formulas and technology. These products are premium ice cream and sorbets that are distilled spirit cocktails containing up to 15% quality liqueurs and liquors. Currently, there are four flavors available: Brandy Alexander; Brandy Alexander with chocolate chips; Grasshopper; and Pink Squirrel. There are also numerous different liquor ice cream flavors in development in classic ice cream drink styles such as Coffee Liqueur Ice Cream, Piña Colada Sorbet, Sherry Ice Cream, and Strawberry Margarita Sorbet. The product contains ultra-premium dairy and the highest quality of ingredients.

The SnöBar brand is fully trademarked within the USA and is currently seeking worldwide trademark rights.

As of June 30, 2020, Snöbar products are currently being sold in the east coast by our distributor. The Company’s management has been actively constructing an online platform that will allow Snöbar distribution on a national level. Please see “Plan of Operations” below for further detail.

On May 1, 2018, Royalty Foods Partners, LLC – a Florida Limited Liability Corporation and a subsidiary of Pacific Ventures Group, Inc. – completed an asset acquisition of San Diego Farmers Outlet, Inc. (SDFO), a California Corporation. San Diego Farmers Outlet was started over thirty-five years ago to provide primarily restaurant customers in southern California’s three largest counties with quality food and produce and does business under the name of Farmers Outlet and San Diego Farmers Outlet.

On December 17, 2019, the Company completed an asset acquisition of Seaport Meat Company, (Seaport Meat), a California Corporation with over thirty (30) years in business servicing restaurant and retail, and institutional customers in Southern California and Arizona. Seaport Meat is a USDA meat processing plant that supplies quality meats, seafood, dry goods, dairy and produce. Seaport Meat Company built a state-of-the-art food distribution and manufacturing facility in Spring Valley, California and owns the land and the building. their 17,000 square foot facility is HACCP-compliant and is a USDA Licensed processing facility with on-site daily inspections. HACCP is a management system in which food safety is addressed through the analysis and control of biological, chemical, and physical hazards from raw material production, procurement and handling, to manufacturing, distribution and consumption of the finished product. Having a USDA certified facility allows consumers to be confident that the Food Safety and Inspection Service (FSIS), the public health agency in the USDA, ensured that meat and poultry products are safe, wholesome, and correctly labeled and packaged.

On April 13, 2020, the Company effected a 500 for 1 reverse split of its common stock. The number of authorized common shares remained 900,000,000. All share numbers reported herein have taken the reverse split into account.

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Operations

Snobar

As of the date of this registration statement, Snöbar products are currently being sold in the east coast of United States by the Company’s distributor. The Company’s management has been actively constructing an online platform that will allow Snöbar distribution on a national level. The Company’s platform is complete and ready to “go live” and, with the aim of purchasing inventory as well as increasing sales and marketing efforts.

The Company has recently signed an agreement with a new co-packer to produce and manufacture the Snobar Product Line. The new factory will produce the Snobar Product Line for a reduced price which will allow for greater profitability for the company. The new factory has all of the necessary licensing in place required to manufacture the Snobar Product Line. The company expects to place its first order with the new copacker in early 2020. The company will launch the state of California and be looking to expand sales across the nation.

In addition, the Company is planning to offer distribution rights throughout the country which will allow the Snöbar Product Line to expand its footprint very rapidly. The distribution rights will also bring in additional revenue to the Company.

The Company will need to access the capital markets or in order to sustain its operations for the next 12 months. The Company’s plan of action in the next 12 months is to continue development of the Snöbar Product Line and fulfill the current orders that the brand has in hand from the Company’s distributor in South Carolina as well as from other accounts. The Snöbar Product Line will have two fulfillment centers to ship the online orders, one in California to service west of the Mississippi and another fulfillment center in South Carolina to service east of the Mississippi. These fulfillment centers are established and ready to proceed as soon as inventory is purchased.

The Company’s anticipated general and administrative costs can be expected to increase due to additional marketing costs associated with online sales. Specifically, the Company expects to utilize marketing and promotions through social media, radio and other avenues to create more brand awareness. The Company expects to continue to utilize independent contractors and not increase the number of employees.

Seaport Meat Company

Seaport Meat Company, (Seaport Meat), a California Corporation with over thirty (30) years in business servicing restaurant and retail, and institutional customers in Southern California and Arizona. Seaport Meat is a USDA meat processing plant that supplies quality meats, seafood, dry goods, dairy and produce. Seaport Meat Company built a state-of-the-art food distribution and manufacturing facility in Spring Valley, California and owns the land and the building. their 17,000 square foot facility is HACCP-compliant and is a USDA Licensed processing facility with on-site daily inspections. HACCP is a management system in which food safety is addressed through the analysis and control of biological, chemical, and physical hazards from raw material production, procurement and handling, to manufacturing, distribution and consumption of the finished product. Having a USDA certified facility allows consumers to be confident that the Food Safety and Inspection Service (FSIS), the public health agency in the USDA, ensured that meat and poultry products are safe, wholesome, and correctly labeled and packaged.

The Company’s customers range from a wide variety of restaurants, including many well known in Southern CA, to institutions, schools (UCSD, SDSU, etc.) and re-distributors such as US Foods and Sysco as well as to local distributors. They supply wholesale food and restaurant supplies to San Diego, Los Angeles, Orange and Riverside and offer same day service. In addition, they have clients in Arizona and Colorado that come to their facility to pick up their orders.

Due to the impact that the COVID-19 pandemic had on our customers, particularly our larger customers have been forced to close. Some of these accounts remain closed such as Petco Park the Major League ballpark “Padre Stadium” and the LA, San Diego, and Del Mar County Fairs. Despite these customer closures, Seaport Meat Company has expanded its customer base and maintained at or above the same revenue for the three months ended September 2020 as for the same quarter in 2019.

Because Seaport Meat Company of America can efficiently add new product lines, it is expected that this will expand the distribution of Pacific Ventures’ San Diego Farmers Outlet and SnoBar product line, thereby accelerating Pacific Ventures’ revenue growth. We believe the combination of a distribution and product company is unique in the San Diego area and will position the company for rapid growth.

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Seaport Meat Company manufactures and wholesales custom processed beef, pork, chicken, lamb, veal and seafood. In addition, they are redistributors of a wide variety of dry goods, frozen foods, disposables and janitorial products. Their sales, distribution and finance processes are very efficient and can be expanded to add new product lines, including fresh produce and dairy.

Overview

Overview 2017 — During 2017, the South Carolina distributor expanded the account base for SnöBar and has many successful placements for the brand. Furthermore, additional funding has also been unavailable to pursue additional geographic markets, both domestic and international. Despite such challenges, during 2017, the Company continued development of the Snobar Product Line with the goal to fulfill the current orders that the brand has in hand from the Company’s distributor in South Carolina as well as from other accounts. In addition, the Company further continued with its strategy of selectively pursue strategic acquisitions in its industry and related industries, culminating in the execution of the Asset Purchase Agreement with San Diego Farmers Outlet, Inc. The Company is currently working on satisfying the closing conditions under the Asset Purchase Agreement, including obtaining the necessary Financing, and hope to close the transaction during the second quarter of 2018. There can be no assurance, however, that the Financing and the asset acquisition will be consummated or as to the date by which the asset acquisition may be consummated, if at all.

Overview 2018 — During the 2018 fiscal year, the Company completed an asset acquisition of San Diego Farmers Outlet, Inc. (SDFO), a California Corporation with over thirty-five (35) years in business servicing restaurant and retail produce customers in southern California’s three largest counties, supplying quality food and produce. SDFO does business under the name of Farmers Outlet and San Diego Farmers Outlet. On Sept. 24, 2018, the Company announced the signing of a definitive Asset Purchase Agreement to acquire a food and beverage distribution company that is involved in the sale of food, beverages and general merchandise to retailers, households, hotels, restaurants, “mom and pop” markets, liquor stores, gas stations and other retail outlets.

Overview 2019 — During the 2019 fiscal year, the Company completed an asset acquisition of Seaport Meat Company, (Seaport Meat), a California Corporation with over thirty (30) years in business servicing restaurant and retail, and institutional customers in Southern California and Arizona. Seaport Meat is a USDA meat processing plant that supplies quality meats, seafood, dry goods, dairy and produce. Seaport Meat Company built a state-of-the-art food distribution and manufacturing facility in Spring Valley, California and owns the land and the building. their 17,000 square foot facility is HACCP-compliant and is a USDA Licensed processing facility with on-site daily inspections. HACCP is a management system in which food safety is addressed through the analysis and control of biological, chemical, and physical hazards from raw material production, procurement and handling, to manufacturing, distribution and consumption of the finished product. Having a USDA certified facility allows consumers to be confident that the Food Safety and Inspection Service (FSIS), the public health agency in the USDA, ensured that meat and poultry products are safe, wholesome, and correctly labeled and packaged.

The Company’s customers range from a wide variety of restaurants, including many well known in Southern CA, to institutions, schools (UCSD, SDSU, etc.) and re-distributors such as US Foods and Sysco as well as to local distributors. They supply wholesale food and restaurant supplies to San Diego, Los Angeles, Orange and Riverside and offer same day service. In addition, they have clients in Arizona and Colorado that come to their facility to pick up their orders.

Due to the impact that the COVID-19 pandemic had on our customers, particularly our larger customers have been forced to close. Some of these accounts remain closed such as Petco Park the Major League ballpark “Padre Stadium” and the LA, San Diego, and Del Mar County Fairs. Despite these customer closures, Seaport Meat Company has expanded its customer base and maintained at or above the same revenue for the three months ended September 2020 as for the same quarter in 2019.

Because Seaport Meat Company of America can efficiently add new product lines, they can easily expand the distribution of Pacific Ventures’ San Diego Farmers Outlet and SnoBar product line, thereby accelerating Pacific Ventures’ revenue growth. The combination of a distribution and product company is unique in the San Diego area and will position the company for rapid growth.

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They manufacture and wholesale custom processed beef, pork, chicken, lamb, veal and seafood. In addition, they are redistributors of a wide variety of dry goods, frozen foods, disposables and janitorial products. Their sales, distribution and finance processes are very efficient and can be expanded to add new product lines, including fresh produce and dairy.

Although the Company has been able to extend the maturity dates as well as repayment terms of a substantial amount of its existing debt, there is no assurance that the Company will be able to further extend such repayments or maturity dates to avoid a default, as such further extension depends on the consent of the holders of such debt. If the Company is unable to make such payments and repayments and unable to extend and delay required payments or maturities of such debt, the holders of such debt will have the right to take legal action seeking enforcement of the debt. If any legal action is taken against it, the Company would face the risk of having to deplete our limited cash resources to defend against such suit or face the entry of a default judgment. In either event, such action would have grave impact on the Company’s operations. The Company’s ability to continue operations will be dependent upon the successful completion of additional long-term or permanent equity financing, the support of creditors and shareholders, and, ultimately, the achievement of profitable operations. There can be no assurances that the Company will be successful, which would in turn significantly affect our ability to be successful in its business plan. If not, the Company will likely be required to reduce operations or liquidate assets. The Company will continue to evaluate its projected expenditures relative to its available cash and to seek additional means of financing in order to satisfy the Company’s working capital and other cash requirements.

San Diego Farmers Outlet

SDFO covers a large market area servicing Los Angeles, Orange County and San Diego, which we have estimated to be a $2.5 billion addressable market.

Unlike some larger distributors who make their customers receive products on a day and time convenient to the distributor, SDFO delivers daily and pays attention to what the customer wants. Farmers Outlet added products to meet the needs of restaurants, Hotels, Clubs and bars, Resorts, food trucks and caterers. Free delivery was added to demonstrate that Farmers Outlet had customers interest first in mind.

Farmers Outlet provides a wide array of products to serve customers of all types. However, they do have a niche in providing fresh produce and food products. Farmers Outlet provides specialty produce that the larger distributors do not carry on a daily basis.

Farmers Outlet covers a large market area servicing Los Angeles, Orange County and San Diego, which we have estimated to be a $2.5 billion addressable market. Farmers Outlet currently services the San Diego territory and has over 125 active customers, and no customer represents more than five percent of Farmers Outlet gross revenues.

The company services customers in high, middle and low-income communities with a specialty in providing food and fresh produce to customers serving small to medium size restaurants of all nationalities, including Chinese, Korean, Mexican, American, Japanese and Thai.

Pacific Ventures intends to expand its business through the acquisition of other food manufacturing and distribution companies that serve the Los Angeles, Orange County and San Diego area, thereby combining and expanding upon a combined customer base with an expanding range of products and services.

Results of Operations

Nine Months ended September 30, 2020, as Compared to Nine Months Ended September 30, 2019

Revenues – The Company recorded $22,929,026 sales revenue for the nine months ended September 30, 2020 as compared to$3,600,317 for the same period of September 30, 2019. The Company had $1,703,162 inventory of saleable merchandise as of September 30, 2020 as compared to $830,504 for the period ending December 31, 2019.

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Operating Expenses – Total operating expenses for the nine months ended September 30, 2020 was $5,147,716 as compared to$1,544,119 in the same period in, 2019, due to increased operating activities during the period ended September 30, 2020, and an increase in selling, general and administrative expenses.

Selling, General and Administrative Expenses – Selling, general and administrative expenses for the nine months ended September 30, 2020 increased by $2,854,285 to $3,636,326 from $782,041 in the same period in 2019, which was due to an increase in various expenses and business expansion.

Marketing and Advertising Expenses – Marketing and advertising expenses for the nine (9) months ended September 30, 2020 was$27,698 compared to $98,885 in September 30, 2019.

Professional fees – Professional fees expense for the nine (9) months ended September 30, 2020 was $752,723, which includes accounting, legal fees and consulting services compared to $419,961 during the same period in 2019.

Depreciation and Amortization Expenses – Depreciation and Amortization expenses for the nine (9) months ended September 30,2020 and 2019 were $505,969 and $18,231, respectively.

Salaries and Wages – Salaries and wages expense, in the form of payroll expenses, which is included under selling & general expenses for the nine (9) months ended September 30, 2020 was $1,919,238, as compared to $365,050 for the prior same period.

Other Non-Operating Income and Expenses – For the nine (9) months period ended September 30, 2020, the Company recorded interest and penalty expenses in the amount of $1,261,273 for a non-operating loss in the same amount. In the nine (9) months ended September 30, 2019 the Company recorded other non-operating expenses of $537,673 in interest expense for a non-operating loss in the same amount.

Net Loss – Net loss for nine (9) months ended September 30, 2020 was $3,896,531, as compared to net loss of $1,088,193 for the nine (9) months ended September 30, 2019.

Financial Condition, Liquidity and Capital Resources

Nine Months ended September 30, 2020

As of September 30, 2020, the Company had a working capital deficit of $2,640,489, consisting of, $1,399,236 in accounts receivable, $1,703,162 in inventory, $231,897 in other assets and $16,845 in deposits, offset by an overdraft cash balance of $34,861, by accounts payable of $2,556,896, accrued expenses of $1,202,372, equipment of $94,527 and $2,102,971 in the current portion of notes payable.

For the nine (9) months period ended September 30, 2020, the Company used $2,651,613 of cash in operating activities, used cash of $177,590 for investing activities and obtained $2,478,385 cash from financing activities, resulting in a decrease in total cash of $350,819and an overdraft cash balance of $34,861 for the period. For the nine (9) months period ended September 30, 2019, the Company used cash of 579,908 in operating activities, used cash of $75,525 for investing activities and obtained cash of $517,952 from financing activities, resulting in a decrease in cash of $137,481 and a cash balance of $13,577 at the end of such period.

Total current assets as of September 30, 2020 was $3,316,279, while current liabilities were $5,956,767. The Company has incurred an operating loss of $3,896,531 for the nine (9) months period ended September 30, 2020, largely due the increase in operating expenses, business expansion and increase in interest and penalty fees. During the nine (9) months period ended September 30, 2020, the Company had an accumulated deficit of $13,936,898. These factors raise substantial doubt about our ability to continue as a going concern.

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Changes in the composition of our Notes Payable and Notes Payable-Related Parties are presented in the table below:

  As of September 30, 2020  As of December 31, 2021 
  $ Current  $ Long-Term  $ Current  $ Long Term 
Notes Payable  1,474,122   10,546,942   1,022,364   8,627,129 
Notes Payable - Related  433,849   42,000   340,241   42,000 
  $1,907,971  $10,588,942  $1,362,605  $8,669,129 

Total Notes Payable for related and unrelated parties increased by $2,465,179 from the fiscal year ended December 31, 2019 from $10,031,734 to $12,496,913 in the nine (9) months period ended September 30, 2020.

As of September 30, 2020, total stockholders’ equity deficit increased to $8,386,037 from $4,617,321 as of December 31, 2019. Accumulated deficit increased from $10,040,367 in the fiscal year ended December 31, 2019 to $13,936,898 for the nine (9) months period ended September 30, 2020.

As of September 30, 2020, the Company had an overdraft cash balance of $34,861 (i.e. cash is used to fund operations). The Company does not believe our current cash balances will be sufficient to allow us to fund our operating plan for the next twelve months. Our ability to continue as a going concern is dependent on us obtaining adequate capital to fund operating losses until we become profitable. If we are unable to obtain adequate capital, we could be forced to cease operations or substantially curtail its drug development activities. These conditions raise substantial doubt as to our ability to continue as a going concern. The accompanying financial statements do not include any adjustments relating to the recoverability and classification of recorded asset amounts and classification of liabilities should we be unable to continue as a going concern.

Our principal sources of liquidity in the past has been cash generated by issuing new shares of the Company’s common stock and cash generated from loans to us. In order to be able to achieve our strategic goals, we need to further expand our business and financing activities. Expanding market awareness of the SnöBar products and our international distribution networks, together with further improvement of the SnöBar products will require future capital and liquidity expansion. Since our inception in January 2013, our shareholders have contributed a significant amount of capital making it possible for us to develop and market the SnöBar products. To continue to develop our product offerings and generate sales, significant capital has been and will continue to be required. Management intends to fund future operations through additional private or public equity and/or debt offerings. We continue to engage in preliminary discussions with potential investors and broker-dealers, but no terms have been agreed upon. There can be no assurances, however, that additional funding will be available on terms acceptable to us, or at all. Any equity financing may be dilutive to existing shareholders. We do not currently have any contractual restrictions on our ability to incur debt and, accordingly we could incur significant amounts of indebtedness to finance operations. Any such indebtedness could contain covenants which would restrict our operations.

Off-Balance Sheet Arrangements

There are no off-balance sheet arrangements that have or are reasonably likely to have a current or future effect on our financial condition, changes in financial condition, revenues or expenses, results of operations, liquidity, capital expenditures or capital resources that is material to investors.

Critical Accounting Policies and Estimates

The preparation of financial statements in conformity with accounting principles generally accepted in the United States of America (“U.S. GAAP”) requires estimates and assumptions that affect the reported amounts of assets and liabilities, revenues and expenses, and related disclosures of contingent assets and liabilities in the consolidated financial statements and accompanying notes. The SEC has defined a company’s critical accounting policies as the ones that are most important to the portrayal of the company’s financial condition and results of operations, and which require the company to make its most difficult and subjective judgments, often as a result of the need to make estimates of matters that are inherently uncertain.

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Based on this definition, we have identified the critical accounting policies and judgments addressed which are described in Note 2 to our condensed consolidated financial statements for the foregoing accounting periods included or referenced elsewhere in this registration statement. Although we believe that our estimates, assumptions and judgments are reasonable, they are based upon information presently available. Actual results may differ significantly from these estimates under different assumptions, judgments or conditions.

Year ended December 31, 2019, as compared to the year ended December 31, 2018

Revenues and Cost of Goods Sold. Revenue for the fiscal year ended December 31, 2019 increased to $5,918,337 from $3,211,573 during the comparable period as a result of the acquisition of San Diego Market Outlet, Inc. and Seaport Meat Company.

Cost of goods sold (“COGS”) is comprised of production costs, shipping and handling and handling costs. For the fiscal year ended December 31, 2019, we had costs of goods sold of $5,070,322, as compared to $2,392,329 in the comparable period ended December 31, 2018. The percentage of COGS against sales was 74% in the fiscal year ended December 31, 2018 to 86% in the fiscal year ended December 31, 2019.

Operating Expenses. Our Selling, General and Administrative (“SG&A”) expenses consist of sales and marketing, professional services, rents, and general office expenses (including wages for non-officer personnel). During the fiscal year ended December 31, 2019 our SG&A expenses increased to $2,322,524 from $1,732,109 in the comparable prior period, an increase of $590,415. These increases were the result of increases in general office expenses, professional services and marketing expenses. In December 31, 2019, total general office expense was $1,365,942, marketing expenses was $100,508. Depreciation expenses increased from $17,626 to $229,036 for the fiscal years December 31, 2018 and December 31, 2019, respectively, due to the addition of depreciable assets in the second quarter of 2019 related to the acquisition of San Diego Market Outlet, Inc and Seaport Meat Company.

Total operating expenses for the fiscal year ended December 31, 2019 were $2,551,560 representing an increase of $801,825, as compared to $1,749,735 for the comparable prior period ended December 31, 2018.

Other Non-Operating Income and Expenses. Non-operating expenses for the fiscal year ended December 31, 2019 were $970,488, consisting all in interest expense compared to a non-operating expense of $617,368, consisting of also all in interest expense, in the comparable prior period ended December 31, 2018.

Net Loss. Net loss for the fiscal year ended December 31, 2019 was $2,652,626, an increase of $1,105,029 from $1,547,598 in the comparable prior period ended December 31, 2018.

Financial Condition, Liquidity and Capital Resources

Fiscal years ended December 31, 2019 and 2018

As of December 31, 2019, we had a working capital deficit of $1,118,654 comprised of $315,957 in cash and cash equivalents, $1,290,637 of accounts receivable, $830,504 inventory assets, other current assets of $283,379 (includes current portion of Rent to Use Asset) and $16,845 in deposits which were offset by accounts payable of $1,409,420, $714,962 in accrued expenses, $119,988 in lease payables, $1,362,605 in current note payables and $249,000 in lease liability. For the fiscal year ended December 31, 2019 we used $2,620,665 in operating activities. Cash used in investing activities totaled $4,202,000, consisting of purchase of equipment, building and improvement and fixed assets for $1,384,382 and for goodwill and intangible assets $2,783,239, all of which related to the recent acquisition of Seaport Meat Company. Cash provided in financing activities totaled $6,987,564, consisting of $2,960,899 in proceeds from notes payable, $3,461,606 in proceeds from long term loans, of which $3,015,780 was for the acquisition and working capital of Seaport Meat Company, $119,542 from proceeds from note payables from related parties, $166,000 for debt conversion, $60,000 for issuance of preferred “E” shares, $446,711 in common shares issued for debt conversion and $111,304 in prior year adjustments.

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In the comparable prior period in 2018, we had working capital deficit of $1,355,944 comprised of $151,058 in cash and cash equivalents, $280,142 of accounts receivable, $160,858 inventory assets, and $1,500 in deposits which were offset by accounts payable of $597,888, $286,598 in accrued expenses, $772,334 in current notes payable, $203,786 in current note payable to a related party and $88,896 in lease payable. For the fiscal year ended December 31, 2018 we used $1,597,563 in operating activities. Cash used in investing activities totaled $1,101,839, consisting of purchase of computers of $10,426, purchase of equipment, building and improvement for $141,413 and for goodwill and intangible assets $950,000, all of which related to the acquisition of San Diego Farmers Market in 2018. Cash provided in financing activities totaled $2,850,389, consisting of $2,742,721 in proceeds from notes payable, $432,641 in common shares issued for debt conversion and $324,973 in repayment of notes payable.

At December 31, 2019, we had cash and cash equivalents of $315,957 as compared to $118,579 at December 31, 2018.

Cash used in operations for the fiscal year ended December 31, 2019 was $2,620,665 as compared to $1,597,563 in the comparable prior fiscal year ended December 31, 2018. Cash used increased by $1,023,102 between periods.

For the fiscal year ended December 31, 2019, cash used in investing totaled $4,202,000, all of which is related to the recent acquisition of Seaport Meat Company in December 2019. We had no cash from investing activities December 31, 2019.

Cash provided from financing activities at December 31, 2019 was $6,987,564 as compared to $2,850,390 at December 31, 2018.

As of December 31, 2019, we had total current liabilities of $3,855,976 and total liabilities were $13,386,354 as compared to $1,949,502 and $4,250,582, respectively, for December 31, 2018.

Off-Balance Sheet Arrangements

There are no off-balance sheet arrangements that have or are reasonably likely to have a current or future effect on our financial condition, changes in financial condition, revenues or expenses, results of operations, liquidity, capital expenditures or capital resources that is material to investors.

Critical Accounting Policies and Estimates

The preparation of financial statements in conformity with accounting principles generally accepted in the United States of America (“U.S. GAAP”) requires estimates and assumptions that affect the reported amounts of assets and liabilities, revenues and expenses, and related disclosures of contingent assets and liabilities in the consolidated financial statements and accompanying notes. The SEC has defined a company’s critical accounting policies as the ones that are most important to the portrayal of the company’s financial condition and results of operations, and which require the company to make its most difficult and subjective judgments, often as a result of the need to make estimates of matters that are inherently uncertain.

Based on this definition, we have identified the critical accounting policies and judgments addressed which are described in Note 2 to our condensed consolidated financial statements for the foregoing periods included elsewhere in this registration statement. Although we believe that our estimates, assumptions and judgments are reasonable, they are based upon information presently available. Actual results may differ significantly from these estimates under different assumptions, judgments or conditions.

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DESCRIPTION OF BUSINESS

Unless the context requires otherwise or unless otherwise stated, references to “our Company,” “Pacific Ventures,” “PACV,” “we,” “us,” “our” and similar references refer to Pacific Ventures Group, Inc. and its consolidated subsidiaries.

Overview

Pacific Ventures was incorporated under the laws of the State of Delaware on October 3, 1986, under the name AOA Corporation. On November 12, 1991, the Company changed its name to American Eagle Group, Inc. On October 22, 2012, the Company changed its name to Pacific Ventures Group, Inc.

The current structure of Pacific Ventures resulted from a share exchange with Snöbar Holdings, Inc. (“Snöbar”), which was treated as a reverse merger for accounting purposes. On August 14, 2015, Pacific Ventures and its stockholders entered into a share exchange agreement (the “Share Exchange Agreement”) with Snöbar Holdings, Inc. (“Snöbar Holdings”), pursuant to which Pacific Ventures acquired 100% of the issued and outstanding shares of Snöbar Holdings’ Class A and Class B common stock in exchange for 22,500,000 restrictedfde shares of Pacific Ventures’ common stock, while simultaneously issuing 2,500,000 shares of Pacific Ventures’ restricted common stock to certain other persons, including for services provided and to a former officer of the Company (the “Share Exchange”).As the result of the Share Exchange, Snöbar Holdings. became Pacific Venture’s wholly owned operating subsidiary and the business of Snöbar Holdings became the Company’s sole business operations, and Snöbar Holdings’ majority owned subsidiary, MAS Global Distributors, Inc., a California corporation (“MGD”), became indirect subsidiary of Pacific Ventures.

Prior to the Share Exchange, the Company operated as an insurance holding company and through its subsidiaries, marketed and underwrote specialized property and casualty coverage in the general aviation insurance marketplace. However, in 1997, after selling several of its divisions, the Company’s remaining insurance operations were placed into receivership and the Company ceased operating its insurance business.

Since the Share Exchange represented a change in control of the Company and a change in business operations, the business operations changed to that of Snöbar Holdings and the discussions of business operations accompanying this filing are solely that of Snöbar Holdings and its affiliates and subsidiaries comprising of Snöbar Trust, IPIC, and MGD.

Snöbar Holdings was formed under the laws of the State of Delaware on January 7, 2013. Snöbar Holdings is the trustor and sole beneficiary of Snöbar Trust, a California trust (“Trust”), which was formed in June 1, 2013. The current trustee that holds legal title to the Trust is Clark Rutledge, who is the father of Shannon Masjedi, who is the Company’s President, Chief Executive Officer, Interim Chief Financial Officer, Treasurer, Secretary and majority stockholder. The Trust owns 100% of the shares of International Production Impex Corporation, a California corporation (“IPIC”), which was formed on August 2, 2001. IPIC is in the business of selling alcohol-infused ice cream and ice-pops and holds all of the rights to the liquor licenses to sell such products and trade names “SnöBar”. As such, the Trust holds all ownership interest of IPIC and its liquor licenses, permitting IPIC to sell its product to distributors, with all income, expense, gains and losses rolling up to the Trust, of which Snöbar Holdings is the sole beneficiary. Snöbar Holdings also owns 99.9% of the shares of MAS Global Distributors, Inc., a California corporation (“MGD”). MGD is in the business of selling and leasing freezers and providing marketing services. As a result of the foregoing, Snöbar Holdings is the primary beneficiary of all assets, liabilities and any income received from the business of the Trust and IPIC through the Trust and is the parent company of MGD.

The Trust and IPIC are considered variable interest entities (“VIEs”) and Snöbar Holdings is identified as the primary beneficiary of the Trust and IPIC. Under the Financial Accounting Standards Board (“FASB”) Accounting Standards Codification (“ASC”) 810, Snöbar Holdings performs ongoing reassessments of whether it is the primary beneficiary of a VIE. As the assessment of Snöbar Holdings’ management is that Snöbar Holdings has the power to direct the activities of a VIE that most significantly impact the VIE’s activities (it is responsible for establishing and operating IPIC), and the obligation to absorb losses of the VIE that could potentially be significant to the VIE and the right to receive benefits from the VIE that could potentially be significant to the VIE’s economic performance, it was therefore concluded by management that Snöbar Holdings is the primary beneficiary of the Trust and IPIC. As such, the Trust and IPIC were consolidated in the financial statements of Snöbar Holdings since the inception of the Trust, in the case of the Trust, and since the inception of Snöbar Holdings, in the case of IPIC.

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On May 1, 2018, Royalty Foods Partners, LLC – a Florida Limited Liability Corporation and a subsidiary of Pacific Ventures Group, Inc. – completed an asset acquisition of San Diego Farmers Outlet, Inc. (SDFO), a California Corporation. San Diego Farmers Outlet was started in over thirty-five years ago to provide primarily restaurants customers in southern California’s three largest counties with quality food, produce, and dairy and does business under the names of Farmers Outlet and San Diego Farmers Outlet.

On December 17, 2019, the Company completed an asset acquisition of Seaport Meat Company, (Seaport Meat), a California Corporation with over thirty (30) years in business servicing restaurant and retail, and institutional customers in Southern California and Arizona. Seaport Meat is a USDA meat processing plant that supplies quality meats, seafood, dry goods, dairy and produce. Seaport Meat Company built a state-of-the-art food distribution and manufacturing facility in Spring Valley, California. Seaport operates out of a facility is HACCP-compliant and is a USDA Licensed processing facility with on-site daily inspections. HACCP is a management system in which food safety is addressed through the analysis and control of biological, chemical, and physical hazards from raw material production, procurement and handling, to manufacturing, distribution and consumption of the finished product. Having a USDA certified facility allows consumers to be confident that the Food Safety and Inspection Service (FSIS), the public health agency in the USDA, ensured that meat and poultry products are safe, wholesome, and correctly labeled and packaged.

Our principal executive office is located at 117 West 9th Street, Suite 316, Los Angeles, California. Our main telephone number is (310) 392-5606.

Description of Operations of Pacific Ventures Group, Inc.

General

On May 1, 2018, Royalty Foods Partners, LLC – a Florida Limited Liability Corporation and a subsidiary of Pacific Ventures Group, Inc. – completed an asset acquisition of San Diego Farmers Outlet, Inc. (SDFO), a California Corporation. San Diego Farmers Outlet was started in over thirty-five years ago to provide primarily restaurants customers in southern California’s three largest counties with quality food and produce and does business under the name of Farmers Outlet and San Diego Farmers Outlet.

Farmers Outlet provides a wide array of products to serve customers of all types. However, they do have a niche in providing fresh produce and food products. Farmers Outlet provides specialty produce that the larger distributors do not carry on a daily basis. Unlike some larger distributors who make their customers receive products on a day and time convenient to the distributor, Farmers Outlet delivers daily and pays attention to what the customer wants. Farmers Outlet added products to meet the needs of Restaurants, Hotels, Clubs and Bars, Resorts, Food Trucks and Caterers. Free delivery was added to demonstrate that Farmers Outlet had customers interest first in mind.

Since the acquisition, SDFO has increased sales of its wholesale business, and still plan on expanding our current delivery territory from 25 miles to a 40-mile radius. SDFO has obtained 2 new delivery trucks to add to the current fleet of trucks. The Company has begun marketing to new restaurants in the area, most notably Asian and Italian restaurants, and have let restaurants know that SDFO can deliver the finest produce in market.

SDFO installed new signage around the retail market, added additional landscaping to enhance the appearance of the market, and purchased a new Point of Sale system to improve efficiency and ordering processes.

The Company will continue to evaluate its projected expenditures relative to its available cash and to seek additional means of financing in order to satisfy the Company’s working capital and other cash requirements.

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Market and Strategy

SDFO covers a large market area servicing Los Angeles, Orange County and San Diego, which we have estimated to be a $2.5 billion addressable market.

Unlike some larger distributors who make their customers receive products on a day and time convenient to the distributor, SDFO delivers daily and pays attention to what the customer wants. Farmers Outlet added products to meet the needs of restaurants, Hotels, Clubs and bars, Resorts, food trucks and caterers. Free delivery was added to demonstrate that Farmers Outlet had customers interest first in mind.

Farmers Outlet provides a wide array of products to serve customers of all types. However, they do have a niche in providing fresh produce and food products. Farmers Outlet provides specialty produce that the larger distributors do not carry on a daily basis.

Farmers Outlet covers a large market area servicing Los Angeles, Orange County and San Diego, which we have estimated to be a $2.5 billion addressable market. Farmers Outlet currently services the San Diego territory and has over 125 active customers, and no customer represents more than five percent of Farmers Outlet gross revenues.

The company services customers in high, middle and low-income communities with a specialty in providing food and fresh produce to customers serving small to medium size restaurants of all nationalities, including Chinese, Korean, Mexican, American, Japanese and Thai.

Pacific Ventures intends to expand its business through the acquisition of other food manufacturing and distribution companies that serve the Los Angeles, Orange County and San Diego area, thereby combining and expanding upon a combined customer base with an expanding range of products and services.

Pacific Ventures will continue to market its SnöBar product line, which include proprietary premium ice cream and sorbets that are distilled spirit cocktails containing up to 15% quality liqueurs and liquors. Currently, there are four flavors available: Brandy Alexander; Brandy Alexander with chocolate chips; Grasshopper; and Pink Squirrel. There are also numerous different liquor ice cream flavors in development in classic ice cream drink styles such as Coffee Liqueur Ice Cream, Piña Colada Sorbet, Sherry Ice Cream, and Strawberry Margarita Sorbet. Pacific Ventures is establishing a new production relationship with a wholesale frozen food co-packing company that can meet our volume production and HAACP quality control requirements.

During the 2019 fiscal year, the Company completed an asset acquisition of Seaport Meat Company, (Seaport Meat), a California Corporation with over thirty (30) years in business servicing restaurant and retail, and institutional customers in Southern California and Arizona. Seaport Meat is a USDA meat processing plant that supplies quality meats, seafood, dry goods, dairy and produce. Seaport Meat Company built a state-of-the-art food distribution and manufacturing facility in Spring Valley, California and owns the land and the building. their facility is HACCP-compliant and is a USDA Licensed processing facility with on-site daily inspections. HACCP is a management system in which food safety is addressed through the analysis and control of biological, chemical, and physical hazards from raw material production, procurement and handling, to manufacturing, distribution and consumption of the finished product. Having a USDA certified facility allows consumers to be confident that the Food Safety and Inspection Service (FSIS), the public health agency in the USDA, ensured that meat and poultry products are safe, wholesome, and correctly labeled and packaged.

The Company’s customers range from a wide variety of restaurants, including many well known in Southern CA, to institutions, schools (UCSD, SDSU, etc.) and re-distributors such as US Foods and Sysco as well as to local distributors. They supply wholesale food and restaurant supplies to San Diego, Los Angeles, Orange and Riverside and offer same day service. In addition, they have clients in Arizona and Colorado that come to their facility to pick up their orders.

Due to the impact that the COVID-19 pandemic had on our customers, particularly our larger customers have been forced to close. Some of these accounts remain closed such as Petco Park the Major League ballpark “Padre Stadium” and the LA, San Diego, and Del Mar County Fairs. Despite these customer closures, Seaport Meat Company has expanded its customer base and maintained at or above the same revenue for the three months ended September 2020 as for the same quarter in 2019.

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Because Seaport Meat Company of America can efficiently add new product lines, it is expected that this will expand the distribution of Pacific Ventures’ San Diego Farmers Outlet and SnoBar product line, thereby accelerating Pacific Ventures’ revenue growth. We believe the combination of a distribution and product company is unique in the San Diego area and will position the company for rapid growth.

Seaport Meat Company manufactures and wholesales custom processed beef, pork, chicken, lamb, veal and seafood. In addition, they are redistributors of a wide variety of dry goods, frozen foods, disposables and janitorial products. Their sales, distribution and finance processes are very efficient and can be expanded to add new product lines, including fresh produce and dairy.

Trademarks

IPIC sells the SnöBar products under a number of trademarks, brand names and trade names that are important to its continued success. The SnöBar brand is fully trademarked within the United States. IPIC’s business could be adversely affected by the loss of any major brand or by material infringement of its intellectual property rights. The SnöBar products are also subject to intellectual property risks because existing trademark laws offer only limited protection, and the laws of some countries in which the SnöBar products are or may be developed, manufactured or sold may not fully protect the SnöBar products from infringement by others.

Employees

As of December 31, 2019, Pacific Ventures comprised five (5) employees who managed the affairs of the parent corporation and the operations of its subsidiaries. On an as needed basis, the Company hires independent contractors to perform specific tasks related to the Company’s business interests.

Property

The Company does not own real property but owns equipment and has several real property operating leases.

The Company is currently obligated under two operating leases for office spaces and associated building expenses. Both leases are on a month-to-month basis at a monthly rate of $450 and $330, respectively.

SDFO operations are located at 10407 Friars Rd, San Diego, CA 92110, where they occupy an aggregate of approximately 10,000 square feet pursuant to leases. The 5-year leases are on an annual basis at a monthly rate of $6,000 per month.

Seaport Group Enterprise LLC is located at 2533 Folex Way, Spring Valley CA 91978, where they occupy an aggregate of approximately 17,000 square feet pursuant to the lease. The 5-year leases are on an annual basis starting at a monthly rate of $14,750.00 per month.

San Diego Farmers Outlet and Seaport Meat Company also have Operating Leases. The Company in May 1, 2018 assumed a lease agreement for a facility site and entered into a lease agreement for office space for San Diego Farmers Outlet. The lease has a term of five years expiring on April 30, 2023. The minimum annual lease payments for this space are $72,000 for years 2020, 2021 and 2022 and $24,000 for year 2023.

The Company on December 1, 2019 entered into a lease agreement for a facility site for office space for Seaport Meat Company. The lease has a term of five years expiring on November 30, 2024. For years 2020-2023, the minimum annual lease payments for this space is $177,000 and for year 2024 is $162,250.

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Legal Proceedings

The Company is not aware of any other pending legal proceedings or recently settled legal proceedings except what is listed below.

On September 25, 2020 Pacific Ventures Group entered into a settlement agreement with BNA/TRA for a combined amount of $400,000 to be in monthly cash installments to be paid as follows. On or before October 10, 2020, PACV will pay the sum of thirty thousand dollars ($30,000); On or before November 1st, 2020, PACV will pay the sum of thirty thousand ($30,000); On or before December 1, 2020, and continuing through and including May 1st, 2023, PACV shall pay twenty-nine (29) consecutive monthly payments of eleven thousand five hundred ($11,500); On or before June 1st, 2023, PACV will pay the sum of six thousand five hundred ($6,500).

On or about May 13, 2020, SGE filed a lawsuit against PNC in Los Angeles Superior Court, based on PNC’s material breaches of the Asset Purchase Agreement and the Consulting and Covenant Not to Compete Agreement (the “Consulting Agreement”), as well material misrepresentations that PNC made to SGE. SGE’s complaint alleges causes of action against PNC for including but not limited to fraud. We intend to vigorously defend against this lawsuit. There is no assurance, however, that we will be successful in the defense. Moreover, we are unable to predict the outcome or reasonably estimate a range of possible losses at this time. Management does not believe that an adverse ruling would have any material effect on the operations of the Company.

Transfer Agent

Our stock transfer agent is VStock Transfer LLC, 18 Lafayette Place, Woodmere, NY 11598. Their telephone number is (503) 227 2950, their fax number is (212) 828-8436, and their website is: www.vstocktransfer.com.

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DIRECTORS, EXECUTIVE OFFICERS, PROMOTERS AND CONTROL PERSONS

Officers and Board of Directors

The following individuals serve as executive officers and directors of Pacific Ventures as of September 30, 2020:

NameAgePositions
Shannon Masjedi48President, Chief Executive Officer, Interim Chief Financial Officer, Secretary and Director
Marc Shenkman60Chairman of the Board of Directors

Marc Shenkman. Mr. Shenkman has served as a director of Snöbar Holdings since January 2013. From 2000 to present, Mr. Shenkman worked as the President of Priority Financial Network. Priority Financial Network is a mortgage brokerage company. Mr. Shenkman graduated from the University of Vermont with a Bachelor of Arts in Economics and a Bachelor of Arts in Political Science. Mr. Shenkman brings knowledge and experience in the banking and financial industries. Mr. Shenkman does not hold, and has not previously held, any directorships in any other reporting companies.

Shannon Masjedi. Mrs. Masjedi has served as a director and Chairman of the Board of Directors, Chief Executive Officer, President, Vice President, Treasurer, Chief Financial Officer, Secretary of Snöbar Holdings since January 2013. From June 1, 2010 to present, Mrs. Masjedi worked as a director of operations for IPIC, where she implemented all current operating platforms including development of SnöBar product line, packaging and research and development and oversaw all day-to-day operations of IPIC as well as managing all the contractors of IPIC. Mrs. Masjedi was in charge of all compliance and regulatory issues for IPIC and obtained all necessary licenses for IPIC to distribute and export products worldwide. Mrs. Masjedi attended Arizona State University where she studied Aeronautical Technology. Mrs. Masjedi also attended flight school and obtained her pilots license. Mrs. Masjedi has had extensive experience with creating the distribution platform for the SnöBar product line in the alcohol industry. Her knowledge in the frozen ice cream category and alcohol category combined make her indispensable to Pacific Ventures. Mrs. Masjedi has long standing relationships within these industries which allow Snöbar products to be distributed efficiently.

Committees of our Board of Directors.

Our securities are not quoted on an exchange that has requirements that a majority of our Board members be independent and we are not currently otherwise subject to any law, rule or regulation requiring that all or any portion of our Board of Directors include “independent” directors, nor are we required to establish or maintain an Audit Committee or other committee of our Board of Directors.

We have not established any committees, including an Audit Committee, a Compensation Committee or a Nominating Committee, any committee performing a similar function. The functions of those committees are being undertaken by Board of Directors as a whole. Because we have only three directors, none of whom are independent, we believe that the establishment of these committees would be more form over substance.

We do not have a policy regarding the consideration of any director candidates which may be recommended by our stockholders, including the minimum qualifications for director candidates, nor has our Board of Directors established a process for identifying and evaluating director nominees. We have not adopted a policy regarding the handling of any potential recommendation of director candidates by our stockholders, including the procedures to be followed. Our Board has not considered or adopted any of these policies as we have never received a recommendation from any stockholder for any candidate to serve on our Board of Directors. Given our relative size and lack of directors and officers insurance coverage, we do not anticipate that any of our stockholders will make such a recommendation in the near future. While there have been no nominations of additional directors proposed, in the event such a proposal is made, all members of our Board will participate in the consideration of director nominees. In considering a director nominee, it is likely that our Board will consider the professional and/or educational background of any nominee with a view towards how this person might bring a different viewpoint or experience to our Board.

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None of our directors is an “audit committee financial expert” within the meaning of Item 401(e) of Regulation S-K. In general, an “audit committee financial expert” is an individual member of the audit committee or Board of Directors who:

understands generally U.S. GAAP and financial statements,
is able to assess the general application of such principles in connection with accounting for estimates, accruals and reserves,
has experience preparing, auditing, analyzing or evaluating financial statements comparable to the breadth and complexity to our financial statements,
understands internal controls over financial reporting, and
understands audit committee functions.

Family Relationships.

There are no family relationships between or among any of our directors or executive officers or persons nominated or chosen by us to become directors or executive officers.

Section 16(a) Compliance.

Section 16(a) of the Securities and Exchange Act of 1934 requires that directors and executive officers, and persons who own beneficially more than ten percent (10%) of the Registrant’s Common Stock, to file reports of ownership and changes of ownership with the Securities and Exchange Commission. Copies of all filed reports are required to be furnished to the Registrant pursuant to Section 16(a). Based solely on the reports received by the Registrant and on written representations from reporting persons, the Registrant was informed that our CEO has filed reports as required under Section 16(a). Based solely on the reports received by the Registrant and on written representations from reporting persons, the Registrant was informed that its officers and directors have not filed all reports as required under Section 16(a).

NASDAQ Rule 4200.

The NASDAQ Rule 4200, which sets forth several tests to determine whether a director of a listed company is independent. Rule 4200 provides that a director would not be considered independent if the director or an immediate family member accepted any compensation from the listed company in excess of $120,000 during any period of 12 consecutive months within the three years preceding the determination of independence (excluding compensation for board or board committee service, compensation paid to an immediate family member as a non-executive employee, benefits paid under a tax-qualified retirement plan and non-discretionary compensation).

Director Independence.

In determining whether or not our directors are considered independent, the Company used the definition of independence as defined in NASDAQ Rule 4200. Our board of directors has determined that neither of the members of our board of directors qualifies as an “independent” director under Nasdaq’s definition of independence.

Directors’ Term of Office.

Our directors are appointed for a one-year term to hold office until the next annual general meeting of our shareholders or until removed from office in accordance with our bylaws. All directors listed above will remain in office until the next annual meeting of our stockholders, and until their successors have been duly elected and qualified. There are no agreements with respect to the election of Directors.

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Compensation of Directors.

We have not established standard compensation arrangements for our directors and the compensation payable to each individual for their service on our Board is determined from time to time by our Board of Directors based upon the amount of time expended by each of the directors on our behalf. During the 2017 fiscal year, none of our directors received any compensation specifically for their services as a director.

Audit Committee and Financial Expert, Compensation Committee, Nominations Committee.

We do not have any of the above-mentioned standing committees because our corporate financial affairs and corporate governance are simple in nature at this stage of development and each financial transaction is approved by our sole officer or director.

Potential Conflicts of Interest.

Since we do not have an audit or compensation committee comprised of independent Directors, the functions that would have been performed by such committees are performed by our Board of Directors. Thus, there is a potential conflict of interest in that our Directors have the authority to determine issues concerning management compensation, in essence their own, and audit issues that may affect management decisions. We are not aware of any other conflicts of interest with any of our Executives or Directors.

Board’s Role in Risk Oversight.

The Board assesses on an ongoing basis the risks faced by the Company. These risks include financial, technological, competitive, and operational risks. In addition, since the Company does not have an Audit Committee, the Board is also responsible for the assessment and oversight of the Company’s financial risk exposures.

Involvement in Certain Legal Proceedings.

There are no legal proceedings that have occurred within the past ten years concerning our directors or officers which involved a criminal conviction, a criminal proceeding, an administrative or civil proceeding limiting one’s participation in the securities or banking industries, or a finding of securities or commodities law violations. Except for Mrs. Masjedi, who filed for Chapter 7 personal bankruptcy in 2010, which was discharged in August 2011, and Mr. Shenkman, who filed for Chapter 11 business bankruptcy in 2010, which was dismissed in May 2012, none of our directors or officers have filed for or have been affiliated with any company that has filed for bankruptcy within the last ten years.

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EXECUTIVE COMPENSATION

The following table sets forth certain compensation information for: (i) Pacific Ventures’ principal executive officer serving in such capacity during fiscal years ended December 31, 2019 and 2018; (ii) our two most highly compensated executive officers other than our principal executive officer who were serving as executive officers at December 31, 2019 and 2018; and (iii) up to two additional individuals for whom disclosure would have been required but for the fact that the individual was not serving as an executive officer at December 31, 2019 and 2018. Compensation information is shown for the fiscal years ended December 31, 2019 and 2018:

Name and Principal Position Year  Salary
($)
  

Bonus

($)

  Stock
Awards
($) *
  Option
Awards
($) *
  All Other
Compensation
($)
  Total
($)
 
  2020                         
Shannon Masjedi, CEO 2019   60,000   -0-   -0-   -0-   -0-   60,000 
  2018   -0-   -0-   -0-   -0-   -0-   -0- 

Snöbar Holdings Compensation

The following table sets forth certain compensation information for: (i) Snöbar Holdings ‘ principal executive officer serving in such capacity during the fiscal years ended December 31, 2019 and 2018; (ii) Snöbar Holdings ‘ two most highly compensated executive officers other than its principal executive officer who were serving as executive officers at December 31, 2019 and 2018; and (iii) up to two additional individuals for whom disclosure would have been required but for the fact that the individual was not serving as an executive officer at December 31, 2019 and 2018. Compensation information is shown for the fiscal years ended December 31, 2019 and 2018:

Name and Principal Position Year  

Salary

($)

  

Bonus

($)

  

Stock

Awards

($) *

  

Option

Awards

($) *

  

All Other

Compensation ($)

  Total ($) 
  2020  $-0-   -0-   -0-   -0-   -0-   -0- 
Shannon Masjedi, CEO/President 2019  $-0-   -0-   -0-   -0-         -0-  $-0- 
  2018  $-0-   -0-   -0-   -0-   -0-  $-0- 

Employment Agreements

We have no written employment agreements or other formal compensation agreements with our officers or directors.

Compensation of Directors

We have not established standard compensation arrangements for our directors and the compensation payable to each individual for their service on our Board is determined from time to time by our Board of Directors based upon the amount of time expended by each of the directors on our behalf. During the 2019 fiscal year, none of our directors received any compensation specifically for their services as a director.

Compensation Committee Interlocks and Insider Participation

We have no compensation committee of our board of directors, and during the year ended December 31, 2019, our directors and officers participated in deliberations of our board of directors regarding officer compensation. During the year ended December 31, 2019, no executive officer of our Company (i) served as a member of the compensation committee (or other committee performing equivalent functions or, in the absence of any such committee, the entire board of directors) of another entity, one of whose executive officers served on our board of directors, (ii) served as a director of another entity, one of whose executive officers served on our board of directors, or (iii) served as a member of the compensation committee (or other committee performing equivalent functions or, in the absence of any such committee, the entire board of directors) of another entity, one of whose executive officers served as a director of our Company.

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Narrative Disclosure of Compensation Policies and Practices as They Relate to the Company’s Risk Management

We believe that our compensation policies and practices for all employees and other individual service providers, including executive officers, do not create risks that are reasonably likely to have a material adverse effect on us.

Securities Authorized for Issuance Under Equity Compensation Plans

On November 3, 2017, the Company’s Board of Directors adopted, by written consent, in accordance with the General Corporation Law of the State of Delaware, the Company’s 2017 Equity Incentive Plan (the “2017 Plan”), which reserves a total of 1,500,000 shares of the Company’s Common Stock for issuance under the 2017 Plan. Incentive awards authorized under the 2017 Plan include, but are not limited to, incentive stock options within the meaning of Section 422 of the Internal Revenue Code of 1986, as amended (the “Code”). If an incentive award granted under the 2017 Plan expires, terminates, is unexercised or is forfeited, or if any shares are surrendered to us in connection with the exercise of an incentive award, the shares subject to such award and the surrendered shares will become available for further awards under the 2017 Plan.

Outstanding Equity Awards

None of our Directors or executive officers holds stock that has not vested or equity incentive plan awards.

Option Grants

There were no individual grants of stock options to purchase our Common Stock made to our executive officers.

Aggregated Option Exercises and Fiscal Year-End Option Value

There were no stock options exercised during the year ending December 31, 2019 and 2018 and the Nine Months Ended September 20, 2020 by the executive officers.

Long-Term Incentive Plan (“LTIP”) Awards

There were no awards made to a named executive officers in the last completed fiscal year under any LTIP.

Disclosure of Commission Position on Indemnification of Securities Act Liabilities

Our directors and officers are indemnified as provided by the Delaware corporate law and our Bylaws. We have agreed to indemnify each of our directors and certain officers against certain liabilities, including liabilities under the Securities Act of 1933, as amended. Insofar as indemnification for liabilities arising under the Securities Act of 1933, as amended may be permitted to our directors, officers and controlling persons pursuant to the provisions described above, or otherwise, we have been advised that in the opinion of the Securities and Exchange Commission such indemnification is against public policy as expressed in the Securities Act of 1933, as amended and is, therefore, unenforceable. In the event that a claim for indemnification against such liabilities (other than our payment of expenses incurred or paid by our director, officer or controlling person in the successful defense of any action, suit or proceeding) is asserted by such director, officer or controlling person in connection with the securities being registered, we will, unless in the opinion of our counsel the matter has been settled by controlling precedent, submit to a court of appropriate jurisdiction the question whether such indemnification by it is against public policy as expressed in the Act and will be governed by the final adjudication of such issue.

We have been advised that in the opinion of the Securities and Exchange Commission indemnification for liabilities arising under the Act is against public policy as expressed in the Act, and is, therefore, unenforceable. In the event that a claim for indemnification against such liabilities is asserted by one of our directors, officers, or controlling persons in connection with the securities being registered, we will, unless in the opinion of our legal counsel the matter has been settled by controlling precedent, submit the question of whether such indemnification is against public policy to a court of appropriate jurisdiction. We will then be governed by the court’s decision.

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Indemnification of Directors and Officers

Section 145 of the Delaware Corporation Law provides in relevant parts as follows:


(1) A corporation shall have power to indemnify any person who was or is a party or is threatened to be made a party to any threatened, pending, or completed action, suit, or proceeding, whether civil, criminal, administrative, or investigative (other than an action by or in the right of the corporation) by reason of the fact that he is or was a director, officer, employee, or agent of the corporation, or is or was serving at the request of the corporation as a director, officer, employee, or agent of another corporation, partnership, joint venture, trust, or other enterprise, against expenses (including attorneys'attorneys’ fees), judgments, fines, and amounts paid in settlement actually and reasonably incurred by him in connection with such action, suit, or proceeding if he acted in good faith and in a manner he reasonably believed to be in or not opposed to the best interests of the corporation, and, with respect to any criminal action or proceeding, had no reasonable cause to believe his conduct was unlawful. The termination of any action, suit, or proceeding by judgment, order, settlement, conviction, or on a plea of nolo contendere or its equivalent, shall not, of itself, create a presumption that the person did not act in good faith and in a manner which he reasonably believed to be in or not opposed to the best interests of the corporation, and with respect to any criminal action or proceeding, had reasonable cause to believe that his conduct was unlawful.


(2) A corporation shall have power to indemnify any person who was or is a party or is threatened to be made a party to any threatened, pending, or completed action or suit by or in the right of the corporation to procure a judgment in its favor by reason of the fact that he is or was a director, officer, employee, or agent of the corporation, or is or was serving at the request of the corporation as a director, officer, employee, or agent of another corporation, partnership, joint venture, trust, or other enterprise against expenses (including attorneys'attorneys’ fees) actually and reasonably incurred by him in connection with the defense or settlement of such action or suit if he acted in good faith and in a manner he reasonably believed to be in or not opposed to the best interests of the corporation and except that no indemnification shall be made in respect of any claim, issue, or matter as to which such person shall have been adjudged to be liable for negligence or misconduct in the performance of his duty to the corporation unless and only to the extent that the court in which such action or suit was brought shall determine on application that, despite the adjudication of liability but in view of all circumstances of the case, such person is fairly and reasonably entitled to indemnity for such expenses which such court shall deem proper.


(3) To the extent that a director, officer, employee, or agent of a corporation has been successful on the merits or otherwise in defense of any action, suit, or proceeding referred to in (1) or (2) of this subsection, or in defense of any claim, issue or matter therein, he shall be indemnified against expenses (including attorneys'attorneys’ fees) actually and reasonably incurred by him in connection therewith.


(4) The indemnification provided by this section shall not be deemed exclusive of any other rights to which those seeking indemnification may be entitled under any bylaws, agreement, vote of stockholders or disinterested directors or otherwise, both as to action in his official capacity and as to action in another capacity while holding such office, and shall continue as to a person who has ceased to be a director, officer, employee, or agent and shall inure to the benefit of the heirs, executors, and administrators of such a person.


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The foregoing discussion of indemnification merely summarizes certain aspects of indemnification provisions and is limited by reference to the above discussed sections of the Delaware Corporation Law.

The Company’s Certificate of Incorporation and Bylaws provide that the Company “may indemnify” to the full extent of its power to do so, all directors, officers, employees, and/or agents. The Company indemnifies its officer and director to the full extent permitted by the above-quoted statute.

Insofar as indemnification by the Company for liabilities arising under the Securities Act may be permitted to officers and directors of the Company pursuant to the foregoing provisions or otherwise, the Company is aware that in the opinion of the U.S. Securities and Exchange Commission (the “SEC”), such indemnification is against public policy as expressed in the Securities Act and is, therefore, unenforceable.

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SECURITIES OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT

The following table lists the number of shares of Common Stock of our Company as of September 30, 2020 that are beneficially owned by (i) each person or entity known to our Company to be the beneficial owner of more than 5% of the outstanding Common Stock; (ii) each officer and director of our Company; and (iii) all officers and directors as a group. Information relating to beneficial ownership of Common Stock by our principal stockholders and management is based upon information furnished by each person using “beneficial ownership” concepts under the rules of the Securities and Exchange Commission. Under these rules, a person is deemed to be a beneficial owner of a security if that person has or shares voting power, which includes the power to vote or direct the voting of the security, or investment power, which includes the power to vote or direct the voting of the security. The person is also deemed to be a beneficial owner of any security of which that person has a right to acquire beneficial ownership within sixty (60) days. Under the rules of the SEC, more than one person may be deemed to be a beneficial owner of the same securities, and a person may be deemed to be a beneficial owner of securities as to which he/she may not have any pecuniary beneficial interest. Except as noted below, each person has sole voting and investment power. As of September 30, 2020, the Company had 6,871,351 shares of Common Stock outstanding.

COMMON STOCK

  

Amount and

Nature of

Beneficial

Ownership (1)

  

Percentage of

Class Common (2)

 
Executive Officers and Directors        
         
Shannon Masjedi  183,000(3)  2.7%
Marc Shenkman  1,502,828   21.82%
All officers and directors a group (2 persons)  1,502,828   24.5%
         
5% Shareholders        
Azita Davidyan  3,000,000   43.65%

(1)Beneficial ownership is determined in accordance with the rules of the SEC and includes voting or investment power with respect to the shares. Except as otherwise indicated, and subject to applicable community property laws, the persons named in the table have sole voting and investment power with respect to all shares of our common stock held by them.
(2)Applicable percentage ownership is based on 6,871,351 shares of our common stock outstanding.
(3)Includes 103,000 shares held by ACD Trust.

PREFERRED STOCK

  

Amount and

Nature of

Beneficial Ownership(1)

  Percentage of
Class
 
  Series E  Series F  

Preferred(1)

 
Executive Officers and Directors            
             
Shannon Masjedi  6,000,000   10,000   100.0%
Marc Shenkman      0   0.0%
All officers and directors a group (2 persons)  6,000,000(2)  10,000(3)  100.0%
             
5% Shareholders            
None      0   0%

(1)Beneficial ownership is determined in accordance with the rules of the SEC and includes voting or investment power with respect to the shares. Except as otherwise indicated, and subject to applicable community property laws, the persons named in the table have sole voting and investment power with respect to all shares of our preferred stock held by them. Applicable percentage ownership is based on 6,000,000 shares of our Series E Preferred Stock and 10,000 of our Series F Preferred Stock issued and outstanding.
(2)

Each share of Series E Preferred Stock has a 10-to-1 voting preference where everyone share of Series E Preferred Stock is equivalent in votes to ten shares of Common Stock, resulting in the equivalent of 60,000,000 voting shares of common stock or 89.7% of our issued and outstanding shares on a fully diluted basis, excluding the Series F Preferred Shares.

(3)Represents 10,000 shares of our Series F Preferred Stock owned directly by Mrs. Masjedi. Each share of Series F Preferred Stock is convertible into 0.1% of the issued and outstanding stock at the time of conversion and has voting rights equivalent to the conversion rights for a total of 6,871.351 common stock voting share equivalents representing 90% of the voting power on fully diluted basis, excluding the Series E Preferred Shares.

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TRANSACTIONS WITH RELATED PERSONS, PROMOTERS AND CERTAIN CONTROL PERSONS

The following includes a summary of transactions since January 1, 2017 to which we have been a party, in which the amount involved in the transaction exceeded $120,000 , and in which any of our directors, executive officers or, to our knowledge, beneficial owners of more than 5% of our capital stock or any member of the immediate family of any of the foregoing persons had or will have a direct or indirect material interest, other than equity and other compensation arrangement, which are described above under “Executive Compensation.”

We believe that all purchases from or transactions with affiliated parties were on terms and at prices substantially similar to those available from unaffiliated third parties.

The Snöbar Trust

The Snobar Trust (the “Trust”) a California Trust formed on June 1, 2013. Snöbar Holdings is the trustor and sole beneficiary of Trust. The current trustee that holds legal title to the Trust is Clark Rutledge, who is the father of Shannon Masjedi, who is the Company’s President, Chief Executive Officer, Interim Chief Financial Officer, Treasurer, Secretary and majority stockholder. So long as the trustor is in existence, on demand of the trustor or the beneficiary, the trustee shall distribute to the trustor any or all of the property contained in the beneficiary. Subject to the terms of the Trust, the trustor may remove any acting trustee, or designate one or more successor trustees. Any trustee may resign at any time. The Trust shall terminate upon the earlier of (i) withdrawal or distribution of all assets from the Trust or the date upon which the trustor ceases to be in existence. As of the date of this annual report, the Trust owns 100% of the shares of IPIC and its liquor licenses, permitting IPIC to sell its product to distributors, with all income, expense, gains and losses rolling up to the Trust. Snöbar Holdings also owns 99.9% of the shares of MGD, which is in the business of selling and leasing freezers and providing marketing services. As a result of the foregoing, Snöbar Holdings is the primary beneficiary of all assets, liabilities and any income received from the business of the Trust and IPIC through the Trust and is the parent company of MGD. The Trust and IPIC are considered variable interest entities.

There have been no other related party transactions, or any other transactions or relationships required to be disclosed pursuant to Item 404 of Regulation S-K.

With regard to any future related party transaction, we plan to fully disclose any and all related party transactions, including, but not limited to, the following:

disclose such transactions in prospectuses where required;
disclose in any and all filings with the Securities and Exchange Commission, where required;
obtain disinterested directors’ consent; and
obtain shareholder consent where required.

Indemnification Agreements

Our Bylaws provide that none of our officers or directors shall be personally liable for any obligations of our Company or for any duties or obligations arising out of any acts or conduct of said officer or director performed for or on behalf of our Company, including without limitation, acts of negligence or contributory negligence. In addition, our Bylaws provide that we shall indemnify and hold harmless each person and their heirs and administrators who shall serve at any time hereafter as a director or officer of our Company from and against any and all claims, judgments and liabilities to which such persons shall become subject by reason of their having heretofore or hereafter been a director or officer of our Company, or by reason of any action alleged to have heretofore or hereafter taken or omitted to have been taken by him or her as such director or officer, and that we shall reimburse each such person for all legal and other expenses reasonably incurred by him or her in connection with any such claim, judgment or liability, including our power to defend such persons from all suits or claims as provided for under the provisions of the Delaware General Corporation Law; provided, however, that no such persons shall be indemnified against, or be reimbursed for, any expense incurred in connection with any claim or liability arising out of his (or her) own willful misconduct. In addition, in the future, we may enter into indemnification agreements with our directors and officers and some of our executives may have certain indemnification rights arising under their employment agreements with us. We believe that these bylaw provisions and indemnification agreements are necessary to attract and retain qualified persons as directors and officers.

The limitation of liability and indemnification provisions in our Bylaws may discourage stockholders from bringing a lawsuit against our directors for breach of their fiduciary duties. They may also reduce the likelihood of derivative litigation against our directors and officers, even though an action, if successful, might benefit us and our stockholders. A stockholder’s investment may be harmed to the extent we pay the costs of settlement and damage awards against directors and officers pursuant to these indemnification provisions.

Policies and Procedures for Transactions with Related Persons

We have not yet adopted a written related-person transactions policy that sets forth our policies and procedures regarding the identification, review, consideration and oversight of “related-person transactions.”

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DESCRIPTION OF OUR CAPITAL STOCK

General

We are authorized to issue an aggregate number of 910,000,000 shares of capital stock, $0.001 par value per share, consisting of 10,000,000 shares of Preferred Stock and 900,000,000 shares of Common Stock.

Common Stock

We are authorized to issue 900,000,000 shares of Common Stock, $0.001 par value per share. As of September 30, 2020, we had 6,871,351 shares of the Company’s common stock issued and outstanding, $0.001 par value (which reflects the 1 for 500 reverse split effected by the Company on April 13, 2020). Prior to the reverse stock split, on December 31, 2019, we had outstanding 570,859,333 shares of common stock, and as of May 22, 2020, we had 1,142,781 shares of common stock outstanding.

Our Common Stock is subject to quotation on the OTC Pink Market under the trading symbol: “PACV.”

Each share of Common Stock has one (1) vote per share for all purposes. Our Common Stock does not provide a preemptive, subscription or conversion rights and there are no redemption or sinking fund provisions or rights. Our Common Stockholders are not entitled to cumulative voting for election of Board of Directors.

Dividends

We have not paid any cash dividends to our shareholders. The declaration of any future cash dividends is at the discretion of our board of directors and depends upon our earnings, if any, our capital requirements and financial position, our general economic conditions, and other pertinent conditions. It is our present intention not to pay any cash dividends in the foreseeable future, but rather to reinvest earnings, if any, in our business operations.

Transfer Agent and Registrar

The transfer agent of our Common Stock is VStock Transfer LLC, 18 Lafayette Place, Woodmere, NY 11598, Phone: (212) 828-8436.

Preferred Stock

Our board of directors is authorized, subject to limitations prescribed by Delaware law, to issue preferred stock in one or more series, to establish from time to time the number of shares to be included in each series, and to fix the designation, powers, preferences and rights of the shares of each series and any of its qualifications, limitations or restrictions, in each case without further vote or action by our stockholders. Our board of directors can also increase (but not above the total number of authorized shares of the class) or decrease (but not below the number of shares then outstanding) the number of shares of any series of preferred stock, without any further vote or action by our stockholders. Our board of directors may authorize the issuance of preferred stock with voting or conversion rights that could adversely affect the voting power or other rights of the holders of our common stock or other series of preferred stock. The issuance of preferred stock, while providing flexibility in connection with possible financings, acquisitions and other corporate purposes, could, among other things, have the effect of delaying, deferring or preventing a change in our control of our company and might adversely affect the market price of our common stock and the voting and other rights of the holders of our common stock.

Series E Convertible Preferred Stock

In October 2016, the Company designated 1,000,000 shares of preferred stock as Series E Preferred Stock (the “Series E Preferred Stock”), subsequently amended to increase the number of authorized Series E Preferred to 6,000,000 shares. Under the rights, preferences and privileges of the Series E Preferred Stock, for every share of Series E Preferred Stock held, the holder thereof has the voting rights equal to 10 shares of common stock. The Series E Preferred Stock is not convertible into any class of stock of the Company and has no preferences to dividends or liquidation rights. As of December 31, 2019, there were 6,000,000 shares of Series E Preferred Stock issued and outstanding.

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Shannon Masjedi, our Chief Executive Officer and principal common stockholder, is the record and beneficial owner of all of the issued and outstanding shares of Series E Preferred Stock having ten (10) votes per share on all matters subject to the vote of the Company’s holders of Common Stock.

Series F Convertible Preferred Stock

Each share of Series F Preferred Stock is convertible into 0.1% of the issued and outstanding stock at the time of conversion and has voting rights equivalent to the conversion rights for a total of 6,871.351 common stock voting share equivalents representing 90% of the voting power on fully diluted basis, excluding the Series E Preferred Shares.

Anti-Takeover Provisions

The provisions of Delaware law, our amended and restated certificate of incorporation and our amended and restated bylaws may have the effect of delaying, deferring or discouraging another person from acquiring control of our company. These provisions, which are summarized below, may have the effect of discouraging takeover bids. They are also designed, in part, to encourage persons seeking to acquire control of us to negotiate first with our board of directors. We believe that the benefits of increased protection of our potential ability to negotiate with an unfriendly or unsolicited acquirer outweigh the disadvantages of discouraging a proposal to acquire us because negotiation of these proposals could result in an improvement of their terms.

Delaware Law

We are governed by the provisions of Section 203 of the Delaware General Corporation Law, or DGCL. In general, Section 203 prohibits a public Delaware corporation from engaging in a “business combination” with an “interested stockholder” for a period of three years after the date of the transaction in which the person became an interested stockholder, unless the business combination is approved in a prescribed manner. A “business combination” includes mergers, asset sales or other transactions resulting in a financial benefit to the stockholder. An “interested stockholder” is a person who, together with affiliates and associates, owns, or within three years of the date on which it is sought to be determined whether such person is an “interested stockholder,” did own, 15% or more of the corporation’s outstanding voting stock. These provisions may have the effect of delaying, deferring or preventing a change in our control.

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MATERIAL U.S. FEDERAL INCOME TAX CONSIDERATIONS

The following discussion summarizes the material U.S. federal income tax considerations that may be applicable to “U.S. holders” and “non-U.S. holders” (each as defined below) with respect to the purchase, ownership and disposition of the Common Stock offered by this prospectus. This discussion only applies to purchasers who purchase and hold the Common Stock as a capital asset within the meaning of Section 1221 of the Internal Revenue Code of 1986, as amended (the “Code”) (generally property held for investment). This discussion does not describe all of the tax consequences that may be relevant to each purchaser or holder of the Common Stock in light of its particular circumstances.

This discussion is based upon provisions of the Code, Treasury regulations, rulings and judicial decisions as of the date hereof. These authorities may change, perhaps retroactively, which could result in U.S. federal income tax consequences different from those summarized below. This discussion does not address all aspects of U.S. federal income taxation (such as the alternative minimum tax) and does not describe any foreign, state, local or other tax considerations that may be relevant to a purchaser or holder of the Common Stock in light of their particular circumstances. In addition, this discussion does not describe the U.S. federal income tax consequences applicable to a purchaser or a holder of the Common Stock who is subject to special treatment under U.S. federal income tax laws (including, a corporation that accumulates earnings to avoid U.S. federal income tax, a pass-through entity or an investor in a pass-through entity, a tax-exempt entity, pension or other employee benefit plans, financial institutions or broker-dealers, persons holding the Common Stock as part of a hedging or conversion transaction or straddle, a person subject to the alternative minimum tax, an insurance company, former U.S. citizens or former long-term U.S. residents). We cannot assure you that a change in law will not significantly alter the tax considerations that we describe in this discussion.

If a partnership (or any other entity treated as a partnership for U.S. federal income tax purposes) holds the Common Stock, the U.S. federal income tax treatment of a partner of that partnership generally will depend upon the status of the partner and the activities of the partnership. If you are a partnership or a partner of a partnership holding the Common Stock, you should consult your tax advisors as to the particular U.S. federal income tax consequences of holding and disposing of the Common Stock.

You should consult your own tax advisor concerning the U.S. federal income tax consequences to you of acquiring, owning, and disposing of these securities, as well as any tax consequences arising under the laws of any state, local, foreign, or other tax jurisdiction and the possible effects of changes in U.S. federal or other tax laws.

U.S. Holders

Subject to the qualifications set forth above, the following discussion summarizes the material U.S. federal income tax considerations that may relate to the purchase, ownership and disposition of the Common Stock by “U.S. holders.” You are a “U.S. holder” if you are a beneficial owner of Common Stock and you are for U.S. federal income tax purposes;

- an individual citizen or resident of the United States;

-a corporation (or other entity treated as a corporation for U.S. federal income tax purposes) created or organized in or under the laws of the United States, any state thereof or the District of Columbia;

- an estate the income of which is subject to U.S. federal income taxation regardless of its source; or

- a trust if it (i) is subject to the primary supervision of a court within the United States and one or more United States persons have the authority to control all substantial decisions of the trust or (ii) has a valid election in effect under applicable United States Treasury regulations to be treated as a United States person.

A redemption payment will be treated as “not essentially equivalent to a dividend” if it results in a “meaningful reduction” in a U.S. holder’s aggregate stock interest in the company, which will depend on the U.S. holder’s particular facts and circumstances at such time. If the redemption payment is treated as a dividend, the rules discussed above in “Material U.S. Federal Income Tax Considerations — U.S. Holders: Distributions in General” apply.

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Satisfaction of the “complete redemption” and “substantially disproportionate” exceptions is dependent upon compliance with the objective tests set forth in Section 302(b)(3) and Section 302(b)(2) of the Code, respectively. A redemption will result in a “complete redemption” if either all of the shares of our stock actually and constructively owned by a U.S. holder are exchanged in the redemption or all of the shares of our stock actually owned by the U.S. holder are exchanged in the redemption and the U.S. holder is eligible to waive, and the U.S. holder effectively waives, the attribution of shares of our stock constructively owned by the U.S. holder in accordance with the procedures described in Section 302(c)(2) of Code. A redemption does not qualify for the “substantially disproportionate” exception if the stock redeemed is only non-voting stock, and for this purpose, stock which does not have voting rights until the occurrence of an event is not voting stock until the occurrence of the specified event. Accordingly, any redemption of the Common Stock generally will not qualify for this exception because the voting rights are limited as provided in the “Description of Common Stock-Voting Rights.” For purposes of the “redemption from non-corporate shareholders in a partial liquidation” test, a distribution will be treated as in partial liquidation of a corporation if the distribution is not essentially equivalent to a dividend (determined at the corporate level rather than the shareholder level) and the distribution is pursuant to a plan and occurs within the taxable year in which the plan was adopted or within the succeeding taxable year. For these purposes, a distribution is generally not essentially equivalent to a dividend if the distribution results in a corporate contraction. The determination of what constitutes a corporate contraction is factual in nature, and has been interpreted under case law to include the termination of a business or line of business. Each U.S. holder of the Common Stock should consult its own tax advisors to determine whether a payment made in redemption of the Common Stock will be treated as a dividend or a payment in exchange for the Common Stock. If the redemption payment is treated as a dividend, the rules discussed above in “Material U.S. Federal Income Tax Considerations — U.S. Holders: Distributions in General” apply. Under proposed Treasury regulations, if any amount received by a U.S. holder in redemption of Common Stock is treated as a distribution with respect to such holder’s Common Stock, but not as a dividend, such amount will be allocated to all shares of the Common Stock held by such holder immediately before the redemption on a pro rata basis. The amount applied to each share will reduce such holder’s adjusted tax basis in that share and any excess after the basis is reduced to zero will result in taxable gain. If such holder has different bases in shares of the Common Stock, then the amount allocated could reduce a portion of the basis in certain shares while reducing all of the basis, and giving rise to taxable gain, in other shares. Thus, such holder could have gain even if such holder’s aggregate adjusted tax basis in all shares of the Common Stock held exceeds the aggregate amount of such distribution.

The proposed Treasury regulations permit the transfer of basis in the redeemed shares of the Common Stock to the holder’s remaining, unredeemed Common stock (if any), but not to any other class of stock held, directly or indirectly, by the holder. Any unrecovered basis in the Common Stock would be treated as a deferred loss to be recognized when certain conditions are satisfied. The proposed Treasury regulations would be effective for transactions that occur after the date the regulations are published as final Treasury regulations. There can, however, be no assurance as to whether, when and in what particular form such proposed Treasury regulations are ultimately finalized.

Information Reporting and Backup Withholding. Information reporting and backup withholding may apply with respect to payments of dividends on the Common Stock and to certain payments of proceeds on the sale or other disposition of the Common Stock. Certain non-corporate U.S. holders may be subject to U.S. backup withholding (currently at a rate of 28%) on payments of dividends on the Common Stock and certain payments of proceeds on the sale or other disposition of the Common Stock unless the beneficial owner thereof furnishes the payor or its agent with a taxpayer identification number, certified under penalties of perjury, and certain other information, or otherwise establishes, in the manner prescribed by law, an exemption from backup withholding. U.S. backup withholding tax is not an additional tax. Any amounts withheld under the backup withholding rules may be allowed as a refund or a credit against a U.S. holder’s U.S. federal income tax liability, which may entitle the U.S. holder to a refund, provided the U.S. holder timely furnishes the required information to the Internal Revenue Service.

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Non-U.S. Holders

Subject to the qualifications set forth above under the caption “Material U.S. Federal Income Tax Considerations,” the following discussion summarizes the material U.S. federal income tax consequences of the purchase, ownership and disposition of the Common Stock by certain “Non-U.S. holders.” You are a “Non-U.S. holder” if you are a beneficial owner of the Common Stock and you are not a “U.S. holder.”

Distributions on the Common Stock. If distributions are made with respect to the Common Stock, such distributions will be treated as dividends to the extent of our current and accumulated earnings and profits as determined under the Code and may be subject to withholding as discussed below. Any portion of a distribution that exceeds our current and accumulated earnings and profits will first be applied to reduce the Non-U.S. holder’s basis in the Common Stock and, to the extent such portion exceeds the Non-U.S. holder’s basis, the excess will be treated as gain from the disposition of the Common Stock, the tax treatment of which is discussed below under “Material U.S. Federal Income Tax Considerations — Non-U.S. Holders: Disposition of Common Stock, Including Redemptions.” In addition, if we are a U.S. real property holding corporation, i.e. a “USRPHC,” and any distribution exceeds our current and accumulated earnings and profits, we will need to choose to satisfy our withholding requirements either by treating the entire distribution as a dividend, subject to the withholding rules in the following paragraph (and withhold at a minimum rate of 10% or such lower rate as may be specified by an applicable income tax treaty for distributions from a USRPHC), or by treating only the amount of the distribution equal to our reasonable estimate of our current and accumulated earnings and profits as a dividend, subject to the withholding rules in the following paragraph, with the excess portion of the distribution subject to withholding at a rate of 10% or such lower rate as may be specified by an applicable income tax treaty as if such excess were the result of a sale of shares in a USRPHC (discussed below under “Material U.S. Federal Income Tax Considerations — Non-U.S. Holders: Disposition of Common Stock, Including Redemptions”), with a credit generally allowed against the Non-U.S. holder’s U.S. federal income tax liability in an amount equal to the amount withheld from such excess.

Foreign Account Tax Compliance Act. Sections 1471 through 1474 of the Code (provisions which are commonly referred to as “FATCA”), generally impose a 30% withholding tax on dividends on Common Stock paid on or after July 1, 2014 and the gross proceeds of a sale or other disposition of Common Stock paid on or after January 1, 2017 to: (i) a foreign financial institution (as that term is defined in Section 1471(d)(4) of the Code) unless that foreign financial institution enters into an agreement with the U.S. Treasury Department to collect and disclose information regarding U.S. account holders of that foreign financial institution (including certain account holders that are foreign entities that have U.S. owners) and satisfies other requirements; and (ii) specified other foreign entities unless such an entity certifies that it does not have any substantial U.S. owners or provides the name, address and taxpayer identification number of each substantial U.S. owner and such entity satisfies other specified requirements. Non-U.S. holders should consult their own tax advisors regarding the application of FATCA to them and whether it may be relevant to their purchase, ownership and disposition of Common Stock.

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PLAN OF DISTRIBUTION

This is a self-underwritten (“best-efforts”) offering. This prospectus is part of a registration statement that permits our officers and directors to sell the shares being offered by the Company directly to the public, with no commission or other remuneration payable to them for any shares they may sell. Presently, we expect that our officers and directors will personally contact existing shareholders, friends, family members and business acquaintances and inform them about the offering. In addition, we may market the offering to institutional investors through our officers and directors. We may also offer our shares of common stock through brokers, dealers or agents, although we have no current plans or arrangements to do so. The company has been contacted by multiple financial institutions, as well as fielded interest from existing shareholders that give the Company assurance as to the marketability of its shares to these identified parties. This offering will terminate on the date which is 180 days from the effective date of this prospectus, although we may close the offering on any date prior if the offering is fully subscribed or upon the vote of our board of directors.

In offering the securities on our behalf, our officers and directors will rely on the safe harbor from broker dealer registration set forth in Rule 3a4-1 under the Exchange Act. The officers and directors will not register as broker-dealers pursuant to Section 15 of the Exchange Act, in reliance upon Rule 3a4-1, which sets forth those conditions under which a person associated with an issuer may participate in the offering of the Issuer’s securities and not be deemed to be a broker-dealer. In that regard, we confirm that:

a.None of our officers or directors are subject to a statutory disqualification, as that term is defined in Section 3(a)(39) of the Exchange Act;

b.None of our officers or directors will be compensated in connection with their participation by the payment of commissions or other remuneration based either directly or indirectly on transactions in the common stock;

c.None of our officers or directors is or will be, at the time of his participation in the offering, an associated person of a broker-dealer; and

D. Our officers and directors meet the conditions of paragraph (a)(4)(ii) of Rule 3a4-1 of the Exchange Act, in that each (A) primarily perform substantial duties for or on our behalf, other than in connection with transactions in securities, and (B) is not a broker or dealer, or has been an associated person of a broker or dealer, within the preceding 12 months, and (C) has not participated in selling and offering securities for any issuer more than once every 12 months other than in reliance on Paragraphs (a)(4)(i) or (a)(4)(iii) of Rule 3a4-1.

None of our officers or directors, control persons or affiliates intend to purchase any shares in this offering.

53

LEGAL MATTERS

No counsel named in this Prospectus as having prepared or certified any part of this Prospectus or having given an opinion upon the validity of the securities being registered or upon other legal matters in connection with the registration or Offering of the Common Stock was employed on a contingency basis, or had, or is to receive, in connection with the Offering, a substantial interest, direct or indirect, in the Registrant. Nor was any such person connected with the registrant as a promoter, managing or principal underwriter, voting trustee, director, officer, or employee.

The validity of the Common Stock being offered hereby, and other certain legal matters will be passed upon for us by JDT Legal, PLLC

EXPERTS

No expert named in this Prospectus as having prepared or certified any part of this Prospectus or having given an opinion upon the validity of the securities being registered or upon other legal matters in connection with the registration or Offering of the Common Stock was employed on a contingency basis, or had, or is to receive, in connection with the Offering, a substantial interest, direct or indirect, in the registrant. Nor was any such person connected with the registrant as a promoter, managing or principal underwriter, voting trustee, director, officer, or employee.

The audited financial statements for the years ended December 31, 2019 and 2018 included in this Prospectus and the Registration Statement have been audited by Albert Garcia, CPA of DylanFloyd Accounting & Consulting, an independent registered public accounting firm, to the extent and for the periods set forth in their report appearing elsewhere herein and in the Registration Statement, and are included in reliance upon such report given upon the authority of said firm as experts in auditing and accounting.

54

WHERE YOU CAN FIND MORE INFORMATION

We file annual reports, quarterly and current reports, proxy statements and other information with the SEC. The public may read and copy any materials that we file with the SEC at the SEC’s Public Reference Room at 100 F Street, NE, Room 1580, Washington, DC 20549. You may obtain information on the operation of the Public Reference Room by calling the SEC at 1-800-SEC0330. The SEC maintains an Internet website that contains reports, proxy and information statements, and other information regarding issuers that file electronically with the SEC at www.sec.gov

All of our reports filed with the SEC (including Annual Reports on Form 10-K, Quarterly Reports on Form 10-Q, Current Reports on Form 8-K and proxy statements) are accessible through the Investor Relations section of our website, free of charge, as soon as reasonably practicable after electronic filing. The reference to our website in this prospectus is an inactive textual reference only and is not a hyperlink. The contents of our website are not part of this prospectus, and you should not consider the contents of our website in making an investment decision with respect to our securities.

We have filed with the SEC a registration statement under the Securities Act of 1933, as amended (the “Securities Act”), that registers the distribution of the securities offered hereby. The registration statement, including the attached exhibits and schedules, contains additional relevant information about us and the securities being offered. This prospectus, which forms part of the registration statement, omits certain of the information contained in the registration statement in accordance with the rules and regulations of the SEC. Reference is hereby made to the registration statement and related exhibits for further information with respect to us and the securities offered hereby. Statements contained in this prospectus concerning the provisions of any document are not necessarily complete and, in each instance, reference is made to the copy of such document filed as an exhibit to the registration statement or otherwise filed with the SEC. Each such statement is qualified in its entirety by such reference.

DISCLOSURE OF COMMISSION POSITION ON INDEMNIFICATION FOR SECURITIES ACT LIABILITIES

Our directors and officers are indemnified as provided by Section 145 of the General Corporation Law of Delaware and our amended and restated bylaws. We have agreed to indemnify each of our directors and certain officers against certain liabilities, including liabilities under the Securities Act. Insofar as indemnification for liabilities arising under the Securities Act may be permitted to our directors, officers and controlling persons pursuant to the provisions described above, or otherwise, we have been advised that in the opinion of the SEC,Securities and Exchange Commission such indemnification for liabilities arising under federal securities laws is against public policy as expressed in the Securities Act and is, therefore, unenforceable. In the event that a claim for indemnification foragainst such liabilities arising under federal securities laws, other(other than theour payment by us of expenses incurred or paid by aour director, officer or controlling person in the successful defense of any action, suit or proceeding,proceeding) is asserted by asuch director, officer or controlling person in connection with our activities,the securities being registered, we will, (unlessunless in the opinion of our counsel the matter has been settled by controlling precedent)precedent, submit to a court of appropriate jurisdiction the question whether such indemnification by usit is against public policy as expressed in the Securities Act and will be governed by the final adjudication of such issue. The legal process relating to this matter if it were to occur is likely to be very costly and may result in us receiving negative publicity, either of which factors is likely to materially reduce the market and price for our shares, if such a market ever develops.


55
60.Investment RisksTable of Contents

An investment in our

Pacific Ventures Group, Inc.

_____________ Shares involves substantial risks and uncertainties. Some of the more significant challenges and risks include those associated with our susceptibility to conditions in the global financial markets and global economic conditions, the volatility of generating revenue, net income and cash flow, our dependence on our founders and other key senior managing directors and our ability to retain and motivate our existing senior managing directors and recruit, retain and motivate new senior managing directors in the future. Common Stock

Our common stock is quoted by the OTC Markets Group under the symbol "PACV." On March 31, 2017, the closing price of our common stock was $1.00 per share.  $________ Per Share
As a result of the trading of our securities on the over-the-counter market, an investor may find it difficult to dispose of, or to obtain accurate quotations as to the price of our securities.

PROSPECTUS

___________, 2021

 

PART II

INFORMATION NOT REQUIRED IN PROSPECTUS

Item 13. Other Expenses of Issuance and Distribution.

The Sarbanes-Oxley Actfollowing table shows the costs and expenses, payable in connection with the issuance and distribution of 2002, as well as rule changes proposedthe Common Stock being registered.

Securities and Exchange Commission registration fee $1,298.00 
     
Transfer agent and registrar fees and expenses $5,000.00 
Accounting fees and expenses $26,000.00 
Legal fees and expense $25,000.00 
Miscellaneous $12,702.00 
Total $70.000.00 

All amounts are estimates other than the Commission’s registration fee. We are paying all expenses of the Offering listed above.

Item 14. Indemnification of Directors and enacted by the SEC, the New YorkOfficers.

Our Bylaws provide that none of our officers or directors shall be personally liable for any obligations of our Company or for any duties or obligations arising out of any acts or conduct of said officer or director performed for or on behalf of our Company, including without limitation, acts of negligence or contributory negligence. In addition, our Bylaws provide that we shall indemnify and American Stock Exchangeshold harmless each person and the Nasdaq Stock Market,their heirs and administrators who shall serve at any time hereafter as a resultdirector or officer of Sarbanes-Oxley, requiresour Company from and against any and all claims, judgments and liabilities to which such persons shall become subject by reason of their having heretofore or hereafter been a director or officer of our Company, or by reason of any action alleged to have heretofore or hereafter taken or omitted to have been taken by him or her as such director or officer, and that we shall reimburse each such person for all legal and other expenses reasonably incurred by him or her in connection with any such claim, judgment or liability, including our power to defend such persons from all suits or claims as provided for under the implementation of various measures relating to corporate governance. These measures are designed to enhance the integrity of corporate management and the securities markets and apply to securities that are listed on those exchanges or the Nasdaq Stock Market. Because we are not presently required to comply with manyprovisions of the corporate governanceDelaware General Corporation Law; provided, however, that no such persons shall be indemnified against, or be reimbursed for, any expense incurred in connection with any claim or liability arising out of his (or her) own willful misconduct. In addition, in the future, we may enter into indemnification agreements with our directors and officers and some of our executives may have certain indemnification rights arising under their employment agreements with us. We believe that these bylaw provisions and because we chose to avoid incurring the substantial additional costs associated with such compliance any sooner than legally required, we have not yet adopted these measures.

Because our CEO is not an independent director, we do not currently have independent audit or compensation committees. As a result, our CEO has the ability, among other things, to determine her own level of compensation. Until we comply with such corporate governance measures, regardless of whether such compliance is required, the absence of such standards of corporate governance may leave our stockholders without protections against interested director transactions, conflicts of interest, if any, and similar matters and investors may be reluctant to provide us with fundsindemnification agreements are necessary to expand our operations.
We intend to comply with all corporate governance measures relating to director independence as and when required. However, we may find it very difficult or be unable to attract and retain qualified officers,persons as directors and membersofficers.

The limitation of board committees requiredliability and indemnification provisions in our Bylaws may discourage stockholders from bringing a lawsuit against our directors for breach of their fiduciary duties. They may also reduce the likelihood of derivative litigation against our directors and officers, even though an action, if successful, might benefit us and our stockholders. A stockholder’s investment may be harmed to provide for our effective management as a resultthe extent we pay the costs of Sarbanes-Oxley Act of 2002. settlement and damage awards against directors and officers pursuant to these indemnification provisions.

The enactment of the Sarbanes-Oxley Act of 2002Registrant has resulted in a series of rules and regulations by the SEC that increase responsibilities and liabilities ofentered into indemnification agreements with its directors and executive officers. officers, in addition to the indemnification provided for in its amended and restated certificate of incorporation and bylaws, and intends to enter into indemnification agreements with any new directors and executive officers in the future.

The perceived increased personal risk associatedRegistrant has purchased and intends to maintain insurance on behalf of each and any person who is or was a director or officer of the Registrant against any loss arising from any claim asserted against him or her and incurred by him or her in any such capacity, subject to certain exclusions.

II-1

See also the undertakings set out in response to Item 17 herein.

Item 15. Recent Sales of Unregistered Securities.

During the last two fiscal years, the Registrant issued and/or sold the following restricted securities.

Unregistered Securities Issued in 2020

During the nine (9) months ended September 30, 2020, the Company issued 5,728,570 shares of its common stock.

Unregistered Securities Issued in 2019

During the year ended December 31, 2019, the Company issued 333,521,888 shares of its common stock to various investors for cash and other considerations.

During the year ended December 31, 2019, the Company issued 332,888,888 for repayment of debt (i.e. note conversion) and issued 633,000 shares of its common stock.

Unregistered Securities Issued in 2018

During the year ended December 31, 2019, the Company issued a total of 15,511,164 shares of its Common Stock in consideration of services valued at $7,500 and repayment of debt in the amount of $119,621.

The Company believes that the offers, sales and issuances of the securities described above were exempt from registration under the Securities Act of 1933, as amended (the “Securities Act”), in reliance on Section 4(a)(2) of the Securities Act and/or Rule 506 promulgated thereunder as transactions by an issuer not involving a public offering. The recipients of securities in each of these transactions acquired the securities for investment only and not with a view to or for sale in connection with any distribution thereof. Each of the recipients of securities in these recent changes may make it more costlytransactions was an accredited investor within the meaning of Rule 501 of Regulation D under the Securities Act and had adequate access, through employment, business or deter qualified individuals from acceptingother relationships, to information about us. The sales of these roles.

securities were made without any general solicitation or advertising.

II-2

Item 16. Exhibits and Financial Statement Schedules.

Exhibit NumberDescription
2.1Share Exchange Agreement, dated August 14, 2015, by and among the Company, Snöbar Holdings, Inc., and certain shareholders of Snöbar Holdings, Inc. (Incorporated by reference to Exhibit 10.1 to the Company’s Quarterly Report on Form 10-Q for the quarter ended June 30, 2015, filed with the SEC on August 14, 2015).
2.2Amendment No. 1 to Share Exchange Agreement, dated August 21, 2015, by and among the Company, Snöbar Holdings, Inc., and certain shareholders of Snöbar Holdings, Inc. (Incorporated by reference to Exhibit 2.2 to the Company’s Current Report on Form 8-K, as filed with the SEC on September 25, 2015).
2.3††Asset Purchase Agreement, dated as of January 31, 2018, by and among the Company, Royalty Foods, LLC and San Diego Farmers Outlet, Inc. (Incorporated by reference to Exhibit 2.1 to the Company’s Current Report on Form 8-K, as filed with the SEC on February 5, 2018).
3.1Fourth Amended and Restated Certificate of Incorporation of the Company. (Incorporated by reference to Exhibit 3.1 to the Company’s Current Report on Form 8-K, as filed with the SEC on November 16, 2017).
3.2By-laws of the Company (Incorporated by reference to Exhibit 3.2 to the Company’s Registration Statement on Form S-1/A, as filed with the SEC on June 14, 2017).
3.3Amended and Restated Series F Preferred Stock
5.1*Opinion of JDT Legal, PLLC, filed herewith
10.1Co-Packaging Letter Agreement dated April 24, 2013, by and between International Production Impex Corporation and Brothers International Desserts, Inc. (Incorporated by reference to Exhibit 10.1 to the Company’s Current Report Form 8-K, as filed with the SEC on September 25, 2015).
10.2Distribution Agreement, dated March 16, 2015, by and between International Production Impex Corporation and Spectrum Entertainment & Events LLC (Incorporated by reference to Exhibit 10.2 to the Company’s Current Report Form 8-K, as filed with the SEC on September 25, 2015).
10.3Distribution Agreement, dated June 5, 2015, by and between International Production Impex Corporation and Eddie Holman (Incorporated by reference to Exhibit 10.3 tothe Company’s Current Report Form 8-K, as filed with the SEC on September 25, 2015).
10.4Exclusive Distribution Agreement, dated February 3, 2015, by and between International Production Impex Corporation and Yes Consolidated, LLC (Incorporated by reference to Exhibit 10.4 to the Company’s Current Report Form 8-K, as filed with the SEC on September 25, 2015).
10.5Distribution Agreement, dated May 1, 2015, by and between International Production Impex Corporation and Dejako Trading Company (Incorporated by reference to Exhibit 10.5 to the Company’s Current Report Form 8-K, as filed with the SEC on September 25, 2015).
10.6Form of Lock-Up/Leak-Out Agreement between the Company and certain Snöbar Shareholders party thereto (Incorporated by reference to Exhibit 10.6 to the Company’s Current Report Form 8-K, as filed with the SEC on September 25, 2015).
10.7Anti-Dilution Agreement, dated September 25, 2015, by and among the Company and Brett Bertolami and Danzig Ltd. (Incorporated by reference to Exhibit 10.7 to the Company’s Current Report Form 8-K, as filed with the SEC on September 25, 2015).
10.8Piggyback Registration Rights Agreement, dated September 25, 2015, by and among the Company, Snöbar Shareholders and other persons thereto (Incorporated by reference to Exhibit 10.8 to the Company’s Current Report Form 8-K, as filed with the SEC on September 25, 2015).
10.9Trust Agreement, dated June 1, 2013, by and between Snobar Holding, Inc. and Azizollah Masjedi (Incorporated by reference to Exhibit 10.9 to the Company’s Annual Report on Form 10-K/A, as filed with the SEC on October 16, 2017).
10.10Form of Promissory Note by and between the Company and certain related parties (Incorporated by reference to Exhibit 10.10 to the Company’s Annual Report on Form 10-K/A, as filed with the SEC on October 16, 2017).
10.11†Pacific Ventures Group, Inc. 2017 Equity Incentive Plan. (Incorporated by reference to Exhibit 10.1 to the Company’s Current Report on Form 8-K, as filed with the SEC on November 8, 2017).

II-3

10.12†Form of Pacific Ventures Group, Inc. Incentive Stock Option Agreement (Incorporated by reference to Exhibit 10.2 to the Company’s Current Report on Form 8-K, as filed with the SEC on November 8, 2017).
10.13†Form of Pacific Ventures Group, Inc. Nonqualified Stock Option Agreement (Incorporated by reference to Exhibit 10.3 to the Company’s Current Report on Form 8-K, as filed with the SEC on November 8, 2017).
16.1Letter from Anderson Bradshaw PLLC, dated April 20, 2016, addressed to the Securities and Exchange Commission (incorporated by reference from the Company’s Current Report on Form 8-K, as filed on April 20, 2016, Exhibit 16).
21.1List of subsidiaries of the Company, filed as Exhibit 21.1 to the Company’s Form 10-K for the year-ended December 31, 2017 on April 2, 2018.
23.1*Consent of Independent Registered Public Accounting Firm, filed herewith.
23.2*Consent of JDT Legal, PLLC (contained in Exhibit 5.1)

Management contract or compensatory plan or arrangement required to be filed as an exhibit pursuant to the requirements of Item 15(a)(3) of Form 10-K.
††Schedules have been omitted pursuant to Item 601(b)(ii) of Regulation S-K. A copy of any omitted schedule will be furnished supplementally to the SEC upon request.
*Filed herewith.
**Furnished herewith.

II-4

- 34 -INDEX TO CONSOLIDATED FINANCIAL STATEMENTS




PACIFIC VENTURES GROUP, INC.

December 31, 2019

 62.Potential liabilities and costs from litigation and other legal proceedings could adversely affect our business.
From time to time we may be subject to various lawsuits, claims, disputes and investigations in the normal conduct of our operations. These include, but are not limited to, commercial disputes, including purported class actions, employment claims, actions by tax and customs authorities, and environmental matters. Some of these legal proceedings may include claims for substantial or unspecified damages. It is possible that some of the actions could be decided unfavorably and could adversely affect our results of operations, cash flows or financial condition. In addition, because litigation and other legal proceedings can be costly to defend, even actions that are ultimately decided in our favor could have a negative impact on our results of operations and cash flows.
63.Historical financial statements may not be reflective of our future results of operations, cash flows, and financial condition.
Although we believe that you have been provided access to all material information necessary to make an informed assessment of our assets and liabilities, financial position, profits and losses and prospects, historical financial statements do not represent what our results of operations, cash flows, or financial position will be in the future. The enactment of the Sarbanes-Oxley Act of 2002 has resulted in a series of rules and regulations by the SEC that increase responsibilities and liabilities of directors and executive officers. The perceived increased personal risk associated with these recent changes may make it more costly or deter qualified individuals from accepting these roles.

For all of the foregoing reasons and others set forth herein, an investment in our securities in any market that may develop in the future involves a high degree of risk.



- 35 -



FORWARD LOOKING STATEMENTS
Information in this Prospectus contains "forward looking statements" which can be identified by the use of forward-looking words such as "believes," "outlook," "potential," "continues," "will," "seeks," "approximately," "predicts," "intends," "plans," "could," "possibly," "probably," "anticipates," "estimates," "projects," "expects," "may," or "should" or other variations or similar words. No assurances can be given that the future results anticipated by the forward-looking statements will be achieved.  The matters herein constitute cautionary statements identifying important factors with respect to those forward-looking statements, including certain risks and uncertainties that could cause actual results to vary materially from the future results anticipated by those forward-looking statements.

Forward-looking statements should not be read as a guarantee of future performance or results and may not be accurate indications of when such performance or results will be achieved. Forward-looking statements are based on information we have when those statements are made or management's good faith belief as of that time with respect to future events, and are subject to risks and uncertainties that could cause actual performance or results to differ materially from those expressed in or suggested by the forward-looking statements. Important factors that could cause such differences include, but are not limited to:

·our lack of operating history;Page
  
·Report of Independent Registered Public Accounting Firmour current and future capital requirements and our ability to satisfy our capital needs through financing transactions or otherwise;F-2
  
·Consolidated Balance Sheets as of December 31, 2018 and 2017our ability to maintain our relationships with key partners including banks and lenders;F-3
  
·Consolidated Statements of Operations for the years ended December 31, 2018 and 2017our ability to attract and retain talented senior managers;F-4
  
·Consolidated Statements of Stockholders’ Deficit for the years ended December 31, 2018 and 2017our ability to internally develop new models that incorporate the ongoing industry dynamism;F-5
  
·Consolidated Statements of Cash Flows for the years ended December 31, 2018 and 2017interpretations of current laws and the passages of future laws; andF-6
  
·Notes to Consolidated Financial Statements for the years ended December 31, 2018 and 2017acceptance of our business model by investors.F-7

F-1

 

Report of Independent Registered Public Accounting Firm

To the Shareholders and the Board of Directors

Pacific Ventures Group Inc.

Opinion on the Financial Statements

We have audited the accompanying consolidated balance sheets of Pacific Ventures Group Inc. (the Company) as of December 31, 2019 and 2018, the related statements of operations, changes in stockholders’ deficit, for each of the two years in the period ended December 31, 2019, and the related notes [and schedules] (collectively referred to as the financial statements). In our opinion, the financial statements present fairly, in all material respects, the financial position of the Company as of December 31, 2019 and 2018, and the results of its operations and its cash flows for each of the three years in the period ended December 31, 2019, in conformity with accounting principles generally accepted in the United States of America.

Basis for Opinion

These financial statements are the responsibility of the Company’s management. Our responsibility is to express an opinion on the Company’s financial statements based on our audits. We are a public accounting firm registered with the Public Company Accounting Oversight Board (United States) (PCAOB”) and are required to be independent with respect to the Company in accordance with the U.S. federal securities laws and the applicable rules and regulations of the Securities and Exchange Commission and the PCAOB.

We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audit to obtain reasonable assurance about whether the financial statements are free of material misstatement, whether due to error or fraud. The Company is not required to have, nor were we engaged to perform, an audit of its internal control over financial reporting. As part of our audits we are required to obtain an understanding of internal control over financial reporting but not for the purpose of expressing an opinion on the effectiveness of the Company’s internal control over financial reporting. Accordingly, we express no such opinion.

Our audits included performing procedures to assess the risks of material misstatement of the financial statements, whether due to error or fraud, and performing procedures that respond to those risks. Such procedures included examining, on a test basis, evidence regarding the amounts and disclosures in the financial statements. Our audits also included evaluating the accounting principles used and significant estimates made by management, as well as evaluating the overall presentation of the financial statements. We believe that our audits provide a reasonable basis for our opinion.

The Company’s financial statements are prepared using the generally accepted accounting principles applicable to a going concern, which contemplates the realization of assets and liquidation of liabilities in the normal course of business. The Company has an accumulated deficit of $ 10,040,367 and a negative cash flow from operations amounting to $2,652,626 for the year ended December 31, 2019. These factors as discussed in Note 3 of the financial statements raise substantial doubt about the Company’s ability to continue as a going concern. Management’s plans in regard to these matters are also described in Note 3. The consolidated financial statements do not include any adjustments that might result from the outcome of these uncertainties.

DylanFloyd Accounting & Consulting

We have served as the Company’s auditor since 2016. Newhall, California

May 7, 2020

F-2

PACIFIC VENTURES GROUP, INC.

Consolidated Balance Sheets

  December 31,  December 31, 
  2019  2018 
       
ASSETS        
Current Assets:        
Cash and cash equivalents $315,957  $118,579 
Accounts receivable  1,290,637   280,142 
Inventory Asset  830,504   160,858 
Other Current Asset  34,379   32,479 
Right to Use Asset  249,000     
Deposits  16,845   1,500 
Total Current Assets  2,737,322   593,558 
Fixed Assets        
Fixed assets, net $1,477,668  $112,793 
Total Fixed Assets  1,477,668   112,793 
Other Assets        
Intangible Assets $3,680,371  $950,000 
Right to Use Asset  861,250     
Rent Deposit and Employee Advances  12,421   11,520 
   4,554,042   961,520 
TOTAL ASSETS $8,769,032  $1,667,871 
         
LIABILITIES AND STOCKHOLDERS' EQUITY        
Current Liabilities:        
Accounts payable  1,409,420   597,888 
Accrued expenses  714,962   286,598 
Lease Liability  249,000     
Current portion, notes payable  1,022,364   772,334 
Current portion, notes payable - related party  340,241   203,786 
Current portion, leases payable  119,988   88,896 
Total Current Liabilities  3,855,975   1,949,502 
         
Long-Term Liabilities:        
Notes payable $8,627,129  $2,259,081 
Notes payable - related party  42,000     
Lease Liability  861,250   42,000 
Total Long-Term Liabilities  9,530,379   2,301,081 
         
Total Liabilities $13,386,354  $4,250,582 
         
STOCKHOLDERS' EQUITY (DEFICIT)        
Preferred stock, $.001 par value, 10,000,000 shares authorized, 6,000,000 Series E, issued and outstanding $6,000  $1,000 
Common stock, $.001 par value, 900,000,000 shares authorized, and 570,859,333 issued and outstanding, respectively.  570,033   236,511 
Additional paid in capital  4,847,013   4,678,823 
Accumulated deficit  (10,040,367)  (7,499,045)
         
Total Stockholders' Equity (Deficit) $(4,617,321) $(2,582,711)
         
Total Liabilities and Stockholders' Equity (Deficit) $8,769,032  $1,667,871 

The accompanying notes are an integral part of these condensed consolidated financial statements.

Among
F-3

PACIFIC VENTURES GROUP, INC.

Consolidated Statements of Operations

  For the period ended, 
  December 31, 
  2019  2018 
       
Sales, net of discounts $5,918,337  $3,211,573 
Cost of Goods Sold  5,070,322   2,392,329 
Gross Profit  848,015   819,244 
Operating Expenses        
Selling, general and administrative  1,365,942   929,023 
Marketing and Advertising  100,508   130,851 
Penalty on Payroll Taxes        
Amortization & Depreciation expense  229,036   17,626 
Financing Cost        
Professional fees  556,074   672,235 
Salaries and wages  300,000     
Operating Expenses/(Loss)  2,551,560   1,749,735 
Income/(Loss) from Operations  (1,703,545)  (930,492)
Other Non-Operating Income and Expenses          
Gain on shares issued for services  -   - 
Interest expense  (970,488)  (617,368)
Forgiveness of Debt        
Extraordinary Items        
Net Income/(Loss) before Income Taxes  (2,674,033)  (1,547,860)
Provision for income taxes  -   - 
Net Ordinary Income/(Loss)  (2,674,033)  (1,547,860)
Other Income / Expense        
Other Income - Other  21,407   262 
Net Income/(Loss) $(2,652,626)  (1,547,598)
Basic and Diluted Loss per Share -  Common Stock $(0.00465) $(0.00652)
         
Weighted Average Number of Shares Outstanding:        
Basic and Diluted Class A Common Stock  570,859,333   237,337,445 

The accompanying notes are an integral part of these condensed consolidated financial statements.

F-4

Statement of Stockholders' Equity (Deficit)

For the key factors that haveYears Ended December 31, 2018 and 2019

  Class A Common Stock  Series E Preferred Stock  Additional Paid-in  Accumulated  Total Stockholders' 
  Shares  Amount  Shares  Amount  Capital  Deficit  Equity 
                      
Reversal of prior period adjustment 2016                      (34,286.00)  (34,286.00)
Reversal of prior period adjustment 2017                      52,863   52,863 
Prior period adjustment                            
Note conversion  135,230,803   135,231           297,409       432,640 
Shares Issued  71,350,098   71,350           106,900       178,250 
Cancelled shares  (6,500,000)  (6,500)          (26,000)      (32,500)
Reverse split  826,296                         
Net loss for the year ended December 31, 2018                      (1,547,598)  (1,547,598)
                             
Balance, December 31, 2018  237,337,445  $236,511   1,000,000  $1,000  $4,678,823  $(7,499,045) $(2,582,711)
                             
Note conversion  332,888,888   332,889           107,322       440,211 
Shares Issued  633,000   633   5,000,000   5,000   60,867       66,500 
Cancelled shares                            
Reverse split                            
Prior Period Adjustment                      111,304   111,304 
Net loss for the year ended December 31, 2019                      (2,652,626)  (2,652,626)
                             
Balance, December 31, 2019  570,859,333  $570,033   6,000,000  $6,000  $4,847,012  $(10,040,367) $(4,617,321)

The accompanying notes are an integral part of these consolidated financial statements. 

F-5

PACIFIC VENTURES GROUP, INC.

Consolidated Statements of Cash Flows

  For the period ended 
  December 31, 
  2019  2018 
       
OPERATING ACTIVITIES        
Net loss $(2,652,626) $(1,547,598)
Adjustments to reconcile net loss to net cash used in operating activities:        
Shares issued for services  6,500   145,750 
Accumulated Depreciation  3,989   (18,818)
Changes in operating assets and liabilities        
Accounts receivable  (939,104)  (279,953)
Inventory  (669,646)  (160,858)
Other Changes in Assets  (87,638)    
Trucks  31,092   88,896 
Amortization & Depreciation  68,386     
Deposits  -   (11,520)
Accounts payable  1,205,383   340,236 
Accrued expenses  101,122   (30,905)
Repayment of Notes Payable      (208,500)
Capitalized interest or penalty fees  311,877     
Retirement of fixed assets  -   85,706 
Net Cash Used in Operating Activities  (2,620,665)  (1,597,563)
INVESTING ACTIVITIES        
Receivable - Related  (34,379)    
Computers      (10,426)
Purchase of equipment, building & improvements, & fixed assets  (1,384,382)  (141,413)
Goodwill and Intangible Assets  (2,783,239)  (950,000)
Net Cash Used In Investing Activities  (4,202,000)  (1,101,839)
         
FINANCING ACTIVITIES        
Proceeds from notes payable  2,960,900   2,742,721 
Proceeds from notes payable - Related  119,542     
Proceeds from long-term loans  3,461,606   (175,000)
Repayment of notes payable      (149,973)
Debt Conversion  (166,000)    
Shares issued for debt conversion  440,211   432,641 
Preferred stocks issued  60,000     
Common stocks issued for cash        
Prior period adjustment to retained earnings  111,304     
Net Cash Provided by Financing Activities  6,987,564   2,850,390 
         
NET INCREASE (DECREASE) IN CASH  164,898   150,988 
CASH AT BEGINNING OF PERIOD  151,058   69 
         
CASH AT END OF PERIOD $315,957  $151,058 
         
SUPPLEMENTAL DISCLOSURES OF CASH FLOW INFORMATION        
         
CASH PAID FOR:        
Interest and penalty fees $142,695  $185,884 
NON CASH FINANCING ACTIVITIES:        
Issuance of shares for debt conversion $440,211  $432,641 

The accompanying notes are an integral part of these consolidated financial statements.

F-6

Pacific Ventures Group, Inc.

Notes to Condensed Consolidated Financial Statements

For the years ended December 31, 2019 and 2018

1.NATURE OF OPERATIONS

The Company and Nature of Business

Pacific Ventures Group, Inc. (the “Company,” “we,” “us” or “our”) was incorporated under the laws of the state of Delaware on October 3, 1986, under the name AOA Corporation. On November 12, 1991, the Company changed its name to American Eagle Group, Inc. On October 22, 2012, the Company changed its name to “Pacific Ventures Group, Inc.”.

The current structure of the Company resulted from a direct bearing on our results of operations are the effects of various governmental regulations, the fluctuation of our direct costs and the costs and effectiveness of our operating strategy.  Such forward-looking statements are subject to various risks and uncertainties. Accordingly, there are or will be important factors that could cause actual outcomes or results to differ materially from those indicated in these statements. We believe these factors include but are not limited to those described under "Risk Factors". These factors should not be construed as exhaustive and should be read in conjunctionshare exchange with the other cautionary statements that are included in this Prospectus. We undertake no obligation to publicly update or review any forward-looking statement, whetherSnöbar Holdings, Inc. (“Snöbar Holdings”), which was treated as a result of new information, future developments or otherwise.  Other factors could also cause actual resultsreverse merger for accounting purposes. On August 14, 2015, the Company entered into a share exchange agreement (the “Share Exchange Agreement”) with Snöbar Holdings, pursuant to vary materially fromwhich the future results anticipated by those forward-looking statements.


Potential investors should not place undue reliance on any forward-looking statements. Except as expressly required by the federal securities laws, there is no undertaking to publicly update or revise any forward-looking statements, whether as a result of new information, future events, changed circumstances or any other reason.

The specific discussions herein about our company include financial projections and future estimates and expectations about our company's business. The projections, estimates and expectations are presented in this Prospectus only as a guide about future possibilities and do not represent actual amounts or assured events. All the projections and estimates are based exclusively on our company management's own assessment of its business, the industry in which it works and the economy at large and other operational factors, including capital resources and liquidity, financial condition, fulfillment of contracts and opportunities. The actual results may differ significantly from the projections.  Potential investors should not make an investment decision based solely on our company's projections, estimates or expectations.

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USE OF PROCEEDS

We intend to use approximately sixty percent (60%)Company acquired 100% of the net proceeds from this Offeringissued and outstanding shares of Snöbar Holdings’ Class A and Class B common stock in exchange for the acquisition22,500,000 restricted shares of the new businesses, technologies or other assets pursuant to our "twelve months plan of operation" described in this Prospectus.  Approximately, forty percent (40%) of net proceeds of this Offering are expected to be used for our Product inventory, raw materials, packaging among other items.  The following table sets forth the uses of proceeds assuming the sale of 10% or 100%, respectively,Company’s common stock, while simultaneously issuing 2,500,000 restricted shares of the Shares offered in this Prospectus. There is no assurance that we will raise the full $1,500,000 as anticipated.
  Minimum  Maximum 
Application of Proceeds $   % of total  $   % of total 
               
Total Offering Proceeds  500,000   33.330   1,500,000   100.00 
                 
Offering Expenses                
Legal & Professional Fees  65,000   13.000%  150,000   10.00%
Accounting Fees  11,500   2.300%  11,500   0.077%
Edgar Fees  193   0.004%  193   0.013%
Blue-sky fees  5,000   1.000%  5,000   0.33%
                 
Total Offering Expenses  81,693   16.304%  166,693   10.42%
                 
Net Proceeds from Offering  418,307   83.66%  1, 333,307   88.89%
                 
Use of Net Proceeds                
Accounting Fees $7,500   1.50% $25,000   1.67%
Legal - Professional Fees  10,000   2.00%  12,000   0.80%
Marketing  12,000   2.40%  22,000   1.47%
Office Supplies  2,500   0.50%  24,000   1.60%
Dues & Subscriptions  2,000   0.40%  12,000   0.80%
Mergers & Acquisitions  300,000   60.00%  1,063,307   71.89%
Other  74,307   14.86%  150,000   10.00%
Website Design  10,000   2.00%  25,000   1.25%
Total Use of Net Proceeds  418,307   85.26%  1, 333,307   88.89%
Total Use of Proceeds $500,000   100.00% $1,500,000   100.00%



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In the event we are unableCompany’s common stock to realize the maximum offering amount of this Offering, we may only buy those assets which could be acquired based on the reduced realized amount.  The following table sets forth the uses of proceeds assuming the sale of 10%, 25%, 50%, 75%certain other persons, including for services provided and 100%, respectively,to a former officer of the securities offered for sale byCompany (the “Share Exchange”).

As the Company. There is no assurance that we will raise the full $1,500,000 as anticipated.


  
25%
Shares Sold
  
33.33%
Shares Sold
  
50%
Shares Sold
  
75%
Shares Sold
  
100%
Shares Sold
 
GROSS PROCEEDS $375,000  $500,000  $750,000  $1,125,000  $1,500,000 
OFFERING EXPENSES $46,693  $46,693  $46,693  $66,693  $66,693 
                     
NET PROCEEDS $328,307  $453,307  $703,307  $1,058,307  $1, 433,307 
                     
Website Development $10,000  $10,000  $25,000  $25,000  $25,000 
                     
Marketing $12,000  $12,000  $22,000  $22,000  $22,000 
                     
Legal & Professional Fees $65,000  $70,000  $92,000  $120,000  $120,000 
                     
General and Administrative $12,000  $15,000  $61,000  $61,000  $61,000 
                     
Mergers & Acquisitions $229,307  $346,307  $503,307  $830,307  $1,205,307 
                     
Total Use of Proceeds $375,000  $500,000  $750,000  $1,125,000  $1,500,000 

We may apply a portionresult of the proceeds of this Offering to uses, including covering our operating expense, which may not improve our operating results or increase the value of your investment.

We intend to use a portion of the net proceeds to acquire or invest in companies and technologies that we believe will complement our business and for administrative corporate purposes.  We do not have more specific plans for application of net proceeds from this Offering and have broad discretion in deployment of such net proceeds, which could be applied in ways that do not improve our operating results or increase the value of your investment



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DETERMINATION OF OFFERING PRICE

Our common stock is quoted by the OTC Markets Group under the symbol "PACV." On March 31, 2017, the closing price of our common stock was $1.00 per share.
We are using the $0.50 offering price as a floor below which it would not like to sell any Share of the Company's common stock until after September 30, 2017, as we are self-restricted from selling shares of our common stock below $0.50 before September 25, 2017 pursuant to our Anti-Dilution Agreement contained in the Share Exchange, Agreement forSnöbar Holdings became the reverse merger.  This price may be significantly greater or lesser thanCompany’s wholly owned operating subsidiary and the price paid by our officersbusiness of Snöbar Holdings became the Company’s sole business operations and director and founders or market participants for common equity since our listing.

PursuantMAS Global Distributors, Inc., a California corporation (“MGD”), became an indirect subsidiary of the Company.

Prior to the terms of our Share Exchange, Agreement, to prevent the dilutionCompany operated as an insurance holding company and through its subsidiaries, which marketed and underwrote specialized property and casualty coverage in the general aviation insurance marketplace. However, in 1997, after selling several of its divisions, the percentage of ownership interest of certain recipients (collectively, "Anti-Dilution Recipients") of shares of Common Stock pursuant to the Other Issuance, we are enteringCompany’s remaining insurance operations were placed into an Anti-Dilution Agreement with them, whereby for a period of two (2) years after the Closing Date ("Term"), if we issue additional shares ("Additional Shares") of Common stock,receivership and the purchase price per share of Common Stock is less than $0.50 ("floor price"), adjusted by any split or reverse splitCompany ceased operating its insurance business.

Since the Share Exchange represented a change in the number of shares of Common Stockcontrol of the Company ("as Adjusted"and a change in business operations, the Company’s business operations changed to that of Snöbar Holdings and the discussions of business operations accompanying this filing are solely that of Snöbar Holdings and its affiliates and subsidiaries comprising of Snöbar Trust , International Production Impex Corporation, a California corporation (“IPIC”) , and MGD.

Snöbar Holdings was formed under the laws of the State of Delaware on January 7, 2013. Snöbar Holdings is the trustor and sole beneficiary of Snöbar Trust, a California trust (“Trust”), which occurs after the date of the Other Issuance ("Dilutive Transaction"), contemporaneously with the Dilutive Transaction, we will issue to Anti-Dilution Recipients additional shares of our Common Stockwas formed in an amount which provides them with the ownership percentage interest which they would have held in the Company represented by the shares of Common Stock issued to them by the Company pursuantJune 1, 2013. The current trustee that holds legal title to the Other Issuance hadTrust is Clark Rutledge, the Additional Shares been sold at $0.50 per sharefather of Common Stock, as Adjusted.


Shannon Masjedi, the Company’s President, Chief Executive Officer, Interim Chief Financial Officer, Treasurer, and majority stockholder. The offering price and other terms and conditions relative to our shares and do not bear any relationship to assets, earnings, book value or any other objective criteria of value. In addition, we have not consulted any investment banker, appraiser, or other independent third party concerning the offering price for the shares or the fairness of the offering price used for the shares.

DILUTION

If you invest in the Shares, your ownership interest in PACV will be immediately diluted equal to the difference between the initial public offering price per share and the adjusted net tangible book value per share of our common stock after this Offering.  The price of the current offering is fixed at $0.50 per common share. This price is significantly higher than the tangible book value of the stocks which was $(0.0581) as at December 31, 2016.

"Dilution" represents the difference between the offering priceTrust owns 100% of the shares of common stock hereby being offeredIPIC, which was formed on August 2, 2001. IPIC is in the business of selling alcohol-infused ice cream and ice-pops and holds all of the net book value per sharerights to the liquor licenses to sell such products and trade names “Snöbar”. As such, the Trust holds all ownership interest of common stock immediately after completionIPIC and its liquor licenses, permitting IPIC to sell its product to distributors, with all income, expense, gains and losses rolling up to the Trust, of this Offering.

"Net book value"which Snöbar Holdings is the amount that results from subtracting total liabilities from total assets. In this Offering,sole beneficiary. Snöbar Holdings also owns 99.9% of the levelshares of dilutionMGD. MGD is increased asin the business of selling and leasing freezers and providing marketing services. As a result of the relatively low net book valueforegoing, Snöbar Holdings is the primary beneficiary of our issuedall assets, liabilities and outstanding common stock and becauseany income received from the proceedsbusiness of the offeringTrust and IPIC through the Trust and is the parent company of MGD.

The Trust and IPIC are substantially less than our estimated costs.


If you invest in our Shares, yourconsidered variable interest willentities (“VIEs”) and Snöbar Holdings is identified as the primary beneficiary of the Trust and IPIC. Under the Financial Accounting Standards Board (“FASB”) Accounting Standards Codification (“ASC”) 810, Snöbar Holdings performs ongoing reassessments of whether it is the primary beneficiary of a VIE. As the assessment of Snöbar Holdings’ management is that Snöbar Holdings has the power to direct the activities of a VIE that most significantly impact the VIE’s activities (it is responsible for establishing and operating IPIC), and the obligation to absorb losses of the VIE that could potentially be dilutedsignificant to the extentVIE and the right to receive benefits from the VIE that could potentially be significant to the VIE’s economic performance, it was therefore concluded by management that Snöbar Holdings is the primary beneficiary of the difference betweenTrust and IPIC. As such, the initial public offering price per shareTrust and IPIC were consolidated in the financial statements of our common stock andSnöbar Holdings since the pro forma as adjusted net tangible book value per share of our common stock immediately after this Offering. Pro forma net tangible book value per share represents the amount of our total tangible assets less total liabilities, divided by the number of shares of common stock outstanding at December 31, 2016.

Assuming allinception of the shares of common stock offered herein are sold, the purchasers in this Offering will lose significant value of their shares purchased in that each purchased share will have a net book value of $0.1785. Net book value of existing shareholders' shares will also increase from $(0.0581) to $0.1785.



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The following table illustrates the dilution to the purchasers of the common stock in this Offering:

Assuming the sale of Shares(1) below:
Offering Level (2) 750,000 (25% of maximum offering)  
1,000,000
(33.33% of maximum offering)
  
1,500,000
(50% of maximum offering)
  
3,000,000
(100% of maximum offering)
Offering Price Per Share (3) $0.50  $0.50  $0.50  $0.50 
Net Tangible Book Value Per Share Before the Offering (4) $(0.0581) $(0.0581) $(0.0581) $(0.0581)
                 
Net Tangible Book Value Per Share After the Offering (5) $(0.04473) $(0.04044) $(0.03206) $(0.0086)
                 
Increase in Net Tangible Book Value Per Share Attributable to the Cash Payments Made by Purchasers of the Shares Being Offered (6) $0.01337  $0.01767  $0.02604  $0.04951 
Amount of the Immediate Dilution from the Public Offering Price Which will be Absorbed by Such Purchasers (7) $(0.54473) $(0.54043) $(0.53206) $(0.50859)
Dilution to New Shareholders (%) (8)  -109%  -108%  -106%  -102%

Notes:

1)
Based on 27,297,364 common shares of the Company outstanding and total stockholder's equity of $(1,586,984) as of December 31, 2016.
2)Offering Level - total price raised if 25%, 33.33%, 50% or 100% of Shares offered are sold.
3)Offering Price - price offered per one share to buyer.
4)Net Tangible Book Value Per Common Share Before Offering - A method of valuing a company that excludes intangible assets, such as good will. To compute, divide total tangible assets by the total number of shares outstanding. This is the value per share if the company were to go bankrupt and have to liquidate its assets.
5)Net Tangible Book Value Per Common Share After Offering - A method of valuing a company that excludes intangible assets, such as good will after the offering (after 100%, 50% 33.33% or 25% of shares are sold). To compute, divide total tangible assets including raised funds by the new total number of shares outstanding. This is the value per share if the company were to go bankrupt and have to liquidate its assets.
6)Increase In Net Tangible Book Value Per Common Share Attributable To Investors - The number indicates by how much net tangible book value increased. How to calculate: PRO FORMA NET TANGIBLE VALUE PER COMMON SHARE AFTER OFFERING - (MINUS) NET TANGIBLE BOOK PER COMMON SHARE BEFORE OFFERING.
7)Amount Of Immediate Dilution To Investors - A reduction in the ownership percentage of a share of stock caused by the issuance of new stock. Dilution can also occur when holders of stock options (such as company employees) or holders of other optional securities exercise their options. When the number of shares outstanding increases, each existing stockholder will own a smaller, or diluted, percentage of the company, making each share less valuable. Dilution also reduces the value of existing shares by reducing the stock's earnings per share.
8)Dilution To New Shareholders As A Percentage Of Offering Price - A reduction in the ownership percentage of a share of stock caused by the issuance of new stock. Dilution can also occur when holders of stock options (such as company employees) or holders of other optional securities exercise their options. When the number of shares outstanding increases, each existing stockholder will own a smaller, or diluted, percentage of the company, making each share less valuable. Dilution also reduces the value of existing shares by reducing the stock's earnings per share.

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PLAN OF DISTRIBUTION

This Prospectus relates to the resale of 3,000,000 Shares of our common stock, par value $0.001 per share.  The offering is being conducted on a self-underwritten, best efforts, direct primary basis, which means our CEO will attempt to sell the Shares herself to sell the shares directly to the public, with no commission or other remuneration payable to her for any Shares she may sell.  The Shares will be sold pursuant to a schedule determined by PACV management (the "Management") based upon market demand and other factors.  The intended methods of communication include, without limitation, telephone and personal contact.  Our CEO may sell all or a portion of the Shares being offered pursuant to this Prospectus at fixed prices, at prevailing market prices at the time of sale, at varying prices or at negotiated prices.  In offering the securities on our behalf, our CEO will rely on the safe harbor from broker-dealer registration set out in Rule 3a4-1 under the Securities and Exchange Act of 1934.

Our CEO, from time to time, sell any or all of the shares of our common stock covered by this Prospectus on the OTCQB, or any other stock exchange, market or trading facility on which our shares are traded or in private transactions. She may use any one or more of the following methods when selling securities:
·ordinary brokerage transactions and transactions in which the broker-dealer solicits purchasers;
·block trades in which the broker-dealer will attempt to sell the shares as agent but may position and resell a portion of the block as principal to facilitate the transaction;
·purchases by a broker-dealer as principal and resale by the broker-dealer for its account;
·an exchange distribution in accordance with the rules of the applicable exchange;
·privately negotiated transactions;
·in transactions through broker-dealers that agree with us to sell a specified number of such securities at a stipulated price per security;
·through the writing or settlement of options or other hedging transactions, whether through an options exchange or otherwise;
·a combination of any such methods of sale; or
·any other method permitted pursuant to applicable law.

Broker-dealers engaged by Ms. Masjedi, may arrange for other brokers-dealers to participate in sales. Broker-dealers may receive commissions or discounts from us (or, if any broker-dealer acts as agent for the purchaser of securities, from the purchaser) in amounts to be negotiated, but, except as may be set forth in a supplement to this Prospectus,Trust, in the case of an agency transaction, not in excessthe Trust, and since the inception of a customary brokerage commission in compliance with FINRA Rule 2440; andSnöbar Holdings, in the case of a principal transaction a markup or markdown in compliance with FINRA IM-2440.
IPIC.

Our common stock is quoted by the OTC Markets Group under the symbol "PACV." On March 31, 2017, the closing price of our common stock was $1.00 per share.
The OTC Bulletin Board is maintained by the Financial Industry Regulatory Authority. The securities traded on the Bulletin Board are not listed or traded on the floor of an organized national or regional stock exchange. Instead, these securities transactions are conducted through a telephone and computer network connecting dealers in stocks. Over-the-counter stocks are traditionally smaller companies that do not meet the financial and other listing requirements of a regional or national stock exchange.

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Even though our common stock is quoted by the OTC Markets Group under the symbol "PACV," a purchaser of our Shares may not be able to resell the Shares. Broker-dealers may be discouraged from effecting transactions in our shares because they will be considered penny stocks and will be subject to the penny stock rules. Rules 15g-1 through 15g-9 promulgated under the Securities Exchange Act of 1934, as amended, impose sales practice and disclosure requirements on FINRA brokers-dealers who make a market in a "penny stock." A penny stock generally includes any non-NASDAQ equity security that has a market price of less than $5.00 per share. Under the penny stock regulations, a broker-dealer selling penny stock to anyone other than an established customer or "accredited investor" (generally, an individual with net worth in excess of $1,000,000 or an annual income exceeding $200,000, or $300,000 together with his or her spouse) must make a special suitability determination for the purchaser and must receive the purchaser's written consent to the transaction before sale, unless the broker-dealer or the transactions is otherwise exempt. In addition, the penny stock regulations require the broker-dealer to deliver, before any transaction involving a penny stock, a disclosure schedule prepared by the Commission relating to the penny stock market, unless the broker-dealer or the transaction is otherwise exempt. A broker-dealer is also required to disclose commissions payable to the broker-dealer and the registered representative and current quotations for the securities. Finally, a broker-dealer is required to send monthly statements disclosing recent price information with respect to the penny stock held in a customer's account and information with respect to the limited market in penny stocks.
The additional sales practice and disclosure requirements imposed upon brokers-dealers may discourage broker-dealers from effecting transactions in our shares, which could severely limit the market liquidity of the shares and impede the sale of our shares in the secondary market, assuming one develops.
The Offering will be sold by Our Officer and Director

We are registering 3,000,000 shares of common stock for possible sales and resale at the price of $0.50 per share in a direct public offering.  The Company is selling 3,000,000 shares of our common stock directly to the public on a "best efforts" basis, in reliance on Rule 3(a) 4-1 of the Securities Exchange Act of 1934.  There can be no assurance that all or any of the shares offered will be subscribed.  If less than the maximum proceeds are available to us, our development and prospects could be adversely affected.  There is no minimum offering required for this Offering to close. All funds received as a result of this Offering will be immediately available to us for use as provide in this Prospectus.
We cannot assure you that all or any of the Shares offered under this Prospectus will be sold. No one has committed to purchase any of the Shares offered hereby. If it turns out that we have not raised enough money to effectuate our business plan, we will try to raise additional funds from a second public offering, a private placement or loans. At the present time, we have not made any plans to raise additional money and there is no assurance that we would be able to raise additional money in the future. If we need additional money and are not successful, we will have to suspend or cease operations.

We reserve the right to withdraw or cancel this Offering and to accept or reject any subscription in whole or in part, for any reason or for no reason. Subscriptions will be accepted or rejected promptly. All monies from rejected subscriptions will be returned immediately by us to the subscriber, without interest or deductions. Certificates for shares purchased will be issued and distributed by our transfer agent promptly after a subscription is accepted and "good funds" are received in our account.
The Company will sell the Shares in this Offering through our CEO or other appropriate officer or director who will receive no commission from the sale of the Shares nor will he or she register as broker-dealers pursuant to Section 15 of the Securities Exchange Act of 1934 in reliance upon Rule 3(a) 4-1. Rule 3(a) 4-1 sets forth those conditions under which a person associated with an issuer may participate in the offering of the issuer's securities and not be deemed to be a broker-dealer. Our CEO, officers and directors satisfy the requirements of Rule 3(a) 4-1 in that:

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1.
They are not subject to a statutory disqualification, as that term is defined in Section 3(a)(39) of the Act, at the time of his or her participation;
2.
They are not compensated in connection with their participation by the payment of commissions or other remuneration based either directly or indirectly on transactions in securities;
3.
They are not, at the time of their participation, an associated person of a broker- dealer; and
4.They meet the conditions of Paragraph (a)(4)(ii) of Rule 3(a)4-1 of the Exchange Act, in that they (A) primarily perform, or are intended primarily to perform at the end of the offering, substantial duties for or on behalf of the issuer otherwise than in connection with transactions in securities; and (B) are not brokers or dealers, or an associated person of a broker or dealer, within the preceding twelve (12) months; and (C) do not participate in selling and offering of securities for any issuer more than once every twelve (12) months other than in reliance on Paragraphs (a)(4)(i) or (a)(4)(iii).F-7
As long as we satisfy all of these conditions, we believe we will be able to satisfy the requirements of Rule 3(a)4-1 of the Exchange Act.
As our CEO, officer and director sell the Shares being offered pursuant to this Prospectus, Regulation M prohibits us and our officers and directors from certain types of trading activities during the time of distribution of our securities. Specifically, Regulation M prohibits our officers and directors from bidding for or purchasing any common stock or attempting to induce any other person to purchase any common stock, until the distribution of our securities pursuant to this Prospectus has ended.

We may also invite a broker-dealer participation in this Offering.  If we employ the services of a broker-dealer for this Offering, all the standard rules and restrictions pertaining broker-dealer involvement in public offering as discussed in "Use of Broker Dealer" below applies.

Use of Broker-Dealer

Resale of securities of PACV will be conducted only through registered or licensed brokers or dealers if required under applicable state securities laws. In addition, in certain states, the resale securities covered hereby may not be sold unless they have been registered or qualified for sale in the applicable state or an exemption from the registration or qualification requirement is available and is satisfied.
Under applicable rules and regulations under the Securities Exchange Act of 1934, any person engaged in the distribution of the resale securities may not simultaneously engage in market making activities with respect to the common stock for the applicable restricted period, as defined in Regulation M, before the commencement of the distribution.  Thus, any underwriter, dealer, or agent who participates in the distribution of the securities registered in this Registration Statement may be deemed to be an "underwriter" under the Securities Act. Further, any discounts, commissions, or concessions received by any such underwriter, dealer or agent may be deemed to be underwriting discounts and commissions under the Securities Act.

To comply with the applicable securities laws of certain states, the securities will be offered or sold in such states only through registered or licensed brokers or dealers in those states. In addition, in certain states, the securities may not be offered or sold unless they have been registered or qualified for sale in such states or an exemption from such registration or qualification requirement is available and with which Pacific Ventures Group, Inc. has complied.

We will pay all expenses incidental to the registration of the shares (including registration pursuant to the securities laws of certain states) other than commissions, expenses, reimbursements and discounts of underwriters, dealers or agents, if any.
Insofar as indemnification for liabilities arising under the Securities Act may be permitted to our directors, officers and controlling persons, we have been advised that in the opinion of the SEC such indemnification is against public policy as expressed in the Securities Act and is, therefore, unenforceable.



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MARKET PRICE OF AND DIVIDENDS ON THE REGISTRANT'S COMMON EQUITY AND
RELATED STOCKHOLDER MATTERS

Our common stock is quoted on the OTCQB, under the symbol "PACV."

Quarter Ended
 
High
Bid
($)
 
Low
Bid
($)
     
March 31, 2017 1.10 0.86
December 31, 2016 1.44 1.42
September 30, 2016 0.60 0.60
June 30, 2016 1.00 1.00
March 31, 2016 0.98 0.98
December 31, 2015 0.75 0.75
September 30, 2015 0.70 0.70
June 30, 2015 0.51 0.51
March 31, 2015 0.30 0.30
December 31, 2014 0.55 0.21
September 30, 2014 1.25 0.35
June 30, 2014 0.85 0.51
March 31, 2014 1.00 0.30
December 31, 2013 0.30 0.30
September 30, 2013 0.75 0.30
June 30, 2013 0.75 0.30
March 31, 2013 0.50 0.30

Our common stock is traded sporadically and has a very limited volume so the prices reflected above may not be indicative of actual prices if volume were to increase. All prices listed herein reflect inter-dealer prices, without retail mark-up, mark-down or commissions and may not represent actual transactions with retail customers.

Any purchasers of our securities should be aware that our stock may be subject to the penny stock restrictions.

Section 15(g) of the Exchange Act

Section 15(g) of the Exchange Act will cover our shares and Rules 15g-1 through 15g-6 promulgated thereunder. They impose additional sales practice requirements on broker-dealers who sell our securities to persons other than established customers and accredited investors (generally institutions with assets in excess of $5,000,000 or individuals with net worth in excess of $1,000,000 or annual income exceeding $200,000 or $300,000 jointly with their spouses).

Rule 15g-1 exempts a number of specific transactions from the scope of the penny stock rules (but is not applicable to us).

Rule 15g-2 declares unlawful broker-dealer transactions in penny stocks unless the broker-dealer has first provided to the customer a standardized disclosure document.

Rule 15g-3 provides that it is unlawful for a broker-dealer to engage in a penny stock transaction unless the broker-dealer first discloses and subsequently confirms to the customer current quotation prices or similar market information concerning the penny stock in question.

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Rule 15g-4 prohibits broker-dealers from completing penny stock transactions for a customer unless the broker-dealer first discloses to the customer the amount of compensation or other remuneration received as a result of the penny stock transaction.

Rule 15g-5 requires that a broker-dealer executing a penny stock transaction, other than one exempt under Rule 15g-1, disclose to its customer, at the time of or before the transaction, information about the sales persons compensation.

Rule 15g-6 requires broker-dealers selling penny stocks to provide their customers with monthly account statements.

Rule 3a51-1 of the Exchange Act establishes the definition of a "penny stock," for purposes relevant to us, as any equity security that has a minimum bid price of less than $4.00 per share or with an exercise price of less than $4.00 per share, subject to a limited number of exceptions. It is likely that our shares will be considered to be penny stocks for the immediately foreseeable future. For any transaction involving a penny stock, unless exempt, the penny stock rules require that a broker or dealer approve a person's account for transactions in penny stocks and the broker or dealer receive from the investor a written agreement to the transaction setting forth the identity and quantity of the penny stock to be purchased.

To approve a person's account for transactions in penny stocks, the broker or dealer must obtain financial information and investment experience and objectives of the person and make a reasonable determination that the transactions in penny stocks are suitable for that person and that that person has sufficient knowledge and experience in financial matters to be capable of evaluating the risks of transactions in penny stocks.
The broker or dealer must also deliver, before any transaction in a penny stock, a disclosure schedule prepared by the SEC relating to the penny stock market, which, in highlight form, sets forth:

·the basis on which the broker or dealer made the suitability determination, andTable of Contents

·that the broker or dealer received a signed, written agreement from the investor before the transaction

Disclosure also has to be made about the risks of investing in penny stock in both public offerings

On May 1, 2018, Royalty Foods Partners, LLC – a Florida Limited Liability Corporation and in secondary trading and commissions payable to both the broker-dealer and the registered representative, current quotations for the securities and the rights and remedies available to an investor in cases of fraud in penny stock transactions. Additionally, monthly statements have to be sent disclosing recent price information for the penny stock held in the account and information on the limited market in penny stocks.


Many brokers have decided not to trade penny stocks because of the requirements of the penny stock rules and, as a result, the number of broker-dealers willing to act as market makers in such securities is limited. If we remain subject to the penny stock rules for any significant period, which is likely, it could have an adverse effect on the market, if any, for our securities. If our securities are subject to the penny stock rules, investors will find it difficult to dispose of our securities.

Limitations Imposed by Regulation M

Under applicable rules and regulations under the Exchange Act, any person engaged in the distribution of the shares may not simultaneously engage in market making activities with respect to our common stock for a period of two business days before the commencement of such distribution.

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DIVIDEND POLICY

PACV has never paid dividends on its common stock and does not anticipate that it will pay dividends in the foreseeable future.  Any future credit facilities might contain restrictions on our ability to declare and pay dividends on our common stock. We plan to retain all earnings, if any, for the foreseeable future for use in the operation of our business and to fund the pursuit of future growth. Future dividends, if any, will depend on, among other things, our results of operations, capital requirements and on such other factors as our board of directors, in its discretion, may consider relevant.

VOTING RIGHTS

Common Stock

Each holder of common stock is entitled to one vote for each share of common stock held on all matters submitted to a vote of stockholders. Cumulative voting for the election of directors is not provided for in our articles of incorporation, as amended, which means that the holders of a plurality of the voting shares voted can elect all of the directors then standing for election.

Preferred Stock
We are authorized to issue 10,000,000 shares of "blank check" preferred stock, par value $0.001 per share, in one or more series, subject to any limitations prescribed by law, without further vote or action by the stockholders. Each such series of preferred stock shall have such number of shares, designations, preferences, voting powers, qualifications, and special or relative rights or privileges as shall be determined by the Company's board of directors, which may include, among others, dividend rights, voting rights, liquidation preferences, conversion rights and preemptive rights.

Series E Preferred Stock
Series E Preferred Stock was authorized October 2006 for up to 1,000,000 shares. Under the rights, preferences and privileges of the Series E Preferred Stock, the holders of the preferred stock receive a 10 to 1 voting preference over common stock. Accordingly, for every share of Series E Preferred Stock held, the holder received the voting rights equal to 10 shares of common stock.

MARKET FOR OUR SHARES AND SECURITIES

Because the trading of our securities is on the over-the-counter markets, OTC markets, you may find it difficult to dispose of, or to obtain accurate quotations as to the price of, our securities.

OTCQB Considerations

OTCQB securities are not listed and traded on the floor of an organized national or regional stock exchange. Instead, On April 5, 2010, Pink OTC created a marketplace called the OTCQB, in an effort to assist investors in Pink Sheet traded securities that are Fully Reporting Issuers.  OTCQB securities transactions are conducted through a telephone and computer network connecting dealers in stocks. OTCQB stocks are traditionally smaller companies that do not meet the financial and other listing requirements of a regional or national stock exchange.

The OTCQB is separate and distinct from the NASDAQ stock market. NASDAQ has no business relationship with issuers of securities quoted on the OTCQB.  Because analysts do usually not follow OTCQB stocks, there may be lower trading volume than for NASDAQ-listed securities.


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Restricted Common Shares

The Shares being registered do not include additional shares of common stock issuable as a result of changes in market price of the common stock, issuance by us of equity securities below a certain price or other anti-dilutive adjustments or variables not covered by Rule 416. All Shares that may be issued will be restricted securities as that term is defined in Rule 144 under the Securities Act, and will remain restricted unless and until such Shares are sold pursuant to this Prospectus, or otherwise are sold in compliance with Rule 144.
In general, under Rule 144, a holder of restricted common shares who is an affiliate at the time of the sale or any time during the three months preceding the sale can resell shares, subject to the restrictions described below.  If we have been a public reporting company under the Exchange Act for at least 90 days immediately before the sale, then at least six months must have elapsed since the shares were acquired from us or one of our affiliates, and we must remain current in our filings for an additional period of six months; in all other cases, at least one year must have elapsed since the shares were acquired from us or one of our affiliates.

The number of shares sold by such person within any three-month period cannot exceed the greater of:

·1% of the total number of our common shares then outstanding; or

·The average weekly trading volume of our common shares during the four calendar weeks preceding the date on which notice on Form 144 with respect to the sale is filed with the SEC (or, if Form 144 is not required to be filed, the four calendar weeks preceding the date the selling broker receives the sell order) This condition is not currently available to the Company because its securities do not trade on a recognized exchange.

Conditions relating to the manner of sale, notice requirements (filing of Form 144 with the SEC) and the availability of public information about us must also be satisfied.

Many of the presently outstanding shares of our common stock are "restricted securities" as defined under Rule 144 promulgated under the Securities Act and may only be sold pursuant to an effective registration statement or an exemption from registration, if available. The SEC has adopted final rules amending Rule 144, which have become effective on February 15, 2008. Pursuant to the new Rule 144, one year must elapse from the time a "shell company," as defined in Rule 405 of the Securities Act and Rule 12b-2 of the Exchange Act, ceases to be a "shell company" and files a Form 8-K addressing Item 5.06 with such information as may be required in a Form 10 Registration Statement with the SEC, before a restricted shareholder can resell their holdings in reliance on Rule 144. Form 10 information is equivalent to information that a company would be required to file if it were registering a class of securities on Form 10 under the Exchange Act. Under the amended Rule 144, restricted or unrestricted securities, that were initially issued by a reporting or non-reporting shell company or a company that was at any time previously a reporting or non-reporting shell company, can only be resold in reliance on Rule 144 if the following conditions are met:

·the issuer of the securities that was formerly a reporting or non-reporting shell company has ceased to be a shell company;

·the issuer of the securities is subject to the reporting requirements of Section 13 or 15(d) of the Exchange Act;

·the issuer of the securities has filed all reports and material required to be filed under Section 13 or 15(d) of the Exchange Act, as applicable, during the preceding twelve months (or shorter period that the Issuer was required to file such reports and materials), other than Form 8-K reports; and

·at least one year has elapsed from the time the issuer filed the current Form 10 type information with the SEC reflecting its status as an entity that is not a shell company.

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Currently, we may be classified as a "shell company" under Rule 405 of the Securities Act Rule 12b-2 of the Exchange Act. As such, all restricted securities presently held by our stockholders may not be resold in reliance on Rule 144 until: (1) we file a Form 8-K addressing Item 5.06 with such information as may be required in a Form 10 Registration Statement with the SEC when we cease to be a " shell company;" (2) we have filed all reports as required by Section 13 and 15(d) of the Securities Act for twelve consecutive months; and (3) one year has elapsed from the time we file the Form 8-K with the SEC reflecting our status as an entity that is not a shell company.


AVAILABLE INFORMATION
The public may read and copy any materials we file with the SEC, including our annual reports, quarterly reports, current reports, proxy statements, information statements and other information, at the SEC's Public Reference Room at 100 F Street, NE, Washington, DC 20549, on official business days during the hours of 10 a.m. to 3 p.m. The public may obtain information on the operation of the Public Reference Room by calling the SEC at 1-800-SEC-0330. The SEC maintains an Internet site that contains reports, proxy and information statements, and other information regarding issuers that file electronically with the SEC at http://www.sec.gov.



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MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

The following discussion summarizes the significant factors affecting the operating results, financial condition and liquidity and cash flowssubsidiary of Pacific Ventures Group, Inc. for– completed an asset acquisition of San Diego Farmers Outlet, Inc. (SDFO), a California Corporation. San Diego Farmers Outlet was started in over thirty-five years ago to provide primarily restaurants customers in southern California’s three largest counties with quality food and produce and does business under the fiscal years endedname of Farmers Outlet and San Diego Farmers Outlet.

On December 31, 20168, 2019, Seaport Group Enterprises LLC—a California Limited Liability Corporation and 2015. The discussion and analysis that follows should be read together with the financial statementsa subsidiary of Pacific Ventures Group, Inc.—complete an asset acquisition of Seaport Meat Company, a California Corporation. Seaport Meat Company was started in over thirty years ago and is a USDA inspected fresh meat processing company. Seaport Meat Company delivers to all of Southern California as well as Arizona, customers include US Foods, SYSCO, and large restaurant chains.

Principles of Consolidation

The consolidated financial statements include the accounts of the Company, Snöbar Holdings and its subsidiaries, in which Snöbar Holdings has a controlling voting interest and entities consolidated under the variable interest entities (“VIE”) provisions of ASC 810, “Consolidation” (“ASC 810”). Inter-company balances and transactions have been eliminated upon consolidation.

The Company applies the provisions of ASC 810 which provides a framework for identifying VIEs and determining when a company should include the assets, liabilities, non-controlling interests and results of activities of a VIE in its consolidated financial statements.

In general, a VIE is a corporation, partnership, limited-liability corporation, trust, or any other legal structure used to conduct activities or hold assets that either (1) has an insufficient amount of equity to carry out its principal activities without additional subordinated financial support, (2) has a group of equity owners that is unable to make significant decisions about its activities, (3) has a group of equity owners that does not have the obligation to absorb losses or the right to receive returns generated by its operations or (4) the voting rights of some investors are not proportional to their obligations to absorb the expected losses of the entity, their rights to receive the expected residual returns of the entity, or both and substantially all of the entity’s activities (for example, providing financing or buying assets) either involve or are conducted on behalf of an investor that has disproportionately fewer voting rights.

ASC 810 requires a VIE to be consolidated by the party with an ownership, contractual or other financial interest in the VIE (a variable interest holder) that has both of the following characteristics: a) the power to direct the activities of a VIE that most significantly impact the VIE’s economic performance and b) the obligation to absorb losses of the VIE that could potentially be significant to the VIE, or the right to receive benefits from the VIE that could potentially be significant to the VIE.

A variable interest holder that consolidates the VIE is called the primary beneficiary. If the primary beneficiary of a variable interest entity (VIE) and the notes toVIE are under common control, the primary beneficiary shall initially measure the assets, liabilities, and non-controlling interests of the VIE at amounts at which they are carried in the accounts of the reporting entity that controls the VIE (or would be carried if the reporting entity issued financial statements included elsewhere in this Prospectus. Except for historical information, the matters discussed in this Management's Discussion and Analysis of Financial Condition and Results of Operations are forward looking statements that involve risks and uncertainties and are based upon judgments concerning various factors that are beyond our control. When used, the words "believe," "plan," "intend," "anticipate," "target," "estimate," "expect" and the like, and/or future tense or conditional constructions ("will," "may," "could," "should," etc.), or similar expressions, identify certain of these forward-looking statements. These forward-looking statements are subject to risks and uncertainties, including those under "Risk Factors" in this Form S-1, that could cause actual results or events to differ materially from those expressed or implied by the forward-looking statements. The Company's actual results and the timing of events could differ materially from those anticipated in these forward-looking statements as a result of several factors. The Company does not undertake any obligation to update forward-looking statements to reflect events or circumstances occurring after the date of this report.

Our Management's Discussion and Analysis of Financial Condition and Results of Operations section discusses our financial statements, which have been prepared in accordanceconformity with generally accepted account principlesaccounting principles). ASC 810 also requires disclosures about VIEs in which the United Statesvariable interest holder is not required to consolidate but in which it has a significant variable interest.

F-8

2.SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

Principles of America. Consolidation

The consolidated financial statements include the Company, Snöbar Holdings, San Diego Farmers Outlet, Seaport Meat Company, MGD, IPIC and the Trust, which was established to hold IPIC, which in turn holds liquor licenses. All inter-company accounts have been eliminated during consolidation. See the discussion in Note 1 above for variable interest entity treatment of the Trust and IPIC.

Use of Estimates

The preparation of these financial statements in conformity with generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities, at the date of the financial statements and the reported amountsamount of revenues and expenses during the reporting period. On an on-going basis, management evaluates its estimates and judgments, including those related to revenue recognition, accrued expenses, financing operations, and contingencies and litigation. Management bases its estimates and judgments on historical experience and on various other factors that are believed to be reasonable under the circumstances, the results of which form the basis for making judgments about the carrying value of assets and liabilities that are not readily apparent from other sources. Actual results maycould differ from these estimates under different assumptions or conditions. those estimates.

Revenue Recognition

The most significant accounting estimates inherentCompany recognizes revenue in accordance with the preparation of our financial statements include estimatesFinancial Accounting Standards Board (“FASB”) Accounting Standards Codification (“ASC”) 606, Revenue from Contracts with Customers, which requires that five basic steps be followed to recognize revenue: (1) a legally enforceable contract that meets criteria standards as to the appropriate carrying valuecomposition and substance is identified; (2) performance obligations relating to provision of certain assets and liabilities which are not readily apparent from other sources. In addition, these accounting policies are described at relevant sections in this discussion and analysis and in the notesgoods or services to the financial statements included in this Registration Statement on Form S-1.


The following discussion highlights our resultscustomer are identified; (3) the transaction price, with consideration given to any variable, noncash, or other relevant consideration, is determined; (4) the transaction price is allocated to the performance obligations; and (5) revenue is recognized when control of operationsgoods or services is transferred to the customer with consideration given, whether that control happens over time or not. Determination of criteria (3) and the principal factors that have affected our financial condition as well as our liquidity and capital resources for the periods described, and provides information that Management believes is relevant for an assessment and understanding of the statements of financial condition and results of operations presented herein. The following discussion and analysis(4) are based on our audited Financial Report, which we have prepared in accordance with United States generally accepted accounting principles. You should read this discussionmanagement’s judgments regarding the fixed nature of the selling prices of the products and analysis together with such financial statementsservices delivered and the related notes thereto.

Basiscollectability of Presentation

those amounts. The audited financial statementsadoption of ASC 606 did not result in a change to the accounting for our fiscal years ended December 31, 2016 and 2015 include a summary of our significant accounting policies and should be read in conjunction with the discussion below. In the opinion of management, all material adjustments necessary to present fairly the results of operations for such periods have been included in these audited financial statements. All such adjustments are of a normal recurring nature.

OVERVIEW

We acquired PACV through a reverse merger with a predecessor company incorporated under the lawsany of the State of Delaware on October 3, 1986, under the name AOA Corporation, which was incorporated under the laws of the State of Delaware on October 3, 1986, under the name AOA Corporation who changed its name to American Eagle Group, Inc. on November 12, 1991.  On October 22, 2012, we changed the name of the predecessor company to Pacific Ventures Group, Inc.

Our current corporate structure resulted from a reverse merger with SnöBar.  We own 100% of SnöBar and its subsidiaries and our organizational structure is established to handle the unique requirements of various state liqueur license laws.
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Our current corporate structure resulted from a reverse merger with SnöBar Holdings, Inc. ("SnöBar"), which was formed in Delaware on January 7, 2013. The reverse merger was effected September 25, 2015 through a share exchange agreement with the shareholders of SnöBar, pursuant to which we acquired 100% of the issued and outstanding shares of SnöBar's Class A and Class B common stock in exchange for 22,500,000 of our restricted Shares, while simultaneously issuing 2,500,000 shares of our restricted common Shares to certain other persons as discussed in MD&A section of this Prospectus. We own 100% of SnöBar and its subsidiaries and our organizational structure was established to manage and comply with the unique requirements of various state liquor license laws.

As the result of the preceding transactions, we became the holding company for SnöBar and its affiliates and subsidiaries comprising SnöBar Trust ("Trust"), a California trust formed on June 1, 2013 whose trustee is a family member of our CEO. The Trust owns all of the shares of the stock of International Production Impex Corporation ("IPIC"), a California corporation formed on August 2, 2001 and MAS Global Distributors, Inc. ("MGD") a California corporation. Given the Trust owns all of the shares of stock of IPIC, all income, expense, gains and losses of IPIC flow up to and through to the Trust and Snöbar is the sole beneficiary.

Following the reverse-merger, Pacific Ventures through these subsidiaries consisting of SnöBar, IPIC and MGD, offers solutions within the food, beverage, alcohol and hospitality industries. The Company is the trustor and beneficiary of SnöBar Trust. SnöBar Trust holds International Production Impex Corporation (IPIC). IPIC holds the rights of the liquor licenses to sell alcohol-infused ice cream and ice-pops products and trade names SnöBar. IPIC is a food and alcohol beverage distribution company that is engaged in marketing products, such as SnöBar alcohol infused ice pops, and SnöBar alcohol infused ice cream and sorbet.

SnöBar Product

Currently, we believe SnöBar alcohol infused ice cream and alcohol infused ice pops are one of the only products of its kind in the U.S.  SnöBar ice pops are frozen alcohol beverage bars, similar to popsicles on a stick, but made with liquor, such as tequila and vodka. SnöBar ice pops have been offered in three flavors: Margarita, Cosmopolitan and Mojito. SnöBar ice creams are ice cream and sorbets that are distilled spirit cocktails containing approximately 15% liqueurs and liquors.  We have a proprietary formula, sales methodology and manufacturing technique to mass produce alcohol-infused ice cream and ice pops leveraging production facilities, warehousing, distribution, and merchandising methods currently used for ice cream.

Our proprietary formulation and manufacturing method stabilize the alcohol molecules from interacting with ice crystals and milk proteins making it possible to mass-produce a solid alcohol-infused ice cream that has a flavoring system comprised of between 15% to 20% distilled spirits.

The original invention of these frozen alcohol desserts follows the same recipes used by fine bars and restaurants.  What makes liquor ice cream and ice pops different is that the product is solid just like regular ice cream, not semi-soft or in a milk shake consistency like one would find at bars and restaurants. These Products are ready-to-eat solid or can be blended into a cocktail.   While SnöBar Products look like ice cream and frozen ice pops, the Bureau of Alcohol, Tobacco, Firearms and Explosives ("ATF") and Food and Drug Administration ("FDA") have classified SnöBar ice cream and SnöBar ice pops as distilled spirits due to the alcohol content.

Our formulation positions our two products to take advantage of a unique market opportunity in the estimated $26 billion a year frozen dessert market and the estimated over $400 billion a year alcohol beverage market.  We believe the market for frozen alcohol desserts includes all adults over the age of 21, excluding those who have dietary, medical, or social/religious concerns. A five ounce serving represents a significant consumer value when compared to the cost of a traditional alcoholic beverage. Additionally, the concept of a frozen alcohol dessert product is, we believe, perceived by female consumers in our focus group studies as being "innovative" and "fun".

Female consumers have generally been high consumers of the dessert market (The Huffington Post Feb 11, 2013).  Male consumers have been greater consumers of alcohol (ncbi.nlm.nih.gov).  We believe the primary target market for our two SnöBar Products is adult women between 21 to 45. An alcohol-infused ice cream drink, we believe, combines the best of both worlds for the female consumer. This presents an opportunity for a new innovative product that specifically addresses both females and males.
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We believe that the alcohol and distilled spirits market, and ice cream markets have consistently exhibited year-over-year growth, and are projected to continue this positive trend.  We also believe that the alcohol beverage and dessert industries are extremely innovative and continuously add new and original products.  IPIC has determined that capturing even a small portion of these markets would surpass the initial production capabilities of SnöBar Products and provide a platform for growth nationally and internationally. The offering of SnöBar alcohol-infused ice cream and ice pop products worldwide seeks to take advantage of the success of the worldwide alcohol beverage market and the thriving frozen desserts market.

In 2012, SnöBar brand was introduced in Arizona. We believe SnöBar brand was well received with off premises and on premises accounts and placed in restaurants, hospitality properties and retail establishments, including Total Wine and the Bevmo Chains.

In 2013, SnöBar brand was launched in Las Vegas, Nevada and Florida.

In Las Vegas, our Product was marketed in several casinos and hotel resorts including the Bellagio Hotel, Golden Nugget, Rio, Wynn, Encore, TAO, Caesars Palace, Hilton, The M Resort and MGM.  In Las Vegas our focus was to place SnöBar brand within all various venues of a hotel property for application in catering and banquets, room service, retail outlets, nightclubs and bars.  SnöBar was also placed in all the LEE'S Liquor chain stores in Las Vegas and in Albertsons supermarket and Walgreen pharmacy/markets. SnöBar brand was adapted by several on premises accounts who created proprietary specialty cocktails using SnöBar as the main ingredient.  For example, The M Resort fashioned "The Ultimate Root Beer Float" for customers ordering a cocktail pool side.

During the calendar year 2015, our Product was sold throughout Florida in Miami, Tampa, Orlando, Jacksonville and the Florida panhandle. In the south Florida area, SnöBar Products were offered by hotels and resorts, including the Ritz Carlton Hotel, Fontainebleau Hotel, Hilton Hotel, Waldorf Astoria Hotel and The Breakers Resort and was test marketed by the big-box retailer Wal-Mart.

Walmart, the largest retailer in the world, approved SnöBar brand for a three month test marketing in certain Florida Walmart locations. The first Walmart store sold out of more than ten cases of SnöBar Product within the first two weeks prompting an eighty-five case reorder. After a three month trial period, Walmart approved the expansion of SnöBar products into its other Florida locations.

In 2014, we began marketing and selling SnöBar brand in California. We established over 100 accounts within the first ninety days following beginning our selling effort.  Our focus in California has been to continue marketing and creating brand awareness through the retail and on premise accounts. Immediately after launching the brand in Southern California, our company entered in to an agreement with a Nestlé USA distributor, Jeff & Tony's.  The distributor stored our inventory and distributed the Product to all current and new accounts. SnöBar was placed within the Gelson supermarket stores.

In 2015, we targeted South Carolina for expansion of the Product.  We entered into a licensing arrangement with a local distributor and granted the distributor exclusive rights to distribute SnöBar products in South Carolina for a minimum of two years with an aggregate of $500,000 worth of SnöBar products.  The brand was sold by retailers and in resorts, stadiums and other professional arenas.

While we believed we were achieving success in marketing our product, we did not have sufficient working capital to fulfill demand and to adequately market our product. Therefore, we were compelled to stop our Product sales until we identified new and substantial sources of investment.  During this time, we restructured our approach to distribution and scaled back the operating expenditures.

To be more efficient with our sales and customer service, we incorporated a customer relationship management (CRM) system to more efficiently process orders and address customer service needs.  This CRM is able to keep track of sales within the placed accounts and provide critical account data back to our company.

We believe that with a confidential/proprietary formula and exclusive manufacturing process, coupled with a focused launch and national distribution network, our Product strives to be the first to market in this unique segment and capitalize on a special product.
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STRATEGY

PACV has two operating strategic goals for the next five years:

1) Boost SnöBar products distribution;

2) Acquire or invest in complimentary food, beverages and distribution businesses

1.Boosting SnöBar Products Distribution

The general marketing strategy is for SnöBar products to be sold to or sold in high-end restaurants, resorts, cruise lines and hotels worldwide.  Additionally, various celebrity branding and product endorsements are currently being explored.  Initially, the focus will be on establishing major accounts in four core markets consisting of Southern California, Phoenix, Las Vegas and Miami. The larger vision is to sell products in grocery stores such as Kroger, Wal-Mart and others, and thereafter to begin a national marketing program to all U.S. retailers. It is essentially a top down marketing plan where products are placed with the largest retailer then trickle down to the smallest seller in each market area. Furthermore, by being quoted as Pacific Ventures Group, Inc. on the OTC Markets QB Tier we intend to raise more capital from the markets to realize also the future stages of our growth path and expansion of distribution.

2.Acquire or invest in complimentary food, beverages and distribution businesses

Our second strategic goal calls for acquiring and investing in complimentary food, beverages and distribution businesses. With the current management team in place we plan to focus our business operations on synergetic acquisition of businesses within the alcohol food and beverage category across the United States. The potential acquisitions will also be synergetic to our current brand SnöBar. We intend to acquire and manage small-to-middle market businesses, properties and assets within the alcohol food and beverage industry.  We will also seek to acquire up and coming complimentary food beverages distribution businesses that have a major growth potential. We expect to improve and grow the acquired businesses over the long term through not only organic growth but by identifying and implementing efficiencies,  By acquiring multiple acquisitions within similar industries there will be synergistic growth for all acquisitions. We have currently identified several complimentary food beverages distribution businesses that met our acquisition criteria.

Mergers and Acquisitions

On June 2, 2017, Pacific Ventures Group, Inc. (the "Company"), completed its acquisition of (the "Acquisition") of Fresh and Healthy Markets LLC (the "business") from undisclosed and unrelated third-party seller (the "Seller"), under its reported Purchase and Sale Agreement (the "Purchase Agreement") by and among the Seller and the Company, dated as of June 2, 2017. The aggregate consideration for the Acquisition was 500,000 shares of the Company's common stock.  The shares issued are under a Four (4) year lock up/ leak out agreement.

GOING CONCERN

The accompanying consolidated financial statements have been prepared assuming we will continue as a going concern. As discussed in this Current Report and in the notes to the Pacific Ventures consolidated financial statements, we have incurred operating losses, and at December 31, 2016, we have a working capital deficiency of approximately $944,645. These factors raise substantial doubt about our ability to continue as a going concern. Additionally, our independent registered public accounting firm included an explanatory paragraph in their report for the years ended December 31, 2016 and 2015 regarding concerns about our ability to continue as a going concern.

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Our ability to continue as a going concern is dependent upon our generating operating cash flow and raising capital sufficient to fund operations. We have discussed our strategy and plans relating to these matters elsewhere in this Current Report although the consolidated financial statements included herein do not include any adjustments that might result from the outcome of these uncertainties. Our business strategy may not be successful in funding ongoing operations and accelerating our domestic and international expansion, and if we cannot continue as a going concern, our stockholders may lose their entire investment in us.

TWELVE MONTH PLAN OF OPERATION

We will need $500,000 to sustain our operations for the next twelve (12) months.

We plan to increase salesin-scope revenue from the sale of SnöBar products to meet our operating needs.
Although we have been able to extend the maturity dates as well as repayment terms of a substantial amount of such debt, there is no assurance that we will be able to further extend such repayments or maturity dates to avoid a default,streams; as such, further extension depends on the consent of the holders of such debt.  If we are unable to make such payments and repayments and unable to extend and delay required payments or maturities of such debt, the holders of such debt will have the right to take legal action seeking enforcement of the debt. If any legal action is taken against us, we would face the risk of having to deplete our limited cash resources to defend against such suit or face the entry of a default judgment. In either event, such action would have grave impact on our operations.  Our ability to continue operations will be dependent upon the successful completion of additional long-term or permanent equity financing, the support of creditors and shareholders, and, ultimately, the achievement of profitable operations. There can be no assurances that we will be successful, which would in turn significantly affect our ability to be successful in our new business plan. If not, we will likely be required to reduce operations or liquidate assets. We will continue to evaluate our projected expenditures relative to our available cash and to seek additional means of financing to satisfy our working capital and other cash requirements.


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We intend to implement the following tasks within the next twelve months:

1.Month 1-2: Phase 1 (1-2 months in duration; $200,000 to $1 million in estimated costs).

a.Sign purchase agreement with the sellers of the beverage distribution businesses identified.
b.Acquire at least one or all of the three beverage distribution businesses.

2.Month 2-4 Phase 2 (1-2 months in duration; cost control, process improvements, admin. & mgmt.).

a.Integrate acquired business into the Company's model – consolidate the operations of the beverage distribution businesses including integration of their accounting and finance systems, synchronization of their inventory systems, and harmonization of their human resources functions.
b.Sell additional $5 million of offering and use the proceeds for further acquisitions.
c.Complete and file 10Q and other required filings for the quarter.

3.Month 4-6:  Phase 3 (1-2 months in duration; $5 million in estimated costs).

a.Identify and acquire beverage distribution businesses or other complementary/similar businesses or assets in the target market.

4.Month 6-12: Phase 4 (1-6 months duration; use acquired businesses' free cash flow for more acquisitions).

a.Find and acquire beverage distribution businesses with high gross margin, run their businesses more efficiently, giving employees a conducive and friendly workplace and add value to investors and shareholders by identifying and reducing excesses and also identifying and executing growth strategies.
b.Acquire companies at or below their book-value or undervalued beverage distribution businesses, restructure the businesses, and sell the businesses for profit or hold them for cash flow.

5.Month 12 and ongoing.

a.Leverage the experience of our management to synchronize improvement at acquired companies.

6.Operating expenses during the twelve months would be as follows:

a.For the six months through December 31, 2017, we anticipate to incur general and other operating expenses of $241,268.
b.For the six months through June 30, 2018 we anticipate to incur additional general and other operating expenses of $282,336.

Our assumptions on above projected activities are based on the following factors: (1) after the effectiveness of our S-1 filing, we are able to raise $1.5 million to execute our business plan; (2) close escrow on the purchase of the beverage distribution businesses within 60 days of raising the first $1 million; and (3) identify core strengths of businesses and improve (add) on those without disrupting established systems. Although these assumptions are based on our reasonable view of our market, there is no guarantee that our planned acquisitions and operations will be achieved.

The above time-line estimates are predicated upon the Company obtaining the necessary financing either through equity or debt. If we are not able to obtain the necessary levels of financing as determined by the above stages, we will likely not be able to meet or achieve any of our time-line objectives according to the schedule set forth above.

Assuming we are able to sell all 3,000,000 of this Offering and used to proceed to acquire complementary beverage distribution businesses we have identified within three months following the commencement of this Offering; and we were also able to identify and acquire other businesses with similar cost, revenue, cash flow as the complementary beverage distribution businesses within six months of the commencement of this Offering.  The narrative below shows the forecasted financial and operating performancecumulative effect of our acquisition of the businesses based on above assumption.

adjustment was recorded.

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We currently have no sources of financing and no commitments for financing that would enable us to acquire the beverage distribution businesses. We will seek to obtain the necessary financing by contacting potential funding sources known to the professional and business contacts of our president. There are no assurances that we will obtain sufficient financing or resources to these beverage distribution businesses. We do not have any cash or other resources to commence the use of outside consultants to help us with fundraising.

If we do not receive funding or financing, including that from this Offering, our business we believe could be maintained with extremely limited operations for at least 12 months because our president will continue providing his services without compensation (accrued or otherwise) and rely on short term loans from his friends and family members. However, failure to obtain financing under this Offering or as from any other sources would severely impair our ability to implement our plans and likely negatively impact our operations. We do not currently have a formal agreement in place with our president covering this period; however, our president's current plan is to provide substantially all of our administrative and planning work as well as basic target acquisition identification and due diligence work on his own without cash compensation while he seeks other sources of funding. We do not have any plans to accrue any compensation for these services and our president, who is management of the Company, agrees with that action while we seek other sources of financing. We do not have any formal plans or agreements in place to continue receiving short term financing from our president, her friends or family members. To date this financing has been as needed for working capital purposes.

Financial Operations Overview and Analysis of the Year Ended December 31, 2016 and 2015

The following discussion of our financial condition and results of operations should be read in conjunction with our audited financial statements for the year ended December 31, 2016 and 2015, together with notes thereto, which are included in this Registration Statement on Form S-1.


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PACIFIC VENTURES GROUP, INC. 
Condensed Consolidated Statements of Operations 
  
       
    For the Year Ended, 
    December 31, 
  2016  2015 
Sales, net of discounts $4,763  $255,213 
Cost of Goods Sold  (2,020)  (113,118)
Gross Profit  2,742   142,096 
Operating Expenses        
Selling, general and administrative  357,977   172,237 
Depreciation expense  3,993   3,993 
Salaries and wages  11,875   16,666 
Operating Expenses/(Loss)  373,846   192,896 
Loss from Operations  (371,103)  (50,800)
Other Non-Operating Income and Expenses        
Interest expense  (28,409)  (80,619)
Extraordinary Items  (87,577)  66,867 
Net Income/(Loss) before Income Taxes  (487,089)  (64,552)
Provision for income taxes  -   - 
Net Income/(Loss) $(487,089) $(64,552)
Revenues

Revenue net of discounts in 2016 were $4,763, declining by about $250,451 compared to 2015 amount of $255,213 due to decreased sales. Cost of goods sold for 2016 were  $2,020, decreasing by about $111,097 compared to 2015 amount of $113,118, due to a decrease in sale, a decrease in the cost of raw materials and a decrease in the production of inventory in 2016. As a result, gross profits for 2015 were $2,742, decreasing by about $139,353 compared 2015 amount of $142,096.  We generate our revenues from the domestic and international sales of SnöBar ice creams and ice pops of IPIC, which is owned by the Trust, of which SnöBar Holdings is the 100% beneficiary.  Sales revenues are generally recognized when an agreement exists and price is determinable, the products are shipped to the customers or services are rendered, net of discounts, returns and allowance and collectability is reasonably assured.  Our ability to generate product revenues in the future will depend almost entirely on our ability to successfully grow our current business and also acquire complementary beverage distribution businesses we have identified or other similar businesses.

Cost of Revenues
Cost of Revenue for 2016 were  $2,020, decreasing by about $111,097 compared to 2015 amount of $113,118, due to a decrease in sale, a decrease in the cost of raw materials and a decrease in the production of inventory in 2016.

Unearned Revenue

Certain amounts are received pursuant to agreements or contracts and may only be used in the conduct of specified transactions or the related services are yet to be performed. These amounts are recorded as unearned or deferred revenue and are recognized as revenue in the year/period the related expenses are incurred, or services are performed. As at 12/31/2016,of December 31, 2019, and December 31, 2018, the Company had $0 in deferred revenue.

Leases

ASC 842, Leases, was required to be adopted for all financial years beginning after December 15, 2018 and requires long term leases (longer than 12 month) to be capitalized with a corresponding liability for the term of the lease and expensed over that term. Currently the Company has $15,0422 long-term leases SDFO & Seaport .

Shipping and Handling Costs

The Company’s shipping costs are all recorded as operating expenses for all periods presented.

Disputed Liabilities

The Company is involved in deferred revenuea variety of disputes, claims, and proceedings concerning its business operations and certain liabilities. We determine whether an estimated loss from a contingency should be accrued by assessing whether a loss is deemed probable and can be reasonably estimated. We assess our potential liability by analyzing our litigation and regulatory matters using available information. We develop our views on estimated losses in consultation with outside counsel handling our defense in these matters, which involves an analysis of potential results, assuming a combination of litigation and settlement strategies. Should developments in any of these matters cause a change in our determination as to an unfavorable outcome and result in the need to recognize a material accrual, or should any of these matters result in a final adverse judgment or be settled for significant amounts, they could have a material adverse effect on our results of prepayment by twooperations, cash flows and financial position in the period or periods in which such change in determination, judgment or settlement occurs. As of its customers.  This is comparable toDecember 31, 2019, the Company year-end deferred revenuehas $0 in disputed liabilities on its balance sheet.

F-9

Cash Equivalents

The Company considers highly liquid instruments with original maturity of three months or less to be cash equivalents. As of December 31, 2019, the Company had a cash balance of $90,042 as$315,957 in cash and cash equivalents, compared to $118,579 at 12/31/2015.

December 31, 2018.

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Research

Accounts receivable are stated at net realizable value of $1,290,637. This value includes an appropriate allowance for estimated uncollectible accounts. The allowance is calculated based upon the level of past due accounts and Development Expense


Researchthe relationship with and development expenses consist primarilyfinancial status of IPIC's expenses in developingour customers. As of December 31, 2019, the alcohol infused ice creams and ice pops. We expense substantially allCompany wrote off $323 of IPIC's research and development costs as they are incurred.  We did not recognize any research and development expensebad debt expense. The Company write off $3,820 during the year ended December 31, 2016 and 2015.

General and Administrative Expense
General and administrative expenses for 2016 were $357,977, increasing by about $185,740 compared to the same period in 2015 in the amount of $172,237, which was an increase primarily due to an increase in travel expenses, rent, marketing, taxes and insurance.  Our selling, general and administrative expenses consist primarily of salaries for our executives as well as our finance, legal, human resources, and other administrative employees. In addition, general and administrative expenses include outside consulting, legal and accounting services, facilities, costs of conducting market research, attending and/or participating in industry conferences and seminars, business development activities, other general business activities and other supporting overhead costs.  We expect that general and administrative expense will increase in the future as we add to our personnel and expand our infrastructure to support the requirements of being a public company.

Operating Expenses

Total operating expenses for 2016 were $373,846, increasing by about $180,950 compared to 2015 amount of $192,896, primarily due to an increase in general and administrative expenses, marketing and advertising, and professional fees.

Other Non-Operating Income and Expenses

Net non-operating income/loss for the year ended December 31, 2016 were $(87,577) a change of about $(154,444) compared to the same period in 2015 amount of $66,867.

Net Loss

Net loss for 2016 was $(487,089), increasing by about $(422,536) compared to the net loss of 2015 amount of $(64,552).

Liquidity and Capital Resources Year Ended December 31, 
  2016  2015 
       
Net cash provided by operating activities $(534,708) $(682,851)
Net cash provided by Investing activities  0.00   233,289 
Net cash provided by financing activities $559,482  $452,361 
         

As of December 31, 2016, we had cash on hand of $ 25,284 and a working capital deficit of approximately $944,645. We have incurred operating losses, and as at December 31, 2016 and 2015, we have accumulated deficit of $5,357,734 and $4,870,645 respectively.  These factors raise substantial doubt about our ability to continue as a going concern. Additionally, our independent registered public accounting firm included an explanatory paragraph in their report for the years ended December 31, 2016 and 2015 regarding concerns about our ability to continue as a going concern.

Our principal sources of liquidity have been cash generated by issuing new shares in SnöBar Holdings and cash generated from operations.
2018.

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To be able to achieve our strategic goals, we must expand our business and financing activities. Expanding market awareness of SnöBar products and our international distribution relationships, together with further improvement of SnöBar products will require future capital and liquidity expansion. Since 2013, our shareholders have contributed a significant amount of capital making it possible for us to develop and market our SnöBar Product. To continue to develop our product offerings and expand our services and to realize an international coverage a significant capital increase has been and will continue to be required. We have drafted an investment plan and concluded we should enter in the process of raising additional capital from current shareholders and new investors.

We plan to continue raising capital to meet our liquidity needs. However, we may be unable to raise sufficient additional capital when we need it or to raise capital on favorable terms. If we are unable to obtain adequate funds on reasonable terms, we may be required to significantly curtail or discontinue operations or obtain funds by entering into financing agreements on unattractive terms.

We do not currently have any contractual restrictions on our ability to incur debt and, accordingly we could incur significant amounts of indebtedness to finance operations. Any such indebtedness could contain covenants which would restrict our operations.

Cash provided by operating activities
Net cash used in operating activities for the year ended December 31, 2016 was $(534,708), an improvement of about $148,143 compared to the same period in 2015 amount of $(682,851).

Net losses for the year was $487,089 and our accumulated deficit was $5,357,734 as at  December 31, 2016 was primarily attributed to Selling, general and administrative expenses of  $357,977, marketing and advertising of $62,505, and professional fees of $54,251.
Cash used in investing activities
Net cash used in investing activities was $0 for the year ended December 31, 2016.  Net cash used in investing activities was $0 for the year ended December 31, 2015 was $233,289.
Cash provided by financing activities
Net cash provided by financing activities was $559,782 and $452,361 for the year ended December 31, 2016 and 2015 respectively.  These were primarily results of the proceeds from the sale of stock and the conversion of debt by debtors into common stock of the Company.

Business Environment

Our beverage business plan depends on acquisitions of other complementary beverage distribution businesses.  Our plan would likely be materially affected by conditions in the beverage markets and economic conditions generally in the United States, Western Europe and to some extent elsewhere around the world. Generally, business conditions characterized by low inflation, low or declining interest rates and strong equity markets would provide a positive climate for us to generate attractive profits and returns on investments. If we are successful in raising capital through this Offering, we could also benefit from periods of market volatility and disruption which would allow us to use our liquid capital and our experience in the alcohol and beverage industry to make investments at attractive prices and terms, and thus, benefit from different stages of the economic cycle.


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Market Considerations

Our ability to grow our revenues and income in our beverage distribution business depends on our ability to attract new capital and investors and our ability to successfully invest our capital. We intend to maintain a long-term focus for most of our investments. This approach will significantly affect our revenue, net income and cash flow as a result of the timing of new investments and realizations of profits. This approach may also result in significant and unpredictable variances in these items from quarter to quarter.

Our ability to continue as a going concern is dependent upon our ability to raise additional capital and to ultimately achieve sustainable revenues and profitable operations. As of December 31, 2016, we had cash on hand of $ 25,284 and a working capital deficit of approximately $944,645. We have incurred operating losses, and as at December 31, 2016, we have accumulated deficit of $5,357,734. This is insufficient to complete our business plan and as a consequence, we will need to seek additional funds primarily through the issuance of debt or equity securities for cash to operate our business. No assurance can be given that any future financing will be available or, if available, that it will be on terms that are satisfactory to us. Even if we are able to obtain additional financing, it may contain undue restrictions on our operations, in the case of debt financing or cause substantial dilution for our stock holders, in case or equity financing.

Cash, total current assets, total assets, total current liabilities and total liabilities as of December 31, 2016 as compared to December 31, 2015, were as follows:

 Year ended December 31, 
Balance Sheet Data: 2016  2015 
Current assets $27,767  $3,730 
Total assets  59,605   39,561 
         
Current liabilities  570,800   767,507 
Total liabilities  1,646,590   1,427,661 
Shareholders' equity $(1,586,984) $(1,388,100)

As of December 31, 2016, we had cash on hand of $ 25,284 and a working capital deficit of approximately $944,645. We have incurred operating losses, and as at December 31, 2016, we have accumulated deficit of $5,357,734.  As of December 31, 2016, we had total current liabilities of $570,800 and total liabilities were $1,646,590.  Additionally, our independent registered public accounting firm included an explanatory paragraph in their report for the years ended December 31, 2016 and 2015 regarding concerns about our ability to continue as a going concern.


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The following table summarizes our historical consolidated statements:

PACIFIC VENTURES GROUP, INC. 
Condensed Consolidated Balance Sheets 
    December 31,  December 31, 
  2016  2015 
ASSETS      
Current Assets:      
Cash and cash equivalents $25,284  $210 
Accounts receivable  983   - 
Inventory, net  -   2,020 
Deposits  1,500   1,500 
Total Current Assets $27,767  $3,730 
Fixed Assets        
Fixed assets, net $31,838  $35,831 
Total Fixed Assets  31,838   35,831 
TOTAL ASSETS $59,605  $39,561 
         
LIABILITIES AND STOCKHOLDERS' EQUITY        
Bank overdraft $-  $- 
Accounts payable  177,475   206,383 
Accrued expenses  241,692   189,433 
Deferred revenue  15,042   90,042 
Current portion, notes payable  26,510   28,510 
Current portion, notes payable - related party  110,081   253,140 
Current portion, leases payable  -   - 
Total Current Liabilities  570,800   767,507 
         
Long-Term Liabilities:        
Notes payable - related party  404,636   527,333 
Notes payable  671,154   132,821 
Total Long-Term Liabilities  1,075,790   660,154 
Total Liabilities $1,646,590  $1,427,661 
         
STOCKHOLDERS' EQUITY (DEFICIT)        
Preferred stock, $.001 par value, 10,000,000 shares authorized,        
  none issued and outstanding $-  $- 
Class A common stock, $.001 par value, 100,000,000 shares        
  authorized, 27,297,364 and 25,799,031 issued and outstanding,        
  Respectively  27,297   25,799 
Class B common stock, $.001 par value, 10,000,000 shares        
  authorized, 1,000,000 issued and outstanding, respectively  1,000   1,000 
Additional paid in capital  3,742,452   3,455,745 
Accumulated deficit  (5,357,734)  (4,870,645)
Total Stockholders' Equity (Deficit)  (1,586,984)  (1,388,100)
Total Liabilities and Stockholders' Equity (Deficit) $59,605  $39,561 
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Critical Accounting Policies

In December 2001, the SEC requested that all registrants discuss their most "critical accounting policies" in management's discussion and analysis of financial condition and results of operations. The SEC has defined a company's critical accounting policies as the ones that are most important to the portrayal of the company's financial condition and results of operations, and which require the company to make its most difficult and subjective judgments, often as a result of the need to make estimates of matters that are inherently uncertain.  

The following discussion relates to critical accounting policies for our company and our management consulting business. The preparation of our financial statements in conformity with U. S. GAAP will require us to adopt accounting policies and make estimates and judgments that affect the amounts reported in the financial statements and accompanying notes. Actual results could differ from these estimates under different assumptions and judgments and uncertainties, and potentially could result in materially different results under different conditions. Our critical accounting policies are discussed below. These policies are generally consistent with the accounting policies followed by our management consulting business. Our board of directors will review these critical accounting policies.

Use of Estimates

The preparation of financial statements in conformity with U. S. GAAP accounting principles, which requires management to make estimates and assumptions that affect certain reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of expenses during the reporting period. On an ongoing basis, we have identified the critical accounting policies and judgments addressed which are described in Note 1 to our consolidated financial statements.  Although we believe that our estimates, assumptions and judgments are reasonable, they are based upon information presently available.  Management evaluates its estimates and judgment, including those related to revenue recognition, accrued expenses, financing operations and contingencies and litigation. Management bases its estimates and judgment on historical experience and on various other factors that are believed to be reasonable under the circumstances, the results of which form the basis for making judgments about the carrying value of assets and liabilities that are not readily apparent from other sources. Actual results could differ from those estimates under different assumptions or conditions. The following represents a summary of our critical accounting policies.
Inventories

Inventories are stated at the lower of cost or market.market value. Cost ishas been determined principally on a first-in-first-out average cost basis. Inventories consist primarilyusing the first-in, first-out method. Inventory quantities on-hand are regularly reviewed, and where necessary, reserves for excess and unusable inventories are recorded. Inventory consists of parts for both resalefinished goods and conversion of products.


Intangibleincludes ice cream, popsicles and Long-Lived Assets

In accordance with ASC 350-30 (formerly SFAS No. 144, Accounting for the Impairment or Disposal of Long-Lived Assets), we evaluate long-lived assets for impairment whenever events or changes in circumstances indicate that their net book value may not be recoverable. When such factors and circumstances exist, we compare the projected undiscounted future cash flows associated with the related packaging materials. As of December 31, 2019, the Company had total inventory assets of $830,504 consisting of $53,207 of San Diego Farmers Outlet, Inc.’s inventory assets of fresh produce and food products and $777,297 of Seaport Meat Company’s inventory assets of fresh and frozen proteins and seafood and all other restaurants supply items. As of December 31, 2018, the Company has $160,858 in inventories.

Income Taxes

Deferred taxes are provided on an asset or groupand liability method whereby deferred tax assets are recognized for deductible temporary differences and operating loss carry forwards and deferred tax liabilities are recognized for taxable temporary differences. Temporary differences are the difference between the reported amounts of assets overand liabilities and their estimated useful lives against their respective carrying amount. Impairment, if any, is based on the excess of the carrying amount over the fair value, based on market valuetax basis. Deferred tax assets are reduced by a valuation allowance when, available, or discounted expected cash flows, of those assets and is recorded in the period in which the determination is made. There can be no assurance, however, that market conditions will not change or demand for our products sold by companies we acquire will continue. Eitheropinion of these could result in future impairment of long-lived assets.


Revenue Recognition

Revenue is recognized to the extent thatmanagement, it is probablemore likely than not that the economic benefits will flow to the Company and the revenue can be reliably measured. Revenue is measured at the fair value of the consideration received net of discounts, rebates, and sales taxessome portion or duty. The Company follows the guidance of ASC 605 for revenue recognition. The Company will recognize revenues when it is realized or realizable and earned less estimated future doubtful accounts. The Company considers revenue realized or realizable and earned when all of the following criteriadeferred tax assets will not be realized. Deferred tax assets and liabilities are met: (i) persuasive evidenceadjusted for the effects of an arrangement exists, (ii) the product has been shipped or the services have been rendered to the customer, (iii) the sales price is fixed or determinable,changes in tax laws and (iv) collectability is reasonably assured.
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Business Combinations

The acquisition in the future of controlling interest in other businesses will be accounted for under the purchase method of accounting as provided under U. S. GAAP (we have not entered into any letters of intent nor have we currently identified any specific businesses to acquire). The amounts assigned to the identifiable assets acquired and the liabilities assumed in connection with each acquisition will be basedrates on their respective estimated fair values as of the date of acquisitions withenactment.

Net Income/(Loss) Per Common Share

Income/(loss) per share of common stock is calculated by dividing the remainder, if any, to be recordednet income/(loss) by the weighted average number of shares of common stock outstanding during the period. The Company has no potentially dilutive securities. Accordingly, basic and dilutive income/(loss) per common share are the same.

Property and Equipment

Property and equipment are carried at cost less accumulated depreciation and includes expenditures that substantially increase the useful lives of existing property and equipment. Maintenance, repairs, and minor renovations are expensed as goodwill. The fair values will be determined by our management team, taking into consideration information supplied by our operating partners,incurred. Upon sale or retirement of property and equipment, the management ofcost and related accumulated depreciation are eliminated from the acquired entitiesrespective accounts and other relevant information. The determination of fair values requires significant judgment by our management team, which may consult with outside consultants on future acquisitions to assistthe resulting gain or loss is included in the process. This judgment could result in either higher or lower value being assigned to amortizable or depreciable assets, which could result in either higher or lower amortization orresults of operations. The Company provides for depreciation expense.


Goodwillof property and Intangible Assets

Significant intangible assets that will be acquired in connection with the future acquisition by us of businesses will likely include customer relationships, trade names, trademarks and goodwill.

Trade names and trademarks acquired in the contemplated acquisition are amortized over their respective lives or, in some cases, may be considered indefinite life intangibles which are not amortizable pursuant to U. S. GAAP. Goodwill represents the excess purchase price over fair value of net assets acquired and liabilities assumed in a business combination. Goodwill is not subject to amortization. The intangibles acquired in the contemplated transaction that will be subject to amortization are customer relationships and will be amortizedequipment using the straight-line method over the estimated useful lives or the term of the intangible assets,lease, as appropriate. The estimated useful lives are as follows: vehicles, five years; office furniture and equipment, three to fifteen years; equipment, three years.

F-10

Identifiable Intangible Assets

As of December 31, 2019, the Company’s Identifiable Intangible Assets are as follows:

Intangible Assets

Identifiable Intangible Assets

Trade Name (San Diego Farmers Outlet) $193,000

Trade Name (Seaport Meat) $449,000

Wholesale Customer Relationships (San Diego Farmers Outlet) $226,100

Wholesale Customer Relationships (Seaport Meat) $2,321,271

Total Identifiable Intangible Assets $3,189,371

Goodwill

Assembled Workforce $21,000

Unidentified Intangible Value $470,000

Total Goodwill $491,000

Total Intangible Assets $3,680,371

Management does not believe that there is an impairment as of 2019.

Fair Value of Financial Instruments

The carrying amounts of the Company’s financial instruments, which we will determine basedinclude cash, accounts receivable, accounts payable, and accrued expenses are representative of their fair values due to the short-term maturity of these instruments.

Concentration of Credit Risk

Financial instruments that potentially subject the Company to concentration of credit risk consist primarily of cash and accounts receivable. The Company maintains cash balances at financial institutions within the United States which are insured by the Federal Deposit Insurance Corporation (“FDIC”) up to limits of approximately $250,000. The Company has not experienced any losses with regard to its bank accounts and believes it is not exposed to any risk of loss on its cash bank accounts.

Critical Accounting Policies

The Company considers revenue recognition and the considerationvaluation of several factors including historical customer turnover rates. Intangible assets are required to be assessedaccounts receivable, allowance for impairment annually, or more often in certain circumstances, in accordance with ASC 350 Intangible Goodwilldoubtful accounts, and Other Assets.


The goodwill impairment test is a two-step process, which willinventory and reserves as its significant accounting policies. Some of these policies require management to make judgments in determining whatestimates and assumptions to use in the calculation. The first step of the process consists of estimating the fair value of each of our businesses based on a discounted cash flow model using revenue and profit forecasts and comparing those estimated fair values with the carrying values, which include the allocated goodwill. If the estimated fair value is less than the carrying value, a second step is performed to compute the amount of the impairment by determining an "implied fair value" of goodwill. The determination of a business' "implied fair value" of goodwill requires the allocation of the estimated fair value of the business to the assets and liabilities of the businesses. Any unallocated fair value represents the "implied fair value" of goodwill, which will then be compared to its corresponding carrying value and an impairment loss will be recognized in the amount equal to the difference. The "implied fair value" of our businesses will be determined by our management team and will generally be based upon future cash flow projections for the business, discounted to present value. In conducting future goodwill impairment tests, we will use outside valuation consultants when our management team considers it appropriate to do so.

The impairment tests for trade names and trademarks require the determination of the fair value of such assets. The impairment test for customer relationships also must be evaluated based upon the impact of any significant changes in our company's customer base, relationships and turnover rates. If the fair value of a trade name, trademark, or customer relationships is less than its carrying value, an impairment loss will be recognized in an amount equal to the difference.

We cannot predict the occurrence of certain future events that might adverselymay affect the reported value of goodwill and/or the other intangible assets. Such events include, but are not limited to strategic decisions made in response to economic and competitive conditions, the impact of the economic environment on our customer base and material adverse effects in relationships with significant customers

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Research and Development Expenses

All research and development costs are expensed as incurred and include costs of employees and consultants who conduct research and development on our behalf.

Derivative Financial instruments

We evaluate all of our financial instruments to determine if such instruments are derivatives or contain features that qualify as embedded derivatives. For derivative financial instruments that are accounted for as liabilities, the derivative instrument is initially recorded at its fair value and is re-valued at each reporting date, with changes in fair value reportedamounts in the condensed consolidated statement of operations. For stock-based derivativeCompany’s financial instruments, we use a Monte Carlo pricing model to value the derivatives instruments at inception and on subsequent valuation dates. The classification of derivative instruments, including whether such instruments should be recorded as liabilities or as equity, is evaluated at the end of each reporting period. Derivative instrument liabilities are classified in the balance e sheet as current or non-current based on whether or not net-cash settlement of the derivative instrument could be required within 12 months of the balance sheet date.
Valuation of Marketable Trading and Investment Securities Owned

The fair value of our marketable trading and investment securities owned is determined based on quoted market prices. Securities traded on a national exchange are stated at the last reported sales price on the day of valuation; other securities traded in the over-the-counter market and listed securities for which no sale was reported on that date are stated at the last quoted bid price.  Marketable Securities include exchange traded equities, debts, and derivative instruments.

Share-Based Compensation

We use the fair value recognition provision of ASC 718, "Stock Compensation," which requires us to expense the cost of employee services received in exchange for an award of equity instruments based on the grant date fair value of such instruments. We use the Black-Scholes option pricing model to calculate the fair value of any equity instruments on the grant date.

We also use the provisions of ASC 505-50, "Equity Based Payments to Non-Employees," to account for stock-based compensation awards issued to non-employees for services. Such awards for services are recorded at either the fair value of the services rendered or the instruments issued in exchange for such services, whichever is more readily determinable, using the measurement date guidelines enumerated in ASC 505-50.

One of our fundamental philosophies since inception has been to align our interests, and those of our senior managers and other professionals, with the interests of the investors in our company.  We intend to make equity awards to all of our employees at the time of this Offering and to use appropriate equity-based compensation to motivate and retain our professionals in the future.

Recently Issuedstatements.

Recent Accounting Pronouncements


In February 2010, the FASB issued Accounting Standards Update ("ASU") No. 2010-09, Amendments to Certain Recognition and Disclosure Requirements ("ASU 2010-09"), which is included in the FASB Accounting Standards Codification (the "ASC") Topic 855 Subsequent Events.  ASU 2010-09 clarifies that an SEC filer is required to evaluate subsequent events through the date that the financial statements are issued.  ASU 2010-09 is effective upon the issuance of the final update and did not have a significant impact on the financial statements.

In June 2009, the FASB issued guidance now codifiedestablished the Accounting Standards Codification (“Codification” or “ASC”) as ASC 105, Generally Accepted Accounting Principles as the single source of authoritative accounting principles recognized by the FASB to be applied by nongovernmental entities in the preparation of financial statements in conformityaccordance with U.S.generally accepted accounting principles in the United States (“GAAP”). Rules and interpretive releases of the Securities and Exchange Commission (the “SEC”) issued under authority of federal securities laws are also sources of GAAP aside from those issued by the SEC.  ASC 105 doesfor SEC registrants. Existing GAAP was not change current U.S. GAAP, but is intended to simplify user access to all authoritative U.S. GAAP by providing all authoritative literature related tobe changed as a particular topic in one place.  The adoptionresult of ASC 105the Codification, and accordingly the change did not have a material impact on our financial statements, but did eliminate all referencesstatements. The ASC does change the way the guidance is organized and presented.

In May 2014, the FASB issued ASU No. 2014-09, Revenue from Contracts with Customers (Topic 606). The core principle of this amendment is that an entity should recognize revenue to pre-codification standards.depict the transfer of promised goods or services to customers in an amount that reflects the consideration to which the entity expects to be entitled in exchange for those goods and services. This standard is effective for fiscal years and interim reporting periods beginning after December 15, 2016. In August 2015, the FASB issued ASU 2015-14, Revenue from Contracts with Customers (Topic 606): Deferral of the Effective Date. The amendments in this update deferred the effective date for implementation of ASU 2014-09 by one year and is now effective for annual reporting periods beginning after December 15, 2017.

F-11
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In April 2015, FASB issued Accounting Standards Update ("ASU"(“ASU”) No. 2015-03, "Interest“Interest – Imputation of Interest (Subtopic 835-30): Simplifying the Presentation of Debt Issuance Costs"Costs”, to simplify presentation of debt issuance costs by requiring that debt issuance costs related to a recognized debt liability be presented in the balance sheet as a direct deduction from the carrying amount of that debt liability, consistent with debt discounts. The ASU does not affect the recognition and measurement guidance for debt issuance costs. For public companies, the ASU is effective for financial statements issued for fiscal years beginning after December 15, 2015, and interim periods within those fiscal years. Early application is permitted. We are currently reviewing the provisions of this ASU to determine if there will be any impact on our results of operations, cash flows or financial condition.


In April 2015, FASB issued ASU No. 2015-04, "Compensation“Compensation – Retirement Benefits (Topic 715): Practical Expedient for the Measurement Date of an Employer'sEmployer’s Defined Benefit Obligation and Plan Assets"Assets”, which permits the entity to measure defined benefit plan assets and obligations using the month-end that is closest to the entity'sentity’s fiscal year-end and apply that practical expedient consistently from year to year. The ASU is effective for public business entities for financial statements issued for fiscal years beginning after December 15, 2015, and interim periods within those fiscal years. Early application is permitted. We are currently reviewing the provisions of this ASU to determine if there will be any impact on our results of operations, cash flows or financial condition.

In April 2015, FASB issued ASU No. 2015-05, "Intangibles“Intangibles – Goodwill and Other – Internal-Use Software (Subtopic 350-40): Customer'sCustomer’s Accounting for Fees Paid in a Cloud Computing Arrangement"Arrangement”, which provides guidance to customers about whether a cloud computing arrangement includes a software license. If such includes a software license, then the customer should account for the software license element of the arrangement consistent with the acquisition of other software licenses. If the arrangement does not include a software license, the customer should account for it as a service contract. For public business entities, the ASU is effective for annual periods, including interim periods within those annual periods, beginning after December 15, 2015. Early application is permitted. We are currently reviewing the provisions of this ASU to determine if there will be any impact on our results of operations, cash flows or financial condition.


In April 2015, FASB issued ASU No. 2015-06, "Earnings“Earnings Per Share (Topic 260): Effects on Historical Earnings per Unit of Master Limited Partnership Dropdown Transactions"Transactions”, which specifies that, for purposes of calculating historical earnings per unit under the two-class method, the earnings (losses) of a transferred business before the date of a drop down transaction should be allocated entirely to the general partner. In that circumstance, the previously reported earnings per unit of the limited partners (which is typically the earnings per unit measure presented in the financial statements) would not change as a result of the dropdown transaction. Qualitative disclosures about how the rights to the earnings (losses) differ before and after the dropdown transaction occurs for purposes of computing earnings per unit under the two-class method also are required. The ASU is effective for fiscal years beginning after December 15, 2015, and interim periods within those fiscal years. Earlier application is permitted. We are currently reviewing the provisions of this ASU to determine if there will be any impact on our results of operations, cash flows or financial condition.

In June 2014, FASB issued ASU No. 2014-10, "Development“Development Stage Entities (Topic 915): Elimination of Certain Financial Reporting Requirements, Including an Amendment to Variable Interest Entities Guidance in Topic 810, Consolidation"Consolidation”. The update removes all incremental financial reporting requirements from U. S. GAAP for development stage entities, including the removal of Topic 915 from the FASB Accounting Standards Codification. In addition, the update adds an example disclosure in Risks and Uncertainties (Topic 275) to illustrate one way that an entity that has not begun planned principal operations could provide information about the risks and uncertainties related to the company'scompany’s current activities. Furthermore, the update removes an exception provided to development stage entities in Consolidations (Topic 810) for determining whether an entity is a variable interest entity-which may change the consolidation analysis, consolidation decision, and disclosure requirements for a company that has an interest in a company in the development stage. The update is effective for the annual reporting periods beginning after December 15, 2014, including interim periods therein. Early application is permitted with the first annual reporting period or interim period for which the entity'sentity’s financial statements have not yet been issued (Public business entities) or made available for issuance (other entities). Our company adopted this pronouncement for year ended December 31, 2014.pronouncement.

F-12

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In June 2014, FASB issued ASU No. 2014-12, "Compensation“Compensation – Stock Compensation (Topic 718); Accounting for Share-Based Payments When the Terms of an Award Provide That a Performance Target Could Be Achieved after the Requisite Service Period"Period”. The amendments in this ASU apply to all reporting entities that grant their employees share-based payments in which the terms of the award provide that a performance target that affects vesting could be achieved after the requisite service period. The amendments require that a performance target that affects vesting and that could be achieved after the requisite service period be treated as a performance condition. A reporting entity should apply existing guidance in Topic 718 as it relates to awards with performance conditions that affect vesting to account for such awards. For all entities, the amendments in this ASU are effective for annual periods and interim periods within those annual periods beginning after December 15, 2015. Earlier adoption is permitted. Entities may apply the amendments in this ASU either (a) prospectively to all awards granted or modified after the effective date or (b) retrospectively to all awards with performance targets that are outstanding as of the beginning of the earliest annual period presented in the financial statements and to all new or modified awards thereafter. If retrospective transition is adopted, the cumulative effect of applying this Update as of the beginning of the earliest annual period presented in the financial statements should be recognized as an adjustment to the opening retained earnings balance at that date. Additionally, if retrospective transition is adopted, an entity may use hindsight in measuring and recognizing the compensation cost. This updated guidance is not expected to have a material impact on our results of operations, cash flows or financial condition.  We are currently reviewing the provisions of this ASU to determine if there will be any impact on our results of operations, cash flows or financial condition.


In August 2014, the FASB issued ASU 2014-15 on "Presentation“Presentation of Financial Statements Going Concern (Subtopic 205-40) – Disclosure of Uncertainties about an Entity'sEntity’s Ability to Continue as a Going Concern"Concern”. Currently, there is no guidance in U.S. GAAP about management'smanagement’s responsibility to evaluate whether there is substantial doubt about an entity'sentity’s ability to continue as a going concern or to provide related footnote disclosures. The amendments in this Update provide that guidance. In doing so, the amendments are intended to reduce diversity in the timing and content of footnote disclosures. The amendments require management to assess an entity'sentity’s ability to continue as a going concern by incorporating and expanding upon certain principles that are currently in U.S. auditing standards. Specifically, the amendments (1) provide a definition of the term substantial doubt, (2) require an evaluation every reporting period including interim periods, (3) provide principles for considering the mitigating effect of management'smanagement’s plans, (4) require certain disclosures when substantial doubt is alleviated as a result of consideration of management'smanagement’s plans, (5) require an express statement and other disclosures when substantial doubt is not alleviated, and (6) require an assessment for a period of one year after the date that the financial statements are issued (or available to be issued). We are currently reviewing the provisions of this ASU to determine if there will be any impact on our results of operations, cash flows or financial condition.


All other newly issued accounting pronouncements which are not yet effective have been deemed either immaterial or not applicable.


We reviewed all other recently issued accounting pronouncements and determined these have no current applicability to the Company or their effect on the financial statements would not have been significant.


Seasonality

3.GOING CONCERN

The cyclicalityaccompanying consolidated financial statements have been prepared assuming the Company will continue as a going concern. As shown in the accompanying consolidated financial statements, the Company has incurred a net loss of $2,652,626 for the year ended December 31, 2019 and seasonality in our business could become more pronouncedhas an accumulated deficit of $10,040,367 as of December 31, 2019.

In order to continue as a going concern, the Company will need, among other things, additional capital resources. The Company is significantly dependent upon its ability, and may cause our operating resultswill continue to fluctuate more widely.


Off-Balance Sheet Arrangements

We currentlyattempt, to secure equity and/or additional debt financing. There are no assurances that the Company will be successful and without sufficient financing it would be unlikely for the Company to continue as a going concern.

The audited consolidated financial statements do not haveinclude any off-balance sheet arrangements that have or are reasonably likely to have a current or future effect on our financial condition, changes in financial condition, revenues or expenses, results of operations, liquidity, capital expenditures or capital resources that is material to investors.  In addition, we do not have any financing activities with special purpose entities.



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Property, Plant and Equipment

Property, plant and equipment of our management consulting business and any businesses that we may acquire in the future will be recorded at fair value and property, plant and equipment subsequently purchased by our businesses will be recorded at cost. Depreciation on property, plant and equipment will be computed using the straight-line method over the estimated useful lives of the property, plant and equipment. The useful lives of property, plant and equipment are determined based upon historical experience and the anticipated use of the property, plant and equipment based upon our current plans. Useful lives represent the periods the assets are expected to remain in service assuming normal routine maintenance. We will review the estimated useful lives assigned to property, plant and equipment when experience suggests that they may have changed from our initial assessment. Factors that lead to such a conclusion may include physical observation of asset usage, examination of realized gains and losses on asset disposals and consideration of current market trends such as technological obsolescence or change in market demand.

We will perform impairment reviews of property, plant and equipment when events or circumstances indicate that the value of the assets may be impaired. Indicators include operating or cash flow losses, significant decreases in market value or changes in the long-lived assets' physical condition. When indicators of impairment are present, management will need to determine whether the sum of the undiscounted future cash flows estimated to be generated by the potentially impaired assets is less than the carrying amount of those assets. In this circumstance, the impairment loss will be recognized equal to the amount by which the carrying amount of the assets exceeds their fair value. The estimates of both the undiscounted future cash flows and the fair values of assets require the use of complex models, which are produced based upon numerous assumptions and estimates by management. In certain circumstances, experts may be utilized to assist management in measuring the impairment loss associated with property, plant and equipment.

OUR BUSINESS
OVERVIEW
Financing Strategy

We will not be able to grow our current business or acquire planned assets and businesses without outside financing.  We will finance future acquisitions primarily through additional equity and debt financings. We believe having the ability to finance most, if not all, acquisitions with the general capital resources raised by us, rather than financingadjustments relating to the acquisitionrecoverability and classification of individual businesses, provides us with an advantage in acquiring attractive businesses by minimizing delayrecorded assets, or the amounts of and closing conditionsclassification of liabilities that are often related to acquisition-specific financings. In this respect, we believe that, at some pointmight be necessary in the future, we may needevent the Company cannot continue in existence. These conditions raise substantial doubt about the Company’s ability to pursue additional debt or equity financings, or offer equity in our company or target businesses to the sellers of such target businesses, to fund acquisitions.

Trademarks and Patents

We currently hold two trademarks for SnöBar brand.  Wecontinue as a going concern. These audited consolidated financial statements do not haveinclude any registered trademarks or patents or applications pending; however, we may file for additional trademark protection in the future should our President and CEO deem it necessary.






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Need For Any Government Approval of Principal Products or Services

We are also subject to federal, state and local laws and regulations generally applied to businesses, such as payroll taxes on the state and federal levels. We believeadjustments that we are in conformity with all applicable laws in California and the United States.  In addition, we believe that our business is not subject to material regulation under the laws of the United States or any of the states in which we plan to conduct businesses.

Laws and regulations often differ materially between states and within individual states such laws and regulations are subject to amendment and reinterpretation by the agencies charged with their enforcement. If we become subject to any licensing or regulatory requirements, the failure to comply with any such requirements could lead to a revocation, suspension or loss of licensing status, termination of contracts and legal and administrative enforcement actions. We cannot be sure that a review of our current and proposed operations will not result in a determination that could materially and adversely affect our business, results of operations and financial condition. Moreover, regulatory requirements are subject to changemight arise from time to time and may in the future become more restrictive, thereby making compliance more difficult or expensive or otherwise affecting or restricting our ability to conduct our business as now conducted or proposed to be conducted.

Research and Development

We have spent money for (i) research, development and marketing our online platform during 2015 and 2016 and research and development during the period of 2010 to 2012 for SnöBar flavors and product line. So far no additional funds were spent for R&D in 2017.

Employees

this uncertainty.

4.INVENTORIES

As of AprilDecember 31, 2017, PACV has four (4) executives who manage2019, the business consistingCompany had inventory assets for a total of Shannon Masjedi - President-CEO founder and product inventor with over 20 years$830,504. Inventory of experience in the retail food and beverage industry; CFO Frank Igwealor, has extensive years$160,858 was recorded as of experience in the finance industry with private and public companies. Eddie Masjedi, Executive manager and business development with many years of experience within the manufacturing and distribution arena and Marc Shenkman, is Chairman of the Board with many years of experience within the finance arena.December 31, 2018.

F-13
Legal Proceedings

Except as provided below, there are no legal proceedings that have occurred within the past ten years concerning our directors or officers which involved a criminal conviction, a criminal proceeding, an administrative or civil proceeding limiting one's participation in the securities or banking industries, or a finding of securities or commodities law violations.

Shannon Masjedi, our CEO, filed for Chapter 7 bankruptcy in 2010 that was discharged in August 2011.  Marc Shenkman, filed for Chapter 11 bankruptcy in 2010, which filing was dismissed but not discharged in May 2012.

No other director or officer has filed for or been affiliated with any company that has filed for bankruptcy within the last ten years. We are not aware of any proceedings to which any of our officers or directors, or any associate of any such officer or director, is a party adverse to us or any of our or has a material interest adverse to us or any of our subsidiaries.
Property

Our corporate headquarters are now located at 117 West 9th Street, Suite 316, Los Angeles, California 90015.



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We occupy an aggregate of approximately 655 square feet pursuant to various leases. The leases for Suites 316 are on a month-to-month basis.  We believe that our third party manufacturing facilities are adequate for our needs and that additional suitable space will be available on acceptable terms as required.
Property and equipment are carried at cost less accumulated depreciation and includes expenditures that substantially increase the useful lives of existing property and equipment. Maintenance, repairs, and minor renovations are expensed as incurred. Upon sale or retirement of property and equipment, the cost and related accumulated depreciation are eliminated from the respective accounts and the resulting gain or loss is included in the results of operations. The Company provides for depreciation of property and equipment using the straight-line method over the estimated useful lives or the term of the lease, as appropriate. The estimated useful lives are as follows: vehicles, five years; office furniture and equipment, three to fifteen years; equipment, three years.

5.PROPERTY, PLANT AND EQUIPMENT

Property, plant and equipment at December 31, 20162019 and 2015,December 31, 2018, consisted of:

  
December 31,
2016
  
December 31,
2015
 
Computers $15,985.53  $15,985.53 
Freezers  39,152.82   106,069.29 
Office Furniture  15,686.82   15,686.82 
Rugs  6,000.00   6,000.00 
Software – Accounting  2,901.07   2,901.07 
Telephone System  5,814.00   5,814.00 
Video Camera  1,527.95   1,527.95 
         
Accumulated Depreciation  (55,230.67)  (52,235.92)
         
Net Book Value $31,837.52  $34,832.27 



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DIRECTORS, EXECUTIVE OFFICERS, PROMOTERS AND CONTROL PERSONS

Our directors are elected by

  December 31, 2019  December 31, 2018 
Computers $11,788  $11,788 
Building & Improvement  25,000   25,000 
Forklift 1  3,000   3,000 
Forklift 2  2,871   2,871 
Truck 2004 Hino 1  -   10,000 
Truck 2004 Hino 2  -   10,000 
Truck 2018 Hino 155 5347  30,181   30,181 
Truck 2018 Hino 155 5647  30,181   30,181 
Truck 2018 Hino 155 5680  30,181   30,181 
Truck 2019 Hino 155 3710  24,865     
Truck 2019 Hino 155 7445  34,213     
Machinery & Equipment  913,696     
Office Equipment  62,400     
Vehicles  409,108     
Accumulated Depreciation  (99,815)  (40,408)
         
  $1,477,668  $112,793 

Depreciation and Amortization expense for the stockholders by pluralityyear ended December 31, 2019 was $229,036 compared to $17,626 for the same period of vote at each annual stockholders meetingDecember 31, 2018.

6.ACCRUED EXPENSE

As of December 31, 2019, the Company had accrued expenses of $714,962 compared to $286,598 for the year ended December 31, 2018.

7.INCOME TAX

The Company accounts for income taxes under the asset and each director hold office until his successor has been duly electedliability method, which requires the recognition of deferred tax assets and qualified or until removed from office in accordance with our bylaws. Our officers are appointed by our boardliabilities for the expected future tax consequences of directors and hold office until removed by the board. All officers and directors listed above will remain in office until the next annual meeting of our stockholders, and until their successorsevents that have been duly elected and qualified. There are no agreements with respect to the election of Directors. Our Board of Directors appoints officers annually and each Executive Officer serves at the discretion of our Board of Directors.


The name, age, and position of our present officers and directors is set forth below:
NameAgePosition
Shannon Masjedi45Chief Executive Officer, President, Secretary and Director
Marc Shenkman56Chairman of the Board and Director
Eddie Masjedi46Executive Manager – Business Development
Frank I Igwealor, CPA45Chief Financial Officer

At this time, we do not have any written employment agreement or other formal compensation agreements with our new officers and directors. Compensation arrangements are the subject of ongoing development and we will make appropriate additional disclosures as they are further developed and formalized.

Shannon Masjedi. Ms. Masjedi, as Chief executive Officer, President, Secretary and Director of Pacific Ventures, in accordance with its Bylaws, will be responsible for, among other things, the general supervision of the affairs of Pacific Ventures, have general control of all of its business, be responsible for implementing the its long term plans, and preside when present at all meetings of the stockholders and the Board of Directors.  As Secretary of Pacific Ventures, Ms. Masjedi, will be responsible for, among other things, attending all meeting of the stockholders, the Board, and, as required, committees of the Board and recording all the proceedings of such meetings in books to be kept for that purpose.  Ms. Masjedi has served as a director and chairman of the board of directors, chief executive officer, president, vice president, treasurer, chief financial officer, secretary of SnöBar Holdings since January 2013. From June 1, 2010 to present, Ms. Masjedi worked as a director of operations for International Production Impex Corporation ("IPIC"), where she implemented all current operating platforms including development of SnöBar product line, packaging and research and development and oversaw all day-to-day operations of IPIC as well as managing all the contractors of IPIC.  Ms. Masjedi was in charge of all compliance and regulatory issues for IPIC and obtained all necessary licenses for IPIC to distribute and export products worldwide.  Ms. Masjedi attended Arizona State University where she studied Aeronautical engineering, She also attended flight school and obtained her pilots license.  Ms. Masjedi has had extensive experience with creating the distribution platform for SnöBar product line in the alcohol industry.  Her knowledge in the frozen ice cream category, food, beverage and alcohol category combined make her indispensable to Pacific Ventures Group. Ms. Masjedi has long standing relationships within these industries which allow SnöBar products to be distributed efficiently.  Ms. Masjedi does not hold, and has not previously held, any directorships in any other reporting companies. In 2010, Ms. Masjedi filed for Chapter 7 bankruptcy, which was discharged in August 2011.


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Marc Shenkman. Mr. Shenkman, as a director and chairman of the board of Pacific Ventures, in accordance with its Bylaws, will .preside when present at all meetings of the stockholders and the Board of Directors.  Mr. Shenkman has served as a director of SnöBar Holdings since January 2013. From year 2000 to present, Mr. Shenkman worked as the President of Priority Financial Network.  Priority Financial Network is a mortgage brokerage company that closed over $2 billion in FHA, and "A" through "D" residential and commercial loans over the past several years.  While working at Priority Financial Network, Mr. Shenkman has been producing personal loans in the range of $60 million to $100 million per year and managing over 89 employees and loan officers. Mr. Shenkman graduated from the University of Vermont with a Bachelor of Arts in Economics and a Bachelor of Arts in Political Science. Mr. Shenkman brings knowledge and experience in the banking and financial industries.  His experienceincluded in the financial markets will help Pacific Ventures Group navigate instatements. Under this method, deferred tax assets and liabilities are determined on the public marketplace. Mr. Shenkman does not hold, and has not previously held, any directorships in any other reporting companies. Mr. Shenkman was a member of Raynol LLC which filed for Chapter 11 bankruptcy in May 2010, which bankruptcy was dismissed (not discharged) in May 2012.

Committee of our Board of Directors
Our Shares of common stock are not quoted on an exchange that requires a majority of our Board members be independent.  We are not currently subject to any law, rule or regulation requiring that all or any portion of our Board of Directors include "independent" directors, nor are we required to establish or maintain an Audit Committee or other committee of our Board of Directors.

We have not established any committees, including an Audit Committee, a Compensation Committee or a Nominating Committee, any committee performing a similar function. The functions of those committees are being undertaken by Board of Directors as a whole.  Because we have only three directors, none of whom are independent, we believe that the establishment of these committees would be more form over substance.

We do not have a policy regarding the consideration of any director candidates which may be recommended by our stockholders, including the minimum qualifications for director candidates, nor has our Board of Directors established a process for identifying and evaluating director nominees. We have not adopted a policy regarding the handling of any potential recommendation of director candidates by our stockholders, including the procedures to be followed.  Our Board has not considered or adopted any of these policies as we have never received a recommendation from any stockholder for any candidate to serve on our Board of Directors.  Given our relative size and lack of directors and officers insurance coverage, we do not anticipate that any of our stockholders will make such a recommendation in the near future. While there have been no nominations of additional directors proposed, in the event such a proposal is made, all members of our Board will participate in the consideration of director nominees.  In considering a director nominee, it is likely that our Board will consider the professional and/or educational background of any nominee with a view towards how this person might bring a different viewpoint or experience to our Board.

None of our directors is an "audit committee financial expert" within the meaning of Item 401(e) of Regulation S-K. In general, an "audit committee financial expert" is an individual memberbasis of the audit committee or Boarddifferences between the financial statement and tax bases of Directors who:

·understands generally U.S. GAAP and financial statements,
·is able to assess the general application of such principles in connection with
·accounting for estimates, accruals and reserves,
·has experience preparing, auditing, analyzing or evaluating financial statements comparable to the breadth and complexity to our financial statements,
 ·
understands internal controls over financial reporting, and
· understands audit committee functions.

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Code of Business Conductassets and Ethics

Our company has adopted a Code of Ethics and Business Conduct which is applicable to our future employees and which also includes a Code of Ethics for our chief executive and principal financial officers and any persons performing similar functions. A code of ethics is a written standard designed to deter wrongdoing and to promote:

·
honest and ethical conduct,
·
full, fair, accurate, timely and understandable disclosure in regulatory filings and public statements,
·compliance with applicable laws, rules and regulations,
·
the prompt reporting violation of the code, and
·accountability for adherence to the code.

A copy of our Code of Business Conduct and Ethics has been filed with the SEC as Exhibit 1.3 to our Registration Statement of which this Prospectus is a part.

Board of Directors
Our Chairman, President and CEO hold office until the completion of their term of office or until their successor(s) have been elected.  All officers are appointed annually by the board of directors and, subject to existing employment agreements (of which there are currently none), serve at the discretion of the board.

Currently, our board of directors are comprised of Marc Shenkman and Shannon Masjedi.

Involvementliabilities using enacted tax rates in Certain Legal Proceedings

During the past Five years, no present director, executive officer or person nominated to become a director or an executive officer of us:

(1)had a petition under the federal bankruptcy laws or any state insolvency law filed by or against, or a receiver, fiscal agent or similar officer appointed by a courteffect for the business or property of such person, or any partnershipyear in which he was a general partner at or within two years before the time of such filing, or any corporation or business association of which he was an executive officer at or within ten years before the time of such filing;

(2) was convicted in a criminal proceeding or subjectdifferences are expected to a pending criminal proceeding (excluding traffic violations and other minor offenses);

(3) was subject to any order, judgment or decree, not subsequently reversed, suspended or vacated, of any court of competent jurisdiction, permanently or temporarily enjoining him from or otherwise limiting his involvement in any of the following activities:

i. acting as a futures commission merchant, introducing broker, commodity trading advisor commodity pool operator, floor broker, leverage transaction merchant, any other person regulated by the Commodity Futures Trading Commission, or an associated person of any of the foregoing, or as an investment adviser, underwriter, broker or dealer in securities, or as an affiliated person, director or employee of any investment company, bank, savings and loan association or insurance company, or engaging in or continuing any conduct or practice in connection with such activity;

ii. engaging in any type of business practice; or

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iii. engaging in any activity in connection with the purchase or sale of any security or commodity or in connection with any violation of federal or state securities laws or federal commodities laws; or

(4) was the subject of any order, judgment or decree, not subsequently reversed, suspended or vacated, of an federal or state authority barring, suspending or otherwise limiting for more than 60 days the right of such person to engage in any activity described in paragraph (3) (i), above, or to be associated with persons engaged in any such activity; or

(5) was found by a court of competent jurisdiction (in a civil action), the SEC or the Commodity Futures Trading Commission to have violated a federal or state securities or commodities law, and for which the judgment has not been reversed, suspended or vacated.
PACV COMPENSATION

The following table sets forth certain compensation information for:

reverse.

(i)
PACV's principal executive officer or other individual serving in a similar capacity during fiscal years ended December 31, 2016 and 2015;
F-14
(ii)our two most highly compensated executive officers other than our principal executive officer who were serving as executive officers at December 31, 2016 and 2015 whose compensation exceed $100,000; andTable of Contents

8.(iii)up to two additional individuals for whom disclosure would have been required but for the fact that the individual was not serving as an executive officer at December 31, 2016 and 2015. Compensation information is shown for the fiscal years ended December 31, 2016 and 2015:RELATED PARTY TRANSACTIONS

Name and Principal Position Year  
Salary
($)
  
Bonus
($)
  
Stock
Awards
($) *
  
Option
Awards
($) *
  
All Other
Compensation
($)
  
Total
($)
 
                      
Shannon Masjedi, CEO  2016   -0-   -0-   -0-   -0-   -0-   -0- 
   2015   -0-   -0-   -0-   -0-   -0-   -0- 

SNÖBAR COMPENSATION

The following table sets forth certain compensation information for:


(i)
SnöBar Holdings' principal executive officer or other individual serving in a similar capacity during the fiscal years ended December 31, 2016 and 2015;

(ii)
SnöBar Holdings' two most highly compensated executive officers other than its principal executive officer who were serving as executive officers at December 31, 2016 and 2015 whose compensation exceed $100,000; and

(iii)up to two additional individuals for whom disclosure would have been required but for the fact that the individual was not serving as an executive officer at December 31, 2016 and 2015. Compensation information is shown for the fiscal years ended December 31, 2016 and 2015:


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Name and Principal PositionYear 
Salary
($)
  
Bonus
($)
  
Stock
Awards
($) *
  
Option
Awards
($) *
  
All Other
Compensation
($)
  
Total
($)
 
                    
Shannon Masjedi, President2016 $-0-  -0-   -0-   -0-   -0-  $-0- 
 2015  160,000     -0-    -0-    -0-    -0-    -0- 
                          
Marc Shenkman, Vice President2016  -0-   -0-   -0-   -0-   -0-   -0- 
   2015  -0-   -0-    -0-    -0-    -0-    -0- 

Compensation of Executive Officers

At this time, we do not have any written employment agreement or other formal compensation agreements with our new officers. Compensation arrangements are the subject of ongoing development and we will make appropriate additional disclosures as they are further developed and formalized.

Compensation of Directors

We have not established standard compensation arrangements for our directors and the compensation payable to each individual for their service on our Board is determined from time to time by our Board of Directors based upon the amount of time expended by eachpresents a summary of the directors on our behalf.  None of the new directors has received any compensation specifically for their services as a director.

Grants of Plan-Based Awards Table

None of our named executive officers received any grants of plan-based awards during the period ended December 31, 2016. We have no activity with respectCompany’s promissory notes issued to grants of plan-based awards.

Options Exercised and Stock Vested Table
None of our named executive officers exercised any stock options, and no restricted stock units held by our named executive officers vested during the period ended December 31, 2016. We have no activity with respect to these items.
Outstanding Equity Awards at Fiscal Year-End Table

None of our named executive officers had any outstanding stock or option awardsrelated parties as of December 31, 20162019:

Noteholder Note Amount  Issuance Date Unpaid Amount 
S. Masjedi $150,000  12/10/2010 $75,692 
A. Masjedi  500,000  6/1/2013  264,550 
M. Shenkman  10,000  2/21/2012  10,000 
M. Shenkman  10,000  2/23/2012  10,000 
M. Shenkman  10,000  3/14/2013  6,000 
M. Shenkman (Entrust)  16,000  9/9/2014  16,000 
  $696,000    $382,241 

The following description represent note payable-related party transaction pre-Share Exchange that would be compensatorywere assumed by the Company as a condition to the officer. All stock awards to our officers vested upon award.  Our directors may grant awards as they sees fit to our employees as well as key consultants.


SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT

At December 31, 2016, we had 27,297,364 shares of common stock and 1,000,000 shares of preferred stock issued and outstanding.  The following tables set forth information known to us as of December 31, 2016 relating to the beneficial ownership of shares of our voting securities by:

·each person who is known by us to be the beneficial owner of more than 5% of our outstanding voting stock;

·each director;

·each named executive officer; and

·all named executive officers and directors as a group.

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Unless otherwise indicated, the business address of each person listed is in care of Pacific Ventures Group, Inc., 117 West 9th Street, Suite 316, Los Angeles, California 90015.  The percentages in the table have been calculated on the basis of treating as outstanding for a particular person, all shares of our common stock outstanding on that date and all shares of our common stock issuable to that holder in the event of exercise of outstanding options, warrants, rights or conversion privileges owned by that person at that date which are exercisable within 60 days of that date. Except as otherwise indicated, the persons listed below have sole voting and investment power with respect to all shares of our common stock owned by them, except to the extent that power may be shared with a spouse.

COMMON STOCK

Name and Address of Beneficial Owner
Amount and Nature
of Beneficial Owner(1)
Percent of Class Common
Before Offering(3)
Executive Officers and Directors
  
   
Shannon Masjedi (3)
15,864,63958.12%
Marc Shenkman (4)
650,0002.38%
All officers and directors (2 group)1
16,514,63960.87%
   
5% Shareholder  
ACD Trust (3)
15,864,63958.12%



(1)
Beneficial ownership is determined in accordance with the rules of the SEC and includes voting or investment power with respect to the shares. Except as otherwise indicated, and subject to applicable community property laws, the persons named in the table have sole voting and investment power with respect to all shares of our Common Stock held by them. Applicable percentage ownership is based on 27,297,364 shares of our Common Stock outstanding as of December 31, 2015.
(2)
Consists of 100,000 shares of our Common Stock owned directly by Shannon Masjedi.
(3)
Consists of 15,864,639 shares of our Common Stock owned by ACD Trust ("Trust"). The trustee of the Trust is Shannon Masjedi who holds voting and investment power over the shares of our Common Stock owned by the Trust. Share Exchange:

In addition, Ms. Masjedi owns 1,000,000 shares of Series E Preferred stock with such shares having a 10 to1 voting preference where every one share of preferred stock is equivalent in votes to ten shares of Common Stock. As such, Ms. Masjedi would have 69.35% of the voting control of the issued and outstanding stock when the 10,000,000 shares of voting are added to the existing 27,297,364 shares of issued and outstanding Common Stock, for an aggregate total of 37,297,364 shares of issued and outstanding Common Stock.

(4)Consists of 650,000 shares of our Common Stock owned directly by Mr. Shenkman.


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PREFERRED STOCK

Name and Address of Beneficial Owner
Amount and Nature
of Beneficial Owner(1)
Percent of
Class Preferred
Executive Officers and Directors  
   
Shannon Masjedi (2)
1,000,000100.00%
Marc Shenkman (4)
00.00%
All officers and directors (2 group)1
1,000,000100.00%
   
5% Shareholder  
ACD Trust (3)
0100.00%

(1)
Beneficial ownership is determined in accordance with the rules of the SEC and includes voting or investment power with respect to the shares. Except as otherwise indicated, and subject to applicable community property laws, the persons named in the table have sole voting and investment power with respect to all shares of our preferred stock held by them. Applicable percentage ownership is based on 1,000,000 shares of our Preferred Stock (Series E Preferred Stock) outstanding as of December 31, 2015.
(2)Consists of 1,000,000 shares of our Series E Preferred Stock owned directly by Shannon Masjedi. Series E Preferred Stock have a 10 to1 voting preference where every one share of preferred stock is equivalent in votes to ten shares of Common Stock.

CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS, AND DIRECTOR INDEPENDENCE

The descriptions set forth above under the captions "The Share Exchange and Related Transactions Share Exchange Agreement," "Piggyback Registration Rights," "Leak-Out Agreements" and "Anti-Dilution Agreement" are incorporated herein by reference.

We believe that all purchases from or transactions with affiliated parties were on terms and at prices substantially similar to those available from unaffiliated third parties.

January 2011,MAS Global Distributors, Inc. ("MGD"), MGD, which is now a majority owned subsidiary of SnöBar, bar Holdings, entered into an unsecured promissory note with an officerMrs. Masjedi, who is now the Company’s President, Chief Executive Officer, Interim Chief Financial Officer, director and shareholder of PACV.  majority stockholder. The note had a principal balance of $150,000 with an interest rate of 3% per annumand has a maturity date of December 31, 2018.2022. The balance of the note at December 31, 20162019 was $111,863.

$75,692.

On February of21, 2012,.  MGD Snöbar Holdings entered into an unsecured promissory note with Mr. Shenkman, who is Chairman of the Board of Directors and a shareholder of PACV.  The note had a principal balance of $30,000 with an interest rate of 8% per annum and an initial maturity date of August 1, 2014, as extended to February 1, 2017.  The note's balance is $25,000 as of December 31, 2016 and 2015 respectively.


SnöBar entered into a promissory note agreement with a family member and former officer to purchase all shares and interests in IPIC, including liquor licenses, for a purchase price of $500,000.  The note bears no interest and payments are due in five installments of $100,000 due each year beginning on December 31, 2013 and going through December 31, 2017.  The entire purchase price of $500,000 was expensed in 2013 and the balance on the note was $299,522 and $392,772 as of December 31, 2016 and 2015 respectively.


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March 14, 2013.  SnöBar entered into an unsecured promissory note with a shareholder of PACV.Company. The note had a principal balance of $10,000 with an interest rate of 5% per annum and had an initialis due on demand. The note’s maturity date of March 14, 2014, ashas subsequently been extended to December 14, 2017. 31, 2022. Interest against the note was extinguished in a subsequent extension of the term. The note is current andhad a principal balance of $10,000 as of December 31, 2019.

On February 23, 2012, Snöbar Holdings entered into a promissory note with Mr. Shenkman for $10,000, maturing in one year at an interest of 8%. The note has subsequently been extended to December 31, 2022. Interest under the note was extinguished in a subsequent extension of the term. The note had an outstanding balance of $6,000 and $6,000$10,000 as of December 31, 2016 and 2015 respectively.


2019.

On March 14, 2013,. SnöBarbar Holdings entered into an unsecured promissory note with a shareholderMr. Shenkman, the Company’s Chairman of PACV.the Board of Directors. The note had a principal balance of $87,121$10,000 with an interest rate of 5% per annum and had an initialoriginal maturity date of March 14, 2014, assubsequently extended to February 1, 2017.December 31, 2022 with a lower interest rate of 2%/year. Mr. Shenkman also agreed to make all interest retroactive and deferred. The note is currenthad an outstanding balance of $6,000 as of December 31, 2019.

On June 1, 2013, Snöbar Holdings entered into a promissory note with Azizollah Masjedi, father-in-law to Shannon Masjedi who’s the Company’s President, Chief Executive Officer, Interim Chief Financial Officer, director and majority stockholder, in an amount of $500,000 to purchase all the shares and interests of IPIC. The note matured on June 31, 2017. As of December 31, 2018, the outstanding balance under this note was $264,550, which includes interest and penalty charges.

On September 9, 2014, Snobar Holdings entered into a second unsecured promissory note with Mr. Shenkman, through his affiliate company Entrust Group for a total amount of $6,000 and a third unsecured promissory note for a total amount of $10,000, both at an annual interest rate of 2%. No term was provided for in each note, but Mr. Shenkman has agreed to a maturity date of December 31, 2022 and the entireaccrual of interest rates and deferral to maturity. The notes had an aggregate outstanding balance is still owedof $16,000 as of December 31, 2019.

As of December 31, 2019, the Company had total short-term notes payable of $1,362,605 and outstanding.long-term notes payable of $8,669,129.

F-15

July 22, 20139. NOTES PAYABLE.

The following table presents a summary of the Company’s promissory notes issued to unrelated third parties as of December 31, 2019:

  Note Amount  Issuance Date Balance 
A. Rodriguez $86,821  3/14/13 $86,821 
A. Rodriguez  15,000  7/22/13  15,000 
A. Rodriguez  10,000  2/21/14  10,000 
Henry Mahgerefteh  144,000  2/15/15  144,000 
TRA Capital  106,112  3 loans  106,112 
BNA Inv  223,499  6 loans  223,499 
Brian Berg  30,000  2/1/12  25,000 
Classic Bev  73,473  5/1/17  277,385 
JSJ, Investments  75,000  7/12/17  53,758 
PowerUp  204,000  various  151,000 
PNC, Inc.  2,876,509  12/19/20  2,876,509 
TCA Global fund  2,150,000  5/1/18  2,664,628 
TCA Global fund 2  3,000,000  12/17/19  3,015,780 
  $8,994,414    $9,649,492 

The following description represent unrelated notes payable transactions pre-reverse merger between SnöBarbar and the Company that were assumed by the Company as a condition to the Share Exchange Agreement:

In February 2012, MGD entered into an unsecured promissory note with a certain unrelated party, now a shareholder of PACV. The note's is due on demand, hasthe Company for a principal balance of $15,000 with an$30,000 at in interest rate of 5%8% per annum.


February 24,year and maturity date of August 1, 2014. The note’s maturity date has been extended to December 31, 2020 and the interest rate under the extinguished as part of the extension. The note had an outstanding balance of $25,000 as of December 31, 2019.

On March 14, 2013, SnöBarbar Holdings entered into an unsecured promissory note with a certain unrelated third party, now a shareholder of PACV.the Company. The note had a principal balance of $20,000$86,821 with an interest rate of 8% per annum5% and had a maturity date of 30 days from execution of the note, whichMarch 14, 2014. The note’s maturity date washas subsequently been extended to February 1, 2018.


2020. The entire balance is owed and outstanding as of December 31, 2014,2020.

On July 22, 2013, SnöBarbar Holdings entered into an unsecured promissory note with a certain unrelated third party. The note had a principal balance of $15,000 with an original interest rate of 5%. Maturity date has been extended to December 31, 2018, and interest rate has been reduced to 2%, and lender agreed to make all interest retroactive and deferred. The balance of the note was $15,000 as of December 31, 2019.

The following description represents unrelated note payable transactions post-merger between Snöbar and the Company:

On July 12, 2017, the issued a Convertible Promissory Note to JSJ Investments Inc. for total gross proceeds of $75,000. The company entered into a mutually agreed upon settlement agreement that called out for monthly payments of $3,359.90. All payments are current and the balance on the note as of December 31, 2019 was $53,758. There is no conversion feature to this settlement an only cash payment.

Effective September 30, 2017, the Company entered into amended promissory notes with BNA/TRA an entity owned by a shareholderunrelated third party in an amount of PACV.  The$372,500, one for $172,500, and four others for $50,000 each. All of the notes aggregated $16,000 withhave an interest rate of 2%8% and had a maturity date of August 13, 2017 but have been extended to November 15, 2017 for a fee of $15,000. The notes had a principal outstanding balance of $329,611 as of September 30, 2018, including the $15,000 extension fee.

In late July, August, and September of 2017, the Company entered into a financing arrangement with Power Up Lending pursuant to which the Company borrowed a total principal of $129,000 secured by shares of the Company’s common stock. The notes were subject to a 6 month hold before any stock was issued. The current balance as of December 31, 2019 is $151,000. 

F-16

Over the past year Classic Beverage has periodically issued loans to the Company. The Company has agreed to pay interest 10% per annumyear and arehas agreed on penalty fees if late on payments. The note is due on Dec 31 2019.


December 31, 2016.  An officer PACV advanced $48,579 to IPIC to pay for operating expenses.

demand. The current balance is $277,385, including capitalized interest and penalty fees.

 On May 19, 2014, Snöbar Holdings1, 2018, Pacific Ventures Group entered into a secured convertible promissory note with a principal balance of $500,000.TCA Global Master Fund. The note was secured by interests in cash, accounts

receivable, other receivables, inventory, supplies, other assetstangible and intangible property of Snöbar Holdings including general intangibles and rights of each liquor license owned by SnoBar Trust.Pacific Ventures Group. The note has
aneffective interest rate on the note is 16%. The outstanding balance of 10% and an original maturity datethe notes with TCA Global Fund for San Diego Farmers Outlet is $2,664,628 as of December 31, 2015. The Company was to make interest only payments beginning July 1, 2014.

In January of 2016 the company decided to enter into renegotiation period for the repayment terms of the modification dated January 29, 2015.  2019.

On February 9, 2017 the company settled all principal balances and extended the final payment of the note to March 15, 2020.


In March of 2017 the companyDecember 17, 2019 Pacific Ventures Group entered into a secured promissory note and received funds of 157,500.with TCA Special Situations Credit Strategies ICAV. The note bears an 8%was secured by interests in tangible and intangible property of Pacific Ventures Group. The effective interest per annum andrate is 16%. The outstanding balance of the terms are 6 months.  The note can be repaid in equity or in cash at the companies discretion.

There have been no other related party transactions, or any other transactions or relationships required to be disclosed pursuant to Item 404notes for Seaport Meat is $3,015,780 as of Regulation S-K.

With regard to any future related party transaction, we plan to fully disclose any and all related party transactions, including, but not limited to, the following:

·disclose such transactions in prospectuses where required;
·disclose in any and all filings with the SEC, where required;
·obtain disinterested directors' consent; and
·obtain shareholder consent where required.


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DESCRIPTION OF SECURITIES

Our authorized capital stock consistsDecember 31, 2019.

On February 13, 2017, Pacific Ventures entered settlement with one of 110,000,000 shares,its creditors for $527,333 of which 100,000,000 shares are common stock, par value $0.001 per share, and 10,000,000 shares are preferred stock, par value $0.001 per share.its long-term notes payable. As of December 31, 2016, there were 27,297,364 shares2019, the balance is $200,000 due on April 15, 2020.

As of PACV common stock outstanding.


Common Stock

SubjectDecember 31, 2018, the Company had total short-term notes payable of $976,120 and long-term notes payable of $2,397,623.

As of December 31, 2019, the Company had short-term notes payable of $1,362,605 and long-term notes payable of $8,669,129.

10. STOCKHOLDERS’ EQUITY

Share Exchange

On August 14, 2015, Snöbar Holdings entered into the Share Exchange Agreement with the Company and Snöbar Holdings’ shareholders (the “Snöbar Shareholders”) who held of record (i) at least 99% and up to certain limitations discussed below, holders of our common stock are entitled to one vote for each share on all matters submitted to a stockholder vote.


Cumulative Voting.  Holders of our common stock do not have cumulative voting rights.

Preemptive Rights.  Holders of PACV common stock have no conversion, preemptive or other subscription rights, and there are no redemption provisions for the PACV common stock. The rights100% of the holders of PACV common stock are subject to any rights that may be fixed for holders of preferred stock, whentotal issued and if any preferred stock is authorized and issued. All outstanding shares of common stock are duly authorized, validlyClass A Common Stock and (ii) 100% of the total issued fully paid and non-assessable.

Dividends.  Subject to certain limitations discussed below, holders of common stock are entitled to share in all dividends that the board of directors, in its discretion, declares from legally available funds. In the event of our liquidation, dissolution or winding up, subject to the preferences of anyoutstanding shares of preferred stock which may then be authorizedClass B Common Stock, of Snöbar Holding. In accordance with the terms and outstanding, each outstanding share entitles its holder to participate in all assets that remain after payment of liabilities and after providing for each class of stock, if any, having preference over the common stock. The board of directors has the authority to issue the authorized but unissued shares of common stock without action by the stockholders. The issuance of such shares would reduce the percentage ownership held by current stockholders.

Leak-Out Agreements

Each SnöBar shareholder that received 100,000 or more shares of our common stock pursuant to the Share Exchange executed a two-year "leak-out agreement" pursuant to which such shareholder agreed their respective shares will not be, directly or indirectly, publicly sold, subject to a contract for sale or otherwise transferred, except that, beginning one year after the date of the closingprovisions of the Share Exchange Agreement, such SnöBar shareholder is permitted to sell up to 3%the Company acquired all of the issued and outstanding shares of PACVSnöbar Holdings’ Class A and Class B Common Stock from Snöbar Shareholders, with Snöbar Holdings becoming a wholly owned subsidiary of the Company, in exchange for the issuance to the Snöbar Shareholders of 22,500,000 shares of restricted common stock he or she received pursuant to the Share Exchange in any ninety day period. All leak-out restrictions expire twenty-four months after the closing of the Share Exchange.

Piggyback Registration Rights

Pursuant toCompany and the termsissuance of 2,500,000 restricted shares of the Share Exchange Agreement, recipients of our shares issued pursuantCompany’s common stock to the Share Exchange (22,474,000 shares of our Common Stock) and Other Issuance (2,500,000 shares of our Common Stock), including SnöBar shareholders and certain other persons (collectively, "Recipients of Pacific Ventures Shares"), or their permitted transferees are entitled to piggyback rights with respect to the registration of their(as set forth below).

The 333,521,888 restricted shares under the Securities Act. These registration rights will expire when such security holder is able to sell all of its shares pursuant to Rule 144 of the Securities Act, without any volume or timing restrictions. In an underwritten offering, the underwriter has the right, subject to specified conditions, to limit the number of shares such holders may include in an offering.


If we propose to register the offer and sale of any of our securities under the Securities Act, in connection with the public offering of such securities the Recipients of Pacific Ventures Shares, or their permitted transferees, will be entitled to certain "piggyback" registration rights allowing the Recipients of Pacific Ventures Shares to include their shares in such registration, subject to certain marketing and other limitations that may be imposed by the underwriters, if any, in such a registration. As a result, whenever we propose to file a registration statement under the Securities Act, other than with respect to (1) a registration related to an employee benefit plan; or, (2) a registration related to a corporate reorganizations or certain other transactions under Rule 145 of the Securities Act, the Recipients of Pacific Ventures Shares are entitled to notice of the registration and have the right, subject to limitations that the underwriters may impose on the number of shares included in the registration, to include their shares in the registration.

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Generally, we are required to bear all registration expenses, other than selling expenses such as underwriting discounts and selling commissions, incurred in connection with the piggyback registration described above.

Anti-Dilution Agreement

Pursuant to the terms of the Share Exchange Agreement, to prevent the dilution of the percentage of ownership interest of certain recipients (collectively, "Anti-Dilution Recipients") of shares of PACV common stock pursuant to the Other Issuance, we entered into an Anti-Dilution Agreement, whereby for a period of two (2) years after the Closing Date ("Term"), if we issue additional shares ("Additional Shares") of PACV common stock, and the purchase price per share of PACV common stock is less than $0.50 ("floor price"), adjusted by any split or reverse split in the number of shares of Common Stock of the Company ("as Adjusted"), which occurs after the date of the Other Issuance ("Dilutive Transaction"), contemporaneously with the Dilutive Transaction, we will issue to Anti-Dilution Recipients additional shares of our PACV common stock in an amount which provides them with the ownership percentage interest which they would have held in PACV represented by the shares of PACVCompany’s common stock issued to them pursuant toduring the Other Issuance hadfiscal year ended December 31, 2019 were for the Additional Shares been sold at $0.50 per sharefollowing: issued 332,888,888 for repayment of stocks and 633,000 issued shares of its common stock for other considerations.

Common Stock as Adjusted.


and Preferred Stock
We are

The Company is authorized to issue up to 10,000,000 shares of "blank check"its preferred stock, $0.001 par value $0.001 per share, in one or more series, subject to any limitations prescribed by law, without further vote or action by the stockholders. Each such seriesshare. The Company designated 6,000,000 shares of preferred stock shall have such number of shares, designations, preferences, voting powers, qualifications, and special or relative rights or privileges as shall be determined by the Company's board of directors, which may include, among others, dividend rights, voting rights, liquidation preferences, conversion rights and preemptive rights.


Series E Preferred Stock

Series E Preferred Stock was authorized for issuance in October 2006 for up to 1,000,000 shares.(the “Series E Preferred Stock”). Under the rights, preferences and privileges of the Series E Preferred Stock, the holders of the preferred stock receive a 10 to 1 voting preference over common stock. Accordingly, for every share of Series E Preferred Stock held, the holder receivedthereof has the voting rights equal to 10 shares of common stock. The Series E preferred Stock is not convertible into any other class of stock of the Company and has no preference to dividends or liquidation rights. As of December 31, 2016,2019, there were 1,000,000 Series E Preferred shares outstanding. Concurrently with the initial closing of the transactions contemplated by the Share Exchange Agreement, our CEO purchased 1,000,0006,000,000 shares of Series E Preferred Stock issued and outstanding.

From January 1, 2019 through December 31, 2019, the Company issued 333,521,888 shares of its common stock to various investors for cash and other considerations.

F-17

From January 1, 2019 through December 31, 2019, the Company issued 332,888,888 shares of its common stock for repayment of debt issued 633,000 for various considerations.

The Company is authorized to issue up to 900,000,000 shares of its common stock, $0.001 par value $0.001 per share for an aggregate purchase price of $100.


Transfer Agent

Our transfer agent is Action Stock Transfer Corporation, 2469 East Fort Union Blvd, Suite 214, Salt Lake City, Utah 84121, Telephone (801) 274-1088 and Facsimile (801) 274-1099.

See also Plan of Distribution regarding negative implications of being classified as a "Penny Stock."

Share Purchase Warrants

We do have warrants with certain shareholders however they have not been exercised as of yet. Certain shareholders have been issued warrants that were issued during the Share Exchange Agreement dated September 25 2015.

Options

 We have not issued and do not have any outstanding options to purchase shares of our common stock.




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Cash Dividends

Subject to certain limitations discussed below, holders of common stock are entitled to share in all dividends that the board of directors, in its discretion, declares from legally available funds.

Authorized but Un-issued Capital Stock

The board of directors has the authority to issue the authorized but unissued shares of common stock without action by the stockholders. The issuance of such shares would reduce the percentage ownership held by current stockholders.

share. Holders of common stock have no conversion, preemptive or other subscription rights,one vote per share. As of December 31, 2018, and 2019, there are no redemption provisions for the common stock. The rightswere 237,337,445 and 570,859,333 shares of the holders ofCompany’s common stock issued and outstanding, respectively.

11. COMMITMENTS, CONTINGENCIES AND UNCERTAINTIES

Operating Lease

The Company is currently obligated under two operating leases for office spaces and associated building expenses. Both leases are subjecton a month-to-month basis at a monthly rate of $450 and $330, respectively.

SDFO operations are located at 10407 Friars Rd, San Diego, CA 92110, where they occupy an aggregate of approximately 10,000 square feet pursuant to any rights that may be fixedleases. The 5-year leases are on an annual basis at a monthly rate of $6,000 per month.

Seaport Group Enterprise LLC is located at 2533 Folex Way, Spring Valley CA 91978, where they occupy an aggregate of approximately 17,000 square feet pursuant to the lease. The 5-year leases are on an annual basis starting at a monthly rate of $14,750.00 per month.

San Diego Farmers Outlet and SeaPort Meat Company Operating Leases 

The Company in May 1, 2018 assumed a lease agreement for holdersa facility site and entered into a lease agreement for office space for San Diego Farmers Outlet. The lease has a term of preferred stock, when and if any preferred stock is authorized and issued. All outstandingfive years expiring on April 30, 2023.

Future minimum lease payments, as set forth in the lease, are below:

YEAR  AMOUNT 
 2020  $72,000 
 2021  $72,000 
 2022  $72,000 
 2023  $24,000 

The Company on December 1, 2019 entered into a lease agreement for a facility site for office space for Seaport Meat Company. The lease has a term of five years expiring on November 30, 2024.

Future minimum lease payments, as set forth in the lease, are below:

YEAR  AMOUNT 
 2020  $177,000 
 2021  $177,000 
 2022  $177,000 
 2023  $177,000 
 2024  $162,250 

12. EQUITY INCENTIVE PLAN

On November 3, 2017, the Company’s Board of Directors approved the Company’s 2017 Equity Incentive Plan (the “2017 Plan”), which reserves a total of 1,500,000 shares of the Company’s common stock for issuance under the 2017 Plan. Incentive awards authorized under the 2017 Plan include, but are duly authorized, validly issued, fully paid and non-assessable.


Onenot limited to, incentive stock options within the meaning of Section 422 of the effectsInternal Revenue Code of the existence of un-issued and unreserved common stock may be to enable our board of directors to issue shares to persons friendly to current management, which issuance could render more difficult or discourage an attempt to obtain control of our board by means of a merger, tender offer, proxy contest or otherwise, and thereby protect the continuity of our management and possibly deprive the stockholders of opportunities to sell their shares of our common stock at prices higher than prevailing market prices.

Shareholder Matters

As an issuer of "penny stock" the protection provided by the federal securities laws relating to forward looking statements does not apply to us if our shares are considered to be penny stocks which they currently are and probably will be for the foreseeable future. Although the federal securities law provide a safe harbor for forward-looking statements made by a public company that files reports under the federal securities laws, this safe harbor is not available to issuers of penny stocks. As a result, we will not have the benefit of this safe harbor protection in the event of any claim that the material provided by us, including this Prospectus, contained a material misstatement of fact or was misleading in any material respect because of our failure to include any statements necessary to make the statements not misleading.

Preferred Stock

In the event of our liquidation, dissolution or winding up,1986, as amended, subject to the preferencesapproval of the 2017 Plan by the Company’s stockholders. If an incentive award granted under the 2017 Plan expires, terminates, is unexercised or is forfeited, or if any shares of preferred stock which may then be authorized and outstanding, each outstanding share entitles its holderare surrendered to participate in all assets that remain after payment of liabilities and after providing for each class of stock, if any, having preference over the common stock.


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Stock Transfer Agent

Pacific Ventures' transfer agent is Action Stock Transfer Corporation, 2469 East Fort Union Blvd, Suite 214, Salt Lake City, Utah 84121, Telephone (801) 274-1088 and Facsimile (801) 274-1099.

INTEREST OF NAMED EXPERTS

Our audited financial statements for the year ended December 31, 2016 and 2015 and the related statements of operation, changes in shareholders' equity and cash flows, included in this Prospectus have been audited by independent registered public accountants and have been so included in reliance upon the report by the firm of Dylan Floyd Accounting & Consulting, a California Certified Public Accounting firm operating from their offices located at 20909 Judah Ln, Santa Clarita, CA 91321, given on the authority of such firm as experts in accounting and auditing.

The Law firm of Fox Rothschild, LLP., located at 1800 Century Park E #300, Los Angeles, CA 90067, has passed upon the validity of the shares been offered and certain other legal matters and is representing us in connection with this Offering.
DISCLOSURE OF COMMISSION POSITION ON INDEMNIFICATION FOR SECURITIES LIABILITIES
Section 145the exercise of an incentive award, the shares subject to such award and the surrendered shares will become available for further awards under the 2017 Plan. All of the Delaware Corporation Law provides in relevant parts as follows:

(1)A corporation shall have power to indemnify any person who was or is a party or is threatened to be made a party to any threatened, pending, or completed action, suit, or proceeding, whether civil, criminal, administrative, or investigative (other than an action by orshares under the 2017 Plan were registered in the right of the corporation) by reason of the fact that he is or was a director, officer, employee, or agent of the corporation, or is or was serving at the request of the corporation as a director, officer, employee, or agent of another corporation, partnership, joint venture, trust, or other enterprise, against expenses (including attorneys' fees), judgments, fines, and amounts paid in settlement actually and reasonably incurred by him in connection with such action, suit, or proceeding if he acted in good faith and in a manner he reasonably believed to be in or not opposed to the best interests of the corporation, and, with respect to any criminal action or proceeding, had no reasonable cause to believe his conduct was unlawful. The termination of any action, suit, or proceeding by judgment, order, settlement, conviction, orCompany’s Registration Statement on a plea of nolo contendere or its equivalent, shall not, of itself, create a presumption that the person did not act in good faith and in a manner which he reasonably believed to be in or not opposed to the best interests of the corporation, and with respect to any criminal action or proceeding, had reasonable cause to believe that his conduct was unlawful.

(2)A corporation shall have power to indemnify any person who was or is a party or is threatened to be made a party to any threatened, pending, or completed action or suit by or in the right of the corporation to procure a judgment in its favor by reason of the fact that he is or was a director, officer, employee, or agent of the corporation, or is or was serving at the request of the corporation as a director, officer, employee, or agent of another corporation, partnership, joint venture, trust, or other enterprise against expenses (including attorneys' fees) actually and reasonably incurred by him in connection with the defense or settlement of such action or suit if he acted in good faith and in a manner he reasonably believed to be in or not opposed to the best interests of the corporation and except that no indemnification shall be made in respect of any claim, issue, or matter as to which such person shall have been adjudged to be liable for negligence or misconduct in the performance of his duty to the corporation unless and only to the extent that the court in which such action or suit was brought shall determine on application that, despite the adjudication of liability but in view of all circumstances of the case, such person is fairly and reasonably entitled to indemnity for such expenses which such court shall deem proper.

(3)To the extent that a director, officer, employee, or agent of a corporation has been successful on the merits or otherwise in defense of any action, suit, or proceeding referred to in (1) or (2) of this subsection, or in defense of any claim, issue or matter therein, he shall be indemnified against expenses (including attorneys' fees) actually and reasonably incurred by him in connection therewith.


- 80 -



(4)The indemnification provided by this section shall not be deemed exclusive of any other rights to which those seeking indemnification may be entitled under any bylaws, agreement, vote of stockholders or disinterested directors or otherwise, both as to action in his official capacity and as to action in another capacity while holding such office, and shall continue as to a person who has ceased to be a director, officer, employee, or agent and shall inure to the benefit of the heirs, executors, and administrators of such a person.

The foregoing discussion of indemnification merely summarizes certain aspects of indemnification provisions and is limited by reference to the above discussed sections of the Delaware Corporation Law.

Our certificate of incorporation and bylaws provide that we "may indemnify" to the full extent of its power to do so, all directors, officers, employees, and/or agents. It is anticipated that we will indemnify its officer and director to the full extent permitted by the above-quoted statute.

Insofar as indemnification for liabilities arising under the Securities Act of 1933 may be permitted to our directors, officers and controlling persons, we have been advised that in the opinion of the SEC, such indemnification is against public policy as expressed in the Securities Act of 1933 and is, therefore, unenforceable.

CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING ANDFINANCIAL DISCLOSURE

Our auditors are the firm of Dylan Floyd Accounting & Consulting, a California Certified Public Accounting firm operating from their offices located at 20909 Judah Ln, Santa Clarita, CA 91321. There have not been any changes in or disagreements with accountants on accounting, financial disclosure or any other matter.

WHERE YOU CAN FIND MORE INFORMATION

We haveForm S-8 filed with the SEC, locatedSecurities and Exchange Commission on 100 F Street NE, Washington, D.C. 20549, Current Reports on a registration statement on Form S-1, including exhibits, schedulesNovember 21, 2017 (the “Form S-8”).

13. SUBSEQUENT EVENTS

ASC 855-16-50-4 establishes accounting and amendments,disclosure requirements for subsequent events. ASC 855 details the period after the balance sheet date during which we should evaluate events or transactions that occur for potential recognition or disclosure in the financial statements, the circumstances under which we should recognize events or transactions occurring after the Securities Act with respect to the shares of common stock to be soldbalance sheet date in this Offering.  We also have filed with the U.S. SEC (the "SEC"), located on 100 F Street NE, Washington, D.C. 20549, Quarterly Reports on Form 10-Q, Annual Reports on Form 10-K, and other reports,its financial statements and information asthe required underdisclosures for such events.

The Company has evaluated all subsequent events through the Securities Exchange Act of 1934, as amended.


The reports, statements and other information that we have filed with the SEC may be read and copied at the Commission's Public Reference Room at 100 F Street NE, Washington, D.C. 20549. The public may obtain information on the operation of the Public Reference Room by calling the Commission at 1-800-SEC-0330.

The SEC maintains a web site (HTTP://WWW.SEC.GOV.) that contains the registration statements, reports, proxy and information statements and other information regarding registrants that file electronically with the SEC such as us. You may access our SEC filings electronically at this SEC website. These SEC filings are also available to the public from commercial document retrieval services.

You may request, and we will voluntarily provide, a copy of our filings, including our annual report, which will contain auditeddate these consolidated financial statements at no cost to you, by writing or telephoning us atwere issued, and determined the following address:

PACIFIC VENTURES GROUP, INC.
117 West 9th Street, Suite 316,
Los Angeles, California 90015
Tel. (310) 392-5606


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Pacific Ventures Group, Inc. and Subsidiaries
December 31, 2016 and 2015
Indexare material to Consolidated Financial Statements
disclose.


F-18

PART I – FINANCIAL INFORMATION

Item 1. Financial Statements

Condensed Consolidated Balance Sheets as of September 30, 2020 (unaudited) and December 31, 2019 (audited)
Page(s )
F-20
  
Report of Independent Registered Public Accounting FirmF-2
Condensed Consolidated Balance Sheets at December 31, 2016 and 2015F-4
Statements of Operations for the fiscal yearnine months ended December 31, 2016September 30, 2020 and 20152019 (unaudited)F-5F-21
  
Condensed Consolidated StatementStatements of Cash Flows for fiscal yearthe nine months ended December 31, 2016September 30, 2020 and 20152019 (unaudited)F-6F-22
  
Consolidated Statement of Member's and Stockholders' Equity (Deficit) for the period from December 31, 2012 through December 31, 2016F-7
Notes to the Consolidated Financial Statementscondensed consolidated financial statements (unaudited)F-8F-23

F-19

F-1PACIFIC VENTURES GROUP, INC.



Report of Independent Registered Public Accounting Firm
To the Board of Directors and Stockholders
Pacific Ventures Group Inc.
Independent Auditors' Report

We have audited the

Consolidated Balance Sheets

  For the nine months ended Sept 30, 2020  December 31, 2019 
  (unaudited)  (audited) 
       
ASSETS        
Current Assets:        
Cash and cash equivalents $(34,861) $315,957 
Accounts receivable  1,399,237   1,290,637 
Inventory Asset  1,703,162   830,504 
Other Current Asset  36,897   34,379 
Right to Use Asset  195,000   249,000 
Deposits  16,845   16,845 
Total Current Assets  3,316,279   2,737,322 
Fixed Assets        
Fixed assets, net $1,294,412  $1,477,668 
Total Fixed Assets  1,294,412   1,477,668 
Other Assets        
Intangible Assets $3,527,497  $3,680,371 
Right to Use Asset  827,752   861,250 
Rent Deposit and Employee Advances  10,732   12,421 
   4,365,981   4,554,042 
TOTAL ASSETS $8,976,671  $8,769,032 
         
LIABILITIES AND STOCKHOLDERS’ EQUITY        
Current Liabilities:        
Accounts payable $2,556,896  $1,409,420 
Accrued expenses  1,202,372   714,962 
Lease Liability  195,000   249,000 
Current portion, notes payable  1,474,122   1,022,364 
Current portion, notes payable - related party  433,849   340,241 
Current portion, leases payable  94,528   119,988 
Total Current Liabilities $5,956,767  $3,855,976 
         
Long-Term Liabilities:        
Notes payable $10,546,942  $8,627,129 
Notes payable - related party  42,000   42,000 
Lease Liability  817,000   861,250 
Total Long-Term Liabilities  11,405,942   9,530,379 
         
Total Liabilities $17,362,709  $13,386,354 
         
STOCKHOLDERS’ EQUITY (DEFICIT)        
Preferred stock, $.001 par value, 10,000,000 shares authorized, 6,000,000 Series E, issued and outstanding $6,000  $6,000 
10,000 Series F, issued and outstanding  10   - 
Common stock, $.001 par value, 900,000,000 shares authorized, and 6,871,351 issued and outstanding at September 30, 2020, which reflects the 1-for-500 reverse stock split that occurred on Apr 13, 2020  3,427,444   570,033 
Additional paid in capital  2,117,407   4,847,013 
Accumulated deficit  (13,936,898)  (10,040,367)
         
Total Stockholders’ Equity (Deficit) $(8,386,037) $(4,617,321)
         
Total Liabilities and Stockholders’ Equity (Deficit) $8,976,671  $8,769,032 

The accompanying consolidated balance sheet of Pacific Ventures Group Inc. (the "Company") as of December 31, 2016 and 2015 and the related statements of operations, changes in stockholders' deficit, and cash flows for the year ended December 31, 2016 and 2015. These financial statementsnotes are the responsibility of the Company's management. Our responsibility is to express an opinion on these financial statements based on our audits.


Management's Responsibility for the Financial Statements

Management is responsible for the preparation and fair presentationintegral part of these financial statements in accordance with accounting principles generally accepted in the United States of America; this includes the design, implementation, and maintenance of internal control relevant to the preparation and fair presentation of financial statements that are free from material misstatement, whether due to fraud or error.

Auditor's Responsibility

Our responsibility is to express an opinion on these financial statements based on our audits. We conducted our audits in accordance with the standards of Public Company Auditing Oversight Board (United States). Those standards require that we plan and perform the audit to obtain reasonable assurance about whether the financial statements are free from material misstatement.

An audit involves performing procedures to obtain audit evidence about the amounts and disclosures in thecondensed consolidated financial statements. The procedures selected depend on the auditor's judgment, including the assessment of the risks of material misstatement of the financial statements, whether due to fraud or error. In making those risk assessments, the auditor considers internal control relevant to the entity's preparation and fair presentation of the financial statements in order to design audit procedures that are appropriate in the circumstances, but not for the purpose of expressing an opinion on the effectiveness of the entity's internal control. Accordingly, we express no such opinion. An audit also includes evaluating the appropriateness of accounting policies used and the reasonableness of significant accounting estimates made by management, as well as evaluating the overall presentation of the financial statements.


We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for our audit opinion. 3

Opinion
In our opinion, the financial statements referred to above present fairly, in all material respects, the consolidated financial position of Pacific Ventures Group Inc. as of December 31, 2016 and 2015 and the results of its operations and its cash flows for the year ended December 31, 2016 and 2015 in conformity with accounting principles generally accepted in the United States of America.

The Company's financial statements are prepared using the generally accepted accounting principles applicable to a going concern, which contemplates the realization of assets and liquidation of liabilities in the normal course of business. The Company has an accumulated deficit of $5,366,530 and a negative cash flow from operations amounting to $484,685 for the year ended December 31, 2016. These factors as discussed in Note 3 of the financial statements raise substantial doubt about the Company's ability to continue as a going concern. Management's plans in regard to these matters are also described in Note 3.  The consolidated financial statements do not include any adjustments that might result from the outcome of these uncertainties.

/s/ Albert Garcia, CPA
DylanFloyd Accounting & Consulting
Newhall, California

April 07, 2017
Member AICPA, PCAOB : Newhall , CA 91321 : Tel No. 818.813.2797 : www.DylanFloydsolutions.com
F-2




F-20
PACIFIC VENTURES GROUP, INC.Table of Contents

PACIFIC VENTURES GROUP, INC.

Consolidated Statements of Operations

(unaudited)

  For the three months  For the nine months 
  ended September 30,  ended September 30, 
  2020  2019  2020  2019 
             
Sales, net of discounts $7,540,361  $1,098,052  $22,929,026  $3,600,317 
Cost of Goods Sold  7,060,129   903,879   20,429,567   2,627,418 
Gross Profit  480,232   194,174   2,499,459   972,899 
Operating Expenses                
Selling, general and administrative  1,503,850   259,196   3,636,326   782,041 
Marketing and Advertising  8,555   62,014   27,698   98,885 
Amortization and Depreciation expense  178,947   5,758   505,969   18,231 
Professional fees  299,100   102,524   752,723   419,961 
Officer Compensation  75,000       225,000   225,000 
Operating Expenses/(Loss)  2,065,453   429,493   5,147,716   1,544,119 
Income/ (Loss) from Operations  (1,585,221)  (235,319)  (2,648,257)  (571,219)
Other Non-Operating Income and Expenses                
Interest expense  (453,139)  (180,936)  (1,261,273)  (537,673)
Net Income/(Loss) before Income Taxes  (2,038,360)  (416,255)  (3,909,530)  (1,108,891)
Provision for income taxes                
Net Ordinary Income/(Loss)  (2,038,360)  (416,255)  (3,909,530)  (1,108,891)
Other Income / Expense                
Other Income - Other  3,476   10,316   13,000   20,699 
Net Income/(Loss) $(2,034,885)  (405,939) $(3,896,531)  (1,088,193)
Basic and Diluted Loss per Share - Common Stock $(0.29614) $(0.00085) $(0.56707) $(0.00228)
                 
Weighted Average Number of Shares Outstanding:                
Basic and Diluted Class A Common Stock  6,871,351   477,226,000   6,871,351   477,226,000 

Common stock outstanding shares reflect the 1-for-500 reverse stock split that occurred on Apr 13, 2020.

The accompanying notes are an integral part of these condensed consolidated financial statements.

Consoldiated Balance SheetsF-21
    December 31,  December 31, 
  2016  2015 
       
ASSETS      
Current Assets:      
Cash and cash equivalents $25,284  $210 
Accounts receivable  983   - 
Inventory, net  -   2,020 
Deposits  1,500   1,500 
Total Current Assets  27,767   3,730 
         
Fixed Assets        
Fixed assets, net  31,838   35,831 
Total Fixed Assets  31,838   35,831 
         
TOTAL ASSETS $59,605  $39,561 
         
LIABILITIES AND STOCKHOLDERS' EQUITY        
Bank overdraft $-  $- 
Accounts payable  177,475   206,383 
Accrued expenses  241,692   189,433 
Deferred revenue  15,042   90,042 
Current portion, notes payable  26,510   28,510 
Current portion, notes payable - related party  110,081   253,140 
Current portion, leases payable  -   - 
Total Current Liabilities  570,800   767,507 
         
Long-Term Liabilities:        
Notes payable - related party  404,636   527,333 
Notes payable  671,154   132,821 
Total Long-Term Liabilities  1,075,790   660,154 
         
Total Liabilities $1,646,590  $1,427,661 
         
STOCKHOLDERS' EQUITY (DEFICIT)        
Preferred stock, $.001 par value, 10,000,000 shares authorized,        
  none issued and outstanding $-  $- 
Class A common stock, $.001 par value, 100,000,000 shares        
  authorized, 27,264,864 and 27,264,864 issued and outstanding,        
  respectively  27,297   25,799 
Class B common stock, $.001 par value, 10,000,000 shares        
  authorized, 1,000,000 issued and outstanding, respectively  1,000   1,000 
Additional paid in capital  3,742,452   3,455,745 
Accumulated deficit  (5,357,734)  (4,870,645)
         
Total Stockholders' Equity (Deficit)  (1,586,984)  (1,388,100)
         
Total Liabilities and Stockholders' Equity (Deficit) $59,605  $39,561 

PACIFIC VENTURES GROUP, INC.

Consolidated Statements of Cash Flows

(unaudited)

  For the nine months 
  ended September 30, 
  2020  2019 
       
OPERATING ACTIVITIES        
Net loss $(3,896,531) $(1,088,193)
Adjustments to reconcile net loss to net cash used in operating activities:        
Shares issued for services  (127,815)  6,500 
Accumulated Depreciation      18,231 
Depreciation & Amortization Expense  502,969     
Changes in operating assets and liabilities        
Accounts receivable  (179,991)  87,638 
Inventory  (872,658)  (299,252)
Other Current Assets  70,563     
Other Assets  -     
Accounts payable  1,265,532   473,131 
Accrued expenses  294,476   85,904 
Other Current liabilities  110,624     
Capitalized interest or penalty fees  181,219   136,134 
         
Net Cash Provided by / (Used in) Operating Activities  (2,651,613)  (579,908)
INVESTING ACTIVITIES        
Receivable - Related      (75,525)
Purchase of equipment, building & improvements & fixed assets  (177,590)    
Goodwill and Intangible Assets        
Net Cash Provided by / (Used In) Investing Activities  (177,590)  (75,525)
         
FINANCING ACTIVITIES        
Proceeds from notes payable  744,378   204,000 
Proceeds from notes payable - Related  -   16,100 
Repayment of notes payable  (194,619)  72,796 
Repayment of notes payable - Related  (125)    
Proceeds from long-term loans  3,700,936     
Repayment of long-term loans  (1,900,000)    
Repayment of debt by Shares  -   (166,000)
Common Shares Issued for Cash  -     
Shares Issued for Debt  122,815   387,211 
Preferred Stocks issued  5,000     
Prior period adjustment to retained earnings      3,846 
Net Cash Provided by / (Used in) Financing Activities  2,478,385   517,952 
         
NET INCREASE (DECREASE) IN CASH  (350,819)  (137,481)
CASH AT BEGINNING OF PERIOD  315,956   151,058 
         
CASH AT END OF PERIOD $(34,861) $13,577 
         
SUPPLEMENTAL DISCLOSURES OF CASH FLOW INFORMATION        
         
CASH PAID FOR:        
Interest and penalty fees $262,822  $127,615 
NON CASH FINANCING ACTIVITIES:        
Issuance of shares for debt conversion $   $387,211

The accompanying notes are an integral part of these consolidated financial statements.

F-3





F-22
PACIFIC VENTURES GROUP, INC.
Consolidated StatementsTable of Operations
    For the Year Ended, 
    December 31, 
  2016  2015 
       
Sales, net of discounts $4,763  $255,213 
Cost of Goods Sold  (2,020)  (113,118)
Gross Profit  2,742   142,096 
         
Operating Expenses        
Selling, general and administrative  357,977   172,237 
Depreciation expense  3,993   3,993 
Salaries and wages  11,875   16,666 
Operating Expenses/(Loss)  373,846   192,896 
         
Loss from Operations  (371,103)  (50,800)
         
Other Non-Operating Income and Expenses        
Interest expense  (28,409)  (80,619)
Extraordinary Items  (87,577)  66,867 
         
Net Income/(Loss) before Income Taxes  (487,089)  (64,552)
         
Provision for income taxes  -   - 
         
Net Income/(Loss) $(487,089) $(64,552)
         
Basic and Diluted Loss per Share - Class A Common Stock $(0.01784) $(0.00250)
Basic and Diluted Loss per Share - Class B Common Stock $(0.4871) $(0.0646)
         
Weighted Average Number of Shares Outstanding:        
Basic and Diluted Class A Common Stock  27,297,364   25,799,031 
Basic and Diluted Class B Common Stock  1,000,000   1,000,000 


The accompanying notes are an integral part of these consolidated financial statements.



F-4




PACIFIC VENTURES GROUP, INC.
Statement of Stockholders' Equity (Deficit)
For the Years Ended December 31, 2016 and 2015Contents
  Preferred Stock  Class A Common Stock  Class B Common Stock  Additional   Accumulated   Total Stockholders' 
  Shares  Amount  Shares  Amount  Shares  Amount  Paid-in Capital   Deficit   Equity 
                            
Balance, December 31, 2012  -  $-   -  $-   -  $-  $-  $(1,682,243) $(1,682,243)
                                     
Shares issued for exchange agreement          1,154,500   1,154           971,846       973,000 
Debt converted into shares          428,900   429           999,571       1,000,000 
Shares sold for cash          751,729   752           949,248       950,000 
Imputed interest - contributed capital                          11,531       11,531 
Founder's shares          14,832,733   14,833   1,000,000   1,000           15,833 
Shares issued for services          2,043,200   2,043           38,012       40,055 
                                   - 
Net loss for the year ended December 31, 2013                              (2,601,495)  (2,601,495)
                                     
Balance, December 31, 2013  -  $-   19,211,062  $19,211   1,000,000  $1,000  $2,970,208  $(4,283,738) $(1,293,319)
                                   - 
Note conversion          111,328   111           159,889       160,000 
                                   - 
Net loss for the year ended December 31, 2014                              (1,136,693)  (1,136,693)
                                     
Balance, December 31, 2014  -  $-   19,322,390   19,322  $1,000,000  $1,000   -  $(5,420,431) $(2,270,012)
                                   - 
Note conversion          6,476,641   6,477           346,356       352,833 
                                     
Prior period adjustment                              614,338   614,338 
                                   - 
Net loss for the year ended December 31, 2015                              (85,260)  (85,260)
                                     
Balance, December 31, 2015  -  $-   25,799,031  $25,799   1,000,000  $1,000  $3,455,745  $(4,870,645) $(1,388,101)
                                     
Note conversion          1,498,333   1,498           286,706       288,205 
                                   - 
Net loss for the year ended December 31, 2016                              (487,089)  (487,089)
                                     
Balance, December 31, 2016  -  $-   27,297,364  $27,297   1,000,000  $1,000  $3,455,745  $(5,357,734) $(1,586,985)


The accompanying notes are an integral part of these consolidated financial statements.






F-5






PACIFIC VENTURES GROUP, INC.
Consolidated Statements of Cash Flows
       
  For the Year Ended, 
  December 31, 
  2016  2015 
       
OPERATING ACTIVITIES      
Net loss $(487,089) $(64,552)
Adjustments to reconcile net loss to        
  net cash used in operating activities:        
Shares issued for services  -   - 
Depreciation  3,993   3,993 
Changes in operating assets and liabilities        
Accounts receivable  (983)  12,721 
Inventory  2,020   56,237 
Deposits  4,880   102,577 
Accounts payable  (28,908)  (108,111)
Accrued expenses  (28,622)  (685,716)
Net Cash Used in Operating Activities  (534,708)  (682,851)
         
INVESTING ACTIVITIES        
Disposal of fixed asset  -   233,289 
Net Cash Provided By (Used In) Investing Activities  -   233,289 
         
FINANCING ACTIVITIES        
Proceeds from notes payable  10,000   526,709 
Repayment of notes payable  -   (13,785)
Common stock issued for cash  371,776   80,738 
Proceeds from related party notes payable  261,577     
Prior period adjustment to retained earnings  (83,571)  - 
Repayment on the leases payable  -   (48,301)
Repayment of note payable - related party      (93,000)
Net Cash Provided by Financing Activities  559,782   452,361 
         
NET INCREASE (DECREASE) IN CASH  25,074   2,799 
CASH AT BEGINNING OF PERIOD  210   (2,589)
         
CASH AT END OF PERIOD $25,284  $210 
         
SUPPLEMENTAL DISCLOSURES OF        
CASH FLOW INFORMATION:        
         
SUPPLEMENTAL DISCLOSURS OF CASH FLOW INFORMATION        
         
CASH PAID FOR:        
Interest $28,409  $80,619 
NON CASH FINANCING ACTIVITIES:        
Issuance of shares for debt conversion $-  $- 
The accompanying notes are an integral part of these consolidated financial statements.



F-6






Pacific Ventures Group, Inc.

Notes to Unaudited Condensed Consolidated Financial Statements



(Unaudited)

1. NATURE OF OPERATIONS


The Company and Nature of Business

Pacific Ventures Group, Inc. (the "Company"“Company,” “we,” “us” or "Pacific Ventures"“our”) was incorporated under the laws of the Statestate of Delaware on October 3, 1986, under the name AOA Corporation. On November 12, 1991, the Company changed its name to American Eagle Group, Inc. On October 22, 2012, the Company changed its name to Pacific“Pacific Ventures Group, Inc.


”.

The current structure of Pacific Ventures camethe Company resulted from a reverse mergershare exchange with Snöbar Holdings, Inc. ("(“Snöbar"bar Holdings”) through, which was treated as a share exchange. The reverse merger entered onfor accounting purposes. On August 14, 2015, by Pacific Ventures Group, Inc. and its stockholders throughthe Company entered into a share exchange agreement (the “Share Exchange Agreement”) with Snöbar Holdings, Inc. ("Snöbar Holdings"), pursuant to which Pacific Venturesthe Company acquired 100% of the issued and outstanding shares of Snöbar Holdings'Holdings’ Class A and Class B common stock in exchange for 22,500,000 restricted shares of Pacific Ventures'the Company’s common stock, while simultaneously issuing 2,500,000 restricted shares of Pacific Ventures' restrictedthe Company’s common stock to certain other persons.


persons, including for services provided and to a former officer of the Company (the “Share Exchange”).

As the result of the reverse-merger and Share Exchange,, Pacific Ventures Snöbar Holdings became the holding company forCompany’s wholly owned operating subsidiary and the business of Snöbar Holdings Inc. and its affiliates and subsidiaries comprising Snobar Trust ("Trust"), International Production Impex Corporation ("IPIC"),became the Company’s sole business operations and MAS Global Distributors, Inc. ("MGD", a California corporation (“MGD”).


, became an indirect subsidiary of the Company.

Prior to the reverse-merger, Pacific VenturesShare Exchange, the Company operated as an insurance holding company and through its subsidiaries, which marketed and underwrote specialized property and casualty coverage in the general aviation insurance marketplace. However, in 1997, after selling several of its divisions, the Company'sCompany’s remaining insurance operations were placed into receivership and the Company ceased operating its insurance business.


Since the Share Exchange representsrepresented a change in control of the Company and a change in business operations, the Company’s business operations changed to that of Snöbar Holdings and the discussions of business operations accompanying this filing are solely that of Snöbar Holdings and its affiliates and subsidiaries comprising of Snobar Snöbar Trust, International Production Impex Corporation, a California corporation (“IPIC”) , IPIC, and MGD.


Snöbar Holdings Inc. ("Snöbar Holdings") was formed inunder the laws of the State of Delaware on January 7, 2013. Snöbar Holdings is the trustor and sole beneficiary of Snobar  Snöbar Trust, a California trust ("Trust"(“Trust”), which was formed in June 1, 2013. The current trustee that holds legal title to the Trust is Clark Rutledge, who is the father of Shannon Masjedi, who controls Snöbar Holdings. the Company’s President, Chief Executive Officer, Interim Chief Financial Officer, Treasurer, and majority stockholder. The Trust owns 100% of the shares of International Production Impex Corporation, a California corporation ("IPIC"),IPIC, which was formed on August 2, 2001. IPIC is in the business of selling alcohol-infused ice cream and ice-pops and holds all of the rights to the liquor licenses to sell such products and trade names "SnöBar"“Snöbar”. As such, the Trust holds all ownership interest of IPIC and its liquor licenses, permitting IPIC to sell its product to distributors, with all income, expense, gains and losses rolling up to the Trust, of which Snöbar Holdings is the sole beneficiary. Snöbar Holdings also owns 99.9% of the shares of MAS Global Distributors, Inc., a California corporation ("MGD").MGD. MGD is in the business of selling and leasing freezers and providing marketing services. As a result of the foregoing, Snöbar Holdings is the primary beneficiary of all assets, liabilities and any income received from the business of the Trust and IPIC through the Trust and is the parent company of MGD.


The Trust and IPIC are considered variable interest entities ("VIEs"(“VIEs”) and Snöbar Holdings is identified as the primary beneficiary of the Trust and IPIC. Under ASCthe Financial Accounting Standards Board (“FASB”) Accounting Standards Codification (“ASC”) 810, Snöbar Holdings performs ongoing reassessments of whether it is the primary beneficiary of a VIE. As the assessment of Snöbar Holdings'Holdings’ management is that Snöbar Holdings has the power to direct the activities of a VIE that most significantly impact the VIE'sVIE’s activities (it is responsible for establishing and operating IPIC), and the obligation to absorb losses of the VIE that could potentially be significant to the VIE and the right to receive benefits from the VIE that could potentially be significant to the VIE'sVIE’s economic performance, it was therefore concluded by management that Snöbar Holdings is the primary beneficiary of the Trust and IPIC. As such, the Trust and IPIC were consolidated in the financial statements of Snöbar Holdings since the inception of the Trust, in the case of the Trust, and since the inception of Snöbar Holdings, in the case of IPIC.

F-23

F-7




On May 1, 2018, Royalty Foods Partners, LLC – a Florida Limited Liability Corporation and a subsidiary of Pacific Ventures Group, Inc.

Notes – completed an asset acquisition of San Diego Farmers Outlet, Inc. (SDFO), a California Corporation. San Diego Farmers Outlet was started over thirty-five years ago to Consolidated Financial Statements

1.     NATURE OF OPERATIONS (continued)
provide primarily restaurant customers in southern California’s three largest counties with quality food and produce and does business under the name of Farmers Outlet and San Diego Farmers Outlet.

On December 17, 2019, the Company completed an asset acquisition of Seaport Meat Company, (Seaport Meat), a California Corporation with over thirty (30) years in business servicing restaurant and retail, and institutional customers in Southern California and Arizona. Seaport Meat is a USDA meat processing plant that supplies quality meats, seafood, dry goods, dairy and produce. Seaport Meat Company built a state-of-the-art food distribution and manufacturing facility in Spring Valley, California. Seaport operates out of a 17,000 square foot facility is HACCP-compliant and is a USDA Licensed processing facility with on-site daily inspections. HACCP is a management system in which food safety is addressed through the analysis and control of biological, chemical, and physical hazards from raw material production, procurement and handling, to manufacturing, distribution and consumption of the finished product. Having a USDA certified facility allows consumers to be confident that the Food Safety and Inspection Service (FSIS), the public health agency in the USDA, ensured that meat and poultry products are safe, wholesome, and correctly labeled and packaged.

The Company’s customers range from a wide variety of restaurants, including many well known in Southern CA, to institutions, schools (UCSD, SDSU, etc.) and re-distributors such as US Foods and Sysco as well as to local distributors. They supply wholesale food and restaurant supplies to San Diego, Los Angeles, Orange and Riverside and offer same day service. In addition, they have clients in Arizona and Colorado that come to their facility to pick up their orders.

Due to the impact that the COVID-19 pandemic had on our customers, particularly our larger customers have been forced to close. Some of these accounts remain closed such as Petco Park the Major League ballpark “Padre Stadium” and the LA, San Diego, and Del Mar County Fairs. Despite these cutomer closures Seaport Meat Company has expanded its customer base and maintained at or above the same revenue as 2019 for the same quarter.

Because Seaport Meat Company can efficiently add new product lines, they can easily expand the distribution of Pacific Ventures’ San Diego Farmers Outlet and SnoBar product line, thereby accelerating Pacific Ventures’ revenue growth. The combination of a distribution and product company is unique in the San Diego area and will position the company for rapid growth.

They manufacture and wholesale custom processed beef, pork, chicken, lamb, veal and seafood. In addition, they are redistributors of a wide variety of dry goods, frozen foods, disposables and janitorial products. Their sales, distribution and finance processes are very efficient and can be expanded to add new product lines, including fresh produce and dairy

Principles of Consolidation

The consolidated financial statements include the accounts of Pacific Ventures, Inc.,the Company, Snöbar Holdings and its subsidiaries, in which Snöbar Holdings has a controlling voting interest and entities consolidated under the variable interest entities ("VIE"(“VIE”) provisions of ASC 810, "Consolidation" ("“Consolidation” (“ASC 810"810”). Inter-company balances and transactions have been eliminated upon consolidation.


The Company applies the provisions of ASC 810 which provides a framework for identifying VIEs and determining when a company should include the assets, liabilities, non-controlling interests and results of activities of a VIE in its consolidated financial statements.

In general, a VIE is a corporation, partnership, limited-liability corporation, trust, or any other legal structure used to conduct activities or hold assets that either (1) has an insufficient amount of equity to carry out its principal activities without additional subordinated financial support, (2) has a group of equity owners that is unable to make significant decisions about its activities, (3) has a group of equity owners that does not have the obligation to absorb losses or the right to receive returns generated by its operations or (4) the voting rights of some investors are not proportional to their obligations to absorb the expected losses of the entity, their rights to receive the expected residual returns of the entity, or both and substantially all of the entity's activities (for example, providing financing or buying assets) either involve or are conducted on behalf of an investor that has disproportionately fewer voting rights.

ASC 810 requires a VIE to be consolidated by the party with an ownership, contractual or other financial interest in the VIE (a variable interest holder) that has both of the following characteristics: a) the power to direct the activities of a VIE that most significantly impact the VIE's economic performance and b) the obligation to absorb losses of the VIE that could potentially be significant to the VIE, or the right to receive benefits from the VIE that could potentially be significant to the VIE.

A variable interest holder that consolidates the VIE is called the primary beneficiary. If the primary beneficiaryof a variable interest entity (VIE) and the VIE are under common control, the primary beneficiary shall initially measure the assets, liabilities, and non-controlling interests of the VIE at amounts at which they are carried in the accounts of the reporting entity that controls the VIE (or would be carried if the reporting entity issued financial statements prepared in conformity with generally accepted accounting principles). ASC 810 also requires disclosures about VIEs in which the variable interest holder is not required to consolidate but in which it has a significant variable interest.


2. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

Principles of Consolidation -

The consolidated financial statements include Pacific Ventures, Inc., a Delaware corporation,the Company, Snöbar Holdings, Inc. a Delaware corporation ("Snöbar Holdings"), MAS Global Distributors, Inc., a California corporation ("MGD"), International Production Impex Corporation, a California corporation ("IPIC"),San Diego Farmers Outlet, MGD, IPIC and Snobarthe Trust, a California trust ("Trust"), which was established to hold IPIC, which in turn holds liquor licenses. All inter-company accounts have been eliminated during consolidation. See the discussion in Note 1 above for variable interest entity treatment of the Trust and IPIC.

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Use of Estimates -

The preparation of financial statements in conformity with generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities, at the date of the financial statements and the reported amount of revenues and expenses during the reporting period. Actual results could differ from those estimates.



F-8





Pacific Ventures Group, Inc.
Notes to Consolidated Financial Statements

2.  SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (continued)
Revenue Recognition - Sales revenues are generally recognized

The Company recognizes revenue in accordance with the SAB 104 Public Company Guidance, when an agreement existsFinancial Accounting Standards Board (“FASB”) Accounting Standards Codification (“ASC”) 606, Revenue from Contracts with Customers, which requires that five basic steps be followed to recognize revenue: (1) a legally enforceable contract that meets criteria standards as to composition and substance is identified; (2) performance obligations relating to provision of goods or services to the customer are identified; (3) the transaction price, with consideration given to any variable, noncash, or other relevant consideration, is determined; (4) the transaction price is determinable,allocated to the performance obligations; and (5) revenue is recognized when control of goods or services is transferred to the customer with consideration given, whether that control happens over time or not. Determination of criteria (3) and (4) are based on our management’s judgments regarding the fixed nature of the selling prices of the products are shippedand services delivered and the collectability of those amounts. The adoption of ASC 606 did not result in a change to the customers or services are rendered, netaccounting for any of discounts, returns and allowance and collectability is reasonably assured. We are often entitled to bill our customers and receive payment from our customers in advance of recognizing the revenue. In the instances in which we have received payment from our customers in advance of recognizingin-scope revenue we include the amounts in deferred or unearned revenue on our consolidated balance sheet.


streams; as such, no cumulative effect adjustment was recorded.

Unearned Revenue-

Certain amounts are received pursuant to agreements or contracts and may only be used in the conduct of specified transactions or the related services are yet to be performed. These amounts are recorded as unearned or deferred revenue and are recognized as revenue in the year/period the related expenses are incurred, or services are performed. As at 12/31/2016,of September 30, 2020, the Company has $15,042$0 in deferred revenue as a resultrevenue. As of prepayment by two of its customers.  This is comparable toDecember 31, 2019, the Company year-endalso had $0 deferred revenue balancerevenue.

Leases

ASC 842, Leases, was required to be adopted for all financial years beginning after December 15, 2018 and requires long term leases (longer than 12 month) to be capitalized with a corresponding liability for the term of $90,042 as at 12/31/2015.


the lease and expensed over that term. Currently the Company has 2 long-term leases SDFO & Seaport Meat Company.

Shipping and Handling Costs-

The Company'sCompany’s shipping costs are all recorded as operating expenses for all periods presented.


Disputed Liabilities-

The Company is involved in a variety of disputes, claims, and proceedings concerning its business operations and certain liabilities. We determine whether an estimated loss from a contingency should be accrued by assessing whether a loss is deemed probable and can be reasonably estimated. We assess our potential liability by analyzing our litigation and regulatory matters using available information. We develop our views on estimated losses in consultation with outside counsel handling our defense in these matters, which involves an analysis of potential results, assuming a combination of litigation and settlement strategies. Should developments in any of these matters cause a change in our determination as to an unfavorable outcome and result in the need to recognize a material accrual, or should any of these matters result in a final adverse judgment or be settled for significant amounts, they could have a material adverse effect on our results of operations, cash flows and financial position in the period or periods in which such change in determination, judgment or settlement occurs.  As at 12/31/2016,

In August 2019, Seaport Group Enterprises, LLC (“SGE”) agreed to acquire Seaport Meat Company, a wholesale meat distribution and processing company that manufactures and supplies various restaurants and food service institutions, from PNC, Inc., Peter Camarda and Nancy Camarda (collectively, “PNC”). In furtherance of this agreement, the Company has $39,307.59 in disputed liabilitiesparties entered into an Asset Purchase Agreement on its balance sheet.


or about August 15, 2019, whereby SGE agreed to purchase certain assets, properties, and rights belonging to PNC. In addition, on January 28, 2016, a labor dispute between IPIC and a former employee was ruled in favorconnection with the closing of the former employeetransactions contemplated by the Labor Commissionerasset purchase acquisition, as part of the Stateconsideration for the asset purchase, Seaport Group Enterprises LLC entered into a secured promissory note with PNC INC. in the amount of California.  This finding resulted$850,000 due in compensation expenses of $29,102.76 and an accrued liabilitythree payments over 18 months

On or about May 13, 2020, SGE filed a lawsuit against PNC in Los Angeles Superior Court, based on PNC’s material breaches of the same amount on IPIC bookAsset Purchase Agreement and the Consulting and Covenant Not to Compete Agreement (the “Consulting Agreement”), as well material misrepresentations that PNC made to SGE. SGE’s complaint alleges causes of action against PNC for including but not limited to fraud.

As of the year ended December 31, 2016.


Non-Recurring Items – Non-recurring items come from discontinued operations, extraordinary items, unusual or infrequent items, or changesdate of this report, the note to PNC is past due as the amounts due, if any, are in accounting principles. Because these items are infrequentdispute within the above referenced action brought by SGE. The Company and did not constitute operating items they are not includedSGE intend to vigorously pursue its rights and remedies against PNC as well as defend the allegations set forth in the Company's resultcounter complaint. Management does not believe that an adverse ruling would have a material effect on the operations of operation.  During the year ended 12/31/2016 the Company recorded a gain/loss of $33,998 as non-recurring items.Company.

F-25

Cash Equivalents -

The Company considers highly liquid instruments with original maturity of three months or less to be cash equivalents. As at 12/31/2016,of September 30, 2020, the Company has $ 25,284an overdraft cash balance of $34,861 in Cashcash and Cash equivalent,cash equivalents, compared to $210 as$315,957 at 12/31/2015.


December 31, 2019.

Accounts Receivable -

As of Septmeber 30, 2020, Accounts receivableReceivable are stated at net realizable value.value of $1,399,237. This value includes an appropriate allowance for estimated uncollectible accounts. The allowance is calculated based upon the level of past due accounts and the relationship with and financial status of our customers. As of December 31, 2019, the Company wrote off $323 of bad debt expense. The Company did not writewrote off any$6,152 of bad debtdebts during the yearsnine (9) months ended 12/31/2016 and 2015,September 30, 2020, and thus has not set an allowance for doubtful accounts.


Inventories -

Inventories are stated at the lower of cost or market value. Cost has been determined using the first-in, first-out method. Inventory quantities on-hand are regularly reviewed, and where necessary, reserves for excess and unusable inventories are recorded. Inventory consists of finished goods and includes ice cream, popsicles and the related packaging materials. As at 12/31/2016,of September 30, 2020, the Company has $0 in Inventories, compared to $2020 as at 12/31/2015.



had total inventory assets of $1,703,162 consisting of San Diego Farmers Outlet, Inc.’s inventory assets of fresh produce and food products and of Seaport Meat Company’s inventory assets of fresh and frozen proteins and seafood and all other restaurants supply items.

F-9





Pacific Ventures Group, Inc.
Notes to Consolidated Financial Statements

2.  SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (continued)
Income Taxes -

Deferred taxes are provided on an asset and liability method whereby deferred tax assets are recognized for deductible temporary differences and operating loss carry forwards and deferred tax liabilities are recognized for taxable temporary differences. Temporary differences are the difference between the reported amounts of assets and liabilities and their tax basis. Deferred tax assets are reduced by a valuation allowance when, in the opinion of management, it is more likely than not that some portion or all of the deferred tax assets will not be realized. Deferred tax assets and liabilities are adjusted for the effects of changes in tax laws and rates on the date of enactment.


Net Income/(Loss) Per Common Share -

Income/(loss) per share of common stock is calculated by dividing the net income/(loss) by the weighted average number of shares of common stock outstanding during the period. The Company has no potentially dilutive securities. Accordingly, basic and dilutive income/(loss) per common share are the same.


Property and Equipment -

Property and equipment are carried at cost less accumulated depreciation and includes expenditures that substantially increase the useful lives of existing property and equipment. Maintenance, repairs, and minor renovations are expensed as incurred. Upon sale or retirement of property and equipment, the cost and related accumulated depreciation are eliminated from the respective accounts and the resulting gain or loss is included in the results of operations. The Company provides for depreciation of property and equipment using the straight-line method over the estimated useful lives or the term of the lease, as appropriate. The estimated useful lives are as follows: vehicles, five years; office furniture and equipment, three to fifteen years; equipment, three years.

F-26

Identifiable Intangible Assets

As of September 30, 2020, the Company’s Identifiable Intangible Assets are as follows:

Intangible Assets

Identifiable Intangible Assets

Trade Name (San Diego Farmers Outlet) $193,000

Trade Name (Seaport Meat) $449,000

Wholesale Customer Relationships (San Diego Farmers Outlet) $266,000

Wholesale Customer Relationships (Seaport Meat) $2,334,239

Total Identifiable Intangible Assets $3,242,239

Goodwill

Assembled Workforce $21,000

Unidentified Intangible Value $470,000

Total Goodwill $491,000

Amortization Expense $205,742

Total Intangible Assets $3,527,497

Management does not believe that there is an impairment as of 2020.

Fair Value of Financial Instruments -

The carrying amounts of Pacific Ventures'the Company’s financial instruments, which include cash, accounts receivable, accounts payable, and accrued expenses are representative of their fair values due to the short-term maturity of these instruments.


Concentration of Credit Risk -

Financial instruments that potentially subject Pacific Venturesthe Company to concentration of credit risk consist primarily of cash and accounts receivable. The Company maintains cash balances at financial institutions within the United States which are insured by the Federal Deposit Insurance Corporation ("FDIC"(“FDIC”) up to limits of approximately $250,000. The Company has not experienced any losses with regard to its bank accounts and believes it is not exposed to any risk of loss on its cash bank accounts.


Advertising Costs - The Company expenses advertising costs when incurred.  During the year ended 12/31/2016, the Company incurred $62,505.44 in Marketing and Advertising, compared to $22,060 for the year ended 12/31/2015.

Critical Accounting Policies -

The Company considers revenue recognition and the valuation of accounts receivable, allowance for doubtful accounts, and inventory and reserves as its significant accounting policies. Some of these policies require management to make estimates and assumptions that may affect the reported amounts in Pacific Ventures'the Company’s financial statements.


Recent Accounting Pronouncements

In June 2009, the FASB established the Accounting Standards Codification ("Codification"(“Codification” or "ASC"“ASC”) as the source of authoritative accounting principles recognized by the FASB to be applied by nongovernmental entities in the preparation of financial statements in accordance with generally accepted accounting principles in the United States ("GAAP"(“GAAP”). Rules and interpretive releases of the Securities and Exchange Commission ("SEC"(the “SEC”) issued under authority of federal securities laws are also sources of GAAP for SEC registrants. Existing GAAP was not intended to be changed as a result of the Codification, and accordingly the change did not impact our financial statements. The ASC does change the way the guidance is organized and presented.


In April 2015, FASB issued Accounting Standards Update ("ASU"(“ASU”) No. 2015-03, "Interest“Interest – Imputation of Interest (Subtopic 835-30): Simplifying the Presentation of Debt Issuance Costs"Costs”, to simplify presentation of debt issuance costs by requiring that debt issuance costs related to a recognized debt liability be presented in the balance sheet as a direct deduction from the carrying amount of that debt liability, consistent with debt discounts. The ASU does not affect the recognition and measurement guidance for debt issuance costs. For public companies, the ASU is effective for financial statements issued for fiscal years beginning after December 15, 2015, and interim periods within those fiscal years. Early application is permitted. We are currently reviewing the provisions of this ASU to determine if there will be any impact on our results of operations, cash flows or financial condition.

F-27

F-10




Pacific Ventures Group, Inc.
Notes to Consolidated Financial Statements

2.  SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (continued)

In April 2015, FASB issued ASU No. 2015-04, "Compensation“Compensation – Retirement Benefits (Topic 715): Practical Expedient for the Measurement Date of an Employer'sEmployer’s Defined Benefit Obligation and Plan Assets"Assets”, which permits the entity to measure defined benefit plan assets and obligations using the month-end that is closest to the entity'sentity’s fiscal year-end and apply that practical expedient consistently from year to year. The ASU is effective for public business entities for financial statements issued for fiscal years beginning after December 15, 2015, and interim periods within those fiscal years. Early application is permitted. We are currently reviewing the provisions of this ASU to determine if there will be any impact on our results of operations, cash flows or financial condition.

In April 2015, FASB issued ASU No. 2015-05, "Intangibles“Intangibles – Goodwill and Other – Internal-Use Software (Subtopic 350-40): Customer'sCustomer’s Accounting for Fees Paid in a Cloud Computing Arrangement"Arrangement”, which provides guidance to customers about whether a cloud computing arrangement includes a software license. If such includes a software license, then the customer should account for the software license element of the arrangement consistent with the acquisition of other software licenses. If the arrangement does not include a software license, the customer should account for it as a service contract. For public business entities, the ASU is effective for annual periods, including interim periods within those annual periods, beginning after December 15, 2015. Early application is permitted. We are currently reviewing the provisions of this ASU to determine if there will be any impact on our results of operations, cash flows or financial condition.


In April 2015, FASB issued ASU No. 2015-06, "Earnings“Earnings Per Share (Topic 260): Effects on Historical Earnings per Unit of Master Limited Partnership Dropdown Transactions"Transactions”, which specifies that, for purposes of calculating historical earnings per unit under the two-class method, the earnings (losses) of a transferred business before the date of a drop down transaction should be allocated entirely to the general partner. In that circumstance, the previously reported earnings per unit of the limited partners (which is typically the earnings per unit measure presented in the financial statements) would not change as a result of the dropdown transaction. Qualitative disclosures about how the rights to the earnings (losses) differ before and after the dropdown transaction occurs for purposes of computing earnings per unit under the two-class method also are required. The ASU is effective for fiscal years beginning after December 15, 2015, and interim periods within those fiscal years. Earlier application is permitted. We are currently reviewing the provisions of this ASU to determine if there will be any impact on our results of operations, cash flows or financial condition.

In June 2014, FASB issued ASU No. 2014-10, "Development“Development Stage Entities (Topic 915): Elimination of Certain Financial Reporting Requirements, Including an Amendment to Variable Interest Entities Guidance in Topic 810, Consolidation"Consolidation”. The update removes all incremental financial reporting requirements from GAAP for development stage entities, including the removal of Topic 915 from the FASB Accounting Standards Codification. In addition, the update adds an example disclosure in Risks and Uncertainties (Topic 275) to illustrate one way that an entity that has not begun planned principal operations could provide information about the risks and uncertainties related to the company'scompany’s current activities. Furthermore, the update removes an exception provided to development stage entities in Consolidations (Topic 810) for determining whether an entity is a variable interest entity-which may change the consolidation analysis, consolidation decision, and disclosure requirements for a company that has an interest in a company in the development stage. The update is effective for the annual reporting periods beginning after December 15, 2014, including interim periods therein. Early application is permitted with the first annual reporting period or interim period for which the entity'sentity’s financial statements have not yet been issued (Public business entities) or made available for issuance (other entities). Our company adopted this pronouncement for year ended December 31, 2014.

pronouncement.

In June 2014, FASB issued ASU No. 2014-12, "Compensation“Compensation – Stock Compensation (Topic 718); Accounting for Share-Based Payments When the Terms of an Award Provide That a Performance Target Could Be Achieved after the Requisite Service Period"Period”. The amendments in this ASU apply to all reporting entities that grant their employees share-based payments in which the terms of the award provide that a performance target that affects vesting could be achieved after the requisite service period. The amendments require that a performance target that affects vesting and that could be achieved after the requisite service period be treated as a performance condition. A reporting entity should apply existing guidance in Topic 718 as it relates to awards with performance conditions that affect vesting to account for such awards. For all entities, the amendments in this ASU are effective for annual periods and interim periods within those annual periods beginning after December 15, 2015. Earlier adoption is permitted. Entities may apply the amendments in this ASU either (a) prospectively to all awards granted or modified after the effective date or (b) retrospectively to all awards with performance targets that are outstanding as of the beginning of the earliest annual period presented in the financial statements and to all new or modified awards thereafter. If retrospective transition is adopted, the cumulative effect of applying this Update as of the beginning of the earliest annual period presented in the financial statements should be recognized as an adjustment to the opening retained earnings balance at that date. Additionally, if retrospective transition is adopted, an entity may use hindsight in measuring and recognizing the compensation cost. This updated guidance is not expected to have a material impact on our results of operations, cash flows or financial condition.  We are currently reviewing the provisions of this ASU to determine if there will be any impact on our results of operations, cash flows or financial condition.

F-28


F-11




Pacific Ventures Group, Inc.
Notes to Consolidated Financial Statements
2.  SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (continued)

In August 2014, the FASB issued ASU 2014-15 on "Presentation“Presentation of Financial Statements Going Concern (Subtopic 205-40) – Disclosure of Uncertainties about an Entity'sEntity’s Ability to Continue as a Going Concern"Concern”. Currently, there is no guidance in U.S. GAAP about management'smanagement’s responsibility to evaluate whether there is substantial doubt about an entity'sentity’s ability to continue as a going concern or to provide related footnote disclosures. The amendments in this Update provide that guidance. In doing so, the amendments are intended to reduce diversity in the timing and content of footnote disclosures. The amendments require management to assess an entity'sentity’s ability to continue as a going concern by incorporating and expanding upon certain principles that are currently in U.S. auditing standards. Specifically, the amendments (1) provide a definition of the term substantial doubt, (2) require an evaluation every reporting period including interim periods, (3) provide principles for considering the mitigating effect of management'smanagement’s plans, (4) require certain disclosures when substantial doubt is alleviated as a result of consideration of management'smanagement’s plans, (5) require an express statement and other disclosures when substantial doubt is not alleviated, and (6) require an assessment for a period of one year after the date that the financial statements are issued (or available to be issued). We are currently reviewing the provisions of this ASU to determine if there will be any impact on our results of operations, cash flows or financial condition.

All other newly issued accounting pronouncements which are not yet effective have been deemed either immaterial or not applicable.


We reviewed all other recently issued accounting pronouncements and determined these have no current applicability to the Company or their effect on the financial statements would not have been significant.


3. GOING CONCERN


The accompanying consolidated financial statements have been prepared assuming the Company will continue as a going concern. As shown in the accompanying consolidated financial statements, the Company has incurred a net loss of $487,089$3,896,531 for the yearnine (9) months ended December 31, 2016,September 30, 2020 and has an accumulated deficit of $5,357,734$13,936,898 as at December 31, 2016.

of September 30, 2020.

In order to continue as a going concern, the Company will need, among other things, additional capital resources. The Company is significantly dependent upon its ability, and will continue to attempt, to secure equity and/or additional debt financing. There are no assurances that the Company will be successful and without sufficient financing it would be unlikely for the Company to continue as a going concern.

The unaudited consolidated financial statements do not include any adjustments relating to the recoverability and classification of recorded assets, or the amounts of and classification of liabilities that might be necessary in the event the Company cannot continue in existence. These conditions raise substantial doubt about the Company'sCompany’s ability to continue as a going concern. These unaudited consolidated financial statements do not include any adjustments that might arise from this uncertainty.


F-12






Pacific Ventures Group, Inc.
Notes to Consolidated Financial Statements

4. INVENTORIES

Inventories at

As of September 30, 2020, the Company had inventory assets for a total of $1,703,162. The Company had inventory assets of $830,504 as of December 31, 2016 and 2015, consisted of the following:2019.

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  December 31, 2016  December 31, 2015 
Finished Goods $0.00  $2,020.34 
         


5. PROPERTY, PLANT AND EQUIPMENT


Property, plant and equipment at September 30, 2020 and December 31, 20162019, consisted of:

  September 30, 2020  December 31, 2019 
Computers $11,788  $11,788 
Office Furniture  14,390     
Building & Improvement  29,673   25,000 
Leashold Improvement  66,932     
Forklift 1  3,000   3,000 
Forklift 2  2,871   2,871 
Truck 2018 Hino 155 5347  30,181   30,181 
Truck 2018 Hino 155 5647  30,181   30,181 
Truck 2018 Hino 155 5680  30,181   30,181 
Truck 2019 Hino 155 3710  24,865   24,865 
Truck 2019 Hino 155 7445  34,213   34,213 
Machinery & Equipment  994,540   913,696 
Office Equipment  62,400   62,400 
Vehicles  409,108   409,108 
Accumulated Depreciation  (449,910)  (99,815)
         
  $1,294,412  $1,477,668 

Depreciation and 2015, consisted of:


  December 31, 2016  December 31, 2015 
Computers $15,985.53  $15,985.53 
Freezers  39,152.82   39,152.82 
Office Furniture  15,686.82   15,686.82 
Rugs  6,000.00   6,000.00 
Software - Accounting  2,901.07   2,901.07 
Telephone System  5,814.00   5,814.00 
Video Camera  1,527.95   1,527.95 
         
Accumulated Depreciation (55,230.67) (52,235.92)
         
Net Book Value $31,837.52  $34,832.27 

Depreciation expenseAmortization expenses for the yearnine (9) months ended December 31, 2016September 30, 2020 was $3,993$505,969 compared $3,993to $18,231 for the same period of 12/31/2015.

September 30, 2019.


6. ACCRUED EXPENSE

As at 012/31/2016of September 30, 2020, the Company had accrued expenses of $241,692$1,202,372 compared to $189,433,$714,962, for the year-end 12/31/2015. Accrued expenses include $29,103 from the IPIC Labor Commission finding, and Disputed liability of $39,308, Other accrued liabilities of $52,259, and Payroll liabilities of $83,120.




December 31, 2019.

F-13





Pacific Ventures Group, Inc.
Notes to Consolidated Financial Statements

7. INCOME TAX

The Company accounts for income taxes under the asset and liability method, which requires the recognition of deferred tax assets and liabilities for the expected future tax consequences of events that have been included in the financial statements. Under this method, deferred tax assets and liabilities are determined on the basis of the differences between the financial statement and tax bases of assets and liabilities using enacted tax rates in effect for the year in which the differences are expected to reverse.


8. RELATED PARTY TRANSACTIONS

The following table presents a summary of the Company’s promissory notes issued to related parties as of September 30, 2020:

Noteholder Note Amount  Issuance Date Unpaid Amount 
S. Masjedi $150,000  12/10/2010 $75,567 
A. Masjedi  500,000  6/1/2013  358,282 
M. Shenkman  10,000  2/21/2012  10,000 
M. Shenkman  10,000  2/23/2012  10,000 
M. Shenkman  10,000  3/14/2013  6,000 
M. Shenkman (Entrust)  16,000  9/9/2014  16,000 
  $696,000    $475,849 

F-30

The following description represent note payable-related party transaction pre-Share Exchange that were assumed by the Company as a condition to the Share Exchange:

In January 2011, MGD, which is now a majority owned subsidiary of Snöbar Holdings, entered into an unsecured promissory note with an officerMrs. Masjedi, who is now the Company’s President, Chief Executive Officer, Interim Chief Financial Officer, director and shareholder.majority stockholder. The note had a principal balance of $150,000 with an interest rate of 3% and has a maturity date of December 31, 2018.2022. The balance of the note at December 31, 2016September 30, 2020 was $111,863.


In$75,567.

On February of21, 2012, MGDSnöbar Holdings entered into an unsecured promissory note with Mr. Shenkman, who is Chairman of the Board of Directors and a shareholder.shareholder of the Company. The note had an originala principal balance of $30,000$10,000 with an interest rate of 8%5% and ais due on demand. The note’s maturity date of August 1, 2014.  The interest rate has subsequently been changedextended to 2% and the lender agreed to make all interest retroactive and deferred to maturity date of December 31, 2018.2022. Interest against the note was extinguished in a subsequent extension of the term. The note'snote had a principal balance was $25,000of $10,000 as of December 31, 2016 and December 31, 2015.


September 30, 2020.

On February 23, 2012, Snöbar Holdings entered into a promissory note agreement with a relative and former officer to purchase all shares and interestsMr. Shenkman for $10,000, maturing in IPIC, including liquor licenses, for $500,000.one year at an interest of 8%. The note bears no interest and payments are due in five installments of $100,000 due each year beginning onhas subsequently been extended to December 31, 2013 and going through December 31, 2017.  The entire purchase price of $500,000 was expensed in 2013.  As of December 31, 2016  and December 31, 2015, the balance on the note $392,772 and $219,522 respectively. In April of 2016, the company renegotiated its licensing rights contract and agreement in order to add accrual of late fees, legal fees and penalties by $173,250.  As at December 31, 2016, the balance on2022. Interest under the note was $392,772.00.


extinguished in a subsequent extension of the term. The note had an outstanding balance of $10,000 as of September 30, 2020.

On March 14, 2013, Snöbar Holdings entered into an unsecured promissory note with a shareholder.Mr. Shenkman, the Company’s Chairman of the Board of Directors. The note had a principal balance of $10,000 with an interest rate of 5% and an original maturity date of March 14, 2014.  The maturity date has been2014, subsequently extended to December 31, 2019, and2022 with a lower interest rate has been reduced toof 2%.  Lender/year. Mr. Shenkman also agreed to make all interest retroactive and deferred. The note had an outstanding balance of $6,000 as of September 30, 2020.

On June 1, 2013, Snöbar Holdings entered into a promissory note with Azizollah Masjedi, father-in-law to Shannon Masjedi who’s the Company’s President, Chief Executive Officer, Interim Chief Financial Officer, director and majority stockholder, in an amount of $500,000 to purchase all the shares and interests of IPIC. The note matured on June 31, 2017. As of September 30, 2020, the outstanding balance under this note was $358,282, which includes interest and penalty charges.

On September 9, 2014, Snobar Holdings entered into a second unsecured promissory note with Mr. Shenkman, through his affiliate company Entrust Group for a total amount of $6,000 and a third unsecured promissory note for a total amount of $10,000, both at an annual interest rate of 2%. No term was provided for in each note, but Mr. Shenkman has agreed to a maturity date of December 31, 20162022 and the accrual of interest rates and deferral to maturity. The notes had an aggregate outstanding balance of $16,000 as of September 30, 2020.

As of December 31, 2015.2019, the Company had total short-term notes payable of $1,362,605 and long-term notes payable of $8,669,129. As of September 30, 2020, the Company had total short-term notes payable of $1,907,971 and long-term notes payable of $10,588,942.

9. NOTES PAYABLE

The following table presents a summary of the Company’s promissory notes issued to unrelated third parties as of September 30, 2020:

  Note Amount  Issuance Date Balance 
A. Rodriguez $86,821  3/14/13 $86,821 
A. Rodriguez  15,000  7/22/13  15,000 
A. Rodriguez  10,000  2/21/14  10,000 
Henry Mahgerefteh  144,000  2/15/15  140,503 
TRA Capital  106,112  3 loans  106,112 
BNA Inv  223,499  6 loans  223,499 
Brian Berg  30,000  2/1/12  25,000 
Classic Bev  73,473  5/1/17  348,269 
JSJ, Investments  75,000  7/12/17  30,239 
PowerUp  168,500  8/7/20  168,500 
CapCall  1,000,000  9/20, 11/20  457,000 
PNC, Inc.  850,000  12/19/20  850,000 
PPP  395,600  5/20/20  395,600 
SBA Loan  274,000  4/1/20  274,000 
Dicer  64,678  7/20/20  64,678 
TCA Global fund  2,150,000  5/1/18  2,871,397 
TCA Global fund 2  3,000,000  12/17/19  5,954,446 
  $8,666,683    $12,021,064 

F-31
On March 14, 2013,

The following description represent unrelated notes payable transactions pre-reverse merger between Snöbar and the Company that were assumed by the Company as a condition to the Share Exchange Agreement:

In February 2012, MGD entered into an unsecured promissory note with a shareholder.certain unrelated party, now a shareholder of the Company for a principal balance of $30,000 at in interest rate of 8% per year and maturity date of August 1, 2014. The note’s maturity date has been extended to December 31, 2020 and the interest rate under the extinguished as part of the extension. The note had an outstanding balance of $25,000 as of September 30, 2020.

On March 14, 2013, Snöbar Holdings entered into an unsecured promissory note with a certain unrelated third party, now a shareholder of the Company. The note had a principal balance of $86,821 with an original interest rate of 5%, and an originalhad a maturity date of March 14, 2014. MaturityThe note’s maturity date has subsequently been extended to December 31, 2019,February 1, 2020. The entire balance is owed and interest rate has been reduced to 2%, and lender agreed to make all interest retroactive and deferred.  The balance of the note was $86,821outstanding as of December 31, 2016 and December 31, 2015.


September 30, 2020.

On July 22, 2013, Snöbar Holdings entered into an unsecured promissory note with a shareholder.certain unrelated third party. The note had a principal balance of $15,000 with an original interest rate of 5%. Maturity date has been extended to December 31, 2018, and interest rate has been reduced to 2%, and lender agreed to make all interest retroactive and deferred. The balance of the note was $15,000 as of December 31, 2016September 30, 2020.

The following description represents unrelated note payable transactions post-merger between Snöbar and December 31, 2015.


On February 24, 2014, Snöbar Holdingsthe Company:

Effective September 30, 2017, the Company entered into an unsecured promissory note with a shareholder.  The note had a principal balance of $20,000 with an interest rate of 8% and a maturity date of 30 days from execution of the note.  The maturity date was extended to February 1, 2017.  As of December 31, 2014, the balance of the notes was $20,000.  The note was converted to 100,000 shares common stock on July 15, 2015, leaving a balance of $0 as of December 31, 2016 and December 31, 2015.


During the year ended December 31, 2014, Snöbar Holdings entered into unsecuredamended promissory notes with BNA/TRA an entity owned byunrelated third party in an amount of $372,500, one for $172,500, and four others for $50,000 each. On Septmeber 25, 2020 Pacific Ventures Group entered into a shareholder.settlement agreement with BNA/TRA for a combined amount of $400,000 to be in monthly cash installmentsto be paid as follows. On or before October 10, 2020, PACVwill pay the sum of thirty thousand dollars ($30,000); On or before November 1st, 2020, PACV will pay the sum of thirty thousand ($30,000); On or before December 1, 2020, and continuing through and including May 1st 2023, PACV shall pay twenty-nine (29) consecutive monthly payments of eleven thousand five hundred($11,500); On or before June 1st, 2023, PACV will pay the sum of six thousand five hundred($6,500);

On July 12, 2017, the issued a Convertible Promissory Note to JSJ Investments Inc. for total gross proceeds of $75,000. The notes hadcompany entered into a total principalmutually agreed upon settlement agreement that called out for monthly payments of $3,359.90. All payments are current and the balance on the note as of $16,000 with anSeptember 30, 2020 was $30,239. There is no conversion feature to this settlement and only cash payment.

Over the past year Classic Beverage has periodically issued loans to the Company. The Company has agreed to pay interest rate of 2%10% per year and werehas agreed on penalty fees if late on payments. The note is due on demand. Maturity date has been modified to December 31, 2019,The current balance is $348,269, including capitalized interest and lender agreed to make all interest retroactive and deferred.  The balance of the notes were $16,000 as of December 31, 2016 and December 31, 2015.


penalty fees.

On February 23, 2012, Snöbar HoldingsMay 1, 2018, Pacific Ventures Group entered into a secured promissory note with a shareholder.  The note had a principal balance of $10,000 with no interest rate.  The note is due upon demand.  The balance of the note was $10,000 as of December 31, 2016 and December 31, 2015.


As of December 31, 2016 and December 31, 2015, an officer has advanced $6,130 to IPIC to pay for operating expenses.

F-14




Pacific Ventures Group, Inc.
Notes to Consolidated Financial Statements

9.    NOTES PAYABLE

On December 9, 2013, Snöbar Holdings entered into an unsecured promissory note.  The note had a principle balance of $100,000 with an interest rate of 6% and maturity date of February 9, 2014.  During 2014, an additional $60,000 was borrowed for a total balance of $160,000. In 2014, Snöbar Holdings issued 111,328 shares of its Class A Common Stock to pay off the entire principal balance along with accrued interest.

In February 2014, MGD entered into a secured promissory note with a principal balance of $10,000.TCA Global Master Fund. The note was secured by interests in tangible and intangible property of MGD.  The Company is to make payments of $181 each business day (Monday through Friday) until the loan is paid off.Pacific Ventures Group. The effective interest rate on the note is 137%16%. The note has been paid and the outstanding balance of the notes with TCA Global Fund for San Diego Farmers Outlet is $1000$2,871,397 as of September 30, 2020.

On December 31, 2016 and 2015.


On March 10, 2014, MGD17, 2019 Pacific Ventures Group entered into a secured promissory note with a principal balance of $23,000.  The note was secured by MGD future sales and accounts receivable totaling $31,970.   The Company was to remit 2% of revenues and accounts receivables daily until the entire balance of $31,970 has been received.  The outstanding balance on the notes was paid off by other financing and has a balance of $0 as of December 31, 2016 and December 31, 2015.

On May 19, 2014, Snöbar Holdings entered into a secured convertible promissory note with a principal balance of $500,000.TCA Special Situations Credit Strategies ICAV. The note was secured by interests in cash, accounts receivable, other receivables, inventory, supplies, other assetstangible and intangible property of Snöbar Holdings including general intangibles and rights of each liquor license owned by SnoBar Trust.Pacific Ventures Group. The note has aneffective interest rate is 16%. The total outstanding balance of 10% and an original maturity datethe two (2) notes for Seaport Meat is $5,954,446 as of December 31, 2015.  The Company was to make interest only payments beginning July 1, 2014.  The lender determined Snöbar Holdings to be in default and on January 29, 2015,Sepember 30, 2020.

F-32

In September 2020, Seaport Group Enterprises LLC entered into a mutually agreed loan modification.revenue based factoring agreement and received an aggregate of $500,000 (less origination fees of $15,000) in exchange for $650,000 of future receipts relating to monies collected from customers or other third party payors. Under the terms of the agreement, the Company is required to make daily payments equal to $21,500 for 30 weeks. The agreement increasedCompany received net proceeds of $485,000.

On May 20, 2020, The Company entered into a SBA PPP note in the amount of $395,000 as a result of the COVID-19 pandemic. The note is current and the Company believes that this not will be forgiven by the SBA. The standards set forth for forgivness have been met and exceeded to order to obtain forgiveness by the SBA. The Company’s forgiveness application is pending.

On July 20,2020, Seaport Group Enterprises LLC entered into a note in the amount of $64,678.00 for a new piece of machinery in order to upgrade the processing line. The note is payable monthly in installment payments of $1500.00. As of September 30, 2020 the note is current.

On August 7, 2020, Pacific Ventures Group entered into a convertible promissory note in the amount of $168,500.00. The note matures one year from the issuance and if not prepaid it is convertible into common stock. As of September the principal balance of the note as of December 31, 2014 to $527,333 and all interest due and payable was deemed to have been paidis $168,500.00 and the conversion rightsCompany is within the prepayment period.

On April 1, 2020, The Company entered into a SBA note in the amount of the note were removed.  The modification also removed and deleted, in its entirety, all secured interests in cash, accounts receivable, other receivables, inventory, supplies, and other assets$274,000.00 There are not payment due for 12 months. As of Snöbar Holdings, including intangibles, and rights of each liquor license owned by Snöbar Trust.


The maturity date was December 31, 2015 if Snöbar Holdings is not in default, the maturity date of the note should automatically be extended to December 31, 2016 ("First Extended Maturity Date"). Commencing on January 1, 2016, Snöbar Holdings will make monthly payments of $15,000 until the First Extended Maturity Date.  Assuming Snöbar Holdings is not in default with respect to its obligations as of the First Extended Maturity Date, the note shall automatically be extended to December 31, 2017 ("Second Extended Maturity Date").  Commencing on January 1, 2017, the monthly payments will be increased to $25,000 for every month until the Second Extended Maturity Date.  All accrued but unpaid interest, charges and the remaining principal balance ofSeptember 30, 2020, the note is fully duecurrent. The monthly payments are estimated to be $1500.00 per month.

In August 2019, Seaport Group Enterprises, LLC (“SGE”) agreed to acquire Seaport Meat Company, a wholesale meat distribution and payableprocessing company that manufactures and supplies various restaurants and food service institutions, from PNC, Inc., Peter Camarda and Nancy Camarda (collectively, “PNC”). In furtherance of this agreement, the parties entered into an Asset Purchase Agreement on or about August 15, 2019, whereby SGE agreed to purchase certain assets, properties, and rights belonging to PNC. In connection with the Second Extended Maturity Date.  The balanceclosing of the notetransactions contemplated by the asset purchase acquisition, as part of December 31, 2016 and December 31, 2015 is $527,333.


In January of 2016 the company decided to enter into renegotiation periodconsideration for the repayment terms of the modification dated January 29, 2015.

On August 22, 2014, IPICasset purchase, Seaport Group Enterprises LLC entered into a secured promissory note with PNC INC. in the amount of $850,000 due in three payments over 18 months.

On or about May 13, 2020, SGE filed a principal balancelawsuit against PNC in Los Angeles Superior Court, based on PNC’s material breaches of $15,000.  Thethe Asset Purchase Agreement and the Consulting and Covenant Not to Compete Agreement (the “Consulting Agreement”), as well material misrepresentations that PNC made to SGE. SGE’s complaint alleges causes of action against PNC for including but not limited to fraud.

As of the date of this report, the note was securedto PNC is past due as the amounts due, if any, are in dispute within the above referenced action brought by interests in all accounts, cash, deposit accounts, documents, equipment, general intangibles and inventory of International Production IMPEX Corp.  SGE. The Company wasand SGE intend to make daily payments of $163 untilvigorously pursue its rights and remedies against PNC as well as defend the entire balance was paid off forallegations set forth in the counter complaint. Management does not believe that an estimated total payment of $20,550.  The effective interest rateadverse ruling would have a material effect on the note was 192%.  This loan was purchased byoperations of the lender mentioned in the paragraph above and the outstanding balance is $0 asCompany.

As of December 31, 20162019, the Company had short-term notes payable of $1,362,605 and December 31, 2015.

long-term notes payable of $8,669,129.

As of September 30, 2020, the Company had short-term notes payable of $1,907,971 and long-term notes payable of $10,588,942.

F-33

F-15





Pacific Ventures Group, Inc.
Notes to Consolidated Financial Statements



10. STOCKHOLDERS'STOCKHOLDERS’ EQUITY

Share Exchange


On August 14, 2015, Snöbar Holdings entered into athe Share Exchange Agreement ("Exchange Agreement") with Pacific Ventures Group, Inc., a Delaware corporation ("Pacific Ventures"),the Company and Snöbar Holdings'Holdings’ shareholders ("Snö(the “Snöbar Shareholders"Shareholders”) who holdheld of record (i) at least 99% and up to 100% of the total issued and outstanding shares of Class A Common Stock and (ii) 100% of the total issued and outstanding shares of Class B Common Stock.Stock, of Snöbar Holding. In accordance with the terms and provisions of the Share Exchange Agreement, Pacific Ventures shall acquire (i) at least 99% and up to 100%the Company acquired all of the total issued and outstanding shares of Snöbar Holdings'Holdings’ Class A Common Stock and (ii) 100% of the total issued and outstanding shares of Snöbar Holdings' Class B Common Stock from Snöbar Holdings' Shareholders, thus makingwith Snöbar Holdings becoming a majority-owned or wholly-ownedwholly owned subsidiary of the Company, in exchange for the issuance to the Snöbar Shareholders of at least 22,285,000 and up to 22,500,000 shares of restricted common stock of Pacific Ventures for each sharethe Company and the issuance of common stock of Snöbar while simultaneously issuing 2,500,000 restricted shares of restrictedthe Company’s common stock of Pacific Ventures to certain other persons.


The 2,500,000persons (as set forth below).

There was 0 restricted shares of restrictedthe Company’s common stock were issued forduring the following:


600,000fiscal quarter ended September 30, 2020.

Common Stock and Preferred Stock

The Company is authorized to issue up to 10,000,000 shares of restricted commonits preferred stock, were issued for services for a total of $326,900 of non-cash expenses.


A former officer of Pacific Ventures received 1,000,000$0.001 par value per share. The Company designated 6,000,000 shares of restricted commonpreferred stock in exchange for his 1,000,000 shares ofas Series E Preferred Stock.

900,000 shares of restricted common stock were issued to extinguish $21,675 of debt due to an officer and shareholder of Pacific Ventures. 

Stock (the “Series E Preferred Stock was authorized October 2006 for up to 10,000,000 shares.Stock”). Under the rights, preferences and privileges of the Series E Preferred Stock, the holders of the preferred stock receive a 10 to 1 voting preference over common stock.  Accordingly, for every share of Series E Preferred Stock held, the holder receivedthereof has the voting rights equal to 10 shares of common stock. TheAs of December 31, 2019, there were 6,000,000 shares of Series E Preferred Stock issued and outstanding. Additionally, Company has designated 10,000 shares of Series F Preferred Stock and 10,000 shares of the Series F Preferred Stock are issued and outstanding. Each share of Series F Preferred Stock is not convertible into any other class of stock0.1% of the Company and has no preferences to dividends or liquidation rights.   As of December 31, 2015 there are 1,000,000 shares of Preferred Class E Stock issued and outstanding.

outstanding stock at the time of conversion.

From January 1, 20162020 through December 31, 2016,September 30, 2020, the company sold 1,498,333Company issued 0 shares of its common stock.

The Company is authorized to issue up to 900,000,000 shares of its common stock, to various investors for cash and other considerations.


Common Stock was authorized October 22, 2012 for up to 100,000,000 shares,$0.001 par value $0.001 per share. Common Stock shareholders getHolders of common stock have one vote per share. As of December 31, 2016September 30, 2019, and December 31, 2015,the same period in 2020, there were 27,297,364477,226,000 and 25,799,0316,871,351 shares of Common Stock outstanding.
the Company’s common stock issued and outstanding, respectively. The September 30, 2020 common stock issued and outstanding shares reflect the 1-for-500 reverse stock split that occurred on April 13, 2020.

On April 13, 2020 the Company effected a 500 for 1 reverse split of its common stock. The number of authorized common shares remained 900,000,000.

F-16





Pacific Ventures Group, Inc.
Notes to Consolidated Financial Statements
11. COMMITMENTS, CONTINGENCIES AND UNCERTAINTIES

Capital Lease
MGD leased certain machinery and equipment in 2014 and 2013 under an agreement that is classified as a capital lease.  The cost of equipment under capital leases is included in the balance sheets as property, plant and equipment and was $0 and $0 at December 31, 2015 and 2014, respectively.  Accumulated depreciation of the leased equipment was $0 as of December 31, 2016 and December 31, 2015.

Operating Lease

The Company is currently obligated under two operating leases for office spaces and associated building expenses. Both leases are on a monthmonth-to-month basis at a monthly rate of $450 and $330, respectively.

SDFO operations are located at 10407 Friars Rd, San Diego, CA 92110, where they occupy an aggregate of approximately 10,000 square feet pursuant to month basis.leases. The 5-year leases are on an annual basis at a monthly rate of $6,000 per month.

Seaport Group Enterprise LLC is located at 2533 Folex Way, Spring Valley CA 91978, where they occupy an aggregate of approximately 17,000 square feet pursuant to the lease. The 5-year leases are on an annual basis starting at a monthly rate of $14,750.00 per month.

F-34

San Diego Farmers Outlet and Seaport Meat Company Operating Leases

The Company in May 1, 2018 assumed a lease agreement for a facility site and entered into a lease agreement for office space for San Diego Farmers Outlet. The lease has a term of five years expiring on April 30, 2023.

Future minimum lease payments, as set forth in the lease, are below:

YEAR AMOUNT 
2020 $72,000 
2021 $72,000 
2022 $72,000 
2023 $24,000 

The Company on December 1, 2019 entered into a lease agreement for a facility site for office space for Seaport Meat Company. The lease has a term of five years expiring on November 30, 2024.

Future minimum lease payments, as set forth in the lease, are below:

YEAR AMOUNT 
2020 $177,000 
2021 $177,000 
2022 $177,000 
2023 $177,000 
2024 $162,250 

12. RECENT EVENTS

In March 2020, the World Health Organization characterized a novel strain of coronavirus (“COVID-19”) as a pandemic amidst a rising number of confirmed cases and thousands of deaths worldwide. As of December 28, 2019, the COVID-19 pandemic had not had a significant impact on our business. However, since mid-March 2020, our business has been significantly impacted. Beginning in mid-March 2020, many countries, including the United States, took steps to restrict travel, temporarily close or enforce capacity restrictions in businesses, schools and other public gathering spaces. Restrictions on public gatherings and attendance at retail or other establishments, including restaurants, and recreational, sporting and other similar venues, continue to evolve and are expected to continue to remain in effect in some capacity for the near-term. It remains unclear when and to what extent the COVID-19 pandemic will fully abate. Since mid-March 2020, the operations of our restaurant, hospitality and education customers (and our operations that are dependent upon these customers) have been significantly disrupted by the spread of COVID-19 and the corresponding sudden and significant decline in consumer demand for food prepared away from home.

13. SUBSEQUENT EVENTS


ASC 855-16-50-4 establishes accounting and disclosure requirements for subsequent events. ASC 855 details the period after the balance sheet date during which we should evaluate events or transactions that occur for potential recognition or disclosure in the financial statements, the circumstances under which we should recognize events or transactions occurring after the balance sheet date in its financial statements and the required disclosures for such events.


On 2/13/2017, Pacific Ventures entered settlement with oneApril 13, 2020 the Company effected a 500 for 1 reverse split of its creditors for $527,333 of its long-term notes payable.common stock. The agreement called for issuance of 400,000 shares of PACV restricted common stocks and $200,000 in future cash payment comprising of $25,000 on March 31, 2017, $25,000 on March 31, 2018, $25,000 on March 31, 2019, and $125,000 on March 31, 2020.  As of March 10, 2017, Pacific Ventures has issued to the creditor, 400,000 shares of PACV restricted common stocks, and has also paid the $25,000 for the required March 31, 2017 cash payment.


In March 2017, the Board of Directors of Pacific Ventures made some changes to its management team re-assigning certain portfolios and adding new talents to the team.  The affected changes are as follows:  Shannon Masjedi was made the Chief Executive Officer (CEO) and President; Frank Igwealor was made the Chief Financial Officer (CFO); and Marc Shenkman was elected as the Board Chairman.

We have evaluated all subsequent events through the date these consolidated financial statements were issued, and determined the following are material to disclose.

F-17

Pacific Ventures Group, Inc. and Subsidiaries
Consolidated Financial Statements

March 31, 2017


F-18


PACIFIC VENTURES GROUP, INC.
Consolidated Balance Sheets
    March 31,  December 31, 
  2017  2016 
       
ASSETS      
Current Assets:      
Cash and cash equivalents $50,233  $25,284 
Accounts receivable  189   983 
Inventory, net      - 
Deposits  1,500   1,500 
Total Current Assets  51,922   27,767 
         
Fixed Assets        
Fixed assets, net  30,839   31,838 
Total Fixed Assets  30,839   31,838 
         
TOTAL ASSETS $82,761  $59,605 
         
LIABILITIES AND STOCKHOLDERS' EQUITY        
Bank overdraft $-  $- 
Accounts payable  174,975   177,475 
Accrued expenses  241,692   241,692 
Deferred revenue  -   15,042 
Current portion, notes payable  127,810   26,510 
Current portion, notes payable - related party  110,081   110,081 
Current portion, leases payable  -   - 
Total Current Liabilities  654,558   570,800 
         
Long-Term Liabilities:        
Notes payable - related party  404,635   404,636 
Notes payable  343,821   671,154 
Total Long-Term Liabilities  748,456   1,075,790 
         
Total Liabilities $1,403,015  $1,646,590 
         
STOCKHOLDERS' EQUITY (DEFICIT)        
Preferred stock, $.001 par value, 10,000,000 shares authorized,        
  none issued and outstanding $-  $- 
Class A common stock, $.001 par value, 100,000,000 shares        
  authorized, 27,772,532 and 25,799,031 issued and outstanding,        
  respectively  27,697   27,297 
Class B common stock, $.001 par value, 10,000,000 shares        
  authorized, 1,000,000 issued and outstanding, respectively  1,000   1,000 
Additional paid in capital  4,084,848   3,742,452 
Accumulated deficit  (5,433,798)  (5,357,734)
         
Total Stockholders' Equity (Deficit)  (1,320,253)  (1,586,984)
         
Total Liabilities and Stockholders' Equity (Deficit) $82,761  $59,605 
The accompanying notes are an integral part of these consolidated financial statements.


F-19



PACIFIC VENTURES GROUP, INC.
Consolidated Statements of Operations
(unaudited)
    For the Three Months Ended, 
    March 31, 
  2017  2016 
       
Sales, net of discounts $-  $- 
Cost of Goods Sold  -   - 
Gross Profit  -   - 
         
Operating Expenses        
Selling, general and administrative  81,608   27,568 
Depreciation expense  998   998 
Salaries and wages  5,500   7,637 
Operating Expenses/(Loss)  88,106   36,204 
         
Loss from Operations  (88,106)  (36,204)
         
Other Non-Operating Income and Expenses        
Interest expense  (3,000)  - 
Extraordinary Items  15,042   - 
         
Net Income/(Loss) before Income Taxes  (76,065)  (36,204)
         
Provision for income taxes  -   - 
         
Net Income/(Loss) $(76,065) $(36,204)
         
Basic and Diluted Loss per Share - Class A Common Stock $(0.00274) $(0.00140)
Basic and Diluted Loss per Share - Class B Common Stock $(0.0761) $(0.0362)
         
Weighted Average Number of Shares Outstanding:        
Basic and Diluted Class A Common Stock  27,772,532   25,799,031 
Basic and Diluted Class B Common Stock  1,000,000   1,000,000 

The accompanying notes are an integral part of these consolidated financial statements.
F-20


PACIFIC VENTURES GROUP, INC.
Consolidated Statements of Cash Flows
(unaudited)

     For the Three Months Ended, 
     March 31, 
  2017  2016 
       
OPERATING ACTIVITIES      
Net loss $(76,065) $(36,204)
Adjustments to reconcile net loss to        
  net cash used in operating activities:        
Shares issued for services  -   - 
Depreciation  998   998 
Changes in operating assets and liabilities        
Accounts receivable  794   - 
Inventory  -   - 
Deposits  -   4,880 
Accounts payable  (2,500)  (991)
Accrued expenses  (15,042)  - 
Net Cash Used in Operating Activities  (91,814)  (31,316)
         
INVESTING ACTIVITIES        
Disposal of fixed asset  -   - 
Net Cash Provided By (Used In) Investing Activities  -   - 
         
FINANCING ACTIVITIES        
Proceeds from notes payable  126,300     
Repayment of notes payable  (352,333)    
Common stock issued for cash  342,796   29,476 
Proceeds from related party notes payable  -   1,941 
Prior period adjustment to retained earnings  -     
Repayment on the leases payable  -     
Repayment of note payable - related party        
Net Cash Provided by Financing Activities  116,763   31,417 
         
NET INCREASE (DECREASE) IN CASH  24,949   101 
CASH AT BEGINNING OF PERIOD  25,284   210 
         
CASH AT END OF PERIOD $50,233  $311 
         
SUPPLEMENTAL DISCLOSURES OF        
CASH FLOW INFORMATION:        
         
SUPPLEMENTAL DISCLOSURS OF CASH FLOW INFORMATION        
         
CASH PAID FOR:        
Interest $3,000  $- 
NON CASH FINANCING ACTIVITIES:        
Issuance of shares for debt conversion $-  $- 
         
The accompanying notes are an integral part of these consolidated financial statements.
F-21



Pacific Ventures Group, Inc.
Notes to Consolidated Financial Statements



1.     NATURE OF OPERATIONS

The Company and Nature of Business
Pacific Ventures Group, Inc. (the "Company" or "Pacific Ventures") was incorporated under the laws of the State of Delaware on October 3, 1986, under the name AOA Corporation. On November 12, 1991, the Company changed its name to American Eagle Group, Inc. On October 22, 2012, the Company changed its name to Pacific Ventures Group, Inc.

The current structure of Pacific Ventures came from a reverse merger with Snöbar Holdings, Inc. ("Snöbar") through a share exchange. The reverse merger entered on August 14, 2015, by Pacific Ventures Group, Inc. and its stockholders through a share exchange agreement with Snöbar Holdings, Inc. ("Snöbar Holdings"), pursuant to which Pacific Ventures acquired 100% of the issued and outstanding shares of Snöbar Holdings' Class A and Class B common stock in exchange for 22,500,000 restricted shares of Pacific Ventures' common stock while simultaneously issuing 2,500,000 shares of Pacific Ventures' restricted common stock to certain other persons.

As the result of the reverse-merger and Share Exchange, Pacific Ventures became the holding company for Snöbar Holdings, Inc. and its affiliates and subsidiaries comprising Snobar Trust ("Trust"), International Production Impex Corporation ("IPIC"), and MAS Global Distributors, Inc. ("MGD").

Prior to the reverse-merger, Pacific Ventures operated as an insurance holding company and through its subsidiaries, marketed and underwrote specialized property and casualty coverage in the general aviation insurance marketplace.  However, in 1997, after selling several of its divisions, the Company's remaining insurance operations were placed into receivership and the Company ceased operating its insurance business.

Since the Share Exchange represents a change in control of the Company and a change in business operations, the business operations changed to that of Snöbar Holdings and the discussions of business operations accompanying this filing are solely that of Snöbar Holdings and its affiliates and subsidiaries comprising of Snobar Trust, IPIC, and MGD.

Snöbar Holdings, Inc. ("Snöbar Holdings") was formed in the State of Delaware on January 7, 2013.  Snöbar Holdings is the trustor and sole beneficiary of Snobar Trust, a California trust ("Trust"), which was formed in June 1, 2013. The current trustee that holds legal title to the Trust is Clark Rutledge, who is the father of Shannon Masjedi, who controls Snöbar Holdings. The Trust owns 100% of the shares of International Production Impex Corporation, a California corporation ("IPIC"), which was formed on August 2, 2001. IPIC is in the business of selling alcohol-infused ice cream and ice-pops, and holds all of the rights to the liquor licenses to sell such products and trade names "SnöBar". As such, the Trust holds all ownership interest of IPIC and its liquor licenses, permitting IPIC to sell its product to distributors, with all income, expense, gains and losses rolling up to the Trust, of which Snöbar Holdings is the sole beneficiary.  Snöbar Holdings also owns 99.9% of the shares of MAS Global Distributors, Inc., a California corporation ("MGD"). MGD is in the business of selling and leasing freezers and providing marketing services.  As a result of the foregoing, Snöbar Holdings is the primary beneficiary of all assets, liabilities and any income received from the business of the Trust and IPIC through the Trust and is the parent company of MGD.

The Trust and IPIC are considered variable interest entities ("VIEs") and Snöbar Holdings is identified as the primary beneficiary of the Trust and IPIC. Under ASC 810, Snöbar Holdings performs ongoing reassessments of whether it is the primary beneficiary of a VIE. As the assessment of Snöbar Holdings' management is that Snöbar Holdings has the power to direct the activities of a VIE that most significantly impact the VIE's activities (it is responsible for establishing and operating IPIC), and the obligation to absorb losses of the VIE that could potentially be significant to the VIE and the right to receive benefits from the VIE that could potentially be significant to the VIE's economic performance, it was therefore concluded by management that Snöbar Holdings is the primary beneficiary of the Trust and IPIC. As such, the Trust and IPIC were consolidated in the financial statements of Snöbar Holdings since the inception of the Trust, in the case of the Trust, and since the inception of Snöbar Holdings, in the case of IPIC.

F-22




Pacific Ventures Group, Inc.
Notes to Consolidated Financial Statements



Principles of Consolidation
The consolidated financial statements include the accounts of Pacific Ventures, Inc., Snöbar Holdings and its subsidiaries, in which Snöbar Holdings has a controlling voting interest and entities consolidated under the variable interest entities ("VIE") provisions of ASC 810, "Consolidation" ("ASC 810"). Inter-company balances and transactions have been eliminated upon consolidation.

The Company applies the provisions of ASC 810 which provides a framework for identifying VIEs and determining when a company should include the assets, liabilities, non-controlling interests and results of activities of a VIE in its consolidated financial statements.
In general, a VIE is a corporation, partnership, limited-liability corporation, trust, or any other legal structure used to conduct activities or hold assets that either (1) has an insufficient amount of equity to carry out its principal activities without additional subordinated financial support, (2) has a group of equity owners that is unable to make significant decisions about its activities, (3) has a group of equity owners that does not have the obligation to absorb losses or the right to receive returns generated by its operations or (4) the voting rights of some investors are not proportional to their obligations to absorb the expected losses of the entity, their rights to receive the expected residual returns of the entity, or both and substantially all of the entity's activities (for example, providing financing or buying assets) either involve or are conducted on behalf of an investor that has disproportionately fewer voting rights.

ASC 810 requires a VIE to be consolidated by the party with an ownership, contractual or other financial interest in the VIE (a variable interest holder) that has both of the following characteristics: a) the power to direct the activities of a VIE that most significantly impact the VIE's economic performance and b) the obligation to absorb losses of the VIE that could potentially be significant to the VIE, or the right to receive benefits from the VIE that could potentially be significant to the VIE.

A variable interest holder that consolidates the VIE is called the primary beneficiary. If the primary beneficiaryof a variable interest entity (VIE) and the VIE are under common control, the primary beneficiary shall initially measure the assets, liabilities, and non-controlling interests of the VIE at amounts at which they are carried in the accounts of the reporting entity that controls the VIE (or would be carried if the reporting entity issued financial statements prepared in conformity with generally accepted accounting principles). ASC 810 also requires disclosures about VIEs in which the variable interest holder is not required to consolidate but in which it has a significant variable interest.



F-23




Pacific Ventures Group, Inc.
Notes to Consolidated Financial Statements



2.  SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

Principles of Consolidation - The consolidated financial statements include Pacific Ventures, Inc., a Delaware corporation, Snöbar Holdings, Inc. a Delaware corporation ("Snöbar Holdings"), MAS Global Distributors, Inc., a California corporation ("MGD"), International Production Impex Corporation, a California corporation ("IPIC"), and Snobar Trust, a California trust ("Trust"), which was established to hold IPIC, which in turn holds liquor licenses. All inter-company accounts have been eliminated during consolidation.  See the discussion in Note 1 above for variable interest entity treatment of the Trust and IPIC.

Use of Estimates - The preparation of financial statements in conformity with generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities, at the date of the financial statements and the reported amount of revenues and expenses during the reporting period. Actual results could differ from those estimates.

Revenue Recognition - Sales revenues are generally recognized in accordance with the SAB 104 Public Company Guidance, when an agreement exists and price is determinable, the products are shipped to the customers or services are rendered, net of discounts, returns and allowance and collectability is reasonably assured. We are often entitled to bill our customers and receive payment from our customers in advance of recognizing the revenue. In the instances in which we have received payment from our customers in advance of recognizing revenue, we include the amounts in deferred or unearned revenue on our consolidated balance sheet.

Unearned Revenue - Certain amounts are received pursuant to agreements or contracts and may only be used in the conduct of specified transactions or the related services are yet to be performed. These amounts are recorded as unearned or deferred revenue and are recognized as revenue in the year/period the related expenses are incurred or services are performed. As at 03/31/2017, the Company has $0 in deferred revenue as a result of prepayment by two of its customers.  This is comparable to the Company year-end deferred revenue balance of $15,042 as at 12/31/2016, which was as a result of prepayment by two of its customers.

Shipping and Handling Costs - The Company's shipping costs are all recorded as operating expenses for all periods presented.

Disputed Liabilities - The Company is involved in a variety of disputes, claims, and proceedings concerning its business operations and certain liabilities. We determine whether an estimated loss from a contingency should be accrued by assessing whether a loss is deemed probable and can be reasonably estimated. We assess our potential liability by analyzing our litigation and regulatory matters using available information. We develop our views on estimated losses in consultation with outside counsel handling our defense in these matters, which involves an analysis of potential results, assuming a combination of litigation and settlement strategies. Should developments in any of these matters cause a change in our determination as to an unfavorable outcome and result in the need to recognize a material accrual, or should any of these matters result in a final adverse judgment or be settled for significant amounts, they could have a material adverse effect on our results of operations, cash flows and financial position in the period or periods in which such change in determination, judgment or settlement occurs.  As at 03/31/2017, the Company has $39,307.59 in disputed liabilities on its balance sheet.

In addition, on January 28, 2016, a labor dispute between IPIC and a former employee was ruled in favor of the former employee by the Labor Commissioner of the State of California.  This finding resulted in compensation expenses of $29,102.76 and an accrued liability of the same amount on IPIC book for the three months ended 03/31/2017.



F-24




Pacific Ventures Group, Inc.
Notes to Consolidated Financial Statements



Non-Recurring Items – Non-recurring items come from discontinued operations, extraordinary items, unusual or infrequent items, or changes in accounting principles. Because these items are infrequent and did not constitute operating items they are not included in the Company's result of operation.  During the three months ended 03/31/2017, the Company recorded a gain/loss of $15,042 as non-recurring items.

Cash Equivalents - The Company considers highly liquid instruments with original maturity of three months or less to be cash equivalents. As at 03/31/2017, the Company has $50,233 in Cash and Cash equivalent, compared to $25,284 as at 12/31/2016.

Accounts Receivable - Accounts receivable are stated at net realizable value. This value includes an appropriate allowance for estimated uncollectible accounts. The allowance is calculated based upon the level of past due accounts and the relationship with and financial status of our customers. The Company did not write off any bad debt during the three months ended March 31, 2017 and 2016, and thus has not set an allowance for doubtful accounts.

Inventories - Inventories are stated at the lower of cost or market value. Cost has been determined using the first-in, first-out method. Inventory quantities on-hand are regularly reviewed, and where necessary, reserves for excess and unusable inventories are recorded. Inventory consists of finished goods and includes ice cream, popsicles and the related packaging materials.  As at 12/31/2016, the Company has $0 in Inventories.

Income Taxes - Deferred taxes are provided on an asset and liability method whereby deferred tax assets are recognized for deductible temporary differences and operating loss carry forwards and deferred tax liabilities are recognized for taxable temporary differences. Temporary differences are the difference between the reported amounts of assets and liabilities and their tax basis. Deferred tax assets are reduced by a valuation allowance when, in the opinion of management, it is more likely than not that some portion or all of the deferred tax assets will not be realized. Deferred tax assets and liabilities are adjusted for the effects of changes in tax laws and rates on the date of enactment.

Net Income/(Loss) Per Common Share - Income/(loss) per share of common stock is calculated by dividing the net income/(loss) by the weighted average number of authorized common shares of common stock outstanding during the period. Theremained 900,000,000.

In August 2019, Seaport Group Enterprises, LLC (“SGE”) agreed to acquire Seaport Meat Company, has no potentially dilutive securities. Accordingly, basica wholesale meat distribution and dilutive income/(loss) per common share are the same.

Propertyprocessing company that manufactures and Equipment - Propertysupplies various restaurants and equipment are carried at cost less accumulated depreciationfood service institutions, from PNC, Inc., Peter Camarda and includes expenditures that substantially increase the useful lives of existing property and equipment. Maintenance, repairs, and minor renovations are expensed as incurred. Upon sale or retirement of property and equipment, the cost and related accumulated depreciation are eliminated from the respective accounts and the resulting gain or loss is included in the results of operations. The Company provides for depreciation of property and equipment using the straight-line method over the estimated useful lives or the term of the lease, as appropriate. The estimated useful lives are as follows: vehicles, five years; office furniture and equipment, three to fifteen years; equipment, three years.

Fair Value of Financial Instruments - The carrying amounts of Pacific Ventures' financial instruments, which include cash, accounts receivable, accounts payable, and accrued expenses are representative of their fair values due to the short-term maturity of these instruments.

Concentration of Credit Risk - Financial instruments that potentially subject Pacific Ventures to concentration of credit risk consist primarily of cash and accounts receivable. The Company maintains cash balances at financial institutions within the United States which are insured by the Federal Deposit Insurance Corporation ("FDIC") up to limits of approximately $250,000. The Company has not experienced any losses with regard to its bank accounts and believes it is not exposed to any risk of loss on its cash bank accounts.


F-25




Pacific Ventures Group, Inc.
Notes to Consolidated Financial Statements



Advertising Costs - The Company expenses advertising costs when incurred.  During the three months ended 03/31/2017, the Company incurred $13,897 in Marketing and Advertising, compared to $400 for the three months ended 03/31/2016.
Critical Accounting Policies - The Company considers revenue recognition and the valuation of accounts receivable, allowance for doubtful accounts, and inventory and reserves as its significant accounting policies. Some of these policies require management to make estimates and assumptions that may affect the reported amounts in Pacific Ventures' financial statements.

Recent Accounting Pronouncements - In June 2009, the FASB established the Accounting Standards Codification ("Codification" or "ASC") as the source of authoritative accounting principles recognized by the FASB to be applied by nongovernmental entities in the preparation of financial statements in accordance with generally accepted accounting principles in the United States ("GAAP"Nancy Camarda (collectively, “PNC”). Rules and interpretive releases of the Securities and Exchange Commission ("SEC") issued under authority of federal securities laws are also sources of GAAP for SEC registrants.  Existing GAAP was not intended to be changed as a result of the Codification, and accordingly the change did not impact our financial statements.  The ASC does change the way the guidance is organized and presented.

In April 2015, FASB issued Accounting Standards Update ("ASU") No. 2015-03, "Interest – Imputation of Interest (Subtopic 835-30): Simplifying the Presentation of Debt Issuance Costs", to simplify presentation of debt issuance costs by requiring that debt issuance costs related to a recognized debt liability be presented in the balance sheet as a direct deduction from the carrying amount of that debt liability, consistent with debt discounts. The ASU does not affect the recognition and measurement guidance for debt issuance costs. For public companies, the ASU is effective for financial statements issued for fiscal years beginning after December 15, 2015, and interim periods within those fiscal years. Early application is permitted. We are currently reviewing the provisionsfurtherance of this ASU to determine if there will be any impact on our results of operations, cash flows or financial condition.
In April 2015, FASB issued ASU No. 2015-04, "Compensation – Retirement Benefits (Topic 715): Practical Expedient foragreement, the Measurement Date of an Employer's Defined Benefit Obligation and Plan Assets", which permits the entity to measure defined benefit plan assets and obligations using the month-end that is closest to the entity's fiscal year-end and apply that practical expedient consistently from year to year. The ASU is effective for public business entities for financial statements issued for fiscal years beginning after December 15, 2015, and interim periods within those fiscal years. Early application is permitted. We are currently reviewing the provisions of this ASU to determine if there will be any impact on our results of operations, cash flows or financial condition.
In April 2015, FASB issued ASU No. 2015-05, "Intangibles – Goodwill and Other – Internal-Use Software (Subtopic 350-40): Customer's Accounting for Fees Paid in a Cloud Computing Arrangement", which provides guidance to customers about whether a cloud computing arrangement includes a software license. If such includes a software license, then the customer should account for the software license element of the arrangement consistent with the acquisition of other software licenses. If the arrangement does not include a software license, the customer should account for it as a service contract. For public business entities, the ASU is effective for annual periods, including interim periods within those annual periods, beginning after December 15, 2015. Early application is permitted. We are currently reviewing the provisions of this ASU to determine if there will be any impact on our results of operations, cash flows or financial condition.

In April 2015, FASB issued ASU No. 2015-06, "Earnings Per Share (Topic 260): Effects on Historical Earnings per Unit of Master Limited Partnership Dropdown Transactions", which specifies that, for purposes of calculating historical earnings per unit under the two-class method, the earnings (losses) of a transferred business before the date of a drop down transaction should be allocated entirely to the general partner. In that circumstance, the previously reported earnings per unit of the limited partners (which is typically the earnings per unit measure presented in the financial statements) would not change as a result of the dropdown transaction. Qualitative disclosures about how the rights to the earnings (losses) differ before and after the dropdown transaction occurs for purposes of computing earnings per unit under the two-class method also are required. The ASU is effective for fiscal years beginning after December 15, 2015, and interim periods within those fiscal years. Earlier application is permitted. We are currently reviewing the provisions of this ASU to determine if there will be any impact on our results of operations, cash flows or financial condition.



F-26




Pacific Ventures Group, Inc.
Notes to Consolidated Financial Statements


In June 2014, FASB issued ASU No. 2014-10, "Development Stage Entities (Topic 915): Elimination of Certain Financial Reporting Requirements, Including an Amendment to Variable Interest Entities Guidance in Topic 810, Consolidation". The update removes all incremental financial reporting requirements from GAAP for development stage entities, including the removal of Topic 915 from the FASB Accounting Standards Codification. In addition, the update adds an example disclosure in Risks and Uncertainties (Topic 275) to illustrate one way that an entity that has not begun planned principal operations could provide information about the risks and uncertainties related to the company's current activities. Furthermore, the update removes an exception provided to development stage entities in Consolidations (Topic 810) for determining whether an entity is a variable interest entity-which may change the consolidation analysis, consolidation decision, and disclosure requirements for a company that has an interest in a company in the development stage. The update is effective for the annual reporting periods beginning after December 15, 2014, including interim periods therein. Early application is permitted  with the first annual reporting period or interim period for which the entity's financial statements have not yet been issued (Public business entities) or made available for issuance (other entities). Our company adopted this pronouncement.
In June 2014, FASB issued ASU No. 2014-12, "Compensation – Stock Compensation (Topic 718); Accounting for Share-Based Payments When the Terms of an Award Provide That a Performance Target Could Be Achieved after the Requisite Service Period". The amendments in this ASU apply to all reporting entities that grant their employees share-based payments in which the terms of the award provide that a performance target that affects vesting could be achieved after the requisite service period. The amendments require that a performance target that affects vesting and that could be achieved after the requisite service period be treated as a performance condition. A reporting entity should apply existing guidance in Topic 718 as it relates to awards with performance conditions that affect vesting to account for such awards. For all entities, the amendments in this ASU are effective for annual periods and interim periods within those annual periods beginning after December 15, 2015. Earlier adoption is permitted. Entities may apply the amendments in this ASU either (a) prospectively to all awards granted or modified after the effective date or (b) retrospectively to all awards with performance targets that are outstanding as of the beginning of the earliest annual period presented in the financial statements and to all new or modified awards thereafter. If retrospective transition is adopted, the cumulative effect of applying this Update as of the beginning of the earliest annual period presented in the financial statements should be recognized as an adjustment to the opening retained earnings balance at that date. Additionally, if retrospective transition is adopted, an entity may use hindsight in measuring and recognizing the compensation cost. This updated guidance is not expected to have a material impact on our results of operations, cash flows or financial condition.  We are currently reviewing the provisions of this ASU to determine if there will be any impact on our results of operations, cash flows or financial condition.

In August 2014, the FASB issued ASU 2014-15 on "Presentation of Financial Statements Going Concern (Subtopic 205-40) – Disclosure of Uncertainties about an Entity's Ability to Continue as a Going Concern". Currently, there is no guidance in U.S. GAAP about management's responsibility to evaluate whether there is substantial doubt about an entity's ability to continue as a going concern or to provide related footnote disclosures. The amendments in this Update provide that guidance. In doing so, the amendments are intended to reduce diversity in the timing and content of footnote disclosures. The amendments require management to assess an entity's ability to continue as a going concern by incorporating and expanding upon certain principles that are currently in U.S. auditing standards. Specifically, the amendments (1) provide a definition of the term substantial doubt, (2) require an evaluation every reporting period including interim periods, (3) provide principles for considering the mitigating effect of management's plans, (4) require certain disclosures when substantial doubt is alleviated as a result of consideration of management's plans, (5) require an express statement and other disclosures when substantial doubt is not alleviated, and (6) require an assessment for a period of one year after the date that the financial statements are issued (or available to be issued). We are currently reviewing the provisions of this ASU to determine if there will be any impact on our results of operations, cash flows or financial condition.
All other newly issued accounting pronouncements which are not yet effective have been deemed either immaterial or not applicable.

We reviewed all other recently issued accounting pronouncements and determined these have no current applicability to the Company or their effect on the financial statements would not have been significant.


F-27





Pacific Ventures Group, Inc.
Notes to Consolidated Financial Statements




3.  GOING CONCERN

The accompanying consolidated financial statements have been prepared assuming the Company will continue as a going concern. As shown in the accompanying consolidated financial statements, the Company has incurred a net loss of $76,065 for the three months ended 03/31/2017, and has an accumulated deficit of $5,433,798 as at March 31, 2017.
In order to continue as a going concern, the Company will need, among other things, additional capital resources. The Company is significantly dependent upon its ability, and will continue to attempt, to secure equity and/or additional debt financing. There are no assurances that the Company will be successful and without sufficient financing it would be unlikely for the Company to continue as a going concern.
The unaudited consolidated financial statements do not include any adjustments relating to the recoverability and classification of recorded assets, or the amounts of and classification of liabilities that might be necessary in the event the Company cannot continue in existence. These conditions raise substantial doubt about the Company's ability to continue as a going concern. These unaudited consolidated financial statements do not include any adjustments that might arise from this uncertainty.

4.  INVENTORIES

Inventories at March 31, 2017 and 2016, consisted of the following:

  
March 31,
2017
  December 31, 2016 
Finished Goods $0.00  $0.00 
         


5.  PROPERTY, PLANT AND EQUIPMENT

Property, plant and equipment at March 31, 2017 and December 31, 2016, consisted of:

  March 31, 2017  December 31, 2016 
Computers $15,985.53  $15,985.53 
Freezers  39,152.82   39,152.82 
Office Furniture  15,686.82   15,686.82 
Rugs  6,000.00   6,000.00 
Software - Accounting  2,901.07   2,901.07 
Telephone System  5,814.00   5,814.00 
Video Camera  1,527.95   1,527.95 
         
Accumulated Depreciation  (56,228.92)  (55,230.67)
         
Net Book Value $30,839.27  $31,837.52 

Depreciation expense for the three months ended 03/31/2017 was $ 998 compared to $998 for the same period of 03/31/2016.



F-28




Pacific Ventures Group, Inc.
Notes to Consolidated Financial Statements




6.  ACCRUED EXPENSE

As at 03/31/2017 the Company had accrued expenses of $241,692 compared to $241,692, for the year-end 12/31/2016. Accrued expenses include $29,103 from the IPIC Labor Commission finding, and Disputed liability of $39,308, Other accrued liabilities of $52,259, and Payroll liabilities of $83,120.


7.  INCOME TAX

The Company accounts for income taxes under the asset and liability method, which requires the recognition of deferred tax assets and liabilities for the expected future tax consequences of events that have been included in the financial statements.  Under this method, deferred tax assets and liabilities are determined on the basis of the differences between the financial statement and tax bases of assets and liabilities using enacted tax rates in effect for the year in which the differences are expected to reverse.

8.    RELATED PARTY TRANSACTIONS

In January 2011, MGDparties entered into an unsecured promissory noteAsset Purchase Agreement on or about August 15, 2019, whereby SGE agreed to purchase certain assets, properties, and rights belonging to PNC. In connection with an officer and shareholder.  The note had a principal balance of $150,000 with an interest rate of 3% and has a maturity date of December 31, 2018.  The balancethe closing of the note at December 31, 2016 was $111,863.

In February of 2012, MGD entered into an unsecured promissory note with a shareholder.  The note had an original principal balance of $30,000 with an interest rate of 8% and a maturity date of August 1, 2014.  The interest rate has been changed to 2% andtransactions contemplated by the lender agreed to make all interest retroactive and deferred to maturity date of December 31, 2018.  The note's balance was $25,000asset purchase acquisition, as of March 31, 2017 and December 31, 2016.

Snöbar Holdings entered into a promissory note agreement with a relative and former officer to purchase all shares and interests in IPIC, including liquor licenses, for $500,000.  The note bears no interest and payments are due in five installments of $100,000 due each year beginning on December 31, 2013 and going through December 31, 2017.  The entire purchase price of $500,000 was expensed in 2013.  As of December 31, 2016  and December 31, 2015, the balance on the note $392,772 and $219,522 respectively. In April of 2016, the company renegotiated its licensing rights contract and agreement in order to add accrual of late fees, legal fees and penalties by $173,250.  As at December 31, 2016, the balance on the note was $392,772.00.

On March 14, 2013, Snöbar Holdings entered into an unsecured promissory note with a shareholder.  The note had a principal balance of $10,000 with an interest rate of 5% and an original maturity date of March 14, 2014.  The maturity date has been extended to December 31, 2019, and interest rate has been reduced to 2%.  Lender also agreed to make all interest retroactive and deferred.  The note had an outstanding balance of $6,000 as of March 31, 2017 and December 31, 2016.

On March 14, 2013, MGD entered into an unsecured promissory note with a shareholder.  The note had a principal balance of $86,821 with an original interest rate of 5%, and an original maturity date of March 14, 2014.  Maturity date has been extended to December 31, 2019, and interest rate has been reduced to 2%, and lender agreed to make all interest retroactive and deferred.  The balancepart of the note was $86,821 as of March 31, 2017 and December 31, 2016.

On July 22, 2013, Snöbar Holdings entered into an unsecured promissory note with a shareholder.  The note had a principal balance of $15,000 with an original interest rate of 5%.  Maturity date has been extended to December 31, 2018, and interest rate has been reduced to 2%, and lender agreed to make all interest retroactive and deferred.   The balance ofconsideration for the note was $15,000 as of March 31, 2017 and December 31, 2016.


F-29




Pacific Venturesasset purchase, Seaport Group Inc.
Notes to Consolidated Financial Statements



On February 24, 2014, Snöbar Holdings entered into an unsecured promissory note with a shareholder.  The note had a principal balance of $20,000 with an interest rate of 8% and a maturity date of 30 days from execution of the note.  The maturity date was extended to February 1, 2017.  As of December 31, 2014, the balance of the notes was $20,000.  The note was converted to 100,000 shares common stock on July 15, 2015, leaving a balance of $0 as of March 31, 2017 and December 31, 2016.

During the year ended December 31, 2014, Snöbar Holdings entered into unsecured promissory notes with an entity owned by a shareholder.  The notes had a total principal balance of $16,000 with an interest rate of 2% and were due on demand.  Maturity date has been modified to December 31, 2019, and lender agreed to make all interest retroactive and deferred.  The balance of the notes were $16,000 as of March 31, 2017 and December 31, 2016.

On February 23, 2012, Snöbar HoldingsEnterprises LLC entered into a secured promissory note with PNC INC. in the amount of $850,000 due in three payments over 18 months

On or about May 13, 2020, SGE filed a shareholder.  The note had a principal balance of $10,000 with no interest rate.  The note is due upon demand.  The balancelawsuit against PNC in Los Angeles Superior Court, based on PNC’s material breaches of the note was $10,000Asset Purchase Agreement and the Consulting and Covenant Not to Compete Agreement (the “Consulting Agreement”), as well material misrepresentations that PNC made to SGE. SGE’s complaint alleges causes of March 31, 2017 and December 31, 2016.


Asaction against PNC for including but not limited to fraud. On or about October 19, 2020, PNC filed a Cross-Complaint alleging among other matters breach of March 31, 2017 and December 31, 2016, an officer has advanced $6,130 to IPIC to pay for operating expenses.

9.    NOTES PAYABLE

On December 9, 2013, Snöbar Holdings entered into an unsecured promissory note.  The note had a principle balance of $100,000 with an interest rate of 6% and maturity date of February 9, 2014.  During 2014, an additional $60,000 was borrowed for a total balance of $160,000. In 2014, Snöbar Holdings issued 111,328 shares of its Class A Common Stock to pay off the entire principal balance along with accrued interest.

In February 2014, MGD entered into a secured promissory note with a principal balance of $10,000. The note was secured by interests in tangible and intangible property of MGD.  The Company is to make payments of $181 each business day (Monday through Friday) until the loan is paid off.  The effective interest rate on the note is 137%.  The note has been paid and the outstanding balance is $1000 as of December 31, 2016 and 2015.

On March 10, 2014, MGD entered into a secured promissory note with a principal balance of $23,000.  The note was secured by MGD future sales and accounts receivable totaling $31,970.   The Company was to remit 2% of revenues and accounts receivables daily until the entire balance of $31,970 has been received.  The outstanding balance on the notes was paid off by other financing and has a balance of $0 as of March 31, 2017 and December 31, 2016.

On May 19, 2014, Snöbar Holdings entered into a secured convertible promissory note with a principal balance of $500,000.  The note was secured by interests in cash, accounts receivable, other receivables, inventory, supplies, other assets of Snöbar Holdings including general intangibles and rights of each liquor license owned by SnoBar Trust.  The note has an interest rate of 10% and an original maturity date of December 31, 2015.  The Company was to make interest only payments beginning July 1, 2014.  The lender determined Snöbar Holdings to be in default and on January 29, 2015, entered into a mutually agreed loan modification.  The agreement increased the principal balance of the note as of December 31, 2014 to $527,333 and all interest due and payable was deemed to have been paid and the conversion rights of the note were removed.  The modification also removed and deleted, in its entirety, all secured interests in cash, accounts receivable, other receivables, inventory, supplies, and other assets of Snöbar Holdings, including intangibles, and rights of each liquor license owned by Snöbar Trust.


fraud.

F-30





Pacific Ventures Group, Inc.
Notes to Consolidated Financial Statements


The maturity date was December 31, 2015 if Snöbar Holdings is not in default, the maturity date of the note should automatically be extended to December 31, 2016 ("First Extended Maturity Date"). Commencing on January 1, 2016, Snöbar Holdings will make monthly payments of $15,000 until the First Extended Maturity Date.  Assuming Snöbar Holdings is not in default with respect to its obligations as of the First Extended Maturity Date, the note shall automatically be extended to December 31, 2017 ("Second Extended Maturity Date").  Commencing on January 1, 2017, the monthly payments will be increased to $25,000 for every month until the Second Extended Maturity Date.  All accrued but unpaid interest, charges and the remaining principal balance of the note is fully due and payable on the Second Extended Maturity Date.

In January of 2016 the company decided to enter into renegotiation period for the repayment terms of the modification dated January 29, 2015.

On February 13, 2017, Pacific Ventures entered settlement with one of its creditors for $527,333 of its long-term notes payable. The agreement called for issuance of 400,000 shares of PACV restricted common stocks and $200,000 in future cash payment comprising of $25,000 on March 31, 2017, $25,000 on March 31, 2018, $25,000 on March 31, 2019, and $125,000 on March 31, 2020.  As of March 10, 2017, Pacific Ventures has issued to the creditor, 400,000 shares of PACV restricted common stocks, and has also paid the $25,000 for the required March 31, 2017 cash payment. The balance of the note as of March 31, 2017 is $175,000 compared to December 31, 2016 balance of $527,333.

On August 22, 2014, IPIC entered into a secured promissory note with a principal balance of $15,000.  The note was secured by interests in all accounts, cash, deposit accounts, documents, equipment, general intangibles and inventory of International Production IMPEX Corp.�� The Company was to make daily payments of $163 until the entire balance was paid off for an estimated total payment of $20,550.  The effective interest rate on the note was 192%.  This loan was purchased by the lender mentioned in the paragraph above and the outstanding balance is $0 as of March 31, 2017 and December 31, 2016.

In March of 2017 PACV entered into a promissory note. The note bears an 8% interest per annum and the terms are 6 months. The note can be repaid in equity or in cash at the companies discretion.


10.    STOCKHOLDERS' EQUITY

Share Exchange

On August 14, 2015, Snöbar Holdings entered into a Share Exchange Agreement ("Exchange Agreement") with Pacific Ventures Group, Inc., a Delaware corporation ("Pacific Ventures"), and Snöbar Holdings' shareholders ("Snöbar Shareholders") who hold of record (i) at least 99% and up to 100% of the total issued and outstanding shares of Class A Common Stock and (ii) 100% of the total issued and outstanding shares of Class B Common Stock. In accordance with the terms and provisions of the Exchange Agreement, Pacific Ventures shall acquire (i) at least 99% and up to 100% of the total issued and outstanding shares of Snöbar Holdings' Class A Common Stock and (ii) 100% of the total issued and outstanding shares of Snöbar Holdings' Class B Common Stock from Snöbar Holdings' Shareholders, thus making Snöbar Holdings a majority-owned or wholly-owned subsidiary, in exchange for the issuance to the Snöbar Shareholders of at least 22,285,000 and up to 22,500,000 shares of restricted common stock of Pacific Ventures for each share of common stock of Snöbar while simultaneously issuing 2,500,000 shares of restricted common stock of Pacific Ventures to certain other persons.

The 2,500,000 shares of restricted common stock were issued for the following:

600,000 shares of restricted common stock were issued for services for a total of $326,900 of non-cash expenses.

A former officer of Pacific Ventures received 1,000,000 shares of restricted common stock in exchange for his 1,000,000 shares of Series E Preferred Stock.



F-31




Pacific Ventures Group, Inc.
Notes to Consolidated Financial Statements



900,000 shares of restricted common stock were issued to extinguish $21,675 of debt due to an officer and shareholder of Pacific Ventures. 

Preferred Stock was authorized October 2006 for up to 10,000,000 shares.  Under the rights, preferences and privileges of the Series E Preferred Stock, the holders of the preferred stock receive a 10 to 1 voting preference over common stock.  Accordingly, for every share of Series E Preferred Stock held, the holder received the voting rights equal to 10 shares of common stock.  The Series E Preferred Stock is not convertible into any other class of stock of the Company and has no preferences to dividends or liquidation rights.   As of March 31, 2017 there are 1,000,000 shares of Preferred Class E Stock issued and outstanding.0

From January 1, 2016 through December 31, 2016, the company sold 1,498,333 shares of its common stock to various investors for cash and other considerations.

From January 1, 2017 through March 31, 2017, the company sold 475,168 shares of its common stock to various investors for cash and other considerations.

Common Stock was authorized October 22, 2012 for up to 100,000,000 shares, par value $0.001 per share.  Common Stock shareholders get one vote per share.  As of March 31, 2017 and December 31, 2016, there were 27,772,532 and 27,297,364 shares of Common Stock outstanding.


11. COMMITMENTS, CONTINGENCIES AND UNCERTAINTIES

Capital Lease
MGD leased certain machinery and equipment in 2014 and 2013 under an agreement that is classified as a capital lease.  The cost of equipment under capital leases is included in the balance sheets as property, plant and equipment and was $0 and $0 at March 31, 2017 and December 31, 2016, respectively.  Accumulated depreciation of the leased equipment was $0 as of March 31, 2017 and December 31, 2016.

Operating Lease
The Company is currently obligated under two operating leases for office spaces and associated building expenses.  Both leases are on a month to month basis.

12.   SUBSEQUENT EVENTS

ASC 855-16-50-4 establishes accounting and disclosure requirements for subsequent events. ASC 855 details the period after the balance sheet date during which we should evaluate events or transactions that occur for potential recognition or disclosure in the financial statements, the circumstances under which we should recognize events or transactions occurring after the balance sheet date in its financial statements and the required disclosures for such events.

On May 11, 2017, the Board of Directors of Pacific Ventures made some changes to its management team and Bob Smith was removed from all Executive position and Board of Director's responsibilities.

We have evaluated all subsequent events through the date these consolidated financial statements were issued, and determined the following are material to disclose.


F-32

PART II

INFORMATION NOT REQUIRED IN PROSPECTUS

OTHER EXPENSES OF ISSUANCE AND DISTRIBUTION

We are bearing all expenses in connection with this registration statement independently of whether or not all shares are sold. Estimated expenses payable by us in connection with the registration statement and distribution of our common stock registered hereby are as follows:

Legal and Accounting* $60,000.00 
SEC Filing Fee*  193.20 
Blue sky fees and expenses*  5,000.00 
Miscellaneous*  200.00 
TOTAL $65,393.20 

* Indicates expenses that we have estimated for filing purposes.

INDEMNIFICATION OF DIRECTORS AND OFFICERS

Section 145 of the Delaware Corporation Law provides in relevant parts as follows:

(1)A corporation shall have power to indemnify any person who was or is a party or is threatened to be made a party to any threatened, pending, or completed action, suit, or proceeding, whether civil, criminal, administrative, or investigative (other than an action by or in the right of the corporation) by reason of the fact that he is or was a director, officer, employee, or agent of the corporation, or is or was serving at the request of the corporation as a director, officer, employee, or agent of another corporation, partnership, joint venture, trust, or other enterprise, against expenses (including attorneys' fees), judgments, fines, and amounts paid in settlement actually and reasonably incurred by him in connection with such action, suit, or proceeding if he acted in good faith and in a manner he reasonably believed to be in or not opposed to the best interests of the corporation, and, with respect to any criminal action or proceeding, had no reasonable cause to believe his conduct was unlawful. The termination of any action, suit, or proceeding by judgment, order, settlement, conviction, or on a plea of nolo contendere or its equivalent, shall not, of itself, create a presumption that the person did not act in good faith and in a manner which he reasonably believed to be in or not opposed to the best interests of the corporation, and with respect to any criminal action or proceeding, had reasonable cause to believe that his conduct was unlawful.

(2)A corporation shall have power to indemnify any person who was or is a party or is threatened to be made a party to any threatened, pending, or completed action or suit by or in the right of the corporation to procure a judgment in its favor by reason of the fact that he is or was a director, officer, employee, or agent of the corporation, or is or was serving at the request of the corporation as a director, officer, employee, or agent of another corporation, partnership, joint venture, trust, or other enterprise against expenses (including attorneys' fees) actually and reasonably incurred by him in connection with the defense or settlement of such action or suit if he acted in good faith and in a manner he reasonably believed to be in or not opposed to the best interests of the corporation and except that no indemnification shall be made in respect of any claim, issue, or matter as to which such person shall have been adjudged to be liable for negligence or misconduct in the performance of his duty to the corporation unless and only to the extent that the court in which such action or suit was brought shall determine on application that, despite the adjudication of liability but in view of all circumstances of the case, such person is fairly and reasonably entitled to indemnity for such expenses which such court shall deem proper.

(3)To the extent that a director, officer, employee, or agent of a corporation has been successful on the merits or otherwise in defense of any action, suit, or proceeding referred to in (1) or (2) of this subsection, or in defense of any claim, issue or matter therein, he shall be indemnified against expenses (including attorneys' fees) actually and reasonably incurred by him in connection therewith.
Part II  --  Page 1




(4)The indemnification provided by this section shall not be deemed exclusive of any other rights to which those seeking indemnification may be entitled under any bylaws, agreement, vote of stockholders or disinterested directors or otherwise, both as to action in his official capacity and as to action in another capacity while holding such office, and shall continue as to a person who has ceased to be a director, officer, employee, or agent and shall inure to the benefit of the heirs, executors, and administrators of such a person.

The foregoing discussion of indemnification merely summarizes certain aspects of indemnification provisions and is limited by reference to the above discussed sections of the Delaware Corporation Law.

The Registrant's certificate of incorporation and bylaws provide that the Registrant "may indemnify" to the full extent of its power to do so, all directors, officers, employees, and/or agents. It is anticipated that the Registrant will indemnify its officer and director to the full extent permitted by the above-quoted statute.

Insofar as indemnification by the Registrant for liabilities arising under the Securities Act may be permitted to officers and directors of the Registrant pursuant to the foregoing provisions or otherwise, the Registrant is aware that in the opinion of the SEC, such indemnification is against public policy as expressed in the Securities Act and is, therefore, unenforceable.
RECENT SALES OF UNREGISTERED SECURITIES

(a) PRIOR SALES OF COMMON SHARES

Under the Share Exchange Agreement described in the earlier part of this filing, at the initial closing on September 25, 2015, we exchanged 22,474,000 shares of our unregistered common stock for 22,474,000 shares of the common stock of SnöBar representing approximately 89% of our issued and outstanding common stock in connection with the Share Exchange while simultaneously issuing 2,500,000 shares of our unregistered common stock to certain other persons.

During the year ended December 31, 2016, PACV issued 1,498,333 shares of restricted and unregistered common stock to certain other persons and investors for cash and other considerations.

In the issuances of our common stock, the recipients were accredited investors and the issuances were exempt from registration under the Securities Act in reliance on an exemption provided by Section 4(a)(2) and Regulation S of that act.

(b) USE OF PROCEEDS

We spent and are spending a portion of the proceeds from above transactions to pay for legal and accounting expenses associated with this Prospectus and the balance of the proceeds have been applied to office rent and overhead attributable to the development of our business.

We reported the use of proceeds on our periodic report filed pursuant to sections 13(a) and 15(d) of the Exchange Act.  In addition, after the effective date of this Registration Statement and thereafter we will continue to report, the use of proceedsnote to PNC is past due as the amounts due, if any, are in dispute within the above referenced action brought by SGE. The Company and SGE intend to vigorously pursue its rights and remedies against PNC as well as defend the allegations set forth in the counter complaint. Management does not believe that an adverse ruling would have a material effect on each of our subsequent periodic reports through the later of 1) the disclosureoperations of the application of the offering proceeds, or 2) disclosure of the termination of this Offering.
Company.


EXHIBITS

The following exhibits are filed as part of this Registration Statement, pursuant to Item 601 of Regulation S-K.

(a) DESCRIPTION OF EXHIBITS

The firm of Dylan Floyd Accounting & Consulting, a California Certified Public Accounting firm operating from their offices located at 20909 Judah Ln, Santa Clarita, CA 91321, given on the authority of such firm as experts in accounting and auditing.


Part II -- Page 2





The law firm of Fox Rothschild, LLP., located at 1800 Century Park E #300, Los Angeles, CA 90067, has passed upon the validity of the shares been offered and certain other legal matters and is representing us in connection with this Offering.

EXHIBIT 3.1

Articles of Incorporation of PACIFIC VENTURES GROUP, INC. dated 10/22/2012 as restated.

EXHIBIT 3.2

Bylaws of PACIFIC VENTURES GROUP, INC. approved and adopted on September 25, 2015.

EXHIBIT 3.3

Code of Ethics of PACIFIC VENTURES GROUP, INC., approved and adopted on September 25, 2015.

EXHIBIT 5.1

Opinion of attorney, dated May 15, 2017, regarding the legality of the securities being registered.

EXHIBIT 23.1

Consent of attorney, dated May 15, 2017, regarding the use in this registration statement, of his opinion regarding the legality of the securities being registered. (See Exhibit 5.1)
EXHIBIT 23.2

Consent of the Accountancy Corporation, Dylan Floyd Accounting & Consulting, dated May 1, 2017, regarding the use in this registration statement of its report of the auditors and financial statements of PACIFIC VENTURES GROUP, INC. for the year ended December 31, 2016 and 2015.
EXHIBITS INDEX

Exhibit NumberF-35
Name/IdentificationTable of Exhibit
3.1*Articles of Incorporation
3.2*Bylaws
3.3*Code of Ethics
5.1*Opinion re: Legality and Consent of Counsel
23.1*Consent of Legal Counsel (contained in exhibit 5.1)
23.2*Consent of the Accountancy Corporation, Dylan Floyd Accounting & Consulting
*Filed herewithContents


Part II -- Page 3Item 17. Undertakings.


UNDERTAKINGS

(a) The undersigned registrant hereby undertakes:


1.

(1) To file, during any period in which offers or sales are being made, a post-effective amendment to this registration statement:


(i)  To include any prospectus required by Section 10(a)(3) of the Securities Act;
(ii)  To reflect in the prospectus any facts or events arising after the effective date of the registration statement (or the most recent post-effective amendment thereof) which, individually or in the aggregate, represent a fundamental change in the information in the registration statement. Notwithstanding the foregoing, any increase or decrease in the volume of securities offered (if the total dollar value of securities offered would not exceed that which is registered) and any deviation from the low or high end of the estimated maximum offering range may be reflected in the form of prospectus filed with the Commission pursuant to Rule 424 (b) if, in the aggregate, the changes in volume and price represent no more than a 20% change in the maximum aggregate offering price set forth in the "Calculation of Registration Fee" table in the effective registration statement.

 (iii)  To include any material information with respect to the plan of distribution not previously disclosed in the registration statement or any material change to such information in the registration statement;

2.

(i) To include any prospectus required by Section 10(a)(3) of the Securities Act of 1933;

(ii) To reflect in the prospectus any facts or events arising after the effective date of the registration statement (or the most recent post-effective amendment thereof) which, individually or in the aggregate, represent a fundamental change in the information set forth in the registration statement. Notwithstanding the foregoing, any increase or decrease in volume of securities offered (if the total dollar value of securities offered would not exceed that which was registered) and any deviation from the low or high end of the estimated maximum offering range may be reflected in the form of prospectus filed with the Commission pursuant to Rule 424(b) if, in the aggregate, the changes in volume and price represent no more than 20% change in the maximum aggregate offering price set forth in the “Calculation of Registration Fee” table in the effective registration statement.

(iii) To include any material information with respect to the plan of distribution not previously disclosed in the registration statement or any material change to such information in the registration statement;

(2) That, for the purpose of determining any liability under the Securities Act of 1933, each such post-effective amendment shall be deemed to be a new registration statement relating to the securities offered therein, and the offering of such securities at that time shall be deemed to be the initial bona fide offering thereof.


3.

(3) To remove from registration by means of a post-effective amendment any of the securities being registered which remain unsold at the termination of the offering.


4.In so far

(4) That, for the purpose of determining liability under the Securities Act of 1933 to any purchaser, each prospectus filed pursuant to Rule 424(b) as part of a registration statement relating to an offering, other than registration statements relying on Rule 430B or other than prospectuses filed in reliance on Rule 430A, shall be deemed to be part of and included in the registration statement as of the date it is first used after effectiveness. Provided, however, that no statement made in a registration statement or prospectus that is part of the registration statement or made in a document incorporated or deemed incorporated by reference into the registration statement or prospectus that is part of the registration statement will, as to a purchaser with a time of contract of sale prior to such first use, supersede or modify any statement that was made in the registration statement or prospectus that was part of the registration statement or made in any such document immediately prior to such date of first use.

(b) Insofar as indemnification for liabilities arising under the Securities Act of 1933 may be permitted to directors, officers and controlling persons of the registrant pursuant to the foregoing provisions, or otherwise, the registrant has been advised that in the opinion of the SEC such indemnification is against public policy as expressed in the Securities Act and is, therefore, unenforceable. In the event that a claim for indemnification against such liabilities (other than the payment by the registrant of expenses incurred or paid by a director, officer or controlling person of the registrant in the successful defense of any action, suit or proceeding) is asserted by such director, officer or controlling person in connection with the securities being registered, the registrant will, unless in the opinion of its counsel the matter has been settled by controlling precedent, submit to a court of appropriate jurisdiction the question of whether such indemnification by it is against public policy as expressed in the Securities Act and will be governed by the final adjudication of such issue.


5.

(5) That, for the purpose of determining liability of the registrant under the Securities Act of 1933 to any purchaser in the initial distribution of the securities:

The undersigned registrant undertakes that in a primary offering of securities of the undersigned registrant pursuant to this registration statement, regardless of the underwriting method used to sell the securities to the purchaser, if the securities are offered or sold to such purchaser by means of any of the following communications, the undersigned registrant will be a seller to the purchaser and will be considered to offer or sell such securities to such purchaser:

(i) Any preliminary prospectus or prospectus of the undersigned registrant relating to the offering required to be filed pursuant to Rule 424;

424 (Section 230.424 of this chapter);

(ii) Any free writing prospectus relating to the offering prepared by or on behalf of the undersigned registrant or used or referred to by the undersigned registrant;


Part II -- Page 4




(iii) The portion of any other free writing prospectus relating to the offering containing material information about the undersigned registrant or its securities provided by or on behalf of the undersigned registrant; and

(iv) Any other communication that is an offer in the offering made by the undersigned registrant to the purchaser.

II-5

(h)SIGNATURESRequest for Acceleration

Pursuant to the requirement of Effective Date or Filing of Registration Statement Becoming Effective Upon Filing.


Insofar as indemnification for liabilities arising under the Securities Act of 1933, may be permitted to directors, officers and controlling persons of the registrant pursuant to the foregoing provisions, or otherwise, the registrant has been advised that in the opinion of the SEC such indemnification is against public policy as expressed in the Act and is, therefore, unenforceable. In the event that a claim for indemnification against such liabilities (other than the payment by the registrant of expenses incurred or paid by a director, officer or controlling person of the registrant in the successful defense of any action, suit or proceeding) is asserted by such director, officer or controlling person in connection with the securities being registered, the registrant will, unless in the opinion of its counsel the matter has been settled by controlling precedent, submit to a court of appropriate jurisdiction the question whether such indemnification by it i0s against public policy as expressed in the Act and will be governed by the final adjudication of such issue.
SIGNATURES

Pursuant to the requirements of the Securities Act of 1933,amended, the registrant has duly caused this registration statement on Form S-1 to be signed on its behalf by the undersigned, thereunto duly authorized in the City of Los Angeles, State of California, on June 12, 2017.


PACIFIC VENTURES GROUP, INC.
March 4, 2021.

 PACIFIC VENTURES GROUP, INC.
   
By: /s/ Shannon Masjedi
/s/  Frank I Igwealor
Shannon MasjediFrank I Igwealor,
President and CEO, Principal Executive Officer, Treasurer, Director & Secretary
June 14, 2017
Chief Financial Officer
June 14, 2017
  Shannon Masjedi
  

Chief Executive Officer

(Principal Executive Officer)



Pursuant to the requirements of the Securities Act of 1933, this registration statement has been signed by the following persons in the capacities and on the dates indicated.


SignatureTitleDate
     
/s/ Shannon MasjediMarc Shenkman
Chairman of the BoardMarch 4, 2021
Marc Shenkman  
/s/  Frank I Igwealor
Shannon MasjediFrank I Igwealor,
President and CEO, Principal Executive Officer, Treasurer, Director & Secretary
June 14, 2017
Chief Financial Officer
June 14, 2017
 
     
/s/ Shannon MasjediChief Executive OfficerMarch 4, 2021
Shannon Masjedi(Principal Executive Officer)
/s/ Shannon MasjediChief Financial OfficerMarch 4, 2021
Shannon Masjedi(Principal Financial and Principal Accounting Officer)


II-6



Part II -- Page 5