Exhibit 4.1
                 2004 LONG-TERM INCENTIVE PLAN
                         OF ENNIS, INC.

           (As Established Effective June 17th, 2004)

                            RECITALS

             ARTICLE I.  ESTABLISHMENT AND PURPOSE

     1.1   Establishment.  The Ennis Business  Forms,  Inc.  1998
Option  and Restricted Stock Plan was originally approved by  the
Board  of  Directors  of  Ennis Business  Forms,  Inc.,  a  Texas
corporation, on March 2, 1998.  In furtherance of the purposes of
said  plan  and in order to amend said plan in certain  respects,
the  Ennis Business Forms, Inc. 1998 Option and Restricted  Stock
Plan  is  hereby amended and restated in its entirety and renamed
the  Ennis,  Inc. 2004 Long-Term Incentive Plan (the "Plan"),  as
set forth in this document.

     1.2   Purpose.  The purposes of the Plan are to attract able
persons  to  enter  the  employ  of  the  Company,  to  encourage
Employees  to remain in the employ of the Company and to  provide
motivation  to Employees to put forth maximum efforts toward  the
continued  growth, profitability and success of the  Company,  by
providing incentives to such persons through the ownership and/or
performance of the Common Stock of Ennis.  A further  purpose  of
the  Plan  is  to provide a means through which the  Company  may
attract  able  persons  to  become  directors  of  Ennis  and  to
encourage such persons to remain directors of Ennis, by providing
such  persons  with  incentive and reward opportunities.   Toward
these  objectives,  Awards  may be  granted  under  the  Plan  to
Employees and Outside Directors on the terms and subject  to  the
conditions set forth in the Plan.

     1.3  Effectiveness and Term.  This amended and restated Plan
shall  become  effective as of June 17, 2004,  the  date  of  its
approval  by the holders of at least a majority of the shares  of
Common  Stock present or represented and entitled to vote at  the
2004  annual  meeting of the stockholders of Ennis duly  held  in
accordance with applicable law.  This Plan shall be unlimited  in
duration  and, in the event of plan termination, shall remain  in
effect  as long as any Awards under it are outstanding; provided,
however, that no Awards of Incentive Stock Options shall be  made
after June 16, 2014.


                    ARTICLE II.  DEFINITIONS

     2.1  Affiliate.  "Affiliate" means a "parent corporation" or
a  "subsidiary corporation" of Ennis, as those terms are  defined
in Section 424(e) and (f) of the Code.

     2.2  Award.  "Award" means an award granted to a Participant
in  the  form  of  an  Option, Phantom Option, Restricted  Stock,
Restricted  Unit, SAR, or Other Incentive Award, whether  granted
singly, in combination or in tandem.  All Awards shall be granted
by,  confirmed  by,  and  subject  to  the  terms  of,  an  Award
Agreement.


     2.3   Award  Agreement.  "Award Agreement" means  a  written
agreement  between Ennis and a Participant that  sets  forth  the
terms, conditions, restrictions and/or limitations applicable  to
an Award.

     2.4  Board.  "Board" means the Board of Directors of Ennis.

     2.5    Cause.    "Cause"   means  the   termination   of   a
Participant's   employment  or  service  by  reason   of   fraud,
dishonesty, any unauthorized use or disclosure by the Participant
of any confidential information or trade secrets of Ennis, or the
performance  of other acts detrimental to Ennis or an  Affiliate,
as determined by the Committee in its absolute discretion.

     2.6   Change  of  Control.  A "Change of Control"  shall  be
deemed  to  have  taken  place if one or more  of  the  following
occurs:

          (a)   Any  person or entity, as that term  is  used  in
     Section  13(d)  and 14(d)(2) of the 1934 Act (other  than  a
     qualified benefit plan of Ennis or an Affiliate) becomes  or
     is  discovered to be a beneficial owner (as defined in  Rule
     13d-3 under the 1934 Act as in effect on the Effective Date)
     directly  or  indirectly of securities of Ennis representing
     30%  or more of the combined voting power of the Ennis' then
     outstanding securities (unless such person is already such a
     beneficial owner on the Effective Date);

          (b)    Individuals  who,  as  of  the  Effective  Date,
     constitute  the Board cease for any reason to constitute  at
     least  a  majority of the Board, unless any such  change  is
     approved  by  a  unanimous  vote  of  the  Board  in  office
     immediately prior to such cessation;

          (c)   Ennis  or  its  Affiliates  shall  (in  a  single
     transaction  or  a  series  or related  transactions)  issue
     shares,  sell  or purchase assets, engage  in  a  merger  or
     engage  in  any  other transaction immediately  after  which
     securities of Ennis representing 50% or more of the combined
     voting  power  of the then outstanding securities  of  Ennis
     shall  be  ultimately owned by person(s) who shall not  have
     owned such securities prior to such transaction or who shall
     be a party to such transaction;

          (d)  Ennis and its Affiliates shall sell or dispose  of
     (in  a single transaction or series of related transactions)
     business  operations  which  generated  a  majority  of  the
     consolidated  revenues (determined on the  basis  of  Ennis'
     four  most  recently  completed fiscal  quarters  for  which
     reports have been filed under the 1934 Act) of Ennis and its
     Affiliates immediately prior thereto;

          (e)  The Board shall approve the distribution to Ennis'
     shareholders  of  all or substantially  all  of  Ennis'  net
     assets or shall approve the dissolution of Ennis; or

          (f)    Any  other  transaction  or  series  of  related
     transactions  occur which have substantially the  effect  of
     the   transactions  specified  in  any  of   the   preceding
     provisions of this subsection.

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     2.7   Code.  "Code" means the Internal Revenue Code of 1986,
as  amended  from time to time, including regulations  thereunder
and successor provisions and regulations thereto.

     2.8   Committee.  "Committee" means (i) with respect to  the
application of this Plan to Employees, the Compensation Committee
of  the  Board  or such other committee of the Board  as  may  be
designated  by the Board to administer the Plan, which  committee
shall consist of two or more non-employee directors, each of whom
is  both  a  "non-employee  director" under  Rule  16b-3  of  the
Exchange  Act and an "outside director" under Section  162(m)  of
the  Code, and (ii) with respect to the application of this  Plan
to  an  Outside  Director, the Board.   To  the  extent  that  no
Committee  exists that has the authority to administer the  Plan,
the  functions of the Committee shall be exercised by the  Board.
If  for  any  reason the appointed Committee does  not  meet  the
requirements  of Rule 16b-3 or Section 162(m) of the  Code,  such
noncompliance  with  such  requirements  shall  not  affect   the
validity  of Awards, grants, interpretations or other actions  of
the Committee.

     2.9   Common Stock.  "Common Stock" means the common  stock,
$2.50  par  value  per share, of Ennis, or  any  stock  or  other
securities  of Ennis hereafter issued or issuable in substitution
or exchange for the Common Stock.

     2.10 Company.  "Company" means Ennis and its Affiliates.

     2.11 DER.  "DER" means a contingent right, granted in tandem
with  a  specific Restricted Unit, to receive an amount  in  cash
equal  to the cash distributions made by the Company with respect
to a share of Common Stock during the period such Restricted Unit
is outstanding.

     2.12  Effective Date.  "Effective Date" means the date  this
Plan becomes effective as provided in Section 1.3.

     2.13  Ennis.  "Ennis" means Ennis, Inc. (formerly  known  as
Ennis  Business  Forms,  Inc.),  a  Texas  corporation,  or   any
successor thereto.

     2.14 Employee.  "Employee" means an employee of Ennis or  an
Affiliate  of Ennis; provided, however, that the term  "Employee"
does  not include an Outside Director or an individual performing
services  for  Ennis  or  an Affiliate who  is  treated  for  tax
purposes  as an independent contractor at the time of performance
of the services.

     2.15  Exchange  Act.   "Exchange Act" means  the  Securities
Exchange Act of 1934, as amended.

     2.16  Fair Market Value.   "Fair Market Value" means (a)  if
the Common Stock is listed on a national securities exchange, the
closing price per share on a given date; (b) if the Common  Stock
is  traded on an exchange or market in which prices are  reported
on a bid and asked price, the average of the mean between the bid
and  asked  price for a share on a given date;  and  (c)  if  the
Common  Stock  is not publicly traded at the time a determination
of fair market

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value is required to be made hereunder, the determination of fair
market value shall be made in good faith by the Committee.

     2.17  Grant Date.  "Grant Date" means the date an  Award  is
granted by the Committee.

     2.18 Incentive Stock Option.  "Incentive Stock Option" means
an  Option  that is intended to meet the requirements of  Section
422(b) of the Code.

     2.19 Nonqualified Stock Option.  "Nonqualified Stock Option"
means an Option that is not an Incentive Stock Option.

     2.20 Option.  "Option" means an option to purchase shares of
Common  Stock  granted to a Participant pursuant to Article  VII.
An  Option  may  be  either  an  Incentive  Stock  Option  or   a
Nonqualified Stock Option, as determined by the Committee.

     2.21  Other Incentive Award.  "Other Incentive Award"  means
an  incentive award granted to a Participant pursuant to  Article
XII.

     2.22  Outside  Director.  "Outside Director" means  a  "non-
employee director" of the Company, as defined in Rule 16b-3.

     2.23  Participant.   "Participant"  means  an  Employee   or
Outside  Director  to whom an Award has been  granted  under  the
Plan.

     2.24 Person.  "Person" means an individual or a corporation,
limited  liability  company, partnership, joint  venture,  trust,
unincorporated  organization, association, government  agency  or
political subdivision thereof or other entity.

     2.25  Phantom  Option.  "Phantom Option" means  a  fictional
option granted to a Participant pursuant to Article VIII.

     2.26  Plan.   "Plan" means this Ennis, Inc.  2004  Long-Term
Incentive Plan, as in effect from time to time.

     2.27  Restricted  Period.   "Restricted  Period"  means  the
period  established by the Committee with respect to an Award  of
Restricted  Stock  or a Restricted Unit during  which  the  Award
remains  subject  to  forfeiture  and  is  not  payable  to   the
Participant.

     2.28 Restricted Stock.  "Restricted Stock" means a share  of
Common  Stock  granted to a Participant pursuant to  Article  IX,
which is subject to such restrictions as may be determined by the
Committee.    Restricted  Stock  shall  constitute   issued   and
outstanding shares of Common Stock for all corporate purposes.

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     2.29  Restricted Unit.  "Restricted Unit" means a  fictional
share  of  Common  Stock  granted to a  Participant  pursuant  to
Article  X,  which  is  subject to such restrictions  as  may  be
determined by the Committee.

     2.30  Rule 16b-3.  "Rule 16b-3" means Rule 16b-3 promulgated
by  the  SEC  under  the Exchange Act, or any successor  rule  or
regulation thereto as in effect from time to time.

     2.31 SAR.  "SAR" means a stock appreciation right granted to
a Participant pursuant to Article XI.

     2.32  Superseded  Plan.  "Superseded Plan" means  the  Ennis
Business Forms, Inc. 1998 Option and Restricted Stock Plan, as in
effect prior to the Effective Date.


                ARTICLE III.  PLAN ADMINISTRATION

     3.1  Plan Administrator.  The Plan shall be administered  by
the  Committee.  The Committee may delegate some or  all  of  its
power  to  the  Chief Executive Officer or such  other  executive
officer  of  the  Company  as  the Committee  deems  appropriate;
provided, that (i) the Committee may not delegate its power  with
regard  to the grant of an Award to any person who is a  "covered
employee"  within the meaning of Section 162(m) of  the  Code  or
who,  in  the  Committee's judgment, is likely to  be  a  covered
employee  at any time during the period an Award to such employee
would be outstanding, and (ii) the Committee may not delegate its
power with regard to the selection for participation in the  Plan
of  an  officer  or  other person subject to Section  16  of  the
Exchange  Act  or  decisions concerning the  timing,  pricing  or
amount of an Award to such an officer or other person.

     3.2   Authority of Administrator.  The Committee shall  have
total  and  exclusive responsibility to control, operate,  manage
and  administer  the  Plan in accordance  with  its  terms.   The
Committee  shall have all the authority that may be necessary  or
helpful  to  enable  it  to discharge its  responsibilities  with
respect  to  the  Plan.  Without limiting the generality  of  the
preceding sentence, the Committee shall have the exclusive  right
to:   (i)  interpret  the Plan and the Award Agreements  executed
hereunder;  (ii) determine eligibility for participation  in  the
Plan; (iii) decide all questions concerning eligibility for,  and
the  amount of, Awards granted under the Plan; (iv) construe  any
ambiguous  provision  of  the Plan or any  Award  Agreement;  (v)
prescribe  the  form  of  the Award Agreements  embodying  Awards
granted  under  the  Plan; (vi) correct any  defect,  supply  any
omission or reconcile any inconsistency in the Plan or any  Award
Agreement;  (vii) issue administrative guidelines as  an  aid  to
administering the Plan and make changes in such guidelines as the
Committee from time to time deems proper; (viii) make regulations
for carrying out the Plan and make changes in such regulations as
the  Committee  from  time to time deems proper;  (ix)  determine
whether  Awards  should be granted singly, in combination  or  in
tandem; (x) to the extent permitted under the Plan, grant waivers
of  Plan  terms,  conditions, restrictions and limitations;  (xi)
accelerate the exercise, vesting or payment of an Award when such
action  or actions would be in the best interests of the Company;
(xii)  grant  Awards in replacement of Awards previously  granted
under the Plan, the Superseded Plan or any other
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employee benefit plan of the Company; and (xiii) take any and all
other actions the Committee deems necessary or advisable for  the
proper operation or administration of the Plan.

     3.3  Discretionary Authority.  The Committee shall have full
discretionary  authority in all matters related to the  discharge
of  its responsibilities and the exercise of its authority  under
the  Plan, including, without limitation, its construction of the
terms  of  the  Plan  and its determination  of  eligibility  for
participation  and Awards under the Plan.  The decisions  of  the
Committee  and  its  actions with respect to the  Plan  shall  be
final,  conclusive and binding on all persons having or  claiming
to  have  any  right or interest in or under the Plan,  including
Participants  and  their  respective estates,  beneficiaries  and
legal representatives.

     3.4  Liability; Indemnification.  No member of the Committee
nor  any  person to whom authority has been delegated,  shall  be
personally liable for any action, interpretation or determination
made  in  good  faith with respect to the Plan or Awards  granted
hereunder, and each member of the Committee (or delegatee of  the
Committee) shall be fully indemnified and protected by Ennis with
respect to any liability he or she may incur with respect to  any
such  action,  interpretation  or determination,  to  the  extent
permitted by applicable law.


             ARTICLE IV.  SHARES SUBJECT TO THE PLAN

     4.1  Available Shares.  Subject to adjustment as provided in
Section  4.2, the maximum number of shares of Common  Stock  that
shall  be available for grant of Awards under the Plan shall  not
exceed  the sum of (i) 500,000 shares of Common Stock;  and  (ii)
635,900, which is the number of authorized shares of Common Stock
available  for  issuance  under the Superseded  Plan  as  of  the
Effective Date; and (iii) any shares of Common Stock that  become
available  under  this  Plan, including with  respect  to  Awards
outstanding  under the Superseded Plan as of the Effective  Date,
as  a result of cancellation, termination, expiration, forfeiture
or  lapse  of  an Award or as otherwise provided in Section  4.3.
The  maximum  number of shares of Common Stock for which  Options
and  SARs  may  be granted under the Plan to any one  Participant
during  a calendar year is 50,000.  Shares of Common Stock issued
pursuant  to  the  Plan  may be shares of  original  issuance  or
treasury  shares  or  a  combination of  the  foregoing,  as  the
Committee,  in its absolute discretion, shall from time  to  time
determine.

     4.2  Adjustments for Recapitalizations and Reorganizations.

          (a)   The  shares with respect to which Awards  may  be
     granted  under  the  Plan  are shares  of  Common  Stock  as
     presently  constituted, but if, and whenever, prior  to  the
     expiration or satisfaction of an Award theretofore  granted,
     Ennis  shall effect a subdivision or consolidation of shares
     of Common Stock or the payment of a stock dividend on Common
     Stock  in the form of Ennis Common Stock without receipt  of
     consideration by Ennis, the number of shares of Common Stock
     with respect to which such Award may thereafter be exercised
     or satisfied, as applicable, (i) in the event of an increase
     in    the   number   of   outstanding   shares,   shall   be
     proportionately increased, and the exercise price per  share
     shall be proportionately reduced, and (ii) in the event of a

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     reduction  in  the  number of outstanding shares,  shall  be
     proportionately  reduced, and the exercise price  per  share
     shall be proportionately increased.

          (b)   If  Ennis recapitalizes or otherwise changes  its
     capital   structure,  thereafter  upon   any   exercise   or
     satisfaction, as applicable, of an Award theretofore granted
     the  Participant  shall  be  entitled  to  (or  entitled  to
     purchase,  if applicable) under such Award, in lieu  of  the
     number of shares of Common Stock then covered by such Award,
     the  number and class of shares of stock or other securities
     to  which  the Participant would have been entitled pursuant
     to  the terms of the recapitalization if, immediately  prior
     to  such  recapitalization, the  Participant  had  been  the
     holder  of  record of the number of shares of  Common  Stock
     then covered by such Award.

          (c)   In the event of changes in the outstanding Common
     Stock  by reason of a reorganization, merger, consolidation,
     combination,  separation  (including  a  spin-off  or  other
     distribution  of  stock  or property),  exchange,  or  other
     relevant  change in capitalization occurring after the  date
     of grant of any Award and not otherwise provided for by this
     Section 4.2, any outstanding Awards and any Award Agreements
     evidencing such Awards shall be subject to adjustment by the
     Committee in its absolute discretion as to the number, price
     and  kind of shares or other consideration subject  to,  and
     other  terms of, such Awards to reflect such changes in  the
     outstanding Common Stock.

          (d)   In  the  event of any changes in the  outstanding
     Common Stock provided for in this Section 4.2, the aggregate
     number  of  shares available for grant of Awards  under  the
     Plan  may  be  equitably adjusted by  the  Committee,  whose
     determination shall be conclusive.

     4.3   Adjustments for Awards.  The Committee shall have full
discretion  to  determine the manner in which  shares  of  Common
Stock  available for grant of Awards under the Plan are  counted.
Without  limiting  the  discretion of the  Committee  under  this
Section  4.3,  unless otherwise determined by the Committee,  the
following  rules  shall apply for the purpose of determining  the
number  of  shares of Common Stock available for grant of  Awards
under the Plan:

          (a)   Options  and  Restricted  Stock.   The  grant  of
     Options  and  Restricted Stock shall reduce  the  number  of
     shares  available for grant of Awards under the Plan by  the
     number of shares subject to such Award.

          (b)   SARs, Phantom Options and Restricted Units.   The
     grant  of  SARs  shall  not  affect  the  number  of  shares
     available for grant of Awards under the Plan.  The grant  of
     Phantom  Options or Restricted Units that  may  be  paid  or
     settled only for cash shall not affect the number of  shares
     available for grant of Awards under the Plan.  The grant  of
     Phantom  Options or Restricted Units that  may  be  paid  or
     settled  (i) only in Common Stock or (ii) in either cash  or
     Common Stock shall reduce the number of shares available for
     grant  of  Awards  under the Plan by the  number  of  shares
     subject to such an Award.

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          (c)   Other  Incentive Awards.  The grant of  an  Other
     Incentive Award in the form of Common Stock or that  may  be
     paid or settled only in Common Stock shall reduce the number
     of  shares available for grant of Awards under the  Plan  by
     the number of shares subject to such Award.  The grant of an
     Other  Incentive Award that may be paid or settled only  for
     cash  shall  not affect the number of shares  available  for
     grant  of  Awards  under the Plan. The  grant  of  an  Other
     Incentive Award that may be paid or settled in either Common
     Stock  or  cash shall reduce the number of shares  available
     for  grant of Awards under the Plan by the number of  shares
     subject to such Award.

          (d)    Termination.   If  any  Award  referred  to   in
     paragraphs (a), (b) and (c) above (other than an Award  that
     may  be  paid  or  settled only for  cash)  is  canceled  or
     forfeited, or terminates, expires or lapses, for any  reason
     (other  than the termination of a Related Option (as defined
     in  Section 11.1) upon exercise of its corresponding  SARs),
     the  shares  then  subject  to such  Award  shall  again  be
     available for grant of Awards under the Plan.

          (e)   Payment of Exercise Price and Withholding  Taxes.
     If  previously acquired shares of Common Stock are  used  to
     pay  the  exercise price of an Award, the number  of  shares
     available  for  grant of Awards under the Plan  (other  than
     Incentive Stock Options) shall be increased by the number of
     shares  delivered  as payment of such  exercise  price.   If
     previously acquired shares of Common Stock are used  to  pay
     withholding taxes payable upon exercise, vesting or  payment
     of  an  Award,  or  shares of Common  Stock  that  would  be
     acquired  upon exercise, vesting or payment of an Award  are
     withheld  to  pay withholding taxes payable  upon  exercise,
     vesting  or  payment  of such Award, the  number  of  shares
     available  for  grant of Awards under the Plan  (other  than
     Incentive Stock Options) shall be increased by the number of
     shares  delivered or withheld as payment of such withholding
     taxes.

          (f)   Fractional Shares.  If any such adjustment  would
     result  in  a fractional security being (i) available  under
     the  Plan, such fractional security shall be disregarded  or
     (ii) subject to an Award, Ennis shall pay the holder of such
     Award,  in  connection with the first vesting,  exercise  or
     settlement of such Award in whole or in part occurring after
     such adjustment, an amount in cash determined by multiplying
     (x)  the  fraction of such security (rounded to the  nearest
     hundredth)  by  (y) the excess, if any, of the  Fair  Market
     Value  on the vesting, exercise or settlement date over  the
     exercise price, if any, of such Award.

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                     ARTICLE V.  ELIGIBILITY

     All   Employees  and  Outside  Directors  are  eligible   to
participate in the Plan. The Committee shall recommend, from time
to  time, Participants from those Employees and Outside Directors
who,  in  the  opinion of the Committee, can further  the  Plan's
purposes.  Once a Participant is recommended for an Award by  the
Committee,  the Committee shall determine the type  and  size  of
Award to be granted to the Participant and shall establish in the
related  Award  Agreement  the  terms,  conditions,  restrictions
and/or limitations applicable to the Award, in addition to  those
set   forth  in  the  Plan  and  the  administrative  rules   and
regulations, if any, established by the Committee.


                  ARTICLE VI.  FORM OF AWARDS

     Awards  may, at the Committee's sole discretion, be  granted
under  the  Plan in the form of Options pursuant to Article  VII,
Phantom  Options  pursuant  to  Article  VIII,  Restricted  Stock
pursuant  to Article IX, Restricted Units pursuant to Article  X,
SARs  pursuant to Article XI, and Other Incentive Awards pursuant
to  Article XII, or a combination thereof.  All Awards  shall  be
subject to the terms, conditions, restrictions and limitations of
the Plan.  The Committee may, in its absolute discretion, subject
any  Award  to such other terms, conditions, restrictions  and/or
limitations  (including,  but  not  limited  to,  the  time   and
conditions  of  exercise,  vesting or payment  of  an  Award  and
restrictions  on  transferability of any shares of  Common  Stock
issued or delivered pursuant to an Award), provided they are  not
inconsistent with the terms of the Plan.  The Committee may,  but
is  not  required to, subject an Award to such conditions  as  it
determines are necessary or appropriate to ensure than  an  Award
constitutes "qualified performance based compensation" within the
meaning  of  Section  162(m)  of the  Code  and  the  regulations
thereunder.  Awards under a particular Article of the  Plan  need
not  be  uniform, and Awards under more than one Article  of  the
Plan  may  be  combined  into  a  single  Award  Agreement.   Any
combination of Awards may be granted at one time and on more than
one  occasion  to the same Participant.  An Award  Agreement  may
provide  that a Participant may elect to defer receipt of  income
attributable to the exercise or vesting of an Award.


                      ARTICLE VII.  OPTIONS

     7.1   General.   Awards  may  be granted  to  Employees  and
Outside Directors in the form of Options.  Options granted  under
the  Plan  may  be Incentive Stock Options or Nonqualified  Stock
Options,  or  a  combination  of both;  provided,  however,  that
Incentive Stock Options may be granted only to Employees.

     7.2   Terms and Conditions of Options.  An Option  shall  be
exercisable in whole or in such installments and at such times as
may  be determined by the Committee.  The price at which a  share
of  Common Stock may be purchased upon exercise of a Nonqualified
Stock  Option  shall  be determined by the  Committee,  but  such
exercise  price  shall not be less than 85% of  the  Fair  Market
Value  per  share of Common Stock on the Grant Date.   Except  as
otherwise provided in Section 7.3, the term of each Option  shall
be as specified by the Committee;

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provided,  however, that, no Options shall be  exercisable  later
than  ten years from the Grant Date.  Options may be granted with
respect  to Restricted Stock or shares of Common Stock  that  are
not  Restricted  Stock, as determined by  the  Committee  in  its
absolute discretion.

     7.3   Restrictions  Relating  to  Incentive  Stock  Options.
Options granted in the form of Incentive Stock Options shall,  in
addition to being subject to the terms and conditions of  Section
7.2,  comply  with Section 422(b) of the Code.   Accordingly,  no
Incentive  Stock Options shall be granted later  than  ten  years
from the date of adoption of the Plan by the Board.  In addition,
no   Incentive  Stock  Option  shall  be  exercisable  after  the
expiration of ten years from the Grant Date.  To the extent  that
the  aggregate  Fair Market Value (determined  at  the  time  the
respective  Incentive Stock Option is granted)  of  Common  Stock
with respect to which Incentive Stock Options are exercisable for
the  first  time by an individual during any calendar year  under
all  incentive  stock option plans of Ennis  and  its  Affiliates
exceeds  $100,000, such excess Incentive Stock Options  shall  be
treated  as  options  which  do not  constitute  Incentive  Stock
Options.   The Committee shall determine, in accordance with  the
applicable  provisions  of  the Code, which  of  a  Participant's
Incentive  Stock  Options  will not  constitute  Incentive  Stock
Options   because  of  such  limitation  and  shall  notify   the
Participant  of  such determination as soon as practicable  after
such  determination.  The price at which a share of Common  Stock
may be purchased upon exercise of an Incentive Stock Option shall
be determined by the Committee, but such exercise price shall not
be  less than 100% of the Fair Market Value of a share of  Common
Stock  on  the  Grant Date.  No Incentive Stock Option  shall  be
granted to an Employee under the Plan if, at the time such Option
is  granted, such Employee owns stock possessing more than 10% of
the  total combined voting power of all classes of stock of Ennis
or  an Affiliate, within the meaning of Section 422(b)(6) of  the
Code,  unless (i) on the Grant Date of such Option, the  exercise
price of such Option is at least 110% of the Fair Market Value of
the  Common Stock subject to the Option and (ii) such  Option  by
its  terms is not exercisable after the expiration of five  years
from the Grant Date of the Option.

     7.4   Additional  Terms and Conditions.  The  Committee  may
subject  any  Award of an Option to such other terms, conditions,
restrictions and/or limitations as it determines are necessary or
appropriate, provided they are not inconsistent with the Plan.

     7.5  Exercise of Options.

          (a)   Subject to the terms and conditions of the  Plan,
     Options  shall  be exercised by the delivery  of  a  written
     notice  of  exercise to Ennis, setting forth the  number  of
     shares  of Common Stock with respect to which the Option  is
     to  be  exercised,  accompanied by  full  payment  for  such
     shares.

          (b)  Upon exercise of an Option, the exercise price  of
     the Option shall be payable to Ennis in full either: (i)  in
     cash  or  an  equivalent acceptable  to  the  Committee,  or
     (ii)  in  the  absolute discretion of the Committee  and  in
     accordance  with  any  applicable administrative  guidelines
     established  by  the  Committee, by tendering  one  or  more
     previously acquired nonforfeitable, unrestricted  shares  of
     Common  Stock that have been held by the Participant for  at
     least  six months having an aggregate Fair Market  Value  at
     the  time  of  exercise  equal to the total  exercise  price
     (including an actual or deemed

                               10


     multiple series of exchanges of such shares), or (iii) in  a
     combination of the forms of payment specified in clauses (i)
     and (ii) above.

          (c)  During such time as the Common Stock is registered
     under  Section  12  of  the Exchange  Act,  payment  of  the
     exercise  price  of  an  Option may also  be  made,  in  the
     absolute  discretion of the Committee, by delivery to  Ennis
     or  its  designated agent of an executed irrevocable  option
     exercise  form together with irrevocable instructions  to  a
     broker-dealer to sell or margin a sufficient portion of  the
     shares  with  respect to which the Option is  exercised  and
     deliver  the sale or margin loan proceeds directly to  Ennis
     to  pay  the  exercise  price and any  required  withholding
     taxes.

          (d)  As soon as reasonably practicable after receipt of
     written  notification  of exercise of  an  Option  and  full
     payment  of  the exercise price and any required withholding
     taxes,  Ennis  shall  deliver to  the  Participant,  in  the
     Participant's  name, a stock certificate or certificates  in
     an  appropriate amount based upon the number  of  shares  of
     Common Stock purchased under the Option.

     7.6   Termination  of  Employment or  Service.   Each  Award
Agreement  embodying the Award of an Option shall set  forth  the
extent  to which the Participant shall have the right to exercise
the  Option following termination of the Participant's employment
or service with the Company.  Such provisions shall be determined
by  the Committee in its absolute discretion, need not be uniform
among  all  Options  granted  under  the  Plan  and  may  reflect
distinctions  based on the reasons for termination of  employment
or  service.   In  the  event  a  Participant's  Award  Agreement
embodying  the  award  of  an Option  does  not  set  forth  such
termination  provisions,  the  following  termination  provisions
shall apply with respect to such Award:

          (a)  Death or Disability.  If the employment or service
     of  a  Participant  shall terminate by reason  of  death  or
     permanent  and  total  disability  (within  the  meaning  of
     Section 22(e)(3) of the Code), each outstanding Option  held
     by  the  Participant may be exercised, to  the  extent  then
     vested, until the earlier of (i) the expiration of one  year
     from  the date of such termination of employment or service,
     or (ii) the expiration of the term of such Option.

          (b)   Other Termination.  If the employment or  service
     of a Participant shall terminate for any reason other than a
     reason  set  forth in paragraph (a) above or  paragraph  (c)
     below,  whether  on a voluntary or involuntary  basis,  each
     outstanding Option held by the Participant may be exercised,
     to  the  extent then vested, until the earlier  of  (i)  the
     expiration of three months from the date of such termination
     of employment or service, or (ii) the expiration of the term
     of such Option.

          (c)  Termination for Cause.  Notwithstanding paragraphs
     (a)  and  (b)  above,  if the employment  or  service  of  a
     Participant is terminated for Cause, all outstanding Options
     held  by  the Participant shall immediately be forfeited  to
     the  Company  and  no additional exercise  period  shall  be
     allowed, regardless of the vested status of the Option.

                               11


                 ARTICLE VIII.  PHANTOM OPTIONS

     8.1   General.   Awards  may  be granted  to  Employees  and
Outside  Directors  in  the  form of  Phantom  Options.   Phantom
Options shall be awarded in such numbers and at such times as the
Committee  shall  determine.   All  Phantom  Options   shall   be
evidenced by an Award Agreement as described in Section 8.2 below
and  any  payment or settlement made upon exercise of  a  Phantom
Option  shall be made to the Participant in accordance  with  the
terms  and conditions set forth in the Award Agreement.   Phantom
Options  shall  not  be  granted in conjunction  with  an  Option
granted hereunder.

     8.2    Award  of  Phantom  Options.   Each  Award  Agreement
embodying  a  Phantom Option granted pursuant to the  Plan  shall
specify the strike price for each fictional share of Common Stock
subject  to  the  Phantom Option, the number of fictional  shares
subject  to  the  Phantom Option being awarded,  the  manner  and
timing  of  the vesting of the Phantom Option and of payments  or
transfer  of shares to the Participant under such Award and  such
other  terms and conditions not inconsistent with the  provisions
of  the  Plan as may be approved by the Committee in its absolute
discretion.   The  strike  price of a  Phantom  Option  shall  be
determined by the Committee, but such strike price shall  not  be
less than 100% of the Fair Market Value per share of Common Stock
on  the  Grant  Date of the Phantom Option.   The  term  of  each
Phantom  Option shall be as specified by the Committee; provided,
however,  that  unless otherwise designated by the Committee,  no
Phantom  Option shall be exercisable later than ten  years  after
the  Grant  Date  of  the Phantom Option.   Except  as  otherwise
provided  in an applicable Award Agreement, Participants  holding
Phantom  Options  shall not be entitled to any dividends,  rights
upon  liquidation or other rights of a holder of shares of Common
Stock.

     8.3   Exercise.  Subject to the terms and conditions of  the
Plan,  Phantom  Options shall be exercised by the delivery  of  a
written notice of exercise to Ennis, setting forth the number  of
fictional shares with respect to which the Phantom Option  is  to
be  exercised.  Subject to the terms and conditions of this  Plan
and  the applicable Award Agreement, upon exercise each fictional
share  subject  to  a  Phantom Option  entitles  the  Participant
holding  such Phantom Option to receive the amount,  if  any,  by
which  the  Fair Market Value as of the date of exercise  exceeds
the  strike  price,  payable  in one  or  a  combination  of  the
following  forms, as determined by the Committee in its  absolute
discretion:  (i) a cash payment or (ii) a whole number of  shares
of Common Stock (with cash payable in lieu of fractional shares).

     8.4    Termination  of  Employment  or  Service.    Upon   a
Participant's  termination  of employment  or  service  with  the
Company  for any reason other than for Cause, the vested  portion
of  such  Participant's  Phantom Option shall  be  deemed  to  be
exercised pursuant to Section 8.3 above and the unvested  portion
of  such Phantom Option shall immediately be forfeited to  Ennis.
If the employment or service of a Participant shall be terminated
for   Cause,  all  outstanding  Phantom  Options  held   by   the
Participant  shall immediately be forfeited to Ennis,  regardless
of the vested status of such Phantom Options.

                               12




                 ARTICLE IX.  RESTRICTED STOCK

     9.1  General.   Awards  may  be  granted  to  Employees  and
Outside  Directors  in the form of Restricted Stock.   Restricted
Stock  shall be awarded in such numbers and at such times as  the
Committee shall determine.

     9.2  Restriction Period.  At the time an Award of Restricted
Stock is granted, the Committee shall establish a period of  time
(the  "Restriction Period") applicable to such Restricted  Stock.
Each  Award  of Restricted Stock may have a different Restriction
Period,  in  the  discretion of the Committee.   The  Restriction
Period applicable to a particular Award of Restricted Stock shall
not  be changed except as permitted by Article IV or Section  9.3
of this Article.

     9.3  Other Terms  and Conditions.  Restricted Stock  awarded
to  a  Participant under the Plan shall be represented by a stock
certificate registered in the name of the Participant or, at  the
option  of Ennis, in the name of a nominee of Ennis.  Subject  to
the terms and conditions of the Award Agreement, a Participant to
whom  Restricted Stock has been awarded shall have the  right  to
receive dividends thereon during the Restriction Period, to  vote
the  Restricted  Stock and to enjoy all other stockholder  rights
with  respect thereto, except that (i) the Participant shall  not
be  entitled  to possession of the stock certificate representing
the  Restricted  Stock until the Restriction  Period  shall  have
expired, (ii) Ennis shall retain custody of the Restricted  Stock
during  the  Restriction Period, (iii) the  Participant  may  not
sell,   transfer,  pledge,  exchange,  hypothecate  or  otherwise
dispose  of  the Restricted Stock during the Restriction  Period,
and  (iv) a breach of the terms and conditions established by the
Committee  pursuant  to the Award of the Restricted  Stock  shall
cause  a forfeiture of the Restricted Stock.  At the time  of  an
Award  of  Restricted Stock, the Committee may, in  its  absolute
discretion,  prescribe additional terms, conditions, restrictions
and/or limitations applicable to the Restricted Stock, including,
but  not  limited  to,  rules pertaining to  the  termination  of
employment  or service (by reason of death, permanent  and  total
disability, or otherwise) of a Participant prior to expiration of
the Restriction Period.

     9.4  Payment for Restricted Stock.   A Participant shall not
be  required to make any payment for Restricted Stock awarded  to
the  Participant, except to the extent otherwise required by  the
Committee or by applicable law.

     9.5  Miscellaneous.  Nothing  in this Article shall prohibit
the  exchange of shares of Restricted Stock issued under the Plan
pursuant  to a plan of reorganization for stock or securities  of
Ennis   or   another  corporation  that  is  a   party   to   the
reorganization,  but  the  stock or securities  so  received  for
shares  of Restricted Stock shall, except as provided in  Article
IV  or XII, become subject to the restrictions applicable to  the
Award of such Restricted Stock.  Any shares of stock received  as
a  result  of  a  stock split or stock dividend with  respect  to
shares  of  Restricted  Stock shall also become  subject  to  the
restrictions applicable to the Award of such Restricted Stock.

                               13



                  ARTICLE X.  RESTRICTED UNITS

     10.1  General.   Awards  may  be granted  to  Employees  and
Outside Directors in the form of Restricted Units.

     10.2  Terms  and Conditions.  The Committee shall  determine
the  number  of Restricted Units to be granted to a  Participant,
the conditions under which the Restricted Units may become vested
or   forfeited,  which  may  include,  without  limitation,   the
accelerated vesting upon the achievement of specified performance
goals,  and such other terms and conditions as the Committee  may
establish with respect to such Awards, including whether DERs are
granted with respect to such Restricted Units.  Upon the lapse of
restrictions   with   respect  to  each  Restricted   Unit,   the
Participant  shall be entitled to receive from  the  Company  one
share  of  Common Stock or an amount of cash equal  to  the  Fair
Market  Value of one share of Common Stock, as determined by  the
Committee in its discretion.

     10.3  DERs. To the extent provided by the Committee, in  its
discretion, a grant of Restricted Units may include a tandem  DER
grant, which may provide that such DERs shall be paid directly to
the  Participant, be credited to a bookkeeping account  (with  or
without  interest in the discretion of the Committee) subject  to
the  same vesting restrictions as the tandem Award, or be subject
to  such  other provisions or restrictions as determined  by  the
Committee in its discretion.

     10.4  Forfeiture.  Except as otherwise provided in the terms
of  a  Restricted Unit grant, upon termination of a Participant's
employment or service with the Company and its Affiliates for any
reason prior to the lapse of restrictions related to a Restricted
Unit, such Restricted Unit shall be forfeited by the Participant.
The  Committee may, in its discretion, waive in whole or in  part
such forfeiture with respect to a Participant's Restricted Units.


                        ARTICLE XI.  SARs

     11.1  General.   The Committee may from time to  time  grant
SARs  in  conjunction with all or any portion of any Option  (the
"Related  Option") either (i) at the time of the  initial  Option
grant  (not  including any subsequent modification  that  may  be
treated  as a new grant of an Incentive Stock Option for purposes
of   Section  424(h)  of  the  Code)  or  (ii)  with  respect  to
Nonqualified Stock Options, at any time after the initial  Option
grant  while  the Nonqualified Stock Option is still outstanding.
SARs  shall  not  be  granted other than in conjunction  with  an
Option granted hereunder.

     11.2  Terms  and  Conditions.  SARs granted hereunder  shall
comply  with the following conditions and also with the terms  of
the Award Agreement governing the Related Option:

          (a)   The SAR shall expire no later than the expiration
     of the Related Option.

                               14


          (b)  Upon the exercise of an SAR, the Participant shall
     be  entitled  to  receive  from  Ennis  or  the  appropriate
     Affiliate  an  amount in cash equal to  the  excess  of  the
     aggregate  Fair Market Value of the shares of  Common  Stock
     with  respect  to  which  the SAR is  then  being  exercised
     (determined  as  of  the  date of such  exercise)  over  the
     aggregate purchase price of such shares as provided  in  the
     Related Option.

          (c)  SARs shall be exercisable (i) only at such time or
     times  and only to the extent that the Related Option  shall
     be  exercisable, (ii) only when the Fair Market Value of the
     shares  subject to the Related Option exceeds  the  purchase
     price  of the shares as provided in the Related Option,  and
     (iii)  only  upon  surrender of the Related  Option  or  any
     portion  thereof with respect to the shares  for  which  the
     SARs are then being exercised.

          (d)   Upon  the exercise of an SAR, the Related  Option
     shall be deemed to have been terminated to the extent of the
     number of shares of Common Stock with respect to which  such
     SARs are exercised.  Upon the exercise or termination of the
     Related Option, the SARs with respect to such Related Option
     shall be deemed to have been terminated to the extent of the
     number  of shares of Common Stock with respect to which  the
     Related Option was so exercised or terminated.

     11.3  Exercise of SARs.  Each exercise of SARs, or a portion
thereof, shall be evidenced by a notice in writing to Ennis.


              ARTICLE XII.  OTHER INCENTIVE AWARDS

     Subject  to  the  terms and provisions of  the  Plan,  Other
Incentive  Awards  may  be  granted  to  Employees  and   Outside
Directors  in such amounts, upon such terms and at any  time  and
from time to time as shall be determined by the Committee in  its
absolute discretion.  Other Incentive Awards may be granted based
upon,  payable in or otherwise related to, in whole or  in  part,
shares  of  Common  Stock  if  the  Committee,  in  its  absolute
discretion,  determines  that such  Other  Incentive  Awards  are
consistent with the purposes of the Plan.  Each grant of an Other
Incentive  Award  shall be evidenced by an Award  Agreement  that
shall  specify  the amount of the Other Incentive Award  and  the
terms, conditions, restrictions and/or limitations applicable  to
such  Award.  Payment of Other Incentive Awards shall be made  at
such  times and in such form, which may be cash, shares of Common
Stock   or   other  property  (or  a  combination  thereof),   as
established by the Committee, subject to the terms of the Plan.


                ARTICLE XIII.  CHANGE OF CONTROL

      Immediately prior to a Change or Control, all Awards  shall
automatically vest and become payable or exercisable, as the case
may  be, in full.  In this regard, all restriction periods  shall
terminate  and all performance criteria, if any, shall be  deemed
to  have been achieved at the maximum level.  To the extent  that
an  Option, Phantom Option or SAR is not exercised upon a  Change
of Control, the Committee may, in its discretion, cancel any such
Award and pay to the

                               15


Participant an amount in cash equal to the excess, if any, of the
aggregate  Fair Market Value of the shares (or fictional  shares)
of Common Stock subject to the Award as of the date of the Change
of   Control   over  the  aggregate  purchase  or  strike   price
thereunder,  or provide for a replacement Award with  respect  to
such property and on such terms as it deems appropriate.


             ARTICLE XIV.  AMENDMENT AND TERMINATION

     14.1  Plan Amendment and Termination.  The Board may at  any
time suspend, terminate, amend or modify the Plan, in whole or in
part; provided, however, that no amendment or modification of the
Plan   shall  become  effective  without  the  approval  of  such
amendment  or  modification by the stockholders of Ennis  (i)  if
such  amendment or modification increases the maximum  number  of
shares subject to the Plan (except as provided in Article IV)  or
changes  the designation or class of persons eligible to  receive
Awards  under  the Plan, or (ii) if counsel for Ennis  determines
that  such  approval  is otherwise required by  or  necessary  to
comply  with applicable law.  Upon termination of the  Plan,  the
terms  and  provisions  of the Plan shall,  notwithstanding  such
termination,  continue to apply to Awards granted prior  to  such
termination.    No   suspension,   termination,   amendment    or
modification  of the Plan shall adversely affect in any  material
way  any  Award  previously granted under the Plan,  without  the
consent  of the Participant (or the Permitted Transferee) holding
such Award.

     14.2  Award Amendment and Cancellation.  The Board may amend
the terms of any outstanding Award granted pursuant to this Plan,
but  no such amendment shall adversely affect in any material way
the  Participant's (or a Permitted Transferee's) rights under  an
outstanding Award without the consent of the Participant (or  the
Permitted Transferee) holding such Award.  The Board may, with  a
Participant's  (or  a  Permitted Transferee's)  written  consent,
cancel  any outstanding Award (including an award made under  the
Superseded   Plan)  held  by  such  Participant   (or   Permitted
Transferee) in exchange for a new Award.


                   ARTICLE XV.  MISCELLANEOUS

     15.1  Award Agreements.  After the Committee grants an Award
under  the Plan to a Participant, Ennis and the Participant shall
enter   into   an  Award  Agreement  setting  forth  the   terms,
conditions,  restrictions and/or limitations  applicable  to  the
Award and such other matters as the Committee may determine to be
appropriate.   The  terms and provisions of the respective  Award
Agreements need not be identical.  All Award Agreements shall  be
subject  to the provisions of the Plan, and in the event  of  any
conflict  between an Award Agreement and the Plan, the  terms  of
the  Plan  shall  govern.  Any provision  of  this  Plan  to  the
contrary   notwithstanding,  all  Options   granted   under   the
Superseded  Plan  shall  be  subject to  the  provisions  of  the
Superseded  Plan,  and in the event of any conflict  between  the
terms of an Award Agreement granted under the Superseded Plan and
the  Superseded  Plan,  the terms of the  Superseded  Plan  shall
govern.

                               16



     15.2  Listing Conditions.

          (a)   As  long  as  the Common Stock  is  listed  on  a
     national  securities  exchange  or  system  sponsored  by  a
     national securities association, the issuance of any  shares
     of  Common  Stock pursuant to an Award shall be  conditioned
     upon  such  shares being listed on such exchange or  system.
     Ennis  shall have no obligation to issue such shares  unless
     and  until  such  shares are so listed,  and  the  right  to
     exercise  any  Option or other Award with  respect  to  such
     shares  shall  be  suspended until  such  listing  has  been
     effected.

          (b)   If at any time counsel to Ennis or its Affiliates
     shall  be of the opinion that any sale or delivery of shares
     of  Common  Stock  pursuant to an Award is  or  may  in  the
     circumstances  be  unlawful or result in the  imposition  of
     excise  taxes on Ennis or its Affiliates under the statutes,
     rules  or regulations of any applicable jurisdiction,  Ennis
     or its Affiliates shall have no obligation to make such sale
     or  delivery, or to make any application or to effect or  to
     maintain   any  qualification  or  registration  under   the
     Securities  Act  of  1933, as amended,  or  otherwise,  with
     respect  to shares of Common Stock or Awards, and the  right
     to  exercise  any Option or other Award shall  be  suspended
     until, in the opinion of said counsel, such sale or delivery
     shall  be  lawful  or will not result in the  imposition  of
     excise taxes on Ennis or its Affiliates.

          (c)  Upon termination of any period of suspension under
     this  Section,  any Award affected by such suspension  which
     shall   not  then  have  expired  or  terminated  shall   be
     reinstated as to all shares available before such suspension
     and as to shares which would otherwise have become available
     during the period of such suspension, but no such suspension
     shall extend the term of any Award.

     15.3  Additional Conditions. Notwithstanding anything in the
Plan  to  the contrary:  (i) Ennis may, if it shall determine  it
necessary  or desirable for any reason, at the time of  grant  of
any  Award or the issuance of any shares of Common Stock pursuant
to  any  Award, require the recipient of the Award or such shares
of  Common  Stock,  as  a condition to the  receipt  thereof,  to
deliver to Ennis a written representation of present intention to
acquire the Award or such shares of Common Stock for his  or  her
own  account  for investment and not for distribution;  (ii)  the
certificate  for shares of Common Stock issued to  a  Participant
may  include any legend which the Committee deems appropriate  to
reflect  any restrictions on transfer, and (iii) all certificates
for  shares  of  Common Stock delivered under the Plan  shall  be
subject  to  such stop transfer orders and other restrictions  as
the Committee may deem advisable under the rules, regulations and
other requirements of the SEC, any stock exchange upon which  the
Common  Stock  is  then quoted, any applicable federal  or  state
securities  law,  and  any  applicable  corporate  law,  and  the
Committee  may cause a legend or legends to be put  on  any  such
certificates to make appropriate reference to such restrictions.

     15.4   Transferability.   No  Award  shall  be  subject   to
execution,  attachment or similar process. No Award of  Incentive
Stock  Options  or Restricted Stock during its Restricted  Period
may  be  sold,  transferred, pledged, exchanged, hypothecated  or
otherwise  disposed  of, other than by will or  pursuant  to  the
applicable laws of descent and distribution.  If provided in  the
Award  Agreement,  all  other Awards  may  be  transferred  by  a
Participant to a Permitted Transferee.  Any

                               17


attempted  sale,  transfer,  pledge, exchange,  hypothecation  or
other  disposition of an Award not specifically permitted by  the
Plan  or  the Award Agreement shall be null and void and  without
effect.  All Awards granted to a Participant under the Plan shall
be   exercisable  during  his  or  her  lifetime  only  by   such
Participant,  or if applicable, a Permitted Transferee.   In  the
event  of  the  Participant's legal incapacity, an Award  may  be
exercised  by  his or her guardian or legal representative.   For
purposes  of the Plan, "Permitted Transferee" means (i) a  member
of  a Participant's immediate family, (ii) any person sharing the
Participant's household (other than a tenant or employee  of  the
Participant),  (iii) trusts in which a person listed  in  (i)  or
(ii)  above has more than 50% of the beneficial interest, (iv)  a
foundation in which the Participant or a person listed in (i)  or
(ii)  above  controls  the management of assets,  (v)  any  other
entity in which the Participant or a person listed in (i) or (ii)
above  owns more than 50% of the voting interests, provided  that
no  consideration  is  provided for the transfer,  and  (vi)  any
transferee permitted under applicable securities and tax laws  as
determined by counsel for Ennis.  In determining whether a person
is  a  "Permitted  Transferee," immediate  family  members  shall
include  a  Participant's child, stepchild,  grandchild,  parent,
stepparent,  grandparent, spouse, former spouse, sibling,  niece,
nephew,  mother-in-law,  father-in-law, son-in-law,  daughter-in-
law,   brother-in-law,  or  sister-in-law,   including   adoptive
relationships.

     15.5  Withholding Taxes.  The Company shall be  entitled  to
deduct  from any payment made under the Plan, regardless  of  the
form  of  such payment, the amount of all applicable  income  and
employment  taxes required by law to be withheld with respect  to
such  payment, may require the Participant to pay to the  Company
such  withholding taxes prior to and as a condition of the making
of  any  payment  or the issuance or delivery of  any  shares  of
Common Stock under the Plan, and shall be entitled to deduct from
any other compensation payable to the Participant any withholding
obligations with respect to Awards under the Plan.  In accordance
with any applicable administrative guidelines it establishes, the
Committee  may  allow a Participant to pay the  amount  of  taxes
required  by law to be withheld from or with respect to an  Award
by  (i)  withholding shares of Common Stock from any  payment  of
Common  Stock  due as a result of such Award, or (ii)  permitting
the  Participant  to  deliver to the Company previously  acquired
shares  of Common Stock, in each case having a Fair Market  Value
equal  to  the  amount  of such required withholding  taxes.   No
payment  shall  be made and no shares of Common  Stock  shall  be
issued pursuant to any Award unless and until the applicable  tax
withholding obligations have been satisfied.

     15.6  No Fractional Shares.  No fractional shares of  Common
Stock  shall be issued or delivered pursuant to the Plan  or  any
Award granted hereunder, and except as otherwise provided herein,
no  payment or other adjustment shall be made in respect  of  any
such fractional share.

     15.7  Notices. All notices required or permitted to be given
or made under the Plan or any Award Agreement shall be in writing
and  shall  be  deemed to have been duly given  or  made  if  (i)
delivered  personally, (ii) transmitted by first class registered
or  certified United States mail, postage prepaid, return receipt
requested,  (iii) sent by prepaid overnight courier  service,  or
(iv)  sent  by  telecopy or facsimile transmission,  answer  back
requested, to the person who is to receive it at the address that
such person has theretofore specified by written notice delivered
in  accordance herewith.  Such notices shall be effective (i)  if
delivered personally or sent by courier

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<PAGE

service, upon actual receipt by the intended recipient,  (ii)  if
mailed,  upon the earlier of five days after deposit in the  mail
or  the date of delivery as shown by the return receipt therefor,
or  (iii) if sent by telecopy or facsimile transmission, when the
answer  back is received.  Ennis or a Participant may change,  at
any  time and from time to time, by written notice to the  other,
the address that it or such Participant had theretofore specified
for  receiving  notices.   Until  such  address  is  changed   in
accordance  herewith,  notices  hereunder  or  under   an   Award
Agreement shall be delivered or sent (i) to a Participant at  his
or  her  address  as set forth in the records of the  Company  or
(ii) to Ennis at the principal executive offices of Ennis clearly
marked "Attention:  LTIP Administrator."

     15.8  Binding  Effect.  The obligations of Ennis  under  the
Plan   shall  be  binding  upon  any  successor  corporation   or
organization  resulting from the merger, consolidation  or  other
reorganization  of  Ennis, or upon any successor  corporation  or
organization succeeding to all or substantially all of the assets
and  business  of Ennis.  The terms and conditions  of  the  Plan
shall  be  binding upon each Participant and his  or  her  heirs,
legatees, distributees and legal representatives.

     15.9  Severability.  If any provision of  the  Plan  or  any
Award  Agreement is held to be illegal or invalid for any reason,
the  illegality  or  invalidity shall not  affect  the  remaining
provisions of the Plan or such agreement, as the case may be, but
such  provision  shall be fully severable and the  Plan  or  such
agreement, as the case may be, shall be construed and enforced as
if  the  illegal  or  invalid provision had never  been  included
herein or therein.

     15.10  No  Restriction    of   Corporate   Action.   Nothing
contained in the Plan shall be construed to prevent Ennis or  any
Affiliate  from  taking  any  corporate  action  (including   any
corporate action to suspend, terminate, amend or modify the Plan)
that is deemed by Ennis or such Affiliate to be appropriate or in
its  best  interest,  whether or not such action  would  have  an
adverse effect on the Plan or any Awards made or to be made under
the  Plan.   No Participant or other person shall have any  claim
against Ennis or any Affiliate as a result of such action.

     15.11  Governing  Law.  The  Plan  shall be governed by  and
construed  in  accordance with the internal  laws  (and  not  the
principles relating to conflicts of laws) of the State  of  Texas
except as superseded by applicable federal law.

     15.12  No Right, Title  or Interest  in  Company Assets.  No
Participant shall have any rights as a stockholder of Ennis as  a
result of participation in the Plan until the date of issuance of
a  stock  certificate  in his or her name and,  in  the  case  of
Restricted Stock, unless and until such rights are granted to the
Participant  pursuant  to the Plan.  To  the  extent  any  person
acquires  a right to receive payments from the Company under  the
Plan,  such  rights shall be no greater than  the  rights  of  an
unsecured general creditor of the Company, and such person  shall
not  have  any  rights in or against any specific assets  of  the
Company.   All  of  the Awards granted under the  Plan  shall  be
unfunded.

     15.13  Risk  of  Participation.  Nothing  contained  in  the
Plan  shall  be construed either as a guarantee by Ennis  or  its
Affiliates, or their respective stockholders, directors, officers
or  employees, of the value of any assets of the Plan  or  as  an
agreement by Ennis or its Affiliates, or

                               19


their  respective stockholders, directors, officers or employees,
to  indemnify anyone for any losses, damages, costs  or  expenses
resulting from participation in the Plan.

     15.14   No  Guarantee   of   Tax  Consequences.   No  person
connected  with  the  Plan in any capacity,  including,  but  not
limited  to,  Ennis  and  the  Affiliates  and  their  respective
directors,   officers,   agents   and   employees,   makes    any
representation, commitment or guarantee that any  tax  treatment,
including,  but not limited to, federal, state and local  income,
estate and gift tax treatment, will be applicable with respect to
any Awards or payments thereunder made to or for the benefit of a
Participant under the Plan or that such tax treatment will  apply
to  or  be available to a Participant on account of participation
in the Plan.

     15.15   Continued   Employment    or     Service.    Nothing
contained in the Plan or in any Award Agreement shall confer upon
any Participant the right to continue in the employ or service of
the  Company,  or  interfere in any way with the  rights  of  the
Company to terminate a Participant's employment or service at any
time, with or without cause.

     15.16   Miscellaneous.  Headings  are  given to the articles
and  sections  of the Plan solely as a convenience to  facilitate
reference.  Such headings shall not be deemed in any way material
or  relevant  to  the construction of the Plan or any  provisions
hereof.   The  use  of  the masculine gender shall  also  include
within  its  meaning the feminine.  Wherever the context  of  the
Plan  dictates, the use of the singular shall also include within
its meaning the plural, and vice versa.

     IN  WITNESS WHEREOF, this Plan has been executed as of  this
17th day of June 2004.

                              ENNIS, INC.


                              By:/s/ Keith S. Walters
                                 -------------------------------
                                 Keith S. Walters, President and
                                 CEO

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